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Darryl "DJ" Turner

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The Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business175 - 4 Key Books For Scaling Your Practice From $5k/month to $20k/Month+Are you thinking about scaling your business?  There are different advice and different key ideas that are going to help you get to the difference.  we talked a lot about how to scale to the really big numbers,  but in this episode, I want to share with you 4 books that are going to help you scale from a solo practitioner or a small team to a well-oiled,  high Revenue, high-impact business.    The 90 Day Thearpist by Darryl “DJ” Turner (That’s me!)   The E-Myth Revisited:Why Most Small Businesses Don't Work and What to Do Ab...2022-11-0312 minThe Radical Massage Therapist PodcastThe Radical Massage Therapist Podcast#051 Scaling Up To Scale Back In Your Massage Practice with Darryl "DJ" TurnerWant to get out of survivor mode in your wellness practice and get into scale mode? Of course you do! We all do! Even a small practice can benefit from a business model that helps you to scale up your success while scaling back on your hands on time!  Can you imagine that as the owner you need to do fewer massages in order to increase your revenue?  Intrigued? I was and I'm so glad I was able to connect with DJ in his area of expertise!  Not only does DJ give us "the...2022-08-111h 02The Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business132 - How to Make Strangers Care About You“People don’t care about what you know until they know how much you care.”   There is more to this saying and I have found that it is getting people to know more about you and your story. It is important to share about who you are in a way that connects with people and the internet is a great vehicle to make that happen. In this episode I want to share: Why people & connections matter How to tell a good story My story and the journey I am on today.   ...2021-06-1023 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business131 - The Value of A CoachIf everyone could be a millionaire and it was easy, everyone would be doing it. The fact is, we can all agree that it is not easy. We all have access to Google that has loads of information that can help answer your questions or give you ideas for your goals, but how do you know which information fits best for you?  A coach is someone that has the experience that can guide you through the entire process fit for you and can make a big difference in the results you get as well as t...2021-06-0713 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business130 - Healing in Your own Way and Flower Power with Felicia Brown (part 2 of 2)Pursuing your dream massage business is a journey of creating a space that brings joy and comfort, not only for your clients but for yourself as well.   About Felicia Brown: Felicia Brown is a licensed massage therapist and owner of A to Zen, where she has worked with a number of her loyal clients since she began her practice in 1994.   She also is the founder of Balance Day Spa, a full-service day spa that grew from her original massage practice. Though she sold Balance in 2005, Felicia continues to provide tr...2021-06-0328 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business129 - Healing in Your own Way and Flower Power with Felicia Brown (Part 1 of 2)Pursuing your dream business is a journey. You may find you’d rather work with someone else for a while, or you stick to your plans no matter what. Felica Brown has been in the industry for 27 years. We invited her again to talk further about her experiences, especially with the pandemic.   About Felicia Brown: Felicia Brown is a licensed massage therapist and owner of A to Zen, where she has worked with a number of her loyal clients since she began her practice in 1994.   She also is the foun...2021-05-3131 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business128 - True Value of 'Discount' ClientsDiscount clients are worth more than the cash value they bring in the first time they buy your service. There is a fundamental difference between “ I’m never giving a discount” and “I’m never going to get paid for less than my value”  There are many ways to grow your business and there are many different business models.  In this episode, I want to share 5 ways discounts can be used strategically to get people in your business and fill up your books.    ---------------------------------------------- Did you enjoy this episode? Be...2021-05-2720 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business127 - Are You Willing to Suck at What You Do?As said in the title, are you willing to humble yourself and suck at something?   Being a massage therapist, a business owner or a massage boss, it may be embarrassing to raise your hand out and admit you suck at an important part of your business, may that be Facebook ads, networking, or marketing as a whole.  . In this episode, I would like to share with you an embarrassing moment where I sucked at something and how sucking at something and admitting it is actually beneficial in the long run. 2021-05-2411 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business126 - How To Grow A Day Spa To $75k Monthly w/ Robert Norberciak (Part 2 of 2)“ You can’t put a price on people talking about you.“   In this episode, we have Robert Norberciak! He took over a day spa that was making about $5 thousand a month that he grew to $75k a month in 3 years before he sold it. He has shared amazing advice in getting Groupon clients, rebooking clients and what it takes to grow   What to Expect in this episode: Understanding how to retain clients. Unlocking the emotional reasoning of clients. How Robert became so successful with Groupons, Gift Cards and Gift Packages His expe...2021-05-2029 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business125 - How To Grow A Day Spa To $75k Monthly w/ Robert Norberciak (Part 1 of 2)“When selling time, once that time passes, you’ll never get to sell it again.”   In this episode, we have Robert Norberciak! He took over a day spa that was making about $5 thousand a month that he grew to $75k a month in 3 years before he sold it. He has shared amazing advice in getting Groupon clients, rebooking clients and what it takes to grow. What to Expect in this episode: Robert's early years The beginnings with Mozaik Skin & Body Strategies with Goupons Steps he took to get people...2021-05-1730 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business124 - Attracting Clients in 2021With algorithms constantly changing and how things have changed due to the pandemic, you may think that attracting clients in this day and age is extremely different. However, the truth is that the core of effective marketing has hardly changed.   In this episode, I will share three core fundamentals in attracting clients. Tactics might have changed, but these fundamentals are the core to attracting clients for any sized practise and will work in any era.   ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!...2021-05-1320 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business123 - Collaborating in a Competition Heavy IndustryThe mission, if not all, of many massage therapists, is to help their clients as much with their problems as much as they can. That brought the idea of the end of the competition and more collaboration in the massage industry.   I asked inside of my Facebook group, “Do they collaborate with other massage therapists?” and the answer most people gave was "No."    Too many people see themselves as a "do-everything" sort of business and aren't willing to take the opportunities that come working with other businesses.    In this e...2021-05-1016 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business122 - Importance Of Gratitude In Business With Massage Champion, Elicia Crook (Part 2 of 2)In this episode, we have a business coach and massage therapist, Elicia Crook talk about her experience from being someone who needed help with her body to being someone who helps others with theirs.    She is the author of Fully Booked Without Burnout, and co-host of the Business of Wellness & Massage Podcast. Currently, she runs a coaching team at Massage Champions with her partner James, who is an experienced marketer and trainer. What to Expect in this episode: What really helped her in her business. How did you an...2021-05-0625 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business121 - Importance Of Gratitude In Business With Massage Champion, Elicia Crook (Part 1 of 2)In this episode, we have a business coach and massage therapist, Elicia Crook talk about her experience from being someone who needed help with her body to being someone who helps others with theirs.    She is the author of Fully Booked Without Burnout, and co-host of the Business of Wellness & Massage Podcast. Currently, she runs a coaching team at Massage Champions with her partner James, who is an experienced marketer and trainer. What to Expect in this episode: Elicia's early years A glimpse of her practice at its pe...2021-05-0326 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business120 - How To Create Ads Like A Marketing AgencyWe've been taking on a ton of new practices to be able to work out some of the internal systems that we can run even better ads and get them started even faster which brings me to today's episode.    I asked inside of the Facebook group, “What do you want to learn?”.    They want to know how to run ads like a working agency.    So in today's episode, I want to talk you through how to create and run advertisements like a marketing agency.    I'm going...2021-04-2921 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business119 - The Better Alternative To "All-Or-Nothing" Thinking ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2021-04-2613 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business118 - Massage Boss Stories | Z Salon & Spa with Julie Leppert (Part 2 of 2)Welcome back to another episode & another Massage Boss Story! In today's episode, I'll be sharing the 2nd part of the first recording of the Massage Boss Story series. Originally, I wanted to talk to people who are just quietly running or managing their own businesses and doing it well. So today's episode, I sat down with Julie Leppert, who's actually not the owner, but she is someone who is acting as a manager or effectively running the day-to-day operations of the business. She's been at the Z Salon & Spa in Louisville, Kentucky for...2021-04-2225 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business117 - Massage Boss Stories | Z Salon & Spa with Julie Leppert (Part 1 of 2)Welcome back to another episode & another Massage Boss Story! In today's episode, I'll be sharing the first recording of the Massage Boss Story series. Originally, I wanted to talk to people who are just quietly running or managing their own businesses and doing it well. So today's episode, I sat down with Julie Leppert, who's actually not the owner, but she is someone who is acting as a manager or effectively running the day-to-day operations of the business. She's been at the Z Salon & Spa in Louisville, Kentucky for eight years, where she's...2021-04-2023 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business116 - How We Nearly Doubled Our Facebook Ads ReturnNow that a lot of us are getting back into our businesses, it’s time to get back to generating sales. Most people are busy, and they easily forget about important things, let alone booking a massage appointment.   In this episode, I explain: 1.The Difference of Clients who are really successful with ads and those who aren’t. Pooling people off Facebook. What to do with your leads Increase your return from your paid Facebook ads  ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review...2021-04-1512 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business115 - How To 'Uncomplicate' Your MarketingAre you hitting a wall with your advertising?   In this episode, I talk about how to make the most effective advertisement for your business, especially if you’re someone who has a more complicated modality or if you have trouble explaining what you do. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review! Have a question or a comment’ Join the discussion in the FREE Massage Boss Community! Visit: www.massagebosscommunity.com Searching for help or 1:1 guida...2021-04-1210 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business114 - The Massage Therapy Journey of Rajam Roose, Founder of San Diego Pain Summit (Part 2 of 2)Rajam Roose is the CEO & Founder of the San Diego Pain Summit.    From hitchhiking for 4 and a half years to be a practitioner for over 16 years, she is now an author, a CEO, and a massage therapist business consultant. What to Expect in this episode:   Her tips to be found on Google What are the biggest changes she’s seen in marketing overall What bad advice has she seen Rajam’s best advice Marketing strategies she recommends Her words of wisdom Learn M...2021-04-0830 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business113 - The Massage Therapy Journey of Rajam Roose, Founder of San Diego Pain Summit (Part 1 of 2)Rajam Roose is the CEO & Founder of the San Diego Pain Summit.    From hitchhiking for 4 and a half years to being a practitioner for over 16 years, she is now an author, a CEO and a massage therapist business consultant. What to Expect in this episode:   How she got introduced to massage therapy  What lead to her burn out  Starting in a recession to being fully booked Continuing education  and What makes people rebook?   Where she thinks people can grow? What helped her grow as a practitioner Her scop...2021-04-0532 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business112 - Providing Solutions Instead of ServicesThe price of massage is relatively fixed to the general masses.   You can add features, special oils, or new equipment to add some value to your service but there are still limitations to that.    For a lot of people, the value of convenience, being relaxed and overall just feeling better is priceless.  In this episode, I explain: What's the difference between a service and a solution? What really matters? How you can benefit.    