Shows
The Brief with Dylan HattemNyle Bayer (Future Proof) & Dylan HattemSummaryIn this conversation, Dylan Hattem interviews Nyle Baer, the CMO of Future Proof, which runs the world's largest wealth festival and a major conference for AI and wealth management.The conversation starts with branding. Finance events historically look the same ballrooms, suits, stock photos. Future Proof went the opposite direction and built something that looks more like a music festival. The colors in their visual identity were literally eyedroppered from sunset photos taken at their venues in Huntington Beach and Miami. Sponsors pushed back hard in year one, not sure...
2026-03-1009 minThe Brief with Dylan HattemMax Rivera (Microsoft) & Dylan HattemSummaryThis interview explores the latest trends in startup marketing, AI-driven tools, and the evolving landscape of human connection in marketing. Gain insights from a seasoned expert on how startups can leverage technology and distribution to stand out.Key TopicsThe common threads for startups to stand out in marketingThe impact of AI tools on marketing workflowsThe importance of distribution and organic reach for startupsSound Bites"Distribution is now table stakes for founders.""Humans crave human connections again.""Imperfect content fosters...
2026-03-0907 minThe Brief with Dylan HattemTemo Ledua (Coinbase) & Dylan HattemSummaryIn this conversation, Dylan Hattem and Temo discuss the challenges of the current job market, focusing on practical advice for job seekers. Temo shares insights from his experience in recruiting, emphasizing the importance of a well-crafted resume, thorough interview preparation, and the human aspect of the recruitment process. They also explore the role of keywords in applications and the impact of AI on resume customization.TakeawaysThe job market is challenging for applicants.A focused resume with quantifiable metrics is essential.Researching the company and its products...
2026-03-0311 minThe Brief with Dylan HattemDavid Benoit (Art & Science Partners) & Dylan HattemSummaryIn this conversation, David Benoit, Senior Vice President at Art and Science Partners, discusses the innovative marketing strategies employed by his agency, particularly in partnership with Venmo. He highlights the significance of a top-down approach in forming partnerships within the sports industry and the evolving landscape of Name, Image, and Likeness (NIL) for student athletes, who are becoming increasingly savvy in leveraging their opportunities.TakeawaysArt and Science Partners is a boutique marketing consultancy specializing in sports and entertainment.Venmo's partnership with Big Ten and Big Twelve...
2026-03-0207 minThe Brief with Dylan HattemTara Knight (Creator Match) & Dylan HattemSummaryIn this conversation, Tara Knight, CEO of Creator Match, discusses the evolving landscape of LinkedIn influencers and creators, emphasizing the importance of educational content in B2B marketing. She highlights the challenges brands face in finding suitable creators and the unique characteristics that differentiate LinkedIn creators from those on other platforms. The discussion also touches on the implications of AI and innovation in LinkedIn marketing, as well as the changing nature of social media content.TakeawaysTara Knight is the CEO of Creator Match, focusing on LinkedIn...
2026-02-2606 minThe Brief with Dylan HattemDylan Hattem & Rob Petrozzo (Rally Road)The conversation delves into the evolution of marketing at Rally, the trends in B2B marketing, the impact of founder-led content on business results, and the go-to-market trends for 2026. Key takeaways include the shift from vanity metrics to meaningful connections, the focus on deeper relationships with existing customers, and the significance of founder-led content for mature businesses.TakeawaysDeeper relationships with existing customersShift from vanity metrics to meaningful connectionsFocus on founder-led content for mature businesses
2026-02-2509 minThe Brief with Dylan HattemDylan Hattem & Carley Lake (Etsy)Summary In this conversation,Carley Lake shares her journey from product marketing at Uber to leading a content team focused on integrating AI into their workflows. She discusses the challenges and opportunities of using AI in marketing, emphasizing the importance of maintaining brand voice and human connection while leveraging technology to enhance efficiency. The conversation explores practical examples of AI implementation in content creation and the need for marketers to establish principles for using AI responsibly.TakeawaysCarley Lake has transitioned from Uber to leading a content team at Etsy...
