Shows
MKTG TLKThe Power of Community and Your Personal Brand with Dani HaoThere are tons of women and nonbinary people in marketing roles who have a point of view and a story to tell. MKTG TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world.On this episode of MKTG TLK, you'll hear from Dani Hao, a dynamic marketer from Canada who focuses on building communities for B2B SaaS brands. She will talk about her career trajectory leading her to hone in on community and share her perspective on personal brand-building. 2024-08-1429 min
Remarkable Marketing PodcastTurning Connections into Conversions - Creating B2B Communities that Drive Millions in RevenueIn this episode, Dani Hao, the founder of Spark Marketing discusses community building for fast-growing startups like Mutiny, Lumen5, Procurify, and Rippling. She emphasizes the shift from traditional media to the importance of building trust through owned communities. She recounts the success of creating an invite-only community for Mutiny called M2, zfor mid-career marketers, focusing on quality over quantity and leveraging this community for driving millions of dollars in pipeline from target accounts. Danny also shares strategies for measuring community engagement and conversion into business opportunities, underlining the importance of quality interactions over sheer numbers. Dani shares advice for...2024-03-1315 min
More than a Few Words#708 Create Content that ConvertsSo you've been creating content for awhile. You've got blog posts, images and videos. You share it on social media and place it on your website, but that isn't enough, because you aren't creating content for fun. The goal is to generate leads and maybe sales.
In this episode, Dani Hao and I discuss how to create marketing content that actually converts. She suggests creating content specifically targeted at each stage in the buyer journey. That content should drive visitors to a specific landing page, with a call to action matched to that stage of the journey.
...2022-04-1211 min
Social Buzz PodcastWhy Lumen5 is the best bet for video content creation? | Social Buzz Guest Podcast with Dani HaoLumen5 has been a disruptor in the Online industry and now with increased competition, it is looking to cut the clutter and give it's community a more viable and sustainable video content creation solutions. In this episode of Social Buzz podcast, we talk to Dani Hao who is the Communication and Community Manager in Lumen5. Dani tells us how she is bringing about a change in LUMEN5's approach to Marketing and community building.
Dani is a marketing communications leader who has worked in both the B2C and B2B space and is passionate about building brands, community, and re...2021-12-1123 min
Chan with a PlanHow to make the right choice for your next career move based on 3 important factorsEPISODE SUMMARY
Max discusses 3 important factors that everyone talks about when it comes to evaluating your next opportunity and how they differ based on company size from his own personal career experience. Based on this past week's episode with Dani Hao on your job search, large vs small companies and which size company is right for you.
TIMESTAMPS
[1:01] Salary expectations and growth at large companies vs smaller companies
[2:31] Work culture at large companies vs smaller companies
[3:29] Job security at large companies vs smaller companies
RESOURCES & RELEVANT LINKS
Chan With A Plan
Max...2021-10-1506 min
Chan with a PlanJob search success, large vs small companies and which size company is right for youEPISODE SUMMARY
In this episode of Chan With A Plan, host Max Chan speaks with Dani Hao, a marketing communications leader who has worked in both the B2C and B2B space and is passionate about building brands, community, and real connections. Dani walks us through her career journey and her experience working at companies of various sizes and highlights the pros and cons of each to help you make the right decision when it comes to making your next career move.
QUOTES
”When I first started off my career, I thought that joi...2021-10-1252 min
Spend Culture: Stories of CFOs and Company CultureUsing Technology to Bridge the Gap Between Finance and Business With Darrell CoxIn this episode of Spend Culture Stories, Darrell Cox, CFO at Vena Solutions, explains how technology is bridging the gap between finance and everyone else, why self-created uncertainty can be a boost, and the importance of being a business partner as well as a numbers guy.2021-08-2532 min
Spend Culture: Stories of CFOs and Company CultureHow Softbank's VC CFO is Making Finance StrategicIn this episode, Softbank Vision Fund's CFO and Managing Partner Navneet Govil shares his insights on scaling the vision fund's finance team, how he was able to use technology to make finance strategic, and his opinions on how finance leaders can be better business partners.In addition, he gives a glimpse into how Softbank Vision Fund selects their portfolio companies and how portfolio company CFOs can benefit from being a part of the Vision Fund ecosystem.2021-02-2436 min
