Shows
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursScaling a Mission-Driven Business: Lessons from Lisa Curtis, Founder of Kuli Kuli FoodsIn this episode of Her CEO Journey, we’re joined by Lisa Curtis, the dynamic founder and CEO of Kuli Kuli Foods. Lisa’s journey began during her Peace Corps service in Niger, where she struggled with finding nutritious food. A group of local women introduced her to moringa, a superfood that helped tackle malnutrition—and that simple solution later became the foundation of her thriving business. Recognizing the potential of moringa as both a powerful source of nutrition and a way to support the livelihoods of small farmers, Lisa began her journey in partnership with these farmers...2024-10-1740 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursMastering Growth & Profitability in CPG: Sarah Goodman's Strategic Insights from ChiwisKey TakeawaysThe Importance of Financial Planning: While Sarah enjoys branding and marketing, her experience highlights how vital financial planning is to long-term success. Early lessons from fundraising helped her keep profitability front and center as she built Chiwis.Understanding the CPG Landscape: Entering the CPG industry comes with its own set of challenges. Sarah delves into the importance of knowing your margins, pricing strategies, and building strong relationships with key players like brokers and retailers. Strategic Decision-Making for Growth: Data-driven choices are at the heart of Chiwis' success. Even w...2024-10-0343 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursFrom Food Truck to Vegan Honey: Venessa Stonehouse's CPG JourneyIn this episode of Her CEO Journey, we sit down with Venessa Stonehouse, the founder of Mindful FÜD. Venessa’s journey from running a food truck to creating a successful plant-based brand is nothing short of inspiring. Mindful FÜD isn’t just about tasty vegan products—it’s about making a positive impact with every bite, including their unique honey alternative made from upcycled apples. Join us as Venessa shares her insights on scaling a business in the CPG industry, building a brand that’s both sustainable and innovative, and securing crucial partnerships with major ret...2024-09-1853 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursThe Power of Upcycling: Kimberle Lau on Sustainable Food ProductionThe Power of Upcycling: Kimberle Lau on Sustainable Food ProductionIn this episode of Her CEO Journey, we sit down with Kimberle Lau, the inspiring founder of Bake Me Healthy. Kimberle shares her journey from management consulting to the beauty industry and ultimately, her passion project of creating a sustainable, plant-based baking company.Key TakeawaysSustainable Entrepreneurship: Kimberle's journey demonstrates how personal experiences can fuel entrepreneurial ventures with a sustainable mission.Social Impact through Food: Bake Me Healthy's commitment to using upcycled ingredients and fighting food...2024-09-0443 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursBeyond Bookkeeping: The Strategic Power of a Fractional CFO for Women CEOsWelcome back to Her CEO Journey, the podcast empowering women entrepreneurs to build thriving businesses that make a difference!Throughout this season's Finance for Change series,our host Christina Sjahli has been breaking down complex financial concepts and translating them into actionable strategies for mission-driven founders like yourself. As a founder with a social impact mission, you understand the importance of financial health. It's the foundation that allows you to turn your passion into a powerful force for good. But managing the financial side of things can feel overwhelming, especially as your business grows.2024-05-3013 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursImpactful Decisions: Building Financial Forecasts Rooted in Your MissionForecasting is naturally imperfect.It is imperfect because businesses are always changing, and economic conditions are always shifting.So, as a founder, you have to be ready to adapt and deal with uncertainty.Today, our host Christina Sjahli will take you into the world of forecasting.In this episode, Christina will guide you through the art of forecasting by breaking down the key steps to creating an intentional forecast, even with the understanding that things can change along the way. She talks about why forecasting i...2024-05-2210 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursGross Margin: The Simple Number That Provides Financial Clarity for CEOsIf you're building a mission-driven business, there's one particular number you definitely need to check. Understanding this number will quickly pinpoint any issues in your business and determine if you're building a sustainable, profitable venture.In this episode of Her CEO Journey, we demystify the significance of this essential metric for business vitality: Gross Margin.Join our host Christina Sjahli as she unveils the power of this metric, teaches you how to calculate it in minutes, and explains what it tells you about your pricing, costs, and overall financial sustainability. Access t...2024-05-0905 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursCash Flow Operation: Monitor, Manage and ModelDo you ever find yourself feeling anxious, even though your business is profitable? Perhaps this unease stems from uncertainties about your cash flow – a crucial financial aspect that often confuses many mission-driven CEOs. Fear not! This episode of Her CEO Journey serves as your comprehensive cash flow masterclass, equipping you with the knowledge and strategies to confidently manage your