2026-02-2409 minThe Brief with Dylan HattemDylan Hattem & Ben DietzThe conversation covers the topics of community building and the role of taste as a differentiator in the AI world. Ben Dietz discusses the Breakfast Club and its impact on community building, as well as the significance of taste in a world of infinite ideas.
2026-02-1906 minThe Brief with Dylan HattemDylan Hattem & Dmitry Shapiro (MindStudio)SummaryIn this conversation, Dylan Hattem interviews Dmitry Shapiro, CEO of Mind Studio, about the transformative power of AI automation in knowledge work. Dmitry explains how Mind Studio differs from traditional AI models by allowing users to create AI agents that automate multi-step workflows, enhancing productivity and efficiency. He provides real-world examples of how salespeople can leverage these tools to save time and gain insights, emphasizing the control users have over their AI agents and the significant advantages they offer in managing information and tasks.TakeawaysMind Studio...
2026-02-1808 minThe Brief with Dylan HattemDylan Hattem & Mickey Abbatiello (Ralph Lauren)The conversation with Mickey Abbatiello covers the topics of agentic commerce, bridging online and offline experiences, and conversational commerce. Mickey provides insights into the impact of these topics on brands and the evolving consumer experience. The discussion delves into the challenges and opportunities presented by the changing landscape of commerce and technology.TakeawaysMickey leads digital strategy and innovation at Ralph Lauren.Agentic commerce is reshaping how brands engage with consumers.Brands must adapt to new consumer behaviors and preferences.AI is crucial for bridging online and offline shopping experiences.Personalization enhances...
2026-02-1607 min
Off The Chain: Blockchain // Web3 // NFTsScott Lawin, Co-Founder & CEO at Candy Digital, on Bringing The World's Largest IP Owners into the World of NFTsScott M. Lawin is a Co-Founder & CEO of Candy Digital, Inc., a next-generation sports and culture digital asset platform, providing authentic objects and experiences that deepen fan engagement and connect people to their passions. Candy Digital is an official digital collectible partner of Getty Images, Major League Baseball, Netflix, the Race Team Alliance, and the WWE. Candy operates digital collectible ecosystems where fans and collectors are able to purchase, trade, and share authentic digital collectibles to deepen their love of the sports, media and culture.Before launching Candy, Scott founded Parametric, LP, a private investment and advisory...
2023-02-2130 min
Off The Chain: Blockchain // Web3 // NFTsMatias Dorta, CEO & Co-Founder of AssetDash on Building The All-In-One Portfolio Tracker For Investors & An Asset Based Reward ProgramMatias Dorta, is the CEO & Co-Founder of AssetDash. What initially launched as a product to track all stocks, cryptos, NFTs, DeFi, and private equity investments in real-time has continued growing with the release of new products to incentivize users further to participate with the platform. Most recently, they launched DashDeals. DashDeals applies the concept of ‘AMEX Rewards’ to the ownership of digital assets. With DashDeals, investors can unlock hundreds of deals based on assets that they own, and brands easily get their products in front of the Web3 community.In this podcast, we cover: Laun...
2023-02-1428 min
Off The Chain: Blockchain // Web3 // NFTsShannon Snow, COO of World of Women, on The Playbook to Bringing the Brand to a Global AudienceShannon Snow is the Chief Operating Officer of World of Women, one of the world’s leading NFT brands with over $400M in trading volume. Prior to joining World of Women, Shannon led the Entertainment division at Meta, helping entertainment, media and sports companies move into the metaverse. She spent over a decade at Google building and leading teams. She angel invests in female and diverse founders with the goal of empowering the next generation of tech leaders. Since WoW launched in July 2021, their team has built a roster of celebrity holders (Reese Witherspoon, Madonna, Eva Longoria), br...
2023-02-0731 min
The GaryVee Audio ExperienceWhat Will it Take For EVERYONE to Use NFTs? | Off The Chain w/ Dylan HattemToday's episode of the GaryVee Audio Experience is my recent appearance on Off The Chain with host Dylan Hattem. This is a really unique and informative conversaiton around the NFTs and Web 3 technology including: what's holding people back from getting into NFTs, advice I would give to brands getting into the Web 3 space, why you will NEED NFTs, the VeeFriends community and much more !
