Shows
The Donna Drake ShowKeep Your Eyes On The Stars, and Your Feet On The Ground with Brittney Hassinger - #153Donna attends the TAGIE Awards with host Karri Bean chair of the People of Play Advisory Board and honors the winners. Brittney Hassinger, Winner of the Art and Design Visuals of the Year Award, Ava Garfinkel Winner of theRising Star Innovator of the Year Award, Evelyn Halbach, Winner of the Young Inventor of The Year Award, Alan Dorfman Winner of The Game Changer Award, Hilary Key Winner of the Innovative Retailer of the Year Award, BBC Studios and Moose Toys, Winner of the Innovative License of the Year Award, Robert Yusim Winner of the Innovative Supplier of the Year...2025-01-2057 min
Copywriters PodcastJack Turk’s Killer Copy ChecklistAfter you’ve finished your copy, how do you know that you
got everything right and haven’t left anything out?
There are several good ways to double-check, but I don’t
think there’s one more fun than Jack Turk’s Killer Copy
Checklist.
It’s an 8-page PDF, written and presented like a comic book.
But it’s serious stuff, in an easy-to-take form.
Today Jack’s going to tell us about the checklist and make it available to you free… free… free of charge.
To understand why this is such a good checklist, you need to know a little bit ab...2024-05-1300 minCopywriters PodcastShowmanship Not Salesmanship, With Donnie BryantFor years, copywriters have been bowing down to a pivotal moment in copywriting history when John E. Kennedy revealed to Albert Lasker that advertising is, in fact, nothing more than “salesmanship in print.”
That happened in Chicago in the early 1900s.
Today, a modern-day copywriting visionary from Chicago, Donnie Bryant, says it’s time to update the definition.
Donnie is our returning champion. He was on a couple months ago to talk about his great new book, Subject Line Science.
But this time, he’s got a new idea that may stop you in your tracks.
Donnie knows whereof he speak...2024-04-0100 minCopywriters PodcastCopywriting Summit With The World’s Fastest Copywriter, Jack TurkWhat do the world’s most experienced, successful copywriters really think? What if I could get them all together in one room and ask them to share their best ideas and techniques on specific copywriting topics they know most about?
If you’ve ever wondered those things, you’re not alone. Our special guest today, Jack Turk, wondered the same thing.
And next week, he’s going to give you an answer, at no cost to you, to hear what some of the world’s top copywriters have to say. Including David Deutsch, Dave Dee, and another David, I can’t reme...2024-01-2900 min
Customer Service Podcast98. Beer, Toys, & Entrepreneurship (Interview with Dan Garfinkel)Chase and Timothy talk with Dan Garfinkel of Finkel & Garf about beer, toys, and entrepreneurship.
Follow Dan
@dangarfinkel on Instagram
www.finkelandgarf.com
www.jellyjelly.com
Follow:
Customer Service Podcast on Instagram @customerservicepod
Canoe Club on Instagram & YouTube @shopcanoeclub
www.shopcanoeclub.com2024-01-111h 33Copywriters PodcastThe Little-Known Power Of Email Subject Lines, With Donnie BryantWhen you sit down to write an email, you are presented with a barrage of questions and problems. Not only how to get it opened, but how to get click-throughs. An even bigger problem which most people don’t deal with is, how does your subject line affect the number of sales you ultimately make?
