Shows
Your Mic"Brand-Safe" Is a Podcast Genre (And It’s Boring)In this episode of Your Mic, Freddy goes after the beige monster: brand-safe podcasts that sound like internal town halls instead of real shows.We break down what makes the best branded podcasts actually work—story-first, audience-first, emotionally honest content that just happens to be funded by a company—and how case studies consistently show that authenticity and subtle branding drive higher engagement and brand affinity. Then we drag over-branded, slogan-heavy shows that treat every episode like an ad, ignoring the advice from experts who say the magic is “from you, not about you.In this e...
2026-02-1908 minYour MicOne Tiny Fish Can Fix Your Entire Podcast ProcessIn this solo episode of Your Mic, Freddy goes underwater—literally—to talk about what a tiny Japanese pufferfish can teach you about preparation, obscurity, and playing the long game as a podcast creator.You’ll hear about the white‑spotted pufferfish that spends 7–9 days carving a 6–7-foot geometric “crop circle” in the sand to attract a mate, a ritual divers noticed in 1995 but didn’t attribute to the species until 2013. Then we drag that metaphor kicking and screaming into podcast land: outlines, scripts, obsessive editing, and what it means to keep building your circle when almost nobody’s watching...
2026-02-0507 minYour MicYou Can Do Everything Right and Still LoseToday, Freddy goes back to peewee football—four seasons of the Klein Jets dominating regular seasons, only to lose the Super Bowl to the same team, the Spring Raiders, every single year.It becomes a brutal metaphor for podcasting: you can prepare hard, execute well, do “everything right,” and still lose when it matters—because life, timing, and tech don’t care about your effort. Youth coaches talk about how culture and development don’t always equal championships, just like podcasters can build good shows and still get wrecked by cancellations, outages, or bad luck.In this epis...
2026-02-0310 minYour MicYour Podcast Is Undefeated...BUT NOBODY CARESIn this solo episode of Your Mic, Freddy raids Creed for every lesson it has about ego, humility, and getting your ass kicked on the way to greatness.We walk through Adonis Creed’s 15–0 record in Mexico, his humiliating sparring loss to Danny “Stuntman” Wheeler that costs him his Mustang, his back-to-basics training with Rocky Balboa, and his split-decision loss to “Pretty” Ricky Conlan where he still “wins the night” by earning the crowd’s respect.Then we drag all of that into podcasting: big fish/small pond illusions, public failure, stripping your show down to fundamentals, a...
2026-01-2911 minYour MicResilience Is The Real Podcast MetricSuffering is not the tax you pay for podcasting. It is the training camp.Freddy Cruz reframes the sting of low downloads, awkward interviews, and lonely recording sessions as reps, not punishment. Pain and tiny numbers stop being a verdict on your talent and start becoming the weight rack where you build resilience, timing, and a voice that does not crack every time the stats dashboard looks ugly.Every rough episode forces you to confront your bad habits, sharpen your questions, clean up your structure, and figure out who actually cares about what you are...
2026-01-2206 minYour MicBuilding a Podcast While Nobody ClapsSilence is still a response. Criticism is proof someone noticed. The podcaster who keeps publishing anyway is the one actually in the arena.Freddy Cruz drags podcasting out of the comfy “content” bucket and drops it straight into Teddy Roosevelt’s arena, where you show up under the lights, swing, miss, and bleed in public. Episodes flop, guests ghost you on promotion, social feeds pretend your show does not exist, and sometimes the only comment you get is someone dunking on your download count or your voice.Instead of spiraling, he pushes three survival rules. First...
2026-01-1305 minYour MicChoosing Your Hard: From Corporate to CallingThis one hits your feed a little sideways. Instead of hosting, Freddy steps into the guest chair on Dr. Angela Sturm’s Beauty Unveiled, and the conversation rips the mask off “safe” careers in corporate radio and big hospital systems.Dr. Sturm and Freddy trade war stories about bad offers, form‑letter rejections, and the exact moment you realize you’d rather build your own wheel than run in someone else’s until you break. From launching a plastic surgery practice while pregnant to creating SPEKE Podcasting after 455 ignored job applications, this episode is a sharp, unapologetic look at choosi...
2026-01-0140 minYour MicBanned Carols, Boring PodcastsChristmas carols started as drunk pagan hype tracks, got banned as dangerous, then came back as sentimental cash machines—and that arc looks a lot like podcasting right now. In this solo riff, Freddy dismantles safe, background‑music content and makes the case for episodes that feel like carols people actually want to belt in the cold. If you’re tired of “best practices” that drain the soul out of your show, this one’s your ritual.Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy...
2025-12-2511 minYour MicAllow Me to Ruin Your Christmas (And Fix Your Creator Mindset)Using the chaos behind his third novel, Allow Me to Ruin Your Christmas, Freddy drags the myth of the smooth creator journey out into the alley where it belongs. From an editor’s sudden death to typos in print, getting dropped by the publisher, and book signings where two people show up, this episode is a masterclass in getting your teeth kicked in and still creating. If you’ve ever wondered whether the grind is worth it, this one hits you in the gut in all the right ways.What you’ll hear:How a “Hallmark...
2025-12-2311 minYour MicThe Harsh Truth About Podcast Cover ArtPodcast listeners swipe past you long before they ever hear your intro. Freddy Cruz exposes how lazy cover art turns a solid show into background noise no one ever selects and lays out how to clean it up.He calls out the usual crimes: titles crammed in like a CVS receipt, cringey microphone clipart from 2009, blurry selfies, and designs that only look decent when they’re the size of a movie poster. Instead, he pushes for simple, square art at 3000 by 3000 pixels, under 512KB, built around your title and maybe your name, with zero fluff slogans fighting fo...
2025-12-1804 minYour MicWhen Your Podcast Scoreboard Says You LostMost podcasters bail early because they treat the mic like a lottery ticket instead of a long game. Freddy Cruz takes the Michael Jordan route and treats every missed shot as practice, not proof that he should quit.He knows the sting of tiny numbers, the kind of launch where your “audience” is basically your mom and a bot from Estonia. Even now, with decades of media work behind him, the lesson stays the same: the early episodes are supposed to wobble.The real flex is ruthless consistency. Show up when the downloads are embarrassing, when...
2025-12-1605 minYour MicThe Email That Cost Him His Job (And What It Can Teach Podcasters About Trust)Chung Wu risked his career to put clients first during the Enron crisis, embodying transparency and integrity above all else. Despite immense pressure and personal cost, he refused to compromise on doing what was right. Now, his philosophy centers on living a balanced life with honesty and purpose.Learn more about Chung Wu here.Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy@spekepodcasting.com.Key TakeawaysChung Wu contrasts Baby Boomers’ diligent approach to saving with younger generations (Gen...