Enjoy! Let me know what you thought!
Check out Dylan Here:
Spotify: https://open.spotify.com/show/1gpYcYc0BrcdvaKi9VMVwc
Twitter: https://twitter.com/dylan_hattem?ref...
2023-02-0316 min
Off The Chain: Blockchain // Web3 // NFTsGary Vaynerchuck, on the Current State of Web3, How to Grow Adoption and Scaling VeeFriendsGary Vaynerchuck, aka, Gary Vee is a serial entrepreneur, CEO of VeeFriends, Chairman of VaynerX, CEO of VaynerMedia & 5X NYT Bestselling author.He has been a leading voice of Web3 technology, with a goal of getting its capabilities into the hands of billions of people across the world. While I've known Gary for a few years, getting him on the podcast to share his POV on the industry was an honor.On this podcast we cover:Gary's take on the current industry sentiment and how to reverse itHow to continue onboarding new...
2023-01-3116 min
Off The Chain: Blockchain // Web3 // NFTsDee Goens, Co-Founder & COO of ZORA, on Bringing All Media On Chain & The Power of DAOsCofounder and COO of Zora. Prior to Zora, Dee worked at Coinbase launching brand partnerships and influencer marketing programs, including the first brand partnership between Coinbase and the NBA Zora's mission is to make it easy for anyone - artists, creators, writers, developers - to bring their creativity onchain. Zora has built many easy-to-use tools (like Editions, Drops, the Zora API, Nouns Builder) to allow anyone to not just buy and sell NFTs, but launch entire NFT collections, independent marketplaces, and branded experiences. Zora has helped artists earn millions of dollars from their memes, music, photography and ar...
2023-01-2432 min
Off The Chain: Blockchain // Web3 // NFTsGigi Graziosi, Senior Metaverse Producer at Decentraland, on the Future of Fashion in the MetaverseDr. Giovanna is a Senior XR and Metaverse Producer at Decentraland Foundation and Head of Metaverse Fashion Week. She has more than a decade of experience in digital design and the XR industry. Dr. Giovanna led the production of MVFW22, which hosted more than 70 global fashion houses, designers and artists and was one of the platform's most successful virtual events to date.In this podcast, we cover: How her experience with connected worlds and getting her PHD prepared her for decentralization The ideation that the metaverse is a work in progressThe power of bringing 70 brands together f...
2023-01-1032 min
Off The Chain: Blockchain // Web3 // NFTsAmanda Gadbow, Culture and Community Lead at PROOF, On Building a Flourishing CommunityAmanda is the Culture and Community Lead at PROOF. After 10 years in a public sector communications career, she left to pursue her passion – community building. She now has the privilege of working with the best community in web3, PROOF, working on developing its culture and putting community-led initiatives into action. Amanda is also the Co-Founder of The Token Club, a community set out to empower marginalized communities to participate and succeed in Web3 through alpha and networking.In this podcast, we cover: How Amanda's background in communications and emergency management helped her transition into her current ro...
2022-12-2032 min
Off The Chain: Blockchain // Web3 // NFTsTara Fung, Co-Founder & CEO of Co:Create, On Going Beyond The Drop With Fungible TokensTara Fung is a Co-Founder & CEO of Co:Create. Co:Create’s mission is to help Web3 projects scale beyond the drop by allowing businesses to create, manage and monitor native tokens using configurable smart contracts and an easy-to-use dashboard. In addition to providing the tools and infrastructure for Web3 brands to issue native tokens, Co:Create aims to manage and engage communities through decentralized autonomous organizations (DAOs) while incentivizing the growth of dApp ecosystems around their collections.Co:Create recently announced a $25 million seed round, led by Andreesen Horowitz (a16z), with participation from Vay...
2022-12-1335 min
Off The Chain: Blockchain // Web3 // NFTsMatt Smolin, Co-Founder & CEO of Hang, on the Future of NFT Based Loyalty ProgramsMatt Smolin is an entrepreneur, and is currently a Co-Founder & CEO of Hang.Hang, the first Web3-powered membership platform that supercharges loyalty and reinvents how brands interact with their customers. Hang’s membership platform offers brands an alternative path, a path to building long-lasting relationships with their customers in a more sustainable, economic, and modern way. That’s because membership programs built with Hang take advantage of two core features of NFTs that enable new paradigms in customer incentivization and engagement: liquidity & Interoperability.Hang recently announce a $16M Series A round of financing led by P...
