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Showing episodes and shows of
Elery Pfeffer
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Podcast THE ECOMMERCE EDGE con Jason Greenwood - Edición en Español
E450:🎙️CONVERTIR APLICACIONES DE CONSUMIDOR EN LA ÚLTIMA PLATAFORMA DE DESCUBRIMIENTO DE MARCAS Y NUEVOS PRODUCTOS | ELERY PFEFFER - NIFT | THE ECOMMERCE EDGE Podcast
💡Elery (https://www.linkedin.com/in/elery-pfeffer-133220) es el fundador y director ejecutivo de Nift - https://www.gonift.com 💡Nift es una plataforma de obsequios de aplicaciones para consumidores basada en SaaS 💡Las aplicaciones para consumidores como AfterPay, MindBody y Tripadvisor utilizan Nift para agradecer y recompensar a sus clientes. 💡Los clientes le dicen a Nift lo que les gusta y nuestra IA les ofrece obsequios que pueden usar para probar nuevos productos y servicios. 💡El resultado es un CAC eficiente para las marcas, un mayor ARPU para las aplicaciones de los consumidores y...
2024-11-22
39 min
THE ECOMMERCE EDGE Podcast with Jason Greenwood
E450:🎙️TURNING CONSUMER APPS INTO THE ULTIMATE NEW PRODUCT & BRAND DISCOVERY PLATFORM | ELERY PFEFFER - NIFT | THE ECOMMERCE EDGE Podcast
💡Elery (https://www.linkedin.com/in/elery-pfeffer-133220) is the Founder & CEO of Nift - https://www.gonift.com 💡Nift is a SaaS based consumer app gifting platform 💡Consumer apps like AfterPay, MindBody and Tripadvisor use Nift to thank and reward their customers 💡Customers tell Nift what they like and our AI matches them with gifts they can use to try new products and services 💡The result is efficient CAC for brands, increased ARPU for consumer apps, and great gifts for consumers to enjoy 💡In this episode, Jason & Elery discuss hpw rising CAC and satur...
2024-11-22
37 min
eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection
Authentic Connections: How Nift Is Changing The DTC Landscape
Welcome to eCommerce Fastlane. Today, my guest is Elery Pfeffer, the CEO and Founder of Nift.In this episode, Elery shares innovative strategies for customer acquisition and retention through strategic gifting, addressing the challenges of rising customer acquisition costs and platform dependence.Key Discussion Points:Breaking free from traditional advertising modelsImplementing cost-effective customer acquisition strategiesLeveraging first-party data for better customer engagementBuilding sustainable marketing channels beyond Meta and GoogleMaintaining consistent ROAS during peak seasonsWhether you’re a Shopify merchant spending $1M+ annually on advertising or looking to diversify your marketing channels, this episode of...
2024-11-05
29 min
DTC Podcast
Bonus: How Firstleaf Scaled Spend 10x on a CPA Basis with Nift’s Targeted Gifting
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, Eric interviews Elery Pfeffer, CEO & Founder of Nift, and Geoff Sanders, CMO of Firstleaf, on how Nift’s targeted gifting platform helps Firstleaf scale its wine subscription business. Geoff shares how Firstleaf has increased its investment in Nift 10x over two years while maintaining strong unit economics, a challenge many DTC brands face in a competitive marketplace. Scale User Acquisition Reliably with Nift's Gifting Network: https://www.gonift.com/business/ Tr...
2024-10-30
24 min
2X eCommerce Podcast
How Nift Offers Consumer Brands A New Way to Acquire Customers at Scale → Elery Pfeffer
Subscribe to Our Conscious Commerce Newsletter:Stay updated with the latest insights and tips by subscribing to our newsletter here: https://subscribe.2xecommerce.comShownote available on: https://2xecommerce.com/podcast/ep456/In this episode of the 2X eCommerce podcast, host Kunle Campbell is joined by Elery, the founder of Nift, to discuss an innovative alternative to traditional advertising platforms like Meta. They explore how Nift offers eCommerce brands a scalable way to acquire highly engaged, high intent customers by leveraging a network of premium consumer apps to match brands with potential customers...
2024-10-22
45 min
The Hard Sell
How Elery Pfeffer Used a High-Velocity Sales Process to Accelerate Results
You can learn more about Nift Networks at gonift.com or contact Elery at elery@gonift.com.Elery Pfeffer: https://www.linkedin.com/in/elery-pfeffer-133220/Joel Stevenson: https://www.linkedin.com/in/joelstevensongm/The Hard Sell is brought to you by Yesware.
2021-12-14
26 min