Shows
Go To Masters ShowFlavio Ferracuti on The Psychology of Change in Medical SalesFlavio Ferracuti is the Director of Sales, EU Distributed Operations at STAAR Surgical. On this episode of the Go To Masters Show, he brings a global sales perspective rooted in medical innovation and strategic leadership. Flavio discusses:Why strong customer relationships go beyond product and into business advisoryThe role of psychology and neuroscience in sales successThe balance of scientific expertise and commercial acumen in the medical device spaceConnect with Flavio: LinkedInFollow us: Linkedin | X2025-05-1531 min