Our guest today, returning champion Donnie Bryant, has spent a lot of time thinking about these questions—and a lot of time rigorously testing different approaches to come up with some definitive answers. Donnie has written a great new book, “Subject Line Science,” which we’ll ta...2024-01-0100 min
Van Leer Institute Series on IdeasDan Senor and Saul Singer, "The Genius of Israel: The Surprising Resilience of a Divided Nation in a Turbulent World" (Simon and Schuster, 2023)How has a small nation of 9 million people, forced to fight for its existence and security since its founding and riven by ethnic, religious, and economic divides, proven resistant to so many of the societal ills plaguing other wealthy democracies?Why do Israelis have among the world’s highest life expectancies and lowest rates of “deaths of despair” from suicide and substance abuse? Why is Israel’s population young and growing while all other wealthy democracies are aging and shrinking? How can it be that Israel, according to a United Nations ranking, is the fourth happiest nation in the w...2023-11-2627 min
New Books in Jewish StudiesDan Senor and Saul Singer, "The Genius of Israel: The Surprising Resilience of a Divided Nation in a Turbulent World" (Simon and Schuster, 2023)How has a small nation of 9 million people, forced to fight for its existence and security since its founding and riven by ethnic, religious, and economic divides, proven resistant to so many of the societal ills plaguing other wealthy democracies?Why do Israelis have among the world’s highest life expectancies and lowest rates of “deaths of despair” from suicide and substance abuse? Why is Israel’s population young and growing while all other wealthy democracies are aging and shrinking? How can it be that Israel, according to a United Nations ranking, is the fourth happiest nation in the w...2023-11-2627 min
New Books in SociologyDan Senor and Saul Singer, "The Genius of Israel: The Surprising Resilience of a Divided Nation in a Turbulent World" (Simon and Schuster, 2023)How has a small nation of 9 million people, forced to fight for its existence and security since its founding and riven by ethnic, religious, and economic divides, proven resistant to so many of the societal ills plaguing other wealthy democracies?Why do Israelis have among the world’s highest life expectancies and lowest rates of “deaths of despair” from suicide and substance abuse? Why is Israel’s population young and growing while all other wealthy democracies are aging and shrinking? How can it be that Israel, according to a United Nations ranking, is the fourth happiest nation in the w...2023-11-2627 min
New Books in Middle Eastern StudiesDan Senor and Saul Singer, "The Genius of Israel: The Surprising Resilience of a Divided Nation in a Turbulent World" (Simon and Schuster, 2023)How has a small nation of 9 million people, forced to fight for its existence and security since its founding and riven by ethnic, religious, and economic divides, proven resistant to so many of the societal ills plaguing other wealthy democracies?Why do Israelis have among the world’s highest life expectancies and lowest rates of “deaths of despair” from suicide and substance abuse? Why is Israel’s population young and growing while all other wealthy democracies are aging and shrinking? How can it be that Israel, according to a United Nations ranking, is the fourth happiest nation in the w...2023-11-2627 min
New Books in Israel StudiesDan Senor and Saul Singer, "The Genius of Israel: The Surprising Resilience of a Divided Nation in a Turbulent World" (Simon and Schuster, 2023)How has a small nation of 9 million people, forced to fight for its existence and security since its founding and riven by ethnic, religious, and economic divides, proven resistant to so many of the societal ills plaguing other wealthy democracies?Why do Israelis have among the world’s highest life expectancies and lowest rates of “deaths of despair” from suicide and substance abuse? Why is Israel’s population young and growing while all other wealthy democracies are aging and shrinking? How can it be that Israel, according to a United Nations ranking, is the fourth happiest nation in the w...2023-11-2625 min
Fan of HistoryWhat's New in History - The Most Important Find in Israel is Just a Lousy Comb?In our latest episode of “What’s New In History”, Bernie tells of a recent discovery in Israel of a 3700 year old comb. But it’s more than meets the eye after a second look. The lead archeologist, Yosef Garfinkel, said “I really think this is the most important object ever found in my excavations.” That’s a pretty bold statement…is it the comb of King David or maybe Abraham? Listen to find out the whole surprising story!Link to AP Article:https://apnews.com/article/science-health-middle-east-jerusalem-israel-e5c30f07e0c8ffe041cd6bd2d...2023-03-0123 minFan of HistoryWhat's New in History - The Most Important Find in Israel is Just a Lousy Comb?In our latest episode of “What’s New In History”, Bernie tells of a recent discovery in Israel of a 3700 year old comb. But it’s more than meets the eye after a second look. The lead archeologist, Yosef Garfinkel, said “I really think this is the most important object ever found in my excavations.” That’s a pretty bold statement…is it the comb of King David or maybe Abraham? Listen to find out the whole surprising story!Link to AP Article:https://apnews.com/article/science-health-middle-east-jerusalem-israel-e5c30f07e0c8ffe041cd6bd2d...2023-03-0123 min
Creative Distillation28. Finkel & Garf Brewing and Brand Loyalty After an AcquisitionUniversity of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.
CREATIVE DISTILLATION
Jeff York | Associate Professor | Research Director
jeffrey.york@colorado.edu
Brad Werner | Instructor | Teaching Director
walter.werner@colorado.edu
Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | deming@colorado.edu
—
EPISODE 28: Finkel & Garf Brewing and Brand Loyalty After an Acquisition
In this episode, hosts Jeff York and Brad Werner are joined by Griffin Bohm, a second year MBA student student from Leeds with extensive craft brewing experience, along with Dan Garfinkel, CEO and Founder of Finkel & Garf Brewing Company. The show features a samplin...2022-07-011h 02
Mac Folklore RadioNeXT Cube Serial Number AA001032 (1993)
Burn a NeXT Cube, they said. It’ll be easy, they said.