2022-12-0631 min
Off The Chain: Blockchain // Web3 // NFTsJim Daily, Co-Founder & CEO of LinksDAO, on Reinventing The Golfing Experience Using Web3 TechnologyJim Daily is a Co-Founder & CEO of LinksDAO. Jim is a seasoned ad-tech exec with scaling companies to hundreds of millions of dollars of revenue and overseeing hundreds of employees.Post leaving the ad-tech industry, Jim changed course (no pun intended) to develop LinksDAO, a global community of golf enthusiasts in web3 reimagining the modern golf and leisure club.Links has been considered one of the most important & largest utility-based NFT projects in the space and we're eagerly awaiting their continued steps towards the ultimate goal - buying an actual golf course.In...
2022-11-2229 min
Off The Chain: Blockchain // Web3 // NFTsSam Andrew, Founder of Crypto Clarity, On The DOWNFALL OF FTX, SBF & Alameda ResearchSam is the author of Crypto Clarity. He publishes in-depth research on protocols and crypto market developments. He takes a seasoned investors' approach to crypto. Sam previously spent 8 years on the investment team at BlueMountain Capital, a $22 billion hedge fund. Over the weekend, Sam went DEEP into the downfall of FTX, SBF & Alameda - providing a comprehensive overview on What happened, how it went down, how it ends for all parties.I was so intrigued by the thoughftfullness of his writing, I asked him to join Off The Chain to discuss his findings.In...
2022-11-1534 min
Off The Chain: Blockchain // Web3 // NFTsJeff Kauffman, Founder of Founder of Parachute / JUMP, on Community Building for Web2 & Web3 MarketersJeff Kauffman is the founder of Parachute and creator of JUMP, a tokenized web3 community for those in the marketing and advertising industry. Every week, the community co-creates an industry brief and publishes it to JUMP's Newsfeed within jumpcommunity.xyz.Prior to JUMP, Jeff spent 15 years building digital and social strategy services for global brands, giving him the expertise to build community & see the opening for how brands could enter into this new phase of the internet.On this podcast we cover:Jeff's love for building communities How tokens organize people on the internet tha...
2022-11-0840 min
Off The Chain: Blockchain // Web3 // NFTsAlex Salnikov, Co-Founder & Chief Strategy Officer Of Rarible, On BUILDING in a Bear MarketAlex Salnikov is the Chief Strategy Officer and co-founder of Rarible. A blockchain trailblazer and an active developer in the crypto space since 2012, Alex previously served as the chief technology officer of CoinOffering, the first company to offer its shares in the form of blockchain assets. Rarible is a leading community-centric, aggregated marketplace for NFTs. The marketplace also hosts multi-chain NFTs for those directly listed on Rarible.com. Rarible offers a platform to artists and collectors looking to create, collect, and trade digital collectibles from multiple chains.In this podcast, we cover:Why Alex...
2022-11-0136 min
Off The Chain: Blockchain // Web3 // NFTsRicherd, Co-Founder of Manifold, on Pushing Forward Creative Sovereignty for CreatorsRicherd is the co-founder of manifold.xyz. Manifold builds products that empower creators in the evolving world of Web3, and have been critical to the growth of the ecosystem. Richerd and the team at Manifold believe creators should not only own their work but they should have access to the tools to create new experiences for their audiences. Since their inception, they have pushed the technical boundaries of what NFTs can do and harness those advancements into products for artists and developers.Clients and partners include ThankYoux, Ness Graphics, Fewocious, Mad Dog Jones, Shopify, OpenSea...
