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Podcast Notes Playlist: Latest Episodes#1053 - Richard Shotton - 11 Psychology Tricks From the World’s Best BrandsModern Wisdom: Read the notes at at podcastnotes.org. Don't forget to subscribe for free to our newsletter, the top 10 ideas of the week, every Monday
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Richard Shotton is a behavioural scientist, founder of Astroten and an author.
How do billion-dollar brands actually do it? From genius marketing tactics that make them instantly memorable to some of the funniest mistakes you’ve ever seen, there’s a psychology behind why certain brands stick. What are the principles top brands use, and how do they create content that people remember long after they’ve seen it?
Sponsors:
See discounts for all th...
2026-02-0100 min
Modern Wisdom#1053 - Richard Shotton - 11 Psychology Tricks From the World’s Best BrandsRichard Shotton is a behavioural scientist, founder of Astroten and an author.
How do billion-dollar brands actually do it? From genius marketing tactics that make them instantly memorable to some of the funniest mistakes you’ve ever seen, there’s a psychology behind why certain brands stick. What are the principles top brands use, and how do they create content that people remember long after they’ve seen it?
Sponsors:
See discounts for all the products I use and recommend: https://chriswillx.com/deals
Get a free sample or 30% off...
2026-01-311h 34
The WARC PodcastBehavioural science is still marketing's secret weaponHow did the world's best brands get so big? Richard Shotton, behavioural scientist and author of Hacking The Human Mind, joins David Tiltman to discuss real life examples of behavioural science growing brands and why the discipline is due a resurgence.
2026-01-2250 min
Another Kind of Mind: A Different Kind of Beatles PodcastLOVE TO TURN YOU ON: Ep 1 Tara, Robert and Eleanor RigbyLOVE TO TURN YOU ON: John & Paul in the Summer of Love
Ep 1 Tara, Robert and Eleanor Rigby
SUMMARY: In Episode One, Phoebe and Daphne dissect Paul’s new social life in London and its impact on Lennon/McCartney. They also unpack the LSD issue, the contentious writing of Eleanor Rigby, the making of Revolver and the Beatles’ final tour.
PLAYLIST
All You Need is Love THE BEATLES
A Day in the Life THE BEATLES
She’s About a Mover SIR DOUGLAS QUINTET
For Your Love THE YARDBIRDS
Can You Fe...
2025-11-132h 18
The Science MarketerHow to communicate your way out of the biotech “Valley of Death”In this episode, Thomas Averre, Managing Director of Tarleton Communications, discusses the critical communication strategies biotech startups must adopt to successfully navigate the fundraising landscape, particularly in overcoming the 'valley of death' between early-stage funding and Series A. He emphasizes the importance of early engagement with investors, crafting compelling narratives, and maintaining a balance between ambitious goals and realistic expectations. The conversation also covers common mistakes startups make in their presentations, the significance of a well-structured communication plan during due diligence, and the role of media in attracting investor interest.📌 Here's what we cover in this episode:
2025-04-0132 min
The PriceWriter PodcastBooks of 2024 on the Price Writer Podcast Episode 23Books mentioned:Best of the yearA Risky Business: An Actuary's Guide to Quantifying and Managing Risk in Society - Catrin TownsendNon-fictionFluke - Dr Brian KlaasEscape from Model Land - Erica ThompsonYou're Better Than They Think You Are - Sir Rod AldridgeBlue Ocean Strategy - W. Chan Kim, Renee MauborgneThe Power of Moments - Chip Heath, Dan HeathEnzo Ferrari - Luca Dal MonteThe Diary of a CEO: The 33...
2025-03-1846 min
Pazarlama PusulasıSeda Gökçe ile kişisel marka yaratmakBu bölümde Seda Gökçe ile kişisel marka yaratmanın temel prensiplerini, bu süreçte karşılaşılan zorlukları ve başarıya giden yolda dikkat edilmesi gereken püf noktalarını konuştuk.Seda’nın paylaştığı ilham verici hikayeyi dinlemek ve kişisel markalaşmaya dair bilgi edinmek için bu bölümü kaçırmayın!