Original text from Simson Garfinkel. Simson maintains a complete NeXTWorld archive on his website.
Photos from the actual burning.
Rich Page quote from Part 1 of his CHM Oral History.
CHM interview with Dan Ruby, NeXTWORLD Magazine’s driving force and editor-in-chief.
2022-03-0134 min
The Fish Tank: Miami Dolphins Tales From The DeepTravis Wingfield: I Can Do ThisAn Official Miami Dolphins Podcast Originally from the Pacific Northwest, Travis Wingfield looked across the entire country to turn his love for sports into an undeniable passion when he became a diehard Miami Dolphins fan at an early age. Wingfield’s hunger for all things aqua and orange paired with his analytical approach led him to podcasting, and ultimately to building one of the most listened-to Dolphins podcasts around. Today, as host of the Drive Time Podcast on the Miami Dolphins Podcast Network, Wingfield has realized his dream of working for his lifelong favorite franchise as a podcaster, writer, and on...2022-02-0145 minCopywriters PodcastCounterintuitive Copywriting with Donnie BryantOur guest today is Donnie Bryant, a direct response copywriter and marketing consultant.
Since 2007, he's written sales copy in more than a dozen niches. Agora Financial, Dan Kennedy's GKIC, and Early to Rise have all been clients. He's also shared the stage with legends such as Lamar Tyler, David Deutsch and the late Clayton Makepeace.
I heard Donnie speak on an invitation-only copywriting webinar hosted by Agora Financial a couple years ago. He said some things about curiosity and neuroscience, as they related to copy, that caught my interest so much I knew I wanted to have...2020-12-2800 min
Finanțe FM cu Daniel TănasePuterea unui copy bine făcut cu Petre Tudor BârleaCare este realitatea copywriting-ului în România?Există încă o confuzie colosală între content writing și copywriting, iar prea puțini fac diferența între cele două tipuri de copywriting: cel creativ și cel pentru conversii.Odată cu apariția internetului, copywriting-ul a devenit cu adevărat relevant.De ce marketerii strică tot și de ce reușim să ne adaptăm rapid în România.Să nu minți niciodată: poți spune adevărul și să-l faci să sune cool!Care este cel mai important lucru în copywriting (50% din muncă)?2020-06-151h 03
The Teacher Coach with T.K. Griffith and Scott Matthew CallaghanDan Kiser: Basketball Lifer strikes out in t-ball, hits home run in journey from Wadsworth to the East CoastDan Kiser has spent more time with legendary coaches than any "normal" high school coach we know. From Don Meyer to Morgan Woooten and Howard Garfinkel, Bob Hurley, Dan Hughes, Steve Fisher, Bob Huggins, Steve Moore and Nate Oates, Dan Kiser has learned the game with the legends by working camps, sharing information and immersing himself in the sport. A stellar high school career at Wadsworth in Ohio sparked a lifelong passion for the game, and at the young age of 26 Dan found himself a college head coach on the east coast. Although the success did not come easily, he...2020-06-111h 45
DIARIOS DE CUARENTENA -Virginia FeinmannDiarios de Cuarentena -Mariana Garfinkel -YASoy Virginia Feinmann desde DIARIOS DE CUARENTENA en facebook, un grupo donde miles de personas le dan forma literaria a su cuarentena.
Relatos desde el encierro, desde distintos lugares del mundo. Ciencia ficción en el supermercado, distopía en el aula, parejas desavenidas, amor por whatsapp.
Hoy leemos a Mariana Garfinkel: "YA".2020-05-2204 min
The Dissenter#327 Sarah Garfinkel: Interoception, Emotion, And Mental Health------------------Support the channel------------
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Market Meets PodcastMarket Meets: Dan Garfinkel with Finkel and GarfThe process of selecting and drinking a beer shouldn’t be complicated, confusing, or too serious.
Beer should be straightforward in presentation, consistent in flavor and quality, and balanced.
Beer shouldn’t be the center of attention, but rather a facilitator of unforgettable moments.Special Guest: Dan Garfinkel.2020-03-1732 minCopywriters PodcastNewbie Copywriter Payday Formula, with Jesse MoskelOur guest today was featured on the National Geographic channel last week for something no one would want to be seen for: The show “Locked Up Abroad.” The episode is about the time Jesse spent in prison in Thailand, and how copywriting helped him cut, oh, 20 years off his sentence.