Remove the idea of being paid per time, but in...2021-04-0115 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business111 - How To Excel At Social Media MarketingYou may be using social media right now for your business, whether it is Facebook, Instagram, LinkedIn, TikTok, or a mixture of these.    You might have clicked on this podcast because whatever you have done on social media to get massage clients isn't working as you planned.   In this episode, I explain the importance of: Understanding Facebook's Algorithm. The Game of Attraction Two Main Social Media Goals For Your Business.   Make sure to listen to the whole episode to learn a secret I use in my own busi...2021-03-2918 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business110 - Massage Boss Partners Sara and Lisa of 360 NeuroMuscular Therapy (Part 2 of 2)Sara Ernst-Edwards & Lisa Gorman of 360 NeuroMuscular Therapy share their story of deciding to take over and now run the practice together as co-owners after the founder, Katie Adams was ready to leave. What to Expect in this episode: How they look for the right people Their training process How has Covid-19 changed their practice and what changes they’re keeping The most challenging when making the switch from employee to owner The scariest moment they’ve faced Tools and resources that helped them. Advice you wish you’ve heard earlier What is their...2021-03-2533 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business109 - Massage Boss Partners Sara and Lisa of 360 NeuroMuscular Therapy (Part 1 of 2)Sara Ernst-Edwards & Lisa Gorman of 360 NeuroMuscular Therapy share their story of deciding to take over and now run the practice together as co-owners after the founder, Katie Adams was ready to leave. What to Expect in this episode: Sara and Lisa’s early years What got them get into Medical Therapy How Sara and Lisa became partners How to keep a thriving friendship while running a business Short logistics on transfer of ownership Their 1st year of ownership More about Sara: A self described Anatomy nerd, triathlete. Sa...2021-03-2230 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business108 - Getting The Right Advice (and Avoiding The Bad Stuff) - feat. Anastasia Yecke-Gude, Korey Cleaver, Teresa Zardus and moreEveryone has different experiences, struggles, and obstacles when starting and growing a business. We still all are reaching for a similar goal to serve others while making a living.   This episode is a compilation of different massage bosses I have previously interviewed and their answers to 2 questions:   Advise they wish they got sooner. Advise they totally disagree.    Massage Bosses featured in this episode: Anastasia Yecke-Gude - https://healing-hands.us/ Korey Cleaver - https://www.wellbeingakron.com/ Sarah Ernst & Lisa Gorman -  https://www.360nmt.com/ Elyse Badewitz - https...2021-03-1817 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business107 - How To Market Massage Therapy As An Introvert ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2021-03-1514 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business106 - The Holistic Approach and Body Intuitive w/ Missy Kai (Part 2 of 2)Miss Kai is the owner & Founder of The Body Intuitive, a REHABILITATIVE MOBILITY, THERAPEUTIC BODYWORK, and sovereign sexuality, where she helps clients cultivate deeper intimate connections with yourself, your body, and your relationships using a somatic-based, holistic approach. She has over 2500 hours of formal training in trauma-informed bodywork and massage, asana (yoga poses), pranayama (breathwork), anatomy, biomechanics, physiology, neuropsychology, Ayurveda, mindfulness-based stress reduction, clinical research, medication, trauma and PSTD, functional mobility, neurology, and more. Throughout that time, Missy has developed a signature approach that holistically integrates and treats all aspects of the mind, body, spirit—us...2021-03-1120 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business105 - The Holistic Approach and Body Intuitive w/ Missy Kai (Part 1 of 2)Miss Kai is the owner & Founder of The Body Intuitive, a REHABILITATIVE MOBILITY, THERAPEUTIC BODYWORK, and sovereign sexuality, where she helps clients cultivate deeper intimate connections with yourself, your body, and your relationships using a somatic-based, holistic approach. She has over 2500 hours of formal training in trauma-informed bodywork and massage, asana (yoga poses), pranayama (breathwork), anatomy, biomechanics, physiology, neuropsychology, Ayurveda, mindfulness-based stress reduction, clinical research, medication, trauma and PSTD, functional mobility, neurology, and more. Throughout that time, Missy has developed a signature approach that holistically integrates and treats all aspects of the mind, body, spirit—us...2021-03-0825 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business104 - How To Book Clients From Facebook WITHOUT Paying For AdsIn today's episode, I want to talk to you about how to attract and book clients for free from social media, especially from Facebook.   Whether you started your business three months ago or three years ago, is that the reach that you get on Facebook is significantly down and a lot of people will see this. And their immediate input is to say, well, Facebook makes it hard so that if you don't pay, you don't get to play. And there's a little bit of truth in that. And I want to discuss how you c...2021-03-0515 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business103 - 3 Ways To Use Facebook Ads To Grow Your Massage BusinessA lot of people have misconceptions about Facebook ads and that they don't really work, but there are many things people don't realize.   Facebook ads don't magically make your ads better overnight.    In this episode, I will talk about the 3 ways you should use Facebook ads to successfully introduce new people into your business or practice.   ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Ma...2021-03-0118 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business102 - Building a Wellness Center from Scratch with Korey Cleaver (Part 2 of 2)Our guest, Korey Cleaver is the owner of Well Being Massage Studio and Spa located in Akron, Ohio who has been in business for a little over a year and a half from the date of the interview.   In this two-part episode, Korey Cleaver will talk about his journey as an entrepreneur with little experience in the wellness industry when starting out.  What to expect:   Korey's advice for people looking to hire a team and managing employees:  Korey's Biggest struggles His recommended tools, software, resources Advise he w...2021-02-2523 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business101 - Building a Wellness Center from Scratch with Korey Cleaver (Part 1/2)Our guest, Korey Cleaver is the owner of Well Being Massage Studio and Spa located in Akron, Ohio who has been in business for a little over a year and a half from the date of the interview.   In this two-part episode, Korey Cleaver will talk about his journey as an entrepreneur with little experience in the wellness industry when starting out.  