business's financial health.Join our founder, Christina Sjahli, as she delves into practical techniques for closely monitoring your operating cash flow.Christina will walk you through the art of cash flow...2024-04-2507 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursNavigating Cash Flow and Profit: Addressing Common MisconceptionsImagine this: You've built a thriving business, your sales are climbing, and on paper, you're incredibly profitable. But then, reality hits. Payroll day arrives, and suddenly you're scrambling to find the cash to cover it. Does this scenario sound familiar? It's what many founders experience—the profit versus cash flow paradox. While profit might seem promising, cash flow tells the real story about your business's financial health.In this episode, our founder and host of Her CEO Journey, Christina Sjahli will clarify the difference between profit and cash f...2024-04-1809 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursBeyond Borders, Beyond Limits: Patrice Mousseau's Journey to Global Success.Patrice's journey serves as an inspiration for aspiring women entrepreneurs, showcasing the profound impact of blending passion, purpose, and strategic planning to build a successful and meaningful business.In this episode of Her CEO Journey, our host Christina Sjahli welcomes Patrice Mousseau, founder and CEO of Satya Organics, a company dedicated to creating effective and sustainable skincare products. Patrice unfolds her inspiring journey from media personality to entrepreneur, driven by a personal need to find natural remedies for her daughter's eczema. She delves into Satya Organics' commitment to social good, building a diverse workforce, and n...2024-03-0738 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursSustainable Growth: Deebee's Organics' Path to International MarketsDionne Laslo-Baker, the founder and CEO of Deebee’s Organics, is a fellow certified B Corp dedicated to revolutionizing snacks. With a background in medical science and as a mother, she embarked on a mission to provide organic, flavorful, and nutritious snacks for families.In this episode, Dionne delves into the highs and lows of growing a business from scratch. She offers valuable insights into overcoming regulatory hurdles, embracing cultural diversity, and the pivotal role of advisors in business expansion.But what truly sets Dionne's story apart is her unwavering commitment to a purpose-driven culture an...2024-02-2240 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursInside Export Development Canada Mission for Global Trade with Amanda KlucowiczAmanda Klucowicz serves as a Senior Relationship Manager at Export Development Canada. She is dedicated to helping Canadian businesses break into international markets. With EDC's tailored tools and solutions, navigating global waters becomes more manageable, ensuring not only profitability but also the long-term security of your company.In this episode, Amanda delves into crucial topics such as EDC's criteria for Canadian companies, the customized solutions they offer, and essential preparations for business owners venturing into international markets. Customized solutions are especially vital for businesses committed to social impact or seeking B Corp certification, as their c...2024-02-0838 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursNavigating International Business Contracts with Ashlee FroeseMeet Ashlee Froese, the driving force behind Froese Law, serving as its Founder and CEO. Leading this cross-border legal firm, Ashlee adeptly steers through diverse industries, specializing in key areas like branding, corporate, and commercial law.Ashlee embarked on her legal journey with a clear mission: to empower clients with comprehensive information for informed business decisions and to demystify the legal space, making it accessible to a broader audience.In this episode of Her CEO Journey, Ashlee Froese delves into the intricacies of contract writing for international business. While local contracts might seem straightforward with...2024-01-2538 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursScaling your Business Into Global Markets with Chief Trade Commissioner, Sara WilshawNavigating the global landscape is crucial for Canadian businesses due to the country's relatively small population — which means that most of your customers and clients are outside the country.In this episode, Sara Wilshaw, Chief Trade Commissioner at Global Affairs Canada, shares her expertise in guiding local companies towards international success. She sheds light on leveraging the Trade Commission Service for market entry beyond Canada.Whether you're a Canadian or international company, Sara's insights in this Her CEO Journey episode offer valuable guidance for those venturing into international business.Tune in to discover ke...2024-01-1138 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursImpactful Transactions: Aligning Profit with Purpose with Shizuka BuckleyEver wondered where your money really goes?As a purpose-driven business, you do your best to put your money toward your mission and the world you envision. But every business relies on money, and that involves systems, like processing fees.A virtual CFO can help track every cent of your business's finances. You might be surprised to find a significant percentage going to something as ordinary as processing fees.That's where Shizuka Buckley of Giv Local steps in. Processing fees are okay—they're crucial in today's business world. But Shizuka turns those fees in...2023-12-0731 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursBeyond Profits