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Diana Lidstone
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Work Less PROFIT More Business Podcast
Ep. 165 – Can Your Personality Profile Help You Prevent Burn Out?
In this episode, Kareen and I explore:Basic principles of DISC personality profilesWorld Health Organization's definition of ‘mental health’The difference between mental health and mental health issuesPersonalized mental health strategiesDISC examples of early warning signs of burnout and how to avoidD’s tend to be high achievers, delegation is a problemThey won’t find meditation helpful but perhaps taking a walkI’s will need to schedule some social time to have fun DAILY; this will help them re-chargeS’s need to make sleep a top priority as this is how their body will re-chargeC’s who like to work (perfe...
2024-10-22
26 min
Work Less PROFIT More Business Podcast
Ep. 164 – Scaling Smart: How To Avoid These 9 Common Challenges
Over and over again, business founders find themselves in a trap! A growth trap where they feel trapped by their business – not only is it running their life; it’s consuming almost every waking hour; they are working as much as they can; and YET... they have this feeling that something could be better; something could be different.In this episode, I’ll talk about the growth trap; the difference between scaling and growth and how to avoid the most common mistakes business owners make when they want to stop being Chief Everything Officer and are ready to sca...
2024-10-15
19 min
Work Less PROFIT More Business Podcast
Ep. 163 – Burnout Lessons Learned: A Wellness Professional Shares Her Journey
Of all the types of entrepreneurs in the world, you won’t expect a wellness professional to suffer from burnout! But here’s the personal story of how it happened so slowly, she didn’t recognize how it came to be. My guest, Lydia Di Francesco shares her lessons learned in today’s episode. Lydia and I have a very honest and open conversation about: How burnout crept up on her What burnout looked like for her, personally Her lessons learned 5 steps to recovery ABOUT LYDIALydia Di Francesco is the CEO and Workpla...
2024-10-08
34 min
Work Less PROFIT More Business Podcast
Ep. 162 – Mastering the Art Of Recognition as a Small Business Leader
People may forget what you say; forget what you did; but they will never forget how you make them feel – take on the famous quote Maya Angelou. So how do you make people feel? Your clients, your team, your suppliers?? My guest today is known as the FROG Lady – listen and find out why and how recognition can play an important part of your role as CEO of your small business. Sarah McVanel is a globally recognized Recognition Expert, acclaimed speaker and author – as well as a recovering perfectionist, mom and an entrepreneur with too...
2024-10-01
28 min
Work Less PROFIT More Business Podcast
Ep. 161 – Evolve From Solopreneur To CEO
#1 reason people start a business – freedom. In the USA, the SBA says that 80% of the 29.6 million small businesses are run by a single person – the solopreneur. But most often these entrepreneurs realize that true economic and personal freedom isn’t possible by being the solopreneur … because:They are caught in the daily grind – the day-to-day running of their business. Rarely take vacations or time off to recharge.Work is all there is – their business runs their life. Sound familiar? But what if you could serve more people? What if you could grow and scale your...
2024-09-24
13 min
Work Less PROFIT More Business Podcast
Ep. 160 – Discover Your Stand Out Strategy To Unleash Your Marketing
It doesn’t matter what industry you’re in – whether you’re a lawyer, accountant or other professional, real estate investor – there’s a lot of competition for clients!So how do you stand out from your competition?And what if standing out didn’t involve endless posting on social media?During this engaging episode, Chantal & I share:Why being good in business isn’t good enough and why you have to build a stand-out business.Her ABCs of how a client ‘chooses’ you.How she and I buy boots and shoes (it does have relevan...
2024-09-17
27 min
Work Less PROFIT More Business Podcast
Ep. 153 – A Narrower Niche Leads to Simplified & More Effective Marketing: One Real Estate Investor’s Story
You’ve heard it before – the riches are in the niches! Narrowing your niche makes your marketing easier and when your marketing is easier, you’ll close more sales!Or in the case of a real estate investor, he attracted more deals and more capital! Two things real estate investors are always looking for!Listen as my special guest shares his story!ABOUT SIBTAIN PANJUSibtain Panju and his wife Insiyah are the co-founders of PRAGMA Incorporated, a real estate investment company focused on acquiring & developing multifamily real estate in Cana...
2024-07-30
19 min
Work Less PROFIT More Business Podcast
Ep. 152 – 9 Ways To Easily Stand Out From Your Competition
Whether you’re a lawyer, accountant or other professional – it's important to realize that we are currently in a global marketplace. With today's technology, no longer is our business growth stalled or capped by our location. For instance, there was a time when bookkeepers or lawyers only worked with clients within a 5-10 mile radius. It’s no longer true today. Some of my clients have bookkeepers overseas.If we have a global marketplace – that means there’s more competition than ever. Your competition is global!So, how do you stand out from your competition? How do YOU...
