Shows
Career Small Talk: Work | Play | BuildS7E26: The Silent Crisis Among Men:Strong, Successful, Still Alone with Srini Ramaswamy & Nikhil DamleWhat happens when men don’t feel safe enough to be vulnerable?For years on this podcast, we’ve explored ambition, leadership, and the realities women navigate at work.But growth isn’t one-sided. If workplaces and relationships are changing, so are the men inside them.This week, we turn the lens gently in another direction.We’re joined by Srini Ramaswamy, (https://www.linkedin.com/in/sriniramaswamycdp/) Co-Founder of Men’s Circle India, who has facilitated honest conversations with hundreds of men across the country, and Nikhil Damle, (https://www.linkedin.com/in/nikhilsdamle/) Founder of Iridium Coaching, who works...
2026-02-131h 45
Career Small Talk: Work | Play | BuildS7E25 Who Are You Without Your Job Title?From the moment we enter the education system, we’re sorted into lanes- science kid, commerce kid, arts kid. Soon after, those lanes turn into job titles. Banker. Engineer. Marketer. Manager.But what happens when the role disappears? When layoffs hit, when AI reshapes work, when burnout creeps in, or when the identity you carried for years no longer fits?In this episode of Small Talk: Work, Play, Build- Subha and Hasita unpack the uneasy truth many of us are sitting with: how deeply our sense of self is tied to work, and why learning to decentre our job ti...
2026-01-3043 minCareer Small Talk: Work | Play | BuildApparently, Women Ruined The Workplace! | Small Talk S7E24Did women ruin the workplace or did the workplace finally have to evolve?In this episode, Hasita and Subha with their long, hard-earned careers unpack why that question keeps resurfacing and why it feels wildly out of step with the realities of work in 2026.Sparked by a recent piece from The New York Times, we look past the headline and into what’s really being debated: power, change, and discomfort when old systems stop being centered by default.We talk about:- Why progress often gets framed as “decline”- What actually changes when women gain influence at work- Why fl...
2026-01-1626 min
Career Small Talk: Work | Play | BuildDear 2026: Here’s What We Want From Work, AI, and Life... S7E22If 2025 was chaotic, inspiring, and confusing in equal measure… welcome to our love letter to 2026.This episode is part vision board, part workplace therapy, part manifesto. Subha and Hasita talk about everything they want the next year to hold, from AI that finally does the small things right, to workplaces that stop treating women like a disruption, to career paths that make room for joy, skills, hobbies, travel, and side quests.They reflect on the rise of multi-interest professionals, the courage it takes to experiment, why community keeps us sane, and how a simple shift in language (“midlife crisis” to “mi...
2025-12-1235 minCareer Small Talk: Work | Play | BuildS7E21: Gen Z, Raised on Algorithms, Joins the Workforce!Gen Z has entered the chat, and the workplace, and nothing looks the same anymore.From side hustles to Zoom etiquette to why loyalty looks completely different today, this episode breaks down the real tensions, the misunderstandings, and the untapped potential of the youngest workforce entering India’s offices.Subha and Hasita get candid about shifting workplace norms, the collapse of shared culture, managers struggling to adapt, and why Gen Z’s hyper-individualism might actually be their greatest strength.If you work with Gen Z, if you are Gen Z, or if you're a manager trying to decode this new...
2025-11-2838 min
Career Small Talk: Work | Play | BuildS7E20: Power Meets Nurturing: A Blueprint for Leaders with Nirupama SubramaniamHere’s the thing: power has always been seen as masculine, and nurturing as feminine. But what if true leadership needs both?In this conversation, Nirupama Subramaniam, author of Powerful and The Nurturing Quotient, joins Subha and Hasita to talk about leadership, guilt, gender, and the courage it takes to claim your voice.She shares stories from her own nonlinear career, what stops women from feeling powerful, and why the next generation of leaders can’t rely on old-school command-and-control anymore.A deeply human episode for anyone figuring out how to grow without losing who they are. Expect stories of r...
2025-11-1446 minCareer Small Talk: Work | Play | BuildS7E19: Money, Careers & Self-Worth: The Conversation No One Taught Us to HaveA candid Subha × Hasita conversation on our emotional relationship with money, what we were taught (and not taught), and how that silently shapes career moves, risk-taking, freelancing choices, and freedom.Subha & Hasita explore how our “money scripts” - family beliefs and cultural stories about earning, saving, and risk - quietly influence every career move we make. They discuss:- Why money conversations are emotional, not mathematical.- Women’s hesitation with numbers and its impact on leadership.- How to research, negotiate, and benchmark pay.- Freelance work, pricing your time, and knowing your worth.- Credit, compounding, and living...
2025-10-3138 minCareer Small Talk: Work | Play | BuildS7E18: What's Next In Your Career? How to Find Hidden Skills That PayFeeling stuck in your career? Wondering what to do next or how to make sense of all the skills you’ve picked up over the years?In this episode of Small Talk: Work Play Build, Subha and Hasita break down how to uncover your hidden skills, identify what really energizes you, and find direction that actually pays, in every sense of the word.Perfect for anyone on a career break, midlife pivot, or just feeling the itch for something more.Chapters00:00 Highlights00:50 How to spot what you’re naturally good at02:07 Why most of us downplay our strengths06:10 The diff...
2025-10-1740 min
Career Small Talk: Work | Play | BuildS7E17: Teens, Tech & Turmoil: What AI is Doing to our Mental Health with Kashyap Kompella and Sujata Kelkar ShettyWe live in an age when your phone can finish your sentences, but can it finish your thoughts?In this deeply reflective episode, Subha and Hasita sit down with Kashyap Kompella and Dr. Sujata Kelkar Shetty to ask: What is technology doing to our emotional lives, particularly for teenagers growing up in a hyper-connected era?Meet our guests- Kashyap Kompella leads RPA2AI Research, advising global enterprises on AI, automation, and governance. He brings clarity to complex systems in a way that’s practical and human. - Dr. Sujata Kelkar Shetty is a resilience coach, trained biologist, an...
2025-10-031h 09Career Small Talk: Work | Play | BuildS7E16: Workplace Communication- The Silent Superpower of Career GrowthEveryone says ‘communication is key’, but why do so many of us still get it wrong?From endless WhatsApp pings to performative LinkedIn posts to the dreaded unreadable work email, we’re surrounded by noise. But is anyone truly listening?In this episode, Subha and Hasita dive into why communication has become a lost art, why good listening is rarer than original thought, and how being intentional in what you say can actually change the course of your career.This isn’t another ‘improve your communication skills’ pep talk. It’s a call to rethink how we talk, write, and listen, be...
2025-09-1231 minCareer Small Talk: Work | Play | BuildS7E13: Good, Bad, and Coldplay: How to avoid workplace fiascosWhat really counts as bad workplace behaviour in 2025?Moonlighting. Faking bills. Ghosting on Zoom. Showing up in sliders. We’ve seen it all.In this episode, Subha and Hasita get into the real (and absurd) stories that shape today’s evolving idea of “professionalism.” What’s fair, what’s foul, and what’s just funny?From Soham Parekh’s multiple-job moonlighting saga to office party meltdowns and Coldplay concert scandals, we explore what makes (or breaks) your workplace reputation.In this episode:00:00 Highlights00:52 Welcome to the Workplace Circus 03:40 Soham Parikh: Hero, Villain or Meme? 10:30 Can You Work for 5 Clients an...
