Shows
The Wishful Doing PodcastEpisode 13: Navigating Challenges as Latina Entrepreneurs in the Branding WorldEntrepreneurship is tough — and for women of color, the path often comes with extra hurdles. In this candid conversation, Pamela and Maritza share their real experiences navigating bias, limited access to capital, and the pressures of representing their communities. They open up about the resilience, resourcefulness, and relationships that have sustained them, and how their cultural heritage has been both a differentiator and a source of strength. This is a must-listen for any founder or leader looking for inspiration, solidarity, and strategies to thrive in business.
Pamela Nieto — Co-Founder & Chief Brand Officer, Captiva Branding
Pamela is a...
2025-11-1131 min
The Wishful Doing PodcastEpisode 12: Marketing for Purpose: Elevating Impact-Driven OrganizationsBranding is more than a logo — it’s a living story that shapes how the world experiences your organization. Pamela and Maritza unpack what it really means to build a purpose-driven brand and why authenticity is the cornerstone of lasting impact. You’ll hear real-world stories of organizations that transformed their reach through intentional branding, plus practical tips for crafting a message that connects deeply with your audience. Whether you’re a nonprofit, small business, or social enterprise, this conversation will help you put purpose front and center.
Pamela Nieto — Co-Founder & Chief Brand Officer, Captiva Branding
Pamela i...
2025-10-2834 min
The Wishful Doing PodcastEpisode 11: From Vision to Brand: How Two Latina Founders Built Captiva BrandingWhat happens when two powerhouse Latina women combine decades of marketing, branding, and communications expertise? You get Captiva Branding — a creative force dedicated to helping mission-driven organizations look and sound as impactful as their vision. In this episode, Pamela Nieto and Maritza Lizama take us behind the scenes of their entrepreneurial journeys, the moment they decided to join forces, and the values that guide their work. From early wins to growing pains, they share how culture, purpose, and resilience have shaped their brand and their business.
Pamela Nieto — Co-Founder & Chief Brand Officer, Captiva Branding
Pamela is a...
2025-10-1439 min
The Wishful Doing PodcastEpisode 10: Breaking Barriers: Alisha Small on Student Parent Legacy and Living FulfilledIn honor of National Student Parent Month, this episode features personal development coach and student parent advocate Alisha Small—founder of Living Fulfilled Coaching and Consulting. Alisha shares her powerful story as a former student parent, reflecting on the sacrifices, lessons, and resilience that shaped her journey. We explore how her lived experience now fuels her advocacy for student parents, students with disabilities, and workforce development learners. Whether you're navigating school, raising a family, or supporting those who do—this conversation is a powerful reminder that your growth is the legacy.
Alisha is the founder of Living Fulf...
2025-09-3052 min
The Wishful Doing PodcastEpisode 9: Healing, Leadership & the Road Back to SelfWhat does healing look like for someone who’s always been the go-to? In the final installment of “When High Performance Hurts,” therapist and leadership whisperer Tanisha Sanders, LCSW, returns to guide us through the messy, beautiful path back to self. We explore how high performers can lead with authenticity, prevent burnout, and finally feel enough. If you’re ready to redefine success and embrace a more sustainable version of leadership, this episode is your roadmap.
To learn more about Tanisha Sanders, visit www.trscounseling.com and follow her on instagram: trscounselingllc.
* Part 3 of 3
2025-09-1632 min
The Wishful Doing PodcastEpisode 8: The Breaking PointIn Part 2 of our series, we’re digging into what happens before high performers finally seek therapy. Tanisha Sanders, LCSW, returns to explore the tipping point—the silent signs of burnout, the emotional toll of overfunctioning, and the myths that keep high achievers stuck. If you’ve ever thought “I can’t stop or it’ll all fall apart,” this episode is for you. We’re talking red flags, reckoning, and the courage to pause before the collapse.
To learn more about Tanisha Sanders, visit www.trscounseling.com and follow her on instagram: trscounselingllc.
* Part 2 of 3
2025-09-0230 min
The Wishful Doing PodcastEpisode 7: The Mask of High AchievementHigh performers often look like they have it all together—but behind the accolades and ambition, many are quietly battling perfectionism, people-pleasing, and burnout. In Part 1 of our “When High Performance Hurts” series, Tanisha Sanders, LCSW, joins us to unpack the hidden traits that drive success—and sometimes, self-sabotage. We explore how early experiences shape high achievers, why external wins don’t always bring internal peace, and what it really means to lead from a place of wholeness.
Meet our guest: Tanisha Sanders, LCSW
Founder of TRS-Counseling and a therapist with nearly two decades of experience...