Spend Culture: Stories of CFOs and Company CultureThe Future of Budgeting and ForecastingIn this episode, Evan Wells, the VP BizOps & Financial Services at Jirav shares the biggest challenges organizations face when budgeting in a remote world. We discuss how finance leaders can make accurate forecasts when we're still in a world of uncertainty, and how Jirav is also navigating the new year as an organization.2021-02-1832 min
Spend Culture: Stories of CFOs and Company CultureHow Small-Medium Businesses Can Make the Road to Recovery in 2021 With Scott Omelianuk, Editor-in-Chief of Inc.In this episode, Scott Omelianuk, Editor-in-Chief of Inc. joins us to chat about the biggest learnings business owners had from 2020, and strategies on how small-medium businesses can regain momentum for success in a new year.Scott also shares his lessons as an entrepreneur himself, and how he helped other companies pivot and scale even within a crisis.2021-02-0340 min
Spend Culture: Stories of CFOs and Company CultureLeading the Finance Function at a People-First Tech Company With Pinder Sekhon, Sr. Director of Finance at UnbounceIn this episode, Pinder Sekhon, the Sr Director of Finance at Vancouver-based company Unbounce shares her experience as a people-first finance leader who made her transition from the more bureaucratic, traditional industries to the agile, fast-paced culture at Unbounce.She shares how to build a proactive spend culture using technology, and how finance leaders can balance control with trust in fast-scaling organizations.2021-01-2231 min
Spend Culture: Stories of CFOs and Company CultureHow to Onboard as a New CFO While Leading a Remote TeamShouvik Roy, the CFO of Drop joined the company during the 2020 pandemic, having to adapt to a new team and environment while being completely remote. As a seasoned financial executive in the fintech sector, Shouvik discusses the challenges in tech startups during downturns, as well as the CFO's role in setting vision, strategy, and fundraising in 20212021-01-0628 min
Spend Culture: Stories of CFOs and Company CultureCFO Lessons Learned from Zapier and Mailchimp With Jenny BloomIn this episode, Jenny Bloom, the Chief Financial Officer at Zapier shares her learnings as a seasoned finance executive at multiple fast-growing tech companies. She chats with us about how to support team members during remote work, how Zapier has adapted throughout the downturn, and their plans for growth in 2021.2020-12-1222 min
Spend Culture: Stories of CFOs and Company CultureHow to Prioritize People and Manage Financial Operations in a Remote Work CultureWajdi Goussoub, the Director of Finance at Plooto gets honest about the changes and sacrifices made during the pandemic, and how he built a successful spend processes that empowers the individual team members within the company. Wajdi also draws to his prior experience as a VC and identifies what makes successful startups stand out from the rest.2020-11-2633 min
Spend Culture: Stories of CFOs and Company CultureManaging Hypergrowth and Achieving IPO in a Downturn Economy - Jim Kelliher, CFO at DriftManaging Hypergrowth and Achieving IPO in a Downturn EconomyIn this episode, Jim Kelliher, the CFO at Drift shares how Drift became the fastest growing tech company in Boston, and how they navigated strategic challenges during a downturn by being customer-centric, trusting the team, and investing in the right processes and people.In addition, Jim shares his advice on IPO best practices from his previous CFO roles, and what a finance executive needs to think about before going public.Speakers: Jim Kelliher, Chief Financial Officer, DriftJim Kelliher is the Chief Financial Officer at Drift...2020-11-2025 min
Spend Culture: Stories of CFOs and Company CultureWhy Finance Leaders Should Stay Informed, Connected, and HumbleWhy Finance Leaders Should Stay Informed, Connected, and HumbleIn this episode, Kingsley Chan, Director of Finance at Finn Ai shares his insights on what makes a forward-thinking, strategic finance leader, and why being informed, connected, and humble and keys to success. In addition, he shares his remote work tips on how Finn Ai was able to adapt with agility to the downturn.Speakers: Kingsley Chan, Director of Finance, Finn AiKingsley Chan, CPA, CA is currently the Director of Finance at Finn AI with 14 years of work experience in a variety of company sizes and sectors. With...2020-11-1030 min
I'm Probably Wrong (About Everything)#43 Dani Hao: The Infinite QuestionsDani Hao is a marketer, blogger, community content builder, and podcaster. She is the host and producer of the podcast "Spend Culture Stories" which is the first podcast to intersect culture and finance. She currently works as the Communications Manager for Procurify, a company that focuses on helping businesses grow in finance and community. She shares with us her cultural perspectives and insights in regards to mental health; identity; society; and so much more.