2025-08-0134 minCareer Small Talk: Work | Play | BuildS7E11 - Stakeholder Blindspots: Why Good Work Still Gets StuckWe hear it all the time. "Just manage your stakeholders."But who are they really? Your client? Your team? Your toddler?In this episode of Small Talk: Work, Play, Build, Subha and Hasita untangle the very human mess of stakeholder management. From clients with invisible influence to HR teams that make or break your deadlines, we break down what it really means to manage relationships at work — and how doing it right might just save your energy, your projects, and your peace of mind.In this episode:00:00 Highlights01:52 Introduction03:40 Who’s Really in the Room? 06:36 The Client Isn’t One Pe...
2025-07-0439 minCareer Small Talk: Work | Play | BuildS7E10: Feeling Like a Fraud? Imposter Syndrome Hits Again!Imposter. Fraud. Con artist. Harsh words. But how many of us have whispered them to ourselves in the quiet moments before a pitch, a promotion, or a big presentation?In this deeply honest episode of Small Talk: Work, Play, Build, Subha and Hasita unpack the universal (yet often hidden) feeling of impostor syndrome. From startup founders to world-class actors like Tom Hanks and Michelle Obama, no one seems entirely immune.So how do we show up, even when we’re convinced we’re not ready?And what does it really take to reframe self-doubt into growth?Chapter Guide:00:00 Highlights00:57 Intr...
2025-06-2037 minCareer Small Talk: Work | Play | BuildS7E9: When Leadership Feels Personal - What It Takes to Build Creatively TodayCan empathy and ambition coexist? Can workplaces be spaces of true care and creativity?This week on Small Talk: Work, Play, Build, Subha and Hasita sit down with Tina Mansukhani Garg, founder of Pink Lemonade, to talk about building a workplace culture rooted in care, without losing sight of performance, growth, and self.From sending pani puri carts to grieving with her teams, Tina’s leadership style redefines what it means to lead with authenticity and depth. But make no mistake- behind the empathy is a sharp, visionary mind scaling one of India’s most beloved creative agencies.00:00 Highlights and...
2025-06-061h 01Career Small Talk: Work | Play | BuildS7E8: Why Networking Feels So Fake: Awkward, Overrated, and Absolutely Necessary?Tired of “working the room”? Same.This episode is for all of us who’ve been to a networking event and left with… exactly one name and a sore jaw. What if networking didn’t feel like performance theatre? What if we could just be ourselves?In this episode of Small Talk: Work Play Build, Subha and Hasita tear apart the myth of professional networking. From awkward intros to soul-sucking visibility mandates, they explore how we can make connection work on our terms.What’s inside:- Why most networking events feel like high school dances- The secret power of asking in...
2025-05-2341 minCareer Small Talk: Work | Play | BuildS7E7: Saying No Without Guilt: Set Boundaries at Work and HomeWhy is the word “no” so hard to say—even when we’re overwhelmed, out of time, or just not up for it?In this episode of Small Talk: Work, Play, Build, hosts Subha and Hasita dive into the uncomfortable but essential skill of saying no—at work, at home, and everywhere in between.From people-pleasing at the office to emotional labour at home, we explore how cultural conditioning, guilt, and the “good girl” myth keep us stuck in cycles of yes. You’ll hear real talk on navigating client boundaries, setting expectations with loved ones, and using alternativ...
2025-05-0933 minCareer Small Talk: Work | Play | BuildS7E5: Will AI Take Your Job? Truths You Need to Hear!There’s a lot of noise right now about AI replacing humans. But how much of that is fear… and how much is fact?We recorded this episode in March 2025, at a time when Google was laying off employees from its developer relations team — while also posting jobs for AI content specialists. Talk about mixed signals.Subha and Hasita unpack the headlines, connect the dots, and offer a no-BS take on how to stay employable in an AI-first world.You’ll walk away with:• Clarity on what today’s hiring managers truly value• A renewed belief in your human edge• Practical way...
2025-04-1135 minCareer Small Talk: Work | Play | BuildS7E4: Success Metrics Are Changing - Are You Keeping Up?How to Escape the Success Trap (Before It’s Too Late!)Success used to mean climbing the corporate ladder, securing promotions, and chasing ever-growing paychecks. But in 2025, are these metrics still relevant?With economic shifts, evolving workplaces, and changing personal priorities, how we define success is undergoing a transformation. At the time of this recording, layoffs continue to loom large, hybrid work is reshaping expectations, and younger professionals are redefining what it means to “make it.”Are you keeping up with the changing tides? Or are outdated success metrics holding you back?In this episode, Subha and Hasita...
2025-03-2835 min
Career Small Talk: Work | Play | BuildS7E3: Why Workplaces Need a New Playbook with Maya John - Small Talk Work| Play | BuildWho really decides how we work? The employees, the leaders, or just the loudest voice in the room?Post-pandemic, companies are still trying to figure out where and how work should happen. Should employees return to office full-time? Is hybrid the perfect middle ground, or just a logistical nightmare? And what about the generational shift—why does it feel like Gen Z and millennial managers are working in entirely different realities?In this episode, Subha and Hasita chat with Maya John, Chief People Officer at Verse Innovation, who brings ov...
2025-03-141h 14Career Small Talk: Work | Play | BuildS7E2: Building a Business at the Bottom of the Ocean - Small Talk Work| Play| BuildSome people run marathons. Some paint. Some DJ at weddings. And some, like Hasita, spend enough time underwater to log 100+ dives within two years.In this episode, Subha and Hasita talk about the growing movement of people reclaiming their time outside of work—not just for vacations, but for pursuits that shape who they are. From balancing client expectations to redefining career success, they unpack what it means to be multi-dimensional in a world that still largely rewards singular focus.Would your workplace support you taking a Friday off to go diving? Or would it ra...
2025-02-2837 min
Career Small Talk: Work | Play | BuildVisibility Matters: How Sharing Achievements Fuels GrowthVisibility isn’t just an advantage—it’s a necessity. Think about leaders like Kamala Harris. Her rise to prominence hasn’t just been about the work she does behind the scenes, but about how visible she’s made that work now. Harris has skillfully crafted a presence that not only highlights her achievements but also adds credibility to her role.
In this episode of Small Talk for Rainkraft, Hasita and I dive into the importance of being seen in the workplace and how women, in particular, can balance performance with self-promotion. Whether you’re leading a team or climbi...
2024-09-1321 min
The Damn Good PodcastThe Damn Good Podcast S01:E02: The stories that shape our choices, our lives, and our generationOne only needs to be on LinkedIn to see one story coach or another promote a certain way of doing it. In rebirthing this podcast into its current avatar, the one thing that always existed was doubt. Not the spark- that one comes and goes. Not the premise- it is as wide as it can be. Not even the persona- who are we speaking to you as? That keeps changing too. But the one thing that's always constant is doubt. What do we say to you? What do we tell it like, so it means...
2024-03-2019 min
The Damn Good PodcastThe Damn Good Podcast S01E01: New Beginnings As A Culture PodcastHi!Have you noticed, also, that the ‘marketing’ seems to have quietly left The Damn Good Podcast?We’ve been on a long and rather quiet hiatus from producing anything. And when the time finally came to put this out, we didn’t know what would be the right way to do it.Minus the production budget of a series, and frankly even the editorial oversight, how we do we launch a new thing?By being messy about it, perhaps.In that spirit, we are glad to bring you The Damn...