And he turned his life around after he came back to the USA.
Actually, that’s not the most important thing about copywriting Jesse’s going to share today.
He made a discovery at an AWAI meeting that I’ve never heard anyone else talk about the way he...2020-03-0200 minCopywriters PodcastCopywriting Life Lessons with Doberman DanOur special guest today, Doberman Dan, has been a direct-response copywriter and serial entrepreneur for 33 years.
He’s started four of his own nutritional supplement business, and sold three of them. As a copywriter, he specializes in the health, fitness and bodybuilding markets. But he’s written in many other markets as well.
Our special guest today, Doberman Dan, has been a direct-response copywriter and serial entrepreneur for 33 years.
He’s started four of his own nutritional supplement business, and sold three of them. As a copywriter, he specializes in the health, fitness and bodybuilding markets. But he...2020-02-1700 minCopywriters PodcastJohn Carlton: A Master Speaks About CopywritingOur guest today is John Carlton. In case you don’t know who he is, maybe you haven’t been paying attention. But you definitely should.
John has been a force of nature in copywriting and copywriting education for decades. He was Gary Halbert’s business partner. He worked in Jay Abraham’s office. He’s one of the few people allowed to speak on Dan Kennedy’s stage.
I met Carlton at the Gary Halbert Hurricane Andrew Seminar in the early 90s. About 15 years later we did our first seminar together, and we’ve been friends and partners i...2019-10-2800 minCopywriters PodcastThe King of CreativityIn Hollywood they have a joke about screenwriters: “He’s so creative, he doesn’t know how to put on a white shirt and tie.” It’s a lame joke, but it’s supposed to be a compliment. The screenwriter isn’t a boring suit. He’s more creative than that.
There was one guy who was head and shoulders above everyone else in creativity. He invented brainstorming. His name was Alex Osborn. He wrote bestselling books on creativity. Most people know about his book “Your Creative Power” but his last book, “Applied Imagination, Principles and Procedures of Creative Problem Solvi...2019-08-1200 minCopywriters PodcastStorytelling, Research and The Art of The Con with Richard ArmstrongRichard Armstrong is a top A-List copywriter and I’m proud to say he’s my friend. He’s written for all the big mailers: Agora, Boardroom, Rodale, Kiplinger’s, Reader’s Digest, and many others.
The late and extremely picky William F. Buckley, Jr. once allowed that Richard’s writing is “terrific.” The legendary Gary Bencivenga called Richard “one of the best copywriters on the planet.” And the great Dan Kennedy simply said of Richard, “I envy his talent.”
Gotta agree with Dan on that one. I envy Richard’s talent, too. But envy has never prevented me from having a...2019-04-2900 minCopywriters PodcastEpisode 087 - The Power of Negative ThinkingShow starts with an editorial in a business magazine that condemned negative thinkers.
Warning:
Copy is powerful. You’re responsible for how you use what you hear on this podcast. Most of the time, common sense is all you need. But if you make extreme claims... and/or if you’re writing copy for offers in highly regulated industries like health, finance, and business opportunity... you may want to get a legal review after you write and before you start using your copy. My larger clients do this all the time.
Why positive thinking is so impo...2018-12-1700 minCopywriters PodcastEpisode 063 - Copywriting Grad SchoolI was looking at a new online MasterClass by Judd Apatow, a film director who specializes in comedies. His bio said he got started in the business at age 15 as a dishwasher at a comedy club… and, you know how the story goes… the rest is history.
You’ll hear lots of stories like that – but few in copywriting.
Why is that? And what can you do instead? That’s what we talk about today.
Copy is powerful. You’re responsible for how you use what you hear on this podcast. Most of the time, common sense is all...2018-07-0200 minCopywriters PodcastEpisode 058 - The Amazing Power of Surprise In CopySurprise is the “magic excitement dust” of entertainment
- Music
“High Time,” Grateful Dead. Circa 1970.
Very touching country-rock kind of song about a misunderstanding that ended a relationship, and all the self-doubt that followed. Melancholy. Goes where you wouldn’t expect: surprise.
