Shows
The Independent MindsEthical Persuasion and Ethic Marketing – a conversation with Thomas TrautmannExploring the role of ethics in marketing.Dr. Thomas Trautmannis the founder of Happy Brains a neuro marketing consultancy. He is also the author of several books on ethical marketing, ethical persuasion and human relationshipsIn this episode of the Abeceder podcast The Independent Minds Thomas describes to host Michael Millward how he used ethical marketing techniques to grow his motor cycle tour business by 400%.Their conversation covers A definition of neuro-marketing and ethical persuasion. How human beings make decisions Why human connection is important in decision making The role of ration...
2026-02-0328 min
Productivity SmartsEpisode 131 - Make Me Great! with Dr. Thomas Trautmann, Ph.Dneuroscientist, former CMO, and author of Make Me Great, for an engaging conversation that redefines productivity from the inside out. Thomas shares his unconventional journey from artificial intelligence and neuroscience into marketing, leadership, and ethical persuasion, revealing how his early work in neuromarketing delivered results but ultimately felt incomplete without a human-centered approach. At the heart of the conversation is one powerful insight: when someone is making a decision, their brain is silently asking, "Make me great." Thomas explains how primal, subconscious forces drive our choices long before logic kicks in, and why people rationalize decisions only...
2025-12-3135 min
Coffee With ConveryFrom Neural Networks to Ethical Persuasion with Dr. Thomas TrautmannWelcome back to Coffee with Convery, where we caffeinate your curiosity with bold stories, actionable insights, and fresh takes on how we define and design success.Today’s guest is an international business strategist, persuasion expert, and brain science trailblazer. Please welcome Dr. Thomas Trautmann—founder of HappyBrains, certified business coach, and creator of the “Make Me Great” system.Thomas doesn’t just help companies sell more—he helps leaders connect at the deepest, most decision-driven levels. Whether he’s guiding executives with his EthicalPersuader System or helping couples through his NeuroCouple method, Thomas proves...
2025-08-1422 min
The Mariana Dalto Show#67 How Brain Science Can Help Your Business Grow Fast with Dr. Thomas TrautmannIn this episode, Mariana Dalto interviews Dr. Thomas Trachman, who shares his journey into the field of neuromarketing and the founding of Happy Brains. The discussion delves into the origins of neuromarketing strategies and how leveraging subconscious frustrations can influence decision-making. Thomas explains techniques for identifying and targeting these frustrations to craft unforgettable customer experiences. Additionally, they explore the complexities of brand management and the importance of understanding consumer behavior. Thomas offers encouragement to delve deeper into neuromarketing and shares his final thoughts and advice. The episode concludes with show notes, contact information, a teaser for a potential follow-up episode...
2025-06-0426 min
Professional Speaking: Strategic Speaking for Authority and DemandThe Human Equation in Ethical Persuasion: Insights from Dr. Thomas TrautmannHarnessing Ethical Persuasion and Influence with Dr. Thomas TrautmannSummaryThis episode of 'Present Influence' features John Ball's conversation with Dr. Thomas Trautmann, an expert in AI, neuroscience, and neuro-marketing. They delve into the significance of ethical persuasion and influence in sales and marketing, differentiating it from manipulation. Dr. Trautmann explains how ethical persuasion focuses on addressing subconscious frustrations to build lasting customer relationships. John echoes the importance of acting within ethical frameworks, highlighting how genuine human connections foster trust and long-term success. The episode also touches on the...
2025-04-3048 min
The Business of Life with Dr KingStop Talking About Yourself: Dr. Thomas Trautmann Reveals Why Your Clients' Brains Don't Care About Your Products (France)Send a textDr. Thomas Trautmann shatters conventional wisdom about decision-making in this revolutionary conversation about brain science and business growth. Drawing on cutting-edge neuroscience research, Dr. Trautmann reveals why 97% of our decisions come from the primal brain rather than rational thinking – and how understanding this changes everything about effective persuasion.The core revelation? Your clients' brains don't care about your products, services, or company story. The primal brain makes decisions in just 11 seconds, with only a 7-second window for capturing attention. This explains why feature-based selling consistently fails while emotional connection thrives.Dr...
2025-04-2031 min
YES, BRAND with Hersh RephunInside the Mind of Thomas Trautmann: Ethical Persuasion Unveiled
Dr. Thomas Trautmann is a self-described “Happy Tribes Builder” who first fostered community within his own family. Living in the south of France on the picturesque coast, Thomas spends quality time with his patient wife, their three sons, and their furry entourage of dogs, cats, and horses.Beyond his home life, Thomas builds community with his clients. Following scientific studies in artificial intelligence (Ph.D) and earning an engineering degree in computer science, his career led him to marketing and sales positions at established companies like IBM, HP, AOL, Bosch, and Steelcase. An entrepreneur at heart, T...
