Shows
WOC and Allies: Business and Career Realtalk122: From Layoff to Landing Contracts: How Uchechi Kalu Already Hit 50% of Her 2026 Revenue GoalHow do you even start a business in 2025!? I sat down with my client (and friend) Uchechi Kalu, CFP®, 2024 Olympic Poet to talk about what it really looks like to go from being laid off… to working with over 700 clients, landing contracts with 5 major literary arts organizations, and already hitting 50% of her 2026 revenue goal.Uchechi’s layoff story and what it was like to start from zeroWhy starting a business isn’t for everyone (and why you probably shouldn’t work with me)How integrating your passions makes you stand out, in Uchechi’s case, poetry + financial planningWhy she chose t...
2025-10-021h 02
WOC and Allies: Business and Career Realtalk121: Having a Mid-career (& life) Crisis? What to do.Do you remember when the American Psychological Association came at us in 2023 and declared that middle age starts at 35? The absolute disrespect…In this episode, I’m talking about the conversations I’ve been having with so many of my clients that I’ve also been going through myself. Maybe you’re feeling like:“I’m done giving 100%—even my 20% is what most people call their 100.”“I don’t need another title bump. I just want to embrace enough.”“I can’t deal with the gaslighting in this industry anymore.”…then you’re not alone.Here’s what I dive into:Why so...
2025-09-1818 minWOC and Allies: Business and Career Realtalk120: How to Navigate Workplace Politics with AI and EI (Emotional Intelligence)My turning point internship story that taught me doing great work isn’t enough—you also need to understand workplace culture, politics, and unspoken power dynamics.How to deal with workplace politics without being dirtyHow emotional intelligence (EI) drives leadership success research shows it outperforms technical skills and IQ.The four trauma responses (fight, flight, fawn, freeze) at work and practical scripts to stay calm in high-stakes conversations.How to integrate AI tools with EI for preparing succinct emails, role-playing conversations, and influencing decision-makers authentically.Resources Mentioned:Episode 99: How to Develop Executive Presence & Own the Room You’re In...
2025-09-0425 minWOC and Allies: Business and Career Realtalk119: How to Lead When You’re “THE ONLY”Being “the only” in the room, the only woman, the only woman of color, the youngest person, the only one who thinks differently can be both an honor and a heavy responsibility. In this episode, I share how to navigate that experience while still earning respect, making an impact, and opening doors for others to join you at the table.You’ll hear:My personal journey of being “the only” from being born, my childhood to adulthoodThe tug-of-war blending in with honoring yourself6 proven strategies to lead confidently as “the only” without burning bridges or betraying yourself.How t...
2025-08-1420 minWOC and Allies: Business and Career Realtalk118: Why You Have an Unhealthy Relationship with Work (The Science Behind It)The science behind why your brain craves busyness (Answer: dopamine)How I’ve been rewiring my busyness cravings (& how you can too)What “rest guilt” really means, and how to repattern it especially if you’re a first-gen immigrant like me5 questions to help you reconnect with the version of you beyond your job title.Resources Mentioned:Rest is Resistance by Tricia HersheyEpisode 114: My 1st Place Pitch Replay from SCMSDC and how I hit 2024 Revenue in May: You can listen to this 34-minute podcast episode on Apple or SpotifyWhere We Can Connect:Schedule...
2025-07-3119 minWOC and Allies: Business and Career Realtalk117: 8 Years & 8 Mistakes (So You Don’t Have to Repeat Them)Today, I celebrate 8 years in business, and in true realtalk fashion, I’m keeping it REAL so you don’t have to repeat it.In this episode I’m honest about:Following copy-and-paste frameworks I didn’t believe inBurning myself out where one day I slept at 9PM and woke up at 6PM the next day Hose I use to joke, “I’m a broken Asian - I don’t understand numbers” (until a mentor called me in)Thinking MORE is better (Spoiler alert: it’s not)AND - there’s so much to celebrate:I’m having the best...
2025-07-1426 minWOC and Allies: Business and Career Realtalk116: How to Work Right Now as a Woman of Color Leader Without Betraying YourselfThings are feeling heavy especially as a woman of color navigating work, family and everything else, so how do you even work right now in this chaos without betraying yourself? How do you make sure you honor yourself?How do you advocate and educate WITHOUT the burnout? Or how do you not feel guilty if you don’t have it in you? How can you be transparent with colleagues with how you’re feeling, while setting boundaries?In this episode, I’m sharing what I’m doing to personally navigate this season, especially as a proud daughter of a Filip...
2025-06-1923 minWOC and Allies: Business and Career Realtalk115: My Mid-Year 2025 Check-In: What’s working, what’s not & my predictionsI just ended an incredible May, increasing my revenue by 65%. This month, I’m working on 2 courses for a company and partying a lot.But it’s not what you think, I have kid birthday parties literally every weekend #weoldWe’re half way through the year, and it’s my half-time, so I’m doing my own mid-year check-in to hopefully motivate you to also do your OWN mid-year check-in.Special bonus, I’m also sharing exactly what I’m doing to honor a slower summer season, and what I’m focusing on fo...
2025-06-0534 minWOC and Allies: Business and Career Realtalk114: My 1st Place Pitch Replay from SCMSDC + How I Hit My 2024 Revenue by MayReplay + Breakdown of My SCMSDC #1 Pitch (& why that wasn’t even my goal)This episode isn’t just for business owners, it’s for leaders, job seekers, and anyone navigating relationships (yes, even the hard conversations with loved ones). Whether:You're pitching an idea at your next team meetingPrepping for a job interviewOr presenting to a clientThis episode is your reminder that pitching isn’t just about “selling,” it’s about being understood.🎧 Listen in for the replay of the pitch that won me first place at the SCMSDC competition and the real stor...
2025-05-2234 minWOC and Allies: Business and Career Realtalk113: Networking Over Followers: My Strategy for Landing Speaking Gigs and ClientsI always get asked, ““Elaine, how are you even getting all these speaking gigs and clients when you don’t even have 5,000 followers on IG or LinkedIn!?”Great question. And the truth is... I don’t. 😅But what I do have are real relationships and a strategy that works offline.I’m headed to the B3 Conference for Minority Business Owners next week in LA—where I’ll be speaking, pitching (as a finalist!), and meeting with procurement officers from companies that are actually hiring. There’ll also be corporate matchmaking tables
2025-05-0821 minWOC and Allies: Business and Career Realtalk112: How to Lead Boomers, Gen Z, and Everyone In Between with Jackie Dacanay (replay from HR Retail)“Ugh that generation is so entitled!” But are they really? As Jackie Dacanay shares, “The problem isn’t Gen Z asking so much, it’s not having the conversation early enough.”So how do you lead a team made up of Gen Z, Millennials, Gen X, Boomers especially when there are unspoken biases, stereotypes, and different values at play?In this fireside chat I had at HR Retail, I talk with Jackie Dacanay, Northern California Regional Director of Service Culture & Engagement at Fairmont Hotels, about how to build inclusive, values-aligned workplaces that actually support multi-generational teams—and bo...