Seda Gökçe hakkında daha fazlası için: https://www.instagram.com/sedagokcecom/
Pazarlama Pusulası'nın yeni bölümlerini kaçırmamak için abone olun, bildirimleri açın ve Instagram hesabı...
2025-01-1534 min
The Family Histories PodcastS08EP03 - 'The Collier' with Adam Simpson-YorkIt's a special delivery in today's episode from Series Eight, as host Andrew Martin meets family history and military history researcher, champion eBayer, and postman, Adam Simpson-York. Andrew finds out how Adam got hooked on researching family history, how he has honed his research skills that enable him to buy family heirlooms on auction sites and then trace their living relatives, allowing him to reunite them with their descendants, and hears about his letters from a Queen.THE LIFE STORY - DAVID EDWARD ELLIS Adam has chosen to tell the story of...
2024-11-1939 min
Access Top-Rated Full Audiobooks in Romance, Clean & WholesomeL.P Hartley: The Go- Between, & More: Four BBC Radio Full-Cast Dramatisations & Readings by L. P. HartleyPlease visit https://thebookvoice.com/podcasts/1/audiobook/692278 to listen full audiobooks. Title: L.P Hartley: The Go- Between, & More: Four BBC Radio Full-Cast Dramatisations & Readings Author: L. P. Hartley Narrator: Denys Blakelock, Lockwood West, Richard Pearson, Robert Lang, Full Cast, Clive Swift, Robert Glenister, Sian Phillips, Eleanor Bron, Martin Jarvis Format: Unabridged Audiobook Length: 6 hours 22 minutes Release date: January 18, 2024 Genres: Clean & Wholesome Publisher's Summary: Four of L. P. Hartley's finest novels adapted for BBC radio, plus bonus short stories An acclaimed novelist, short story writer and critic, Leslie Poles Hartley is best known for his 1953 novel The Go-Between, which won...
2024-01-1805 min
MI Inspiration: dé podcast voor marketing intelligence professionals25 Dennis Hoogervorst - DPG MediaWeetlust is het Vlaamse synoniem voor nieuwsgierigheid. En voor Dennis Hoogervorst - B2B research lead bij DPG media – is dat veruit de belangrijkste eigenschap die marktonderzoekers moeten hebben. In deze podcast een ode aan deze weetlust, door de enorme hoeveelheid leestips die Dennis in deze podcast deelt.Met zijn team doet Dennis Hoogervorst onderzoek onder consumenten om adverteerders, mediabureaus en pers van insights te voorzien. Waarbij Dennis het leuk vindt als onderzoek een innovatief randje heeft. Bijvoorbeeld veel op het gebied van neuro en impliciet meten. Maar ook via experimenteren met biometrisch meten, ge...
2023-11-2028 min
Insights, Marketing & Data: Secrets of Success from Industry LeadersNUDGE - Phill Agnew (part 2). Why Greta Thunberg will become less influential; how to use behavioural science to get a pay rise; the importance of risk to get your campaign to land; how variance effect could improve the English Premier League.Send us a textThe FutureView podcast is published in conjunction with InsightPlatforms.comPart 2 with Phill Agnew, Host of The Nudge, the leading consumer psychology podcast providing great interviews with leading behavioural scientists and entrepreneurs, packed with evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Among other areas, we cover.... How Donald Trump uses behavioural scienceWhy Greta Thunberg will become less influentialThe importance of risk in communicating your messageHow to position for a pay riseEmotional vs rational benefitsHow the EPL coul...
2023-05-1026 min
Get Top Full Audiobooks in Romance, Clean & Wholesome#Blessed and other stories of love and friendship: 13 BBC Radio Dramas by Lucy Montague Moffatt, Elisha Efua Bartels, Kyle Hernandez, DerronPlease visit https://thebookvoice.com/podcasts/1/audiobook/627503 to listen full audiobooks. Title: #Blessed and other stories of love and friendship: 13 BBC Radio Dramas Author: Lucy Montague Moffatt, Elisha Efua Bartels, Kyle Hernandez, Derron Sandy, Ishy Din, Gemma Bedeau, Hannah Silva, Melanie Harris, Olivia Poulet, Laurence Dobiesz, Dan Rebellato, Peter Flannery, Tim Dawson, Karen Laws Narrator: Jamie Winstone, Olivia Poulet, Fenella Woolgar, Mina Anwar, Full Cast Format: Unabridged Audiobook Length: 8 hours 32 minutes Release date: April 27, 2023 Genres: Clean & Wholesome Publisher's Summary: Thirteen plays about human connection, from some of BBC Radio's best writers exploring love, family, romances and life's ups and downs...
