Shows
GOOD THINKINGFrida Baby's campaign hits (right on the nose)THIS WEEK:* Brand activism’s reboot* Even Frida Baby is misbehaving* Metamucil’s fear will be their undoing* Ingredients still matter* A cause I didn’t ask for: AI & retail* Fantastic photography’s revival* Bryan Johnson: crazy but onto something* Travel is full-sensory* Design shows like Maison & Objet are staging a comebackAs always, this pod dives into the biggest trends, shifts, and brands. Diving deeper and unpacking our favorite bits of the Sunday letter.CULTURE01:06...
2025-01-2936 min
Wear Many Hats289. Haruko HayakawaHaruko Hayakawa is a CG artist and creative director.Haruko considers herself an artist who loves to explore the intersection between commercial creativity and pop art.She has a deep passion for the world of consumer products and how brands shape our culture, leaving a lasting imprint in our memory.I found Haruko through friend and guest of the show, Rich Tu, when he had her on his podcast. Haruko has worked with friend and guest of the show, Ian Shiver on a few projects, it's a family affair over at Wear...
2024-06-051h 03
5to924: Stop Waiting For Permission // Haruko Hayakawa (CG Artist, Creative Director, Cat Mom)In this episode of 5to9, I had a chat with Haruko Hayakawa, a Computer Graphics Artist, a Creative Director, an introvert, cat mom and a cookbook enthusiast.Haruko developed a love for computers and art at a young age and went to School of Visual Arts to study 3D art and graphic design. She then went on to be a designer at agencies like Anomoly and Superunion and brands like Chobani. Always knowing that she wanted to have full control of her work, Haruko left corporate to create her branding studio right before the pandemic then serendipitously...
2024-05-0954 min
Ladies Who CreateLadies Who Create - Episode 5: Haruko HayakawaIn this episode of Ladies Who Create, we dive into the creative journey of Haruko Hayakawa, touching on her beginnings in digital arts and transition into the world of 3D modeling and advertising. Haruko shares her experiences with various career paths, including graphic design, photography, and food styling, highlighting the winding road that led her to embrace 3D work. We also venture into the realms of creativity, personal identity, and the impact these have on Haruko’s projects and client relationships. Furthermore, the episode delves into navigating the challenges of pricing in the freelance world, the dynamics of client in...
2024-04-301h 23
Design On AirSeeing Things in 3D with CG Artist Haruko HayakawaWe explore the exciting 3D art space with CG Artist Haruko Hayakawa. Join us as she shares her journey in the creative industry, from seeking early inspiration in ‘80s magazines and Final Fantasy, to creating world class projects for Bon Appétit and Fly by Jing. We delve into Haruko’s creative process, how she ensures her work comes from an authentic place, and some of the largest misconceptions about CG art. Hosted on Acast. See acast.com/privacy for more information.
2024-02-1433 min
Low-Key LegendsS1.E16. Your Personality is the Key to your Success with Haruko HayakawaIn this episode of Low-Key Legends, I have the pleasure of talking with Haruko Hayakawa, the illustrative CG artist crafting whimsical work for your favorite brands like Google, Fly by Jing, Bon Appetit Magazine, Cometeer Coffee, and so many more. She has a deep passion for the world of consumer products and how brands shape our culture, leaving a lasting imprint in our memory. She aims to create work that evokes a sense of familiarity and nostalgia, especially for those who relate to her Asian-American upbringing.
We dive into a wide range of topics but here are a few...
2024-01-081h 37
First Generation Burden78. 'The Beauty of Being Self Employed' w/ Haruko Hayakawa, CG Artist & Creative DirectorHaruko Hayakawa is a CG artist and creative director who talk herself 3D when she was 13 years old. She recently took the leap as an independent artist and has worked with clients like Tom Ford, 88Rising, SKKN, and Bon Appétit. Haruko and Rich Tu talk about how her Japanese culture and food styling influence her work, the challenges of going independent, entering Web3, and how she learned 3D modeling from Gundam spec sheets.
Check out FirstGenBurden.com for all the episodes
Follow us @firstgenburden and Rich Tu / @rich_tu
Audio produced by Timothy Simonson / @timwicked
Illustration by Eug...
2022-12-121h 15