2024-07-23
16 min
Work Less PROFIT More Business Podcast
Ep. 151 – Using Storytelling & Communication Intelligence to Close More Sales Faster & More Effectively
While it is true that customers are attracted to the best marketers, not necessarily the best products, it is our job as business leaders to turn prospects into customers, in other words, to close the sale.My guest on this episode is a master storyteller AND communication specialist.We chat about:Two necessary ingredients of storytelling.What communication intelligence is.How you can decode your prospect's communication to close more sales faster and more effectively.How to power script or how to write a message for different value codes and combine them...
2024-07-16
31 min
Work Less PROFIT More Business Podcast
Ep. 150 – One Simple Step to Dramatically Increase Your Sales Conversions
Having sales conversations that convert and that aren’t an hour long is vital to a successful and profitable business! In this episode, I want to share my journey with sales and how one simple change can increase your conversion rates and reduce the time you spend on sales calls!ACTION PLAN: How to increase your conversion rates & reduce the time spent on sales conversations:Read Anatomy of a Sales Conversation (here).Identify the gaps in your sales conversations.Adjust your format.Measure & monitor your conversion rates.ABOUT ME:...
2024-07-09
12 min
Work Less PROFIT More Business Podcast
Ep. 149 – Ditch The Billable Hour: What To Do Instead!
Pricing your services for profit can be a challenge for most business owners. And in some industries like bookkeeping, accounting and legal, it’s been tradition to price by the hour. But this week, my special guest will challenge you to think differently about your pricing, especially if you’re a lawyer!Special guest from the United Kingdom, non-practising lawyer Shaun Jardine and author of Ditch the Billable Hours and I have a lively discussion on pricing and how value-based pricing can be beneficial not just to law firms but others who traditionally price by the hour.
2024-07-02
27 min
Work Less PROFIT More Business Podcast
Ep. 148 – 10 Signs It’s Time To Raise Your Prices
Raising your rates can be one of the most uncomfortable activities you do in your business and yet, it can be one of the most satisfying too!In this episode, I talk about:Money set point10 signs it’s time to raise your ratesClient stories of how and when to raise your ratsACTION PLAN:Which of the 10 signs applies to you?Decide how much you will raise your ratesRaise them now!ABOUT ME:I’m a best-selling author, award-winning speaker and podcast host. After almo...
2024-06-25
10 min
Work Less PROFIT More Business Podcast
Ep. 147 – Four Steps to Take Back Your Life
(This podcast was inspired by an article from E-myth)One of my deepest held core values is ‘life before business’. As I’ve moved to the farm, my life has changed and so has my business to be in alignment with my desired life.In this episode, I share 4 actions you can take to build a business that supports your desired life!I also share the story of the Donkey & the Lion – how and why we sometimes have to walk away from those who drain our energy!I hope you enjoy it!
2024-06-18
17 min
Work Less PROFIT More Business Podcast
Ep. 146 – My Favourite Strategy For Creating A Predictable Profitable Business & A Life I Love
Welcome to the 3rd part of this podcast series – The Path to Predictable Profits & Sustainable Success!!!To summarize, this series is filled with gold nuggets to help you build a predictably profitable business.Episode #144 – Where to focus your time, money and energy right now? I shared the 7 elements of the Freedom Stack.Episode #145 – #1 Mistake keeping your business from being predictably profitable -- I shared my favourite F word and 3 areas of your business to simplify & streamline for sustainable success.Today Episode #146 – My favourite strategy for creating a predictably profitable business...
2024-06-11
13 min
Work Less PROFIT More Business Podcast
Ep. 145 – The ONE Thing (mistake) Keeping You From Predictable Profits & Sustainable Success
Welcome to the 2nd part of this podcast series – The Path to Predictable Profits & Sustainable Success!!!Last week #144 – I spent time answering one of the most common questions I get from clients and prospects…Where do I focus first? It’s the one question that you ask yourself time and time again – where do I focus first? Where do I focus my time? Where do I focus my energy? Where do I focus my money? If you haven’t listened to this episode yet – be sure to do so because I share with you 7 r...
2024-06-04
17 min
Work Less PROFIT More Business Podcast
Ep. 144 – Path to Predictable Profits: Where Do I Focus First?
Welcome to this new podcast series – The Path to Predictable Profits & Sustainable Success!!!Today’s episode #144No matter your stage of business growth, I know that one of the questions that you ask yourself time and time again is ... where do I focus first? Where do I focus my time? Where do I focus my energy? Where do I focus my money… Right now.Well, today’s episode will help you answer this question … and again in the future!Episode #145 – I’ll share what I call the #1 strategy that’s keeping you from...
