Shows
Loan Officer Marketing with Chris JohnstoneThe AI Strategy Helping Loan Officers Close High-Quality Deals from ChatGPT - Part 2 with Steve Kyles and Chris JohnstoneIn this episode, Chris Johnstone and Steve Kyles reveal the exact process for getting ChatGPT to recommend you to high-quality mortgage leads. If you're a loan officer looking to future-proof your business and tap into the next big wave of consumer-direct traffic, this is a must-watch. Here’s what you’ll learn: How to train ChatGPT to recognize you as a local mortgage expert The daily strategy to build AI authority and boost referrals A simple, repeatable method to generate leads using prompt stacking and discoverable chats Ready to turn AI i...
2025-08-0127 minLoan Officer Marketing with Chris JohnstoneHow Top Loan Officers Are Ranking on ChatGPT and Closing Deals with Chris Johnstone and Steve KylesIn this episode, Chris Johnstone reveals the cutting-edge strategy loan officers are using to get ranked inside ChatGPT—and how it’s turning into qualified mortgage deals every month. If you’re a mortgage professional looking to build authority, generate high-quality leads, and close more loans using AI, this is a must-watch. Here’s what you’ll learn in this episode: How to Get ChatGPT to Recommend You: Learn how to update your ChatGPT profile so you show up when consumers ask AI for the best loan officer in your area. 3 Daily Habits That Bu...
2025-07-1528 minLoan Officer Marketing with Chris JohnstoneHow to Become an AI-Powered Loan Officer in 2025 with Chris Johnstone & Steve KylesSEO, Social Proof & Press Releases that Get You Found in ChatGPT & Gemini. If you’re a loan officer looking to dominate your local market, this is the episode you can’t afford to skip. Chris Johnstone breaks down the most practical, tactical ways to build AI authority online—so when homebuyers ask ChatGPT or Gemini who to trust, your name comes up first. In this episode: 📌 How to reverse engineer AI search results to rank your mortgage business. 📌 The power of Google Business reviews and wher...
2025-06-0417 minLoan Officer Marketing with Chris JohnstoneCarl White & Chris Johnstone Discuss How to Become the Loan Officer That Google RecommendsAI just changed how people search—and it’s transforming the mortgage industry faster than anyone expected. In this must-listen episode, Carl White & Chris Johnstone break down what Google’s new Gemini AI rollout means for lead generation, online visibility, and your reputation as a loan officer. This is your roadmap to your new AI powered mortgage marketing plan. 3 Key Takeaways: Gemini AI is changing the game – 70% of search traffic is no longer clicking websites. Learn how to be the loan officer AI recommends instead. How to train AI to see you as the expert – Tu...
2025-05-3025 min
Loan Officer Marketing with Chris JohnstoneHow to Leverage Content Marketing on TV to Win Referral Relationships.In this episode, Chris Johnstone sits down with Craig Sewing from American Dream TV to discuss how to leverage social media, branding, and relationships to build long-term referral relationships. Learn: How Craig's American Dream Media connects over 1,200 top real estate and mortgage professionals nationwide. The secret to creating compelling video content that builds lasting relationships with referral partners. Why most real estate professionals miss out on content marketing and how loan officers can leverage this to dominate their markets. Don't miss this episode! Tune in now to learn how to build your brand, attract new referral partners, and...
2025-05-1323 minLoan Officer Marketing with Chris JohnstoneHow to Fill Your Mortgage Calendar With Referral Based Qualified AppointmentsIn this high-impact episode of The Loan Officer Marketing Podcast, Chris Johnstone breaks down the exact strategy his team used to book over 2,000 qualified appointments last month — without cold calling or ad spend. Whether you're a solo loan officer or scaling a team, this episode will give you the exact roadmap to take your mortgage business from inconsistent to fully booked. Here’s what you’ll learn: - The referral-first strategy that helped the #4 loan officer in the U.S. grow by $204M last year - Why 77% of borrowers close with the firs...
2025-04-251h 00
Loan Officer Marketing with Chris JohnstoneHow Thuan Nguyen Recruited Over 1,600 Loan Officers to His Platform While Personally Closing 864 Loans!In this powerful episode of the Loan Officer Marketing Podcast, Thuan Nguyen and Chris Johnstone discuss how Thuan built one of the fastest-growing mortgage brokerages in the country—while also helping 864 families secure their home loans. If you’re a loan officer looking to scale your production, simplify your workflow, and retain more clients, this episode is a must-listen. Key Takeaways for Loan Officers: Support That Scales: Discover the exact systems and structure Thuan used to recruit and retain over 1,600 loan officers by leveraging A.I. and technology to free...
2025-03-3121 min
Loan Officer Marketing with Chris JohnstoneHow J.R. Boston Books Daily Appointments With Qualified Real Estate Agents.In this powerful episode of The Loan Officer Marketing Podcast, Chris Johnstone sits down with J.R. Boston to break down how he's using the Loan Officer CRM to book more qualified appointments, eliminate follow-up bottlenecks, and help loan officers double their weekly closings. Whether you're new to CRM systems or looking to scale your current setup, J.R. shares real-world strategies you can implement immediately. Here’s what you’ll learn: How to book 8–12 qualified realtor appointments per week using automated call sequences and the power dialer. The follow-up system that uses AI to automatically collect d...
2025-03-2817 min
Loan Officer Marketing with Chris JohnstoneHow Amy DeBusk Used AI & Referrals to Grow from 0 to 6 Loans a Month.In this episode of The Loan Officer Marketing Podcast, Chris Johnstone sits down with Amy DeBusk to discuss how she reignited her mortgage business after a tough 2023 and is now closing 100% of her loans through referrals. Amy shares her proven strategies for generating more loans, leveraging AI for lead qualification, and scaling her business using The Loan Officer CRM. Whether you're a seasoned loan officer or just getting started, this episode will give you actionable insights to take your business to the next level. What You’ll Learn in This Episode: Referral-Only Busi...
2025-03-1040 min
Loan Officer Marketing with Chris Johnstone11 Realtor Referral Relationships in 30 Days with Steve Smith & Chris JohnstoneIn this episode of The Loan Officer Marketing Podcast, we dive into a powerful strategy that helped our guest, Steve, generate 11 new potential qualified realtor referral relationships in just one month! Steve shares his unique approach to networking with real estate agents by leveraging open houses, personal engagement, and strategic follow-ups. What You’ll Learn in This Episode: The Open House Playbook: How to identify the right agents, start conversations, and position yourself as a valuable mortgage partner. The Power of Follow-Ups: Proven follow-up techniques to nurture relationships and increase your chances of g...
2025-03-0313 min
Loan Officer Marketing with Chris JohnstoneNate Carver and Chris Johnstone - How to Get More Referrals.In this episode of Loan Officer Marketing podcast, Nate Carver shares his proven strategies for building a successful mortgage business through innovative marketing, proactive networking, and disciplined sales practices. Tune in to learn: The Power of Postcard Strategy: How Nate's postcard marketing campaign targets recent homebuyers and uses AI-driven CRM systems to build engagement and drive referrals. Agent Referral Mastery: Nate's disciplined approach to connecting with qualified real estate agents, booking weekly appointments, and turning these relationships into consistent monthly closings. Don't miss out on Nate's expert insights that can...