2025-04-2436 minWOC and Allies: Business and Career Realtalk111: How to Effectively Communicate with Different Personality Styles: Why It Takes Practice and How AI Can Help (replay from Warner Center - West Valley Chamber of Commerce)Got a team member who keeps missing deadlines and making mistakes? Dealing with a colleague who seems annoyed by anything that comes out of your mouth?Last month, I did 3 speaking gigs back-to-back with different audiences:A C-Suite Retreat in Laguna Beach (fancy, right?)A session with the West Valley Warner Chamber of Commerce on teamwork cause the teamwork makes the dream works!)A private retreat at Lido House in Newport Beach for API government affairs execs from Intuit, Coca-Cola, Turo, Edison, Health Net, Kaiser Permanente, and East West Bank (yes, that’s a lot of po...
2025-04-0318 minWOC and Allies: Business and Career Realtalk110: How EMDR Therapy HEALED Me (& why you might need it too) with Jennifer Oh, LCSW“My job as a therapist is to get fired by you.”When my EMDR therapist said that, I was like, “Wait, what!?” 😳I’ve been going to therapy since college because it was “free” with my tuition.But after almost a decade of talking about the same stuff without much change, I started noticing how my body reacted whenever I got triggered—tightness in my chest and throat, that fight-or-flight mode kicking in.That’s when my therapist shared how EMDR can heal my trauma and triggers. And I responded --“Sign me up!”
2025-03-2048 minWOC and Allies: Business and Career Realtalk109: How to Lead Teams in Chaos and Change with Chéla GageI recently had the honor of sharing the stage with Chéla Gage, a Global HR Executive, speaking to HR leaders in Los Angeles about how to lead through chaos and make impactful decisions.Spoiler alert: Brave leaders ask for advice, feedback, and insights—regardless of job titles (and egos).In this podcast episode we discuss:How to inspire your team to problem solve (vs. going to you like Google)How to set boundaries and say no (cause it protects your team’s well-being -- and your own, tooHow t...
2025-03-0625 minWOC and Allies: Business and Career Realtalk108: Career Moves in Uncertain Times: Should You Stay, Quit or Pivot?With the rise of layoffs in tech and finance, consumer trust in a low, many professionals and business owners are reconsidering their next steps. I share personal stories, client examples, and actionable strategies to help you make an empowered, strategic career decision.What We Cover in This Episode: How to assess your current career and financial stabilityKey questions to ask yourself before deciding to stay, leave, or pivotSteps to prepare for a transition while maintaining financial securityReal-life case studies of successful pivots and lessons Resources Mentioned:Episode 45: How You Can Have a Fulfilling Job an...
2025-02-2033 minWOC and Allies: Business and Career Realtalk107: Personal Branding Replay from Soho WorksBetween news, notifications and nonstop content…Thinking about a personal brand isn’t top of mind.BUT how do we get our personal brand to stand out, while being empathetic with the chaos?This is exactly what we tackled at my Soho Works Personal Branding Panel last week.Fun fact: I got invited to this panel 6 days before the event, and invited my friend, Bernadette, to join the panel the day after and we still packed the room with 35 powerhouse leaders who showed up ready to learn and support one...
2025-02-061h 01WOC and Allies: Business and Career Realtalk106: 2025 Marketing trends with Monica Schrock (we told you so)Happy Lunar New Year! For me, 2025 started yesterday cause of the hot mess this past month.And if 2025 ain’t cuttin it in February, we have the Persian New Year on March 20.2025, YOU got a full quarter to pull yourself together. No excuses.With everything going on in the world, how do we even market in 2025!?Here’s what’s real: We have a trust problem.So, how do we fix it?How do we even market this year?And what trends should we actually pay attention to?The...
2025-01-301h 04WOC and Allies: Business and Career Realtalk105: How To Protect Your Peace & Prioritize Your Needs from the LA fires (or any moment of crisis)If you’re from California, last week was an endless cycle of FIGHT OR FLIGHT. And even if you’re not in LA, moments of crises affect us all -- it’s part of being human, we don't live in LA, we are human and unfortunately face moments of crises.This past Monday, I had a therapy session to process everything. It was ironincally perfect timing.We talked about how important it is to protect our peace and prioritize our nneeds. She shared that many clients are navigating the same themes as well as her, and it w...
2025-01-1626 minWOC and Allies: Business and Career Realtalk104: The tea on my 2024 lessons learned + my 2025 glow-up plans2025 is in 2 days. I know -- WTH!?I know that “New Year, New You” energy is coming in strong. The social media algorithm just wants us to dive straight into goal setting, and getting cute planners.BUT. HOLD UP, AND WAIT A MINUTE.Before we spring into 2025, let’s sit with 2024 and CHILL for a second.Because let’s be real, 2024 came with lessons and a whole lotta plot twists.And I got receipts from my own messy, beautiful 2024 to share.So bef...
2025-01-0226 minWOC and Allies: Business and Career Realtalk103: How to Make Consistent Income Without A Big Social Media Following“I’m NOT an influencer. I don’t have a million followers.”That’s exactly how I started my talk at the Rize Credit Union Event on, “How to Get Consistent Customers.”“I don’t have a million followers. Actually, majority of you didn’t know who I was before this event. And you know what? That’s GREAT NEWS for you, because building a sustainable business doesn’t require a massive following -- and I’ll coach you through you.”Good news for you, the replay of this talk is on Apple and Spotify...
2024-12-1935 minWOC and Allies: Business and Career Realtalk102: Didn’t hit your goals this year? 6 things you can do.It’s that time of year -- where we reflect and tell ourselves, “Okay, how’d we do in our goals?”And if you aren’t Beyonce or Taylor Swift your response to this question is, “Damn…I didn’t…”Hit my revenue goalsLeave my job even though I talk about it all the timeSave $x for a homeThen anxiety settles in, and that big booming voice comes in, “What do I do now?”Don’t worry, I get it. To be transparent, I didn’t hit my November revenue numbers I wanted last month...
2024-12-0528 minWOC and Allies: Business and Career Realtalk101: Protecting your peace post-elections during the holidaysLet’s be real whether it is election season or not, we often want to AVOID touchy topics with family members during this time of year.My solution for myself?I’m leaving the country for a 2-week vacation to Australia and New Zealand this Saturday lol.Alright back to you, how can I help you lol…Well, I know a thing or two about protecting your peace post-elections as a former grassroots organizer, and I share 3 steps to protect your peace this holiday season in my recent podcas...
2024-11-1416 min
Career Unicorns - Spark Your JoyFinding Your Voice, navigating cultural expectations, and going after your dreams with Elaine Lou Cartas, trauma-informed & award-winning woman of color business coach (Ep. 156) In this episode, we dive deep with Elaine Lou Cartas, a trauma-informed and award-winning woman of color business coach. Elaine Lou Cartas is a trauma-informed and award-winning woman of color business coach, a certified executive coach, and a speaker for women of color and allies. In the past 6 years, Elaine has worked with 7,000+ clients in 58 different countries. Elaine is recognized as the #1 thought leader by LA Weekly, best leadership and executive coach by MSN, a top 5 business coach by Apple News, and a top career coach for women by Life Coach Magazine. Elaine offe...