2025-02-2024 min
What does it take to build a successful BPO company? How successful are you with your agents?Dr. Thomas Trautmann special guest Richard Blank. Get more. A daily Business podcast.Every decision is made by a human brain!Learn the Science of Ethical Persuasion and discover how other people, entrepreneurs, business owners, CEOs experience life and their decision skills.My name is Thomas Trautmann, providing you with unique content and services to Get More! is my goal.Released Wednesday, 11th September 2024Dr. Thomas Trautmann :As an entrepreneur for years, I had many ups and downs, successes and failures, just like you, but I have a secret tool you don't...
2025-02-0328 min
Podcast guest appearances. Richard Blank Costa Rica's Call CenterGet more. A daily Business podcast. Dr. Thomas Trautmann special guest Richard Blank.Every decision is made by a human brain!Learn the Science of Ethical Persuasion and discover how other people, entrepreneurs, business owners, CEOs experience life and their decision skills.My name is Thomas Trautmann, providing you with unique content and services to Get More! is my goal.Released Wednesday, 11th September 2024Dr. Thomas Trautmann :As an entrepreneur for years, I had many ups and downs, successes and failures, just like you, but I have a secret tool you don't...
2025-02-0328 min
Abeg Vex Expert Talk Show (Pidgin 🇳🇬 English): Relatable Nigeria Culture Discussions (Gisting)How Subconscious Decision-Making Shapes Consumer Behavior - with Thomas Trautmann l EP11 Abeg Vex PodcastIn this episode of Abeg Vex Podcast, host Idongesit dives into the world of ethical persuasion with guest Thomas Trautmann, a business consultant specializing in increasing revenue through psychology-driven decision-making. Thomas explains the fundamentals of ethical persuasion, discussing how subconscious triggers and primal decision-making shape consumer choices.
Listeners will gain valuable insights into the nuances of brand identity, the influence of color and visual cues, and the evolving role of AI in business. Whether you're looking to enhance your branding or re-evaluate your audience approach, this conversation offers practical strategies for all business owners.
2024-11-0653 min
Podcast guest appearances. Richard Blank Costa Rica's Call CenterTriumph and Trials: Business Wins and Lessons guest Richard Blank, Hosted by Dr. Thomas Trautmann.Where we dive deep into the minds of successful CEOs and business owners. Each episode features a candid conversation about their journey, exploring one failure, one success, and the invaluable lessons learned along the way.Hosted by Dr. Thomas Trautmann, this podcast aims to uncover the strategies that drive real business growth and success. Whether you're an aspiring entrepreneur or a seasoned executive, tune in to gain insights that can help you ethically persuade and achieve your business goals.When you know from the start that your life won't...
2024-11-0526 min
Richard Blank Podcast Guest Appearances Costa Rica's Call CenterTriumph and Trials: Business Wins and Lessons guest Richard Blank, Hosted by Dr. Thomas Trautmann.Where we dive deep into the minds of successful CEOs and business owners. Each episode features a candid conversation about their journey, exploring one failure, one success, and the invaluable lessons learned along the way.Hosted by Dr. Thomas Trautmann, this podcast aims to uncover the strategies that drive real business growth and success. Whether you're an aspiring entrepreneur or a seasoned executive, tune in to gain insights that can help you ethically persuade and achieve your business goals.When you know from...
2024-11-0526 min
Mindset MasteryDr. Thomas Trautmann on Neuromarketing, Networking, and Mastering the Primal BrainAhmed Assaf welcomes Dr. Thomas Trautmann to discuss his career shift from engineering to marketing, highlighting the urgency and project management skills required in the field. They delve into Dr. Trautmann's entrepreneurial spirit, the impact of family life, and the power of the right circle and networking. The conversation explores neuromarketing, the subconscious in decision-making, and gender differences in decision-making. They touch on managing the primal brain, ethical persuasion, and setting big goals. The episode emphasizes a growth mindset, avoiding negativity, the importance of mentorship, smarter associations, and lessons from successful individuals.
(0:00) Introduction of guest Dr. Thomas Trautmann
(0:18) Career shift...