What to expect: What first got him into entrepreneurship How did he get into the wellness industry How was business first starting out - marketing strategies, em...2021-02-2225 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business100 - 3 Key Components to Scale Beyond Word-of-MouthDo you have a repeatable process to attract new clients into your business?  In this episode, I will talk about the 3 key components that will guide you on what to do to scale your business beyond word-of-mouth.   ----------------------------------------------   Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free str...2021-02-1817 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business099 - Networking 2.0 How To Get Meetings With Key Referral PartnersWhen trying to network to doctors, one of the hardest things is getting that first meeting. An overused method physical therapists use to reach out to doctors is the traditional letter. While a letter that helps explain who you are and what you do is great. It's pretty easy to get ignored. In today's episode, I will talk about how magical sending a physical gift is - even after doing the math! If you have NO budget to get a gift for your desired client, there is something you can do to distinguish yourself from...2021-02-1504 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business098 - Sports Massage & Education w/ Davonna Willis (Part 2 of 2)Davonna Willis, founder of Blue Skye's Massage & Wellness Center and 4 Nineteen Education & Training.    Being in the health & wellness field for over 20 years, she saw a need to give back to the industry, so she started to teach other medical therapists.    In this two-part episode, Davonna Willis will share her experiences, mistakes, and advice from becoming an entrepreneur, founding her wellness center, and then educating other medical therapists through 4 Nineteen Education & Training.    What to Expect: How Davonna gets high volume and high-quality reviews What she thinks is the “B...2021-02-1121 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business097 - Sports Massage & Education w/ Davonna Willis (Part 1 of 2)Davonna Willis, founder of Blue Skye's Massage & Wellness Center and 4 Nineteen Education & Training.    Being in the health & wellness field for over 20 years, she saw a need to give back to the industry, so she started to teach other medical therapists.    In this two-part episode, Davonna Willis will share her experiences, mistakes, and advice from becoming an entrepreneur, founding her wellness center, and then educating other medical therapists through 4 Nineteen Education & Training.    What to Expect: How she got into physical and medical therapy Her journey as an entrep...2021-02-0829 minThe Bryan Turner Basketball PodcastThe Bryan Turner Basketball PodcastEp. 9 - Legendary Coach Darryl "Pee- Wee" LeonardIn Epiosde #9 we have another legend. With an outstanding prep basketball career and standing only 5-7, Darryl “Pee Wee” Leonard is a legendary sports icon. Coach Pee Wee has had an influence on the St. Louis basketball scene for the last 40 years playing and coaching. He has been fortunate enough to train, coach and mentor some of today’s best college and NBA Stars.From his recording breaking offensive teams at St. Louis Central High School, to playing alongside Dominique Wilkens at the University of Georgia, he has so many stories about the Game! Take a moment and li...2021-02-051h 17The Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business096 - 3 Things To Outsource In Your Massage BusinessYou are a massage boss. But what does it really mean?   As a massage therapist, there’s a constant battle between your wants & needs as a practitioner, and your wants & needs as a business owner.    In this episode, I’ll be talking about 3 things you outsource in your business to uplevel your massage boss game.   Take note: "You don't have to be a massage therapist to be a massage boss."     ---------------------------------------------- Did you enjoy this episode? Be sure to le...2021-02-0418 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business095 - 3 Ways To Increase Your Profit on 'Discount Clients' In today's episode, I want to share with you three ways that you can easily increase your profits from 'discount' massage clients.   ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2021-02-0120 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business094 - Scaling Your Own Wellness Center & Massage School w/ Teresa Zardus (Part 2 of 2)Teresa Zardus is the owner and founder of Zardus Art of Massage and Wellness Spa, as well as the Zardus School of Massage. It's the physical space that is one of the things that is so impressive is a 24 room tutor inspired building constructed in 1931 with beautiful oak woodworking, wood floors throughout its three levels with 16 fantastic practitioners. Now their mission at the Spa and Wellness Center is to provide integrative wellness resources for individuals to begin and continue their wellness journey. And they offer a space of quiet rejuvenation with supportive services...2021-01-2827 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business093 - Scaling Your Own Wellness Center & Massage School w/ Teresa Zardus (Part 1 of 2)Teresa Zardus is the owner and founder of Zardus Art of Massage and Wellness Spa, as well as the Zardus School of Massage. It's the physical space that is one of the things that is so impressive is a 24 room tutor inspired building constructed in 1931 with beautiful oak woodworking, wood floors throughout its three levels with 16 fantastic practitioners. Now their mission at the Spa and Wellness Center is to provide integrative wellness resources for individuals to begin and continue their wellness journey. And they offer a space...2021-01-2509 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business092 - How To Market Your Massage In An Irresistable WayIn today's episode, I want to talk to you about how to bring in more of your ideal client with an offer so good they can't refuse.   There are other ways to make an offer irresistible besides discounting your services. So what exactly is an irresistible offer? An irresistible offer is really just a strategic structuring of your products or your services where the value to cost ratio is value heavy.  It has to be a no brainer offer for the right person. Now we're going to get into that. But first, I...2021-01-2217 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business091 - How To Find Clients Happy To Pay Premium PricesWhat can you do in your marketing to really make sure that clients fully see the value in what it is that you have to offer?   Don't get me wrong, but do you really have what it takes? Do you have something put together that can turn strangers into paying clients who are ready to pay you for premium prices?   In this episode, I want to go ahead and expand a little bit about this. Something that I see come up quite often when trying to find the best way to ma...2021-01-1816 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business090 - Self Care, Avoiding Burnout, & Automation w/ Zack Mayfield (Part 2 of 2)Zack Mayfield, from Peoria, AZ,  has been a massage therapist for 10 years and also a competitive powerlifter for 13. He is the man behind the Successful Bodyworker.   