2025-12-0430 minYour MicChart-Toppers vs. Difference-Makers: A Case for Independent PodcastsEarworthy newsletter publisher Frank Racioppi joins the show to spotlight the often-overlooked power of independent podcasters. They dig into why indie creators deserve a much larger role in the podcast ecosystem, how big networks and celebrity-fronted shows dominate headlines, and what that means for everyday listeners.Frank shares the evolution of Earworthy—from amplifying network press releases to exclusively featuring independent shows—and explains how he discovers niche gems that serve very specific communities. He and Freddy also explore the hidden return on investment of podcasting for businesses and nonprofits, from internal culture-building and employee pride to long...
2025-12-0234 minYour MicOur Thanks to Good Taste (and Proper Podcast Etiquette )Happy Thanksgiving.If you’re sick of amateur hour in your feeds, let’s celebrate everything you don’t have to endure.Villainous? Only if liking good audio is a crime :)Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy@spekepodcasting.com.
2025-11-2502 minYour MicTime to Make Your Holiday Content Power MovesSpeke Podcasting brings you a jet-fueled holiday special with Britney Crosson from Fun Love Media, dropping the secrets combos of social media and podcasting during the holiday season. If you dread marketing or want to ride the festive wave, Britney and Freddy break down omnipresence, platform picks, and why recycling content is pure genius. This chat shows how midlife podcasters and business owners can own their season, set custom goals, and create fun, audience-connecting content with half the stress.Connect with Britney here.Connect with Fun Love Media here.Subscribe to Your Mic o...
2025-11-1819 minYour MicHow Rejection Built Speke PodcastingWhen the job market closed its doors, Freddy Cruz opened a new one.His path from morning radio to founder of Speke Podcasting started with hundreds of rejections and ended up reshaping Houston’s entrepreneurial podcast scene. Integrity Bank co-founders Hazem Ahmed and Mack Neff, who also host Banking on Integrity, walk through Freddy’s personal and professional pivots, authenticity in business, and what happens when you never stop learning. This conversation celebrates purpose, patience, and the upside to every “no.”Subscribe to Banking on Integrity on Apple Podcasts, Spotify, or wherever you get your...
2025-11-1331 minYour MicThe Indie Podcaster’s Guide to Editing Without FearIt’s time for a no-apologies pep talk from the founder of Speke Podcasting.Freddy gets real about editing, perfection, and why chasing that seamless sound is overrated. If you’ve ever agonized about every “um,” “ah,” or background bark, this episode hands you permission to care about the message more than the pixel-perfect audio. He demystifies what listeners truly notice, helps you make kinder editing decisions, and reminds you to keep it real in the age of AI polish.Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Fred...
2025-11-1113 minYour MicExperimenting with Your Podcast Format During the Holiday SeasonEvery new podcaster faces the reality of holiday listenership dips, but Freddy Cruz transforms this seasonal curveball into a power move. Expect a direct line on testing bolder formats and rethinking your approach when everyone else disappears for family and festivities. The guidance here is all about owning your choices, setting expectations with your audience, and emerging stronger for the new year. No guesswork, just clear permission to recalibrate your podcasting hustle.Key takeaways:1.) The holiday slow season is an invitation to experiment with new episode types safely.2.) Trying solo or co-hosted content...
2025-11-0607 minYour MicCan You Really Sound Pro Without Paying Pro Prices?Audio quality is everything. When you drop a podcast or step up as a guest, the way you sound says plenty about your show before you ever say a word. A solid mic isn’t just a luxury. It’s a signal that you know what you’re doing, that you respect yourself, and that you respect the folks giving you their time.A hundred bucks on a quality microphone is enough to help you stand out in a sea of background hums and tin-can audio. Listeners can tell the difference, and they notice when a host invest...
2025-11-0412 minYour MicStop Your Podcast From Fading OutPodcasts lose steam when consistency slips and priorities shift. In this episode, Freddy Cruz breaks down how pod fade happens and why batch recording is key for keeping your show alive. Scheduling dedicated recording blocks helps hosts maintain regular episodes and momentum, even when life gets busy. Staying consistent builds your brand and keeps your mic hot—because podcasting is the ultimate platform for your message.Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy@spekepodcasting.com.Key Takeaways1. Podfade and How...
2025-10-3007 minYour MicFrom Zero to Launch: AI EditionFreddy Cruz shares how to launch and plan your podcast using AI. Download Perplexity AI, upload your writing, and use prompts to generate a show description and a full episode roadmap. Grade each transcript for value, clarity, and engagement, then use the AI’s feedback to improve with every release. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy@spekepodcasting.com.Key Takeaways1. Getting Started with Podcasting When You Have Zero ExperienceMain takeaway:Freddy speaks directly to beginners who...
2025-10-2806 minYour MicMissed a Podcast Episode Drop? Who cares!Have you ever missed a deadline and wondered if it made you less dedicated? On this episode, I talk about how I used to push for strict podcast consistency, what changed after a busy season, and why giving yourself some grace matters.The realities of running a podcast and staying disciplinedHow to handle slipping up without losing momentumWhy missing an episode doesn't mean you've failedJoin me as we explore what it really takes to keep going.Subscribe to Your Mic on YouTube, Apple, Spotify or wherever y...
2025-10-2307 minYour MicThe Prompt That Will Level Up Your PodcastWhat’s a surefire way make your next podcast episode better than your last? A perfectly crafted prompt. Duh. You might be thinking about your flow, time management, or how the guest shines when you have someone on.Today, I’m sharing how I use a simple system, including an AI transcript grading tool, to get clear, specific feedback.There’s a prompt that goes beyond general notes and gives you a real grade,Why I won’t move forward if my work is below a B,And how you can use the...
2025-10-2107 minYour MicMy Thoughts on Speke Fest 2025What does it really take to launch your first podcast event?I had big plans for Speke Fest—months of work, meetings, and some tough lessons.Three things stand out:The challenge of bringing people togetherLearning from honest feedbackFinding real connections when things don’t go as plannedLet’s talk about what worked, what didn’t, and what comes next. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy@spekepodcasting.com.
2025-10-1714 minYour MicPodcasting for Maximum Impact: Skipping the Flash, Embracing ValueA freeway, a baby blue mansion, a banged-up car, and the kind of conversation only a dad can spark. In this episode, everyday moments turn into lessons about real value. Shiny billboards and glossy TV spots look impressive, but the microphone in your hand is where the magic lives. When the world is obsessed with polish and luxury, the smart move is to double-down on what’s personal, scrappy, and true.Key TakeawaysPodcasting is underrated gold hiding in plain sight.Big budgets don’t guarantee big impact.Real connection always outs...
2025-10-0907 minYour MicCollab Culture and Creator Courage: A Pop Star’s Guide for Podcast HostsPop star Anna Storm joins the pod to share powerful lessons on confidence, creativity, and perseverance. A creator at heart, Anna dives into the importance of remembering why you started your journey and how to maintain the courage to keep shooting your shot. Plus, she reveals the unforgettable advice her dad gave her about quitting—words that will resonate with creators and podcasters alike.Be sure to share the show with fellow creators and subscribe to never miss an episode packed with insights from the world of creators.Key Takeaways1. Anna St...
