Shows
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 279 How Values Based Leadership Creates Ease in Your Business. Interview With Caryn GillenIn this episode of The MFR Coach Podcast, I talked with master certified life and leadership coach Caryn Gillen about what values based leadership looks like in practice and how grounding your decisions in your values creates more ease, more clarity, and more confidence in your business.
We explore why alignment is often disruptive in the best way, how calm becomes contagious inside client relationships, and why understanding your values is one of the fastest pathways to making decisions without urgency or external approval. We also talk about pricing, integrity, and what shifts when you stop waiting...
2026-02-1652 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsIf You’re Coming to Cervical Thoracic, Come Have Lunch With MeIf you are attending Cervical Thoracic in the Sedona area, or if you live nearby, I am hosting a free lunch and book signing and you are invited.
This is a casual, in person gathering for current students, past students, podcast listeners, and any Myofascial Release therapist who wants to connect in real conversation about business growth, client commitment, and building a fully booked practice.
No presentation.
No hands on training.
No pressure.
Just lunch, connection, and meaningful conversation.
Event Details:
Saturday, February 21
12:30 to 2:30 pm
...
2026-02-1403 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 276 Should You Work for Another MFR Therapist? Red Flags and Questions to Ask Before You Say YesIf you’re a new Myofascial Release (MFR) therapist, getting offered a job in someone else’s practice can feel like a dream come true. But before you say yes, it’s important to pause and make sure that dream job won’t turn into a nightmare.
In this episode of The MFR Coach® Podcast, Heather Hammell walks you through the red flags to look for before signing a contract to work for another therapist or clinic. From understanding your pay and training agreements to evaluating non-compete clauses and workplace culture, Heather helps you protect your rights, your ener...
2026-01-2614 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 274 Move or Stay? How to Decide Before Signing a New Office LeaseShould You Move or Stay? How to Decide Before Signing a New Office Lease
Before you sign a new lease or move into a bigger space, pause. Moving your Myofascial Release (MFR) business can feel like growth, but if it isn’t grounded in facts and data, it might actually reduce your profit and increase your stress.
In this episode of The MFR Coach® Podcast, Heather Hammell shares how to evaluate whether moving, expanding, or downsizing your office is the right financial and leadership decision for your business.
**This podcast is not...
2026-01-1214 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 272 From $75 Sessions to Fully Booked at $185- Emily Chiado’s Foundations JourneyIn this conversation, Heather Hammell and Foundations student Emily Chiado share the before and after of a small town MFR practice that now runs with clarity, confidence, and calm profit. Emily began at $75 per session, felt stretched thin, and worried about the future. Inside Foundations she learned to identify the real problem in her business, raise her rate with facts and data, and sell MFR with a clear offer and a neutral mindset.
You will hear how Emily became fully booked at $185, why simple daily thought work and gratitude shifted her results, and how community support helped...
2025-12-2931 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 269 Anna Martinez on Choosing an Intentional Business and LifeIn this episode, Heather is joined by Anna Martinez, owner of Subtle Body Wellness in Northwest Indiana. Join the conversation as Anna shares her inspiring journey from brewing kombucha and running a café to embracing Myofascial Release (MFR) therapy after a profound personal loss and how this experience reshaped her approach to life and business. Plus, she candidly discusses her struggles with hustle culture and how coaching helped her implement clear systems that support her well-being and professional goals.
If you’ve been feeling stuck in the messy middle of your practice, Anna’s story will inspire you to...
2025-12-0144 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 268 From Speech-Language Pathology to MFR. Blending Science, Reiki, and Business Systems with Sarah CollinsIn this episode of The MFR Coach Podcast, Heather Hammell sits down with Reiki Master Teacher, MFR Therapist and speech-language pathologist Sarah Collins to explore how spiritual alignment and pricing clarity can transform an MFR business. Sarah shares how she overcame fear of visibility, chose an aligned treatment space, set real boundaries, and raised her rates with integrity.
Key Lessons for Listeners
Align your business with your personal values and energy.
Confidence in visibility grows with consistent action.
Rest and structure are business tools, not luxuries.
Knowing your numbers and setting boundaries create freedom.
Paid services and fair...
2025-11-2453 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 267 Calm Profit At 100k. Sara’s Story Of Rate Math, Advanced Sales, And Owner’s PayIn this episode of The MFR Coach Podcast, Heather Hammell sits down with long-time client and MFR therapist Sara Martin, owner of Fire Rainbow Myofascial Release in San Antonio, Texas. Sara has been coaching with Heather since 2021 and returns to the show after nearly two years to share what has changed: higher pay, consistent $10K months, and a new level of calm, confidence, and self-trust.
Key Wins and Metrics
2021 Revenue: $39,870
2022 Revenue: $60,000
First 6-Figure Year: 2023
2024 Projected Revenue: $100K+
July 2024 Earnings: $24,000
Personal Pay (2024 to date): $48,000 and rising
Mindset Lessons from the Journey
Success can feel “boring” when it’s sustainable.
Awaren...
2025-11-1747 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 266 Why Your Website Shouldn’t Be a Shrine to John Barnes: How to Lead With Your Message, Not Your MethodIn this bold and honest episode, Heather Hammell, The MFR Coach®, calls out one of the biggest mistakes she sees Myofascial Release therapists make online: turning their websites into tributes to John Barnes instead of reflections of their own authority and message. Heather shares why centering your story, your expertise, and your client results is the key to filling your schedule and helping more people. If you’ve ever struggled to describe what you do without hiding behind the method, this episode will help you step into your role as the expert and make MFR mainstream in your community.
...
2025-11-1012 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 265 Confidence in the Room. Jessica Kaloutas on Advanced Sales and Client Results With MFRIf you're feeling stuck in your myofascial release practice, this episode is a must listen.
Join in as Heather welcomes Jessica Kaloutas, a myofascial release therapist from Marblehead, Massachusetts, who has experienced a remarkable transformation in her business from feeling stuck to becoming fully booked and thriving.
Throughout the conversation, Jessica emphasizes the importance of aligning business skills with therapeutic expertise, highlighting how this balance has allowed her to enjoy her work more fully and connect with clients on a deeper level. She also shares insights from her experience in the Beyond 100K Mastermind, where s...
2025-11-0358 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 264 Make MFR Mainstream, Stop Hiding Your Practice. SEO Made Simple with Laura JawadAre you ready to elevate your online presence and ensure your myofascial release practice is discoverable? In this episode, Heather welcomes back SEO expert Laura Jawad to dive deep into the essentials of SEO for MFR therapists. Together, they explore actionable strategies that can help you stand out online.
As an SEO strategist for female service providers and female-founded small businesses, Laura helps entrepreneurs attract more clients through the power of their websites. Laura has built two successful businesses through SEO, demonstrating first-hand the transformative power of well-executed SEO in competitive markets. Armed with a PhD and...