MZ Made’s Handwoven Fashion RevolutionIn many companies, the main goal is to maximize profits, often overlooking the needs of people and the environment. But that's neither sustainable nor ethical. Liz Rojic experienced this in the fashion industry and bravely decided to challenge the norm. With MZ Made, she crafted a business model that prioritizes mutually beneficial relationships for both the company and its artisans. As entrepreneurs, our focus should be on creating a positive impact rather than just chasing the highest profits.In this episode of Her CEO Journey, Liz shares her experiences in building a company gr...2023-11-2339 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursGiving the Gift of Zero Waste this Holiday Season with Allisha HeidtIn a world filled with plastic and single-use packaging, how can we reduce our impact on the environment? We often purchase, use, and discard products daily, but the zero-waste movement encourages both consumers and business owners to be more environmentally responsible.This reflects the values that Allisha Heidts aimed to promote when she founded Chickpeace, a zero-waste refillery. This holiday season, join our special holiday series on Her CEO Journey to embrace mindful gift-giving. Discover how to embark on your zero-waste journey and integrate these important principles into your business with Allisha. From you...2023-11-0940 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursFinancial Planning for Impact: Living Wage Podcast Series Wrap-upEvery founder has a team behind them, working together to make the whole business successful. If you're a business owner, you care not only about growing your company but also about your employees' well-being. This includes making sure they earn a living wage and have the support they need. But to make such a big change, you must first ensure your business is prepared. That's where financial planning comes in, a crucial part of building a sustainable business.Over the past four episodes, the Living Wage Series has showcased conversations with remarkable women in business, delving into...2023-10-2611 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursBoldr: Ethical Innovators in a BPO Industry with Mari ParkerCreating positive change sounds like a good idea — and one effective way to achieve it within your company is by implementing a living wage. However, like any worthwhile endeavor, it requires careful planning. Good intentions are a starting point, but thoughtless action can lead to unintended consequences.In the fourth episode of our Living Wage series, we delve into Mari Parker's experiences as the COO of Boldr, where they raised baseline pay to a living wage. We've discussed the importance of living wages for ethical business owners; now, let's explore the implementation process.Providing a li...2023-10-1248 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursTurning Fast Fashion into Fair Fashion with Joanna MaidenAt the heart of ethical employment lies our commitment to providing fair compensation to our workers. By fair, we mean more than just meeting the minimum wage. We're dedicated to offering living wages, enabling our employees to lead financially stable lives, free from undue financial stress. This extends beyond wages; it encompasses essential aspects such as healthcare and family well-being. But our responsibility as ethical employers doesn't end when our workers retire from our company. We don't treat our employees as mere tools, used and then discarded when they no longer directly contribute to profits.I...2023-09-2846 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursDecoding Pay Equity with Maiya HollidaySuccess in business is a complex recipe, unique to each company and influenced by various factors. Similarly, the path to fair compensation isn't a one-size-fits-all equation. While numerous websites provide data on what constitutes a fair living wage, they often fail to consider an individual's specific needs and circumstances. The question of what truly defines a living wage demands a deep dive into the data.Our journey into the Living Wage Movement continues as we explore the concept of pay equity. In the second episode of this series, we sit down with Maiya Holliday to understand her...2023-09-1456 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursPay That Matters: The Role of Living WagesCreating meaningful impact as a business is more than just ensuring your customers receive the best services and products. It's also about creating a positive impact on the lives of your employees and the communities you serve. One powerful way you can achieve this is by embracing the concept of a living wage. This transformative approach ensures that individuals can lead healthy lives, with access to basic needs like shelter and nutritious food. No longer will anyone struggle to make a living; a living wage paves the way for dignity and stability.Our journey into t...2023-08-3158 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursWomen of Impact in Business: Highlights From 200 Episodes of Her CEO JourneyAs a woman entrepreneur, you have the power to lead a profitable business that makes an impact. You'll hone your skills, take action and make authentic decisions that will put you on your own path to success. It may be a difficult journey ahead, but fortunately, the stories of successful women in business can guide your way. Take inspiration from the trailblazers who show you the possibilities of changing the world as a woman business owner. Her CEO Journey Podcast tells these stories that inspire people on their own CEO journeys. In this