2024-11-1251 minCareer Unicorns - Spark Your JoyFinding Your Voice, navigating cultural expectations, and going after your dreams with Elaine Lou Cartas, trauma-informed & award-winning woman of color business coach (Ep. 156) In this episode, we dive deep with Elaine Lou Cartas, a trauma-informed and award-winning woman of color business coach. Elaine Lou Cartas is a trauma-informed and award-winning woman of color business coach, a certified executive coach, and a speaker for women of color and allies. In the past 6 years, Elaine has worked with 7,000+ clients in 58 different countries. Elaine is recognized as the #1 thought leader by LA Weekly, best leadership and executive coach by MSN, a top 5 business coach by Apple News, and a top career coach for women by Life Coach Magazine. Elaine offe...
2024-11-1251 minWOC and Allies: Business and Career Realtalk100: My Mistakes and Triumphs From 100 EpisodesWe’re celebrating 100 episodes for the WOC & Allies: Business & Career Realtalk Podcast.And since this podcast has the word “realtalk” in the title -- just wanted to share I was not looking cute recording this episode. I was wearing a Dodgers snuggie (a snuggie is a blanket with arm holes), a bun and PJs.This podcast has absolutely evolved from 2 years ago when I first launched it in March 2022. I thought i had to follow what everyone was doing:Having to put makeup on each time I hit recordScript it word-to-word cause I’m a recove...
2024-10-3122 minWOC and Allies: Business and Career Realtalk99: How to develop executive presence & own the room you’re in (My Talk from NextUp Summit)This was my biggest talk to date to 200+ leaders and executives in-person. It’s interesting because attendees expected an exact formula for executive presence—like you need a certain percentage of extroversion or charisma (by the way you do NOT need both). Executive presence can be learned.In this replay I share tools and frameworks on how to create your own executive presence.In this talk I remind you to see your colleagues with curiosity vs. judgment, and to treat each interaction as a data point to understand someone else’s goals and perspectives.I...
2024-10-101h 00WOC and Allies: Business and Career Realtalk98: How I Prepared for My Talk to a Full House of 200+ People, and How I Dealt with Speaker ProblemsI had the honor of speaking to over 200 leaders & executives on the topic of Executive Presence, and I had the pressure to also navigate tech sound issues...The room was packed – standing room only, with people sitting on the floor and lining the walls. At one point, the event staff had to close the doors and turn people away due to fire safety concerns.I shared more on how I prepared for this talk in my recent podcast episode. You can listen to this x-minute podcast episode on Apple or Spotify.I’m stil...
2024-10-0318 minWOC and Allies: Business and Career Realtalk97: I Had a Concussion. Readjusting Expectations in Body, Mind and Health (don’t worry I’m fine now)so i had a concussion 3 months agodont worry im perfectly fine nowI wanted to wait a couple of months before sharing the details.And if you think I’m going to share in this email, I won’t-- you’ll just have to listen to the episode (I know I’m a tease…)We all know that whenever post Labor Day hits everyone is always feeling SO overwhelmed.We think we can be superheroes and do everything, when the reality is that we can’t and we have to be re...
2024-09-1928 minWOC and Allies: Business and Career Realtalk96: How to Brace Yourself for Q4In the States, Labor Day which means summer is UNOFFICIALLY over…This means the real work is here --getting ready for Q4.Q4 is the busiest time of year for me and my clients where:Companies are working on hitting their numbersHolidays are coming up so getting ready to deal with triggering family membersAnd more importantly making sure to have enough time for sanity lolSo how do you get ready?For me I have been using all summer prepping myself for Q4 by: Updating my systems Improving my own know...
2024-09-0519 minWOC and Allies: Business and Career Realtalk95: How I Reduced 50% of My Business Expenses and How You can too, and a Business UpdateThe beginning of the year, it was tough. I wasn’t hitting the revenue I needed, and my profit margins weren’t sexy at all. I had to put my ego in check and make some hard decisions and conversations.The result → I reduced 50% of my expenses and now this year I am projected to have the highest revenue, and more importantly PROFIT MARGINS!How am I celebrating this? Well, I was just with my dad for a week where I was able to help him with recovery after his 2nd knee surgery.His re...
2024-08-1534 min
Referral WorthyMastering Career Transitions and Authentic Networking with Elaine Lou CartasIn this episode of Referral Worthy, Dusti sits down with Elaine Lou Cartas, a business coach specializing in working with women of color and allies. Elaine shares her career journey, which includes being fired three times, quitting two jobs, and finding her true calling through a mix of political fundraising and nonprofit work. Elaine also provides invaluable tips for effectively networking and maintaining professional relationships, outlining strategies that have helped her secure high-level clients and speaking engagements. Elaine's insights into the evolving consumer landscape and the significance of offering quality services highlight the core of wh...
2024-08-1231 minWOC and Allies: Business and Career Realtalk94: How to Embrace Anxiety to Work for YouI’ve been noticing my clients, community and myself including feeling anxious maybe cause it’s August and the end of the year is creeping up.I’ve challenged my clients and myself -- what if anxiety can be good for us? What if we can embrace it.See…anxiety gets a bad rap.But this past summer, we’ve seen how anxiety can be (not always) good for us.Getting into a difficult conversation with a loved one, but how it helps us understand the other person.Inside Out 2 shows how...
2024-08-0817 minWOC and Allies: Business and Career Realtalk93: Growth Doesn't Always Mean More, Bigger and Better. How to Redefine "Growth" to Align for YouI was coaching a doctor last week who wants to open up a bigger office.I asked why this was important.She shared,“When you stop growing, you start dying.”Then she sighed, and cried saying,“But at what expense to my husband, kids and my health?”I challenged her and asked,“What if growth doesn’t mean more and bigger, externally? What if growth means changing your business to work for you internally, so you can be a more present spouse and mother, and...
2024-07-2519 minWOC and Allies: Business and Career Realtalk92: 7 Years, 7-figures + 7 Lessons in BusinessI can’t believe I’m celebrating 7 years in business this Sunday, July 14!Trust me when I say I made all the mistakes and failures.There have been nights when my anxiety was high (also have you watched Inside Out 2 yet?!, crying on the floor like a starfish, debt, and dealing with difficult situations where I had to involve my lawyer.My hope for my 92nd episode is to unveil my 7 lessons in the past 7 years in business.The first lesson I share in the podcast is being sure to c...
2024-07-1140 minWOC and Allies: Business and Career Realtalk91: How to Balance Work and Life This SummerSummer is in full swing! Which means…Heat waves here in Los AngelesAlready having my 1st week of vacation! I just got back from a California Road tripAnd still having to work cause we got bills to pay!So the question everyone has with a summer of wanting to play and rest -- how do we balance having a fun summer, while also working?Maybe you’re…Working full time and realize you are unhappy with how things are going at your job and you realize you need to lea...