2024-02-2814 min
Thought Bistro PodcastMastering the Art of Marketing: Essential Tips for SuccessIn this episode, we chat with Hasita Krishna, a marketing strategist and the founder of Motley Crew, a creative agency that helps startups and brands tell their stories through content, design, and social media. Hasita reveals her secrets on how to learn and grow as a digital marketer and how the world of marketing has changed over the years. She also talks about her own podcast, The Damn Good Marketing Podcast, which has been a fun part of her journey and reached the top 5 marketing podcasts on Spotify India at one point. Tune in to hear Hasita’s tips an...
2024-02-271h 08
Career Small Talk: Work | Play | BuildCareer Lift-Off: Best Moments from Small Talk in 2023Hey, Smalltalkers! As we wrap up 2023 on 'Small Talk with Rainkraft- Career Lifting Conversations,' we see that we've delved into intentional conversations about careers, transitions, and the ever-evolving workplace. From discussing layoffs to embracing failure, comfort zones, and practical tips, we've covered it all.
As we step into 2024, I hope these insights on crisis management, mentorship, and job search strategies serve you well. Thank you for hanging out with us and reliving the best of Season 5.
Stay tuned for more engaging conversations and valuable insights. Keep Small Talking!
2024-01-0821 min
Career Small Talk: Work | Play | BuildChoosing How to Shape Your YearJoin Subha and Hasita as they reflect on the transformative experiences of the past year. Hasita shares her journey into deep-sea diving and the profound impact it had on her life choices. Subha delves into the importance of focus, sharing insights from her own introspective journey. Together, they explore the evolving nature of work, breaking free from traditional structures, and embracing the endless possibilities that lie ahead. A candid and inspiring conversation to wrap up the year!
IN THIS EPISODE
(00:00) Introduction
(01:10) Reflecting on 2023
(02:44) Subha's Reflections on Focus and Choices
(04:22) Subha's Insights on Distractions and Productivity
(05:44) Lessons from Social Media Wisdom...
2023-12-2516 min
Career Small Talk: Work | Play | BuildJob Search Strategies for Mid-Career ProfessionalsExplore the mid-career curve with Subha and Hasita as they discuss the challenges of leaving a familiar job or just jumping into the job market. Delve into the complexities of navigating change, crafting a compelling resume, and articulating career goals. Join this exploration of career transitions, offering practical advice for those contemplating a change in their professional lives.
IN THIS EPISODE
(00:00) Introduction
(00:53) Challenges of Mid-Career Transition
(02:39) The Importance Of Clarity
(07:00) Crafting a Resume for Transition
(12:51) Navigating The Discomfort That Comes With Being In The Job Market
(14:58) The Significance Of Clearly Articulating What You Want
(16:59) The Role Of Headhunters
(18:20) The Parallels B...
2023-12-1121 min
Career Small Talk: Work | Play | BuildBrewing Flexibility: Decoding Coffee Badging at the WorkplaceSubha and Hasita explore the nuances of the evolving workplace dynamics amidst the return-to-office mandates. They delve into the concept of coffee badging, where employees meet in the office for a cup of coffee to signal their presence. The conversation navigates through the challenges faced by employees and companies in adapting to new work models, questioning the need for rigid return-to-office policies. As they discuss the importance of intentional communication, flexibility, and individual responsibility, they aim to uncover a path toward a positive and inclusive shift in the modern workplace.
IN THIS EPISODE
2023-11-2720 min
Career Small Talk: Work | Play | BuildRedefining Failure and Embracing GrowthJoin Subha and Hasita, as they engage in this conversation about the complexities of failure. They discuss the impact of social media on our view of success and failure and explore the three types of failures – preventable, complex, and intelligent. The duo challenges the conventional wisdom of 'fail fast,' emphasising the power of language in mitigating the impact of failures. With anecdotes from workplace dynamics to personal experiences, they delve into the layers of fear, resilience, and the importance of creating spaces for feedback in the journey towards growth and success. Tune in now!
...
2023-11-1321 min
Urpeko Bonbarda#122 - Palestina (elkartasunez)urpekoBONBARDA #122Zuzeu Podcastek aurkezten du: Urpeko Bonbarda, Anartz Bilbao gidari duen musika saioa.22. saioan, palestinar musika eta Palestina mintzagai duten kantu zerrenda bat dakar, elkartasun keinu xume gisa.Lourdes Iriondo urnietarraren aspaldiko kantu bat entzunez abiatu dugu Urpeko Bonbarda, 1968an Belter etxearekin plazaratu zuen Ep-tik jasotako “Ene herria”. Poema judutar bati musika jarri, eta urnietarra Gazaz mintzo dela dirudi. Iriondoren kantua, eta beste asko, Badok atariak aipatu zituen, Israelek Gazari erasoa jo berritan, Twitterren egindako txio-katean. Kantuetan, eta orain arte ezer gutxirako balio izan badu ere, euskaldunen elkartasuna jaso dute pale...
2023-11-1056 min
The Damn Good PodcastS03E07: Understanding the role of a Head of Brand*Hasita apologizes for the audio quality on this one- the Flu is an unpredictable game-changer, and we hope this does not severely impact what you take away from the episode!*Episode DescriptionIs branding more than just marketing?Delve into the world of brands as we analyze the core of branding, from emotional connection to custodian challenges. Discover the interplay between consumers, employees, and vendors, unraveling the craft of impactful branding. Understand that branding goes beyond marketing, shaping our perception of the world. Join us and unlock the secrets of brand custodianship!
2023-11-0225 min
Career Small Talk: Work | Play | BuildHow to Influence with Impact - Answer the ‘So What?!’Have you ever found yourself in a meeting wondering, "What's the point of all this?" If so, you're not alone. In today's episode, we dive deep into the world of meetings and ask a fundamental question: Are meetings wasted opportunities? We discuss the power of asking "WIIFM" (What's In It For Me), a crucial concept in understanding the motivations of meeting participants. We explore how setting clear agendas and pre-empting concerns can transform meetings into productive and engaging interactions. Tune in now!
IN THIS EPISODE
(00:00) Are meetings wasted opportunities?
(04:50) WIIFM...
2023-10-3019 min
The Damn Good PodcastS03E06: What really is the role of a Head of Content?Are content heads prepared for the challenges posed by AI, ChatGPT, and shifting search engine policies? In this episode, Hasita Krishna and Subha Chandrasekaran delve into the complexities of content management in the modern landscape. Join them to discover strategies for making your content stand out and how creative collaboration can enhance your efforts in an ever-noisier world.IN THIS EPISODE(00:00) Lawsuits on OpenAI(02:54) What does a content head do in this situation?(05:12) Hierarchies and expertise(08:32) How much of the info is real?(10:51) The biggest...
2023-10-1824 min
Career Small Talk: Work | Play | BuildCrisis Management: Who are you in a crisis?Join Subha Chandrasekaran and Hasita Krishna in this week's episode as they reflect on navigating a family health crisis and how it revealed different roles within their family. They discuss the traits of crisis leaders, effective communication in tumultuous times, and whether you can build for crisis leadership. Whether you're a natural leader or a skilled follower, there's something valuable in understanding your role amid chaos. Tune in now!
IN THIS EPISODE
(00:00) Looking back at the crisis with fondness
(05:03) Self-preservation is a powerful instinct
(06:49) How are start-ups prepared to handle crises?
(09:48) Can you build for becoming a leader in a...
2023-10-1620 min
The Damn Good PodcastS03E05: Clarity in Purpose is Clarity in BrandingHow do you create a brand that's not just visually stunning but also drives profitability while focusing on social impact? Join us on a journey with Siddharth Purohit, co-founder of Aazol, a direct-to-consumer food company. In this episode, we dive deep into the art of clarity and how it can free up valuable time, the importance of controlling costs, and the challenges of entering the retail space. There are some conversations that affirm our actions and choices, and for us, it was this one. This is also the first time Hasita has put her dream...
