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Hector Garcia, CPA

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Unofficial QuickBooks Accountants PodcastUnofficial QuickBooks Accountants PodcastGoing Ape for APIs (Breaking News with Hector Garcia)Intuit has announced major changes to their API ecosystem, introducing usage-based pricing for developers starting July 28th while simultaneously launching new APIs for inventory adjustments, custom fields, projects, sales tax, and payroll compensation. Hector Garcia joins Alicia and breaks down how these changes will impact everything from app pricing models to the future of third-party integrations, explaining why smaller developers may struggle while larger companies like Bill.com and Avalara will likely absorb the costs. The discussion explores whether this represents a strategic move toward platform consolidation and what it means for the freemium model that many QuickBooks-connected apps...2025-05-2946 minThe Accounting PodcastThe Accounting PodcastIntuit's Tariff on Developers, Arizona Tariff Shelters, $1T Stolen Annually from USCould the Pope be on the hook for US taxes? As the first American elected Pope, Leo XIV faces an unusual conundrum under US citizenship rules. Meanwhile, Intuit's controversial new API pricing has developers reeling, and Hector Garcia joins the conversation to explain why this "tariff" threatens the entire QuickBooks ecosystem. Blake and David also examine how companies use foreign trade zones to dodge Trump's tariffs, unpack the AICPA's new CPA licensure model, and reveal shocking numbers on government fraud that could approach $1 trillion annually. Plus, discover why 99.99% of Trump Memecoin buyers lost money while just 58 wallets walked away...2025-05-221h 11The Rocky Garza ShowThe Rocky Garza ShowOwning the Truest Me With Hector GarciaIn this episode of The Rocky Garza Show, I sit down with my friend Hector Garcia—a service-based entrepreneur and the founder of multiple businesses, including Labor Share, Art of the Raises, and Anchor Accounting Group. Hector has spent the last two decades building systems, empowering teams, and driving impact—but the last 18 months have been about something different: stripping it all back to find what’s real.This conversation isn’t about success as the world defines it. It’s about identity, alignment, and what it takes to lead a life you’re actually proud of—without losing...2025-05-1439 minUnofficial QuickBooks Accountants PodcastUnofficial QuickBooks Accountants PodcastIntuit Enterprise Suite Updates with Hector Garcia | April 2025Hector Garcia returns to discuss Intuit Enterprise latest updates, which include a revolutionary multi-entity allocation tool that simplifies expense distribution across companies. The episode explores impressive new features like consolidated dashboards that allow real-time comparisons across entities, enhanced project budgeting capabilities tailored for construction businesses, and early implementations of AI for business insights. Hector also shares his thoughts on the future of IES pricing models and how AI might differentiate QuickBooks Online from Enterprise Suite offerings.SponsorsRightworks Rightnow 2025 - https://uqb.promo/rightnow2025 (use code UQB15 for 15% OFF)(00:00...2025-04-171h 12Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastSelling Feelings, NOT Transactions (AI-Generated Episode)Extracted Audio from a recent workshop: https://youtu.be/fiLUYApuFY4?si=50cbdmPQm2spt7nz And used Google's NotebookLM to generate a podcast This is the SNL skit I mentioned: https://youtu.be/WKLHsJyhTYs 2025-01-1427 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastREFRAME PODCAST: With Phil JonesIn this episode, we dive into building influence and trust in client relationships with insights from Exactly What to Say author Phil Jones and CPAs Hector and Carlos Garcia. They discuss how accountants can reframe “selling” as “serving,” communicate value beyond price, and move from technical experts to trusted advisors. Learn practical strategies like using “magic words” to guide conversations, setting clear client expectations, and staying curious to strengthen client connections. Perfect for accounting professionals looking to elevate client relationships and communicate with impact. Timeline: Reframe Selling as Serving - (00:00) Articulate Value Beyond Price - (02...2024-11-141h 09Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastAI & Future of Accounting - Interview from Hannah Smolenski CPACheck out Hannah's amazing YouTube Channel: https://youtu.be/sbXbhSATArs Check out REFRAME 2024: https://www.reframe2024.com/2024-08-2737 minThe Successful Bookkeeper PodcastThe Successful Bookkeeper PodcastEP431: Hector Garcia - Innovate & Create: Building Client Confidence - Part 2“All of a sudden, the customers no longer perceive us as valuable because we failed to reframe the value that we created. The accountant and the bookkeeper’s job should be giving the business owner confidence in their number.” -Hector Garcia For as long as we define our value by our skills alone, we will have to bear the threat of replacement. If all we are communicating to our clients is the completion of tasks that could just as easily be automated, we cannot be surprised that automation seems like a better option.  