2025-10-0714 minYour MicUsing Your Podcast to Break Taboos: Lessons from JapanJohatsu—the phenomenon of Japan’s “evaporated people”—sheds light on the extreme decision to abandon everything and vanish from one’s own life. These stories aren’t just shocking; they force listeners to think about why someone chooses to disappear and what that means about society’s expectations and personal struggles. Sharing these hidden stories can inspire deeper honesty when telling your own, especially if those stories cut through silence and break the mold. Focusing on raw, taboo, or underrepresented experiences helps podcasts make real connections with their audience.Powerful stories reach the people who need them most.
2025-09-2509 minYour MicYour Mic, Your Moment: Channeling “The Weeknd” Energy in the Podcast ArenaDuring this episode, we talk about a Super Bowl halftime show, a childhood football season, and what that means for podcasters investing in themselves.Discover why putting in the work before a win makes a differenceHear about the lessons learned from losses, not just the victoriesFind out what it really means to make a bold bet on your own showKey Takeaways1. Self-Investment and Betting on YourselfTakeaway: True growth and progress come from investing in your own work long before any external validation arrives...
2025-09-1209 minYour MicHow to Build and Grow a Thriving Podcast CommunityOzeal DeBastos built his vibrant network of over 4,500 podcasters by focusing on authentic connection, both online and in-person. Through consistent events and understanding his audience’s needs, he fostered real relationships beyond the mic. His journey proves that showing up and prioritizing people still drives lasting podcast success.Learn more about Ozeal here!Catch Ozeal's workshop "Build Your Podcast Community" at Speke Fest 2025. Buy tickets here!Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts.Shoot Freddy an email: freddy@spekepodcasting.com.Key Takeaways
2025-09-1235 minYour MicBreaking the Ice: Tips for Making Your Podcast Guests ComfortableReena Friedman Watts returns to the show to reveal her inside secrets for killer interviews. She primes every session by scoping out guests on social, hitting up LinkedIn recommendations, and connecting with people in their orbit for the real scoop.By finding common ground, Reena flips nervous chatter into deep, human stories, then drops curveball prompts that ignite authentic, memorable moments. Subscribe to Reena's podcast Better Call Daddy here!Catch Reena's workshop "Crafting a Killer Podcast Interview" at Speke Fest 2025. Buy tickets here!Subscribe to Your Mic on YouTube, Apple, Spotify or...
2025-09-1222 minYour MicWhat George Washington Teaches Us About PodcastingWhat does George Washington have to do with podcasting? Maybe more than you think.Today, I'm looking at the story of Washington, a battlefield, and a lost dog, and how that moment connects to the way we handle debate and ideas on the mic.You'll hear:Why long-form podcasts push us past surface-level talkWhat a Revolutionary War story says about respect, even in the heat of argumentHow launching a show can shift the conversation in your industryWhen you subscribe to our show, you help...
2025-09-1206 min
Your MicWhat George Washington Teaches Us About PodcastingWhat does George Washington have to do with podcasting? Maybe more than you think. Today, I'm looking at the story of Washington, a battlefield, and a lost dog, and how that moment connects to the way we handle debate and ideas on the mic. You'll hear: Why long-form podcasts push us past surface-level talk What a Revolutionary War story says about respect, even in the heat of argument How launching a show can shift the conversation in your industry When you subscribe to our show, you help...
2025-08-2806 min
Your MicScaling a Niche Podcast into a Media BrandFreddy Cruz welcomes Victoria Meyer, host of the #1 podcast in the chemical industry, The Chemical Show. Victoria shares her journey from corporate chemical engineer to entrepreneur and podcast host, discussing the challenges of starting from scratch, cultivating community, measuring success, and leveraging her show to create a broader industry brand. She offers actionable advice for both niche business owners and aspiring podcasters on standing out, building an audience, and strategically integrating podcasting with business events like her annual Chemical Summit. 5 Key Takeaways: Build for Impact, Not DownloadsVictoria stresses measuring impact and engagement rather than...
2025-08-2129 min
Your MicBuilding a Strong Podcast Brand: Promotion, Newsletters, and EngagementFreddy is joined by veteran podcaster, coach, and radio alum Ana Xavier, host of The Podcast Space. Ana shares her journey from Portugal’s radio studios to podcast consulting, the evolution and democratization of podcast creation, and strategies for sustainable, impactful shows. They address building authenticity, overcoming creative blocks, using newsletters, and capitalizing on AI without losing the human touch that listeners crave. 5 Key Takeaways: Embrace Your Authentic Voice—Don’t Create a PersonaAna cautions against building on-air personas—audiences want to connect with the real host, and authenticity fosters trust and loyalty. Honor and Unde...
2025-08-1927 min
Your MicThe Future of Podcasting: Insights from a Podcast Hall of FamerFreddy speaks with Rob Greenlee, podcasting OG and Hall of Famer, who launched one of the world’s first podcast radio shows in 2004. Rob reflects on the evolution of podcast tech, the move from legacy to on-demand media, the shifting definitions of podcasting success, and what’s next as AI and video further disrupt the space. He shares hard-won lessons on starting and rebooting shows, the value of niche and hybrid approaches, and the importance of keeping the human touch as technology advances. 5 Key Takeaways: Podcasting Now Prioritizes Professionalization and ImpactPodcasting has moved from a fr...
2025-08-1437 min
Your MicHow Nonprofits Can Build Community Impact with Podcasts: Lessons from Rania MankariousFreddy Cruz talks with Rania Mankarios, CEO of Crime Stoppers of Houston and host of The Balanced Voice Podcast. Rania details the motivation behind launching the podcast as a community tool and discusses why podcasting is no longer optional for nonprofits and larger organizations. She highlights the impact of their show, notable guests (like Matthew McConaughey), and emphasizes the importance of a strong team, external podcasting expertise, and leveraging the podcast medium as a centerpiece for meaningful conversations around public safety and community impact. 5 Key Takeaways: Podcasting is Essential for Modern Nonprofits/Corporations:Ra...
2025-08-1206 min
Your MicUsing Podcasts to Promote Health: Dr. Beata Lerman’s Guide to Food System TransparencyIn this inspiring episode, Freddy Cruz interviews Dr. Beata Lerman, founder of Sinless Treats and host of Heal Me With Chocolate. Dr. Beata recounts her journey from repeated health consultations to podcasting as an educational platform. She highlights the surprising, underreported issues in the food supply chain, the storytelling power of podcasting to give voice to the voiceless, and the broader mission to heal communities with science, advocacy, and real-life stories—all while demystifying functional foods for everyday listeners. 5 Key Takeaways: Podcasting Amplifies Untold, Impactful Stories:Dr. Beata uses her platform to highlight overlooked communities—like...
2025-08-0720 min
Your MicPassion, Retention, and the Future of PodcastingFreddy chats with veteran podcaster Danny Brown, creator of Five Random Questions, recently named a top five podcast by Earworthy Media. They discuss Danny’s unique random question format, the keys to standing out, the myth of massive download metrics, the audio-vs-video debate, and what new podcasters should think about for long-term satisfaction and sustainability. 5 Key Takeaways: Be Passionate and Knowledgeable—Don’t Just Chase TrendsDanny urges new hosts to build shows around genuine interests rather than copying celebrity formats. Passion drives quality and sustainability. Success Is More Than Download NumbersSuccess...