2024-07-2942 min
The Beyond Business PodcastThomas Trautmann on Neuroscience, Client Relationships, and Overcoming Entrepreneurial ChallengesKatherine Martin-Fisher engages in a thought-provoking conversation with Thomas Trautmann, delving into his professional background and the psychological underpinnings of business success. They explore gender differences in business through the lens of neuroscience and discuss the importance of cultivating client relationships and building business tribes. The episode also covers strategies for identifying and connecting with ideal clients, the critical role of mentors and coaches, overcoming entrepreneurial setbacks, and leveraging thought and education for business advancement.
(0:00) Introduction and professional background of Thomas Trautmann
(1:20) The psychological foundations of business success
(4:06) Understanding gender differences in business through neuroscience
(10:45) Cultivating client relationships and building...
2024-07-2526 min
"Mindset2Results" with Elena ApalkovaMastering Good Decision-Making and Personal Growth with Thomas TrautmannElena Apalkova welcomes Dr. Thomas Trautmann to discuss his background and the neurocouple concept. They delve into the brain's role in decision-making and techniques for improving decisions with a sense of purpose. The conversation covers achieving goals through spirituality, social influences on growth, and strategies for happiness. They explore the importance of gratitude, overcoming negativity, and the interplay of thoughts, feelings, and actions. The episode concludes with reflections on the power of conscious choice.
(0:00) Introduction and welcome to Thomas Altman
(3:20) Thomas Altman's background and the neurocouple concept
(5:00) Decision-making and the brain
(11:59) Techniques for better decision-making and the importance of purpose
(24:48...
2024-07-2439 min
Get More!Chat with Tameka ChapmanHelping others should not always be for free! You can do a business out of it! Your time and experience has value! Lien Tameka Chapman learned it.
2024-04-0929 minGet More!Chat with Daniel KohlWhen selling is your passion. Learn from Daniel Kohl about selling and learning!
2024-04-0818 minGet More!GrowthCon 2024 is over!The GrowthCon 2024 event is over. Amazing speakers. So many takeaways! Let's take action!!!
2024-04-0504 minGet More!Entretien avec Axelle CesarinDes conseils sur votre présence LinkedIn et sur comment rester positifs, avec Axelle Cesarin
2024-04-0424 minGet More!Chat with Lou AdlerWant to Get More!? Learn how recruiting people should be done with expert, author and cool guy : Lou Adler!
2024-04-0225 minGet More!Chat with Rhonda TaylorWhen recruiting is a passion and barbecue a business:-) learn more with Rhonda Taylor
2024-03-2929 minGet More!Chat with Gregory AustinMarried business owner, father, expert, musician, Gregory Austin is definitely a successful busy man ! Let's learn from his experience!
2024-03-2521 minGet More!Chat with John BryantLife coach, Entrepreneur, Married Business Owner, Future Dad, and he still shares his thoughts about the value of being healthy. Join John Bryant in this episode!
2024-03-2328 minGet More!Decisions are ... Primal!Why should you stop being rational all the time? Because you want to Get More!
2024-03-2204 minGet More!Chat with Robert BrownA lifetime following the evolution of the internet and communications. Think about all that is involved in your own success thanks to guys like Robert!
2024-03-2233 min2024-03-2127 minGet More!Sell with Ethical PersuasionShould you sell or be sold as my Partner Grant Cardone would say? How does Ethical Persuasion help you sell to Get More! ?
2024-03-2104 minGet More!Chat with Andy GwynnHow to be happy, get what you want using your network, and LinkedIn, with the sexiest beard on LinkedIn, Andy Gwynn
2024-03-2128 minGet More!The best way to lose a dealAre you selling or have you been sold?
Let's see how fast you can lose a deal!
2024-03-1903 minGet More!Chat with Ian TolsonFrom welding to coaching and book writing ... Learn more with Ian Tolson
2024-03-1933 minGet More!Chit Chat with Neil ArembandFrom an analytical brain to data safety adventures.
You may get scared !
2024-03-1826 minGet More!Married Business Owners are Cheaters60% of married business owners - male and female - are cheating!
While most pretend everything is great and perfect in their business and relationship, it's far from the truth.
Why is there that omerta? Why is there that need to hide the truth ?
It's all connected to subconscious frustrations connected with your reputation, image etc...
Learn how to Get More! Trust, Success and Fun from your Couple, Clients and. Crew!
#marriedbusinessowners #getmore #happybrains
2024-03-1403 minGet More!Interview with Dan Hill, pH.D - Let's talk about emotionsDr. Dan Hill is the author of "Emotionomics" and many more books and shares with you during this interview goes expertise and insights when it comes to your message and emotions.