AI is here...2024-08-1334 minThe Successful Bookkeeper PodcastThe Successful Bookkeeper PodcastEP430: Hector Garcia - Innovate & Create: Reframing Your Story - Part 1“Innovation means always doing it differently, always doing it better. Innovation is not always technology; innovation is providing a different point of view to the status quo.”  -Hector Garcia   There will always be people more successful than we are. This is only a problem if we decide it's not worth taking any action to better our lives because we’ll never be better than those we idolize. Success doesn’t have to mean being the best. Having a healthy, steadily growing business, with loyal clients and dedicated employees is a feat that should be celebrated.    Very few people become well-known overnight, i...2024-08-0627 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastWith Jasmine DiLucci (Tax Attorney): Fighting Bad Tax AdviceFollow Jasmine: youtube.com/@taxleverage instagram.com/taxleveragejd taxleverage.com2024-06-2653 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastHow QBO Developers should think w/ Anita Koimur (COO LiveFlow)LiveFlow is one of the hottest QBO apps out there, I pick Anita's brain about the pricing of the app, how they think about user feedback & development, and how AI will shape 3rd party reporting apps for QBO Check out www.liveflow.io2024-06-1753 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastREFRAME 2024: Money Conversations w/ Carlos Garcia Jr. & Carolyn StraussEpisode 5 of this 8-part webinar/podcast series is the official companion to the ⁠⁠REFRAME2024.com⁠⁠ we are going to have in October 2024 NOTE: This podcast contains some visuals, check out the video version: https://www.youtube.com/live/QODgi_P6gug?si=CrLuBYAEACdjAvhw Topics that will be covered in this series: Communications strategy with clients Communicating your value to command price, standards, and expectations Negotiating terms, pricing, scope, with new and existing clients “Magic Words” that get the other person on your side quickly Fun...2024-06-1448 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastRandy Crabtree (R&D Credits, Cost Segregation, and Conferences)Come to Bridging the Gap: https://www.btgconference.com/ Tr-Merit (Randy's Firm): https://tri-merit.com/2024-06-1046 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastREFRAME 2024: Using Story to Sell with Jay OwenEpisode 4 of this 8-part webinar/podcast series is the official companion to the ⁠REFRAME2024.com⁠ we are going to have in October 2024 NOTE: This podcast contains some visuals, check out the video version: https://www.youtube.com/live/QODgi_P6gug?si=CrLuBYAEACdjAvhw Topics that will be covered in this series: Communications strategy with clients Communicating your value to command price, standards, and expectations Negotiating terms, pricing, scope, with new and existing clients “Magic Words” that get the other person on your side quickly 2024-05-1057 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastREFRAME 2024: Win Without Pitching for Accountants with Blair EnnsEpisode 3 of this 8-part webinar/podcast series is the official companion to the ⁠REFRAME2024.com⁠ we are going to have in October 2024 Topics that will be covered in this series: Communications strategy with clients Communicating your value to command price, standards, and expectations Negotiating terms, pricing, scope, with new and existing clients “Magic Words” that get the other person on your side quickly Fundamental communications skills to transmit your message/ideas to others in an effective matter The most important communications skill set: sel...2024-04-261h 02Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastREFRAME 2024: How to Persuade & Get Paid with Carlos Garcia & Kevin BoyleEpisode 2 of this 8-part webinar/podcast series is the official companion to the ⁠REFRAME2024.com⁠ we are going to have in October 2024 Topics that will be covered in this series: Communications strategy with clients Communicating your value to command price, standards, and