2025-02-2426 minLoan Officer Marketing with Chris JohnstoneLeverage Your Network, Calls, and A.I. Systems to Scale from 5 to 50 Loans Per Month.In this episode, Chris Johnstone and Carl White dive deep into the key strategies that top-producing loan officers use to scale their business efficiently. If you're stuck closing just a handful of loans each month and want to break through to the next level without working more hours, this episode is packed with actionable insights that can transform your approach. Visit and Book Your Call Now: loappointments.com Key Takeaways: 1. The Power of Leverage – Grow Without Burning Out Scaling a mortgage business isn’t about simply w...
2025-02-1733 minLoan Officer Marketing with Chris JohnstoneClosing More Mortgage Deals with Smarter Referrals & A.I WorkflowsIn this episode, host Chris Johnstone dives into how loan officers can leverage AI to generate more referrals and create value for their clients and partners. With 87% of mortgage deals coming from referrals, Chris shares actionable strategies to use AI tools like Chat GPT to enhance your marketing efforts, build stronger relationships, and streamline your workflow. Whether you're looking to overcome call reluctance, provide value to your network, or optimize your CRM, this episode is packed with insights to help you grow your business. The Power of Reciprocity in Referral Marketing: Learn how providing value first—like...
2025-02-1426 minLoan Officer Marketing with Chris JohnstoneAI, Automation, and Loan Officer Referral StrategiesWelcome to episode 4 of the Loan Officer Launch podcast series! In this episode, host Chris Johnstone reveals the groundbreaking strategies that are transforming how successful loan officers generate business in 2025. Discover why 87% of funded loans come from referrals, and learn the automated systems that are helping loan officers work smarter, not harder. 🔹 Key Takeaways: 1️⃣ The "7 Pathways" System: Learn how to leverage AI-powered automation to consistently generate referrals from past clients, qualified agents, and centers of influence - eliminating the need for unreliable cold leads. 2️⃣ Your 24/7 Digital Loan Officer Assistant – Why traditiona...
2025-02-1054 minLoan Officer Marketing with Chris JohnstoneHow to use AI in your Mortgage Social MediaWelcome to episode 3 of the Loan Officer Launch podcast series! In this episode, host Chris Johnstone walks you through the essential steps to building a powerful digital brand that attracts and converts more mortgage clients. If you’re getting referrals but not closing as many deals as you should, your online presence might be the missing piece. Learn how to optimize your brand for maximum visibility and impact. 🔹 Key Takeaways: 1️⃣ Online Reviews & Social Proof – Learn how to double your Google reviews and make sure they work for you. 2️⃣ AI-Powered Content Creation...
2025-02-0432 minLoan Officer Marketing with Chris JohnstoneHow AI Automation Can 4X Your Mortgage Business | AI-Powered Follow-Ups & SystemsIn this episode of Loan Officer Launch, Chris Johnstone takes you beyond manual mortgage marketing and shows you how to automate your business with AI-powered systems. If you've ever experienced the Loan Officer Roller Coaster, where business fluctuates due to inconsistent lead generation, this episode will help you create a steady stream of referrals and appointments. 🔹 What You’ll Learn: The Loan Officer Roller Coaster: Why deals slow down and how to stop it with AI-powered automations. 5-Minute Rule for Lead Conversion: How responding in under 5 minutes can boost conversion rates by 900%. Octopus...
2025-01-3027 minLoan Officer Marketing with Chris Johnstone7 Profitable Loan Officer Pathways to More Deals Using AIIn this episode of Loan Officer Launch, Chris Johnstone, breaks down the seven most profitable pathways to grow your mortgage business using AI—without chasing cold leads or spending a dime on ads. Discover how automation and AI can help you scale referral-based relationships, generate high-quality leads, and transform your brand's online presence. What You’ll Learn: The 7 Loan Officer Launches that can double your monthly deals through referral-based marketing. How AI automates follow-ups, email sequences, and text messages to nurture and convert leads effortlessly. Brand Authority Boost: Get more 5-star reviews, better Google rank...
2025-01-2736 min
Loan Officer Marketing with Chris JohnstoneFederal Reserve Rate Announcement Analysis with Dan Habib from MBS HighwayWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode of the Loan Officer Marketing Podcast, we sit down with Dan Habib from MBS Highway/Highway.ai to unpack the latest market updates, explore the transformative role of AI in the mortgage industry, and gain valuable insights for loan officers navigating today’s challenges. This episode is packed with actionable insights you won’t want to miss! Watch as Chris speaks with Dan about… The Federal Reserve’s Recent Rate Cut and Its Impact on the B...
2024-12-1935 min
Loan Officer Marketing with Chris JohnstoneHow Rob Miller Closed 67 Loans in a Month: AI Tools, Strategies, and Agent Relationships.Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode of the Loan Officer Marketing Podcast, Rob Miller shares his incredible journey of scaling his loan volume to an impressive 67 loans in a single month. From leveraging cutting-edge AI tools to fostering strong relationships with real estate agents, Rob reveals the strategies and systems that have propelled his success. Whether you're looking to grow your loan business or refine your processes, this episode is packed with actionable insights you won’t want to miss! ...
2024-11-2617 min
Loan Officer Marketing with Chris JohnstoneTony Umholtz's $2 Billion Success Story: From NFL Kicker to Mortgage PowerhouseTony Umholtz's $2 Billion Success Story: From NFL Kicker to Mortgage Powerhouse Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode of the Loan Officer Marketing Podcast, we dive into the inspiring journey of Tony Umholtz, who transitioned from a career in football to becoming a top-producing mortgage banker. Watch as Chris speaks with Tony about… From Field Goals to Financial Goals: Tony's journey from playing for the Giants, Patriots, and Titans to closing $12 million in mortga...
2024-11-2223 min
Loan Officer Marketing with Chris JohnstoneLoan Officer Marketing Podcast - Chris Interviews Todd BookspanWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. Join Todd Bookspan on the Loan Officer Marketing Podcast as he shares powerful strategies for loan officers, covering mindset, time management, database leverage, and AI tools to boost efficiency and business growth. Don’t miss these essential insights! Watch as Chris speaks with Todd about… Positive Mindset & Consistent Execution: Todd Bookspan shares how top loan officers stay focused on what they can control, maintaining a positive outlook and sticking to their plan, even during market shifts. Time Management & Productivity: Lear...
