Shows
In Case Of An EventThe Future of Trade Shows - what's in store for an AI driven digital first market placeLuke Bilton, Chief Growth Officer of Expoplatform, discusses the benefits of prioritizing an AI driven market place, the revenue potential of digital, and what's in store for Expoplatform.
2021-08-1739 min
2021-08-0331 minIn Case Of An EventHow to divorce experiential from events - redefining the immersive experienceBrett Hyman, President & Founder of NVE Experiential Agency, discusses the evolution from a traditional event to a more story driven experience, how to successfully work with clients to get them onboard with more integrated and holistic campaigns, and how experiential does not always equal events.
2021-07-2935 minIn Case Of An EventRethinking your event business model to include technology in the value propositionFrom an entrepreneur and investor's perspective, Marco Gilberti, Founder & CEO of Vesuvio Ventures and co-author of the book "Reinventing Live, The Always on Future of Events" talks about the importance of the digital approach in the event experience, how to increase your digital revenue, and the need to utilize technology to better understand event ROI for the organizer, attendee, and sponsor.
2021-07-2043 minIn Case Of An EventMJBizCon - What's in store for the fastest growing trade show in the US?Chris Walsh, President & CEO of MJ Biz, discusses how the organizer of the fastest growing trade show in the US, continues to future proof and diversity to ensure long-term success, and gives us insight into what it takes to not just ride the wave of a flourishing market.
2021-07-1339 minIn Case Of An EventThe Next Generation of Event RegistrationJim Sharpe, CEO of Aventri, talks about the future of AI driven all-in-one event platform solutions, going digital at live in-person events, and how to better understand and apply the live event behavioral data to direct your event strategy.
2021-07-0827 minIn Case Of An EventLGBTQ+ diversity and inclusion in the event industry - Learning how to do moreMatt Skallerud, President of Pink Media, and Jim Clapes, Director of Events for M3 Meet and immediate past Chair of the Board for the LGBT Meeting Professionals Association, discuss what the event industry can do to push the limits to support and engage the LGBTQ+ community within our organizations and at our events.
2021-06-2936 minIn Case Of An EventCreating the next-gen live event experience - How to bring back the goosebumpsDavid Adler, Founder & Chairman of BizBash, talks about re-invigorating the event experience, how to create events for the next-gen attendee, and the science behind event design & social physics.
2021-06-2242 minIn Case Of An EventInside the Virtual Events Institute: Prioritizing education, learning and upskilling.Sophie Ahmed, Co-Founder & CEO of the Virtual Events Institute, talks about the future of events, giving listeners a great insight from her extensive events background and having launched the Virtual Event Institute to provide education to the event community.
2021-06-1634 minIn Case Of An EventThe Event Renaissance - preparing for the hybrid experimental eraScott Wilcox, founder of Here and Tomorrow, and former Chief Innovation Officer for SXSW, gives his perspective on balancing and merging innovation and technology, what successful hybrid models could look like whilst overcoming current virtual limitations, and building a large fan base and community.
2021-06-0845 minIn Case Of An EventWTF is a hybrid event?It's not just a virtual and in-person event happening simultaneously... Stephanie Selesnick, International Exhibition Consultant, Trainer, and Blogger, and President of International Trade Information, shares her opinions and insights into which hybrid models could work for the industries you serve and the events you create.
2021-06-0137 minIn Case Of An EventA world famous venue's perspective on re-opening and re-inventing the fan experienceLee Zeidman, President of the Staples Center discusses how this venue navigated the changing pandemic landscape, introduced a touchless environment that's here to stay, and the critical importance of education and communication.
2021-05-2537 minIn Case Of An EventIn Case Of An Event - Season 2 TrailerThe next instalment of In Case Of An Event is hitting the airwaves Tuesday May 25th.Season 2 is jam packed with need to know insight from event leaders and experts on how to overcome the challenges facing the large scale event industry NOW. The event industry is not what it once was. ARE YOU READY FOR RE-EVENT-ION?
2021-05-1901 min
Inside Events by SwapcardHow Informa Is Hosting 30,000-Strong In-Person Events With Hayley HaggartyHayley joined the Swapcard team to talk about opening up safely and her tips and advice didn’t disappoint.She detailed the challenges and requirements for Informa’s upcoming 30,000-person physical event and discusses how marketing tactics have changed since pre-COVID times.Hayley also mentions how Informa is using data and analytics to plan for the future and what safety measures they’re putting in place, including having a so-called “COVID manager”!