2024-05-28
22 min
Work Less PROFIT More Business Podcast
Ep. 143 – What business Personality are you? with guest Kris Ward
There’s nothing I love more than talking to a fellow Canadian about business. In this episode, I welcome back Kris Ward, from Win the Hour, Win the Day.Kris and I talk about:Her business personality quiz (Take it here at freegiftfromkris.com) How identifying your biz personality will help you save time and energy in your business and lean into your strengthsKris’s favorite 3 T’s (team, time, toolkits)How her clients typically free up 25 hours/weekWhy spending more time and working harder is never the answer to growing a sustainably profitable business...
2024-05-21
33 min
Work Less PROFIT More Business Podcast
Ep. 142 – The Power of Relationships and Technology with guest Shadgie Jean
What do a luxury sales rep, a fashion entrepreneur, a tech sales rep, a cold calling expert and a real estate investor have in common?My special guest Shadgie Jean, Sage Investments, has learned that building strong relationships no matter what business you are in is the path to success.Shadgie and I talk about:How relationship building has been at the core of each of her jobs & businessesGive yourself permission to out grow relationshipsRelationships in business are like datingThe trust triangleThe importance of having a CRM that you’re comfortable usingNetworking bo...
2024-05-14
27 min
Work Less PROFIT More Business Podcast
Ep. 141 – Building a Sustainable REI Business with guest Adriana Ostapenko
How does a young mother of two children and a real estate investor have time to build not one, not 2 but 3 profitable and sustainable businesses? My guest today will share her secret sauce!Successful entrepreneurs have some common traits. Today Adriana and I discuss her secret sauce to becoming a multi-preneur and the topics include:The job of a small business owner is to acquire new skill sets.How mindset is absolutely everything if you want to scale a business and keep your sanity.Why delegation is often so difficult.Why 80% is good enough.What are y...
2024-05-07
28 min
Work Less PROFIT More Business Podcast
Ep. 140 – Why More Marketing Isn’t Bringing You All the Clients You Want (And What To Do About It) Part 2
Last week, I shared the background every business owner needs to understand to get the best ROI from their marketing…I shared:Exactly what I mean by the term - marketing – because marketing isn’t just social mediaHow to measure your smart marketingThat smart and strategic marketing that converts begins with understanding the customer journeySo today – I want to dive deep into the 3 biggest marketing mistakes SBO make and how to fix them so you can build a rinse and repeat marketing strategy.DOWNLOAD: https://dianalidstone.com/ceo-weekly-meeting-checklist/ACTION PLAN:...
2024-04-30
20 min
Work Less PROFIT More Business Podcast
Ep. 139 – Why More Marketing Isn’t Bringing You All the Clients You Want (And What To Do About It) Part 1
Early in my entrepreneurial career, I found it frustrating that all the marketing I was doing wasn’t bringing me the ideal clients I wanted. Early in my career, I thought that if I just did more marketing – that would be the answer. I soon learned that there was more to marketing than posting 5x a day on social media.In this episode, I’ll share:Exactly what I mean by the term – marketing – because marketing isn’t just social mediaHow to measure your smart marketingUnderstand that smart and strategic marketing that converts begins with understan...
2024-04-23
25 min
Work Less PROFIT More Business Podcast
Ep. 138 – How to Make Your Content Writing More Effective with Guest Rachel Eubanks
What happens when a business coach and a copywriter get together? They have fun sharing about what makes content creation easier and more effective.Rachel Eubanks and I bonded on social media over the name of a book we both love – Obviously Awesome and this led to us talking about:What makes content writing/copywriting more effectiveWhy email is so importantWhy frequency and fun are keys to great content writingHow templates for writing are essentialHer 4 part newsletter templateACTION PLAN: How to improve your copywritingGet super clear on your ideal clientWrite you...
2024-04-16
23 min
Work Less PROFIT More Business Podcast
Ep. 137 – Research-Proven Elements of a Sustainably Scalable Business
Are you ready to become the true CEO of your business? The visionary leader?You’re ready for more freedom butYou find your calendar is always full You can’t seem to find time to build the systems and structures that would streamline your businessYou’ve been struggling to set boundaries with your teamYou can’t seem to take even a couple of days away without feeling stressed or guiltyIn this episode:I’m going to explain that you don’t need a blueprint but a customizable frameworkThe 3-part framework I’ve used over and over ag...
2024-04-11
23 min
Communication, Connection, Community: The Podcasters' Podcast
Conquering Tech Fears to Launch Your Dream Podcast: Wisdom from Entrepreneur Diana Lidstone
Send us a textHave you ever let the fear of technology stop you from chasing a dream? Our guest, Diana Lidstone, a vibrant entrepreneur and podcast host, almost did—but she's here to tell us why she didn't let that happen. Diana faced the tech terrors of podcasting head-on, proving that it's never too late to embrace new challenges and innovate. This episode is a treasure trove of encouragement and practical advice for anyone hesitant to push the record button on their podcasting aspirations. We'll tackle the myths that keep so many from sharing their voice wit...
