Shows
Extraordinary AmericaThe 8-step process for marketing and success with Gerri KnilansIn this episode, Gerri Knilans, president of Trade Press Services, shares her extensive experience in sales, marketing, and entrepreneurship. She discusses her journey from running a nursery school to founding Trade Press Services and emphasizes the importance of having a structured, service-oriented approach in business. Gerri introduces her 8-step process for developing a successful marketing plan, highlighting the necessity of a clear vision, quantifiable goals, strategic planning, budgeting, scheduling, delegation, and monitoring progress. She also underscores the value of integrity, transparency, and personal responsibility in entrepreneurship and offers advice for new entrepreneurs to be curious and proactive in understanding m...
2024-12-1238 min
Extraordinary AmericaGerri Knilans: PreviewIn this episode, Gerri Knilans, president of Trade Press Services, shares her extensive experience in sales, marketing, and entrepreneurship. She discusses her journey from running a nursery school to founding Trade Press Services and emphasizes the importance of having a structured, service-oriented approach in business. You can hear the full episode on Thursday, December 12th
2024-12-1002 min
The Girl With The Purple Hair Talks BusinessWant More Business? How to Support the Sales Team with a Robust Marketing Plan with Gerri KnilansIn today's episode, Gerri Knilans, Trade Press Services, shares her wisdom and experience about all the components you need for a robust marketing plan. Gerri Knilans is the founder and president of Trade Press Services, a marketing communications and media relations firm. With more than 40 years' experience as a sales and marketing professional, entrepreneur, consultant, author and educator, her mission is to help companies and individuals accelerate business growth by increasing visibility in the marketplace, developing a competitive edge, communicating more effectively with customers and prospects, and gaining recognition as experts in their fields. She has worked with more than 800...
2024-07-0817 min
Thinking That Matters with Elizabeth Mahusay76 Organization, Risk tolerance, and Service Orientation In Building A Successful Business with Gerri KnilansHow did Gerri’s company adapt to the digital age? Today, I had the pleasure of speaking with Gerri Knilans, a seasoned entrepreneur and the founder of Trade Press Services. In this episode, Gerri shared her fascinating journey from owning a preschool and kindergarten to becoming a marketing consultant and eventually founding Trade Press Services in 1995. She emphasized the importance of having a high risk tolerance and the willingness to pivot when necessary. She also shared how her company had to adapt when print magazines transitioned to digita...
2024-06-2432 min
Born to Talk Radio ShowGerri KnilansThank you Gerri Knilans for joining me on The Born To Talk Radio Show Podcast. Gerri is the President, Owner, and Co-Founder of Trade Press Services. Trade Press Services. Gerri’s mission is “Working Together to Build Your Business.” They deliver content marketing and media outreach. For example, providing vital marketing support their clients need to...
2022-09-191h 02
The Tax Resolution Ninja ShowHow Effective Communication Leads to Business Growth with Gerri KnilansGerri Knilans is the Co-founder and President of Trade Press Services, a specialized marketing communications strategy firm that provides writing, media outreach, and general marketing support. Under her leadership at Trade Press Services, the company has worked with more than 500 B2B clients, from start-ups to Fortune 500 companies, and more than 650 editors of trade magazines, journals, newspapers, and webinar-production companies. Previously, Gerri was a principal in a marketing consulting firm for 15 years. Gerri has over 30 years of experience as a sales and marketing professional, entrepreneur, consultant, author, and educator. She helps companies and individuals accelerate business growth b...
2020-09-3020 min