2022-10-2536 min
Off The Chain: Blockchain // Web3 // NFTsChris Torres, Founder of NYAN Cat, on Meme's Role in SocietyUnless you have been off-grid for the past 10 years you have surely come across Nyan Cat, one of the world’s most recognizable memes. Chris created this character exactly 10 years ago as part of a charity drive, and most recently sold it as an NFT for 300ETH. While the word ‘meme’ is linked with “internet jokes,” this conversation with Chris clearly describes how memes are in fact units of cultural transmission, and have become embedded in our daily lives.In this episode we'll cover:Nyan Cat's origin storyThe importance of artists in today's world How memes m...
2022-10-1837 min
Off The Chain: Blockchain // Web3 // NFTsAndy Chorlian, Co-Founder & CEO of Tessera, on Fractionalized NFTsAndy Chorlian is a Co-Founder & CEO of Tessera. Tessera is the place to own and govern NFTs, together. More specifically, the focus is to fractionalize ownership of an NFT, lock it up in a smart contract and allocate tokens that represent ownership of an NFT. The team's vision is to help build a world where anyone can have the opportunity to collectively own and govern things they value, without reliance on central gatekeepers to execute decisions and actions on their behalf.Prior to Tessera, Andy was a blockchain developer at MakerDAO & Hydrogen.In...
2022-10-1136 min
Off The Chain: Blockchain // Web3 // NFTsJulien Genestoux, Founder & CEO of Unlock Protocol, on Membership Based NFTsJulien Genestoux is a serial entrepreneur and the Founder & CEO at Unlock Protocol. Prior to Unlock, Julien built Superfeedr, the leading RSS feed API for both Subscribers and Publishers, which was acquired by Medium.Unlock is a protocol developers, creators, and platforms can use to create memberships & its goal is to ease implementation and increase conversion from “users” to “members,” creating a much healthier monetization environment for the web.In this episode we cover:Moving away from the attention economy, into digital inclusion and curated content Time-based NFTsThe idea of memberships shifting away from being si...
2022-10-0434 min
Off The Chain: Blockchain // Web3 // NFTsWil Lee, Founder of The Littles, on Building The Mario of Web3Wil Lee is a Vancouver based entrepreneur, and currently the Founder of NFT Project, The Littles.Since selling out the collection of 10,000 in the first two minutes, The Littles has continued their incredible growth. Most recently, TIME Studios, the Emmy Award-winning TV and film production division of TIME, announced an original children’s series based on the brand.For Wil & his team - the larger vision of The Littles is to become the Mario of Web3, and is focusing the brand's efforts on animation, gaming & merch.In this episode we'll cover:Building th...
2022-09-2734 min
Off The Chain: Blockchain // Web3 // NFTsJonathan Moore, Investor at TCG Crypto, on Web3 InvestingJonathan Moore is an investor at TCG Crypto, focusing on the firm’s investments at the intersection of consumer and crypto. TCG Crypto is an early-stage fund with investments in Rabbithole, Hume, Flamingo DAO, Arkive, Medallion, Altered State Machine, Draup, Tribute Brand and more.Jon's investment career started relatively early: He co-led an impact investing fund group while attending Emory University and worked at a bank afterward. He then heard about TCG on a podcast and pitched the idea for the firm to launch a crypto fund, believing the intersection of web3 and the creator ec...
2022-09-2028 min
Off The Chain: Blockchain // Web3 // NFTsFranklin is Bored On Amassasing One of the Largest Collections of Bored ApesSome know Franklin is Bored as a Structural Analysis Engineer, most know him as the owner of 60 Bored Apes (yes, you read that right) & and an expert NFT trader.With the least expensive Ape going for roughly $130,000 at the time of release, you can take a guess at the value of NFTs Franklin has amassed.Whether you’re a small-time flipper or want to get into the mind of how the top trader makes his moves, you’re going to enjoy this episode.In this episode we'll cover:Franklin's trading philosophyFranklin's introduction into...
2022-09-1341 min
Off The Chain: Blockchain // Web3 // NFTsJess Sloss, Chief Instigator of Seed Club, on Tokens, DAOs and Driving ValueJess Sloss is the Chief Instigator at SeedClub. Seed Club is a DAO that builds, supports, and invests in tokenized communities - providing mentorship, thought leadership, and programming to help communities bring the future value of their collaboration, creativity, and connection into the present and turn their social capital into digital assets.Jess is not only informed on the role DAOs play in today's world, but gives an honest look at the growth of the space, along with its limitations.In this episode, we cover: The many facets of Seed ClubNavigating the weird and w...