2023-04-2705 min
Discover Top Audiobooks in Fiction, Coming of AgeOur Friends in the North: Based on the landmark BBC TV drama by Adam Usden, Peter FlanneryPlease visit https://thebookvoice.com/podcasts/1/audiobook/605568 to listen full audiobooks. Title: Our Friends in the North: Based on the landmark BBC TV drama Author: Adam Usden, Peter Flannery Narrator: Tony Hirst, James Gaddas, Tracey Wilkinson, Trevor Fox, Philip Correia, Luke Macgregor, James Baxter, Norah Lopez Holden, Tom Goodman-Hill Format: Unabridged Audiobook Length: 7 hours 16 minutes Release date: January 5, 2023 Genres: Coming of Age Publisher's Summary: Peter Flannery's adaptation of his own iconic BAFTA award winning TV series - with a brand new final episode by award-winning writer Adam Usden 'A stunning state-of-the-nation social commentary' The Telegraph First broadcast in 1996, Our Friends...
2023-01-0605 min
In TouchBarriers to TravelFor some people with visual impairments, when wanting to travel abroad there are many considerations to take into account. Namely, booking assistance at airports and travel requirements for your guide dog, if you have one. Since Brexit, there have been changes to regulations of taking Guide Dogs abroad. Before, owners had to acquire a pet passport but now, a Animal Health Certificate is required. We heard from In Touch listeners that the cost of said certificates can be quite steep and can vary, depending on veterinary practices. We investigate why this is and what the new requirements are with...
2022-05-2418 min
Changing The Industry PodcastASOG Podcast Ep 57 - The Driveability Guys' Scott ShottonDon't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!...
2022-02-211h 27
Discos Mon OncleDiscos Mon Oncle 043 "Dale tiempo a la ternura" - 14 enero 2022Tom Shotton: Hold On To The Best Times // David Christian & The Pinecones: In My Hermit Hours // Riddy Arman: Too Late To Write A Love Song // The Clientele: (I Can’t Seem To) Make You Mine // The Delgados: An American Trilogy // The Lost Generation: Love On A Two Way Street // Daryl Hall & John Oates: Every Time You Go Away // Kris Kristofferson & Rita Coolidge: Give It Time To Be Tender // Myriam Gendron: Bric-À-Brac // Rachel Love: No More // Bill Callahan & Bonnie Prince Billy: OD’d In Denver // Andrew Taylor: It’s About Time // Wild Honey: En un coche de la policía // Bill Fay...
2022-01-141h 35Another Kind of Mind: A Different Kind of Beatles PodcastPizza and Fairytales: Ep 4 Then We Will KnowWhat happened between Paul and John that forever altered their relationship and created the emotional stalemate John dubbed “Pizza and Fairytales?”
In episode four, we evaluate four likely scenarios based on a comprehensive study of the available evidence.
Join Phoebe and Daphne on a deep exploration into the inspiration behind and meaning of Pizza and Fairytales.
SOURCES
Many Years From Now, Barry Miles (1997)
Man on the Run, Tom Doyle (2015)
Playboy Interview w/ John and Yoko (1980)
John Lennon, “Lennon Remembers” w/ Jann Wenner (1970)
Here, There and Everywhere, Geoff Emerick...
2021-10-292h 40
The Pros and The ConsEp #26 Doug Ellin and Ryan ShottonSpecial episode today with Melbourne Victory defender Ryan Shotton joining us in the studio and Entourage creator Doug Ellin via Zoom from LA.