2023-10-0535 min
Career Small Talk: Work | Play | BuildWhat makes a great mentor, and how can you find one?What makes a great mentor, and how can you find one? Join Subha Chandrasekaran and Hasita Krishna as they delve into the power of mentorship in career growth. Discover the secrets of finding the right mentors, building trust, and creating a supportive ecosystem for your professional development. From navigating confusion to becoming a mentor yourself, this show explores the transformative potential of mentorship in every phase of your career. Tune in and learn from the experts!
IN THIS EPISODE
(00:00) How to find a good mentor?
(07:18) Is there value in planning out your career?
2023-10-0221 min
The Damn Good PodcastContent Marketing: Expectations vs. RealityEver wondered if social media is evolving faster than you can keep up? Join Subha Chandrasekaran and Hasita Krishna on the "Damn Good Marketing" podcast as they explore the ever-changing world of content creation. Is marketing changing, or are business owners overwhelmed by the pace of change? From the allure of AI to the pitfalls of over-marketing, they discuss the challenges faced by businesses today. Tune in for insights on simplifying content creation, achieving marketing sanity, and finding your brand's true voice in the modern marketing landscape.IN THIS EPISODE(00:00) What is a thread?
2023-09-2025 min
Career Small Talk: Work | Play | BuildSilo-Busting Strategies: Building a Collaborative WorkplaceHave you ever wondered what happens when the pressure to innovate or succeed collides with organizational silos? Join us as we unravel the intriguing dynamics of invention, high performance and collaboration in this episode of Small Talk with RainKraft. I'm Subha Chandrasekaran, a career growth coach. Can breaking down silos lead to breakthroughs? Discover the keys to fostering collaboration, aligning priorities, and unleashing the true potential of your organization in this episode!
IN THIS EPISODE
(00:00) Everyone's under pressure to invent something
(02:41) What do silos at a workplace look like?
2023-09-1822 min
The Damn Good PodcastShould I Start a Podcast?Thinking of Starting a Podcast? The allure of this shiny new toy has captivated everyone, but it is serious business. Join Subha Chandrasekaran and Hasita Krishna as they dive into podcasting, sharing their experiences, insights, and unexpected discoveries. From the challenges of finding the right niche and keeping up with the demands of consistent content to deciphering podcast metrics and managing distribution, they reveal the realities behind the scenes. Explore the question: Is starting a podcast the right move for you? Get ready to uncover the truth about the podcasting journey!In This Episode
2023-09-0828 min
Career Small Talk: Work | Play | BuildInsights and Strategies to Navigate Career TransitionsAre you feeling like a square peg trying to fit into a round hole in your career? Join us as we delve into the Art of Career Transitions in this episode of Small Talk with RainKraft. I'm Subha Chandrasekaran, a career growth coach. Let's decode the challenges, opportunities, and strategies behind making those leaps in your professional journey. Tune in to gain insights, find courage, and embrace the possibilities!
IN THIS EPISODE
(00:00) You might feel at a crossroads
(02:42) Triggers - some obvious and some not so much
(07:51) How...
2023-09-0425 min
The Damn Good PodcastS03E02: Who Approved That Ad?In the latest episode of the Damn Good Marketing Podcast, hosts Subha and Hasita are joined by Manisha Kapoor, Secretary General of the Advertising Standards Council of India (ASCI), who reveals the importance of self-regulation in the advertising industry. They delve into the role of ASCI in monitoring and maintaining trustworthy advertising, emphasizing the connection between honest advertising, consumer trust, and brand integrity. Most importantly, they discuss what campaign regulations, falling trust, and too much information, mean for a small business today and how to cut through the noise.Tune in!In This...
2023-08-2333 min
The Damn Good PodcastS03E01 | What Did ChatGPT Do To Digital Marketing?ChatGPT: Unleashing Creativity or Taking Over Jobs? Or both, perhaps?Join Subha and Hasita as they explore the impact of generative AI tools like ChatGPT on content creation and marketing processes, and whether it is a game-changer or just a shortcut for writers and marketers alike. The pen may be mightier than the sword, but both are just tools, after all.Discover the exciting possibilities and challenges of embracing this innovative technology in this episode of The Damn Good Marketing Podcast. Tune in!In This Episode00:00| When ChatGPT doesn’t know wh...
2023-08-0923 min
The Damn Good PodcastSeason 3 of The Damn Good Marketing Podcast: TrailerDo follow the show so you always know when a new episode comes out. See you, on your favorite podcast platform. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit hasitakrishna.substack.com
2023-07-3100 min
Urpeko Bonbarda#119 - Uztailak jazz (2023ko Jazzaldiak)urpekoBONBARDA #119Zuzeu Podcastek aurkezten du: Urpeko Bonbarda, Anartz Bilbao gidari duen musika saioa.Uda heldu eta berotzen hasi orduko ugaritzen dira Jazzaldiak gurean, eta uztailarekin bat txandaka izaten ditugu Getxo, Gasteiz eta Donostiako hitzorduak. Gainera, dagoeneko ondo onartua dugu jazzaz beste ere izaten dugula ekimen hauetan, eta Urpeko Bonbarda honetan ere apurka apurka hurbildu gara jazz ahaireetara, rock eta reggae erritmoetatik hasita.Getxon joko dutenen artean, bi proposamen hautatu ditugu. Ceramic Dog bata, Marc Ribot gitarra jole itzaltsuak gidatzen duen noise rock egitasmo txundigarria. Eta Jazzmeia Horn bestea, “Dear Love” aurkeztuko duen...
2023-06-231h 01Career Small Talk: Work | Play | BuildThe Best Career-lifting Conversations of the Season | Highlights of Small Talk Season 4 | Career Growth PodcastIn this exciting season finale of Small Talk with Rainkraft, we've compiled the best moments from Season 4, featuring Subha and Hasita, as they share their expert tips for career growth.
From handling layoffs to managing difficult bosses, this episode covers it all. Plus, discover innovative strategies for goal setting and cultivating executive presence. With actionable advice and engaging discussions, you'll be equipped to accelerate your career growth and achieve your goals.
Join us as we dive into the highlights of Season 4, featuring a range of valuable insights to help you navigate your professional journey. Whether...
2023-04-2428 minCareer Small Talk: Work | Play | BuildS4E11 - How to ‘elevator pitch’ a good story about yourselfYou may not judge a book by its cover. But you will judge it by the book blurb - the short description at the back of the book. Similarly, your pitch is your own blurb. It is the world’s first impression of you. Make it your best version till the next version comes along!
In This Episode | Discussion Points
(00:00) What to pitch
(02:14) Your 10-second story
(03:57) Disappointment of a wrong pitch
(06:27) Make your pitches catchy
(07:44) Pitch according to place
(11:00) Pitch according to time
(12:27) Pitch according to the audience
(14:40) Practice your pitch
Small Talk With RainKraft is a top 10 show in India...
2023-04-0319 min
Career Small Talk: Work | Play | BuildS4E10 - Why Startups Need a People StrategyIn the beginning, startups have nothing but an idea - and a team of true believers who hope to bring it to reality. Everything is riding on the success of that team. And yet ‘HR’ is the last thing that any startup thinks about, perhaps it implies bureaucracy. So here are some reasons to think otherwise and a few steps that startups should undertake early on, to improve individual performance and lengthen the odds of success.
In This Episode | Discussion Points
(00:34) Why the people function should be a priority
(03:24) It becomes a pressing need after about 10 people
(04:50) Early employees cannot keep...