2025-10-2755 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 263 Instagram Vibe Check. Turn Lurkers Into Bookings With Molly CahillIn this episode, Heather welcomes Molly Cahill, a top Instagram and email marketing strategist, to discuss the nuances of building a following for an MFR practice. Molly shares her unique journey from the world of advertising to specializing in helping therapists grow their businesses through effective marketing strategies.
Throughout the conversation, Molly emphasizes the importance of creating sustainable marketing practices that resonate with ideal audiences. She offers practical advice on leveraging Instagram and email marketing to attract clients without the pressure of going viral.
Tune in to learn how to utilize keywords, hashtags, and authentic e...
2025-10-2047 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 262 What to Fix Before You Create a Second OfferAre you an MFR therapist dreaming of launching a second offer?
Many therapists daydream about launching group sessions or selling physical products to inject excitement into their practice, however, Heather emphasizes that before branching out, it's crucial to establish a solid foundation in your primary business. She outlines three essential benchmarks that must be met before considering a second offer. Without these in place, pursuing a new venture can divert your focus from addressing the core issues that may be hindering your MFR practice's success.
Tune in to learn more.
LINKS AN...
2025-10-1308 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 261 Thriving in Business While Life Keeps ChangingLife is always in flux, and waiting for the perfect moment to dive into your business may lead to perpetual postponement.
In this heartfelt episode, Heather reflects on the emotional journey of navigating life transitions, such as sending a child off to college or walking through a divorce and dealing with the changes that come with it. She shares her personal experiences, including the bittersweet feelings of letting go and the importance of honoring your emotions during significant life events.
Join in for insights on navigating the complexities of change and practical advice on how t...
2025-10-0610 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 260 The Problem with Perfection: What’s Holding You Back in Your PracticeAre you letting perfectionism hold you back in your MFR practice?
In the world of myofascial release therapy, perfectionism is a common hurdle that many therapists face. It can manifest in various ways, from hesitation and endless waiting to the fear of starting something new. When therapists are caught in the web of perfectionism, they may find themselves delaying important actions, such as raising their rates or creating essential business systems. This not only hampers their own growth but also affects their clients, who may feel the lack of structure and guidance.
In our latest e...
2025-09-2909 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 259 Stop Acting Like a Burden. Start Offering Real HelpAre you struggling with the belief that you might be a burden to your clients?
Here is a classic example of how limiting beliefs can keep you from taking action.
A client is on your table, and you know that a single session won't cut it. You have a plan for six sessions to help them restore their shoulder and improve their sleep. But instead of confidently presenting this plan, you hesitate, fearing that you might pressure them or be seen as a burden. As a result, you only rebook them for one session, leaving b...
2025-09-2216 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 258 Stuck in the Valley of Despair? Here’s What’s Really HappeningEver felt super confident when starting something new, only to hit a wall? That’s the Dunning Kruger Effect! Understanding this psychological phenomenon can provide clarity on why you might feel confused or frustrated while running your MFR business and selling your services.
Tune in as Heather breaks down the four stages of the Dunning Kruger curve: the Peak of Mount Stupid, the Valley of Despair, the Slope of Enlightenment, and the Plateau of Sustainability. She explains how new MFR therapists often feel overconfident at first, only to face a reality check as they realize the complexities of...
2025-09-1510 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 257 Your Clients Aren’t Your FriendsAre you treating your clients like friends? In this episode, Heather challenges this common misconception that many therapists fall into.
While it's natural to develop rapport with clients, Heather argues that this mindset can hinder your business growth and success. She emphasizes the importance of maintaining professional boundaries to ensure that your practice thrives.
Tune in to learn how to set boundaries, raise your rates, and create a business that truly supports you and your goals.
LINKS AND RESOURCES —
🎉Join the Foundations Coaching Program today and get access to over 20...
2025-09-0813 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 256 The Power of a Start DateStarting your Myofascial Release (MFR) practice can feel daunting, especially when contemplating the right moment to launch. Fear often holds therapists back from setting a start date. What if I’m not ready? What if no one books?
In this episode, Heather reassures you that readiness comes from taking action. You’ll learn and grow more in the first few months of seeing clients than in years of waiting.
Join in as Heather shares insights on the importance of setting a start date and practical tips on backwards planning and creating booking incentives.
LI...
2025-09-0109 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 255 Do You Know Your Numbers?In this episode, Heather shares the four key numbers every MFR therapist must know to break free from hustle mode, prevent burnout, and build a business that supports your life year-round.
Through a real coaching conversation, Heather reveals how focusing on these numbers can break the cycle of under-earning, without relying on referrals or collaborations. She explains why guessing or “hoping it works out” isn’t a strategy, and how grounding your business decisions in facts and data will set you up for long-term success.
If you’re ready to stop guessing and start building your MFR...
2025-08-2508 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 254 Julie McCammon on MFR, Pain Science, and the Words That HealJoin Heather for an inspiring episode featuring Julie McCammon, a myofascial release therapist and author.
Julie shares her inspiring journey from struggling with chronic health issues to becoming a passionate advocate for healing through myofascial release and body-mind coaching. And she discusses her first book, "Finding Mystery Within," which chronicles her 35-year career in healing and her quest to rediscover self-worth lost in childhood. She also shares insight from her second book, "Quiet Mind, Quiet Body," which merges pain neuroscience with the psychospiritual understanding of the Three Principles. Throughout this conversation Julie reveals how her personal experiences...
2025-08-1831 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 253 Stephanie Wilson Went All In. Four Months Later, She Quit Her Job and Booked Out Her PracticeIn this episode, Heather sits down with Stephanie Wilson, the owner of Trusting Touch Myofascial Release Therapy in Trinidad, Colorado. Join the conversation as Stephanie shares her inspiring journey from being a burnt-out physical therapist to becoming a thriving MFR practitioner. She opens up about her motivations for joining the Foundations Coaching Program, the challenges she faced, and the incredible wins she has experienced since March 2025.
Stephanie also reveals how raising her rates from $95 to $167 has transformed her practice, allowing her to quit her part-time job and focus on her passion for helping clients without constraints. Through...
2025-08-1139 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 252 What Visibility Really Means (And Why You Need It)Are you relying too much on word-of-mouth for your business growth? This week, Heather discusses why relying on word-of-mouth isn't enough!
Join in as Heather explores the crucial difference between relying on word-of-mouth and embracing visibility for your Myofascial Release (MFR) business. After a two-year hiatus from seminars, Heather shares her recent experience at the Cervical Thoracic seminar in St. Paul, Minnesota. She shares valuable insights on how being visible can accelerate your growth, help you connect with clients and some practical tips to overcome your fears and step into the spotlight.
NEW WE...
2025-08-0420 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 251 You're Doing Too Much on the First VisitAs therapists, we often feel the pressure to impress our clients with all the knowledge and skills we possess right from the start. However, this approach can lead to information overload and may even discourage clients from returning.