expectations Negotiating terms, pricing, scope, with new and existing clients “Magic Words” that get the other person on your side quickly Fundamental communications skills to transmit your message/ideas to others in an effective matter The most important communications skill set: sel...2024-03-081h 02Earmark Podcast | Earn Free Accounting CPEEarmark Podcast | Earn Free Accounting CPEThe Future of QuickBooks(Originally recorded on February 15, 2024 on Earmark Webinars+) Hector and Blake recount a brief history of QuickBooks Desktop vs QuickBooks Online through the end of 2023, the state of Intuit’s current offers and posturing in the market, and where they think QuickBooks is moving into for 2024 and beyond.Chapters(01:11) - Hector's Journey: From Tax Practice to Tech Innovator (03:16) - A Deep Dive into QuickBooks' Evolution (07:12) - The Shift to QuickBooks Online and Its Ecosystem (11:41) - Predicting the Future: QuickBooks Desktop's Demise (12:08) - QuickBooks Online: Aiming for Total Workflow Control (14:03) - The Role of AI in...2024-03-0158 minThe Concierge CPAThe Concierge CPA41 - Charting the Future: The Unofficial QuickBooks Accountants feat. Hector and Alicia"Join us in exploring the Unofficial Quickbooks Accountants Podcast with incredible insights from Alicia Katz Pollock & Hector Garcia. Don't miss the exclusive sneak peek into Right Tool App, AI integration, and the future of accounting. Ready to level up your skills? Dive into the full conversation now! Gain insights into cutting-edge accounting tools and strategies. Uncover the secrets to navigating financial statements, tax planning, and industry benchmarks. Elevate your accounting game with the Unofficial Quickbooks Accountants Podcast!TimeStamps :[02:09] - Hector and Alicia introduce themselves[03:27] - Discussion starts about the podcast's early...2024-02-2351 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastREFRAME 2024: Changing the Language in our Profession with Carlos Garcia Jr.Episode 1 of this 8-part webinar/podcast series is the official companion to the REFRAME2024.com we are going to have in October 2024 Topics that will be covered in this series: Communications strategy with clients Communicating your value to command price, standards, and expectations Negotiating terms, pricing, scope, with new and existing clients “Magic Words” that get the other person on your side quickly Fundamental communications skills to transmit your message/ideas to others in an effective matter The most important communications skill set...2024-02-0259 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastShawn Kanungo: The Bold OnesInterview with ex-accountant, and now innovation consultant and public speaker about creating content, "being bold", personalized ?AI ChatBots, and other fun topics. Get Shawn's Book "The Bold Ones": https://amzn.to/416qtjt2023-12-0358 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastHuman Creativity vs. Artificial Intelligence in Accounting (w/ Ron Baker)Original Webinar Slides: https://docs.google.com/presentation/d/1ph0p11YFmTz8A9efnLdpz86N5U0SxgNVg2H7l2XMprs/edit?usp=sharing Ron's Time's Up Club: https://timesupclub.com/2023-09-281h 15Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastHow to become a Bookkeeper...Timestamps 00:00 Introduction 02:16 EDUCATION 09:46 CERTIFICATIONS 17:25 PERSONALITY 22:44 HOW TO MAKE A LIVING 37:17 ARTIFICIAL INTELLIGENCE 45:53 My Journey: from Bookkeeper to Software Developer Links: American Institute of Professional Bookkeepers https://AIPB.org Coursera: Intuit Bookkeeping Professional Certificate: https://www.coursera.org/professional-certificates/intuit-bookkeeping Coursera: Accounting Foundations Graduate Certificate: https://www.coursera.org/certificates/accounting-foundations-uiuc Coursera: Finance/Accounting Specialization: https://www.coursera.org/specializations/finance-accounting Certiport QuickBooks Certified User: https://certiport.pearsonvue.com/Certifications/Intuit/Certifications/Certify/QuickBooks-Certified-User QuickBooks Online ProAdvisor Program https://PROADVISOR.INTUIT.COM My software: RightTool https://rightool.app2023-09-1555 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastCreativity in Business & AccountingReaction to a John Cleese video from 1991! Original recording: https://www.youtube.com/watch?v=Pb5oIIPO62g Based on this Book: https://amzn.to/3L24ZgQ My conference in "Creative Business Models for Accountants": https://altaccountant.com/creative/2023-09-011h 05Unofficial QuickBooks Accountants PodcastUnofficial QuickBooks Accountants PodcastGet Ready For The Unofficial QuickBooks Accountants PodcastStay up-to-date on the latest QuickBooks news, tips, and