2024-06-2730 minWOC and Allies: Business and Career Realtalk90: How to Start Your Business and Get Your First Paying ClientsAbout 7 years ago (2017), I graduated from my Masters in Leadership and Management cause I was getting ready to be an Executive Director for a nonprofit.The day I graduated for some reason I wasn’t happy or excited. It finally dawned on me,I’ve been listening to what everyone else wants, and not what I want. I’ve been people pleasing doing what others want for me, but what do I want?! And I realize, “I want a business where I can actually serve other women of color AND make a living from it.”
2024-06-1338 minWOC and Allies: Business and Career Realtalk89: How to Work with Gen Z with Keely AntonioRemember when millennials were called, “Lazy and entitled”?With the new “Quiet Quitting” and “Lazy Girl Job” trends, Gen Z is now getting stereotyped with the new, “Lazy and Entitled” title.I have clients who are Millennials and Gen Xers who always ask, “How do I work with Gen Z?”And I also have clients who are Gen Z who ask, “How do I communicate and work with these old paradigms of work?In my recent WOC & Allies: Business & Career Realtalk Podcast episode, I'm joined by my friend Keely Antonio, co-founder of...
2024-05-3041 minWOC and Allies: Business and Career Realtalk88: How to Manage Your Boss and Team as a WOC LeaderBeing a leader isn’t just about creating strategic decisions and hitting goals.It’s also about leading and managing your team, and learning how to manage up.It’s about the “soft skills” like teamwork, communication and conflict resolution. (On a side note, I hate that it’s called “soft skills” cause it’s these skills that are actually hard).This past month, I’ve been hearing from all my clients who are finding working in a team to be challenging.For example, the other day one client said, “Elaine, my bo...
2024-05-1626 minWOC and Allies: Business and Career Realtalk87: Getting Fired, Quitting a Job, Getting Laid Off and Changing Careers BTS On My FailuresIn 2017, I “failed.”I got let go from my dream job working as a Fundraiser at Pasadena City College where I raised $1.1 million in student scholarships.I was lying on my bedroom floor crying like a starfish.Unfortunately, I didn’t look as cute like Patrick from Spongebob…Despite getting let go from my dream job, it motivated me to take my part-time coaching business to full-time.To date, I’ve now worked with 2,000+ clients in 58 different countries :)I’m sure you can think of all...
2024-05-0258 minWOC and Allies: Business and Career Realtalk86: Considering Foster Care With My Ex-boss, Mark DaleySo get this, I am watching The View on ABC, and I see my ex-boss, Mark Daley, talking about his book, Safe, a book about his experience becoming a foster care parent.Mark was my first boss right after college. He was a Campaign Manager for a candidate in Iowa. And I got a fellowship from Yale to work on the campaign he was managing as a Field Organizer. Mark was the former Communications Director for Hillary Clinton in her 2008 elections, has worked with 30 members...
2024-04-1827 minWOC and Allies: Business and Career Realtalk85: How To Honor Your Emotions, And Protect Yourself From Others Emotions with Lidia GalvezI remember I used to have such a huge problem honoring what I needed, but as we get older we relearn to trust ourselves and our voice.In my latest podcast episode, I talk with Lidia Galvez, about Reiki, Somatic healing and theta healing. Lidia is a former client and friend, and she does reiki and sound bowl sessions at my retreats.What We Cover in This Episode: A somatic healing exercise you can do on yourselfUnderstanding Different Coping MechanismsExploring Personal and Professional GrowthIf you would like to see how t...
2024-04-0437 minWOC and Allies: Business and Career Realtalk84: How I Redefined “Success” For Myself and How You Can TooSome anxiety is survival, but most of my anxiety isn’t that. I have the most anxiety when I’m living a life that doesn’t align with my goals, hopes, and energy. It isn’t about what I’m doing. It’s about what I’m NOT doing.“Do you like anxiety? Cause I don’t…”I shared this with Matt Story, Visa VP when he interviewed me about how I’m always brave enough to ask for help and make tough decisions.I feel like once a decade, I go through an “identity...
2024-03-2843 minWOC and Allies: Business and Career Realtalk83: How Do You Know When To End Your Business And Get A Job Or Downsize with Monica SchrockI had my first business from 2012 to 2016 as a Fundraising Consultant. I ended it after 4 years because I was done with the ups and downs of owning a business.Sure, there was shame, BUT my nervous system was so calm that I manifested my dream job and dream boss, with whom I am still good friends to this day.Maybe YOU are also thinking of ending your business or doing it on the side, and as someone who ended their first business, there’s NO shame in it. It’s about honoring where you’re at...
2024-03-2156 minWOC and Allies: Business and Career Realtalk82: Have a Job? Why and How to have a Personal Brand with Visa VP Matt StoryWhat do people say about you when you leave a Zoom call or physical room?Why should you even care?First, you shouldn’t care what other people think.I’m not talking about being liked. I’m talking about your personal brand. And you might be thinking… Elaine, I have (or want) a full-time job. Why do I need a personal brand?Personal brands aren’t necessarily social media lifestyle shots and brand partnerships. Although, you know I would take a Target partnership in a heartbeat ;)A personal brand is t...
2024-03-1439 min
What's Your Story?Privilege of Choice with Elaine Lou CartasElaine Lou Cartas, a trauma-informed career and leadership coach, shares her journey from feeling the pressure of fulfilling the American dream as a first-generation immigrant to redefining her own version of success. In her pursuit of success, she recognized the privilege she collected of having choices in her journey. She emphasizes the importance of asking for help and getting a coach to navigate career transitions and make choices aligned with personal goals. Elaine highlights the power of empathy in her coaching practice and the impact of reframing success to focus on creating a legacy. In this conversation, Matt Story...
2024-03-1040 minWOC and Allies: Business and Career Realtalk81: How To Ask For A RaiseI had just got a Director position at 24. I was doing 2 jobs and increased fundraising numbers by 500%... I knew I deserved a raise.I asked my immigrant parents, “How do you ask for a raise?”They responded, “Just work hard. You’ll get a raise.”I knew that was not how it worked, so I learned to ask for a raise using these 7 steps.And guess what!? I got my $12k raise!Even better, these steps have helped clients land anywhere from $25k salaries to a $300k job!Asking...
2024-03-0720 minWOC and Allies: Business and Career Realtalk80: How To Ask For Help With Dominick Morales“Elaine, back in the Philippines, as a family of 6, we had to share 1 fish.”As a first-gen immigrant, my parents always reminded me of the privilege I have to be born and raised in this country.And I agree, what a privilege it is to type on my laptop right now and email you!This privilege almost feels like a buffet - OVERWHELMING!In the past, I’ve ended up doing the most and feeling like asking for help would equal “failure.”I used to find it hard to ask for he...
2024-02-2927 minWOC and Allies: Business and Career Realtalk78: Motherhood, Parenting Our Parents, ADHD, Marriage, and being a 9-figure Multi-passionate Entrepreneur With Danielle KitzesAs the only daughter (I have 2 brothers), I find myself doing a lot of the caretaking for my parents.I’m getting ready for my dad’s knee replacement surgery next month where I’ll be with him for the first 10-days of his recovery. And I’m attending all the doctors appointments with them.I also want to share, I am choosing to do this and understand I have agency.But what’s frustrating is that THIS is the SILENT role that a lot of women take on by default -- being the...