2021-04-2931 minIn Case Of An EventTop 10 takeaways and sound bites from In Case Of An Event season 1The class of season 1 speakers from Jack Nadel, SISO, CEIR, Microsoft, CNTV, HP, Speednetworking.com, Buzzfeed, Clarion Events, Vfairs, FT Live, and Swapcard combine their event superpowers into a re-cap of the best bits of season 1.
2021-04-2027 minIn Case Of An EventFrom virtual, to hybrid, to event-led communities- are you keeping pace with fast event evolution?Julius Solaris, Head of Engagement at Swapcard, further explores the concept of community, the importance of smart matchmaking to create meaningful connections, and uncovers interesting virtual engagement data findings that will both surprise and terrify you.
2021-04-1342 minIn Case Of An EventThe importance of live content – it is King, Queen, and all chess pieces in between.Jeff Wagner, Global Head of Content for FT Live, gives ICOAE listeners an insight into content best practices from his experience managing over 200 content driven events a year. What goes into a successful conference program virtual or otherwise, getting the balance right between commercial and curated content, and how great content is worth its weight in event gold.
2021-04-0622 minIn Case Of An EventExploring the 3D virtual event platform - where will all the avatars go at in-person events?Muhammad Younas, CEO of vFairs, discusses the benefits of a 3D interactive event platform, how to prepare and transition to hybrid, the importance of AI driven matchmaking, and why avatars aren’t going anywhere.
2021-03-3027 minIn Case Of An EventDiversity & Inclusion - how to genuinely drive change and not just tick a boxDionna Scales from Buzzfeed and Michael Adeniya from Clarion Events, discuss diversity, inclusion, & belonging in the event and media industries. They talk about their experience on opening up the conversation, how to ingrain D&I into your events and business, and the best tactics to fully commit to making change.
2021-03-2346 minIn Case Of An EventHow to get speed networking exactly rightSpeednetworking.com’s Mike Slater and Sean Gallas, chat about their extensive experience in the speed networking world. They discuss the the real value and benefits to participants, sponsors, and show organizers, expand on how to monetize the platform, and what the future of speed networking looks like – a match made in virtual, in-person, or hybrid event heaven.
2021-03-1629 minIn Case Of An EventUnlocking the potential of VR in eventsJoanna Popper, Head of Global VR for HP, discusses the creative ways VR is used in different event types, which industries are seeing exponential growth, how to create engaging environments for clients, and the real reality of what the future of computing will look like.
2021-03-0926 minIn Case Of An EventAvoiding virtual event production pitfalls and getting camera ready for hybrid eventsCarrie Ferenac, Co-Founder & President of CNTV, shares the do's and don'ts of virtual event and video production, new ways production elements are bringing to life 2D events, and the best approach to producing content within hybrid events.
2021-03-0231 minIn Case Of An EventHow to create a digital core to expand your reachBob Bejan, Corporate VP of Global Events for Microsoft, talks about Microsoft’s digital event core and the values that is offers – inclusion, economy, and sustainability. He also discusses how to overcome challenges of team transformation, shares learnings from CES 2021, and his experience as a virtual exhibitor.
2021-02-2333 minIn Case Of An EventAre you leaving money on the virtual event table?Nancy Drapeau, Vice President of Research for the Center for Exhibition Industry Research (CEIR), uncovers the most interesting findings and trends from the “Anatomy of Virtual Events and Financial Outcomes” report. In this episode, she also discusses what event organizers could be doing in an effort to drive more revenue in a two dimensional medium.
2021-02-0921 minIn Case Of An EventWorking together to recover and rebuild the event industryDavid Audrain, Executive Director of SISO, the Society of Independent Show Organizers, and CEO/Partner of ExpoDevCo has his finger on the event industry pulse. He knows all too well the challenges we all face as a CEO of a tradeshow company, and with his "insider" role in SISO, works with all the major event players to make sure we are on the road to recovery. In this episode, David talks about how event competitors, associations, and partners are working together to keep the event industry on track to rebuild after the pandemic, and what we should do to...
2021-01-3125 minIn Case Of An EventOpening the box on swag and virtual experiential networkingCraig Reese, Senior Vice President and Director from Jack Nadel International, chats about the importance of the connection to a tangible branded product in a virtual event world, shares some great creative virtual networking ideas , and discusses how the industry should continue to approach virtual networking when we are ready to go back to in-person live events.
2021-01-2823 min