2024-04-10
17 min
Work Less PROFIT More Business Podcast
Ep. 136 – 7 Costly Scaling Mistakes to Avoid
Are you ready to become the true CEO of your business?You’re ready for more freedom but:You find your calendar is always full You can’t seem to find time to build the systems & structures that would streamline your businessYou’ve been struggling to set boundaries with your teamYou can’t seem to take even a couple of days away without feeling stressed or guiltyWell, my friend – then welcome to this week’s podcast series GET OUT OF THE WEEDS & back into the driver’s seat where each day I’ll share with you...
2024-04-10
22 min
Work Less PROFIT More Business Podcast
Ep. 135 – The M-Myth: Why Doing More Isn’t the Answer
Are you tired of being the CEO of your business?You’ve seen some success but…You find yourself hustling to keep clients and cash flow coming in.You feel like you’re stuck on a revenue plateau and don’t know how to get past it.You’re already feeling maxed out and not sure how it’s possible to grow without working more hours.Well, my friend – then welcome to this week’s podcast series GET OUT OF THE WEEDS & back into the driver’s seat where each day. I’ll share with you how to stop bein...
2024-04-09
11 min
Work Less PROFIT More Business Podcast
Ep. 134 – The Growth Trap: A Normal Part of the Entrepreneurial Journey
Do you feel like you’re stuck in your business?Perhaps you’ve hit a revenue ceiling and can’t seem to get past it?Perhaps you feel like you are no longer doing meaningful work?Perhaps you lost the joy in your business?Well, my friend – then welcome to the GET OUT OF THE WEEDS podcast series where each day I’ll share with you how to not only reclaim 4-8 hours per week but learn to love your business again!Each day this week, I’ll release a new episod...
2024-04-08
23 min
Work Less PROFIT More Business Podcast
Ep. 133 – Stop Wearing All The Hats
Do you feel like you're juggling everything in your business? Wearing all the hats – the marketing, the HR, the bookkeeping, the sales, the operations etc.Do you feel like you spend time secretly being jealous of your peers who seem to have cracked the code and you're still stuck on the hamster wheel?Are you over having to deal with low-performing team members but dread taking the time to train someone new?Or are you afraid if you take a well-deserved vacation, that you’ll return to a mountain of mistakes and messes to cl...
2024-04-02
13 min
Work Less PROFIT More Business Podcast
Ep. 132 – Burnt Out to Balanced
75% of small business owners reported that they suffer from burnout! Some were hospitalized; some suffering from depression; others struggling with divorce. In this last episode of Women of Means, I chat with a former client of mine as she shares her recovery from burnout to living a joyful, balanced life.Michelle LaFleur and I talk about:The three steps she used to recover from her burnoutHow she now works 3 days/week in her successful businessWhat she’s doing with her free timeAs well as her biggest lesson learnedACTION PLAN: STOP...
2024-03-26
21 min
Work Less PROFIT More Business Podcast
Ep. 131 – You Can Have It All, But Only If You Do This!
My special guest today is a divorced single mother of two children; her soulmate died; she has been a caregiver of family members and suffered her own burnout while growing a multiple 6-figure business.Karen Allen is a love and empowerment coach whom I’ve known for many years!She shares how she has overcome her challenges and her biggest lesson learned.ABOUT KAREN ALLENKaren Strang Allen is a Love and Empowerment Coach for women and the author of "Free to be me: Create a life you love fr...
2024-03-19
17 min
Work Less PROFIT More Business Podcast
Ep. 130 – The Phone Call That Changed Everything
In this podcast episode, you’ll hear a new voice as the host --- my friend Carl Richards, founder & CEO of Podcast Solutions Made Simple acts as the host to interview the guest – me!!Carl & I discuss:My take on why women business owners have more challenges than their counterpartsThe phone call that changed everything for meWhy I ran away from my business & my homeMy key takeawaysACTION PLAN:Be sure to find something to celebrate every day even if it’s as simple as getting the laundry done.Be passio...
2024-03-12
22 min
Work Less PROFIT More Business Podcast
Ep. 129 – How to Have Success Without Losing Your Sanity
As we celebrate International Women’s Month, I want to celebrate women entrepreneurs who have achieved success on their terms!In this episode, mother, wife, real estate investor, and full-time member of the Canadian Armed Forces, Victoria Cluney shares how she has custom designed her life and it all starts with something she calls ‘standards of life’.ABOUT VICTORIAWith almost 20 years of diverse real estate investing experience, including pre-construction, multifamily properties, short and mid-term rentals, a boutique waterfront motel, land development partnership and now building Tiny Home Communities, Victoria is a seas...