In this episode, Heather emphasizes the importance of a streamlined sales process that allows clients to feel comfortable and engaged without the pressure of cramming too much information into one session. She also shares practical steps to enhance your client interactions, starting with understanding their specific problems and creating a meaningful experience that leads to better results.
T...
2025-07-2812 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 250 Let Your Clients Be ClientsThis week, Heather is diving into the radical idea of letting clients be clients because when you drop the expectation that people need to earn your effort by behaving in a certain way, you become a safer, more effective provider.
If you’re a therapist looking to improve your client interactions and create a more welcoming atmosphere, this episode is a must-listen. Tune in now to discover how letting clients be clients can lead to increased sales, referrals, and a more fulfilling practice overall.
NEW WEBINAR ALERT —
Join Heather on August 5th at 2 PM Ce...
2025-07-2108 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 249 The Hidden ROI of an Organized Business with Tracy HothJoin Heather in our latest episode where she chats with Tracy Hoth, a professional organizer and life coach. Tracy is on a mission to empower coaches and entrepreneurs to reclaim their time, boost their confidence, and maximize profitability through effective organization.
Listen in as they discuss the common misconceptions surrounding organization and learn practical strategies to overcome the overwhelm. Tracy introduces her simple yet effective five-file system that can be applied to both digital and physical spaces, helping you to easily locate essential documents and resources. You'll also hear about the emotional and financial costs of disorganization...
2025-07-1436 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 248 Balance Your Bank Account Like You Balance a PelvisAre you feeling financial stress in your Myofascial Release practice?
In this episode, Heather dives into the common anxieties therapists face regarding their numbers and finances. She outlines actionable steps to take control of your finances, including:
Calculating the exact number of clients or packages you need to reach your financial goals.
Tracking your personal and business expenses to gain clarity on your spending habits.
Setting clear financial targets to help you feel more secure and in control.
Implementing a simple tax calculation to prepare for tax season without stress.
It’s time to embrace you...
2025-07-0712 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 243 Why Your MFR Website Needs Legal Policies - Yes, Even YoursIn this episode, Heather welcomes back Mairin Van Shura from Solivagant Legal for an insightful discussion about the essentials of legal compliance for Myofascial Release (MFR) practitioners.
Together, they discuss the importance of having comprehensive website policies, including terms and conditions, privacy policies, and disclaimers, emphasizing how these documents serve as vital legal protections for your business. Mairin shares her expertise on why generic templates or AI-generated documents are insufficient and the potential risks involved in operating without proper legal safeguards.
Tune in to learn how to confidently enforce your policies, manage client expectations, and...
2025-06-0240 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 239 Why You’re Not Profitable (It’s Not What You Think)Is your myofascial release business not as profitable as you’d like?
In this episode, Heather tackles this uncomfortable—but essential—conversation around profitability. She breaks down the hidden mistakes many therapists make, often unknowingly, and reveals how emotional decision-making can quietly sabotage your business.
Through real-life examples, Heather shows how misdiagnosed problems can drain your time, money, and energy—keeping you stuck.
Join Heather to discover how to shift from reactive choices to data-driven strategies that fuel real, lasting growth.
LINKS AND RESOURCES —
🗓️Join Heather for a powerful webin...
2025-05-0508 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 238 Inside the Practice with Tara Carrington: Myofascial RealnessIn this episode, Heather is joined by Tara Carrington, a myofascial release therapist and mentor, for an engaging discussion on the evolving landscape of the myofascial release field.
Together, they dive into the growing movement of therapists embracing self-care, setting healthy boundaries, and charging what they’re truly worth—all while prioritizing depth and authenticity over hustle. Tara shares her insights on the value of community, the art-meets-mastery approach to healing work, and her new writing group designed to help therapists give voice to their stories and wisdom.
If you're a therapist looking to deepen your...
2025-04-2852 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 237 How to Keep Selling Past the First Package with Ease and ConfidenceIn this episode, Heather addresses a common struggle among myofascial release therapists: the fear and anxiety around selling multiple treatment packages. It's completely normal to feel hesitant about offering additional packages after the first or second sale, but doing so is not only acceptable, it's essential for both the therapist and the client’s healing journey.
Tune in as Heather shares a powerful story from one of her coaching clients who successfully treated a client for over 100 sessions, illustrating the profound impact of long-term care. She challenges the myth that complete pain relief must be the ultimate go...
2025-04-2111 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 236 Creating Predictable Profit (Even in Unpredictable Times)In today's fast-paced and often unpredictable world, many service providers and therapists find themselves struggling to maintain a steady income while juggling their busy schedules. If you're feeling overwhelmed and your business doesn't seem to reflect the hard work you put in, you're not alone.
In this latest episode, Heather dives into the crucial topic of achieving predictable profit in unpredictable times. If you've been yearning for more consistency in your income and a calmer calendar, this episode is designed for you. Plus Heather introduces her upcoming live webinar on May 5th at 11am Central, where she'll e...
2025-04-1408 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 235 Keep Growing Your MFR Business — No Matter What’s HappeningLife can be unpredictable, but your business doesn't have to suffer!
In this episode, Heather dives into the challenges of maintaining or starting a myofascial release business amidst life's chaos. With recent events causing uncertainty and personal struggles, she emphasizes the importance of taking action rather than waiting for the perfect moment. Heather shares powerful insights from her coaching experience, illustrating how many therapists have thrived by embracing change, setting boundaries, and making informed decisions.
Tune in to learn how to navigate fears surrounding client bookings and rate increases, and why now is the time...
2025-04-0710 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 234 The Power Of Being CoachableBeing coachable isn't about blindly following advice. It's about staying open and curious and willing to stretch yourself.
In this episode, Heather dives into the transformative power of being coachable. She explores what it truly means to be coachable, emphasizing the importance of openness to learning and the willingness to embrace new perspectives, even when they feel uncomfortable. Heather also shares three actionable steps to help you navigate your coaching experience: recognizing resistance, shifting to curiosity, and taking action with trust. By applying these principles, you can accelerate your growth and enhance your coaching journey.
T...
2025-03-3111 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 232 Starting Strong: Luan Menda’s First 6 Weeks in BusinessIn this episode, Heather sits down with Luan Menda, owner of Intentional Connections in Fort Lauderdale, Florida, to discuss her transformative journey from employee to business owner.
Luan reveals how her past experiences and the support from Heather's coaching have empowered her to make confident decisions about her rates and business structure. She candidly discusses the importance of setting boundaries, the significance of self-care, and how she is integrating her new certification as a wellness and happiness coach into her practice.
Tune in to hear Luan's inspiring story of resilience, the joy of reclaiming her t...
2025-03-1737 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 231 How Lorien Overcame "Do it myself" Mentality To Grow Her MFR BusinessIn this episode, Heather welcomes Lorien Caldwell who has been part of the coaching program for 80 days.
Lorien candidly discusses the challenges she faced before joining the program, including her skepticism about the value of coaching and the struggle to fully commit to myofascial release therapy over traditional massage. Throughout their conversation, Lorien reveals how the coaching has empowered her to embrace her role as an expert, set healthy boundaries, and confidently raise her rates from $135 to $185. She also highlights the impact of her coaching experience on her business growth, reporting nearly $8,000 in revenue in just over t...