updates with Certified QuickBooks ProAdvisors Hector Garcia, CPA, CITP and Alicia Pollock. Hector and Alicia break down need-to-know QuickBooks information in a fun and engaging format. Learn about new product features, accounting technology trends, integration how-tos, and best practices for getting the most out of QuickBooks all while earning NASBA-approved CPE.Send your Questions/Comments (we could read/answer them on air) ask@uqapodcast.comThis podcast is independently operated and is not affiliated with or endorsed by Intuit Inc. or QuickBooks®. Any references to Intuit a...2023-08-2601 minAccounting HighAccounting High172 The Trusted Cheese of Accounting (feat. Hector Garcia, CPA) | #SocialStudiesEpisode 172 Accounting High is supported by our Booster Club Thank you G-ACCON - Check em out, 14 day free trial, go to accon.services FACULTY: Hector Garcia, CPA CLASS: #SocialStudies TITLE: The Trusted Cheese of Accounting In this podcast episode, Scott interviews Hector Garcia, a CPA and QuickBooks Trainer for Quick Bookkeeping & Accounting LLC. They talk about  "Best Buy Cheese" and Hector’s journey from working in retail to transitioning into banking and eventually becoming a CPA and YouTuber. Hector introduced An amusing anecdote abo...2023-08-2353 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastConversation with Chris do: "Left-brianed Creatives"My Conference in Miami: https://altaccountant.com/creative/ Chris Do's BrandLab: ⁠https://thefutur.com/brand-lab Chris' YouTube Channel: https://www.youtube.com/@thefutur2023-08-221h 28Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe Future Business Models for Knowledge Workers... (With Ron & Ed)From The Soul of Enterprise: https://www.thesoulofenterprise.com Miami Conference: https://altaccountant.com/creative/ Avocado Video: ⁠https://youtu.be/img2PO4Nkxg2023-08-131h 55Earmark Podcast | Earn Free Accounting CPEEarmark Podcast | Earn Free Accounting CPEDid They Just Kill Desktop? 2023 QuickBooks Update with Hector Garcia, CPAMajor changes are afoot in the world of QuickBooks. QBO and Payroll prices are going up. Intuit is phasing out QuickBooks Desktop Pro while touting QuickBooks Online and Enterprise as the future, though Hector predicts Desktop will still have a 2024 edition. QBO Advanced still needs improvements, like reverting to a static navigation bar, and Hector is excited about new integrations with QuickBooks Checking. Tune in for insights from Hector Garcia, CPA, on the past, present, and future of Intuit’s small business accounting software.Sponsor South Carolina Association of CPAs (SCACPA) - https://earmarkcpe.pr...2023-08-0448 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastAugust 2023 QuickBooks NEWS! With Blake Oliver CPAOriginally aired via Earmark Media Podcast 08/04/2023 Sign up to get free CPE for listening to this podcasthttps://earmarkcpe.comDownload the Earmark CPE App Apple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://play.google.com/store/apps/details?id=com.earmarkcpe.app2023-08-0346 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastMental Health, Accounting Conferences, and Unique CPAs (With Randy Crabtree)Hanging out with Randy Crabtree, CPA from the Unique CPA Podcast and host of the Briding the Gap Conference BTG23RTDISC for $150 off In-Person Chicago Conference ticket2023-07-3156 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with Jason Staats CPA: Content Creation, AI, and other fun topicsThis is the complete recording I did with Jason Staats CPA. He will be taking a piece of this for YouTube and I as well... But via this podcast, you get the whole unedited conversation... Jason's Main Channel: https://www.youtube.com/@jasoncpa Jason Daily Channel: https://www.youtube.com/@JasonCPADaily 00:00 Intro 01:31 Jason Starts asking questions 03:11 Hector's YouTube Channel and why all accountants should be making videos 10:03 Accountant vs. Influencer? 11:38 Personal vs. Corporate Brand 19:19 Leveraging Content in the Firm 2023-06-011h 16Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPACapstone Webinar: "Let's Talk Practice Management"Hector Garcia summarizes the key takeaways from all seven episodes of this series. Discover the most important things accounting firm owners need to know about positioning, the business model, technology, sales process & onboarding, value pricing & offering guarantees, attracting & retaining talent, and innovation.Thank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have...2023-04-121h 33Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe Soul of Enterprise: ChatGPT, Subscription Business Model, and MoreConversation with Ed Kless, Ron Baker, and Greg Tirico from The Soul of Enterprise. Includes both live podcast episode and "bonus" patreon episode. Subscribe to the free podcast of TSOE: https://www.thesoulofenterprise.com/ Become a member to have access to Bonus Episodes: https://www.patreon.com/TSOE2023-04-022h 01Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPAInnovation Thought ExperimentWe ask the question: "What if Disney started a cloud accounting firm?"