Shows
Big ThinkGenerative AI is not the panacea we’ve been promised | Eric Siegel for Big Think+There's an illusion around generative AI. 🤖 Headlines promise it’ll revolutionize everything, solve business problems, and displace workers. But that’s hype.
Generative AI is *impressive*, yes — capable of first drafts, conversations, and mimicking human language. But it isn’t magic. It's not autonomous. You still need to proofread, verify, and correct it. ✍️
Meanwhile, **predictive AI** — the older cousin — quietly delivers real, measurable value. It improves operations by making **data-driven predictions** that inform decisions:
- Who to market to đź›’
- Which transaction is likely fraud đź’ł
- Which train wheel or building might fail 🚂🔥...2025-05-0711 min
Straight No Chaser - A Jazz ShowPodcast 994: A Conversation with Eric Scott ReedI last caught up with pianist Eric Reed almost two years ago, as he marked the release of his fine tribute album Black, Brown and Blue (Smoke Sessions Records). He returns to original music with his full name on the album Out Late (Smoke Sessions Records), buoyed by a killer band featuring trumpeter Nicholas Payton, tenor saxophonist Eric Alexander, bassist Peter Washington, and drummer Joe Farnsworth. This stellar quintet’s members share deep histories with one another as well as with the l+abel’s namesake Manhattan club. So it seemed natural when Reed wanted to record a ne...2025-04-2738 min
The BIG Strategy PodcastE045: How Predictive AI is Changing Business Strategy with Eric SiegelAI isn’t just changing business – it’s redefining the game. Eric Siegel, CEO of Gooder AI, has spent over 30 years at the forefront of this transformation. A former Columbia University professor and a leading expert in machine learning, Eric breaks down the real difference between AI and machine learning, how predictive and generative AI are reshaping strategy, and why AI valuation is the next big frontier. In this episode, he reveals how leaders can harness AI to drive smarter decisions and gain a competitive edge.In this episode, we explore:From academia to AI entrepreneur: Eric S...2025-04-1553 min
Why Lead?0083 - The AI Playbook: How to Win with Machine Learning ft Eric SiegelWhat if you could predict who will buy, who will click—or even who might lie or die? In this episode, Ben Owden sits down with Dr. Eric Siegel founder of Machine Learning Week, a globally recognized expert on demystifying machine learning and author of two landmark books, Predictive Analytics and The AI Playbook, Dr. Siegel.They cut through the hype of “AI” to reveal how predictive analytics (the real engine behind so many “AI” claims) is transforming day-to-day business operations—from fraud detection an...2025-02-261h 05
Value Driven Data Science: Boost your impact. Earn what you’re worth. Rewrite your career algorithm.Episode 48: Overcoming the Machine Learning Deployment ChallengeIt’s been 12 years since Thomas H Davenport and DJ Patil first declared data science to be “the sexiest job of the 21st century” and in that time a lot has changed. Universities have started offering data science degrees; the number of data scientists has grown exponentially; and generative AI technologies, such as Chat-GPT and Dall-E have transformed the world.Yet, throughout that time, one thing has remained the same. Most machine learning projects still fail to deploy.However, it’s not the technical capabilities of data scientists that let them down – those are now better tha...2024-10-2349 min
Straight No Chaser - A Jazz ShowPodcast 985: A Conversation with Dan Siegel Pianist and keyboardist Dan Siegel has covered a broad swath of the jazz spectrum over the course of his four-and-a-half decade career, from straight ahead swing to sleek contemporary sounds. While that’s a testament to Siegel’s multi-faceted talents and restless curiosity, it’s also the result of the diverse array of collaborators that have joined him along the journey – a roster that includes Bela Fleck, Steve Gadd, Larry Carlton, Ernie Watts, Ottmar Liebert, Lee Ritenour, Brian Bromberg, Eric Marienthal, Bob Sheppard, Boney James, Alex Acuña and others. Siegel’s twenty-third release, Unity, is the latest and one...2024-09-1727 min
Ignite: Conversations on Startups, Venture Capital, Tech, Future, and SocietyIgnite AI: Machine Learning Week Founder Eric Siegel on AI’s Limitations and Potential | Ep98In this episode of the Ignite podcast, Brian Bell hosts Eric Siegel, a renowned expert in artificial intelligence (AI) and machine learning. Siegel, who has been involved in the field for over 30 years, shares insights from his extensive career, which spans from academia to consulting. He discusses the evolution of AI, highlighting his experiences as the founder of Machine Learning Week and CEO of Gooder AI. Siegel emphasizes that despite the hype surrounding AI, it remains a tool to be used with clear value propositions, cautioning against the exaggerated expectations often associated with AI autonomy.