episode, we celebrate 200 episodes o...2023-06-0814 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursArtisans as the Center of Community Economic Development - The Journey of Alicia WallaceMany businesses strive to create lasting social impact. To pursue this mission, you can invest in multiple endeavors and work with as many groups as you prefer. However, there’s one step you need to take for your efforts to truly matter. Listen to the people you want to serve; understand their needs. Alicia Wallace is the co-founder and COO of All Across Africa. She was driven to help people even before the organization's founding. By working with African families, they’ve created and refined a people-powered approach to enriching lives. And she’s joining us in this e...2023-05-2550 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursWhy Every Impact Counts - The Journey of Polina PinchevskyHow do you know if your company is creating the difference it wants to be in the world?There’s a powerful quote by Peter Drucker, “If you can’t measure it, you can’t improve it.” For a social impact business for whom the mission is paramount, knowing your impact is critical. Enter impact reporting: an impact report measures and tells your company’s story. It’s a powerful tool that can help grow several aspects of your company.In this episode, Polina Pinchevsky, CEO and co-founder of Unit of Impact, talks about what you can do whe...2023-05-1142 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursLifting the Vibe with Climate Impact Solutions - The Journey of Tesh RandallWhat does it mean to be a climate-positive company? Is it easy to become one?Aiming for a goal that seems unclear — or even detrimental — is hard. Many business owners tend to focus on profit. They keep their company running, create a great product, and have excellent sales. Why focus on the environment when it eats into profits?But as companies, we can do more. And what's more: being an environmental solution doesn't cut into your profits — it increases them.In this episode, Tesh Randall of Raglan Food Co. is here to inspire you to...2023-04-1325 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursBe Part of the Climate Solution through Conscious Consumerism - The Journey of Cathryn PeirceYour spending can change the world. How you spend your money makes a difference. Conscious consumerism, if done by enough people, can make huge leaps toward solving our current climate crisis.Businesses have the biggest impact on the climate, but consumers are the reasons behind their choices. We speak and vote with our wallets. Business-as-usual practices will persist if they see no benefit to change. Once they see consumers demand sustainability, the rest will follow. In this episode, Cathryn Peirce dives into how something as everyday as our credit card transactions can change the world. A...2023-03-3026 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursTradewater: Erasing the World’s Carbon Footprint Together - The Journey of Jenny MorganAll business owners and humans living on the planet make an environmental impact. When the planet faces problems like climate change, we are also affected. It's up to us to be aware of the planet's struggles we face today and be part of an environmental solution.In this episode of Her CEO Journey, we invited Jenny Morgan, Market Development Manager of Tradewater, to share their solutions to the climate crisis. She talks about how they reduce the world's carbon footprint. Jenny also explains what small and big businesses can do to reduce their carbon emissions and how...2023-03-1631 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursSaving the Earth Through Compostable Packaging - The Journey of Kate FlynnAlmost every product-based industry uses plastic — including the food industry. However, it also significantly contributes to pollution, harming the environment and humanity. As business owners, our decisions about how we run our business can help reduce our plastic footprint. Switching to plastic-free might be challenging, but it makes the world a better place.In this episode of Her CEO Journey, Kate Flynn, Co-founder and CEO of Sun & Swell, talks about how they continue to evolve and innovate to find an answer to the plastic problem. She talks about her journey as a pioneer of compostable packaging and th...2023-02-1633 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs"Let's #QuitSingleUse" - The Journey of Maria McDonaldHow can a business be both profitable and a force of positive change in the world? Most entrepreneurs think they need to choose one or the other. But this isn’t true! More and more businesses are seeing the possibility of doing both at the same time, without sacrificing profit for impact.One vital area of environmental impact is plastic waste. We produce 300 million tons of plastic waste every year, and 14 million tons end up in our oceans. In this episode, Maria McDonald from United By Blue dives into how environmental impact is at the cor...2023-02-0252 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursLighting Up the World - The Journey of Seungah JeongDo you think a business can be both profitable and a force of positive change in the world? The answer is a resounding yes — you don't have to sacrifice profit or impact. Entrepreneurs worldwide have innovative ideas and products that meet the needs of different communities. However, businesses still need to keep an eye on your finances. Balancing profitability and making an impact is a challenging role you need to play.In this episode, Seungah Jeong dives into how she kept the heart of the company