2024-02-151h 13WOC and Allies: Business and Career Realtalk77: How To Find A Meaningful Career With Luna Clara MuñozIs it wise to pursue a new career in this challenging economy?When is the appropriate time?How can you stay true to your beliefs and values despite the presence of capitalism, colonialism, and patriarchy, which contradict them?Damn. I know I got DEEP.Today, I am joined by my client, Dr. Luna Clara Muñoz, a TEDx speaker and career coach for academic misfits.We delve into the process of discovering a fulfilling career and how she had to unlearn many things from working i...
2024-02-0849 minWOC and Allies: Business and Career Realtalk76: Why I'm Bringing Back My Mastermind To Simplify My Business With Monica SchrockTwo years ago, in episode nine, I shared why I decided to end my mastermind and simplify my business.This episode was one of my top-rated podcast episodes where I shared how I was managing:5 different servicesDid 1-2 events per monthUltimately burned outHere we are 2 years later, and I’m bringing back the mastermind (but different AND better).Last month, all of January, I dedicated time to deleting and simplifying more of my business and, more importantly, figuring out how I can ensure BETTER client results.The big...
2024-02-011h 01WOC and Allies: Business and Career Realtalk75: How To Sell In This Economy with Jamie Gulino DavisAccording to the Federal Reserve, we have hit our highest inflation since 1982. *big collective sigh* That's more than 40 years ago!Time is wild, and so is this economy, so it was fitting to do a podcast on making money during times like these.Side note: Anyone still feel like 1999 was just 5 years ago?Because of inflation, it has affected consumer spending habits to be more conscious spenders.And for you, maybe like me -- I’m being more conscious of ALL my spending.I’ve been cutt...
2024-01-2539 minWOC and Allies: Business and Career Realtalk74: How To Be A Gentle Parent With Boundaries With Justine DavidAre you a parent? If so, you may have heard of the term gentle parenting. It's a different approach from how many of us millennials were raised, including myself.Instead of shaming, blaming, and punishing. Gentle parenting emphasizes empathy and communication.However, some parents take it too far and don't set boundaries for their child's behavior. So, how can we balance gentle parenting and setting boundaries? This discussion isn't limited to just parents; it applies to everyone in romantic relationships and relationships with our family and friends.Today’s guest is my client an...
2024-01-1841 minWOC and Allies: Business and Career Realtalk71: How To Be Confident With Your Own Decisions With Iryne CarrasquilloAt the start of the year, it's natural for us to want to make many decisions.And making decisions can be tiring AND emotional!It’s the 3rd week of the year, and I’ve already:Ended 2 collaborations (it was a mutual ending for both collaborations). I just got a thank you email last week from one of the VPs, and it has led me to a big contract with another company.Deleted 441 emails from my email list, which has led to a 28% email open increaseStarted waking up 1 hour...
2024-01-111h 02WOC and Allies: Business and Career Realtalk72: How To Find A New Job Or IndustryHate the job you’re at? Or even ready to change industries entirely?But you’ve been doing this for a long time…So, how do you find a new job or industry?I know a thing or 2 about hating a job:I’ve been fired 3xQuit 2 jobs without savingsAnd changed industries 2xIn this episode, I’m sharing with you all the deets of what I've done and what hundreds of clients have done in the past 6 years.What We Cover in This Episode:Job chan...
2024-01-1122 minWOC and Allies: Business and Career Realtalk73: What To Do When You Hate Your BusinessI hated my business in 2022.You may have had a similar feeling, but haven’t felt comfortable saying it. So let me tell you a story…When I started my business in 2017, I wanted time and freedom. That was my number one goal.What happened? My business SCALED AND BLEW UP FAST in 2020 & 2021 (yes, during the pandemic). That goal of “time and freedom” turned into just doing the most:Bi-weekly eventsGoing on Facebook and IG live every dayAND having meals with my phone and laptopAnd, of course, after 2 years of doing al...
2024-01-1124 minWOC and Allies: Business and Career Realtalk70: Our Big Podcast Mistake - Why We Decided To Change Our Name With Monica SchrockWhat you “name” something is everything.For example, when you’re looking for a plumber.You look for a “plumber” on Yelp and Google and have some options.Even though it has been a big part of my brand since the beginning, I realized the phrase “Color Your Dreams,” the former title of my podcast, doesn’t mean anything to someone searching for podcasts.My conclusion: I need to change the title to grow my podcast, and continue to provide accessible education for women of color and allies.
2024-01-1142 minWOC and Allies: Business and Career Realtalk69: Why Doing More Is A Problem, Do Less. You’re EnoughWe need more people telling us that we, exactly as we are, are enough. More importantly, we need to say it to ourselves. Instead, we live in a society that makes living the greatest game. Like we win at life somehow by achieving what we’ve been told we need to be happy. MORE!Open up your phone, turn on your laptop, and we are constantly sold this “need” for MORE:More moneyMore followers and likesMore fries with thatWith all this, we are also having:More anxietyMore conflictsMore on our screens instead of being...
2024-01-0419 minWOC and Allies: Business and Career Realtalk68: How To Rebound From A Tough YearIt's that time of year when everyone shares how great their life is…Their vacationsTheir increased wealthTheir VIP experiences with Beyonce and Taylor Swift, BLAH BLAH BLAHIt can be overwhelming and, let’s be real, annoying. *eye roll*Because not everyone had a great year, which may include you, many people had a rough 2023.Here are some actual #facts from this past year:Dr. Murthy, the US Surgeon General, shared loneliness is the #1 epidemic in our country. This makes sense, especially after COVID and living in a life where we a...
2023-12-2819 minWOC and Allies: Business and Career Realtalk67: 6 Ways For Business Survival In 2024 With Tiffany NeumanDo you have an intuitive feeling and can tell by your bank account that things need to change in your business?You notice that the same content you used to create isn’t resonating with your audience.Everyone is talking about inflation.Seeing other businesses not do well.So, how can you make sure you both thrive or at the least survive in 2024?Today, I have a special guest with me, my fellow-boxer, friend, and brand strategist, Tiffany Newman, who spent 15 years branding for Fortune 500 companies, and now she do...
2023-12-2143 min
Your Legacy Brand Podcast with Tiffany NeumanTotally Transparent 2024 Brand and Business Predictions with Elaine Lou CartasAre you ready for 2024?
My friend and client, Elaine Lou Cartas, and I sat down to have a completely transparent, unfiltered, and unedited conversation about all of our predictions for the coming year.
Essentially, we’re inviting you into our personal Voxer conversations.
So grab some popcorn as we spill the tea on everything that 2024 has in store for us.
Elaine Lou Cartas is an award-winning business coach, career coach, and speaker for women of color and allies. She sp...