2022-09-0649 min
Off The Chain: Blockchain // Web3 // NFTsVinnie Hager on Merging Physical with NFT ArtVinnie Hager is an American artist and designer, focusing his efforts across all mediums, including, of course, NFTs. His journey began in Maryland, and his work is now recognized across the world. Vinnie's NFT project, Letters, is an art-focused NFT collection that features 1,000 hand-illustrated one-of-one artworks. Each artwork is uniquely titled and comprised of distinctive attributes including: background, linework, symbols, and limited animations.Since its release in October 2021, Letters has been regarded as a highly influential project, in that the project itself is solely focused on the artwork of its creator, with zero promises of f...
2022-08-3039 min
Off The Chain: Blockchain // Web3 // NFTsChris Maddern, Founder of Floor, on Building Products for Current & Future NFT HoldersChris Maddern is a serial entrepreneur, who is currently building Floor, a tool to make NFTs understandable and accessible. With a recent fundraise of $8 million, led by 6th Man Ventures (Mike Dudas, Serge Kassardjian), joined by B Capital, Worklife Ventures, Collab+Currency, Hannah Grey, Crypto.com Capital, Exponent Capital, Eberg Capital, Floor offers NFT portfolio tracking, real-time price alerts, live activity for collections and multi-wallet support.Prior to Floor, Chris was the founder of Button, a NY-based startup building a marketplace of connected apps, and led mobile engineering at Venmo.In this episode, we'll cover: The jou...
2022-08-2334 min
Off The Chain: Blockchain // Web3 // NFTsDave Krugman on Crypto Art's Ability to Align Incentives with CommunitiesDave Krugman is a New York based Photographer, writer, and cryptoartist, as well as the founder of ALLSHIPS. He is deeply passionate about the interconnected ecosystems of web3, and how these systems hold potential to unlock endless possibilities for people who are inclined towards creative careersThrough his unique artistic perspective and ability to create both digital & IRL communities, Dave is well on his way to using NFTs & Web3 technology to building his vision of a better internet.In this episode we'll cover:Differences in being an artist in the Web2 world versus an...
2022-08-1738 min
Off The Chain: Blockchain // Web3 // NFTsWelcome To Off The ChainOn this podcast we’ll be talking about digestible use cases of the blockchain and how it fosters new business and creative ideas. With this new technology, and what we now call, Web3, comes stories from a new generation of builders, creators collectors and investors across the industry - all using the tech in different ways to build their version of the future.Whether you say GM 5x before you have your coffee, are crypto-curious, or just want to see if this tech has real staying power, this is the show for you.Join me as...
2022-07-1801 min
Content Is Your BusinessDylan Hattem of DS Projects - Inspiring Action with Visual ContentVisual content & advertising has been flipped on its head. An industry that was once ruled by the top holding companies has opened its gates to modern-day creators who produce authentic visuals, original imagery & localized stories for the most respected brands in the world. DS Projects is bringing this vision to the likes of adidas, Budweiser, Fila, Foot Locker & Governors Ball Music Festival, by navigating the new landscape of creatives -- those who are leading the future of advertising. Founder/CEO Dylan Hattem shares the ongoing mission to work with major brands who are looking to be agile, produce high-quality con...
2019-11-2041 min
Build & Inspire - Business Stories Meant to InspireEpisode 8: Dylan Hattem (Founder & CEO at DS Projects)Dylan Hattem is passionate about advertising and entrepreneurship.
After leaving the ad-tech world, Dylan Hattem launched his own digital agency, DS Projects. Diving head first into the new world of advertising, content consumption and media, his team partners with clients to create and build powerful campaigns that focus on reaching audiences across channels through original visual content and utilizing authentic voices.
In episode 8 of the Build & Inspire podcast, Dylan is an inspiration to entrepreneur, advertisers, and anyone creating content. He discusses how he went from ad-tech to starting DS Projects and what's coming...
2019-05-131h 20