2025-03-1039 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsBonus 5. Fear of Failure in Your MFR BusinessBook Your Sales Call With Heather
Join Foundation's Get Bonus 1:1 Call with Heather ($500 Value)
2025-03-0110 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsBonus 4. My Family/Spouse/Partner/Friend Aren't SupportiveBook Your Sales Call With Heather
Join Foundations by March 7: Get Bonus 1:1 Call with Heather Free ($500 value)
2025-03-0107 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsBonus 3. "I can't afford it"Book your sales call with Heather
Join by March 7th to get your FREE 1:1 Bonus Call with Heather here
2025-03-0112 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 229 What’s Holding You Back? Overcoming the Biggest Objections to Growing Your MFR BusinessAre you hesitant about investing in coaching or MFR therapy? In our latest episode, Heather explores the common objections that hold many therapists back and provide actionable insights to overcome them.
Heather discusses five key objections: fear of not making enough money, the cost of the program, lack of time, the belief that one should already know the business fundamentals, and the fear of facing finances. Through insightful stories shared by her clients, she illustrates how these barriers can be overcome, revealing the mindset shifts necessary for success.
Tune in to learn how to recognize y...
2025-02-2420 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 224 When Patients Need Mainstream Healthcare with Joan MillerIn this week's episode, Heather welcomes back Joan Miller, a seasoned physical therapist and MFR instructor, to tackle the delicate balance between myofascial release (MFR) therapy and medical intervention.
As practitioners and patients alike navigate their health journeys, the question often arises: when should one seek medical intervention, and how can we make that decision more palatable? Listen in as Joan shares her insights on how to navigate these decisions without feeling like you're abandoning holistic approaches and Heather bravely discusses her personal journey of undergoing back surgery after nine months of MFR, highlighting the emotional struggle o...
2025-01-2045 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 222 Heather's 2024 Evaluation and 2025 PlansAs we close the chapter on 2024 and look forward to the new possibilities that 2025 holds, it's essential to reflect on the journey and the lessons learned along the way.
In this special episode, Heather is joined by co-coach Meg Gluckman to reflect on the triumphs and trials of 2024. Join in as they dive into a year in review exploring the highs, the lows, and everything in between.
Heather and Meg discuss the significance of setting goals, redefining success, and staying connected with clients. They also share the importance of maintaining personal well-being as the ultimate a...
2025-01-0658 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 221 What are your limits?As we wrap up the year, Heather reflects on four transformative years of coaching, sharing her personal and professional growth while inspiring therapists to break free from limits and embrace change. With gratitude for 221 impactful episodes and the success of over 180 therapists, she celebrates these achievements and envisions a future where her programs collectively drive over $10 million in sales.
Looking ahead to 2025, Heather reveals exciting initiatives: the MFR Coach’s Legal Toolbox, Therapist Network, her upcoming book, and live courses. This episode invites you to dream big, take action, and make 2025 a year of growth and celebration....
2024-12-3030 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 218 From Labor and Delivery Nurse to MFR Business Owner with Shelley FlynnIn this episode, Heather sits down with Shelly Flynn, owner of Velvet Wrecking Ball Myofascial Release in Lake Elsinore, California. Shelly, who is also a labor and delivery nurse, shares her journey from discovering myofascial release to building her own practice.
Starting a business, however, was not without its hurdles. Shelly candidly shares her initial struggles with technology, finding clients, and the unexpected closure of her first office space. Yet, she remained resilient, leveraging her coaching support and networking opportunities to build a strong referral network and overcome these challenges.
Tune in to hear Shelly's f...
2024-12-0939 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 217 [Podcast Rewind] How To Sell MFR To Anyone In Any SituationIf you've ever felt awkward discussing money with clients or struggled to maintain a fully booked schedule, this episode is a must-listen. Join Heather as she explores the common pitfalls that prevent therapists from effectively selling their services and provides actionable strategies to overcome them.
Press play to unlock the secrets to selling Myofascial Release (MFR) with confidence and purpose.
FEATURED ON THE SHOW —
🎉Attention MFR therapists! Are you ready to elevate your practice and reach your business goals? Enrollment is now open for our 12-month Foundations Coaching Program, offering support, strateg...
2024-12-021h 40
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 216 Done For You Email with Rachel PecoraIn this episode, Heather welcomes back Rachel Pecora, owner of Northeast Ohio Myofascial Release and the founder of MFR Emails. Rachel found the ability to get fully booked and stay that way by using her email list to talk to clients about what is possible with myofascial release. She now helps other therapists send emails to their patients about the importance of getting treatment. MFR Emails are the done-for-you emails you have been waiting for.
Tune in as Rachel shares her inspiring journey over the past six months, highlighting the challenges she faced after a tragic accident...
2024-11-2546 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 214 What You Need To Know Legally To Protect Your MFR Business with Lawyer Mairin Van ShuraAs an MFR therapist, your primary focus is on providing the best care for your clients. However, navigating the legal intricacies of running a practice can be daunting. In our latest podcast episode, Heather has the pleasure of hosting Mairin Van Shura from Solivagant Legal.
Mairin is a business law expert, who supports entrepreneurs-from solopreneur start-ups to 8 figure companies-with contracts, business formation, compliance, and brand protection.
Listen in as Mairin shares invaluable insights on how to legally safeguard your MFR practice. Mairin's expert advice covers everything from essential website policies and Medicare billing options to...
2024-11-1148 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 213 Changing The Paradigm and Making It Safe To Sell MFR and Earn MoneyIn our latest episode, Heather reveals why selling MFR is crucial for success.
Tune in as Heather dives into the misconceptions surrounding selling and reveals how embracing sales can lead to a thriving MFR practice. Learn why selling is not only essential but can also be enjoyable, and how it plays a key role in making MFR accessible and mainstream.
Heather shares personal stories and community experiences that highlight the transformative power of embracing sales in your MFR business to shift your mindset, value the skill of selling, and elevate your practice to new heights.
2024-11-0421 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 212 How Stephen Went From Working 56 Hours A Week to 18 Hours While Creating 12K-15K Average Monthly RevenueJoin Heather as she sits down with Stephen Wuest, owner of Enlightened Body in Chicago, Illinois. Fresh off a rejuvenating vacation in Spain, Stephen shares his inspiring journey from being a massage therapist for 30 years to discovering and fully committing to MFR therapy.
In this episode, Stephen reveals the challenges and triumphs he faced, including the process of raising his rates and the mindset shifts required to achieve financial success. From working 56 hours a week in a spa to now having $12,000-$15,000 months while seeing fewer clients, Stephen's story is a testament to the transformative power of...