The conversation dives into...2024-09-1654 min
Talks at GoogleEp466 - Eric Siegel | The AI PlaybookLeading consultant and former Columbia University professor Eric Siegel visits Google to discuss his book “The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.” The book explains how machine learning works and how to successfully operationalize it. The greatest tools are often the hardest to use. Machine learning is the world’s most important general-purpose technology – but it’s notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine learning initiatives routinely fail to deploy, never realizing value. What’s missing? A specialized business practice suitable for wide adoption. In "The AI Playb...2024-07-231h 01Talks at GoogleEric Siegel | The AI PlaybookLeading consultant and former Columbia University professor Eric Siegel visits Google to discuss his book “The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.” The book explains how machine learning works and how to successfully operationalize it. The greatest tools are often the hardest to use. Machine learning is the world’s most important general-purpose technology – but it’s notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine learning initiatives routinely fail to deploy, never realizing value. What’s missing? A specialized business practice suitable for wide adoption. In "The AI Playb...2024-07-231h 01
unSILOed with Greg LaBlanc437. Aligning Data Science and Machine Learning for Business Success feat. Eric SiegelEver wondered how to truly bridge the gap between technical expertise and practical business implementation? How did the terminology shift from "data mining" to "predictive analytics" and revolutionize the business world? Eric Siegel, Ph.D., is a leading consultant and former Columbia University professor who helps companies deploy machine learning. He is the founder of the long-running Machine Learning Week conference series and the author of several books. His latest work is titled, The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.Eric and Greg discuss what motivated Eric to leave academia to s...2024-07-0850 min
BRITE IdeasDon't lose the AI predictive forest for the genAI trees with Eric Siegel '98SEASOn Episode 19 of the BRITE Ideas podcast, Matt speaks with Eric Siegel '93SEAS '95GSAS '95SEAS '98GSAS '98SEAS (ah, the multiple degrees that accumulate during a custom-designed PhD effort), former faculty at Columbia University, and author of Predictive Analytics and, his latest, The AI Playbook. At the core of the conversation is Eric's reminder that traditional AI/ML efforts -- "predicting who will click, buy, lie or die," etc. -- are highly effective and still underutilized AI tools within organizations. The hype of generative AI is certainly warranted, but Eric is eager to h...2024-06-1356 min
Funnel RebootThe AI Playbook, with Eric SiegelEpisode 199 Today’s topic is AI and ML, and though you may think this doesn’t concern marketing, we need to acknowledge how it’ll shift things. Up to now, marketing was done on the premise that for a given audience shown a message, some average percentage, would act on it. With AI, we’re now able to look at individual audience members and predict how each of them would act upon a message, and at the opportune moment we could have the message show up to each one of them. Goodbye analyzing what happened with crud...2024-06-0856 min
Agile Digital TransformationEric Siegel & Greg Kihlstrom - Leveraging agile to unlock the full potential of AIEric Siegel is a former Columbia professor, leading ML consultant & author of The AI Playbook, and Greg Kihlstrom is a CX and marketing technology transformation consultant, author & keynote speaker, as well as the host of The Agile Brand.In this episode, Eric and Greg return to the podcast to discuss how tapping into agile principles would enable businesses and organizations to get more value out of AI and machine learning initiatives.Links & mentions:agiledrop.com/podcast/eric-siegel-are-we-headed-towards-ai-winteragiledrop.com/podcast/greg-kihlstrom-continuous-improvement-ai-customer-experiencelinkedin.com/in/gregkihlstromtheagilebrand.combizml.commachinelearningweek.com2024-05-2333 min
ISF PodcastEric Siegel - The AI Playbook: Leveraging machine learning to grow your businessToday, Steve is in conversation with AI expert Eric Siegel. A former professor at Columbia University, Eric is the founder of the long-running Machine Learning Week conference series and a bestselling author. His latest book, The AI Playbook, looks at how businesses outside Big Tech can leverage machine learning to grow. He and Steve discuss the differences between generative and predictive AI, the most effective ways to implement AI into an organization’s operations, and how we might expect this technology to be useful in the future.