2024-03-1234 minGet More!Do you need a Lamborghini in business?You think you need to overspend to win?
Think about it twice comparing a Lamborghini Urus with a Toyota Yaris...
2024-03-1202 minGet More!Chat with Katherine Martin-FisherEnjoy this chat with a woman entrepreneur and 10X business Coach.
Katherine just makes your day a happy one!
2024-03-0226 minGet More!Chat with Susan FriedmannSusan is part of the rare people who managed to sell hundreds of thousands of books. She shares her knowledge with us.
2024-03-0226 minGet More!Chat with Samy LiechtiWhen it all started with some black socks !
The amazing adventure of Salt Liechti.
2024-03-0235 min
E²ITW Dr Thomas Trautmann - Fondateur Happy BrainsITW Dr Thomas Trautmann - Fondateur Happy BrainsEntrepreneurs mariés, découvrez comment les neurosciences peuvent vous aider à obtenir plus Dans ce nouvel épisode, j’ai le plaisir d’avoir comme invité le Dr. Thomas Trautmann, fondateur de Happy Brains. Un parcours scientifique et professionnel riche Thomas Trautmann est un scientifique et un entrepreneur expérimenté. Après des études d’ingénieur en informatique, il obtient un doctorat en intelligence artificielle (pionnier des réseaux de neurones) de l'Université de Technologie de Compiègne. Tout juste son do...
2024-01-2752 minGet More!Chat with Robert FaulknerRunning your new business remotely after a move with your fiancée, sounds easy when you do it like Robert
2023-12-0926 minGet More!You are unethical!You are unethical with yourself if you don't make the best use of your time!
2023-12-0804 minGet More!Be like a Horse to Get More!Horses live in fear, fear is their way to take action. Learn why you should be like a horse to Get More!
2023-12-0403 minGet More!Chat with Dietmar DiegelWhen having been part of a sport's team helps you grow efficient teams and move from expert to CEO. Enjoy this great chat with Dietmar.
2023-12-0127 minGet More!Chat with Nick WilleyNick let everything behind when his wife and himself decided to change job, Region ... Everything! From being a successful sales person to starting as a 10❌ Business Coach from scratch!
2023-11-2427 minGet More!Chat with Robert SiegerBeing a Servant Leader! An amazing chat with a brilliant guy and Business Owner!
2023-11-1834 minGet More!The secret to cold callingStill wondering if you should keep sending only email or are your ready to grow some balls and do it?
2023-11-1603 minGet More!Want to Get More! business? Follow-up!Are you giving up after the first call?
It takes on average 8 contacts before a sale takes place ...
2023-11-1502 minGet More!A pencil for sale or to sell?Have you seen the movie "The wolf of wall street" sharing Jordan Belfort's story? There is a moment he asks a guy "sell me this pencil" ... But what about having a pencil to sell?
2023-11-1002 minGet More!Chat with Creshall ByrdHow moving towards abundance and running non-profit organisations can make you happy!
2023-11-1027 minGet More!Gender communication to Get More!Genders don't communicate the same way. To Get More! you have to use this brain feature.
#getmore #businessowner #happybrains #massiveaction #gendercommunication
2023-11-0401 minGet More!Chat with Gabriel VangelatosEnjoy this talk with Gabriel who had to face during years his imposter syndrom until he found a way out and became a successful Business Owner helping others
2023-11-0228 minGet More!Entretien avec Hervé FranceschiUne manière de penser et de voir les gens et la nature de manière différente dans un monde de coaching et de professionnels... Une entretien passionnant !
2023-10-2745 minGet More!Chat with Brian LivingstonChat with Brian Livingston who will share with us how a former cop transitioned to success entrepreneurship and coaching
2023-10-2736 min
On the Way to New Work - Der Podcast über neue Arbeit#388 Jessica Orkin, Marc Winter, Thomas Winkelmann| SYPartners New York“Business can and should do better.”
Our guests today have each been guests on our podcast before. I spoke with her in Epiosde 159 in New York at SYPartners headquarters and I also spoke with her two colleagues and partners together with our guest co-host Maks Giordano in Epsiode 123 in Berlin. A lot has happened since then and since the three are currently in Germany, we thought it was a good time for another episode. SYPartners stands for a holistic approach to consulting, which our female guest today, who works there as CEO, summarizes as follows: "The future that we're figh...