2023-12-1845 minWOC and Allies: Business and Career Realtalk66. 4 Steps To Reduce Financial Anxiety With Claudia RuckerMoney. How does that word make you feel? With inflation and the holiday season, it might bring up some fear and anxiety. Even when we’re in the giving spirit, we all know this is the time when our wallets take the biggest hit. But don’t worry! I've got someone here who can show you the way out of this financial frenzy.Allow me to introduce my client and friend, Claudia Rucker, a badass first gen immigrant and Latina who knows a thing or two about helping businesses achieve financial sustainability. She...
2023-12-1433 minWOC and Allies: Business and Career Realtalk65: How To Plan For The New YearTime flies! Is it me, or does 2000 still feel like five years ago!?I still want to party like it’s 1999, which means listening to NSYNC’s albums all day while thinking of the most clever away messages for AIM.My AIM screenname was SnowyLolyPops. What was yours lol? IYKYK lmao.My team and I are getting ready to do an End of Year Planning session for our clients, and if you’re interested in the exact process of what my clients do to plan for a new year… say no more! I made a p...
2023-12-0725 minWOC and Allies: Business and Career Realtalk64: How We Get Consistent Clients Without Launching with Monica SchrockIt's the holiday season and all the new products and ads are popping up left and right.You know the ones! They’re designed to make us think we’ll never have this life-changing opportunity again.And those Playstation and Nintendo “launches” were successful because Mario Kart 64 was EVERYTHING!And now, small businesses launch using money and time to promote one thing. I used to be a launcher myself, promoting retreats and masterminds six times a year.I had spreadsheets and copy of emails, social media posts. I was constantly sharing my life...
2023-11-301h 05WOC and Allies: Business and Career Realtalk63. How To Change Careers Successfully with AvaDid you know before I turned 28, I’d been fired three times and quit two jobs? I’ve changed careers a few times, actually! Sometimes by choice and sometimes… not (lol).Right after college, I worked in campaigns -- working as a grassroots organizer and fundraiser living in 6 different states: California, Iowa, Indiana, Montana, Massachusetts, and New Mexico.I was on a weekly flight to big cities like DC, NYC, and Chicago.I made a name for myself, then realized the career I built -- I just hated it. It didn’t align wi...
2023-11-1636 minWOC and Allies: Business and Career Realtalk62. Beyond Small Talk: Networking as an Introvert with Monica SchrockAre you tired of being glued to your phone or computer screen, especially during virtual meetings like Zoom? You're not alone. Many people, including companies, are realizing the negative effects of too much screen time. So, what does this mean for us now? There will be more in-person events, conferences, and networking.Even if you’re ready to meet more people in person for your career or business, this can be a lot for introverts or those who struggle with networking.Sure extroverts invented networking ;), and you can do it too. But...
2023-11-0945 minWOC and Allies: Business and Career Realtalk61. How I Became #1 On Google, and how you can too with Andres AgueroI’m #1 on Google. Go search for yourself in the search bar with the following keywords:WOC Business CoachWomen of Color Business CoachBusiness Coach for WOCBusiness Coach for Women of ColorYep, I’m #1 on Google search after the ads.I decided to delve into the world of Google SEO because I was burned out from creating content on social media every day. I just wanted to serve. After asking clients how they found me and how they looked for a coach, I understood that my ideal clie...
2023-11-0230 minWOC and Allies: Business and Career Realtalk60. Sleigh the Q4 burnout: Avoid the hustle, enjoy the holidaysIs it me? But where did summer go? The 1st month of the 4th quarter is practically done. And I’ve been hearing from all my clients and my own body -- WE ARE TIRED.I’ll be honest: I am burned out in a good way cause SO MANY opportunities have been coming.There are so many that it’s been NECESSARY to navigate saying NO and establishing boundaries for self-care (aka taking breaks from humans) lol. As we approach the holiday season, it is important to find a balance between work and per...
2023-10-2622 minWOC and Allies: Business and Career Realtalk59. How To Keep Our Humanity In A World Of AI And Technology With John GaunttIs Terminator happening in real life right now? With AI becoming a part of our every day, it seems like it’s a machine vs. human world.For example, remember the early days of social media? Now, social media is an integral part of life.And AI is already part of our daily lives as we open up our phone, which uses face ID, or when we write an email or text, and AI suggests phrases or words to use.The important question is… how do we maintain our humanity in a wo...
2023-10-1944 minWOC and Allies: Business and Career Realtalk57. How to work when you or a friend is neurodivergent (ADHD, Bipolar, Anxiety) with Monica SchrockDo you or a friend have ADHD, Bipolar, Anxiety or you’re neurodivergent? Or experience any of these yourself?Not sure how to express and share how to best work with you? Or if you work with someone who has shared these things with you, do you want to know how you can better support them? Today, I am joined by my client, friend and marketing strategist, Monica Schrock (she/they), who has ADHD, Bipolar and General Anxiety Disorder.We’ll be sharing tips, scripts and tools you can use to work with other...
2023-10-0547 minWOC and Allies: Business and Career Realtalk54. Work Life Balance: The Lie with Natalie KuhnDo you eat lunch with your laptop? Do you find yourself in back-to-back meetings and you can't wait for a call to end because you really need to go pee? Or do you find yourself exhausted at the end of the day because now you're supposed to make dinner?Sorry if I'm triggering you when asking these questions, and I am not here to call you out! I'm just here to call you in for a deep conversation about the words work-life balance.Because here’s the thing: work-life balance is a lie.Th...
2023-08-2453 minWOC and Allies: Business and Career Realtalk53. How I Made My Business Work for Me Off the GridWe often see influencers and business owners showing off that they're on vacation while they're on vacation. I don't know about you, but I can't help but ask myself: are they really on vacation?If you’re always on your phone posting on social media, can you be present with yourself, your partner, or your loved ones? If you’re using your vacation to pitch and sell, it’s going to interfere with your relaxation, no doubt about it. In this episode of Color Your Dreams, I’m teaching you how to make your business work for you so t...
2023-08-1021 min
Super Humans with Ina Coveney#183 Elaine Lou CartasWith Elaine Lou Cartas, business and career coachOriginal Air Date: 11/2/2022 (Episode 11)After Elaine lost her job at 30 years old, she gave herself the pep talk of a life time (you can hear it in the first 5 seconds of this episode!), and started her own coaching business.But her approach has not been the “follow the leader” with funnels, launches, webinars or even Facebook ads. In fact, she does not do ads at all. Her approach is simple, human, and based on her years of experience in non-profit fundraising.Listen for the...
2023-02-2840 min
Find Your Dream Job: Insider Tips for Finding Work, Advancing your Career, and Loving Your JobIdentity Crisis? How to Realign Your Career with Your Life, with Elaine Lou CartasAre you a few years into a job that no longer excites you, or worse, makes you feel unsuccessful and unfulfilled? You may be having a career identity crisis, says Find Your Dream Job guest Elaine Lou Cartas. Don’t worry; you can fix this by paying attention to what matters most to you. Ignore the “shoulds” and dive deep into your values and priorities. Elaine suggests using informational interviews and networking to explore new avenues and possibilities. Elaine also reminds us that we all change, and an identity crisis at work might just mean it’s time for your nex...