2024-11-1225 minLoan Officer Marketing with Chris JohnstoneHow We Get 5 Qualified Real Estate Agent Referral Appointments Per Day, Every Day.Welcome to the Loan Officer Marketing Podcast! In today’s episode, hosts Chris Johnstone and Carl White are joined by Jennifer Woodland, a standout in our concierge program, for an in-depth chat on appointment setting. They’ll reveal powerful strategies to help loan officers make the most of their time and increase closings by building valuable realtor connections. Jenn brings firsthand insights on how her team connects with past clients, pre-approved buyers, and top-notch real estate agents to set up high-value appointments that lead to real growth. Watch as Chris Johnstone and C...
2024-11-0833 min
Loan Officer Marketing with Chris JohnstoneHow MMA & Call Stars Helped Vickie Lasher Close $3.2 Million by Making Calls to Past Customers.Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In today’s episode, we sit down with powerhouse Loan Officer Vickie Lasher, who shares her incredible journey back into the industry after a year and a half break. Vickie reveals her step-by-step prospecting approach and the true value of staying connected to clients over the long term. Watch as Chris speaks with Vickie about… Vickie’s return to the industry led to a $3.2 million closing month, powered by the MMA & Call Stars strategies. Learn the value of con...
2024-11-0510 min
Loan Officer Marketing with Chris JohnstoneHow Loan Officers Are Doubling Their Production with Free Daily Coaching from the Loan Officer Breakfast Club with Frank Garay.Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone welcomes Frank Garay from the Loan Officer Breakfast Club! They dive deep into the incredible resources available for loan officers, including the daily coaching sessions that have transformed the way professionals in the industry connect and grow. Discover the power of the Loan Officer Breakfast Club, where you can access 30 minutes of free coaching every weekday. Frank shares insights on the community's growth, the engaging "Objection of the Day"...
2024-11-0117 min
Loan Officer Marketing with Chris JohnstoneFrom 3 to 8 Deals a Month: How Kyle Guldenpfennig Doubled His Loan Production with LO CRM & AutomationWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host, Chris Johnstone and Kyle Guldenpfennig dive deep into the strategies fueling Kyle’s impressive growth in the mortgage industry. Starting the year at 3-4 loans per month, Kyle now averages 7-8 and has ambitious plans to hit 16 loans monthly in the next 6-9 months. He shares insights on how technology, automation, and mindset have been game-changers, including his use of LO CRM for streamlined follow-ups, automated voicemails, and targeted communication for leads from Zillow and other online pl...
2024-10-2928 min
Loan Officer Marketing with Chris JohnstoneHow Andrew Added 8 New Deals to His Pipeline in 1 Week Using The Daily Success Plan (DSP)Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone is joined by Andrew Cebulskie, President of Lynx Financial Group. Watch as Chris speaks with Andrew about… How Andrew added 8 new deals to his pipeline in one week by consistently following the DSP. Why protecting your calendar and being intentional about making calls is crucial for success. Regularly calling past clients and pre-approved prospects keeps you top-of-mind for referrals. And MORE! Drop us a 5-star review on Apple podcast and be sure to subscribe for...
2024-10-2319 minLoan Officer Marketing with Chris JohnstoneHow a Loan Officer Can Close More Deals Using Power Dialer and AI Automation with Loan Officer CRMWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. Looking to boost your mortgage business? Building strong, lasting relationships with real estate agents is key to growing your pipeline. In this episode, we’ll show you how Loan Officer CRM simplifies the entire process—automating your outreach, scheduling appointments, and tracking success—so you can close more deals without wasting time on manual tasks. Tune in to learn how you can leverage this powerful tool to streamline your efforts and drive real results! We’ll learn how to: Add qualified real estate agents to y...
2024-10-1820 min
Loan Officer Marketing with Chris JohnstoneHow Ryan Pope booked 50 appointments in just three weeks… Psst, the Loan Officer A.I. CRM helped.Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone dives into the incredible success story of Ryan Pope, who booked 50 appointments in just three weeks. We’ll break down his winning strategies, including how he made 494 calls, had 190 conversations, and turned those into 35 kept appointments and 2 applications—all in a new market! Learn how Ryan’s Daily Success Plan of 2 hours of high-value prospecting, consistency in follow-ups, and authentic relationship-building with qualified agents transformed his business. Plus, discover how Lo...
2024-09-2721 min
Loan Officer Marketing with Chris JohnstoneBuilding Relationships, Not Transactions: Al Hensling's Secrets to Long-Term Success in Mortgage LendingWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone sits down with Al Hensling, ranked #25 on Scotsman Guide's Top Originators list, to discuss the keys to long-term success in the mortgage industry. In this episode, we discuss: - Building a Referral-Based Business: Al Hensling emphasizes the importance of building long-term relationships with referral partners and clients, viewing the mortgage industry as relationship-driven rather than transactional. Innovative Networking: Al shares his unique approach to networking, including hosting events in his personal "man cave" and utilizing it a...
2024-09-2422 minLoan Officer Marketing with Chris JohnstoneHow Edwin Oquendo Drives Massive Growth with Concierge Services and The Loan Officer CRMWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, we sit down with Edwin Oquendo to dive into his experience with the Concierge Program for Loan Officers and how it's helped him scale his business. Edwin shares how he’s been able to focus on what he does best—engaging clients and closing deals—by outsourcing his cold outreach to the concierge team. The program books approximately 10 qualified appointments per week, allowing him to maintain a 75% show rate and expand into new markets like Marion County without pre-existing relati...
2024-09-2031 min
Loan Officer Marketing with Chris JohnstoneLeveraging AI in Mortgage Marketing: Insights from Megan Anderson on Prompt Engineering and StrategyWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone dives into the world of artificial intelligence with expert Megan Anderson from highway.ai. Join us as they discuss how prompt engineering is revolutionizing the mortgage industry and marketing strategies. Key Points Covered: Understanding the basics of prompt engineering in AI The importance of context and task definition in prompts Exploring prompt stacking and its applications Choosing the right AI platform: ChatGPT vs...
2024-08-2118 min
Loan Officer Marketing with Chris JohnstoneHow to Leverage Relationships with Top Realtors – Featuring Devin DubucWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone sits down with Devin Dubuc to discuss the transition from consumer direct marketing to focusing on realtor relationships. Devin shares insights on how he leverages the Mortgage Marketing Animals (MMA) community, AI tools, and a podcast show to build lasting connections with top-tier agents. He reveals his process of identifying, reaching out to, and building relationships with real estate agents, emphasizing the importance of genuine communication and value-driven interactions. ...
2024-08-1329 min
Loan Officer Marketing with Chris JohnstoneAI in Action: How Ryan Marks Leveraged Technology to Close DealsWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone interviews Ryan Marks, a seasoned mortgage professional with nearly two decades of experience. Ryan shares his journey in the mortgage industry, from working for big banks to becoming an independent broker. He discusses how he has successfully leveraged artificial intelligence (AI) and the Mortgage Marketing Animals CRM to convert aged leads from real estate agents into closed deals. He also provides valuable insights into how he uses the AI...