Ryan is a former English Premier League defender who has played for Stoke City, Derby County, Birmingham City and most recently Middlesbrough.
For our first repeat guest we've got Doug Ellin back on! The writer and creator of Entourage is working on a new show called Day 1's with Arsenal F.C. legend Thierry Henry. He also has a hit podcast with Kevin Dillon and Kevin Connolly called Victory the Podcast that has b...
2021-04-141h 11
The Butchers, the Bakers and the Candlestick Makers PodcastEpisode 8 - A Beacon for Ashington with Brian ShottonAshington Chairman Brian Shotton joined me to discuss his last 2 years in the role, his priorities for the club, thr impacts of COVID19, the return of supporters and David Bainbridge's lifetime season ticket.
2020-08-2041 min
Radio Moments - ClipsChristian O'Connell's debut breakfast show on Gold 104.3 in MelbourneFew UK jocks at the top of their game would choose a trip across the World as their next gig. Christian O’Connell did – as he moved from over a decade on Absolute Radio breakfast to Gold 1043 in Melbourne, Australia – ‘Better Music and More of It’.
He introduced himself well to his new audience and really sounded himself on his official debut show on 4th June 2018. Typically good story-telling – and the usual polished delivery of class lines from his enviably quick brain. Plus, he promised to call back every texter after the show.
There were a few techni...
2018-06-0333 min
Open Science RadioOSR086 WikiCite 2017 Interview OpenCitations [EN]As last year, Konrad visited the WikiCite 2017 event that seeks out „…to design a central bibliographic repository, as well as tools and strategies to improve information quality and verifiability in Wikimedia projects.“ This year he took the opportunity to do a couple of interviews with participants.
This interview is with David Shotton and Silvio Peroni, both running the OpenCitations project that seeks to an create an „…open repository of scholarly citation data made available under a Creative Commons public domain dedication, which provides in RDF accurate citation information (bibliographic references) harvested from the scholarly literature.“ Enjoy!
T...
2017-05-3119 min
Listen to Full Audiobooks in Mystery, Thriller & Horror, Police & DetectiveTell No Tales by Eva DolanPlease visit https://thebookvoice.com/podcasts/1/audiobook/241334 to listen full audiobooks. Title: Tell No Tales Series: #2 of DI Zigic & DS Ferreira Author: Eva Dolan Narrator: David Thorpe Format: Unabridged Audiobook Length: 12 hours 25 minutes Release date: January 8, 2015 Genres: Police & Detective Publisher's Summary: The car that ploughs into the bus stop early one morning leaves a trail of death and destruction behind it. DS Ferreira and DI Zigic are called in from the Peterborough Hate Crimes Unit to handle the hit-and-run, but with another major case on their hands, one with disturbing Neo-Nazi overtones, they are relieved when there seems to be a...
2015-01-0805 min
Download New Full Audiobooks in Mystery, Thriller & Horror, SuspenseTell No Tales by Eva DolanPlease visit https://thebookvoice.com/podcasts/1/audiobook/241334 to listen full audiobooks. Title: Tell No Tales Series: #2 of DI Zigic & DS Ferreira Author: Eva Dolan Narrator: David Thorpe Format: Unabridged Audiobook Length: 12 hours 25 minutes Release date: January 8, 2015 Genres: Suspense Publisher's Summary: The car that ploughs into the bus stop early one morning leaves a trail of death and destruction behind it. DS Ferreira and DI Zigic are called in from the Peterborough Hate Crimes Unit to handle the hit-and-run, but with another major case on their hands, one with disturbing Neo-Nazi overtones, they are relieved when there seems to be an o...
2015-01-0805 min
The School of Everything Else ArchiveLegends of Zelda[Digital Cowboys 2010]
Maybe the best of the Digital Cowboys episodes. This is all about Zelda through the years, covering every game and it comprises extracts from many, many interviews with podcasters and the DC community.
What comes across is a very special game series. There is a justified reason why Nintendo releases these games in gold boxes and treats the moment as a major event. It's difficult in fact to imagine many others being recounted with such fondness and with such importance. The frustration is also there; the bad design decisions and the repetitive formula...
2009-03-281h 51