-----------------Thank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------(00:00) - FF 7 : Inovation Thought Experiment (00:32) - Introduction and what this episode will cover (01:25) - Than...2023-03-291h 13Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPAAttracting & Retaining TalentLearn how to transform your firm into the place accounting and bookkeeping professionals want to join.-----------------Thank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------(00:00) - Introduction and thank you to our sponsor, Avalara (01:55) - Attr...2023-03-171h 15Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPAValue Pricing & Offering GuaranteesAlign the customer’s desired results with the firm’s interest to maximize profits.-----------------Thank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------(00:00) - Building a Focused Firm Ep 05 (00:35) - Welcome to Part 05: Value Pricing & Offering...2023-03-171h 36Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPASales Process & OnboardingIn part 4 of our 8-part series, we'll learn how to create a disciplined, consistent process to win and onboard customers.Thank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------(00:00) - Filtering out bad clients (00:24) - Welcome to Part 4: Sale...2023-02-281h 31Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastAttracting & Retaining talented employees for accounting firmsExcerpt from my AltAccountant program deep dive on Attracting, Hiring, Developing, and Retaining talented employees.  Learn more about my coaching program at www.AltAccountant.com (00:43) For "Solopreneurs" without employees  (04:17) Full-time vs. Part-Time vs. Contractors  (11:57) Types of Candidates that apply  (18:46) The value of "Challenging" your talent  (22:43 The Desired/Ideal candidate fallacy  (29:23) Positioning Statement for attracting talent  (35:18) 8 ways to attract talent (details skipped)  (37:30) Re-branding what you call your collaborators2023-02-1639 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastRon Baker: What if Disney+ offered accounting services in subscription?Interview with Guest Speaker Ron Baker and his new book: Time's Up: The Subscription Business Model for Professional firms. This is an excerpt of my coaching program for accountants: https://www.altaccountant.com2022-12-2455 minBuild A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPATechnologyThank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------Join the Focused Firm email list to get notified of future streams and CPE courses:https://go.earmarkcpe.com/the-focused-firm-----------------Get free CPE for listening to t...2022-11-101h 38Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPABusiness ModelThank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------Check out Strategyzer's Business Model Canvas here: https://www.strategyzer.com/canvas-----------------Join the Focused Firm email list to get notified of future streams and CPE cour...2022-11-021h 16Build A Focused Firm with Hector Garcia, CPABuild A Focused Firm with Hector Garcia, CPAPositioningThank you to our sponsor, Avalara! Avalara’s award-winning tax automation solutions help accounting practitioners of all sizes, from sole proprietors to Top 100 firms. Avalara simplifies sales tax compliance with real-time rates, automated returns filing, registrations, tax research and automated tax solutions for specialized tax areas. We live and breathe tax so you don’t have to. Learn more at Avalara.com/Accountants.-----------------Join the Focused Firm email list to get notified of future streams and CPE courses: https://go.earmarkcpe.com/the-focused-firm-----------------Get free CPE for listening to t...2022-10-271h 00CPA Trendlines PodcastsCPA Trendlines PodcastsHector Garcia: How Niche Knowledge Drives SuccessThe DisruptorsWith Liz Farrfor CPA TrendlinesAny accountant who has ever met Hector Garcia will likely use the adjective ‘generous’ to describe him. Since 2011, he’s been sharing his encyclopedic knowledge of QuickBooks on a YouTube channel that has generated millions of views. Because of that YouTube channel, he hasn’t printed business cards for two years. In this discussion, he shares tips for transitioning to value pricing, provides a step-by-step blueprint