2024-10-2843 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 211 Removing Pressure and Fear Over What To Say On Your Website with Miish GrixtiAs a Myofascial Release (MFR) therapist, you know the profound impact your services can have on your clients. But how do you communicate that value effectively online? The answer lies in compelling website copy that speaks directly to your best fit clients.
In this exciting episode, Heather is joined by her friend and life coach, Miish Grixti who specializes in helping life coaches with copywriting and launch strategies. Together, they dive deep into the importance of effective website copy and how it can attract your best-fit clients. Miish shares her expertise on how to write compelling, human-sounding c...
2024-10-2144 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 207 Ehlers-Danlos Syndrome , Hypermobility Spectrum and MFR Treatment with Jamie Bomtempo, OTIn this episode, Heather welcomes Jamie Bomtempo, a former student and myofascial release therapist who owns Zest Myofascial Release in Jacksonville Beach, Florida.
Jamie believes that "anyone can benefit from myofascial release, especially people with hypermobility." Tune in as she shares her personal journey of living and working with hypermobility and Ehlers-Danlos syndrome (EDS), shedding light on how these conditions impact her practice and treatment approach.
Heather and Jamie also discuss the broader implications of working with clients who have hypermobility or EDS, highlighting the need for therapists to stay curious, ask deeper questions, and adher...
2024-09-2346 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 206 Inspired Business with Judy RaugewitzJoin Heather as she chats with Judy Raugewitz, an experienced MFR therapist and coaching student, to discuss her journey in the world of Myofascial Release and her path to becoming a successful business owner. Judy shares her incredible story, from discovering MFR in 2002 to working at Therapy on the Rocks and eventually running her own practice, Inspired Body Therapy, LLC, in Odessa, Missouri.
Listen in as Judy opens up about the challenges she faced, including the sudden loss of her husband, and how MFR played a crucial role in her healing process. She also discusses the pivotal...
2024-09-1656 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 205 Divorce and Your MFR Business with Meg GluckmanIn this episode, Heather is joined by her friend and co-coach, Meg Gluckman. Meg is a seasoned divorce coach who specializes in helping individuals navigate the complexities of divorce while maintaining a successful business. Meg's unique approach combines emotional management, strategic planning, and a deep understanding of the divorce process to support her clients through one of the most challenging times in their lives.
For MFR therapists who are juggling the demands of building their business while going through a divorce, Meg offers invaluable advice. She emphasizes the need to create a solid foundation for your business...
2024-09-0943 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 204 When Potential Clients Ask About Insurance"Do you take insurance?" Whether you're frustrated by this question, feel pressured to accept insurance, or are simply unsure how to respond, this episode will equip you with the tools you need.
This hot topic is frequently discussed within the MFR community, and Heather shares real-life examples from her programs, demonstrating how MFR therapists have successfully managed insurance questions and built thriving practices without compromising their rates or overworking.
Tune in to discover how to transform this potentially uncomfortable question into opportunity for growth and connection with your clients.
FEATURED ON THE SHOW —
2024-09-0212 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 203 Allow People To Be Wrong About YouIn our latest podcast episode, Heather dives into a topic that resonates deeply with many entrepreneurs and MFR therapists: the power of allowing clients to be wrong about you.
This concept might seem counterintuitive at first, however, Heather's insights reveal that embracing this mindset can help you raise your rates, set boundaries, and achieve business growth faster.
Tune in as Heather shares her personal journey and practical tips on how to embrace this liberating approach and move forward with confidence and peace. Don't miss out on these valuable insights—listen now!
FEATU...
2024-08-2617 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 202 Million Dollar Goals🎉 Big news! The MFR Coach just hit a massive milestone: $1 million in coaching sales!
Join Heather as she recounts the journey, the challenges, and the strategies that led to this monumental achievement. From team changes and technology upgrades to personal battles and unwavering determination, Heather’s story is a testament to what’s possible when you keep going, no matter what.
Heather opens up about the ups and downs, the self-doubt, and the micro-quitting moments that almost derailed her. But through it all, she never stopped selling, never stopped believing, and kept pushing forward. If you’ve e...
2024-08-1921 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 199 Rejection Tolerance - How "No" Helps Your Business GrowRejection. It’s a word that sends shivers down the spine of many MFR therapists. The fear of hearing a client say 'no' can be paralyzing, leaving you doubting your skills and your future in the business. But what if I told you that rejection is not only okay but necessary for your growth and success?
Rejection might be uncomfortable, but it’s not a dead end. It’s a stepping stone to a fully booked practice and a successful MFR business. Listen in as Heather brings a refreshing perspective on a client saying ‘no’, emphasizing that your abili...
2024-07-2912 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 198 Your Belief Is Reflected In Your Business ResultsHey and welcome to another episode of the MFR Coach’s Podcast.
Today we are exploring the power of belief and how it directly impacts your business success. Tune in as Heather shares valuable insights on assessing your belief level, overcoming common doubts, and leveraging the belief triad to reshape your thoughts and beliefs. Also discover why your mindset matters and learn practical strategies to get fully booked with MFR clients.
Whether you're just starting out or looking to grow your practice, this episode is packed with actionable tips to help you unlock the power of...
2024-07-2213 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 197 What The Foundation's Coaching Program is TodayAre you an MFR therapist looking to take your practice to the next level? Look no further! In this episode, Heather reveals the exciting updates to her coaching program that have been making waves in the MFR community. From one-on-one coaching to a twelve-week group coaching, and now to a twelve-month group and six-month mastermind, the program has evolved to meet the needs of therapists at every stage of their business journey.
Join in to discover how the revamped Foundations Coaching Program is helping therapists achieve incredible results, including hitting 100k in just six months! With a ne...
2024-07-1514 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 196 Update Your Intake FormIn the world of Myofascial Release (MFR) therapy, the client intake process is crucial for both therapists and clients. It sets the stage for the therapeutic relationship and provides essential information to tailor treatments effectively. So when was the last time you audited your intake forms?
In today’s episode, Heather dives into the importance of regularly reviewing and updating your intake forms to ensure they are still serving you and your clients effectively.
Heather shares insights on how to streamline your intake process by asking the right questions and eliminating redundant ones. She emphasizes th...
2024-07-0812 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 195 Believing You Don't Need To Make Money Will Keep You From Making Money in Your MFR BusinessAs an MFR therapist, you might have found yourself thinking, "I don't really need to make money," or "I'm not doing this for money." While these thoughts may seem harmless or even virtuous, they can actually be detrimental to the long-term success of your business.
One of the most common issues that Heather encounters when coaching MFR therapists is their underlying belief that making money isn't necessary. This mindset can lead to a range of problems, from struggling to get fully booked to experiencing massive dry spells in your business. When you don't feel in control of y...
2024-07-0116 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 194 Owning Your Business IdentityAre you an MFR therapist looking to grow your practice and make more money?
This episode is a powerful reminder that being a successful MFR therapist goes beyond just having technical skills. Embracing a business owner identity can open up new possibilities and lead to a thriving, sustainable practice.