2024-03-05
24 min
Work Less PROFIT More Business Podcast
Ep. 128 – How to Build a Trusted Brand in 2024
This is the last episode of the LOVE YOUR BRAND SERIES which was inspired by conversations I overheard at a recent conference! Building a trusted brand is about building a reputation that your prospects know, like and trust! In truth, you could forget about your logo, fonts, colors, etc. and still build a well-loved brand!In this episode, I share 2 secrets on how you can quickly gain TRUST with your brand.ACTION PLAN:1. If you haven’t already listened to the earlier episodes on this topic – do it!Part 1...
2024-02-27
11 min
Work Less PROFIT More Business Podcast
Ep. 127 – Secret to Building a Bestselling Brand You Love
This is the 3rd in the series, Love Your brand. ACTION PLAN:Fill out this mad libs formula…..My brand is the ONLY _____________ (business growth strategist).That helps _______________ (overworked business leaders stop being Chief Everything Officer and step into the role the true leadership role of CEO) .So they can __________________ (live the life they love).Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that’s holding your business back!Take my FREE quiz...
2024-02-20
09 min
Work Less PROFIT More Business Podcast
Ep. 126 – A Great Brand Can Help You Go From Unknown To Known!
Too many personal brands fail because they get absorbed into the digital noise in the market. Bestselling author Scott McCain explains that mindshare precedes market share. In other words, your brand must occupy space in someone’s mind before they ever consider buying your product or service.In this episode, I share one of the strategies I use to help small business owners rise above the noise and create a stand-out brand.I’ll ask you to consider answering two very important questions that will help you shift from unknown to known.Share your f...
2024-02-13
10 min
Work Less PROFIT More Business Podcast
Ep. 125 – What the Heck is a ‘Brand’?
Upon returning from a recent conference where I heard the word ‘branding’ bantered around, I thought it was time that I addressed this here on the Work Less PROFIT More podcast!In this episode I’ll share:Branding isn’t what most people think it isAnother word for your brand is your __________Rory Vaden’s reputation formula Why you may not have a revenue problem at allACTION PLAN:Do you really have a revenue problem or is it something else?How can you increase both your reach and your result...
2024-02-06
08 min
Work Less PROFIT More Business Podcast
Ep. 124 – Easy Time-Saving Tips For Busy Entrepreneurs
It’s hard to imagine sometimes how we can find more time. We can’t…. and we can’t manage time.Join me as I share 11 of my favourite time-saving tips and one mindset shift that will help you save time in your business so you can spend more time with your family!DOWNLOAD: https://dianalidstone.com/time-audit-exercise/ACTION PLAN:Do a time auditWrite your Vision for your business & life (listen to episode 71 – for some tips)Say NO more often!Share your feedback with me by clicking here and leaving a s...
2024-01-30
14 min
Work Less PROFIT More Business Podcast
Ep. 123 – How To Stay Super Busy This Coming Year
I’m a big fan of the unbusy or no-hustle culture for small business owners but the other day I heard someone talk about ways to stay super busy – and as you can imagine staying super busy on the wrong kinds of activities.Here are 46 that I came up with – ENJOY!!!As you listen, mark down which ones you could STOP doing in 2024! Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that’s holding your business back!Take my FREE quiz -
2024-01-23
18 min
Work Less PROFIT More Business Podcast
Ep. 122 – Essential Business Books to Run & Grow Your Business Effectively
Lately, on social media, I’ve seen numerous SBOs asking for recommendations for business books! And the responses have been overwhelming – there’s so much to choose from and so many different perspectives to think about.However, I wanted to share 5 essential business books for any business owner on how to run a viable sustainable business without the hustle!How does this help you work less, profit more?ACTION PLAN: Set your challenge - # of books you’ll read this year.Put time in your calendar to read.What will you give u...
2024-01-16
13 min
Work Less PROFIT More Business Podcast
Ep. 121 – 3 Important New Year's Activities for Successful a Small Business
At this time of year, the majority of successful small business owners are doing 3 things:Setting goals.Reflecting on the past year’s accomplishments.Making changes for the coming year!This week’s episode is about how I do these 3 things AND how I intend to make this your MUST-LISTEN to podcast every single week!#1 Time Saving Tip – Brian Tracy – for every minute of planning you save 10 minutes in execution! In your 2024 calendar, mark your four 90-day planning sessions! Imagine the ROI.Share your feedback with me by clicking here and leaving...
