Shows
Response DriversStaying Relevant by Bridging Enterprise Strategy and Niche Execution With Francine FederFrancine Feder is the Fractional Chief Marketing Officer at OK4WD, a premier off‑road and overland vehicle outfitter founded in 1979 that builds custom trucks and serves as North America’s exclusive distributor for several international brands. She brings over two decades of award‑winning strategic marketing experience, including leadership roles at Foot Locker, where she drove creative campaigns, digital transformation, and brand equity growth. In her fractional CMO capacity at OK4WD, Francine provides high-level strategic guidance, digital strategy, and brand development without the commitment of a full-time executive. In this episode… Staying relevant in marke...
2025-07-2239 min
The Sundilla Radio HourThe Sundilla Radio Hour #577The Sundilla Radio Hour for the week of 05/13/2024 featuring: Laurie MacAllister “Home” The Lies the Poets Tell (2018 Laurie MacAllister) 4:44 Muhammad Seven “Blue Collar Math” Single (2024 Muhammad Seven) 3:08 Julie Williams “Southern Curls” Julie Williams (2023 Julie Williams Music) 4:37 The Brother Brothers “Comes and Goes” The January Album (2024 Stumbling Rose) 3:59 Sam Robbins “Remind Me” From a Living Room (2024 Sam Robbins) 3:41 Humbird “Pink Moon for John Prine” Still Life (2021 Humbird) 2:52 Spencer LaJoye “Forgiveness” Shadow Puppets (2024 Spencer LaJoye) 2:24 Dallas Ugly “Saint-Louis” Watch Me Learn (2022 Dallas Ugly) 3:53 Kora Feder “I’d Be a Maria” In S...
2024-05-2059 min
Her Hypesquad with Bosstrack40. Francine Feder on building strong teams, handling rejection, work/life balance, marketing + women’s sports, and respecting your teamWelcome back to another episode of Her HypeSquad with Bosstrack!
This week I talk with Francine Feder, marketing executive, about building strong teams, understanding your team’s motivations, handling rejection, marketing and women’s sports, respecting your team, promoting work/life balance and so much more.
Francine has so much insight, experience and advice to share from her many years of experience.
About Francine Feder:
Francine is currently working as an independent marketing consultant after her 20+ year career with Foot Locker Inc including 12 years at the VP level leading diverse Marketing team...
2023-08-0959 min