2023-08-071h 01
On the Way to New Work - Der Podcast über neue Arbeit#330 Thomas Bachem | Softwareentwickler, Risikokapitalgeber, Unternehmer und Uni-Kanzler“Wir haben eine Institution gegründet, in der wir die Menschen auf die Arbeit von morgen vorbereiten.”
Unser heutiger Gast ist Softwareentwickler, Risikokapitalgeber, Unternehmer sowie Gründer und Kanzler einer Universität. Doch der Reihe nach: Bereits im Alter von 12 Jahren brachte er sich selbst das Programmieren bei und er entwickelte bereits in jungen Jahren Webseiten für Unternehmen. Parallel zu seinem Studium an der Cologne Business School entwickelte er 2005 das Videoportal sevenload, dass er später erfolgreich an Hubert Burda Media verkaufte. Neben zahlreichen weiteren Gründungen ist vor allem die CODE University of Applied Sciences in Berlin zu nennen...
2022-08-011h 04
Les sons de l'actu sportiveRugby: le meilleur souvenir de Thomas TrautmannIl était revenu au CS Vienne, où il a usé ses maillots à l'école de rugby, il y a huit ans. La saison prochaine, il se consacrera au club de Saint-Jean-de-Bournay (passant aussi de la Fédérale 1 à la Fédérale 3) comme entraîneur-joueur. Thomas Trautmann, 35 ans, a confié au Dauphiné Libéré son meilleur souvenir au CS Vienne. Hosted on Acast. See acast.com/privacy for more information.
2021-06-2202 minGet More!How to run an efficient Facebook ads strategy that will influence people to buy from youHow to influence people to buy from you on facebook using a strategy that works.
Many "gurus" will tell you that you can run ads for $5/day ! Yes you can but !!! but !!! but!!! You will burn your money!
You have to use the latest knowledge on the decision making process in the brain to be efficient.
Here are two key points:
- People and their brains love videos
- You have 5% chance to sell to someone who never heard of you (that's the $5 per day strategy), and 70% chance to sell...
2020-05-2209 minGet More!Working from home requires ergonomic thinkingDon't forget to build yourself an ergonomically safe working from home environment.
2020-03-2504 minGet More!Working from home - time managementYour time is precious and working from home can deplete this key ressource very quickly. Learn how to manage your time efficiently
2020-03-2006 minGet More!Working from home - let's get startedWorking from isn't that easy. I wire give you some tips and tricks I've learned over time
2020-03-2003 minGet More!How to get more recurring clients on LinkedInUsing the Ethical Persuader system allows you to design a LinkedIn profile that will attract more recurring clients.
2020-02-2506 minGet More!Why 55% married entrepreneurs get kicked outHow can you avoid getting kicked out by your wife and stay an entrepreneur. Here is the free swipe file I mention : https://www.happy-brains.com/5steps11secs/
2020-02-1205 minGet More!Money and happinessIt's not always about the money. Time to rethink personal objectives. To contact me go to https://www.happy-brains.com
2020-02-0712 minGet More!Do you give up or do you fight?There's a special breed of Entrepreneurs, they are called the Kangal Entrepreneurs. You belong to them! Join the circle!
Drop me a message if you think you are worth joining!
2020-01-1512 minGet More!The two pitfalls that will kill every married entrepreneurs' business and couple are ...Learn the five steps you need to avoid divorce, failure, business closing! Learn to get acknowledged by your wife as an entrepreneur.
2019-12-1605 minGet More!The secret is in the high-end productsHigh end products/services is where you make the real money! How is it working to get them to buy these?
Click here to learn more : HERE
2019-11-2407 minGet More!Is your advertising gone?Did you burn your advertising budget without seing any result?
Click here to learn more : HERE
2019-11-2306 minGet More!Your clients don't come back for more?Convert your leads and clients in recurring clients!
Click here to learn more : HERE
2019-11-1707 minGet More!Painful salesy follow-ups?Do you hate to have to run after your leads?
Click here to learn more : HERE
2019-11-1606 minGet More!Leads don't get it!You leads, your wife just don't get how great your product is? Time to persuade them ethically!
Click here to learn more : HERE
2019-11-1006 minGet More!Rebate ... rebate ... rebate ... isn't that getting exhausting?How long will you keep giving them rebates when you could in fact save your margin?
Click here to learn more : HERE
2019-11-0906 minGet More!Bad closure rateYour closure rate as an entrepreneur is super important, how can you get yours even better?
Click here to learn more : HERE
2019-11-0307 minGet More!Do your leads ask for more?DO you always have to give them more rebate? Free trial? Time?