He began his career as a bodyworker when he had a shoulder injury from bench pressing and liked how massage worked for him. He is always looking for a new way to challenge himself, and that meant going out and building his skill of practice.    Healing and helping Massage Therapists always comes first to Zack. He wanted to start an initiative to help bodyworkers become the...2021-01-1423 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business089 - Self Care, Avoiding Burnout, & Automation w/ Zack Mayfield (Part 1 of 2)Zack Mayfield, from Peoria, AZ,  has been massage therapists for 10 years and also a competitive powerlifter for 13. He is the man behind the Successful Bodyworker.   He began his career as a bodyworker when he had a shoulder injury from bench pressing and liked how massage worked to him. He is always looking for a new way to challenge himself, and that meant going out and building his skill of practice.    Healing and helping Massage Therapists always comes first to Zack. He wanted to start an initiative to help bodyworkers become the stro...2021-01-1121 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business088 - How To Manage Your Time To Accomplish Your GoalsIs your schedule holding you back from reaching your goal? In the last episode, we talked about defining your new year's goals, and how to accomplish them. Now, in this episode, I want to dive even further and look at one of the biggest hangups - fitting your goals into your life. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com 2021-01-0719 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business087 - How To (Actually) Accomplish Your Goals In The New YearHappy New Year to all of my Massage Boss!  As we enter 2021, let's begin on how to accomplish goals in the new year in three easy ways.  Listen to this episode to give you the framework that completely changed how I view goals, and my progress towards them.    ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com  2021-01-0424 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business086 - What's Coming (Free & Paid) in 2021Happy New Year to all of my Massage Boss! I wanted to squeeze in a quick episode to let you know about all of the exciting things coming up in 2021. Free, paid, and things are all too irresistible that you don't want to miss. Listen to today's episode to find out more! ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massa...2020-12-3112 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business085 - The Best Massage Boss Advice of 2020To wrap this year up, we're going to do something different and something special today. In this episode, you're going to hear some highlights, moments, or some of the useful bits of advice or inspiration from this year's podcast episodes. Guests you'll hear from in this episode: Isabel Spradlin - https://isabelspradlin.com/ Angel Yalkin - https://www.brbmassage.com/ Robert Gardner II - https://www.robertgardnerwellness.com/ Rachel Beider - https://www.robertgardnerwellness.com/ Anastasia Yecke Gude - https://healing-hands.us/ 2020-12-2840 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business084 - The Most Common Massage Business Mistakes (and How to Avoid Them) - feat. Rebecca Brumfield, Rachel Beider, Felicia Brown and more.Today, we're going to do things a little different as we close out the year. In this episode, you're going to be hearing excerpts from the audio version of my upcoming book, The 90 Day Therapist, originally recorded as part of the 2020 Massage Marketing and Growth Summit. Each one of these speakers was asked the same question: "Given your experience, what mistakes do you commonly see massage therapists making when they're trying to grow their business?" My goal for this episode is for you to listen to these common mistakes, to see...2020-12-2126 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business083 - Massage Boss Stories | How A Massage Therapist Booked 112 Appointments w/ Facebook AdsDavid Clayton of MyoMasters, is one of our Massage Boss clients in the Done-for-you Agency from Australia. Like many other massage therapists, he believed that Facebook Advertising wasn't for him after he failed to produce results while doing it alone. Thankfully, he trusted me and my team to give it another shot, and pass off his advertising to someone with more knowledge and experience. In this episode, David shares his experience on how we booked 112 high-quality appointments using Facebook Ads WITHOUT relying on a steep or aggressive discount ---------------------------------------------- Did you...2020-12-1711 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business082 - 4 Massage Business Lessons Learned From A Weight Loss CoachThis year I started working with a weight loss & fitness coach to help transform my outer image to reflect my inner image. During the process, I learned 4 key lessons that you can use to grow your business. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www...2020-12-1421 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business081 - Travelling The World & Fighting Sexual Solicitation w/ Joyce Gauthier, The Sailing Massage Therapist (Part 2 of 2)"So just responding with that simple text that looks at that also is very classy. It looks like a response that you would give to someone in a professional manner. It's not coming out and be like, 'what are you looking for?' 'Are you looking for a happy ending?' I don't do that here in yelling at this poor client."   We're back with part 2 with the interview of Joyce Gauthier of Respect Massage and The Sailing Massage Therapist   In this episode, we pick up right where we left and di...2020-12-1032 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business080 - Travelling The World & Fighting Sexual Solicitation w/ Joyce Gauthier, The Sailing Massage TherapistA New York State and North Carolina Licensed Massage Therapist and entrepreneur, we're sitting down this week with Joyce Gauthier of Respect Massage, aka The Sailing Massage Therapist.   She grew up in New Hartford, NY, and danced and sang her way through most of her early life. She has always loved performing and earned a BA in dance and theatre from Manhattanville College. Her early twenties were spent mostly on the road touring as a dancer or living in New York City performing comedic improv (and waitressing).   After meeting her soul ma...2020-12-0731 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business079 - Massage Boss Stories - My First Hand Experience with COVID-19 W/ Ashley TroyerDid you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-12-0316 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business078 - How To Succeed in Marketing Massage OnlineThere are 5 key things you need to understand & utilize in marketing a massage business successfully online.   We break them down in today's podcast episode. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-11-3023 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business077 - Building Your Business & Brand Identity w/ Rachel Wolff (Part 2 of 2)Hey! I'm back with another interview with the one and only Rachel Wolff! Rachel Wolff is a massage therapist and massage educator who's currently based out of San Antonio TX   However, it Wasn’t always this way, originally from St. Louis Missouri, where sold the business after 8 years of successful & thriving multi therapist practice.   With her new life in Texas, she mostly now focusing on teaching and coaching as the Founder of Thrivewell. business coaching. Here she helps small business owners and entrepreneurs to get unstuck and grow like craz...2020-11-2636 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business076 - Building Your Business & Brand Identity w/ Rachel Wolff (Part 1 of 2)I'm back with another interview with the one and only Rachel Wolff!   Rachel Wolff is a massage therapist and massage educator who's currently based out of San Antonio TX   However, it Wasn’t always this way, originally from St. Louis Missouri, where sold business after 8 years of successful & thriving multi therapist practice.   With her new life in Texas, she mostly now focusing on teaching and coaching as the Founder of ThriveWell. business coaching. Here she helps small business owners and entrepreneurs to get unstuck and grow like crazy...2020-11-2329 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business075 - How To Quickly Create Effective Social Media ContentIn this final part of the social media series, we discuss how to produce content for your social media profiles without spending tons of unnecessary hours on the task. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-11-1912 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business074 - What To Post To Social Media To Engage Your AudienceIn Part 3 of this Social Media Series, I discuss what you can post to your social media profiles to engage your existing following, entice new followers, and ultimately convert the social following into dollars. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-11-1612 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business073 - Massage Boss Stories | Anastasia Yecke-Gude of Healing Hands (Part 2 of 2)Anastasia Yecke Gude is a massage therapist, as well as the founder & managing director of Healing Hands, a corporate wellness & massage practice in Miami FL.   Anastasia grew up in a variety of locations across the United States due to her father’s job in the Marine Corps. Her love of traveling brought her to Mexico to live as an exchange student, to Athens to study during her second year of college, and to a grand total of 53 countries on six continents during and after her four years with United Airlines. She worked as an Advertising Exe...2020-11-1327 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business072 - Massage Boss Stories | Anastasia Yecke-Gude of Healing Hands (Part 1 of 2)Anastasia Yecke Gude is a massage therapist, as well as the founder & managing director of Healing Hands, a corporate wellness & massage practice in Miami FL.   Anastasia grew up in a variety of locations across the United States due to her father’s job in the Marine Corps. Her love of traveling brought her to Mexico to live as an exchange student, to Athens to study during her second year of college, and to a grand total of 53 countries on six continents during and after her four years with United Airlines. She worked as an Advertising Exe...2020-11-0930 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business071 - How To Grow Your Social Media Following ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-11-0512 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business070 - How To Effectively Use FREE Social Media in 2020 and BeyondStruggling to attract new clients from Social media? There are so many common mistakes & pitfalls massage therapists fall into when using social media. In this episode, I talk about how to avoid them, and what to do instead. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Community. Massage Boss Comunity.   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session: ...2020-11-0216 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business069 - Playing The Long Game w/Isabelle Spradlin (Part 2 of 2)Isabel Spradlin is a massage therapist and massage business teacher based out of Portland Oregon, where she’s had a full time practice since 2007.   Isabel knew from the beginning that she was meant to work for herself - not for a chiro, not under another office, but to truly be independent as a massage therapists and business owner.   Everything wasn’t so easy though, when the recession hit in 2008 she wasn’t sure if going through to build her practice was going to be worth it, but she stuck through and pushed t...2020-10-2926 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business068 - Playing The Long Game w/Isabelle Spradlin (Part 1 of 2)Isabel Spradlin is a massage therapist and massage business teacher based out of Portland Oregon, where she’s had a full-time practice since 2007.   Isabel knew from the beginning that she was meant to work for herself - not for a chiro, not under another office, but to truly be independent as a massage therapist and business owner.   Everything wasn’t so easy though, when the recession hit in 2008 she wasn’t sure if going through to build her practice was going to be worth it, but she stuck through and pushed to grow...2020-10-2629 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business067 - 'Sales' is not a Dirty WordMarketing isn't everything. It's time to learn how to bridge the gap from someone being interested in your services, and someone paying you for them. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-10-2210 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business066 - How To Grow Your Business WITHOUT Spending More On MarketingAfter signing on a new client I first spoke with a year ago, I was reminded that marketing is NOT the solution to all your business problems. Here's what you need to think about when trying to grow your spa or massage business. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Massage Boss Community!   Visit: www.massagebosscommunity.com   Searching for help or 1:1 guidance? Schedule your free s...2020-10-1910 minMGE Table TalkMGE Table TalkMGE Table Talk Episode 3 Darryl HurstWe had a great conversation when Darryl Hurst came to the table. We spoke on everything from business, family, and his venture into politics. Hosted on Acast. See acast.com/privacy for more information.2020-10-161h 03The Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business065 - Massage Boss Stories | Elyse Badewitz of Spa Haus Nashville (Part 2 of 2)In today's episode, we continue our Massage Boss Story, with Elyse Badewitz, owner & operate of Spa Haus Nashville.   Elyse has a true passion for the wellness industry and making people feel at ease. She became a licensed Esthetician in 2008, but her dream to open up her own day spa started well before then.   