2023-03-2021 min
The Damn Good PodcastS2E10 | How can I be more creative with my marketing ideas?Do you have to be a mad genius to be creative? Or get inspired somehow? Or is it something within reach of all of us, something that can actually be executed reliably and within deadlines? For this season’s final episode, we discuss creativity in all its glory. In This Episode (02:43) How can we be creative? (04:10) Do you always have to be inspired? (07:40) How can a single person be consistently creative? (08:30) 70% of ads aren’t memorable - how do you ensure yours don’t flop...
2023-03-1525 minCareer Small Talk: Work | Play | BuildS4E9 - How to enhance your career by cultivating Executive PresenceYou know how some people can walk into a room and behave as though they own it? Well, in this episode we discuss how you, too, could become one among them, by developing the elusive Executive Presence.
In This Episode | Discussion Points
(03:55) What is Executive Presence and why do you need it?
(06:43) Deconstructing executive presence.
(13:08) How to make changes to develop executive presence.
(15:37) How authenticity and experience can contribute
(19:18) Dealing with critique.
Small Talk With RainKraft is a top 10 show in India. If you’re serious about your professional future, do follow the show for ac...
2023-03-0623 min
The Damn Good PodcastS2E9 | How can I use LinkedIn for lead generation? | Varnika Pasari, Founder, TicTactic | Performance Marketing, Paid AdsHave you been frustrated with your lead-generation efforts on LinkedIn? In today’s episode, we share with you tips and a formula you can apply to attract and nurture quality leads at a reasonable cost. Watch out for the bonus tactic on how a certain type of LinkedIn ad could be run for almost the same price as Google ads!(If you keep track of how many times Hasita says 'if I'm not wrong' in this episode accurately, please DM her on LinkedIn with your answer for some cool podcast merch!)In This Ep...
2023-03-0130 minCareer Small Talk: Work | Play | BuildS4E8 - Dealing with difficult bosses, clients, and colleaguesSpending long hours with difficult people and forcing yourself to put up with them isn't healthy or sustainable. How can you better understand what is happening in such interactions? How do you know when a ‘bad’ boss isn't really just someone with a different working style - and how do you align your styles for better outcomes? And what do you do when the relationship is truly toxic?
In This Episode | Discussion Points
(01:20) It’s quite common to have a bad boss
(02:50) Recognise your workplace behaviour patterns
(05:35) Is it a bad boss or an incompatible work style...
2023-02-2021 min
The Damn Good PodcastWhat can I safely cut out of my marketing effort?Have you found yourself managing two personas, one of an entrepreneur and the other of you as a person when you’re not working? All founders and leaders need to be creators also, and all creative effort needs to be supported by ads. Oh, and all ads also need to be supported by CRO! Where does this end? How can you keep it simple?In This Episode (01:31) Challenges doing too many things in marketing (03:17) Handling multiple identities (04:30) Branded house vs house of brands (05:49) When to invest on a single aspect and when to di...
2023-02-1529 minCareer Small Talk: Work | Play | BuildS4E7 - It's not always about the money!“I gave her a raise, yet she left.” Dual careers and an increased appreciation for work-life integration sparked during the pandemic have made employees think about work more broadly than just a pay packet. This makes it tougher to retain the good folks and the need of the hour is more honest conversations about what really excites the person in your team.
In This Episode | Discussion Points
(03:10) Money is not the only motivator
(05:54) Understanding the personal relationship we each have with money
(10:50) Adapting to changing work-related desires
(16:20) Charting a roadmap for the employee's career
(19:50) Communicating needs more...
2023-02-0624 min
The Damn Good PodcastBuilding communities, sharing stories, and making marketing beautifulHave you ever struggled to articulate what your brand stands for? Or wondered how to not just be, but also sound authentic online? In this episode Hasita and Kushal Menghrajani, Chief Creative Officer at The Experience Co, walk you through a quick exercise in how to do it right. They also discuss community, storytelling and content creation, with a fun aside into how Kush won the Bira account from amongst hundreds of contenders!Our GuestsKushal (Kush) Menghrajani is the Chief Creative Officer at The Experience Co and Director and Curator at The Beachhouse Project. Prior to this...
2023-02-0149 minCareer Small Talk: Work | Play | BuildS4E6 - What To Do When Your Manager Needs ManagingSo you’ve expanded your team, and yet you find yourself having to defer important things to handle day-to-day questions? The answer might lie less in behaviour and more in process. Whether you're a new manager of managers or an experienced one looking to improve your skills, this episode will provide valuable tips and strategies to help you lead your team to success. And feel comfortable while you do so.
In This Episode | Discussion Points
[02:37] Setting up processes.
[04:14] Avoiding micromanagement.
[06:43] Why modelling behaviour alone will not enable delegation.
[08:56] The value of HR expertise.
[10:10] How to help you...
2023-01-2318 min
The Damn Good PodcastHow exactly do I keep that content engine churning?Everybody understands the struggles of creating unique content with consistency. This episode charts the pains and gains of content creators as they are encouraged to explore new mindsets and approach newer topics every damn day of the week. Whether you’re a learner, explorer or even an expert, you’ll find something of value to take away after this fun and engaging episode. Tune in to listen to the damn good hosts Hasita and Subha talk about the intricate process of content creation. In this episode Churning out good and meaningful content consistently to get people excited....
2023-01-1832 minCareer Small Talk: Work | Play | BuildS4E5 - “Where do you see yourself in five years?”"Where do you see yourself in five years?" is THE dreaded interview question. And you know what, it's okay not to have answers! Your career path is exactly that—a path. One that deserves exploring. In this episode, Subha and Hasita discuss the evolution of career paths and how they’re not all that linear these days.
In This Episode | Discussion Points
[00:30] Adapting your career to a rapidly changing world
[03:37] Upskilling for an ‘unknown’ future
[05:53] Building a complementary (but interesting) skillset on your own terms
[09:55] Opening yourself up to a wide range of career experiences
[17:42] Reflecting on your...
2023-01-0921 min
The Damn Good PodcastWhat should be my marketing plan for 2023?It’s a new year! For many of us, that means a new planner and a new beginning. This is even truer for marketers, who have a whole new world of social media content, email campaigns, blogs, websites, and other cool things to work on. In this episode, Hasita and Subha delve into what it means to create a marketing plan in 2023.00:45 How to approach a marketing plan in 202305:14 Plan to cover all four pillars of digital marketing08:59 The benefits of outsourcing and how you should brief creative teams16:52 Choosing content platforms and reaching out to a...
2023-01-0437 min
Career Small Talk: Work | Play | BuildHoliday Crossover: Damn Good StorytellingIt’s the holiday season! And that means it’s time for something special! This week, we’re excited to bring you the first-ever crossover episode with our sister podcast The Damn Good Marketing Podcast. In this episode, Subha and Hasita discuss a topic dear to both their hearts: the power of storytelling and its ability to make life, career, and media all the more enriching.
We talk about
How celebrities use storytelling to shape their narratives
Branding as a way to position yourself in the professional world
Finding a point of view to anchor your story
...
2022-12-2824 min
The Damn Good PodcastHoliday Crossover: Small Talk About StorytellingThis week, we’re excited to bring you the first-ever crossover episode with our sister podcast Small Talk with RainKraft- a podcast for those who feel passionately about growing their career. In this episode, Hasita and Subha discuss a topic dear to both their hearts: the power of storytelling and its ability to make life, career, and media all the more enriching.In This Episode01:27 How celebrities use storytelling to shape their narratives05:15 Branding as a way to position yourself in the professional world07:50 Finding a point of view to anchor your story10:10 Stepping out of...