2024-07-2433 minLoan Officer Marketing with Chris JohnstoneHow Much Money Can a Loan Officer MakeWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses essential strategies for loan officers to achieve success in the mortgage industry. He emphasizes the importance of tracking key metrics such as database numbers, referral partner numbers, referrals from deals in process, and conversion rates in marketing. By understanding these numbers, loan officers can forecast their business performance and plan their daily activities effectively. Chris highlights the significance of the Daily Success Plan and the Mortgage Marketing Animals...
2024-06-2528 min
Loan Officer Marketing with Chris JohnstoneHow AI is Shaping the Real Estate & Mortgage Industry with Chris Johnstone & Dennis WellsWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone shares insights on the impact of artificial intelligence on the mortgage and real estate industry. He discusses the evolution of Google's algorithms, emphasizing the importance of local SEO and the role of AI in determining search results. He also highlights the significance of obtaining legitimate five-star Google reviews and leveraging AI to enhance online visibility. Additionally, He explains how AI can streamline repetitive tasks for loan officers and real...
2024-06-0727 minLoan Officer Marketing with Chris JohnstoneMastering the Fundamentals: A Roadmap to Mortgage Business SuccessWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses the essential components of building a successful mortgage business. He emphasizes the importance of daily discipline, philosophy, systems, team building, and leadership in achieving growth and success. He also highlights the role of Mortgage Marketing Animals in providing training and coaching for loan officers, including the Daily Success Plan and the Loan Officer Breakfast Club. Additionally, He touches on the benefits of using the Loan Officer CRM for...
2024-05-3127 minLoan Officer Marketing with Chris JohnstoneConverting Online Leads into Deals with A.I.: Insights from Chris Johnstone.Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In the latest episode of the Loan Officer Marketing podcast, we dive deep into how AI is changing the game for turning online leads into real business opportunities. Chris Johnstone shares some great tips on how to boost your online lead conversion rates. During the interview, Chris breaks down the three key things you need to maximize online engagement and conversion. He also talks about how The Mortgage Marketing Animals and their AI-powered CRM system...
2024-05-2418 minLoan Officer Marketing with Chris JohnstoneGetting More Loans Through SEOWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your hosts Chris Johnstone and Carl White discuss SEO strategies for loan officers and mortgage marketing. They cover the importance of SEO in generating more loans, focusing on referral partners, SEO, and online leads. They also emphasize the shift towards AI in search engines and the need for proper optimization to rank on Google and AI platforms. Additionally, they discuss the significance of content, backlinks, and ratings/reviews in SEO strategies and highlight...
2024-05-0739 minLoan Officer Marketing with Chris JohnstoneBuilding Referral Relationships Through Database MarketingWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses the importance of effective database marketing for loan officers. He emphasizes the significance of utilizing past customers, past leads, and personal connections in your database marketing strategy. Chris also introduces a new database marketing campaign within the Loan Officer CRM, designed to enhance communication with past clients and generate referrals. He highlights the Daily Success Plan and Mortgage Marketing Animals training as essential tools for loan officers to...
2024-05-0319 min
Loan Officer Marketing with Chris JohnstoneFrom Database Marketing to Social Media: Rebecca Richardson's Journey to SuccessWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone, and guest Rebecca Richardson talk about her journey as a loan officer, starting from her entry into the industry after buying her first house. She discusses her growth in the field, emphasizing the importance of building genuine relationships with referral partners like realtors and family law attorneys. She also delves into her use of social media, particularly video content, to connect with clients and provide valuable information. Additionally, She...
2024-04-3041 minLoan Officer Marketing with Chris JohnstoneThe Ultimate Guide to Automated Appointments with RealtorsWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses a revolutionary AI and automation-based system designed for qualified real estate agents. The system aims to help loan officers generate appointments with realtor referral partners efficiently. By utilizing the Loan Officer CRM available at loanofficercrm.ai, loan officers can access a comprehensive list of qualified agents and automate their outreach campaigns. With a focus on mortgage marketing and loan officer training, this episode provides valuable strategies for loan o...
2024-04-2625 min
Loan Officer Marketing with Chris JohnstoneThe Power of Online Reviews in Mortgage BusinessWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone interviews Jeff Schneller, part owner of Corby Mortgage, a top 200 mortgage company in the country. Jeff shares insights on his successful business model, which includes generating 50% of his business from past clients and referrals, 35% from real estate partners, and 15% from networking groups like BNI.
2024-04-2325 minLoan Officer Marketing with Chris JohnstoneMastering Mortgage Marketing: A Conversation with Dante RoysterWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone sits down with Dante Royster, a top 200 mortgage broker in the country, who shares valuable insights on the current market trends and strategies for success. Dante discusses the importance of building relationships with realtors, past customers, and referral partners, emphasizing the fundamentals of making phone calls and asking for referrals. Dante also delves into his experience writing a book, "The Ultimate Mortgage Guide," and launching a podcast to connect with consumers...
2024-04-1924 minLoan Officer Marketing with Chris JohnstoneScaling Mortgage Business with Referral Partners and AutomationWelcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone interviews Brendan McKay, who shares insights on the successful strategies that led him to climb the ranks in the Scotsman's Guide. They delve into Brendan's focus on referrals, his process for nurturing relationships with realtors, and the use of automation in his business. Brendan discusses the importance of efficiency, technology, and building strong relationships to drive business growth. Brendan also shares his plans for the future, including potentially bringing...
2024-04-1622 min
Loan Officer Marketing with Chris JohnstoneHow To Double Your Lead Conversions with A.I.Loan Officer Marketing Podcast Ep.138 Join us for an exciting episode of “The Loan Officer Marketing Podcast,” as we explore the transformative power of artificial intelligence (AI) in the mortgage marketing. Frank Garay, along with Chris Johnstone and Carl White, will guide you through the incredible ways AI is changing how loan officers do their jobs and close deals. Here are the top highlights: Doubling Deal Closures with AI: Chris Johnstone shares an inspiring success story of how a member doubled their deal closures by harnessing the power o...
2024-04-0941 minLoan Officer Marketing with Chris JohnstoneHow To Make any Income You Want From Your Mortgage Business.In today's episode of the Loan Officer Marketing Podcast, Chris Johnstone dives deep into how mortgage professionals can redefine their approach to business to not just survive but thrive in the changing landscape of the mortgage industry. This episode offers a wealth of knowledge. From the power of envisioning your ideal day to actionable steps for aligning your business with your life goals, Chris lays out a comprehensive roadmap for building a fulfilling and profitable career. Learn about the importance of strategic planning, the effectiveness of relationship-based marketing, and the latest trends in lead generation.
2024-03-0132 min
Loan Officer Marketing with Chris JohnstoneScaling Success: Scott Valins on Closing $172+ Million in Loans as the Co-Founder & CEO of GoRascal Inc.Tune in to our latest episode where we sit down with Scott Valins. He is the co-founder and CEO of GoRascal Inc., who ranks #14 on the Scotsman guide in 2023 with over $172 million in closed loans. They explore Scott's journey from his start in 2004 to building Go Rascal into a successful brokerage, focusing on innovative recruitment strategies and leveraging market downturns for growth. Scott shares insights into building a strong team, the importance of support and satisfaction for retention, and strategies for navigating the broker channel. This concise conversation offers valuable advice for anyone aiming to excel in the mortgage...