for offering additional advisory services to clients, and discusses two strategies for finding new clients. Instead of hoarding...2022-09-211h 06Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastAudio Recording: "Value Pricing 2.0 & Selling the Price Increase Webinar"Audio version of webinar ran on 09/16/2022 focused on teaching Value Pricing, introducing the concepts subscription-based business model, how to have "awkward conversations" with out customers to reduce stress. Slides: https://bit.ly/valuepricing2022 Join the AltAccountant Program: https://www.altaccountant.com Coupon: FIRST40  Buy Ron Baker 's Book: Time's Up (Value Pricing 2.0): https://www.thesoulofenterprise.com/timesup Buy Jeb Blount's Book: Selling The Price Increase: https://amzn.to/3DtMuz3 2022-09-171h 29Hector Garcia CPA\'s PodcastHector Garcia CPA's Podcast"The Future of QuickBooks" by Hector GarciaInterview with Blake Oliver CPA about the direction of QuickBooks for small business and mid-market. Get CPE for listening to podcasts! www.EarmarkCPE.com2022-02-031h 11Earmark Podcast | Earn Free Accounting CPEEarmark Podcast | Earn Free Accounting CPEThe future of QuickBooks with Hector Garcia, CPAA message from our sponsor:Are you already recommending QuickBooks to your clients? Get paid to recommend and implement QuickBooks! join Hector Garcia and the largest network of QuickBooks Solution Providers. Email hector@garciacpa.com for more information.Connect with our guest, Hector Garcia, CPA.CITP:Linkedin: https://www.linkedin.com/in/hectormgarciacpa/Sign up to get free CPE for listening to this podcast:https://earmarkcpe.comDownload the Earmark CPE App: Apple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://p...2022-02-021h 11Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastSpecialization Masterclass for AccountantsThis is an audio-only version of a class I teach on about choosing your target/niche market (Vertical and Horizontal), drafting your unique positioning statement, and examples of what advisory looks like for specific industries such as Construction or Retail2021-10-011h 17Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe REAL pros/cons of QuickBooks OnlineMy QuickBooks Online Wishlist: https://bit.ly/qbowishlist Hannah's (CLARA CFO) YouTube video: https://youtu.be/Y3YB5g75W_o2021-09-0134 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with mike Michalowicz from Profit FirstWe talk about niche/specialization2021-08-0254 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe 5 opportunities for crating value.Latest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2021-07-0212 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe Coveted Consultant with Alzay CalhounThe Coveted Consultant with Alzay Calhoun http://www.CovetedConsultant.com/free2021-07-0224 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastPositioning and Strategy for Professionals with Tim Williams (From AltAccountant Podcast)Positioning and Strategy for Professionals - Hector Garcia interviews Tim Williams2021-05-0149 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastImplementing a Positioning StrategyImplementing a Positioning Strategy (excerpt from The AltAccountant Webinar)2021-04-0127 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastWin Without Pitching with Blair EnnsBlair Enns is the Author of Win Without Pitching and Pricing Creativity.  Great books about specialization, positioning and pricing for creative forms; but totally adaptable to accounting and any service or knowledge-based business. Check out Blair's company: https://www.winwithoutpitching.com/ And BUY his BOOK: https://amzn.to/2TXI0rU2021-03-0154 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastPricing & Authority with Jonathan StarkPricing & Authority with Jonathan Stark, from the AltAccountant Podcast 2021-02-0154 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastBeing EFFECTIVE above all, even at the risk of becoming inefficientLatest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2021-01-0109 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastFrom Bookkeeper to CPA to YouTuber.. my 12 year journeyIf you are interested in learning my journey from the inception of my bookkeeping business in 2008 to getting my CPA license in 2014 and starting my YouTube Channel in 2015, this is an interview I had with Relay Bank2020-09-251h 05YouTube Ads Podcast | VidAction with Dane GoldenYouTube Ads Podcast | VidAction with Dane GoldenHector Garcia CPA And YouTube Success As An AccountantHector Garcia is a CPA and one of the top accountants on YouTube where he shares his expertise. On the show today he tells us why he gives expert advice for free on