Click here to learn more : HERE
2019-11-0206 minGet More!Persuade your clients and your wife!You have to persuade everyone, your clients but also your wife!
Click here to learn more : HERE
2019-10-2707 minGet More!Are your audiences bored?Are you boring to your clients? To your audience? Get them excited now!
Click here to learn more : HERE
2019-10-2607 minGet More!Women and men don't handle language in the same way.As en entrepreneur you have to persuade ethically ... even your wife! But the male and female brains have language differences!
Click here to learn more : HERE
2019-10-2008 minGet More!Are you seen as just one more provider?Being most in a red sea of competitors isn't helping you! You have to be seen as unique!
Click here to learn more : HERE
2019-10-1906 minGet More!The worst pitfall for male entrepreneurs in a couple relationshipWhat is that pitfall and what drives it?
Get the free ebook I mention in the podcast here : https://www.happy-brains.com/5steps11secs
2019-10-1603 min2019-10-1307 minGet More!Tired of fighting naysayersLearn how to convert naysayers in yessayers!
Click here to learn more : HERE
2019-10-1206 minGet More!It's about us, the men!Nowadays it's all about the women, but what about us the men married to all these women? What about us the entrepreneurs trying to make women happy?
Join the group HERE!
2019-10-0903 minGet More!If you know WHO they are you know WHERE they are!You have to know with the highest precision who you want a decision from to be able to target the decision maker in their brain, and knowing where to find them.
Here is the link to the free guide mentioned in the podcast : https://www.happy-brains.com/5steps-to-get-clients
2019-10-0703 minGet More!Is your wife upset with your plans?How can you talk to your wife's brain to have her accept your entrepreneur plans?
Click here to learn more : HERE
2019-10-0605 minGet More!Fight Endless NegotiationsHow to avoid endless negotiations without being seen salesy
Click here for more : HERE
2019-10-0506 minGet More!She talks and needs you to talk … how is that related to your business?Women talk more than men, this is a popular saying that is proven right every day, hour, minute! And this has an impact on any type of relationship, from home to the office!
2019-10-0303 minGet More!Who do you want to work with?You should not start by thinking what type of product or service you can sell, but you should start by defining with whom you want to work with, sell to!
2019-10-0204 min
On the Way to New Work - Der Podcast über neue Arbeit#131 Thomas Heilmann, Vorsitzender des Arbeitskreises "Zukunft der Arbeit"“Die Frage der Standardisierung ist die wirtschaftspolitische Frage des 21. Jahrhunderts.”
“Die Frage der Standardisierung ist die wirtschaftspolitische Frage des 21. Jahrhunderts.”
Thomas Heilmann hat Jura studiert. Er war Praktikant bei McKinsey und bei der Lufthansa. Zusammen mit zwei Partnern hat er nach der Wende in Dresden zunächst einen Radiosender und dann eine Werbeagentur gegründet. Alle drei hatten einen “Rückfahrtschein” in ihr altes Leben, gebraucht haben sie ihn nicht.
Nach dem Verkauf seiner Agentur an Scholz & Friends, eine der führenden deutschen Werbeagenturen schloss sich ein langjährige und sehr erfolgreiche Phase als deren CEO an. Parallel dazu war Heilmann als Seri...
2019-05-2453 minGet More!Persuasion? Being ethical? Why?We all have different ways to persuade and to start persuading ethically. Let me share a slice of my life with you.
2019-05-1304 min2019-05-0203 minGet More!Overachievers and PersuasionSomeone told me that overachievers don't need persuasion ... really?
2019-04-2903 min
On the Way to New Work - Der Podcast über neue Arbeit#123 Marc Winter, Head of Business Development; Thomas Winkelmann, Creative Director, SYPartners“We create the space for the leader and the leade…
“We create the space for the leader and the leadership team to do the work of great change.”
Marc Winter ist Head of Business Development und Thomas Winkelmann ist Managing Creative Director. Beide arbeiten für SYPartners in New York, einer “Transformation Company”, die vor 25 Jahren aus dem Dunstkreis von Apple entstanden ist. Die beiden Gründer - der Designer Robert Stone und Keith Yamashita, der schon in jungen Jahren Headwriter für Steve Jobs war - folgten dem charismatischen Apple Gründer zu Next, um bei dessen Rückkehr zu Apple dann sel...
2019-04-291h 15Get More!To get what you want give them what they want.The whole Persuasion Formula can be found in this sentence!
2019-04-1805 min2019-04-1703 min2019-04-1606 min2019-04-1205 min2019-04-1104 min