2024-01-09
09 min
Work Less PROFIT More Business Podcast
Ep. 120 – The Simple Annual Planning Checklist For Successful CEOs
Too many business owners don’t create an annual plan – they wing it and hope for the best!However successful business leaders know that planning actually saves time.Over the last 10 years, I’ve boiled this process down into a checklist so you can facilitate your own Annual Planning Session.However, if that seems too overwhelming, then I’d be honored to facilitate this for you – book a call and let’s discuss - https://dianalidstone.youcanbook.me/Remember the goal of this planning session is to get your team involved!!DOW...
2024-01-02
08 min
Work Less PROFIT More Business Podcast
Ep. 119 – A Very Special Christmas Guest
There is only one very special guest that I would consider having at this time of year….You guessed it ….. SantaSanta and I discuss what Christmas means to us and how he got started almost 40 years ago in this business (yup, it’s a business).ABOUT SANTA MIKE"Santa Mike” helps children, and their grown-ups to create life-long happy memories of a wonderful Christmas visit. He offers visits locally and all around the world on Zoom as he shares stories of Christmas.He records Santa’s Appreciation Videos for...
2023-12-19
13 min
Work Less PROFIT More Business Podcast
Ep. 118 – A Personal Story: Thriving Through the Sale of Your Biz (Exit Your Biz series #3)
In this last episode of this series, I’m joined by returning guest Anthea Mumby – a business owner who sold her business – and we chat about the lessons she learned including some unexpected ones!ABOUT ANTHEADrawing on her 30-plus years as an insurance broker, Anthea works with Canadian insurance brokerages to help with a challenge or an opportunity. She’s helped clients expand their business, acted as a stopgap due to a staffing crisis, and triaged through other 911 types of events.In her insurance brokerage, her spouse & she achieved 7 figure revenues, thousand...
2023-12-12
18 min
Work Less PROFIT More Business Podcast
Ep. 117 – Tips To Maximize The Sale Of Your Small Business (Exit Your Biz series #2)
Welcome to the Exiting Your Small Biz series!Last week – The Art & Science of Exiting Your Business with special guest Barb Stuhlemmer.In this episode, returning guest Wendy Brookhouse & I discuss:Alarming stats about the number of business entrepreneurs thinking about selling their businesses in the next 10 years – if you’re one of those, you’ll have some competition – so you’ll need to maximize your assets!5 essentials to maximizing the sale of your business as one part of your overall wealth-building strategy.Why your business isn’t your baby but building an asset to se...
2023-12-05
26 min
Work Less PROFIT More Business Podcast
Ep. 116 – The Art & Science of Exiting Your Business (Exit Your Biz series #1)
If you’re anything like the business owners I know, chances are that you’re focused on GROWING your business, not the day you’ll leave it behind!And yet there’s a HUGE trend of baby boomer business owners exiting their businesses.So welcome to a new podcast series on Exiting Your Business.In this first episode of the series, special guest Barb Stuhlemmer, business and change strategist, and I chat about:Some of the challenges of succession.Several options for exiting your business, including the most popular.Reasons why your business...
2023-11-28
25 min
Work Less PROFIT More Business Podcast
Ep. 115 – No More 10-Hour Work Days: Reimagine Your Business So It Works For You (THINK LIKE A CEO series #8)
Working fewer hours is the goal of most business owners who come to see me! It’s often difficult to imagine that it’s possible to work 3-4 hours a day, 3 days a week and make more $$$.If you’ve been dreaming about reducing your workload while making more profit – and would like some support, please go to www.dianalidstone.com/apply -- fill out a short form and then book a call with me. You can have the business and life you desire!Check out the GROW Equation diagram here.Share your feedback...
2023-11-21
10 min
Work Less PROFIT More Business Podcast
Ep. 114 – Systems, Processes & Procedures to GROW Your Small Biz (THINK LIKE A CEO series #7)
I’m calling this episode – the Eat Your Broccoli episode. You know it’s what needs to happen but omg you don’t like doing it!!!If you ever found yourself pulling your hair out because you’ve more than once trained a new employee for exactly the same job – then this is for you!Welcome to Think Like a CEO series!If you haven’t already, be sure to listen to the earlier episodes in the series:Part 1, Episode 108 – 11 Small Business Pitfalls to Avoid to Reach 7-Figure Success (here)Part 2, Episode 1...
2023-11-14
19 min
Work Less PROFIT More Business Podcast
Ep. 112 – How to Plan Your Week Effectively – Like a Small Business CEO (THINK LIKE A CEO series #5)
I’m busy. I can’t take time off. I don’t have time for ______ (fill in the blank).If you’ve said anything like that recently, then this episode is for you because I’m going to show you how to regain time in your calendar – perhaps 7+ hours a week!In this episode, I share:My Work Less PROFIT More rules for creating a calm agenda and getting more done.Where successful CEO’s spend their time.2 essential business concepts that will help you escape the chaos.6 simple steps for structuring your weekly agen...