2024-02-2737 min
Loan Officer Marketing with Chris JohnstoneLeveraging AI for More Deals and Appointments in Your Mortgage Business | Ep. 133 with Steve Kyles & Chris JohnstoneLeveraging AI for More Deals and Appointments in Your Mortgage Business | Ep. 133 with Steve Kyles & Chris Johnstone Loan Officer Marketing Podcast Ep.133 Tune in to our latest episode where we sit down with Chris Johnstone & Steve Kyles. In this insightful episode, we delve into the transformative power of AI within the mortgage industry, highlighting how leveraging technology not only streamlines operations but significantly boosts deal closures and appointment bookings. Join us as we explore strategic insights on integrating AI to enhance efficiency, improve client engagement, and drive growth. Whether you're a se...
2024-02-1321 min
Loan Officer Marketing with Chris JohnstoneWhen are Rates Going to Drop? Mortgage Rate Update 2024 with Barry Habib and Chris JohnstoneLoan Officer Marketing Podcast Ep.132 Tune in to our latest episode where we sit down with Barry Habib. He is a renowned American entrepreneur and the CEO of MBS Highway. He is celebrated as a best-selling author and a three-time recipient of the Crystal Ball Awards for his accurate forecasts in the real estate market. Habib is also recognized for his pivotal role in safeguarding the mortgage industry in 2020, addressing margin calls triggered by Federal actions. His crucial intervention and presentation brought much-needed stability during a critical period in the industry. Lo...
2024-01-3028 minLoan Officer Marketing with Chris JohnstoneHow Artificial Intelligence 🤖 Can Rank You On The Front Page Of Google 🚀How Artificial Intelligence 🤖 Can Rank You On The Front Page Of Google 🚀 🎙️ Loan Officer Wealth Podcast Ep.121 In this episode of The Loan Officer Wealth Podcast, Chris Johnstone joins Ginger Bell & Scott Schang on the Mortgage Influencers show to discuss how Artificial Intelligence (AI) can get you ranked on the front page of Google and engage with your past customers & referral partners to generate new mortgage business. 🎙️ Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 121 Visit https://www.connectionincorp...
2023-10-1336 min
Loan Officer Marketing with Chris JohnstoneGrow Your Mortgage Business In 2023 with ANDY PRICE | 🎙️ Loan Officer Wealth Podcast Ep.119In this episode of The Loan Officer Wealth Podcast, we are joined by Andy Price, Owner of Price Mortgage and the #15 Mortgage Broker on the Scotsman Guide in 2023! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 119 Guest - Andy Price, Owner of Price Mortgage ⭐️ Find out if you're eligible to get ranked #1 on Google in your local marketplace: https://aiseo.connectionincorporated.com/opt-in-page Listen as Chris speaks with Andy about…- Keeping volume up in a changing mortgage market - Making...
2023-09-2931 min
Loan Officer Marketing with Chris JohnstoneThe Ultimate Direct & Referral Partner Strategy |🎙️ Loan Officer Wealth Podcast Ep. 118The Ultimate Direct & Referral Partner Strategy | Ep. 118 In this episode of The Loan Officer Wealth Podcast, Chris Johnstone is showing you his amazing strategy for getting a quality list of referral partners in your local marketplace and generating high-value appointments with realtors, financial planners, investment advisors & more! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ It all starts with starting your own Podcast or online show where you interview experts from every field in the mortgage industry and share their knowledge to your listeners. You put the referral partners in the spotlight, you...
2023-09-2232 min
Loan Officer Marketing with Chris JohnstoneHow KYLE SCOTT Grows Real Estate Businesses Through SERHANT Ventures | 🎙️ Loan Officer Wealth Podcast Ep.117In this episode of The Loan Officer Wealth Podcast, we are joined by Kyle Scott, President of SERHANT Ventures! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 117 Guest - Kyle Scott of https://www.serhant.com/ ➡️ Connect with Kyle Scott SERHANT Ventures - https://www.serhant.com/people/kyle-scott LinkedIn - https://www.linkedin.com/in/kylewilliamscott Listen as Chris speaks with Kyle about… - How SERHANT Ventures helps real estate...
2023-09-1521 min
Loan Officer Marketing with Chris JohnstoneHighLevel Co-Founder SHAUN CLARK Joins The Podcast! | 🎙️ Loan Officer Wealth Podcast Ep.116Mortgage Marketing Funnels 101: HighLevel Co-Founder SHAUN CLARK Joins The Podcast! In this episode of The Loan Officer Wealth Podcast, we are joined by Shaun Clark, Co-Founder of HighLevel! HighLevel is a full suite CRM platform with a funnel builder, phone system, outbound messaging campaigns, lead management & more! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 116 Guest - Shaun Clark of https://www.gohighlevel.com/ Watch as Chris speaks with Shaun about… - How GoHighLevel can streamline the...
2023-09-1527 min
Loan Officer Marketing with Chris JohnstoneHighLevel Co-Founder SHAUN CLARK Joins The Podcast! | 🎙️ Loan Officer Wealth Podcast Ep.116Mortgage Marketing Funnels 101: HighLevel Co-Founder SHAUN CLARK Joins The Podcast! In this episode of The Loan Officer Wealth Podcast, we are joined by Shaun Clark, Co-Founder of HighLevel! HighLevel is a full suite CRM platform with a funnel builder, phone system, outbound messaging campaigns, lead management & more! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 116 Guest - Shaun Clark of https://www.gohighlevel.com/ Watch as Chris speaks with Shaun about… - How GoHighLevel can streamli...
2023-09-1231 min
Loan Officer Marketing with Chris JohnstoneARTIFICIAL INTELLIGENCE Is EVOLVING The Mortgage Industry w/ PAVAN AGARWAL | 🎙️ Loan Officer Wealth Podcast Ep.115 In this episode of The Loan Officer Wealth Podcast, we are joined by Pavan Agarwal, President of Sun West Mortgage Company! Pavan has created Angel AI, previously known as Morgan, an artificial intelligence designed to save time and increase productivity for real estate and mortgage professionals. Angel AI has recently completed the first ever end-to-end mortgage deal using artificial intelligence! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 115 Guest - Pavan Agarwal of https://angelai.com/ Watch as...