2025-08-1938 min
Free-ish in Higher EducationWomen Who Lead: Dr. Ja’Bette Lozupone, Transforming Lived Experience Into Meaningful LeadershipIn this episode I sit down with Dr. Ja’Bette Lozupone, a former teen mom turned higher ed leader, executive coach, business owner, and unapologetic advocate for equity. Dr. Lozupone is the Founder of Wishful Doing LLC, a consulting firm built to awaken potential, amplify equity, and turn big visions into bold results. She also serves as Director of Student Affairs at Montgomery College, where she leads transformative work supporting student parents and vulnerable student populations.In this raw and real conversation, Dr. Lozupone opens up about what it took to go from 16 and pregnant to a wo...
2025-08-1837 min
The Wishful Doing PodcastEpisode 6: Advocacy, Accountability, and Reimagining LeadershipBIPOC Mental Health Awareness and Disability Awareness Series: Part 3
We close our BIPOC Mental Health Awareness and Disability Awareness Series by bringing Jheri Holbert and Sophia Mason together for a raw and hopeful conversation on what’s next. How do Black women advocate for themselves without burnout? What does true accommodation look like? And how can employers move from performative allyship to real, lasting change? This finale is packed with takeaways and truth-telling.
It’s not the end of the series—it’s a beginning for action.
* Part 3 of 3
2025-08-0526 min
The Wishful Doing PodcastEpisode 5: Visibility, Voice, and the Weight of the UnseenBIPOC Mental Health Awareness and Disability Awareness Series: Part 2
In Part 2 of our BIPOC Mental Health Awareness and Disability Awareness Series, we’re joined by Sophia Mason—HR leader, systems thinker, and doctoral researcher—who opens up about the often-overlooked realities of Black women leaders living with chronic illness and invisible disability. We dive into the intersections of racism, ableism, and gender bias, and what it means to lead with strength, vulnerability, and clarity.
Special Guest: Sophia Mason
Sophia Mason is a seasoned HR leader, lifelong learner, and systems thinker on a mission to make...
2025-07-2231 min
The Wishful Doing PodcastEpisode 4: Foundations — Who We Are, What We FaceBIPOC Mental Health Awareness and Disability Awareness Series: Part 1
In the opening episode of our BIPOC Mental Health Awareness and Disability Awareness Series, we sit down with entrepreneur and scholar Jheri Holbert to explore the lived realities of Black women entrepreneurs. Jheri shares what led her to research this community, what systemic barriers her work has uncovered, and how identity, culture, and urgency all shape the entrepreneurial path. Visit www.kids4equity.com to learn more about Jheri Holbert's work to help kids learn about and understand their emotions.
This episode lays the groundwork for a...
2025-07-0831 min
The Wishful Doing PodcastEpisode 3: Pregnant at 16 – Legacy, Leadership & Looking AheadIn the final episode of our Teen Mom Awareness Month series, we bring it all home.
Dr. Ja’Bette Lozupone and Yoslin Amaya-Hernandez close out this three-part conversation with a powerful reflection on what it means to turn survival into strategy—and strategy into legacy.
From navigating leadership as former teen moms to advocating for others walking a similar path, this episode is a celebration of growth, gratitude, and the courage to dream bigger.
They discuss what gives them hope, how they’re using their stories to shift systems, and why supporting teen parent...
2025-06-2425 min
The Wishful Doing PodcastEpisode 2: Pregnant at 16 - The Power of SupportWe didn’t get here alone—and in this second episode of our Teen Mom Awareness series, we’re giving credit where it’s due.
Dr. Ja’Bette Lozupone and Yoslin Amaya-Hernandez return to the Wishful Doing Podcast to pick up where Part 1 left off, reflecting on the people, programs, and moments that helped them reframe what was possible when they found themselves pregnant at 16.
From early mentors and community support to moments of tough love and unexpected grace, this episode is a powerful reminder that support systems don’t just help us survive—they help us soar.
2025-06-1024 min
The Wishful Doing PodcastEpisode 1: Pregnant at 16At 17, we were raising babies. Today, we’re raising the bar.
In this inaugural episode of the Wishful Doing Podcast, Dr. Ja’Bette Lozupone sits down with Yoslin Amaya-Hernandez, Program Manager at Wishful Doing, for a raw and inspiring conversation in honor of Teen Mom Awareness Month. The two discover they share a remarkable parallel—both became teen moms at 16 and gave birth at 17—yet neither let that define their destiny.
Together, they explore the power of support systems, the stigma teen moms face, and what it looks like to rewrite your story on your own term...
2025-05-2721 min
Hola Montgomery - El PodcastJa'Bette Lozupone: Convertir Adversidades en OportunidadesJa'Bette Lozupone, educadora, empresaria y escritora, tuvo que sobrellevar un sinnúmero de adversidades en su vida como ser madre adolescente, víctima de abuso sexual, violencia doméstica, bullying y por un periodo de tiempo no tenía un techo para ella y su hija; situaciones que la impulsaron a luchar para salir adelante, aprender a convertir los obstáculos en aprendizajes y enseñar con su experiencia a los demás.
2022-06-0732 min