2023-10-31
29 min
Work Less PROFIT More Business Podcast
Ep. 111 – Grow & Run Your Business Effectively - Like a CEO (THINK LIKE A CEO series #4)
There are really 3 secrets to taking your business to the next level:Knowing where you are currently i.e. Business Freedom TimelineKnowing where you want to goWorking on the right activities to get you thereIf you want freedom from the day-to-day running of your business, you have to grow and run it like a CEO – in other words, you want to become the leader in your business versus your business running your life!In this episode, I clarify the difference between a Chief Everything Officer and a small business CEO.Then, I ex...
2023-10-24
24 min
Work Less PROFIT More Business Podcast
Ep. 110 – Are You a Chief Everything Officer or a Highly-Effective CEO? (THINK LIKE A CEO series #3)
Welcome to part 3, of the Think Like a CEO series!Be sure to listen to :Part 1 – 11 Small Business Pitfalls to Avoid to Reach 7-Figure Success (here)Part 2 – What Got You Here Won’t Take You There! (here)In this episode, Relate the hot chocolate story to a business owner’s growth timelineOutline 5 mindset SHIFTs that will help you reach 7+ figure successShare 5 step process to help you identify your most highly valued work Check out the Business Freedom Timeline here.ACTION PLAN:Read - https://www.theglobeandmail.com/business/careers/article-want-to-be-ceo-be-prepared-to-learn-unlearn-and-relearn-every-day/Identify y...
2023-10-17
21 min
Work Less PROFIT More Business Podcast
Ep. 109 – What Got You Here Won’t Take You There! (THINK LIKE A CEO series #2)
In this mini-episode, I share with you my personal, pivotal story – I call it the Hot Chocolate story.I talk about:My daughter’s journey to wellnessThe 2 big bold statements that changed everythingHow this impacts your businessACTION PLAN:Download a free copy of SHIFT INTO RICH hereBe sure to listen to episode 108 – 11 Small Business Pitfalls to Avoid to Reach 7-Figure Success hereSubscribe so you won’t miss the rest of the Think Like a CEO series!Share your feedback with me by clicking here and leaving...
2023-10-10
12 min
Work Less PROFIT More Business Podcast
Ep. 108 – 11 Small Business Pitfalls to Avoid to Reach 7-Figure Success (THINK LIKE A CEO series #1)
The statistics are alarming -- According to the Kauffman Foundation, only 6% of all entrepreneurs ever achieve 6-figure business success, and only 2% ever achieve 7-figure success.But sometimes the best way to learn how to do something is to learn how not to do it -- how and why those who have tried before haven't succeeded. With that in mind, here are 11 pitfalls that keep most businesses from ever reaching seven figures, and how you might avoid those same mistakes.At the end of the podcast, I reveal the root cause of these pitfalls!
2023-10-03
21 min
Work Less PROFIT More Business Podcast
Ep. 107 – How to Raise Your Prices & Increase Your Profit Without Feeling Slimy
Most business owners undervalue their services (products and programs)! When it comes to discussions about money and especially raising our prices, we squirm, self-doubt, cringe and end up delaying when we could be making more profit.In this episode, I explore the hard truths about: How our relationship with money impacts our business.Missing business skills around money including positioning and anchoring.How to calculate your ‘value’ and quantity of your ‘worth’.Importance of a Profit Plan.ACTION PLAN:Become AWARE of your money type.Know your target market's wa...
2023-09-26
35 min
Building the Premier Accounting Firm
Why Differentiation is the Key to Success w/ Diana Lidstone
Welcome to another enriching episode of "Building the Premier Accounting Firm" with your host, Roger Knecht. In this captivating episode, Roger sits down with the renowned best-selling author, award-winning speaker, and accomplished podcast host, Diana Lidstone. In a world often dominated by seriousness, Diana addresses a burning question: "Can you have fun at your work as an accountant?" Discover her unique perspective on infusing joy into your professional journey and how it can lead to enhanced success. Designing your business around your lifestyle is a dream many entrepreneurs share. Diana shares practical insights into aligning...
2023-09-20
40 min
Work Less PROFIT More Business Podcast
Ep. 104 – What the Heck is a ‘Well-Oiled Business Machine’?
If you’ve been listening to this podcast for any length of time, you’ve heard me mention that building a well-oiled business machine is your path to freedom (joy and profit).So today – I’m going to dive deep into exactly what I mean as well as the 9 foundational elements you need to scale your business while keeping your sanity!I’ll share with you:My visual analogy for a well-oiled business machine9 gears you need to grow your business without losing your sanityA new and exciting resource to help you discover y...
