Shows
Indie Board Session#6 From $9 Plans to 10x Enterprise Deals: The Tiiny Host Shift upmarketHow do you scale a viral, product-led platform without losing its simplicity?Elston Baretto bootstrapped Tiiny Host, a no-code hosting tool used by over a million people, from a simple MVP into a business doing $500K+ ARR, with 60,000+ signups/month.But most users only pay $9–$38/month.In this episode of Indie Board Sessions, Elston Baretto, David Apple (ex-Notion, ex-Typeform), and I unpack the next stage of growth: Turning indie adoption into institutional contracts....2025-07-2952 min
Chin-wag Business ShowHow You Can Bootstrap to 3,000 Customers - With ZERO FundingWhat if you could grow a business to 3,000 customers - without funding, investors, or even ads?Elston Baretto is the founder of Tiiny Host, a no-code platform that lets anyone instantly publish and share websites, portfolios, and presentations. He bootstrapped Tiiny Host from a solo side project into a thriving subscription business with 3,000+ paying customers and 150,000 monthly visitors, all without a single penny of outside investment.He reveals:▫️Why revenue-first beats raising money every time.▫️The secret to growing when you have no budget.▫️How to find the one marketing channel that works for you.▫️The reason most founders fail, and how to...2025-06-031h 05
Scaling DevToolsChatGPT didn't kill SEO - Elston Baretto, founder of Tiiny.hostElston Baretto is the founder of Tiiny.host - the simplest place to put your work online. In this episode we talk about how Elston has been able to grow Tiiny to 70,000+ sign ups per month with content marketing. This episode is brought to you by WorkOS. If you're thinking about selling to enterprise customers, WorkOS can help you add enterprise features like Single Sign On and audit logs. Links:- Tiiny.host - Elston Baretto - Ramen Club - Charlie Ward - Sabba - Veed 2025-05-2348 min
The Ramen Club Podcast 🍜Growing a hosting platform to $400k ARR: Elston Baretto (Tiiny Host)After a hiatus, The Ramen Club podcast (formerly Ramen FM) is back!For episode 10, I spoke to my good friend friend and long-time Ramen Club member, Elston Baretto (founder of Tiiny Host).Tiiny Host is the simplest way to host and share your work online - uploading HTML, PHP, PDFs & Zip files (plus more soon) in seconds.Started 4 years ago, Elston grew it to $400k ARR as a solo, bootstrapped founder primarily using SEO. I asked him his frameworks for identifying startup opportunities, choosing the best marketing channel for your startup, w...2025-05-0652 min
Shameless Careers28: From Side Hustle To $30K/month Business - Elston's StoryEver dreamt of building your own business without quitting your 9-to-5? In this episode of Shameless Careers, we sit down with Elston Baretto, founder of Tiiny Host, to unpack exactly how he built a thriving SaaS company - which he had started as a side gig. Tune in to the interview to find out: Why, if its your first business, its better to start with an existing idea - and simply pivot it to a different market (vs creating something brand new)Why, in this era of noise and difficulty of getting people's attention, it is more...2025-03-2657 min
Indie BitesHow Podsqueeze grew to $16k MRR in 18 months - Tiago FerreiraTiago Ferreira is the co-founder of Podsqueeze, an AI podcast tool that helps automate your podcast content. The tool, that helps you create show notes, newsletters, social posts and more, is currently doing $16k MRR and growing. You might also know Tiago from his podcast Wannabe Entrepreneur, where he’s interviewed impressive founders including Pieter Levels.Timestamps00:00 - Intro120 - Tiago Ferreira01:06 - Tiago's background02:25 - Lessons from failures03:40 - Starting Podsqueeze - solving your own problem05:53 - How Podsqueeze had a successful launch06:40 - How to have a successful launch08:10 - Growth tactics for Podsqueeze...2024-09-1315 min
SolosMarketing and SEO: Building a Successful BusinessSummary
Elston shares his journey from being a software engineer to becoming a successful solo entrepreneur. He discusses his early projects, the challenges he faced, and the strategies he employed to achieve success. The conversation also delves into the importance of marketing, the role of SEO, and the value of releasing features in beta. Elston emphasizes the need for iterative development and the significance of user feedback in product improvement. The conversation covers a range of topics including user experience, product development, project management, startup experiences, and the importance of bootstrapping. It delves into the challenges and insights of...2024-08-041h 30Indie BitesHow to get to ramen profitability - Charlie Ward, Ramen ClubToday is a special episode, because it marks 100 episodes of Indie Bites. And to mark the occasion, I’m bringing back my guest from episode 1, Charlie Ward, founder of Ramen Club to talk about how he’s grown to community into the core of the London indie scene while scaling to £7k MRR in the process. Charlie has also been a long time supporter of the show, having sponsored well over 30 episodes and taking a bet on me early on.Timestamps00:00 - Intro01:40 - The impact Ramen Club has on other founders03:08 - Rebranding to Ramen Club0...2023-11-1515 minIndie BitesFrom $0 to $10k MRR in 2 years - Elston Baretto, Tiiny Host (Revisited)Elston Baretto was last on the pod in March 2021, when he’d just grown his tool, Tiiny.host, to $600 MRR and we recorded as part of my mission to share stories of unknown indie hackers with potential. Fast forward 2 years and Tiiny Host has grown to $10k MRR and Elston has just quit his job to become a full time indie hacker.👉 My side project, Whitstable Craft Co.Topics covered:Hitting $10k MRRWhy PDF hosting has been pivotal for growthBuild what people search forWhy SEO has been such a huge growth driverHow to do SEOGo...2023-03-1916 minIndie Bites$600 MRR and 150 new users per day with SEO and marketing - Elston Baretto, Tiiny HostElston Baretto is the founder of Tiiny.host and is in a similar position to most indie hackers - working on his side-project alongside a full time job, but has had a career packed with learnings that we're going to talk through in this episode. Elston started out his career at JP Morgan, having reluctantly accepted a graduate job he planned to stay at for 6 months. 4 years later, he was still at the conglomerate bank, but he wasn't satisfied staying there for the rest of his career.While at JP Morgan, Elston launched a few side-projects, some...2021-03-1715 min