Originally from San Diego, California, Elyse moved to Nashville, Tennessee, in 2011 for a change of scenery. She loved that the cost of living was more affordable and the people were genuine and kind.   Elyse com...2020-10-1526 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business064 - Massage Boss Stories | Elyse Badewitz of Spa Haus Nashville (Part 1 of 2)In this week's Massage Boss Story, we take a closer look at Spa Haus Nashville, owned & operated by Elyse Badewitz.   Elyse has a true passion for the wellness industry and making people feel at ease. She became a licensed Esthetician in 2008, but her dream to open up her own day spa started well before then.   Originally from San Diego, California, Elyse moved to Nashville, Tennessee, in 2011 for a change of scenery. She loved that the cost of living was more affordable and the people were genuine and kind.   E...2020-10-1230 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business063 - What's New In Facebook Marketing (& Tools You May Have Never Seen)Facebook is a constantly changing & evolving place. Here are the latest things you need to know to get the most out of the platform.   ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-10-0815 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business062 - You Are A Massage Boss & The Latest UpdatesIt's time for a change! YOU are a massage boss. In this episode I discuss what that means, and what you can expect moving forward. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-10-0517 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business061 - How To Tap Into A Client Pool Your Competitors Are IgnoringWhat's up, massage bosses! In this episode, I'm going to break down the copywriting theory of "The 5 Stages of Market Awareness" and show you how to use it to cut through the noise and attract your ideal clients. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:  2020-09-2424 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business060 - Massage Boss Stories - Angel Yalkin | Battle Ready Bodywork (Part 4 of 4)While balancing the life of being a Military Spouse, a mother, and entrepreneur, Angel built a thriving practice within the first few months of finishing massage school.   In this interview series Angel shares:  How she quickly identified a profitable niche that gives her purpose and fulfillment How she uses Instagram to connect with the community and generate new clients for free! The struggles of building her practice along the way and more ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage...2020-09-2116 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business059 - Massage Boss Stories - Angel Yalkin | Battle Ready Bodywork (Part 3 of 4) While balancing the life of being a Military Spouse, a mother, and entrepreneur, Angel built a thriving practice within the first few months of finishing massage school.   In this interview series Angel shares:  How she quickly identified a profitable niche that gives her purpose and fulfillment How she uses Instagram to connect with the community and generate new clients for free! The struggles of building her practice along the way and more ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group...2020-09-1412 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business058 - How To Quickly Book Clients Online in 2020 & 2021Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-09-1121 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business057 - What's Working Now (Massage Marketing In 2020) 150 People responded to this single Facebook ad in just 30 days. (And they did it again the next month!) Breaking down the campaign responsible for 40% rebooking from a "special offer" How to get help, with no money upfront in 2020. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:2020-09-0723 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business056 - Massage Boss Stories - Angel Yalkin | Battle Ready Bodywork (Part 2 of 4)While balancing the life of being a Military Spouse, a mother, and entrepreneur, Angel built a thriving practice within the first few months of finishing massage school.   In this interview series Angel shares:  How she quickly identified a profitable niche that gives her purpose and fulfillment How she uses Instagram to connect with the community and generate new clients for free! The struggles of building her practice along the way and more ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage...2020-09-0315 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business055 - Massage Boss Stories - Angel Yalkin | Battle Ready Bodywork (Part 1 of 4)Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-08-3117 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business054 - What Will You Do With 2020?2020-08-2808 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business053 - Work With Me & Grow Your Business (Here's How)There are a few things I think you should know about me, something important I think you may disagree with, and a great opportunity to grow your business.   Learn more: lmtgrowht.com/90-day-sprint2020-08-2418 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business052 - From 3-4 Clients Per Week To A Fully Booked Private Practice (Student Interview)Jessica is a self employed massage therapist based out of Houston, TX and a graduate of the 90 Day Sprint Program. Before joining the program, she was in a place of trial and struggle. Not only was her massage business only seeing a few clients per week, but she had faced massive loss and disaster in her personal life.    Although she had never done any sort of marketing or coaching program before, Jessica knew it was time for a change in her life. After practicing massage for over 10 years, she knew she wanted more control of her schedule, her income and he...2020-08-2015 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business051 - Do The Things You Can'tThis week I did the 1 thing I couldn't do. Let me tell you about my experience as a cancer survivor 8+ years in remission.   ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-08-1716 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business050 - Starting Over w/ Savanna Bell (Part 4/4)Savanna Bell is a Licensed Massage Therapist based out of Morristown, TN, as well as the owner and founder of My Massage World.   My Massage World started as Savanna just wanted to teach a few CE classes here and there. Life had different plans and a lot of blessings which has caused My Massage World to grow into a business, and community larger than ever intended.   With CE students who returned again and again for classes were seeking things beyond just some CE hours. Over time that became her driving force to develop, not just a continuing education company, but als...2020-08-1719 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business049 - Starting Over with Savanna Bell (Part 3)Savanna Bell is a Licensed Massage Therapist based out of Morristown, TN, as well as the owner and founder of My Massage World.   My Massage World started as Savanna just wanted to teach a few CE classes here and there. Life had different plans and a lot of blessings which has caused My Massage World to grow into a business, and community larger than ever intended.   