Tune in as Heather shares her personal journey of growth and success, emphasizing the importance of adopting a business owner mindset to enhance your practice and the MFR industry as a whole.
It is safe to be a business owner, to make money, and to...
2024-06-2413 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 193 Angie De borja Fully Booked And 100k+ In Less Than 12 MonthsIn this episode, Heather sits down with Angie De borja, a physical therapist (PT) and owner of De borja Physical Therapy and Myofascial Release in Baltimore, Maryland. Angie shares her incredible journey of transitioning from a hospital-based PT to running a thriving private practice that hit over $127K in less than twelve months.
Listen in as Heather and Angie dive deep into the importance of mindset work, the evolution of Angie's sales conversations, and the strategies that helped her consistently stay fully booked. And Angie reveals how she overcame initial struggles, leveraged coaching to boost her confidence, a...
2024-06-1733 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 192 I Had Back SurgeryLife can throw unexpected challenges our way, and the past nine months have been an intense journey for Heather. From injuring her back to undergoing surgery, the road to recovery has been nothing short of a rollercoaster.
In this episode, Heather opens up about this deeply personal experience, hoping to shed light on the struggles and triumphs of dealing with chronic pain. This experience has profoundly impacted her perspective on pain management and the importance of supporting clients through every step of their healing journey.
Whether you’re dealing with chronic pain yourself or supporting som...
2024-06-1039 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 191 MFR Study Group Leaders: Support and Keeping MFR AuthenticJoin Heather and a panel of study group leaders—Jennifer, Kristen, Corey, Magdalena, and Maria—who share their experiences and the pivotal role the MFR coach community plays in fostering skills, camaraderie, and the spread of MFR. From the challenges of running a practice to the joys of seeing clients transform, this episode provides a wealth of insights for both seasoned therapists and those new to the MFR world.
In this episode, they’ll dive into the heart of myofascial release therapy with a special focus on study groups and how they help MFR Therapists and provide suppor...
2024-06-0357 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 190 Stop Normalizing Over Working In Our IndustryIf you've been feeling the strain of long hours and are curious about how to make your practice more sustainable and profitable, this episode is a must-listen.
Tune in as Heather opens up about the troubling norm in the MFR industry—overworking as a badge of success. She questions why therapists grind themselves down when the whole point of owning a business is to have control over your schedule and life.
Throughout the episode, Heather shares stories from her coaching community, which includes therapists at all stages of their careers. The common thread? They've all lea...
2024-05-2716 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 189 Does MFR Work?Are you an MFR therapist who is struggling with doubts that myofascial release therapy works in the way that you've been trained that it works? You're not alone. This is totally normal, nothing has gone wrong —it's simply a part of the journey.
Join Heather as she explores this common hurdle that MFR therapists face and how to overcome it. Discover how additional training, immersive therapy experiences, and personal MFR treatments can transform your perspective and solidify your faith in this powerful modality. Heather also discusses the importance of embracing your unique background, whether it's in massage th...
2024-05-2016 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 188 Making Fascia Art with Tonya AllenDiscover how myofascial therapy meets art on this episode of The MFR Coach Podcast with MFR Therapist, Tonya Allen.
Tonya's background in commercial art and body therapy has given her a unique perspective on the human body. She has been practicing as a licensed massage therapist since 2003 but found her calling in Myofascial Release after attending a local mobilization class. Her passion for analysis and evaluation led her to become the only Myofascial Therapist in Murfreesboro, Tennessee, with a waitlist stretching months in advance.
Tonya has found a creative outlet in producing stunning, abstract art...
2024-05-1320 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 187 Being Yourself with Unu TranListen in as Heather sits down with Unu Tran, a fellow myofascial release therapist and the voice behind the Myofascial Health podcast.
The son of strict well-meaning parents, Unu grew up thinking that he had only one choice in life. Go to school, get a good job, and build a stable life for himself. While this laser focus led him to a respectable career in his 20s, it didn't leave him with any sense of who he was and what brought him joy. After realizing he was too young to feel stuck, he embarked on the ultimate j...
2024-05-0646 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 186 The Cost of "Loyal Client" MentalityListen in today as Heather talks about one of her pet peeve topics, the idea that longer-term or “loyal clients” require that you keep things the same or have to be careful to keep them happy.
When you people please to keep clients, there is a cost to your business and your happiness inside your MFR business.
Listen in to hear about how to recognize if you are in this situation and how to use that awareness to end people pleasing in your MFR business so you don’t overwork or under-earn.
To make M...
2024-04-2914 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 185 Why You Want To Be On Top With SEO Expert Laura JawadToday’s episode illustrates how an effective SEO strategy helps businesses get more clients by increasing website traffic.
Heather is joined by Laura Jawad, an expert SEO strategist and consultant for female health and wellness service providers. Laura explains everything business owners need to know about SEO, including what it is, how SEO will benefit your business, and advice to improve your website’s visibility. Laura shares five easy steps to build an effective SEO strategy, offering insightful tips and tricks to achieve top-ranking search results.
SEO is a free marketing strategy requiring little to no t...
2024-04-2226 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 184 Beyond 100K Series: You Don't Need To Feel Ready To Do Big ThingsWhat does it take to go beyond a 100K Business?
Audacity to dream beyond what you thought was already out of reach
Advanced sales skills
Deciding you are ready
Ability to fail
Today, you will hear Heather talk about why therapists say no to being on her podcast or joining her coaching programs. She will mention not being ready or fear of failing as major reasons why therapists don’t say yes to things they are capable of having now.
Heather believes that MFR can be mainstream now. We don’t have to wait around for...
2024-04-1517 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 183 Beyond 100K Series: Getting Fully Booked During Divorce and Getting Fully Booked with NeurodivergenceContinuing with the Beyond 100K Series where we are going behind the scenes of The Beyond 100K Mastermind with Heather and her special guests of the show.
Today we discuss with Margaret Henrichs, owner of Renew Myofascial Release located in Collierville, TN, about what it’s been like inside the mastermind and how she was able to get fully booked while also going through a divorce. You’ll hear her share how she’s managed to create something awesome while also experiencing a difficult time in her life.
We are also talking with Brandon Sutton, owner o...
2024-04-081h 04
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 182 Beyond 100K Series: How To Take Time OffHeather and guests explore what taking time off has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K.
Listen in as Sara Martin, Sarah Borda, and Liz Lorenz share how they’ve taken time off in their MFR Practices and all the feelings that they’ve had to process in order to do so.
This conversation will shed light on how you can still make money, feel better, and have your clie...
2024-04-0154 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 181 Beyond 100K Series: Hiring Success with Patti CalkinsHeather and guest Patti Calkins, explore what hiring has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K.
Today’s episode goes behind the scenes to discuss the pitfalls, and stress that can occur if you hire too soon, hire without direction, and hire without a plan and what it’s like to have policies, plans, direction, and ease in your MFR Practice when it comes to hiring a therapist into your practice.