while making a profit as the president and CEO of MPOWERD. Sh...2022-12-0842 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursFinancial Planning and Analysis for Business Growth - The Journey of Viviana BorzuchowskiAre you a small business owner aiming to increase your positive impact on the community and the world? You likely already have plans for your company's growth. However, as you scale, the tools that served you as a smaller business won't be effective or sustainable. You'll need a better way to bridge your financial data and future business goals. That's where Financial Planning & Analysis (FP&A) plays a role.In this episode, Viviana Borzuchowski tackles the relevance of using an FP&A tool to set up your business for sustainable growth. She shares her knowledge and insights...2022-11-2926 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursWhy You Should Consider Fractional CFO Support for Your Next Business AcquisitionSo you’ve managed to grow your small business into a thriving enterprise.First of all, congratulations!But with greater success comes more responsibilities, and it's becoming increasingly difficult for you to manage everything on your own. Perhaps you're feeling overwhelmed with all of your duties. Or your business is going through a big project or shift. Or maybe you're having trouble smoothening those wrinkles in your finances.That’s where fractional CFO services can help.By bringing experienced financial expertise into your company, fractional CFOs can help you make smarter deci...2022-09-2910 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs4 Critical Steps to Ensure Stability and Success of Businesses for GoodMany business owners wear all the hats, particularly in growing companies. Doing all the duties yourself seems like the best use of your time. After all, you know your company best, right?However, the truth is as your business grows, more and more things can slip through the cracks — especially if some of your duties are outside your field of expertise.In this solo Her CEO Journey episode, Christina shares a practical case study in which Profit Reimagined helped a client overcome financial trouble. As a mission-driven CFO, Christina wants to ensure that your business fo...2022-09-2213 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursThe One Number That Will Change the Way You Run Your BusinessWelcome back to the Growth Podcast Series inside Her CEO Journey. Over the last few weeks, starting from Episode 164 to 172, we share the puzzle pieces you need to grow a sustainable and profitable business. But none of these strategies matters unless you as a founders is ready to understand the financial numbers of your business. We are not talking about many numbers; only one number matters. And this one number can tell you if you are growing a sustainable and profitable business. You're listening to Her CEO Journey, the business finance podcast for mission-driven women entrepreneurs. I'm y...2022-06-3005 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursHow to Create a Financial Statement That Will Attract Lenders and InvestorsHow often do you track your business’ finances? Do you know what your numbers are telling you? As a business owner, it’s essential to understand your numbers and what they imply.In this episode, Christina shares her tips and insights on creating a robust financial statement that will attract investors and lenders. She explores the connections between the three financial reports that every business founder has to make and provides tips on how to make them.If you want to learn how to improve a business’s legal aspect toward sustainability, this episode is for yo...2022-06-161h 01
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursIntegrating Anti-Oppressive Pay in Compensation Structure - The Journey of Kate DixonWith the proliferation of social justice across various platforms worldwide, many businesses are now attempting to implement pay equity in their compensation structures. However, as a business owner, you have more options than simply implementing pay equity plans for your employees. Instead, consider incorporating anti-oppressive pay into your framework for determining employee compensation.Kate Dixon established Dixon Consulting, a certified B corporation on leadership development and total rewards consultancy. They specialize in compensation solutions, service pricing advice and salary negotiation coaching. Here are some insights on compensation structures with an anti-oppressive framework based on Kate's...2022-05-0536 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursGrowth and Scalability Using the Business Simple™ Method - The Journey of Terri MaxwellBuilding a conscious business is different from building a traditional one. Conscious businesses emphasize the personal relationship between the buyers and the company. Traditional marketing techniques, which feel inauthentic, do not work on conscious buyers.Share on Purpose, Inc., founded by Terri Maxwell, provides the professional needed services to create, launch, and invest in companies with innovative, meaningful solutions. Maxwell is also the founder of Shift/Co — a business growth community for conscious entrepreneurs who want to expand their business success and make the world a better place. Based on Terri's CEO journey, here are some insights on gr...2022-04-2838 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursHow to Achieve Profitability in Business Using a Bottom-line Growth Approach - The Journey of Leslie Bradford-ScottWhen it comes to pricing, many entrepreneurs make the mistake of focusing solely on