2023-02-1527 min
Unleash Your Inner Creative with Lauren LoGrasso (A Creativity Podcast)Honor Your Desires + Live a Life of Choice & 3 Day Work Weeks w/ Business Coach, Elaine Lou CartasHi Creative Cutie! Today’s guest is Elaine Lou Cartas. She’s a business coach, career coach, and speaker for Women of Color and Allies, serving clients in 23 different countries! Elaine has been featured in Forbes, Business Insider, Money Magazine, Badassery Magazine, Pasadena Magazine, and Good Morning La La Land. She has spoken around the world from Sweden to Indonesia, as well as Fortune 500 companies like Universal Music Studios.
From this conversation you’ll learn:
How to structure work around your life, not the other way around
When it's time to move on from free wo...
2022-10-1254 minWOC and Allies: Business and Career Realtalk18. How to Honor the Evolution of You and Your Business with Amanda WalkerI’m finally getting interviewed on my own podcast!This is something I’ve been wanting to do, so I was thrilled when the opportunity presented itself.My friend Amanda Walker, a podcaster and business coach, is here to interview me about my evolution to becoming the best version of myself.I’m also Interviewing Amanda about her experience so that you can hear two different ways that a business can evolve and pivot. The point is to prove that there’s no right or wrong way for your business to evolve, there is only...
2022-06-0243 minWOC and Allies: Business and Career Realtalk17. Burnout, Grief, and Realigning Your Life with Tricia ChinniciDo two years of a pandemic have you feeling burnt out? I know that I’ve been feeling burnt out, and I’ve also had to grieve the loss of someone close to me during the pandemic, which I know so many of you have too. The loss of a loved one often causes us to realign and reevaluate what’s really important in life, so let’s do a little bit of that realigning and reevaluating together. In this episode, my guest, Tricia Chinnici, and I are getting real and raw. We’re sharing our experien...
2022-05-261h 04WOC and Allies: Business and Career Realtalk16. Accessible Money & Advice for Your BIPOC Business with Accion Opportunity FundDid you know there’s free money available to you?There are options like funding, grants, and loans for BIPOC business owners and allies like you and me.You don’t have to figure everything out on your own. If there are resources available to you, you should be leveraging them to grow your business and give back to your community. Big corporations do this all the time!I've partnered up with Luis Ramos and Desha Elliott of the Accion Opportunity Fund to share some resources and tips to grow your mission-driven business.
2022-05-191h 00WOC and Allies: Business and Career Realtalk15. The 5 Financial Pitfalls to Avoid in the Coaching and Consulting Industry with Parker StevensonAre you using your numbers to inform your decisions or are you avoiding them?Numbers don't define you, but they do tell you where you’re at and what you can do to change the future.In this episode, I’m joined by my bookkeeper, Parker Stevenson, to talk about the 5 financial pitfalls you want to avoid as a business owner and the financial state of the coaching and consulting industry in 2022.I’m also sharing some vulnerable stories from when I was $55K in debt and how I created a better relationship with m...
2022-05-1251 minWOC and Allies: Business and Career Realtalk14. Less is More: How to Simplify Your Business to Have the Life You WantIf you’re trying to add more to your business and life, what are you deleting?Saying yes to everything comes at a price. You might not realize it, but every time you say yes to something, you’re saying no to something else in your life. Are you prioritizing what to say yes to?This episode is about how to simplify your business so that you can live the life you really want. The truth is, when you focus on less, you get to have more, and trying to do all the things leads to b...
2022-05-0529 minWOC and Allies: Business and Career Realtalk13. Mindset, Marketing, and Money for BIPOC Business Owners and Allies with Troy SandidgeHave you ever been told your prices are too high? Were you tempted to lower them after a comment someone made?When you claim what is yours and know your worth, you will no longer feel the need to undervalue yourself. These are just a few of the things we’re touching on in this episode with Troy Sandidge all about mindset, marketing, and money for BIPOC business owners and allies.Troy is touching on subjects like being an imperfect ally (something we delve deeper into in Episode 6), giving yourself grace, and charging your worth....
2022-04-2852 minWOC and Allies: Business and Career Realtalk12. Creating Premium Pricing to Honor Our Ancestors with Jenny VallesDo you honor your ancestors through the life you live?What I mean by that is do you take the opportunities you’ve been given to choose a life you love?In this episode, Jenny Valles and I are talking about how to do that through the 3 P's of scaling: premium pricing, pausing, and playing.Jenny is one of my Color Your Dreams Inner Circle clients and owns a marketing agency and restaurant.As well as talking about honoring our ancestors, Jenny is covering topics like why it’s important to chan...
2022-04-2152 minWOC and Allies: Business and Career Realtalk11. Identity Crisis? How to Quit or Realign Your Business or Career With Your LifeAre you going through an identity crisis in your career, business, or life?Are you feeling like you want to either quit or burn everything to the ground but that’s not realistic because you have bills to pay? I’ve been there. And I want to tell you what I’ve learned.This episode is all about how to end or realign something. I’m sharing some powerful reflective questions to ask yourself to start feeling more aligned with yourself and happier with your life.I’ve made a lot of career changes in...
2022-04-1427 minWOC and Allies: Business and Career Realtalk10. The Privilege and Burden of Healing Generational Trauma for WOC and Allies with Harpinder MannIf you feel like healing generational trauma is both a privilege and a burden, you’re not alone. This episode is all about healing trauma as a woman of color, and we're talking it out with special guest Harpinder Mann.We’re sharing our experiences as first-generation immigrants and talking about why ending generational trauma is important to us. Harpinder is also sharing her experience as a yoga asana and meditation teacher and diving deep into how yoga creates liberation from suffering to get back to pure consciousness.You’ll be fascinated as you listen to her...
2022-04-071h 06WOC and Allies: Business and Career Realtalk9. Why I’m Ending My Mastermind + How I’m Simplifying My Business (And How You Can Simplify Your Business Too)Are you going through an identity crisis in your business?I recently decided to end my Aligned Legacy Mastermind, a group program for beginner entrepreneurs, which has been my signature offer for more than four years. Making that decision wasn't easy, so I want to show you how and why I made it.When you scroll on social media, everything looks so perfect, so I think it’s valuable for you to see the messy imperfection behind the scenes of my decision-making process. Change doesn't happen overnight, it takes a lot of thoughtful reflection, planning, an...
2022-03-3138 minWOC and Allies: Business and Career Realtalk8. Scaling and Hiring: Letting Go of Control to Scale with Jenny JonesDo you have a hard time letting go of control in your business?Letting go of control is difficult for a lot of entrepreneurs, but it’s necessary if you want to scale.Our guest on this episode, Jenny Jones, is my own operations consultant, and she’s here to teach us why letting go of control is part of the process of scaling.We’re talking about why it’s important to have systems in place, how to create SOPs, and the tools you need to know about to make your life easier.