2023-09-0842 min
Loan Officer Marketing with Chris JohnstoneWrite A Bestselling Book & BOOST YOUR BRAND ⭐️ w/ VIKRANT SHAURYA | 🎙️ Loan Officer Wealth Podcast Ep.114 In this episode of The Loan Officer Wealth Podcast, we are joined by Vikrant Shaurya, Bestselling Author and CEO of ‘Authors On Mission’! Vikrant joins the show to coach our listeners on writing a book, marketing it & becoming a bestseller. 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 114 Guest - Vikrant Shaurya, Bestselling Author & CEO of https://AuthorsOnMission.com/ Watch as Chris speaks with Vikrant about… - Writing & marketing a book by considering the book as a business
2023-09-0129 min
Loan Officer Marketing with Chris JohnstoneThe #4 and #7 Mortgage Brokers CHRIS FURIE & DAMON GERMANIDES Join The Loan Officer Wealth Podcast | 🎙️ Loan Officer Wealth Podcast Ep.113The #4 and #7 Mortgage Brokers CHRIS FURIE & DAMON GERMANIDES Join The Loan Officer Wealth Podcast 🎙 In this episode of The Loan Officer Wealth Podcast, we are joined by Damon Germanides and Chris Furie, Founders of Insignia Mortgage! Damon & Chris are ranked at #4 and #7, respectively, on the Scotsman's Guide for 2023’s Top Mortgage Brokers. 👉🏻Loan Officer Wealth Website: https://loanofficerwealth.com/ Ep. 113 Guest - Damon Germanides & Chris Furie of https://www.insigniamortgage.com/ ➡️ Connect with Damon Germanides LinkedIn - https://www.linkedin.com/in/damon-germanides-06437a9b/ Email...
2023-08-2924 min
Loan Officer Marketing with Chris JohnstoneBooking MONEY-MAKING Realtor Appointments 💰 w/ PARKER COUCH | 🎙️ Loan Officer Wealth Podcast Ep.112 In this very special episode of The Loan Officer Wealth Podcast, we are joined by Parker Couch, a Producing Branch Manager from American Financial Network! Parker made a career switch to the mortgage industry and became a loan originator only 2 YEARS AGO in 2021. Starting with no database and zero referral partners, Parker has built an incredibly impressive network of realtors that send him business regularly to help grow a database of his own. 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 112Guest - Par...
2023-08-2517 min
Loan Officer Marketing with Chris JohnstoneHow The #1 Mortgage Broker MARK COHEN Did $15 BILLION In Volume | 🎙️ Loan Officer Wealth Podcast Ep.111How The #1 Mortgage Broker MARK COHEN Did $15 BILLION In Volume. In this episode of The Loan Officer Wealth Podcast, we are joined by Mark Cohen, the #1 Mortgage Broker in the Country according to the Scotsman Guide from Cohen Financial Group! Mark has originated over 25,500 loans totaling more than 15.75 billion dollars in volume Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST WITH CHRIS JOHNSTONE | Ep. 111 Guest - Mark Cohen of https://www.cohenfinancialgroup.com/ ➡️ Connect with Mark (Los Angeles, California) Cohen...
2023-08-2221 min
Loan Officer Marketing with Chris JohnstoneTechnology That Can Completely TRANSFORM Your Mortgage Business w/ SHASHANK SHEKHAR | 🎙️ Loan Officer Wealth Podcast Ep.110In this episode of The Loan Officer Wealth Podcast, we are joined by Shashank Shekhar, CEO of InstaMortgage and Host of the “Shashank Redemption” Podcast! Shashank was named the 2022 & 2023 Entrepreneur Of The Year by the American Business Awards®. 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 110 Guest - Shashank Shekhar of https://instamortgage.com/ ➡️ Connect with Shashank (San Jose, California) LinkedIn - https://www.linkedin.com/in/thisisshashank/ InstaMortgage - https://instamortgage.com/Podcast - https://podcasts.apple.com/ca/podca...
2023-08-1834 min
Loan Officer Marketing with Chris JohnstoneFunding 24 PERCENT of Online Leads w/ JOEL RICHARDSON | 🎙️ Loan Officer Wealth Podcast Ep.109 In this episode of The Loan Officer Wealth Podcast, we are joined by Joel Richardson, a Branch Manager at PrimeLending in Austin, Texas. Joel is funding his online leads at a rate of 24 percent! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 109Guest - Joel Richardson of PrimeLending ➡️ Connect with Joel Richardson (Austin, Texas) PrimeLending - https://myfinanceteam.com/LinkedIn - https://www.linkedin.com/in/joel-richardson-7802807/ Watch as Chris speaks with Joel about… - Getting...
2023-08-1529 min
Loan Officer Marketing with Chris JohnstoneBuilding A Highly Successful Mortgage Business w/ #1 Loan Originator THUAN NGUYEN | 🎙️ Loan Officer Wealth Podcast Ep.108In this episode of The Loan Officer Wealth Podcast, we are joined by Thuan Nguyen, CEO of Loan Factory. Thuan is the #1 Loan Originator in the United States for two years running- 2021 and 2022! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 108 Guest - Thuan Nguyen of https://www.loanfactory.com/ ➡️ Connect with Thuan (California) Loan Factory - https://www.loanfactory.com/Facebook - https://www.facebook.com/ThuanBroker/ LinkedIn - https://www.linkedin.com/in/thuannguyen-lf/ Watch...
2023-08-1131 min
Loan Officer Marketing with Chris JohnstoneHow Ratings & Reviews⭐️ Generate Quality Mortgage Appointments w/ JIM POMPOSELLI | 🎙️ Loan Officer Wealth Podcast Ep.107In this episode of The Loan Officer Wealth Podcast, we are joined by Jim Pomposelli, a Mortgage Consultant at Lakeside Bank and Treasurer Board of Directors for Lincoln Park Chamber of Commerce! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 107 Guest - Jim Pomposelli of https://www.lakesidebank.com/ ➡️ Connect with Jim (Greater Chicago Area) LinkedIn - https://www.linkedin.com/in/pomposelli Lakeside Bank - https://www.lakesidebank.com/jim-pomposelli/ Email - j.pomposelli@lakesidebank.com
2023-08-0817 min
Loan Officer Marketing with Chris JohnstoneHow MARIA QUATTRONE Has Sold Over $700 MILLION 💰 In Volume | 🎙️ Loan Officer Podcast Ep.106In this episode of The Loan Officer Wealth Podcast, we are joined by Maria Quattrone, CEO of both Maria Quattrone and Associates of RE/MAX @ HOME and Motto Mortgage Expert Solutions! Maria has sold over 3,400 homes and over $700 Million in volume and is here to share her knowledge to our loan officer listeners! 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 106 Guest - Maria Quattrone of Maria Quattrone and Associates of RE/MAX @ HOME ➡️ Connect with Maria (Pennsylvania) https://www.remax.com/real-estate-agents/maria-elena-quattrone-philadelphia-pa/100048215 https://www.mott...
2023-08-0431 min
Loan Officer Marketing with Chris JohnstoneThe #7 MORTGAGE BROKER In The Country Shares His Mortgage Marketing Strategies w/ MATT OLIVER | 🎙️ Loan Officer Wealth Podcast Ep.105In this episode of The Loan Officer Wealth Podcast, we are joined by Matt Oliver from Lund Mortgage Team. Matt is ranked at #7 in the Scotsman Guide list of Top Mortgage Brokers in 2022! He shares his strategies for dealing with market changes and how to prepare your business for success. 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 105 Guest - Matt Oliver of https://lundmortgage.com/ ➡️ Connect with Matt (Based in Arizona) https://lundmortgage.com/meet-our-team/ matto@lundmortgage.com Watch as Chris spe...