2024-03-2547 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 180 Beyond 100K Series: Mastermind Dream FactoryToday Heather and guests explore the mindset shifts that occurred inside Beyond 100K Mastermind, a program for therapists who are scaling their MFR practices.
The Beyond 100K Series is a behind the scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least 50K in their MFR businesses.
Heather and guests share the details of what is possible when you dream bigger, and get out of your own way as an MFR therapist who never under earns, risks burn out...
2024-03-1847 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 179 Beyond 100K Series: Second Offers with Rachel, Kristin, and DeidreToday’s episode explores the creation of 2nd offers inside The Beyond 100K Mastermind with special guests and students inside the program.
The Beyond 100K Series is a behind-the-scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least 50K in their MFR businesses.
Heather and guests share the details of what is possible when you dream bigger and get out of your own way as an MFR therapist who never under earns, risks burnout, and who is helping to ma...
2024-03-1151 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 177 Journey Into Fascia with Magdalena RegdosToday, I am thrilled to have a special guest, Magdalena Regdos, a fellow MFR therapist from Canada. Magdalena Regdos, RMT is an emerging voice in myofascial self-treatment and award-winning therapist of the Whistler Myofascial Release Clinic, with decades of clinical experience, and thousands of clients from across the globe.
She has been featured in wellness articles, presented to fellow therapists at large scale conferences, and guided numerous in-person and virtual sessions on myofascial self-care.
Named a "world class myofascial release therapist" by the visionary, John F Barnes, PT, Magdalena will help you implement gentle and...
2024-02-2642 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 176 60k Unintentionally Vs. 100k Intentionally With Linda SilvaThis week, I’m interviewing Linda Silva, an MFR therapist, owner of Align Myofascial Release in North Attleboro, Massachusetts, and author of "A Lifetime of Sisters Weekends." We’re exploring the transformative power of decision-making in both professional and personal life. Linda’s sharing her inspiring journey of building her MFR-only practice, highlighting the impact of commitment and a changed mindset.
During the conversation, Linda also discusses:
Overcoming fears and embracing coaching and how it positively influenced her business and financial mindset.
Initial struggles with selling MFR and the transformative effects of coaching on both her and he...
2024-02-1955 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 175 Your Message Matters with Laura Di FrancoLaura Di Franco, CEO of Brave Healer Productions and an award-winning publisher for holistic health and wellness professionals, is our special guest in this episode.
In her 30-year journey as an MFR therapist, she shares insights into her transition from hands-on practice to becoming a full-time publisher. We discuss her passion for writing, the evolution of her 13 solo books, and the inspiration behind her latest work, "Networking for Healers." Laura emphasizes the power of networking, genuine connections, collaboration, and the transformative impact on building a successful healing business. We also get a sneak peek into her latest p...
2024-02-1236 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 174 What Are You Avoiding and What Is the Cost?Today we’re taking a deep dive into overcoming avoidance in your business. From sharing my own journey of overcoming fears and insecurities in managing a thriving business, to exploring the tangible costs of avoidance in your life and work, this episode is a call to action.
Listen in as I unpack the importance of facing what we avoid—be it raising rates, boosting confidence, or stepping into the role of an expert MFR therapist—to not only enhance our business success but also enrich our personal lives. I share insights on skill development, money mindset, and the pow...
2024-02-0723 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 173 How to Become an Expert in MFR Before You've Reached "Expert Status"Are you ever intimidated by clients coming to you with certain issues so you refer them out?
I've developed a five-piece framework that simplifies the process of becoming an expert in MFR for your clients. This framework will ensure that you are able to show up at the expert inside your treatment room regardless of your “expert” status through taking seminars.
It is vital to your business that you embody the idea that your skill level, wherever it is, is good enough to get your clients results. You do not have to wait to be perf...
2024-02-0616 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 172 How To Get Paid Even When Clients Late Cancel/No ShowSetting up clear and effective policies is crucial, whether you're just starting with zero clients or fully booked. In this episode, we'll explore the importance of policy planning, saving you time, money, and unnecessary stress. We'll cover details like handling late cancellations and creating airtight refund policies. This insider knowledge is essential for your business transformation, preventing drama and paving the way for a thriving MFR practice. Plus, with the right policies, you’ll never miss out on getting paid, even when people decide not to show up. I’ll show you how.
Join Coaching Now...
2024-02-0513 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 171 Why You Wouldn't Join The 12-Month Business Foundation ProgramImagine your business transformed a year from today. Our 12-Month Business Foundation Program can assist you in creating the business you desire.
In this episode, I discuss why you might decide not to join and why those reasons shouldn’t keep you from joining. Listen in!
Join the program even if you have a job you love.
Join the program to leave your job (if you want to! I’ll show you how!).
Join the program even if you’ve been in business for years!
Join the program even if you...
2024-02-0215 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 169 Imposter Syndrome to Expert In The Room with Zetty MorganIn this episode, I'm joined by Zetty Morgan, the owner of Zippy PT Myofascial Release in Hartland, Wisconsin. Zetty shares her inspiring journey of becoming an MFR therapist, starting from her background as a physical therapist in England to overcoming the challenges of establishing her own practice in the U.S. We delve into the pivotal moments that led her to embrace myofascial release, her decision to start her own business, and the transformative experience she gained from joining a coaching program.
During our conversation, Zetty opens up about overcoming limiting beliefs regarding her business potential. She...
2024-01-301h 14
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 168 When Lowering Rates Is The Best For Your BusinessWelcome back to The MFR Coach's Podcast! In today's episode, we're delving into a crucial aspect of your Myofascial Release (MFR) practice—setting rates.
Join me as I explore when to adjust your rates—whether it's raising, lowering, or maintaining them. I'll underscore the significance of belief in this process and introduce a powerful tool I like to call the "belief triad." This tool helps identify gaps in your confidence as an MFR therapist, your belief in being the catalyst for clients' results, and your belief in clients seeking MFR from you. I'll share real-life examples of thera...
2024-01-2913 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 167 MFR Therapist Tanya Torres: How Internal Expansion Created a 100k MFR BusinessOn this episode of The MFR Coach's Podcast, I'm joined by Tanya Torres from Align Myofascial Release in Houston, Texas. Tanya shares her remarkable journey, navigating challenges such as health issues, relocation, and building a six-figure business. We explore the mindset shifts, practical steps, and decision-making that propelled Tanya's success. She opens up about finding support in coaching, overcoming technology hurdles, and the excitement of online bookings. This episode delves into internal expansion and its crucial role in establishing a thriving six-figure business. Join us in celebrating Tanya's inspiring journey, offering valuable insights for fellow MFR therapists.
...
2024-01-2544 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 166 Business Moves with Michael BodmerToday's episode features a conversation with Michael Bodmer, the owner of Bodhi Ways in Columbus, Ohio.