2022-03-2444 minWOC and Allies: Business and Career Realtalk7. From Cancel Culture to Conscious Conversations in Business and LifeAre you exhausted by cancel culture? Me too.We need to move from cancel culture to conscious conversations in business and life because when we have conscious conversations, we can grow and learn from one another. Cancel culture doesn’t leave room for us to learn from our mistakes and grow and improve. Isn’t that what being human is all about?This isn’t just about business, it’s about life, so whether or not you own a business, the message in this episode is for you.I’m sharing some personal stories, e...
2022-03-1723 minWOC and Allies: Business and Career Realtalk6. Charging Your Worth as a WOC and Being an Imperfect Ally with Erica Courdae and India JacksonWhat does it mean to charge your worth as a woman of color?We’re joined in this episode by two amazing guests, Erica Courdae and India Jackson, to unpack the term “charge your worth” and the weight that it can carry for women of color.Erica and India are also reflecting on the significance of women of color and allies working together and the importance of being an imperfect ally to yourself and others. This episode will change the way you think about values, allyship, cancel culture, and so much more.In 2018, Erica...
2022-03-101h 05WOC and Allies: Business and Career Realtalk5. Time and Energy Management to Get Your Life BackWhat could you do if you had more time—not just in your business, but in your life?In this episode, we’re talking about time and energy management. I want you to notice that I’m including energy in this because your energy is just as important as your time.We’re talking about how to define success and happiness, how I stay grounded in my goals for the year, and what I do to reflect on what is and isn’t working. I’m also sharing a behind-the-scenes look at how I figure out and sche...
2022-03-0326 min
The Legalpreneur Podcast143 - Creating Abundant and Enriched Careers with Elaine Lou CartasI’m so excited to welcome Elaine Lou Cartas to the show! I support and back her mission to champion women of color in so many different ways. Elaine is a business and career coach for women of color and allies helping them to create abundant and enriching business careers and legacy that doesn’t follow the rules.In this episode we will cover:How to deal with rejection and learn from itThe importance of cultivating and nurturing relationshipsWhy havin...
2022-03-0230 minWOC and Allies: Business and Career Realtalk1. What is Color Your Dreams?Welcome to the first episode of the Color Your Dreams podcast! I’m so excited to get things started.I'm here to challenge you to be your best self by creating a business and career that is sustainable, abundant, and enriching, without playing by other people's rules.In this introductory episode, I’m talking about the origins of Color Your Dreams and how my past experiences as a grassroots organizer, activist, and nonprofit fundraiser led me to be a business and career coach for women of color and allies. I’m sharing the exact moment I real...
2022-02-2420 minWOC and Allies: Business and Career Realtalk2. Why You Need to Selfishly Put Yourself First as a WOC and Ally with Nicole CruzAre you constantly putting other people’s needs before your own?Our first guest on the podcast is life coach Nicole Cruz, and she is talking about why you need to selfishly put yourself first as a woman of color and ally.I knew that I wanted one of the first episodes of Color Your Dreams to be about mindset, and I couldn’t think of anyone better to speak to us about that than Nicole.She’s sharing her take on how putting yourself first honors your ancestors, improves your relationships, and enable...
2022-02-2430 minWOC and Allies: Business and Career Realtalk3. How to Scale Your Business Without Copying Everyone ElseAre you feeling overwhelmed about what to do next? Everyone has a different opinion about what you need to do to have a successful business, but guess what? You don’t have to do what everyone else does.This episode is about how to create an aligned legacy without copying everyone else.I’m sharing my experience transitioning from working full-time to starting my business, as well as what I’ve noticed from working with my clients over the last five years. I’m taking you behind the scenes of how I created my signature offer to...
2022-02-2426 minWOC and Allies: Business and Career Realtalk4. How to Start Being Less Dependent on Social Media with Monica SchrockDo you rely on social media for most of your marketing?It can feel like social media is the only way to grow your business, but Monica Schrock is here to tell us why that’s just not true.In this episode, Monica is sharing five ways to be less dependent on social media including relationship marketing, email marketing, creating marketing goals, brand messaging, and creating a website. Monica is also sharing a prediction for marketing in 2022.Get ready to take some notes and you’ll walk away from this episode with a whol...
2022-02-241h 02
The Bottom Line by Evolved FinanceTBL Episode 171: Elaine Lou Cartas - Founder of the Color Your Dreams Movement™The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown. This week, Parker chats with Elaine Lou Cartas. Elaine specializes in helping women of color entrepreneurs and industry leaders land their dream careers and create business opportunities through authentic relationships both online and offline. As a result, clients have made m...
2022-02-2249 minWOC and Allies: Business and Career RealtalkWelcome to Color Your Dreams with Elaine Lou CartasThe Color Your Dreams Podcast is for women of color and allies who are running a business or creating a career and are ready to get into alignment and create a legacy for more than just themselves.Elaine Lou Cartas, your host and a former grassroots organizer and nonprofit fundraiser, is here to encourage you in creating a business and career that is sustainable, abundant, and enriching - without cookie-cutter programs or trends.With a firm belief in creating the life you want, as opposed to the life your family told you was safe and...
2022-01-2401 min
The Shift Show322: Why You Need To Pivot Your Business To Skyrocket Your Revenue With Elaine Lou CartasIn today’s world, more and more business owners feel tied to their business. But here's the secret- it’s not about you. In this episode of The Shift Show, I talk with Elaine Lou Cartas all about things you can do to dissociate from your business and better serve your clients, all while soaring in your profits. Disclaimer: This episode contains a few words that may not be appropriate for younger ears. You’ll hear: How not to take rejection personally Tips to connect with your clients Things you can do to...
2021-01-0432 min
Super Humans with Ina Coveney#11 The secret to seamless sales with Elaine Lou CartasWith Elaine Lou Cartas, business and career coachAfter Elaine lost her job at 30 years old, she gave herself the pep talk of a life time (you can hear it in the first 5 seconds of this episode!), and started her own coaching business.But her approach has not been the “follow the leader” with funnels, launches, webinars or even Facebook ads. In fact, she does not do ads at all. Her approach is simple, human, and based on her years of experience in non-profit fundraising.Listen for the tricks that could turn your busi...
2020-11-0240 min
The Lucy Liu Show6 High Organic Touch Outreach & Scripts To High Paying Clients With Elaine Lou CartasElaine Lou Cartas is a business and career coach, speaker and #1 Amazon best selling author of “You Are Meant for More”, serving clients in over 21 different countries. Learn more about Elaine at www.elainelou.com Complete show notes at https://www.lucyliucoaching.com/podcast-6
2019-10-0320 min
The Tao of Self-Confidence639: Color Your Dreams With Elaine Lou CartasElaine Lou Cartas is a business and career coach, speaker and #1 Amazon best selling author of You Are Meant for More, serving clients in over 21 different countries. Elaine specializes in helping women of color land their dream career through authentic relationships both online and offline. As a result, clients have received $25k raises, transitioned into new careers and created their own global businesses. Elaine has over a decade of experience as a political grassroots organizer, and nonprofit fundraiser. One of her proudest accomplishments was raising $1 million in student scholarships in sixmonths, providing 200+ scholarships. Today, Elaine is the founder of the C...
2019-03-2809 min