With CE students who returned again and again for classes were seeking things beyond just some CE hours. Over time that became her driving force to develop, not just a continuing education company, but als...2020-08-1018 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business048 - 6 Actionable Tips For Better Massage MarketingDid you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-08-0617 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business047 - Real Talk - Corona, Bali, Business, & Life LessonsIt's been an absolutely wild past few months. I just wanted to share with you what I've been up to and a few practical insights you can use in your life & business. ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-08-0313 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business046 - Starting Over w/ Savanna Bell (Part 2/4)Welcome back to part 2 of my interview with Savanna Bell!   Savanna Bell is a Licensed Massage Therapist based out of Morristown, TN, as well as the owner and founder of My Massage World.   My Massage World started as Savanna just wanted to teach a few CE classes here and there. Life had different plans and a lot of blessings which has caused My Massage World to grow into a business, and community larger than ever intended.   With CE students who returned again and again for classes were seeking things beyond just some CE hours. Over time that became her driving forc...2020-07-3011 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business045 - Starting Over w/ Savanna Bell (Part 1)Savanna Bell is a Licensed Massage Therapist based out of Morristown, TN, as well as the owner and founder of My Massage World.   My Massage World started as Savanna just wanted to teach a few CE classes here and there. Life had different plans and a lot of blessings which has caused My Massage World to grow into a business, and community larger than ever intended.   With CE students who returned again and again for classes were seeking things beyond just some CE hours. Over time that became her driving force to develop, not just a continuing education company, but als...2020-07-2717 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business044 - Lessons From The Massage Marketing & Growth Summit (Ft. Rebecca Brumfield, Felicia Brown, Ezralea Robbins & Michael Ortiz)In this episode we take a look back at some of the highlights & lessons for success from the 2020 Massage Marketing & Growth Summit.   Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-07-2320 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business043 - Systems, Scaling, & Starting Over with Vicki Marsh (Part 2 of 2)Vicki Marsh is the owner and clinical director of HeadStart Massage, a sports injury and performance clinic based out of UK, as well as the host of The Massage Therapists Business & Marketing Podcast. Podcast for everything a massage therapist needs to run their business.   This week I sit down with Vicki her as we chat about: - Implementing systems In your massage business - How to train & develop team members (the RIGHT way) - How to grow beyond a solo therapist - How COVID affected her practice, and the transition she made to online appointments - How to handle the r...2020-07-2027 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business042 - Solving The Problem With Massage Facebook AdsI've been working for MONTHS to solve this fatal flaw in marketing online for new massage clients. This is the new campaign I'll be running and teaching from now on.   ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-07-1617 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business041 - Systems, Scaling, & Starting Over with Vicki Marsh (Part 1 of 2)Vicki Marsh is the owner and clinical director of HeadStart Massage, a sports injury and performance clinic based out of UK, as well as the host of The Massage Therapists Business & Marketing Podcast. Podcast for everything a massage therapist needs to run their business.   This week I sit down with Vicki her as we chat about: - Implementing systems In your massage business - How to train & develop team members (the RIGHT way) - How to grow beyond a solo therapist - How COVID affected her practice, and the transition she made to online appointments - How to handle the r...2020-07-1326 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business040 - Rethink What You Sell (It's not Just Massage)Stop selling massage as JUST massage. There's a different approach you could and SHOULD be taking to help you attract & retain MORE and higher quality clients.   Stay tuned to this episode to find out more! ---------------------------------------------- Did you enjoy this episode? Be sure to leave a rating and review!   Have a question or a comment’ Join the discussion in the FREE Facebook Group ‘Massage Marketing & Growth’:   Visit: www.massagemarketinggroup.com   Searching for help or 1:1 guidance? Schedule your free strategy session:    www.lmtgrowth.com/chat2020-07-0911 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business005 - How To Protect Yourself From Bad AdviceAbout This Episode I recently did an interview with Elyse Robertson, where she asked me several questions about my involvement with the massage industry, and my area of expertise. There was one question that totally stood out to me, and in fact it was the hardest question to answer: “What piece of advice have you received and not followed, and glad you didn’t?“ The question stumped me at first, but I realized that instead of a direct answer, I had my own process for interpreting advise to determine if it is right for me...2020-01-2714 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business002 - A Simple and Repeatable Framework For Consistently Generating Clients About This Episode In this episode I dive further into my Open Letter To Struggling Massage Therapists and give you some actionable advice for how you can attract & book new clients. If you haven’t already, be sure to listen to Episode 001 so you have the context you need to apply this advice! What To Listen For The framework for consistently generating new massage clients What kinds of therapists this system works best with The most fundamental first step of seeing success in your massage business. How to choose or refine your niche How to g...2020-01-2722 minThe Scaling Wellness Podcast: Scale Your Massage BusinessThe Scaling Wellness Podcast: Scale Your Massage Business001 - Why Some Therapists Struggle While Others ThriveAbout This Episode Welcome to the all new Massage Marketing & Growth Podcast! I’m excited to dive deep and share massage marketing and business insight in an all new, and more intimate way. To start things off, I want to address a big looming question. Why is that some massage therapist are totally killing while other therapists struggle to get anywhere? In this episode I dive into an an Open Letter To Struggling Massage Therapists, and uncover some of the things I’ve learned working with successful practices over the years. If you wish to truly...2020-01-2718 min