To check out her blog that includes links to here podcast: https://blog.procurify.com/author/dani-hao/page/3/2020-11-051h 09
Spend Culture: Stories of CFOs and Company CultureCategory Management Must Knows for Biotech Procurement ProfessionalsIn this episode, Dana Small, the Senior Category Manager, Head of Global Commercial Strategic Sourcing at BioMarin Pharmaceuticals, and procurement blogger join us to chat about how women in procurement can thrive in the profession and the category management must-knows for biotech procurement leaders.Speaker: Dana Small, Senior Category Manager at BioMarin Pharmaceuticals & Blogger at Ms. Category ManagementDana Small is the current Senior Category Manager, Head of Global Commercial Strategic Sourcing at BioMarin Pharmaceuticals. Dana has over 13 years of experience in finance, with 10 supporting the sales and marketing function including FP&A and Global Category Management...2020-11-0330 min
Brands That PodcastProcurify: Building Podcast Partnerships w/ Dani HaoProcurify is a B2B fintech company that creates software to help organizations better track and control spend management. Their primary audience is busy CFOs. They launched their podcast "Spend Culture Stories" in November 2017 and after just 50 episodes, the podcast has hit the top 30 on Apple Podcasts in the management category.Host Dani Hao estimates that approximately 30% of podcast guests have gone on to become revenue generating partners or customers. Learn how the marketing team at Procurify uses their podcast to grow awareness, brand and revenue, and why they're making long-term investments in content marketing.2020-10-2245 min
riseyearStartup Events Planner: Dani HaoToday's guest is Dani Hao, community events lead and podcast host of Spend Culture at Procurify. Along with working at Procurify, Dani also is part of the Inertia Network where they are on a mission to develop ecosystems for human connection by using travel to expose people to new cultures and people from all over the world. She has background experience in the everything from the fashion industry, running her own creative marketing business, podcasting, running events, and much more! In the podcast we discuss what led to her interests in marketing, what her goals for the future are, and...2020-07-0327 min
Learning from Smart People19 Become an Online Contributor with Dani HaoIn this episode we learn from Dani Hao about developing a brand identity and becoming a contributor to online (and print) publications. It's a fresh new take on PR that shares your information in unique, yet targeted venues.
Some of the key points include:
Knowing your niche and/or finding it
Creating a brand persona
Defining your audience
Developing a voice for your brand
Researching the keywords for your message (kwfinder.com was one tool)
Finding the right publication to target
The pitch process for becoming a contributor
Dani kindly offered a 30 minute free consultation...2020-06-1630 min
Content Marketing, Engineered Podcast | TREW MarketingEngage Potential Buyers With Webinars With Dani HaoNow more than ever, webinars are a fantastic way to engage potential buyers and grow your lead pipeline. Learn best practices and tips on how to get started or tweak your webinars for better performance.2020-06-1122 min
Rabbitt Stew ComicsEpisode 230Top 100, DC Solicits, Oscar noms Comics Review Details: Crisis on Infinite Earths Giant Green Lantern Legacy by Minh Le, Andie Tong Iron Man 2020 1 by Dan Slott, Christos Gage, Pete Woods Black Widow Prelude 1 by Peter David, Carlos Villa, Chris Sotomayor Spider-Man: Black Cat Strikes 1 by Dennis Hallum, Luca Maresca, Rachelle Rosenberg Ruins of Ravencroft: Sabretooth by Frank Tieri, Angel Unzueta, Guillermo Sanna, Rachelle Rosenberg Venom: The End by Adam Warren, Chamba Cruz, Guru eFX Rising Sun 1 by Ron Marz, David Rodriguez, Martin Coccolo, Katrina Mae Hao Forever Maps OGN by Michael Lagace, Todor Hristov Additional...2020-01-122h 32
Cabrones con dronesCABRONES CON DRONES 2x03 Ni haoAqui llega calentito el nuevo episodio de cabrones con drones, tenemos de todo, el mundial de china en tercera y primera persona, faguflight, las historias del abuelo vasili con el yayo dani, hasta a nuestro, hype buster, y por supuesto la metralleta de salsa que mas os gusta, no os adelantamos mas, escuchad el programa y disfrutad del año del perro2018-11-2049 minCabrones con dronesCABRONES CON DRONES 2x03 Ni haoAqui llega calentito el nuevo episodio de cabrones con drones, tenemos de todo, el mundial de china en tercera y primera persona, faguflight, las historias del abuelo vasili con el yayo dani, hasta a nuestro, hype buster, y por supuesto la metralleta de salsa que mas os gusta, no os adelantamos mas, escuchad el programa y disfrutad del año del perro2018-11-2049 minCabrones con dronesCABRONES CON DRONES 2x03 Ni haoAqui llega calentito el nuevo episodio de cabrones con drones, tenemos de todo, el mundial de china en tercera y primera persona, faguflight, las historias del abuelo vasili con el yayo dani, hasta a nuestro, hype buster, y por supuesto la metralleta de salsa que mas os gusta, no os adelantamos mas, escuchad el programa y disfrutad del año del perro2018-11-2049 min
MicrobiandoSarampo: Uma tragédia anunciada – MicrobiandoNo episódio de hoje vamos falar sobre o sarampo, uma doença que ameaça voltar a assombrar a humanidade. E a equipe do Microbiando investiga os surtos de sarampo que vem acontecendo pelo mundo através de dois artigos sobre a transmissão de sarampo em trabalhadores da área da saúde.
No Microlitros de Notícias vamos descobrir que nossos antepassados já gostavam de tomar uma cervejinha e também vamos ouvir uma notícia incrível sobre células tronco sendo usadas para produzir embriões. Na Filogenia da Ciência a história e vida de William Fenica...2018-11-0950 min