revenue. Higher revenue doesn’t equate to higher profitability. When constructing your pricing model, it’s imperative to focus on your bottom line. Giving too much weight to your top-line number may even lead you to lose out on money without even realizing it.Using a bottom-line growth approach, Leslie Bradford-Scott established Walton Wood Farm, a company that offers consciously-crafted and thoughtfully-packaged personal care products. Here are some insights on finding the right pricing strategy for your product or service, based on Leslie’s CEO...2022-04-1435 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursCreating An Impactful Pricing Strategy to Support Your Mission and Business with Routine’s Co-FoundersPricing your product or service while staying true to the causes your business espouses is a challenging task. A strong pricing strategy incorporates a broad range of factors, and the ones you want to focus on will depend entirely on your business values and ethics.Co-founders and sisters Neige and Pippa Blair established Routine — a company that makes natural products for your face, body, hair, and home. Here are insights on how you can determine your own based on Neige and Pippa's CEO journey on Routine's pricing strategy for their products.Episode Highlights...2022-04-0738 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursHow to Price Your Product or Service for the Future with Abeego’s Founder and CEOWhy compete when you can innovate? Many entrepreneurs drop their prices as low as they can to compete with existing products on the market, but that's a sure-fire way to lose out. Instead of fighting for a market you don't even want, take a new angle: what makes your product better? What makes it different? What does your customer want, and what price are they willing to accept? When you price around those ideas, your business will be capable of weathering any economic storm.In this episode, Christina invites Toni Desrosiers to talk about how an effective...2022-03-3144 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursGrow Your Business and Social Impact with the Right Revenue ModelDriving profit for your business is always tricky. There are so many factors to consider that you might feel overwhelmed or, worse, end up focusing on the wrong thing, both of which can significantly harm your business. Thus, choosing the right revenue model will lay the foundation that’ll secure a future where your business grows alongside your social impact.In this episode, Christina talks with Tara Spalding about the things you need to consider in choosing your revenue model. They dive deep into metrics, runways and breakevens, pro forma and historical data, and everything else that fa...2022-03-241h 06
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursVenture Capital For Good: Investing in Social Impact with Lyndsey BoucherleIt can get easy to be swept away by the flow of the market and what other companies in your space are doing. When you see something succeed, it’s natural to want to try it too — after all, you need to get your ROI! But businesses for good are in it for more than just the money: their founders have a purpose. It’s critical to balance finances with making that social impact.In this episode, Lyndsey Boucherle discusses how Better Ventures invests in companies looking to make a positive change in the world. Unlike typical compan...2022-02-0334 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursCash Flow Forecasting and Management Series: Five Common Mistakes In Forecasting Cash FlowWith the ever-changing nature of business, it is difficult to determine the cash flow trend. However, we shouldn’t keep cash flow forecasting on the sidelines. Our business operation is vulnerable to risks and losses without efficient cash flow forecasting.In this solo episode of the Cash Flow Forecasting and Management Series, we discuss the top five common mistakes when forecasting cash flow. As we proceed, we can understand how effective forecasting yields financial gain for your business.Do you want to learn the ideal way to forecast cash flow? Stay tuned to this episode! 2022-01-1310 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursManaging Cash: The Stepping Stone of A Successful Business - The Journey of Sarah IsaacsCash flow management is the foundation of all business operations. Without proper financial management, your business is highly likely to face financial challenges. It is true that an entrepreneur is putting a lot on their plate and a lot at stake when running their own company. Thus, an effective accounting tool is crucial to reduce the risks of any mismanagement.In this episode, Sarah Isaacs, the co-founder and COO of NorthStar, imparts the benefits of implementing the right financial tools for a business to succeed. She recalls how Dryrun helped her establish her own business. Finally, she...2022-01-0631 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursBuilding Sustainable Impact In Your Business With the B1G1 Initiative - The Journey of Masami SatoMany entrepreneurs establish their businesses intending to earn for themselves or their families. But, having a company that also allows you to give back to your community can be a lot more fulfilling. It’s quite terrifying to start giving to others without the certainty of success with your business. However, there are steps you can take to ensure that your business thrives while remaining generous to others.In this episode, Masami Sato, founder and CEO of B1G1, shares her journey of turning a small idea of a giving business into a global initiative. Her drive to...2021-12-2334 min