2022-12-2823 minCareer Small Talk: Work | Play | BuildS4E4 - Can we do goal setting differently this year?Every year around this time, we take stock of our achievements versus the goals we had set. But are we going about it the right way? Are we disappointing ourselves by being too narrowly focused on specific aspects of life, ignoring other achievements? Are we reaching for the unattainable? Should we do things differently this time around?
We talk about
The downsides of being too narrowly focused and how to expand our goal set
How to set goals
Rewarding ourselves for achieving goals
Setting SMARTER goals
Foreshadowing failure is as important as visualising success
Don’t tr...
2022-12-2622 min
The Damn Good PodcastWhy are my landing pages not converting?Most people encounter your brand through landing pages. But in the excitement of showing off (as you should), you may be tempted to go overboard… and end up forgetting about the people on the other side—your customers! In this episode, Hasita and Subha discuss what actually makes a landing page effective and how brands should approach making one.02:23 What exactly is a landing page and what is it supposed to do?05:10 What do users look for in a landing page? And what do they absolutely NOT want to encounter in on...
2022-12-2133 minCareer Small Talk: Work | Play | BuildS4E3 - How not to take a layoff personallyWinter is coming (sorry, we know this is so passé), and this season it seems to come with a wave of mass layoffs. It’s quite terrifying because of how untimely and arbitrary they are. Layoffs are just business, not personal. We all know this. But when you get laid off unexpectedly, and it throws a curveball in your career, how can you help but not take it personally? In this episode, Subha and Hasita share their thoughts on how not to take layoffs personally.
In This Episode | Discussion Points
[02:32] Why layoffs are so jarring despite bei...
2022-12-1222 min
The Damn Good PodcastWhat’s my first step in building a personal brand?Is Elon Musk a gifted man of science or an evil genius? The answer to the question depends entirely on your perception, a perception that is central to his personal brand. In the context of brand marketing, you absolutely cannot leave a room without hearing the word 'personal brand' casually thrown around. And yet, why isn't everyone successful at building one?In marketing, we always say, 'If it were that easy, it would have been done already." Brand building takes time, effort, and energy most of all. It isn't that one instance of showing up and...
2022-12-0731 minCareer Small Talk: Work | Play | BuildS4E2 - Why do I struggle to delegate? Here's a mindful approach for every busy professionalDo you find yourself doing a lot yet feeling like the work never ends? Are you still doing things that you mastered a few years ago or in your previous role? On most days, we’re rushing to tasks that need immediate attention rather than thinking about the bigger picture. And this often affects the way founders, senior professionals and leaders delegate to teammates.
Every performance coach and professional probably has a piece of content on delegation, and yet the to struggle to climb the mountain when it comes to delegating work is real. Why does it fee...
2022-11-2821 min
The Damn Good PodcastIs there a right way to do email marketing?Emails, emails everywhere, not a single one worth reading.Out of 50 emails of all shapes, forms, and varieties, we receive each day, we probably read one. The recipe for a good email consists of some ingredients- like understanding exactly who you want to speak to, knowing in depth the subject you're writing about, and giving people the 'hook' so they have a reason to pay attention.In this episode, we discuss why this simple recipe often goes bad, and what we can do about it.[02:06] - [6:38] Email drip campaigns and...
2022-11-2329 min
Career Small Talk: Work | Play | BuildS4E1 - Your career doesn't need the pressure of being your passion!Your career and your passion can be two very different things!
Welcome back to Season 4! We're starting with one piece of career advice that can derail the best of us! We've often heard that if you make a career out of your passion, you'd never have to work a day in your life.
But then again, we've also heard it said- find your passion, and let it slowly kill you! If those two in tandem sound ominous, that's because they are.
We talk about
being in it for the long haul
how no...
2022-11-1720 min
The Damn Good PodcastWhy do my digital marketing efforts keep failing?Welcome back! It’s season 2, and we’re starting, as always, with the big questions. If you’ve had failed digital marketing experiences, it is only natural to be unsure about trying it again. In this episode, we discuss why some things fail, and others succeed, with seemingly no explanation offered.In this episode, we discuss why this might be happening, and how to fix it.[00:26-1:54] It takes ten years to become an overnight success.[03:00-06:10] What does digital marketing success mean to me? Defining parameters, being realistic.[07:00-12:49] What if this effort fails again...
2022-11-0935 min
Urpeko Bonbarda#096 - Elkarri mokoka (musikarien arteko aferak)urpekoBONBARDA #096Zuzeu Podcastek aurkezten du: Urpeko Bonbarda, Anartz Bilbao gidari duen musika saioa.Laurogeita hamaseigarren saioan, ezinbestez, maiz oholtzara ere heldu izan diren musikarien arteko liskarrak izan ditugu hizpide. Inoiz, gainera, sorkuntzaren bidez ere egin izan diote errieta elkarri. Gaur Urpeko Bonbardan, artisten arteko ika-mikek eragindako abestiak entzungo ditugu.Hasi, Jaungoiko kontuekin hasi dugu saioa, "Who Says God is Dead" galdezka etorri zaigun Loretta Lynn eta ikatz mehatzariaren alabari erantzuna eman zion Pi L.T. hirukotearekin. Baina lasai egon, irakurle, badakigu mungiarrek ez zutela "Hil da jainkoa" country izarrari erantzuteko ondu....
2022-11-0351 min
The Damn Good PodcastSeason 1 Finale- Much Ado About Digital Marketing?All mentions of the metaverse aside, this one's a very 'meta' episode. For the final episode of this season, we look back at what we said during the season and test whether that advice still holds.After all, in marketing, there's always a shiny new tool to buy, or advice to follow. And yet, good recommendations (yep, not even a sign of humility in us here), do tend to stand the test of time. So, should you start your own podcast as a marketing channel? Should you fall for that Instagram urge to s...
2022-08-2430 min
Career Small Talk: Work | Play | BuildBonus - Serena and Sebastian and Identity ClaritySome events just have us making a mad dash to the podcast studio! Not just because we want to talk about them but because we have already been talking about them! Our first bonus episode this season was on the infamous Adam Neumann and his story, seen through WeCrashed on Apple TV. Well, he's back, asking for more money and getting it too! We also ended the season talking about quitting and why it shouldn't get such a bad rep. Serena Williams and Sebastian Vettel seem to think so too. They lead the way in identity-based growth, a must...
2022-08-2118 min
The Damn Good PodcastHow do I knock my marketing goals out of the park?Over time, Hasita's favourite marketing saying has become this- most people do not have marketing goals, they have marketing dreams.Marketing campaigns can (and should) be creative and fun and even a bit outrageous. Marketing goals, however, need to be rooted in reality, plain hard facts, and be oftentimes, boring. How do you move from early traction to actual marketing? What marketing processes should you multiply and which ones should you kill?In this episode, Aniiket Sengar, Director of Marketing Ops for Digbi Health talks us through the process of s...
2022-08-1038 min
The Damn Good PodcastHow can I make Instagram do the heavy-lifting for my brand?Yep, one of us has a cold here, and it isn't the guest. We apologize in advance for the 'nn's that sound like the 'dd's.Pranoy Thipaiah of Kerehaklu knows something, almost viscerally, that a lot of brand managers, marketing folk, and businesspeople miss- no one hangs out on social media to hear from brands. We hang out here, instead, to feel connected with the people and things that matter to us. Why, then, do we push so much of the product messaging? Why, then, as Pranoy says, do we "sell the sausage a...