2025-08-0524 min
Your MicPersonal Branding in the Age of AI: Podcast Promotion, Social Media, and SuccessFreddy interviews PR strategist, author, and AI advocate Kami Huyse. The conversation spans the art of disarming interviews, PR storytelling, the transformative role of AI in producing content, book-writing, community building, and using new tools like ChatGPT, Claude, CastMagic, and Midjourney to elevate one-person teams. Kami offers real-life workflow examples, demystifies generative AI (for writing, audio, book creation, and images), and explains why AI empowers, rather than replaces, PR/marketing professionals. 5 Key Takeaways: Connection and “Charm” Trump Confrontation (in PR and Podcasting):Approaching conversations with warmth and empathy builds trust and yields more mean...
2025-07-3128 min
Your MicThe Power of Humor and Authenticity in Social Content CreationWhat happens when your business is your brand, and you have to put yourself out there to make it grow? You hear about things like sharing your story, running ads, and building a personal brand, but where do you start? You're about to meet guests who will help you: Find the right balance between sharing your expertise and letting people see the real you Learn what works when you want to try social ads or make your first $100 go further Discover personal branding habits that help you stand out, even if you feel new to the...
2025-07-2934 min
Your MicAI-Powered Podcasting: Streamlining Show Notes, Editing, and MoreWhat happens when a creator uses artificial intelligence, not as a replacement, but as a tool? In this episode, I explore how AI fits into podcasting, from editing and research to designing new cover art. You will hear: Why relationships and stories always come before technology How tools like Opus Pro and CastMagic help streamline my workflow What it means for production costs and content quality Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com. Buy tickets to Speke Fest: Night o...
2025-07-2418 min
Your MicInstagram, TikTok, and Canva: Top Tips for Content Creators*This episode was recorded live at Social Success, hosted by Fun Love Media Founder Britney Crosson. What happens when an IT intern and retired teacher discovers he needs more energy from people, not just computer screens? Kalum Johnson took inspiration from one moment at Disney World and turned it into a global following on social media. You'll hear: How social media content became a bridge for connecting with students Why remixing trends can be the spark for something bigger What happens when viral posts change your growth—and your schedule Follow Kalum Johnson here. ...
2025-07-2234 min
Your MicHow Riverside.fm Empowers Podcast Creators: Tips from Their Community ManagerWhat happens when you go from traditional media to new media, and try to use old lessons for a new audience? Kendall Breitman, Community Manager at riverside.fm, joins the show. She and Freddy dive into the real struggles—connecting with listeners, building community, and why sound can make or break your show. Whether you’re just getting started, or you’re an experienced podcaster feeling stuck, you might hear what you need. Learn more about riverside.fm here. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your po...
2025-07-1712 min
Your MicHow Goodpods Helps Indie Podcasts Get DiscoveredFinding listeners for your podcast can feel impossible, even when you have a big brand or a well-known name behind you. I talk with JJ Ramberg, co-founder of Good Pods, about why discoverability is a challenge for every host and what you can do about it. On this episode, you will hear: How social features and word of mouth help podcasts reach new audiences What Good Pods is doing for indie shows and bigger names alike Steps you can take today to get your work noticed Learn more about GoodPods here. Subscribe to Your Mic o...
2025-07-1523 min
Your MicPodcast SEO Strategies: Boosting Visibility on Apple, Spotify, and MoreWhat if your podcast could rank higher and reach new listeners just by making a few changes?Andrea de'Marsi, founder of PodSEO, joins me to talk about: How keywords, episode titles, and show descriptions help your show get found on platforms like Apple and Spotify What rankings mean for independent podcast hosts looking to grow Ways to use simple tools and strategies to reach more people Learn more about PodSEO here. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com.
2025-07-1027 min
Your MicBuilding a Podcast that Lasts: World Podcast Network Founder Bruce Chamoff on Discoverability and DistributionIn this episode of Your Mic, Freddy Cruz sits down with Bruce Chamoff, founder of the World Podcast Network and host of Become a Successful Podcaster. With over 1,200 shows in his portfolio and nearly two decades of experience, Bruce shares his journey from the early days of podcasting to the current landscape, where video, syndication, and discoverability are more important than ever. The conversation covers the evolution of podcasting, the real power of the RSS feed, how syndication works (with a Seinfeld analogy you won’t forget), and practical advice for podcasters at every level. Wh...
2025-07-0828 min
Your MicThe Art of Active Listening and Powerful Podcast ConversationsHow does a love for authentic conversation turn someone into a standout interviewer and podcast host? William Garay Jr.’s path was shaped by curiosity and a genuine interest in others’ stories. He built his interviewing skills simply by doing the work and caring deeply about his guests. Embracing imperfection and authenticity, he now uses podcasting to connect, lead, and inspire. Subscribe to The Business Coffee Hour with William Garay Jr. HERE! This episode is brought to you by Speke Fest 2025. Secure your spot HERE! Subscribe to Your Mic on YouTube, Apple...
2025-07-0331 min
Your MicCelebrating Two Years of Speke PodcastingWhat happens when you leave corporate America behind and bet on your own idea? Have you ever wondered if you could go from applying for hundreds of jobs to creating something from scratch? In this episode, I'm sharing the real story behind Speke Podcasting's journey, including: Why your greatest rival in business might just be your own reflection What it takes to launch a business without loans or credit Speke Fest 2025 will bring podcasters together in October Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy a...
2025-07-0117 min
Your MicOvercoming Stress and Anxiety for Podcasters: Tips from a Stress CoachHow can you manage stress in your podcasting journey or professional life? Lolita Guarin joins Freddy Cruz to share stress management strategies. She introduces the CALM method—control, acceptance/appreciation, limiting what doesn’t work, and multiplying what does. Lolita explains how childhood experiences and learned behaviors shape adult stress responses. She describes the importance of emotional regulation and recognizing subconscious patterns from early childhood. The discussion shifts to common pitfalls, like following ineffective advice out of loyalty, and the value of self-reflection. Lolita recounts her costly mistake hiring a podcast booking service and how she f...
2025-06-2628 min
Your MicYour Podcast is a Talk Show and That’s Why You’re Not GrowingWhy do so many new podcasters fail to grow their audiences and give up so soon? Freddy Cruz argues it's because their shows are unfocused, dragging on without delivering value quickly. With listeners bombarded by countless distractions, no one has time to wait five minutes for the point. His solution: get clear, strategic, and to the value proposition within sixty seconds. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Grab your Speke Podcasting roadmap HERE. Shoot Freddy an email: freddy@spekepodcasting.com Key T...
