Shows
Growth, Brands and More PodcastBrands: What Really Matters | Ed Burghard | Part IIThe second part of my conversation with Edward Burghard: Ed spent 35 years sharpening his branding skills at Procter & Gamble, one of the world’s most preeminent branding companies, where he earned the distinguished title of Harley Procter Marketer in recongition for his expertise. Ed also led the start up of the Ohio Business Development Coalition (501 C-6) and development of the Ohio brand. He played a key role in the state earning the annual Site Selection Governor’s Cup Award in 2006, 2007, 2008, 2009, and 2011.In this episode, host Filiberto Amati and guest Edward Burghard discuss the esse...2024-09-2334 min
Growth, Brands and More PodcastBranding: The P&G Way | Ed Burghard | Part IIn this episode, I speak with P&G veteran Edward Burghard: Ed spent 35 years sharpening his branding skills at Procter & Gamble, one of the world’s most preeminent branding companies, where he earned the distinguished title of Harley Procter Marketer in recongition for his expertise. Ed also led the start up of the Ohio Business Development Coalition (501 C-6) and development of the Ohio brand. He played a key role in the state earning the annual Site Selection Governor’s Cup Award in 2006, 2007, 2008, 2009, and 2011.In this episode, host Filiberto Amati interviews Edward Burgard, a form...2024-09-1648 min