2023-07-2525 min
Loan Officer Marketing with Chris JohnstoneBook Yourself Solid And Generate New Mortgage Business with TYLER SALMON | 🎙️ Loan Officer Podcast Ep.104In this episode of The Loan Officer Wealth Podcast, we are joined by Tyler Salmon, a Mortgage Agent from Clover Mortgage. Tyler was the 2021 Rookie Of The Year at Clover Mortgage and has only been in the industry for just under 2 years! He has plenty of knowledge to share along with some awesome strategies for generating new mortgage business. 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 104 Guest - Tyler Salmon of https://clovermortgage.ca/ ➡️ Connect with Tyler https://tylersalmon.clovermortgage.ca/ https://www.linkedin.com/in/t...
2023-07-1824 min
Loan Officer Marketing with Chris JohnstoneCARL WHITE And Chris Johnstone Discuss How AI Is Creating Inbound Mortgage Leads That Fund At 17% | 🎙️ Loan Officer Wealth Podcast Ep.103In this crossover episode of The Loan Officer Wealth Podcast, we are joined once again by Carl White from Mortgage Marketing Animals. Initially recorded on Carl’s podcast, Loan Officer Freedom, this episode covers an incredible amount of valuable information about artificial intelligence in the mortgage industry. 👉 https://loanofficerwealth.com/ 👉 To claim one of the available AI SEO spots that are discussed during the episode, visit TopLOAI.com THE LOAN OFFICER WEALTH PODCAST | Ep. 103 Guest - Carl White of https://mortgagemarketinganimals.com/ Host of https://loanofficerfreedom.com/
2023-07-1437 minLoan Officer Marketing with Chris JohnstoneMarketing Director MATT MUSCAT Shares His Insights For Realtor Attraction | 🎙️ Loan Officer Podcast Ep.102In this episode of The Loan Officer Wealth Podcast, we are joined by Matt Muscat, host of The Neighborhood Realtor podcast and Marketing Director of Treadstone Funding. 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 102 Guest - Matt Muscatt of The Neighborhood Realtor Podcast, Marketing Director at Treadstone Funding ➡️ Connect with Matt Muscat https://mattmuscat.com/https://www.treadstonemortgage.com/meet-the-crew/matt-muscat/ https://www.instagram.com/treadstonemortgage/ Watch as Chris and Matt discuss...- How to attract high quality realtor a...
2023-07-1119 minLoan Officer Marketing with Chris JohnstoneMortgage Marketing Strategies That Grow Your Mortgage Business | 🎙️ Loan Officer PodcastIn this episode of The Loan Officer Wealth Podcast, Chris Johnstone takes listeners through his process of generating the highest quality online leads available and getting as many professional referral partners as you can from each new client. 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 97 ➡️ Connect with Chris and Connection Inc. https://www.connectionincorporated.com/ Find out more about our AI SEO Program 👉 https://aiseo.connectionincorporated.com/ or book a free 1-on-1 Consultation with our team ➡️ https://bit.ly/connectioninc
2023-05-1214 minLoan Officer Marketing with Chris JohnstoneMortgage Broker SEO Ranking Using AI & ChatGPT!In this episode of The Loan Officer Wealth Podcast, mortgage marketing expert Chris Johnstone teaches Mortgage Broker SEO and how to get ranked on the front page of Google using AI and ChatGPT! 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 96 Book a FREE Consultation with our team ➡️ http://www.CIGrowthCall.com Resources from this video Chat GPT - https://chat.openai.com/ Backlink Checker - https://ahrefs.com/backlink-checker Watch as Chris talks about… - Using Artificial Intelligence to...
2023-04-2526 minLoan Officer Marketing with Chris JohnstoneReal Estate Investing Guru Jas Takhar Talks Mortgage Marketing Strategies with Chris Johnstone!In this episode of The Loan Officer Wealth Podcast, we are joined by Jas Takhar, Founder of The Real Estate Centre Canada and Co-Owner of From The Ground Up Media. Jas is here to talk about his successful ventures in the mortgage and real estate spaces and how they connect back to successful mortgage marketing strategies. 👉 https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 94 Guest - Jas Takhar, Founder of https://www.reccanada.com/ and Co-Owner of https://www.ftgumedia.com/ ➡️ Connect with Jas https://ja...
2023-04-1836 minLoan Officer Marketing with Chris JohnstoneSVP of Rocket Pro Mike Fawaz is on the Loan Officer Wealth Podcast with Chris Johnstone!Senior Vice President of Rocket Pro TPO Mike Fawaz is on The Loan Officer Wealth Podcast this week! During this exciting conversation you will learn more about working with technology and being able to market at a very high level to drive business! During this incredibly valuable conversation you will learn: - Mike dives deeper into the importance of reviews and testimonials to help build trust with potential customers and partners! - Mike explains how people in the industry have to evolve with the new needs of the...
2022-11-0431 minLoan Officer Marketing with Chris JohnstoneNew Podcast with Toni Taylor and Chris Johnstone | The Loan Officer Wealth Podcast | Episode 30During this powerful episode we discuss how Toni is structuring her business her marketing and her team to thrive during a changing market! You get to learn: The daily success plan that she is following to continue to drive quality referrals and new applicants. Her direct mail strategy including what to send, how often and for how long. How she has her team structured her for success as the market changes. P.S - Do you want a minimum of 3 quality sales appointments per day? That’s the minimum result that we are see...
2022-06-0327 minLoan Officer Marketing with Chris JohnstoneTodd Duncan and Chris Johnstone PodcastIn this week’s episode of the Loan Officer wealth podcast we sit down with Todd Duncan. During this powerful episode you get to learn: What the perfect mortgage team looks like. The different levels of production and the support needed at each level as you grow. The most important tasks for you to delegate so you and your business can grow. and much more! Make sure you subscribe as we have an incredible lineup of future guests coming for you! P.S - Do you want a minimum of 3 quality sa...
2022-05-1328 minLoan Officer Marketing with Chris Johnstone75-100 Mortgage Applications A DAY From Instagram! | Loan Officer Wealth EP. 23 🎙️Today you get to be part of conversation between Chris Johnstone and one of (if not THE) largest influencer on Instagram, Facebook and TikTok! Minh Nguyen @whatsamortgage joins us on this weeks episode of The Loan Officer Wealth podcast! We discuss how he is generating 75 to 100 mortgage applications a day and managing $80,000 a month in ad spend. During this valuable and open discussion Minh is extremely generous with sharing his knowledge and tips for success for mortgage lenders on social media. Topics covered include: How he creates his content for...