2025-06-2408 min
Your MicWhat Tommy Hilfiger’s Times Square Billboard Teaches Us About Podcast SuccessWhat happens when one bold move puts an unknown name next to legends? Tommy Hilfiger was just another guy until a single Times Square billboard changed everything. We’ll look at why perception drives success before proof does. We’ll find out how podcasting today lets you bypass the gatekeepers. And we’ll see what it takes to stick with your message until the world catches on. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com Key Takeaways 1. Tommy Hilfige...
2025-06-1914 min
Your MicYour Guide to Being the BEST Podcast Guest EVERThink about the last time you tried to get on a podcast. Maybe it was a cold email, or you spent hours crafting a pitch and still ended up with silence. Today, we'll break down what makes a podcast guest pitch stand out and the mistakes that send it straight to the rejection pile. You’ll hear: What happens when a pitch misses simple details about a show Why building relationships matters more than a templated email How to make sure your pitch adds value to a host Subscribe to...
2025-06-1713 min
Your MicFriends, Not Rivals: The Secret Sauce of Houston’s Podcast SceneWhat happens when two podcast creators meet years ago, each taking a different path in Houston’s podcast scene? Raul Moreno, once in radio, set out to build a community for independent stories. Freddy Cruz began with military apparel, then turned his journey of recovery into a podcast that grew into something more. Together, they talk about: How trial and error shapes every episode and business move Supporting each other rather than competing in the world of podcast studios Building community and lifting up new voices in Pearland and beyond Key Takeaways 1. Both Rau...
2025-06-1220 min
Your MicInstagram vs. YouTube: Which is Better for Podcasters?Are you overwhelmed trying to promote your podcast on every social media platform? So many of us wonder if we need to post several times a day, everywhere, just to get noticed. Today, you’ll hear why you can grow your show smarter by: Focusing on just two platforms instead of all of them Analyzing where your audience spends time Doubling down on what’s working for your podcast Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: fredd...
2025-06-1009 min
Your MicThe Power of Retention Rates in PodcastingWhat makes retention rate a crucial metric in podcasting success? Freddy Cruz explains that while reaching the first 1000 downloads is an exciting milestone, it's the retention rate that truly matters. Retention shows how engaging and valuable your content is to listeners. This insight helps podcasters refine their shows and attract potential sponsors. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com Key Takeaways Downloads vs. Retention Rate Takeaway: While reaching 1,000 downloads is a significant milestone t...
2025-06-0520 min
Your MicWhen Should You Scrap an Episode?What do you do when a podcast guest goes off script, delivers content that clashes with your values, or shows up unprepared? Learn why being the gatekeeper of your podcast matters for your brand and reputation. Hear when and why you might have to shelf an episode—even if the guest spent time recording. Get tips on setting expectations and protecting your show before major problems hit record. Subscribe to Your Mic on YouTube, Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com...
2025-05-2911 min
Your MicStrategies for Managing Podcast Guests and Batch Recording Like a ProWhat does it take to go from nervous interviewer to skilled podcast host with more than 250 episodes? D.C. Gomez shares what’s changed since her first podcast, how she connects with guests—even those who are shy—and why a little structure goes a long way. We also get into managing a busy creative life, and how giving away a million books became her mission. You’ll also learn: The real process behind making a conversation flow Setting up a podcast system that works Finding passion and longevity behind the mic Learn more abou...
2025-05-2730 min
Your MicYou Got Your First Thousand Downloads...NOW WHAT???What does it mean to create a successful podcast? It's not just about the numbers. It's the quality of the listener's experience. Today, we dive into what makes a show truly engaging. Discover why retention is as important as downloads. Learn how shorter episodes might be the key to higher engagement. Hear real examples from my journey in podcasting. Stick around as we break down the analytics and discuss the art of keeping listeners coming back. Subscribe to Your Mic on Apple, Spotify or wherever you get yo...
2025-05-2220 min
Your MicHow One Woman Prepares for a Show that Serves Houston's Blind and Low Vision CommunityThis episode is a client spotlight of The Lighthouse of Houston's podcast Sightless Voices: Unleashing Potential. Host Jennifer Parrish went from checking charts and stressing about rankings to connecting with people in ways she never expected. In this conversation, she shares what she’s learned about vibe checking, preparing her notes in braille, and what it takes to adapt when things get heavy. We talk about overcoming public speaking fears, choir performances, and how preparation changes everything, including: How using braille changed the way Jennifer hosts her show The surprises that co...
2025-05-2012 min
Your MicUse Apple's Core Marketing Principles to Level Up Your PodcastWhat can Apple's marketing philosophy teach podcasters? Empathy, focus, and impute. It transformed Apple; it can transform your podcast. Get into the listener's head. Stick with one brilliant idea. Polish your show's sound and look. Join us as we dive into how these principles can grow your audience. Subscribe to Your Mic on Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com Key Takeaways Empathy in Podcasting: The first concept emphasizes understanding the listener's needs and pain points. The takeaway is th...
2025-05-1511 min
Your MicWhat The Karate Kid Can Teach You About PodcastingWhat can a 41-year old movie teach you about communication in the 21st century? A lot, actually. You know, there are lessons buried deep inside classic films like The Karate Kid that go unnoticed by many. Mastering a craft is rarely glamorous, and sometimes it involves tasks that seem mundane. Finding a mentor is crucial, someone who guides without fanfare. And yes, setbacks are part of the process, but they prepare us for success. Today, lessons from The Karate Kid will show how these principles apply to podcasting. Subscribe to Your Mi...
2025-05-1319 min
Your MicExposure Therapy for Podcasters: Facing Your FearsFacing fears during a podcast journey isn't easy. Overcoming nerves when hitting record or speaking to a guest can be challenging. The fear paradox is real, though facing it head-on can lead to growth. Embrace change like Ben Franklin said, "When you are finished changing, you are finished." Everyone starts somewhere; even famous hosts were once beginners. When you subscribe to our show, you help us grow. Subscribe to Your Mic on Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com Key Takeaways...
2025-05-0822 min
Your MicThe Power of Niche Podcasting and Audience EngagementPicture a bright yellow Lamborghini, cruising by. There's no TV ad for it, yet it turns heads. Just like that, podcasting can reach its audience without big-budget promotions. It’s about knowing where your audience is and speaking directly to them. In this episode of Your Mic, discover how to harness the power of storytelling and build a community. Subscribe to Your Mic on Apple, Spotify or wherever you get your podcasts. Shoot Freddy an email: freddy@spekepodcasting.com Key Takeaways Identifying Your Target Audience: Takeaway: Just like...
2025-05-0614 min
Your MicThe Journey to 100 Podcast EpisodesHow do you prepare for a milestone like hitting 100 podcast episodes? It's a journey that takes persistence and learning through every step. George Blitch has navigated this path with his Son of a Blitch podcast. Today, George shares what he's learned about finding a niche, keeping the passion burning, and the patience required to grow. If you're a podcaster starting your journey, this episode offers insights you won't want to miss. Key Takeaways Podcast Preparation and Patience: Takeaway: George emphasizes the importance of treating the first year of podcasting a...