2022-07-2743 min
Career Small Talk: Work | Play | BuildS3E21 - It's OK to Quit, Right?For far too long, in the corporate world, we’ve glorified what now seems like the wrong ideals. “Keep at it”, “do or die”, “there is no trying”,… and the list goes on.
But what about the virtues of stepping away, taking a break, or just knowing when we’ve outgrown something. One of the worst things we can do to our careers is to keep at things which don’t agree with us anymore. Using the post-pandemic world as a reference point, we’re using the last episode of season 3 to discuss what it means to know when to stop....
2022-07-2621 min
The Damn Good PodcastDo I even matter on the internet?Existential crises aside, we ask this question (and get asked often as well)- do I matter in the larger scheme of (virtual) things?Being on social media can be hard both for individuals and brands, and yet there is a reward for consistency, for having opinions and being able to articulate them in ways that benefit us and the people consuming what we put out there.In this episode, we dive into how businesses and brand owners can play the social media game in beneficial ways, how much is too much, how...
2022-07-1331 min
Career Small Talk: Work | Play | BuildS3E19 - The Challenge of Building and Changing CareersFor many of us, there’s a fundamental challenge in identifying the difference between a job and a career. Should we commit to one field and become the best in it? Should we go wide and learn as much as possible? When is a good time to switch careers? And most importantly, when we’re ready to switch, just what do we do?
In this episode, we address all of these questions about planning how to live out your work-life for the next few decades. Give it a listen!
Things we mention:
1. Cal Newp...
2022-07-1122 min
The Damn Good PodcastEveryone seems to be on LinkedIn. But what about me?After avoiding the subject for as long as possible (no we're just kidding, we've been dying to do an episode on LinkedIn), Subha and Hasita wade into the realm of social media. And what better place to start, than with the world's largest professional networking platform?Looking at LinkedIn today, it is hard to see it as a professional platform sometimes. It is replete with opinions that we don't always agree with, or ideas that we don't quite comprehend. But it is also a land of opportunities- to learn, to observe, to eventually even share what...
2022-06-2928 min
Career Small Talk: Work | Play | BuildBonus Episode - WeCrashed, Work Cultures, and where the best-laid plans go awryHave you had a chance to watch WeCrashed on Apple TV+ yet? If not, we’d strongly recommend that you do, definitely for Jared Leto and Anne Hathaway (and Apple’s insane production quality). Also because the story of the rise and fall and eventual consolidation of WeWork has a lot of lessons for us in culture, vision, founder personas, and when a dream begins to turn into a nightmare.
This bonus episode of Small Talk with RainKraft is inspired by our weekend binge sessions. Would you like to see more like this? Do tell us!
Thi...
2022-06-2717 min
Career Small Talk: Work | Play | BuildS3E16 - Do you know how to say No?The ability to turn down things we’ve outgrown, things we don’t want to be doing, and things we never wanted to do but got cajoled into, is one of the most underrated skills of our century. We are, after all, saddled with information at every turn, and saying ‘no’ feels like a lost opportunity with many ramifications.
In this episode, we discuss healthy ways to say no without sabotaging our careers and work-life and talk about the many stunts we pulled because we just couldn’t utter the magic word.
Hosts:
Subha Chan...
2022-06-2018 min
The Damn Good PodcastAm I building a business, or building a website?!We hear your frustration!If you want to find out how successful a marketing team will be in the future, get them all to agree on how to go about building a website. Because of its front-facing significance, and its dynamic nature, and its role in reflecting evolving company goals, and its complexity in mapping.....and the list goes on, but we can count on the fingers of one hand the number of website projects that went precisely how everyone hoped they would.But, if there were a mythical 'right way' to build...
2022-06-1530 min
Career Small Talk: Work | Play | BuildS3E14 - Are you a new face at the old workplace?You know the saying, one person's Google Meet is another person's poison. Some of us have started working with new companies during the pandemic and are only now beginning to see our colleagues in a real-world environment. Maybe we enjoy the luncheons and drinks; maybe we don't. Perhaps, it is hard to keep the luncheons going as a new Zoom meeting beckons. So much for the hybrid life.
What should you do as a new face in these situations? Whether you're a manager, a director, or an executive, there are some ways to make the first few d...
2022-06-0618 min
The Damn Good PodcastDo I really need someone else to tell my brand's story?Well here's a super-common question we get asked- if we don't really know our story, how can we count on a consultant to tell us?Personally, we've grappled with this question quite a bit, too. However, having sat in on several brand strategy workshops now, we've come to understand that the role of a brand strategist is quite like that of a therapist- they have the ability to ask the right questions, to use their experience to form the best conclusions, and lead our brand picture from confusion to clarity.What is branding...
2022-06-0124 min
Career Small Talk: Work | Play | BuildS3E13 - Why does a voice inside my head keep telling me I'm not good enough?We all have fears and many times these fears save us from doing something dangerous. Some fears turn into limiting beliefs - negative judgments about ourselves that we hold to be true. Hold so strongly that we say no to good opportunities because we believe that we aren't capable and hence decide not to give something a try. Are you saying yes to a new role at work? Are you saying yes to trying something that tests your abilities? Or is something holding you back? As a people manager, are you able to spot the signs and get your...
2022-05-2317 min
The Damn Good PodcastWhy does my ideal customer not care about me?Genius. Billionaire. Playboy. Philanthropist. Who is this?Subha and Hasita guessed two very different people, which made us think about ICP, or ideal customer profile.Often, our best efforts to engage prospects fail because we don’t understand the real-world context of a client. We group them by age, by gender, by location and income, but never enough by their interests, their drivers, or their everyday pain points.In this episode, Andrei Zinkevich tells us how to get our ICP right.Andrei Zinkevich and Vladimir Blagojevic run Fu...
2022-05-1837 min
Career Small Talk: Work | Play | BuildS3E11 - Going from Zoom to the RoomHybrid work has a particular penchant for being trickier than it sounds. Do we over-communicate when we aren’t all around each other? Can we leave a notification be and let it do its job? How do we talk to each other when one person is virtually available and the other wants to be in an actual room? These are some questions we try and answer in this episode.
Subha Chandrasekaran is an ICF certified leadership coach with over 21 years of experience (corporate & entrepreneurial) leading people and businesses to explore their potential. Hasita is a marketing strategist who...
2022-05-0919 min
The Damn Good PodcastHow do I make my content go viral?Welcome! This episode has Subha and Hasita discussing a topic that’s immensely close to their heart- content marketing.CRED ads are a cult of their own, but how do you really go viral like they did? Should you indulge in moment marketing? Should you write blogs? Build case studies? We answer these questions and many more in this episode.The viral Dollar Shave Club ad is here https://www.youtube.com/watch?v=ZUG9qYTJMsIWe bunged up on JK Rowling and what she’s now infamous for. Truly sorr...
2022-05-0427 min
Career Small Talk: Work | Play | BuildS3E9 - Why is giving and receiving feedback so difficult?We don’t always know what does or doesn’t maketh a person, but feedback certainly breaketh us. Why do we hate giving and receiving feedback so much? Why do we take it so personally each and every time? In this episode, we pick up everyone’s least favourite F word, and see how we can make it a little bit less painful and a little more productive for everyone.
Subha Chandrasekaran is an ICF certified leadership coach with over 21 years of experience (corporate & entrepreneurial) leading people and businesses to explore their potential. Hasita is a marketing strategi...