YouTubeGUEST: Hector Garcia | hectorgarcia.com | YouTube |  Linkedin | Instagram | Twitter | Facebook HOST: The Video Marketing Value Podcast is hosted by:- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTubeSPONSORS: This episode is b...2020-09-2337 minVidAction Podcast - For Growing YouTube Channels, Video Creators, and Video Marketing TipsVidAction Podcast - For Growing YouTube Channels, Video Creators, and Video Marketing TipsHector Garcia CPA And YouTube Success As An AccountantHector Garcia is a CPA and one of the top accountants on YouTube where he shares his expertise. On the show today he tells us why he gives expert advice for free on YouTubeGUEST: Hector Garcia | hectorgarcia.com | YouTube |  Linkedin | Instagram | Twitter | Facebook HOST: The Video Marketing Value Podcast is hosted by:- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTubeSPONSORS: This episode is b...2020-09-2337 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastValue Pricing vs. Subscription Model in Accounting w/ Ed Kless and Ron BakerValue Pricing vs. Subscription Model in Accounting w/ Ed Kless and Ron Baker www.thesoulofenterprise.com 2020-08-081h 00Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastCPAs innovating during crisis with Garrett Wagner, CPACPAs innovating during crisis with Garrett Wagner, CPA2020-06-2127 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastAltAccountant Podcast: Fix This Next with Michael MichalowiczAltAccountant Podcast: Fix This Next with Michael Michalowicz2020-05-3130 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThinking Beyond #COVID19Some thoughts of encouragement to think about making the best of the current situation we are living 2020-03-2305 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastWith Ed Kless: Questions to ask yourself (and your clients) during this crisisQuestions to ask yourself (and your clients) during this crisis with Ed Kless http://www.thesoulofenterprise.com http://www.patreon.com/TSEO2020-03-1828 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastTrust is not Enough - with Todd Shapiro, CEO of IL CPA SOCIETYDiscussing in detail with Todd about the role of the CPA in this incredibly fast-paced world and leveraging the "TRUST" that our clients have in the CPA profession to create value that keeps us relevant2020-03-0258 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastWith Seth David: "What is the underlying value of hiring a professional?"With Seth David: "What is the underlying value of hiring a professional?"2020-02-0832 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastStrategy Man with Rich Horwath (AltAccountant Podcast)We discuss Rich's book on Strategy called: "StrategyMan and the Anti-Strategy Squad" and discuss how to implement strategy in a small business2019-11-2950 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThere is nothing right about EfficiencyThere is nothing right about Efficiency - more lessons from Ron Baker... And the negative culture of efficiency2019-09-0710 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastEfficiency vs. EffectivenessEfficiency vs. Effectiveness - Learnings from Ron Baker's Book IMPLEMENTING VALUE PRICING2019-09-0509 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastRival Goods vs. Non-Rival Goods, and the underrated value of Intellectual CapitalRival Goods vs. Non-Rival Goods, and the underrated value of Intellectual Capital2019-09-0307 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe real value of long term relationships and TrustThe real value of long term relationships and Trust2019-09-0209 minHector Garcia CPA\'s PodcastHector Garcia CPA's Podcast"In the real World, Debits do not Equal Credits" - Ron Baker"In the real World, Debits do not Equal Credits" - Ron Baker2019-09-0109 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastRedefining the word "Expensive"Redefining the word "Expensive"2019-08-3109 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastSmall Business Guide to "Outsourced Bookkeeping Services"Small Business Guide to "Outsourced Bookkeeping Services" 2019-08-2643 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastSUBSCRIPTION ECONOMY: Interview with Ron Baker and Ed Kless @ SLASUBSCRIPTION ECONOMY: Interview with Ron Baker and Ed Kless @ SLA2019-08-1213 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastLeveraging YouTube for Marketing Accounting Services (From JetPack Workflow Podcast)Leveraging YouTube for Marketing Accounting Services (From JetPack Workflow Podcast)2019-08-0543 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastYouTube Economics and Taking more Vacations (From Sage Advice Podcast With Ed Kless)YouTube