Key Takeaways:
1. No matter how controlled or well thought out a...2024-04-0921 min
DisrupTVIs AI reinventing the way we work? | Paul Daugherty and Eric SiegelThis week on episode 359, we interviewed Paul Daugherty, Chief Technology and Innovation Officer at Accenture and Eric Siegel, Author of The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.
Paul brought us up to speed on Accenture's plans on investing in AI over the next three years. He also touched on how AI is reinventing the way we work and discussed how we can ensure that the industry continues to innovate, but does so ethically and responsibly. Eric shared the details on his new book, The AI Playbook. He discussed the ins and outs of machine learning and...2024-04-051h 02
The CLS Experience with Craig SiegelMental Health, The NFL and Reinvention With Eric DeckerIn our newest podcast episode, I sit down with none other than Eric Decker – yeah, the former NFL superstar who's made a massive leap from the electric buzz of football stadiums to the introspective world of personal growth and self-discovery. THIS was deeper than I expected and that’s what creates the magic. Eric gets real with us, opening up about how he's redefined his game plan for life.On today's episode of The CLS Experience, we have a very exclusive treat. Hailing from a very small town in Minnesota, he defied odds and smashed through adversity to b...2024-03-1947 min
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXMachine learning in the enterprise with Eric Siegel, Machine Learning WeekToday we’re going to talk about machine learning in the enterprise and how, despite a less than stellar success rate, organizations can achieve success with the right approaches.To help me discuss this topic, I’d like to welcome Eric Siegel, Founder of Machine Learning Week and author of The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.ResourcesGet The AI Playbook: Mastering the Rare Art of Machine Learning Deployment by Eric Siegel: https://mitpress.mit.edu/9780262048903/the-ai-playbook/Machine Learning 2024 website: https://machinelearningweek.com/Sign up fo...2024-02-2630 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXMachine learning in the enterprise with Eric Siegel, Machine Learning WeekToday we’re going to talk about machine learning in the enterprise and how, despite a less than stellar success rate, organizations can achieve success with the right approaches.To help me discuss this topic, I’d like to welcome Eric Siegel, Founder of Machine Learning Week and author of The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.ResourcesGet The AI Playbook: Mastering the Rare Art of Machine Learning Deployment by Eric Siegel: https://mitpress.mit.edu/9780262048903/the-ai-playbook/Machine Learning 2024 website: https://machinelearningweek.com/Sign up fo...2024-02-2630 min
Office Hours with David MeltzerBen Fraser, Dr. Eric SiegelDr. Eric SiegelEric Siegel, Ph.D., is a prominent consultant and former Columbia University professor renowned for his expertise in machine learning deployment. He founded the Machine Learning Week conference series, instructs the online course "Machine Learning Leadership and Practice – End-to-End Mastery," and serves as executive editor of The Machine Learning Times. He authored the bestselling book "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die," widely used in university courses.Ben FraserBen Fraser is the Chief Investment Officer at Aspen Funds, where he co...2024-02-1541 min
AI and the Future of Work: Artificial Intelligence in the Workplace, Business, Ethics, HR, and IT for AI Enthusiasts, Leaders and AcademicsDr. Eric Siegel, Founder of Machine Learning Week, on 6 steps to usher in successful ML projectsDr. Eric Siegel is a leading consultant and former Columbia University professor who helps companies deploy machine learning. He is the founder of the long-running Machine Learning Week conference series and its new sister, Generative AI World, the instructor of the acclaimed online course “Machine Learning Leadership and Practice – End-to-End Mastery,” executive editor of The Machine Learning Times, and a frequent keynote speaker. He wrote the bestselling "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die," which has been used in courses at hundreds of universities, as well as "The AI Playbook: Mastering the Rare Art of...2024-02-1236 min