2022-04-2517 min
The Damn Good PodcastWhy are my ad campaigns just not working!?B2B performance marketing is wildly different from B2C, and yet we often interchange the two, to no avail. Here’s what we think- use the creative stimulus and fun of a B2C campaign, and focus laser-sharp on your target audience the way world-class B2B businesses usually do.Both marketing functions have a lot to learn from each other. Yeah?But how?! We hear you, which is why this podcast episode is here to answer the age-old question- why are my ad campaigns just not working?Vismaya ru...
2022-04-2036 min
Career Small Talk: Work | Play | BuildS3E7 - How to recognise and deal with burnoutA conversation on burnout is both relevant and necessary today. Where does the individual locus of control on burnout end, and what aspect of burnout becomes an organisation’s responsibility?
More importantly, what is and isn’t burnout? How can you tell if this is just a tough couple of weeks, or if there might be something more significant going on? And assuming that what you’re experiencing is indeed burnout, how can you ask for and find help from your organisation?
Things referred to in the episode:
1. WHO's take on burnout
2. De...
2022-04-1119 min
The Damn Good PodcastHow much growth is too much growth?"We need better numbers." Have you heard this before? So have we. Let’s get logical about how much growth businesses actually need. Building a pipeline is not optional, and that’s the basis for why an entire marketing function exists at all, but how much is necessary, really? In this episode, we talk about growing steadily, and sustainably.On calculating TAM: One way to calculate TAM is to multiply ACV (average contract value) with the number of customers you can sign on. We usually take the opposite approach at Motley Crew, starting with market size and...
2022-04-0629 min
The Damn Good PodcastSince when did marketing become such a chore?It was supposed to be about jingles and fun creatives. Marketing and advertising were a welcome respite from the mundanity of everyday life. Today, can we put the fun back in marketing? Can we still get the results we want, while continuing to have fun? We think so, yes. In this episode, we discuss just how to work in the field of marketing with both your head and your heart in the right place. Measure, manage, but also go crazy from time to time. It usually tends to pay off.Classic Indian ads are a mood...
2022-04-0621 min
Career Small Talk: Work | Play | BuildS3E5 - How many thoughts does it take to become a Thought Leader?Who am I? That’s a question that can be answered on the spiritual, philosophical, metaphysical, and practical levels. We are the product of what we do over and over again. We are also the sum total of our choices, the products of our pasts, and so much more.
In this episode, Subha and Hasita talk about deciphering your interests, your identity, and the ultimate digital-age goal of becoming a thought-leader! Today, with the opportunity to be creators and change-makers in our own right, how we define our identity and how we differentiate this from passing interests is...
2022-03-2818 min
Career Small Talk: Work | Play | BuildS3E3 - How to focus when you’re chronically distractedWhen was the last time one Insta reel led to another and 20min later you are wondering why you are watching kitchen remodelling videos? When was the last time just a glance at the latest ping on your phone didn't lead to checking messages on four other Whatsapp groups? When was the last time you had a video conversation where you did nothing but watch the speaker and listen, without a silent toggle to another tab?
In this episode, Subha and Hasita talk about why focus tools and techniques fail so often and think about guilt-free ways...
2022-03-1418 min
Career Small Talk: Work | Play | BuildS3E1 - How to be Curious and not JudgementalSmall Talk with RainKraft is a pandemic project that outgrew its pandemic status early this year. Let's now look ahead to learning and growing with optimism. Subha and Hasita invite guests for conversations that will inspire you to know more about a person or an idea or the work people do. Challenge yourself to listen with an open mind and take away a whole lot (or just a little bit) that will get you thinking about your life, the work you do and what you can do to be better every day.
Subha Chandrasekaran is an ICF...
2022-02-2818 min
Kind KindHasita Krishna - Giving Time and SpaceLoved listening to Hasita's thoughts on kindness?
We'd love to hear your thoughts. Write to us on Instagram @the.orangeheart
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Kind Kind is a series of short conversations curated by The Orange Heart. It started with a very simple question - What is Kindness?
Why did we choose to ask this?
Because every one of us has had a lived experience drastically different from the other and fundamentally that's what dictates how we perceive and define kindness.
And yet, we have all experienced it in...
2021-11-1307 min
Career Small Talk: Work | Play | BuildS2E9 - Building A Team Without Hunting for Mini Versions of You!What do our teams look like today? How are they different from before the pandemic? In this episode, Subha and Hasita cover the nuances of growth, building a team, and learning to let go too. Hiring better also means knowing the difference between getting someone onboard for the long term vs dipping into the gig economy to get work done.
Subha is an executive/leadership/career coach at RainKraft, and works with individuals to tap into their full potential, form mindful work patterns, and help them thrive at the workplace. Hasita is That Content Girl, a B2B...
2021-09-2819 min
Career Small Talk: Work | Play | BuildS2 E8 - Where do you draw the line? Drawing boundaries in a virtual world.Welcome to Small Talk with RainKraft, where Subha and Hasita discuss the workplace's most pressing challenges, and how to resolve them. Have you ever juggled conflicting expectations in a new environment? Do you struggle with boundaries in the hybrid work world? How do you stay professional when the workplace is also the dining table or bedroom corner?
We face the exact same challenges and work towards finding a solution every day, and this podcast is a way for us to give back to India's diverse workforce, of which we are a part.
Subha is an...
2021-08-2724 min
Marketing MinionsHasita Krishna : Pink Collar ProfessionalsIn this episode, We will talk about Pink Collar Professionals, the women entrepreneurs of India.
Today's special feature is Hasita Krishna, a self-employed marketing specialist, and copywriter.
2021-02-2624 min
Urpeko Bonbarda#004 - Andrazkoek joa (2020, jazz)urpekoBONBARDA #004Zuzeu Podcastek aurkezten du: Urpeko Bonbarda, Anartz Bilbao gidari duen musika saioa.Laugarren saio honetan azken errepasoa emango diogu 2020ko diskoei, honakoan arreta emakumeek ondutako jazzean jarrita. Urteko Onenen zerrendetan gailurrean izan dira entzungo ditugun lanetako batzuk. Maria Schneiderren "Data Lords" ezin dotoreagoarekin abiatuko dugu saioa, eta Laura Jurd tronpeta joleak gidatzen duen Dinosaur laukoteak emango digu segida. Pop arima duen Laila Biali entzungo dugu gero, apur bat berezixeagoak diren bi lani bidea eman baino lehen. Ethno jazza jorratzen duen Thana Alexa bata, eta sustrai beltzak dituen Jyoti bestea. Afrikar doinuak aipatzen hasita...
2021-01-281h 01
Astea Txio BateanApirila Txio Batean (2017)Korrika Euskal Herri osoan zehar egiten den euskararen aldeko ekimen erraldoia da. Euskararen aldeko kontzientzia suspertzea eta euskaltegien eguneroko lana indartzeko dirua biltzea ditu helburu.
1980an Euskal Herria Oñatitik Bilbora zeharkatu zuen lehen Korrika antolatu zenetik, euskararen alde antolatzen den ekitaldirik jendetsuena eta garrantzitsuenetakoa da. Ordudanik, 19 Korrika eta 37 urte igaro dira. 2017ko martxoaren 30ean hasita, 11 egunez eta gelditu gabe, Korrikak Euskal Herria zeharkatuko du hogeigarren aldiz. Bi
mila kilometro baino gehiago euskararen alde, adin eta mota guztietako milaka partaiderekin, gau eta egun gelditu gabe.
Korrika hasi eta amaitu arte, lekukoa pasatzen da eskuz esku eta kilometroz kilometro korrikalarien artean; l...
2017-05-0302 min