Vs. my rewrite (Corny AF)
“You said goodbye and held me tight
You know I found it heartwarming
Yeah, sure, I’ll miss you tonight
But I’ll see you in the morning.” : not that surprising
Beatles – used a lot of harmonic surprises, putting in a different chord/progression than wou...2018-05-2800 minCopywriters PodcastEpisode 046 - Monster CreativityStory about recent critique client: a couple good ideas; 20.
Mandy’s question about my creativity, from her podcast interview:
Question 2: One other thing I noticed about reading your testimonials… your clients are impressed with how fast you come up with great ideas.
He also has this ridiculous talent for coming up with copy, like, effortlessly. It would take me at least 30 minutes to come up with what he comes up with in 30 seconds.
—Fran Rengel, CEO, Enrich Marketing, Inc., Austin, TX
After WEEKS of struggling to find the perfect lead for a promotion I was wo...2018-03-0400 min
Verkosta Vapauteen - podcast: Paikka- ja aikariippumattomia asiantuntijayrittäjähaastatteluita sinulleVV 011: Juho Tunkelo – Copyvallankumous
Tämän kertaisessa jutustelutuokiossamme kanssani on sisältömarkkinoinnin kotimainen kunkku yli 15 vuoden kokemuksella – copywriter, konversio-optimoija ja internet-liiketoiminnan kansainvälinen konsultti, Juho Tunkelo.
Juho itse kertoo copywritingin olevan markkinoinnin tekemistä, jonka avulla luodaan suoraan mitattavia tuloksia – siis liidejä, asiakkaita sekä toistuvia ostoja.
Hänen projektinsa tuottavat rutiininomaisesti pysyvää kasvua – ajoittain jopa kolmi- tai nelinumeroisesti – oli kyseessä sitten tuotelanseeraus, verkkokauppa, sähköpostimarkkinointi tai vaikkapa perinteiset myyntikirjeet.
Juho työskentelee kotimaisten asiakkaiden ohella myös amerikkalaisten, brittien ja australialaisten yritysten kanssa.
https://archive.org/download/JuhoTunkelo/Juho%20Tunkelo.mp3
Löydät Juhon kanssa käymä...2018-02-1400 minCopywriters PodcastEpisode 030 - What Copywriters Should Read, Part 1When I first got into writing copy, I was having a hard time finding any good information about how to do it. So I took every seminar I could and read every book I could find. It was exhausting, and frankly, maybe not the best use of my time.
Originally I put this episode together with the plan to come up with a handful of books every copywriter should read – what I wish I had known when I started.
But my list got so long that I realized we were going to need two episodes to cover th...2017-11-1300 minCopywriters PodcastEpisode 008 - Copywriting Is a Team SportSpecial Episode with copywriting legend John Carlton, on the topic of "Copywriting
Is a Team Sport"
Key takeaways:
- Beginning and intermediate copywriters need mentors and critiques on their work.
But, surprisingly, so do A-Listers and super-successful entrepreneurs. A different
kind of support -- but, what's similar, is, they need to hear the truth about their
work and their businesses from supportive, experienced people who aren't
afraid to point out flaws and missing pieces.
- Dan Kennedy on how to decide what creativity fits and what should be cut
from your copy: "Does it advance the...2017-06-1100 minCopywriters PodcastEpisode 001 - Curiosity HeadlinesThere’s nothing quite like watching little kids staring at wrapped-up presents under the Christmas tree. They’re so excited. They know they’re supposed to wait until Christmas to open the presents, but their curiosity about what’s inside the packages is driving them crazy!
Same thing, actually, with a good curiosity headline. This kind of headline gives your prospect just enough information to keep them reading. The curiosity is like the itch that can’t be scratched any other way… than by reading your copy all the way through . Your prospect is propelled by curiosity.
A quick note...2017-05-0100 min
BlacktopTV RadioShow #23Listen to Cameron, Walter and Dan talk about the validity and accuracy of high school basketball rankings as unranked high school player Collin Sexton is leading the Nike EYBL. Howard Garfinkel, the godfather of high school player rankings and founder of legendary 5 Star Basketball Camp passes away, which has hosted the likes of Michael Jordan, Kobe Bryant, LeBron James, Shea Cotton, Lenny Cooke, Moses Malone, Rudy Gay, Rafer Alston, John Calipari, Vince Carter, Tim Duncan, Patrick Ewing, John Calipari, Scott Skiles, Stephon Marbury, Pearl Washington, Grant Hill, Kyrie Irving, Dwayne Wade and many others. The trio discuss Jaylen Fisher to...2016-05-162h 00