2025-04-2428 min
Your MicPodcasting is the Future and the Future is NOWThe core concept of decentralization in media is today's focus. With advancements in technology, individuals can bypass traditional news institutions. Freddy emphasizes the importance of persisting beyond episode milestones, like 100 or 150 episodes. The changing dynamics mean stories can be directly shared with a global audience. And, with minimal equipment, one can start contributing to the media landscape. However, a structured plan remains essential. Whether opting for continuous or seasonal series, consistency is key. Freddy's message focuses on responsibility and the need for planning. Key Takeaways Decentralization of Media: Takeaway: The future o...
2025-04-2204 min
Your MicThe Podcast Growth Hack You Might Be OverlookingWhat is the number one podcast growth hack that's often overlooked? Freddy Cruz emphasizes the power of simply telling people about your podcast, whether online or in real life. Sharing clips on social media and talking about your show with interested individuals can significantly boost visibility. Through personal anecdotes, he illustrates that promoting your podcast is about sharing your enthusiasm and guiding others to discover your work. Key Takeaways Podcast Growth Hack: The number one podcast growth hack is simply telling people about your podcast. The main takeaway is that promoting your podcast...
2025-04-1705 min
Your MicWhy Nobody Wants to Listen to Your PodcastWhy does your podcast fail to capture an audience? Freddy Cruz explains that the issue often lies in failing to get to the point, straying from the value promised to listeners. By crafting a concise cold open and minimizing irrelevant content, you can engage your listeners effectively. Cutting unnecessary intro time ensures your main content shines. Key Takeaways Directness in Podcasting: The episode emphasizes getting straight to the point in your podcast to retain listener interest. Avoid deviations that aren't relevant to your topic, like personal anecdotes, unless they're directly contributing to the...
2025-04-1504 min
Your MicEssential Steps for Maintaining a Healthy PodcastWhy do many prefer the idea of having a podcast over the reality of being a podcaster? Freddy Cruz dives into the demanding world of podcasting. He emphasizes the work involved in scheduling, recording, editing, and promoting a show. Podcast hosts often chase downloads and monetization. But the core lies in producing a binge-worthy show. Productizing a podcast and integrating calls to action can attract audiences. Like healthy meal prep, a podcast needs a strategic plan. Skipping mundane chatter keeps listeners engaged. Promotion is key—via newsletters and social media. Offer QR codes for easy su...
2025-04-1007 min
Your MicPodcast Growth: Why You Should Avoid ComparisonsWhy should you NOT compare your first podcast episode to someone else's nineteenth? Freddy Cruz emphasizes the importance of not comparing your first episode to someone else’s 19th. Drawing from a marathon metaphor, he highlights staying determined and focused on improvement. By delving into analytics and refining your craft, success in podcasting becomes attainable. Key Takeaways Comparison of Progress: Takeaway: Never compare your starting point to someone much further along in their journey. Just like you wouldn't compare your first mile of running with someone at their 19th mile, likewise, do...
2025-04-0805 min
Your MicStrategies for Maximizing Podcast Reach on Social MediaWhy do beginning podcasters need social media when they already have so many tasks on their plate? Fun Love Media Founder Britney Crosson returns to the show to emphasize the importance of social media for promoting podcasts and building an audience. With millions of views to her credit, she offers insights on creating engaging content using short-form videos with hooks. Her strategies are essential for those looking to stand out in a crowded digital space. Buy your tickets to the Social Success Conference on April 25th-26th at the George R. Brown Convention Center and...
2025-04-0331 min
Your MicCrafting Your Podcast IdentityHow can a seasoned radio host struggle to grow a podcast audience? Freddy Cruz's transition from a successful radio career to hosting Freddy's Huge Ask Podcast is a story full of lessons. Despite his experience, Cruz faced challenges, resulting in low download numbers. This realization now fuels his mission to guide aspiring podcasters. Key Takeaways Podcasting as an Infinite Game: Takeaway: The focus of podcasting is not to win but to continue evolving and staying in the game. It's a long-term commitment that requires consistent effort and improvement. Experience f...
2025-04-0310 min
Cruz through HTXA Guide to Navigating the Medicare Maze of Options and PlansWhat should you know about transitioning to Medicare? In this episode, Freddy Cruz speaks with Peter Remington from Remington Insurance Brokers about the complexities of Medicare. Peter outlines the shift from employer-sponsored health insurance to Medicare at age 65, discussing the many components involved, including premiums, deductibles, and various plans. He highlights common pitfalls like forgetting to sign up for Part B, which can lead to lifelong penalties. Medicare’s benefits, such as the freedom to choose doctors and lower deductibles, are emphasized. Preventative care, including the Silver Sneakers program and routine checkups, receives special attention. Pe...
2025-03-1123 minCruz through HTXA Crash Course in Navigating MenopauseWhy is society only beginning to openly discuss menopause now? Dr. Terri-Ann Samuels sheds light on the ongoing evolution of conversations around menopause in her discussion with Freddy Cruz. As women face significant hormonal transitions and related health risks, the need for awareness and understanding is paramount. Dr. Samuels emphasizes the importance of preparation and quality of life in this next chapter for women. Key Takeaways Lack of Awareness and Understanding of Menopause: Main Takeaway: Despite advancements in understanding various reproductive health stages like puberty, menopause remains poorly understood...
2025-01-2116 minCruz through HTXHow Strength Training Enhances Longevity and WellnessWhat adjustments should you make to your fitness routine for improved results? Freddy Cruz talks with Heather Sholl about optimizing exercise routines. Heather emphasizes the importance of resistance training for overall health. They discuss the benefits of incorporating weightlifting to address bone density and muscle loss. Heather advises on setting clear fitness goals and measuring progress. Heather explains the significance of resistance training for longevity and brain health. She also touches on the effectiveness of functional training exercises. Progression and consistency remain key themes. Heather mentions the nuances of customizing workouts based on individual needs...
2025-01-1427 minCruz through HTXThe Importance of Preventative Medicine for Neurological HealthHow do you approach discussing the risks and complications of new treatments with patients and their families? Dr. Eddie Patton shares a recent case of prescribing a new Alzheimer's medication that unfortunately led to a severe complication. Despite his thorough education on the risks, an emergency situation at another hospital led to the patient receiving blood thinners, causing a brain bleed. This case emphasizes a physician's sense of responsibility, even when complications arise from factors outside their control. He describes the importance of communication with patients and families about risks and benefits. Even though the...
2025-01-1429 min
Cruz through HTXWhat's in Store for Season Two of Cruz through HTX?Hi. On January 14th, Cruz through HTX will return as a newly reimagined podcast. While it's season two, this will be the first themed season. Whereas last year was all about talking to all of the area's leading voices, those making the Greater Houston area great, this season will have a singular focus. This season will focus on health and wellness. You may or may not know this, but I operate a podcast production company. Speke Podcasting produces top ranked shows spanning different industries. Most of them are within the health...