2023-09-05
15 min
Work Less PROFIT More Business Podcast
Ep. 98 – Nothing Happens Until You Expand Your Mindset with Guest Alfonso Cuadra
Although raised in poverty by a single mother, Alfonso Cuadra is now on a mission to help individuals create freedom through real estate investing! He strongly believes that nothing happens until you expand your mindset. Alfonso and Diana discuss:The difference between the consumer mindset and an investor mindset.How you become the average of the 5 people you surround yourself with.Why so many individuals are a slave to monthly payments and instant gratification.How a home can be both an investment and a liability.Mindset is how individuals including business owners grow.One...
2023-08-01
23 min
Work Less PROFIT More Business Podcast
Ep. 96 – Profit Potential Audit: Interview with Mark Chyz
If you would like to quickly uncover the profit potential in your small firm or business, apply to be a guest on our monthly Profit Potential Audit interview series here. PLUS! You get to spread the word about your business!!Mark explains that he has two goals:Increase profitsImprove employee productivity & efficiencyThe suggested action plan for Mark will accomplish both of these goals. Specializing will increase profits and efficiencies while a new shared vision will increase employee buy in and thus productivity.Diana and Mark discuss the 20/80 rule and Mark reveals that h...
2023-07-25
17 min
The Business of Good
#183: How to Think Like a CEO with Diana Lidstone
Do you ever feel like you're stuck in a never-ending game of putting out fires? If you’re saying “heck yes, Jan!”, then this is an episode you’re going to love. Get ready to level up your game because we're about to dive into setting you up to start thinking like a CEO instead of a chief everything officer. I couldn't be more thrilled to introduce my incredible guest, Diana Lidstone, a true powerhouse in the world of business consulting. With nearly four decades of experience and a global reach, Diana has empowered thousands of entre...
2023-06-15
41 min
Work Less PROFIT More Business Podcast
Ep. 58 – What If Your Small Business Could Accomplish Absolutely Anything? (Part 1 of 2)
Imagine you had Aladdin’s Lamp with a genie inside and that you rubbed that lamp and you got a single wish...You could choose anything (well almost).What would your wish be?Diana asks a series of questions to help business owners turn that WISH into not just goals but also a BIG PICTURE vision for their business that guides them in the right direction.Diana also shares 4 proven BIG tips that have helped her turn her wish into reality!ACTION PLAN:...
2022-12-22
18 min
Work Less PROFIT More Business Podcast
Ep. 52 – Profit Talk Stepping Into Your Role As CEO To Focus On What Truly Matters For Your Business Profits
Small business owners often find themselves stuck doing all the things – everything from marketing to operations and finances. I remember a time during my retail days, I even cleaned the toilet, but not the best use of my time. Want to learn a better way to ensure you are the true visionary of your business? ACTION PLAN:1. Follow Donna’s 5-step plan to regain time in your agenda so you can focus on driving your business forward:Do a time-tracking exercise for a minimum of 3 days.Review your activities from th...
2022-11-10
30 min
Video Edge: Course Creators Guide to Video Content Creation
028 - From Stage to Screen: with Biz Grow Master, Diana Lidstone
Biz Grow Master, Diana Lidstone hails all the way from Ontario – well, it’s a long way from Scotland! She’s been a business owner and working with coaches and consultants around the world, really helping them to grow their business. She typically works with the “overworked and overwhelmed!” Her journey into video began with hosting live events for women entrepreneurs, which she produced and hosted successfully until the fall of 2019. The pandemic of 2020 provided a pivot point for Diana’s business (same as so many of us). She continued to show up live for her business, but it was F...
2022-11-02
26 min
Work Less PROFIT More Business Podcast
Ep. 49 – (Audit Strategy Interview) Easily increase your visibility and attract more customers with this simple strategy
This episode is the first of my new Audit Strategy Interviews and it was exciting to welcome Earl Thomas, a fellow podcaster, onto the Interview Seat.Want to be a guest on this type of interview? Email me at diana@dianalidstone.com and put AUDIT STRATEGY in the subject line.Earl shares that his biggest challenge, apart from earning more profit, is to get more visibility for what he does – voiceovers!We discuss:Why specialists are becoming the sought-after authoritiesHis worry that he would be tur...
2022-10-20
15 min
REVUP Your Business with Hilda Gan
S3E13: How to Work Less and Earn More with Diana Lidstone
When entrepreneurs start their business, they often dream of having work flexibility, time and financial freedom, but somehow, it doesn’t always turn out like that. Diana Lidstone coaches entrepreneurs to accelerate growth and increase profits while freeing up more time for the things they love.After almost four decades in business and working globally with coaches, consultants, and business professionals, Diana Lidstone has gathered rock-solid wisdom and advice that has helped thousands of entrepreneurs accelerate growth and explode profits. Her work embodies #worklessearnmore! As the creator of the Grow-meter and The GROW Equation Cal...
2022-10-11
33 min