2022-02-2528 minLoan Officer Marketing with Chris JohnstoneFrank Garay & Chris Johnstone Discuss How To Grow Your Mortgage Business | Loan Officer Wealth EP 11 🎙️In this episode you get to learn: 👇🏻 ✅ The best & proven ways to find new mortgage customers. ✅ How to Develop Your Referral Business as a Loan Officer. ✅ Proven steps to scale a Mortgage business. ✅ How to Find the Right Team Members to Make Your Business Boom. And much much more! 😀 To get notified when we drop a new episode every Friday head on over to iTunes and subscribe. While you are there please leave us a 5-star review and be entered to win a $100 Amazon gift card! ⭐️⭐️⭐️⭐️⭐️
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Canadian Mortgage PodcastChris Johnstone Interview with Angela CallaFriday, May 8th 2020 Learn about getting your mortgage or refinance from one of the top Mortgage Professionals in Canada! Angela Calla from Dominion Lending Centres shares a wealth of knowledge during this episode of the Canadian Mortgage Podcast. During our conversation, we cover information that is crucial for Canadians to know about financing right now. We cover the top questions that Angela is getting about mortgages right now and the questions that Canadians should be asking. How a mortgage and refinance fits into the overall financial plan of a household a...
2020-05-0735 min
Canadian Mortgage PodcastChris Johnstone Interviews Collin BruceCollin Bruce is Canada’s #1 Broker for mortgages funded from 2010 to 2019! He’s built this incredible success because he helps to make the complicated topic of mortgages, refinance or reverse mortgages easy to understand. His mortgage business is built on transparency. You know exactly what your options are and which ones are best for you. During this excellent episode of Canadian Mortgage Podcast Collin gives some excellent guidance for Canadians looking to get financing right now. We also cover some helpful tips for Canadians that currently have a mortgage. The current requirements for qualifying for a mo...
2020-05-0418 min
Canadian Mortgage PodcastChris Johnstone Interviews Nick L'ecuyerATTN: Canadians looking for excellent information about getting a mortgage, refinancing or are looking at a reverse mortgage. We have an incredibly valuable episode of The Canadian Mortgage Podcast for you! Today we get to learn from Nick L’Ecuyer from https://www.mortgagewellness.ca/ This year Nick and his incredible team were ranked #10 in the Top 75 Mortgage Brokers in the country! Source: https://canadianmortgageawards.com/winners-finalists/2019-winners-finalists He is an absolute wealth of knowledge when it comes to mortgages and financing and explains what you need to know...
2020-05-0124 min
Canadian Mortgage PodcastChris Johnstone Interviews Peter KinchAnother exceptional episode of the Canadian Mortgage Podcast is now live with our special guest, Peter Kinch! During this episode Peter does a fantastic job of helping Canadians lay out a plan for their financial future and outlines how your mortgage and other debt fits into your long term goals. If you are looking at getting into the market, or refinancing your mortgage there is excellent advice for you in this episode. Our discussion also hold excellent value for investors. We discuss how property investors can manage their mortgages during this time and t...
2020-04-2418 min
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2019-08-0500 min2019-07-2900 minIt's All About The MarketingChris Johnstone and Sherry BonelliSherry Bonelli, owner of early bird digital marketing, is a digital marketing industry expert with 20 years’ experience. She is a columnist for leading digital marketing websites like Search Engine Land, MOZ, SEMrush, BrightLocal, SCORE and others. She received Search Engine Land’s 2018 SEO Contributor of the Year Award, and her local search engine optimization blog posts are among the most shared and read online. For two years in a row her blog posts were among the top 10 most read articles on Search Engine Land’s website. She is a recognized speaker, presenting at leading digital marketing events, webina...
2019-07-1500 minIt's All About The MarketingChris Johnstone and Jason FladlienJason Fladlien is known as the $100 million dollar webinar man. His pitch webinars have set records in the information, coaching, affiliate, and software space. Not only do many claim him the best webinar presenter out there, he is also considered the best teacher of webinars. He draws upon his eclectic background for inspiration, from being a Hare Krsna monk and a rapper born in raised in the small town of Muscatine, Iowa. When he’s not working, he’s enjoying life with his beautiful wife and three children in Southern California. His hobbies include chess, music...
2019-06-2400 minIt's All About The MarketingChris Johnstone and Kim Walsh PhillipsKim is a multi-seven figure business entrepreneur and founder of Powerful Professionals Business Coaching with no business degree and a tendency to say “crazy pants” more than is socially acceptable. She is the best-selling author of “The No B.S. Guide to Direct Response Social Media Marketing,” with Dan Kennedy, “The Ultimate Guide to Instagram for Business,” and “Game Changer How to Get 10,000 Fans in 72 Hours.” (Fun fact: she uses a thesaurus when she writes or she would use the word “awesome,” “cool,” or “very” 7,452,675 more times than she already does.) She’s spoken on many spectacular sta...
2019-06-1700 minIt's All About The MarketingChris Johnstone and Chris GuerrieroChris has built 4 "eight-figure" companies and is an advisor, investor and equity holder in companies across a variety of industries, including health, medical, digital advertising, legal and real estate. He’s been featured on Bloomberg, and in Success magazine, Inc, and in Entrepreneur as a top entrepreneur of our time. Chris is also a bestselling author and host of the Built To Grow show.
2019-06-1000 minIt's All About The MarketingChris Johnstone and Amber SpearsAmber Spears is recognized as an industry thought leader in the affiliate marketing arena and as a prolific connector and networker. Amber is the co-founder of East 5th Avenue, a high end, boutique affiliate management company specializing in health and personal development offers, and the creator of the Affiliate Accelerator, a 90 Day Affiliate management coaching program designed to take underachieving or new affiliate managers, and turn them into competent, confident, high performing closers. In the last two years, East 5th Avenue has done $34 million in front end launch sales, generating over 6 million leads, and over 8...
2019-06-0300 minIt's All About The MarketingChris Johnstone and Russ HenneberryRuss Henneberry is the founder of Modern Publisher, a community of information product business owners and expert digital marketers. Russ has trained and certified thousands of professionals through his coaching, courses, stage presentations and his book, Digital Marketing for Dummies.
2019-05-2700 minIt's All About The MarketingChris Johnstone and Oli BilsonOli Billson started his first business at the age of 15. He now owns a portfolio of 4 multi-million dollar businesses, one of which he scaled internationally with 170 franchises and has recently sold. Oli’s superpower lies in strategizing and implementing conversion-led, money-making sales and marketing funnels. When he fancies it, he also spends time as a Consultant to many well-known entrepreneurs and business growth experts. His latest venture is NextLevelBusiness.com, which transforms “normal” businesses into fast-growth businesses that experience double-digit growth year after year.
2019-05-2000 minIt's All About The MarketingFrank Kern and Chris Johnstone Discuss How To Get More Customers Using Online MarketingFrank Kern and Chris Johnstone discuss how to get more customers and grow your business using online marketing. There are so many powerful insights during this training. Make sure you tag your business friends and share this video. This is perfect for mortgage, investment, insurance, legal professionals or really any business looking to attract local customers at a profit.
2019-05-1300 min