2025-01-0702 min
Your MicPlot Twists Aren’t Just for FictionWhat do you do when things don't go as planned in your creative journey? In this episode, Freddy Cruz dives into the world of failure and resilience through his experiences as an author. He reflects on his radio career and transition into writing, starting with his debut novel, When America Fell Silent. Cruz shares the harsh reception and algorithmic challenges he faced. Moving to his second book, They Canceled The DJ, he talks about publishing hurdles and industry misconceptions. His third book, Allow Me to Ruin Your Christmas, presents its own struggles, including...
2024-11-0112 min
Your MicWhat the Movie "Friday" Can Teach You About Creating a Timeless PodcastWhat scares you the most about starting a podcast? In this episode, Freddy Cruz delves into what it takes to create a killer podcast brand, using the movie "Friday" and its character Debo as a framework. He recounts a Sunday morning trip to the grocery store where a man's "Debo's Bicycle Shop" t-shirt sparked an unexpected connection. Freddy explores how Ice Cube, known for hard-hitting rap songs, transitioned into comedy, which scared the film's producer. He encourages aspiring podcasters to confront their fears and consider what unspoken truths they might need to address. Addressing industry...
2024-11-0108 min
Your MicTurning Failed Blocked Punts into Podcast GoldWhat does a failed blocked punt attempt have to do with podcasting? Freddy Cruz shares his high school football story to illustrate the fear and hesitation that can impede one's podcast journey. Despite the initial struggles and doubts, the real magic happens when you persevere and believe in your message. Cruz's advice encourages aspiring podcasters to seize the opportunity and overcome stage fright. Key Takeaways Sure, here are five key themes discussed in the transcript along with their main conceptual takeaways: Freddy Cruz uses a personal story about freezing during a pivotal...
2024-11-0117 min
Your MicHow to Attract High-Profile Guests for Your PodcastReady for some tactical podcast advice? Reena Friedman is the host of Better Call Daddy, a podcast that explores diverse stories from various guests, including business leaders and everyday individuals. During this episode, she and Freddy Cruz talk about starting a podcast with minimal equipment. Reena says that a show can begin with a phone and earbuds. She emphasizes the importance of a strong concept and support from friends. They address challenges in booking guests and establishing credibility. The conversation wraps up with aspirations to interview high-profile guests and the significance...
2024-11-0134 min
Your MicVoice vs. Text: Why Podcasting Creates Stronger ConnectionsWhy is podcasting more effective than writing in building trust and creating connections? Freddy Cruz examines the power of voice in comparison to text. He discusses how verbal communication builds trust, citing a study of teenage girls and their mothers. The study shows that voice interaction, unlike text, reduces stress and increases bonding. Cruz explains the emotional depth conveyed through tone, pauses, and emphasis in voice, fostering stronger connections. He explores the differences between broadcasting and podcasting, emphasizing the intimacy and specialized audience of the latter. For those who prefer writing, Cruz suggests...
2024-11-0110 min
Your MicAI Tools That Make Podcasting a BreezeWhat role can artificial intelligence play in maintaining podcast consistency? Freddy Cruz emphasizes the importance of consistency in podcasting, sharing his observations from online discussions with disheartened podcasters facing growth issues. Irregular episode schedules often frustrate listeners and hinder audience growth. Cruz points out that consistent scheduling builds trust and keeps audiences engaged. He introduces AI as a solution to this challenge. Tools like Opus Pro help create engaging short-form content for social media, enhancing episode promotion. Cast Magic generates show notes, social media posts, and transcripts, significantly reducing manual work. Riverside FM offers high-quality a...
2024-11-0115 min
Your MicWhen Awkward Becomes AuthenticWhat is "burnt tongue" and why is it a valuable concept for content creators? In this episode, Freddy Cruz delves into the idea of "burnt tongue," a term coined by author Chuck Palahnik's mentor, Tom Spambauer. The concept involves communicating thoughts in an awkward manner that slows the audience down, creating a more genuine connection. Cruz explains how this approach isn't limited to writing but extends to podcasts and videos as well. Avoiding overly clinical and structured language, Cruz advocates for pauses and natural communication styles. He emphasizes the importance of allowing moments of silence...
2024-11-0108 min
Your MicShouting into the Forest: Podcast Lessons from a Viral SensationWhat can podcasters learn from the journey of the Jewish Ed Sheeran, Noah Kahan, and the actual Ed Sheeran? A lot. Freddy Cruz discusses the rise of Noah Kahan, known as the Jewish Ed Sheeran, who experienced a serendipitous breakthrough with his song "Stick Season." Despite initial struggles and low engagement on TikTok, a stroke of luck propelled his work to viral status. He chose to complete the song rather than delete it, ultimately leading to significant success. Cruz emphasizes the lesson for podcasters to persist despite low listener engagement. By documenting and...
2024-11-0106 min
Your MicUnderstanding Podcast Downloads on Apple PodcastsWhat exactly constitutes a podcast download? Freddy Cruz delves into the meaning of podcast downloads, specifically on Apple Podcasts. According to Apple, a download is equivalent to a play, which counts when someone presses play for at least one second. A more valuable metric is engaged listeners, those who listen to 40% or at least 20 minutes of an episode. Subscribers or followers are distinguished from non-followers, who might discover an episode through a guest but haven't subscribed yet. Importance is placed on calls to action (CTAs) to encourage subscriptions, which can be strategically placed at different...
2024-11-0113 min
Your MicHow a Pair of Sneakers Can Inspire Your Podcast JourneyHow can a trip to buy sneakers teach us about building a brand with your podcast? Freddy Cruz delves into his experience at Reserve Supply to buy a pair of sneakers. Exploring the history of the Finnish brand Karhu, founded in 1916, he uncovers its century-long success. The brand's focus on quality over size is evident. Karhu integrates Fulcrum technology and sold the three stripe trademark to Adidas in 1952. This story illustrates the concept of the infinite game in brand building. Freddy explains how, like Karhu, podcasters can concentrate on quality and endurance. He...
2024-11-0108 min
Your MicLaunching Your Podcast: Tips from a 25-Year Radio VeteranWhy should you start a podcast if self-doubt holds you back? Freddy Cruz, former radio host and founder of Speke Podcasting, shares his expertise and motivation for aspiring podcasters in the inaugural episode of Your Mic. Mixing mindset advice with tactical tips, Cruz encourages listeners to pursue their passion despite initial challenges. His journey through radio and into podcasting serves as an inspiring blueprint for creating a successful, binge-worthy show. Key Takeaways 1.The podcast Your Mic aims to support both aspiring and current podcast hosts by providing mindset and tactical advice to help...
2024-10-1610 minCruz through HTXTales from a Houston Event MaestroHow do you create memorable events that leave a lasting impact? Freddy Cruz and Roger Igo delve into the art of event planning. Roger shares his early experiences with organizing high school talent shows and how those formative years shaped his approach to event production. At the bell tower on 34th, his method focuses on creating unforgettable memories for guests.Roger discusses handling unexpected situations like uninvited guests and rowdy attendees. His team's preparation and quick thinking ensure the event continues smoothly. He emphasizes the importance of starting with the desired outcome and reverse engineering the...