In this interview, we delve into Michael's journey from the corporate world to becoming a full-time Myofascial Release therapist and business owner. Michael shares the pivotal moment he decided to leave his job, the transformation he experienced since joining the coaching program, and the significant changes he made in his business, including simplifying his services and embracing online scheduling. We explore the mindset shift from viewing his practice as a service to recognizing it as a business, and discuss how the c...
2024-01-2438 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 165 You Need A WebsiteIn a world where the Yellow Pages are a distant memory, having a strong online presence is a must. You need a website, and I'm here to help you make it a reality.
In this episode, we're delving into the nitty-gritty of creating a successful website for your Myofascial Release (MFR) business. My exclusive 12-month foundation coaching program breaks down the process, with a dedicated module that walks you through everything from the essential components of a functional MFR website to providing my own website as inspiration. Yes, you can even copy and customize this template for...
2024-01-2312 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 164 90 Day Transformation with MFR Therapist Kim StacyI'm thrilled to chat with Kim Stacy, owner of Kimberly Stacy Integrated Massage Services (soon to be HT MFR) in Houston, Texas. With two decades of experience as a massage therapist, Kim recently made the transition to becoming a myofascial release therapist.
Join us as she takes us through her journey, from attending John's MFR program to the profound impact of coaching on her business mindset and get ready for insights into her evolving business strategies, embracing change, and finding peace amid the uncertainty of relocating her practice.
If you're seeking inspiration and actionable tips...
2024-01-2253 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 162 Get A Life: Make Decisions To Ensure You Aren't Using Your Business For EntertainmentIn this episode, I revisit a pivotal moment when my coach dropped a truth bomb: "Your business is not for your entertainment." It might sting a bit, but it's a wake-up call we all need.
Join me as I explore the habits we unconsciously bring into our businesses and how they impact our success as entrepreneurs and MFR therapists. I challenge you to make decisions in your business with purpose, aligning them with what your business truly needs. Plus, I dive into setting revenue goals for 2024, emphasizing the power of intentional decision-making.
It's time to...
2024-01-1724 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 161 Confidence First - Fully Booked Second with Tracy PagliaJoin me as I sit down with Tracy Paglia, the owner of Rest from Stress Myofascial Release in Langhorne, Pennsylvania.
Tracy, a seasoned massage therapist, discusses her transition from being an employee to a fully booked Myofascial Release business owner. She delves into the challenges of wearing multiple hats in her own business and the importance of stepping into one's power. And she candidly explores the shift from receiving external accolades as an employee to self-validation as a business owner.
Reflecting on her own experience, Tracy shares how coaching has
provided her with the to...
2024-01-1548 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 160 Word Of Mouth Is Equal To No One Knows You Are ThereIn today's episode, I'm addressing a common issue I've noticed among MFR therapists—less-than-impressive websites or no website at all. If you're guilty of this, it's time to take notice.
In the digital age, your online presence is your calling card, and not having a website is a significant roadblock. We'll explore why relying solely on word of mouth is limiting your reach and hindering MFR's progress. Stick around as I share my enthusiasm for simplifying website creation, complete with expert advice on SEO.
Whether you're tech-savvy or not, I've got you covered in my 12-m...
2024-01-1214 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 159 From 0 to 145 Client Sessions with Genevieve DominguezIn this episode, I chat with Genevieve Dominguez, the brains behind Myofascial Release by Genevieve in Sonora, California.
We're marking her one-year coaching anniversary by delving into her incredible journey – a shift from part-time Physical Therapist Assistant to a successful MFR business owner.
Tune in as Genevieve shares her triumphs over challenges, from the unexpected losses in her personal life to navigating the launch of her business. We explore the power of curiosity, mind management, and their profound impacts on our personal and professional lives. Genevieve also reflects on the joy of guiding clients to su...
2024-01-111h 09
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 157 Access To Sales ToolsSelling Myofascial Release (MFR) isn't just a task; it's a skill, and today, I'm excited to share some valuable insights to enhance your approach. Whether you're a seasoned pro or just starting, I've got you covered.
In my 12-month coaching program, I've crafted a comprehensive approach to selling MFR, complete with tools like the fan-favorite "Race to Maintenance Triangle." This customizable tool isn't just a gimmick; it's a game-changer. I break down why relying on visuals is crucial, especially for those visual learners. We also explore the power of the triangle, a tool that transforms abstract concepts i...
2024-01-0811 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 143 10K Months After Raising Her Rate With MFR Therapist Barb LongSetting rates is a hot topic here on The MFR Coach’s Podcast. In this episode, I sit down with Barb Long, a remarkable MFR therapist and the owner of MFR of Central California, to discuss her journey from her early days as a physical therapist assistant to her evolution into a passionate MFR practitioner.
We dive into the heart of her transformation—the moment she conquered her financial fears and boldly raised her rates.
Barb's newfound approach of setting rates based on facts and data, rather than solely on experience, not only skyrocketed her incom...
2023-10-3036 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 123 Gina Knox Wealth Coach: Specificity is the Enemy of FearToday we are chatting with Gina Knox.
Gina is a financial coach for entrepreneurs. She teaches entrepreneurs how to save $100k with her program, 6 Figure Saver. Then she helps her clients create a 7 figure wealth portfolio with her mastermind, 7-Figure Wealth.
Over her career as a coach, Gina has helped her clients save $4,090,135.41 (and by the time this is published that number will be even higher).
Gina is a Mexican Mom, an art school grad, a designer, a hobby potter, a world traveler, and a money nerd.
Listen in as we d...
2023-07-0355 minMFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsMinisode 1:Tracey HobbieThis is a bonus episode*.
I spent 20 extra hours interviewing past and current clients in May 2023 to get updates on their progress with coaching and their MFR Businesses. Listen in to hear what is possible when you get help and apply changes to your MFR Business.
Some of these episodes will also air as clips on Facebook and Instagram to give you a behind-the-scenes feel and a peek into what it’s like to be on the podcast.
*Please note these episodes were recorded live and not edited, therefore the qual...
2023-06-2032 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 44 Cancer Treatment and MFR with Heather CullenMyofascial release can be a powerful adjunct therapy for cancer, reducing the side effects of traditional therapy and improving quality of life! In fact, MFR practitioners have seen the positive effects of this work in cancer patients for decades.
Our guest today is Heather Cullen, PT, MFR Therapist and owner of Harmony Physical Therapy. She is also a very good friend of mine and on this episode, we are discussing your husband’s experience with cancer and how MFR has played an important role in his treatment.
The potential benefits of MFR should not be ign...
2022-01-0340 min
MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release TherapistsEP. 01 Welcome to The MFR Coach PodcastWelcome to The MFR Coach podcast! This podcast is for you if…
You’ve taken a seminar for Myofascial Release Seminars and you are wondering how to start your MFR business
You want to learn how to deal with money, gain confidence to lead your clients through their MFR journey, and increase your re-book rates.
You want to feel confident about your ability to make decisions that will lead to your business being sustainable financially and physically for years to come.
I am Heather Hammell, author, life and business coach. I help trained therapists create rocking MFR Pract...
2021-03-2209 min