Economics and Taking more Vacations (From Sage Advice Podcast With Ed Kless)2019-08-0209 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastMy Story (Hector Garcia @ Successful Bookkeeper Podcast with Michael Palmer)My Story (Hector Garcia @ Successful Bookkeeper Podcast with Michael Palmer)2019-07-2941 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastHow to make boring topics interesting with Geni WhitehouseHow to make boring topics interesting with Geni Whitehouse (From AltAccountant Podcast)2019-07-1741 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with Ed KlessConversation on Art of Consulting and Project Management2018-12-1732 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with Kirk BowmanOn Value Pricing and Pricing Options2018-12-1056 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with one of my mentors Ronald J. BakerWe will talk about value pricing and the importance of the knowledge economy2018-11-281h 10Hector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThe power of the word "NO"Latest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2018-08-2507 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastValue is Subjective & Pricing is ContextualLatest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2018-08-0920 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastThere does good judgement come from?Latest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2018-08-0703 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with Mark Wickersham on Value PricingLatest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2018-08-0443 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastInterview with Joe WoodardLatest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2018-08-0248 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastDitching Hourly based billing to move to VALUE-BASED PricingLatest episode of Accountant’s Advice Podcast by Hector Garcia, CPA2018-07-3120 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastMy YouTube Channel was shut down! and a bit of my storyMy YouTube Channel was shut down!2018-07-3026 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastBackups vs Redundancy (be prepared!)2018-07-2901 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastSpecialization is NOT the same as Concentration2018-07-2903 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastSummary: In the real world, debits do not equal creditsSummary: In the real world, debits do not equal credits 2018-07-2501 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastUsing YouTube to establish Authority (From Art of Value Podcast)Using YouTube to establish Authority (From Art of Value Podcast) www.artofvalue.com2018-02-0158 minHector Garcia CPA\'s PodcastHector Garcia CPA's PodcastAttracting Premium Clients with YouTube (from Grow My Accounting Practice Podcast)Attracting Premium Clients with YouTube (from Grow My Accounting Practice Podcast)2018-01-0141 min?? ??????? ????????? ??????? ???????Episode 8 – Interview with James Carbary – Creating your own podcast to connect with potential B2B ClientsEpisode 8 Hector Garcia, CPA interviews James Carbary, CEO of Sweet Fish Media – Experts at building B2B Podcasts. Download/Listen to episode here2017-03-1744 min?? ??????? ????????? ??????? ???????Episode 7 – Interview With Ed Kless – Consulting vs. Surrogate ManagementEpisode 7 Hector Garcia, CPA interviews Ed Kless from the radio/podcast show The Soul of Enterprise. Download/Listen to episode here2017-02-0732 min?? ??????? ????????? ??????? ???????Episode 6 – Interview with Kirk Bowman: The Art of ValueEpisode 6 Hector Garcia, CPA interviews Kirk Bowman about the “Art of Value” his podcasts and what he has learned about value and pricing in the professional services world over the years. Download/Listen to episode here2017-01-2756 min?? ??????? ????????? ??????? ???????Episode 5 – Interview with Joe Woodard: Journey from Technician, to Professional, to Thought Leader.Episode 5: Hector Garcia, CPA interviews Joe Woodard on thought leadership. Download/Listen to episode here2017-01-2151 min?? ??????? ????????? ??????? ???????Episode 4 – Interview with Mike Michalowicz: The importance of uniqueness and Niche/SpecializationEpisode 4 Hector Garcia, CPA interviews Mike Michalowicz and discuss the importance of niche specialization . Download/Listen to episode here2017-01-0354 min?? ??????? ????????? ??????? ???????Episode 3 – Interview with Ronald J Baker: Value Pricing and the Knowledge EconomyEpisode 3 Hector Garcia CPA interviews Ronald Baker and discuss several of his books, his journey to value pricing, and the importance of the knowledge economy.2016-10-201h 10