2024-07-2319 minCruz through HTXMy Transition from Radio to Podcast Media Company OwnerInventor and host of the podcast Everything Why, Mike Martin, sits down with Freddy Cruz, a writer and radio host turned media company owner. Freddy delves into the challenges of articulating thoughts in an entertaining and concise manner, emphasizing his pursuit of brevity, humor, and historical context in his work. He shares his journey from terrestrial radio to founding Speke Podcasting, spurred by the realization of his transferable skills during a job hunt. Mike and Freddy talk about the impact of AI in business, and the unpredictable nature of life. Join them as...
2024-07-1136 minCruz through HTXGalveston's Ties to the American RevolutionFreddy Cruz explores Galveston's connection to the American Revolution through Bernardo de Gálvez, the Spanish governor of Louisiana from 1776 to 1783. Gálvez supported the Continental Army by sending supplies up the Mississippi River. He worked with Oliver Pollock to finance and organize shipments while maintaining secrecy. And George Washington considered Gálvez's efforts crucial to the revolution's success. But here's the kicker... Despite Galveston bearing his name, Gálvez never visited the island. The city's naming reflects Gálvez's influence in shaping the Gulf Coast region's history. This episode reveals the complex connections between Spanis...
2024-07-0405 minCruz through HTXA Conversation with Comicpalooza Founder John SimonsIn this episode, Freddy Cruz sits down with John Simons, the founder of Comicpalooza, to discuss his latest book, The Saga of Bjorn Unfrid. John shares the inspiration behind his novel and delves into his experiences in the pop culture world. Drawing from his background in storytelling and running a comic bookstore, John explains how these experiences influenced his writing process. The conversation explores the challenges and rewards of being an independent author, with John offering insights into his creative journey. John imparts valuable advice to aspiring entrepreneurs and creators, drawing from his own experiences...
2024-07-0234 minCruz through HTXA Networking Organization Focused on U of H AlumniFreddy is joined by Joyce Wells, the founder of Cougar Connection, a networking group focused exclusively on University of Houston alumni. During their conversation, Joyce and Freddy discuss the inception of Cougar Connection, what people often get wrong about networking, and why it's important to meet in person. And they cover additional insights related to the group and its mission. Key Takeaways 1.) Cougar Connection stemmed from recognizing a need for a dedicated U of H alumni networking group that went beyond occasional and football-focused events. 2.) In-person networking is crucial because it...
2024-06-1826 minCruz through HTXExploring the Fusion of Technology and MedicineFreddy welcomes to the show a new podcast partner. As you know, Freddy owns and operates Speke Podcasting, a media company that helps clients share their stories with the world through the art of podcasting. Dr. Eddie Patton Jr., a neurologist and host of the upcoming show Your Health, Your Wealth, a show about the economics of healthcare. During this episode, you'll hear about Dr. Patton's journey to neurology, which includes a heartwarming story from a Detroit ER. You'll learn best practices for caring for your brain, as well as Dr. Patton's thoughts...
2024-05-2526 minCruz through HTXCelebrating 100 Episodes of Cruz through HTXWelcome to the 100th episode of Cruz Through HTX. As you know, this is a podcast for those who want to learn more about the greater Houston area, the businesses, the organizations, the individuals that make it great. And for those of you who know me well, you know me from a previous career. And I spent that previous career talking over the course of 26 years. I’ve hosted hundreds and hundreds and hundreds and hundreds of shows. And it was really not the big deal because I was just doing my job and doing the...
2024-05-161h 59
Cruz through HTXThe Power of Doing Hard ThingsFreddy Cruz sits down with Dr. Angela Sturm, a renowned plastic surgeon and host of the popular podcast Beauty Unveiled. Their conversation takes listeners on a journey through Dr. Sturm's love for challenging tasks and her quest to find the perfect fit in the medical field. Cruz and Dr. Sturm explore the complexities of the human body, delving into the defining moments that have shaped her illustrious plastic surgery career. The discussion sheds light on the intricate process of reconstructive surgery and the profound impact it can have on patients' lives. With candor and expertise...
2024-03-2121 min
Cruz through HTXHe Says We Eat Seven SPIDERS In Our Sleep!In this conversation, Freddy Cruz interviews Gary Kirkowski, the owner of Rhino Pest Protection. They discuss various topics, including New Year's traditions, setting goals, staying motivated, running a faith-based business, starting a pest control business, protecting homes from pests, encountering pests on the job, dealing with snakes, Rhino Pest Protection's mission, and a fun fact about eating spiders. Gary shares insights and experiences from his 17 years in the pest control industry and emphasizes the importance of faith and community support in business. Takeaways 1.) Setting goals and visualizing them can help increase the likelihood...
2024-03-1417 min
Cruz through HTXInterviewing My Junior High Jazz Band DirectorIn this conversation, Todd Burrer and Freddy Cruz reminisce about their time in the Wunderlich Intermediate Jazz Band. They discuss the controlled chaos of jazz band performances and the importance of improvisation. And they also talk about the Prevailing Winds organization, which provides music education and live performances to communities that lack access to such opportunities. The conversation explores the evolution of musical instruments and the use of unconventional sounds in modern compositions. Mr. Burrer shares his experience balancing his passion for music with his successful career outside of the music industry. He emphasizes the importance of...
2024-02-2929 min
Cruz through HTXDitching Corporate Life to Run a Startup Media CompanySummary In this episode, George Blitch interviews Freddy Cruz, a former radio DJ turned author and podcasting consultant. They discuss Freddy's transition to entrepreneurship, the challenges he faced, and his passion for helping others launch their own podcasts. Freddy also shares his experience as an author and his thoughts on the publishing industry. The conversation highlights the importance of perseverance and embracing failure on the path to success. In this conversation, Freddy Cruz discusses the right time to write and the importance of personal experiences in shaping one's work. He also reflects on his legacy and how...
2024-02-1658 min
Cruz through HTXThe Greatest Football Team to Ever Play the Game Played in H-townIn this episode, Freddy Cruz reflects on his time playing for the Klein Jets, a Pee-wee football team in the 80s. Despite losing four consecutive Super Bowls, he considers the Klein Jets the greatest football team in history because of the valuable lessons he learned from losing. Freddy emphasizes the importance of embracing failure and using it as an opportunity to adapt and grow. He shares his personal experiences and encourages listeners to make the best of every situation, even when things don't go as planned. Takeaways Losing can teach valuable lessons and contribute to...
2024-02-0610 min
ComiCentricComicentric Issue 76: Aaaaand I'm out of brothers. With Freddy CruzComicentric Issue 76: Aaaaand I'm out of brothers. With Freddy Cruz
In a cozy little casita in Este of Lost Angeles, there lived a peculiar gatito named Freddy. Now, Freddy wasn't your average feline. He was a weeb through and through, with a particular fondness for the world of Overwatch. When he wasn't busy chasing yarn or napping in sunbeams, you could find him glued to his computer screen, engaged in epic battles with fellow gamers from around the world.One sunny morning, Freddy's adventurous spirit got the best of him. He decided it was high time...
2023-09-271h 54