Shows
CONNECT TO GROW by The HER KLUB#48: Business-Wachstum und Finanzmanagement mit Heidrun Luyt von Qonto / Gründungs-Tipps / Finance-Fails_CONNECT
Painpoint Admin & Finanzen: Über unsere größten Struggles und big Learnings zum Thema Finanzmangement. Plus 3 Gamechanger-Tipps, die dein Gründerinnen-Leben besser machen!
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Kund:innen sind Queen! Worauf der Fokus beim Business-Wachstum liegen sollte und welche Tools Gründung und Finanzmanagement leichter machen, verrät Heidrun Luyt, Chief Growth Officer bei Qonto.
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500 Rechnungen per Hand und wer aus der Community fast im Gefängnis gelandet wäre: Unsere ehrlichsten Finance-Fails und schonungslose Learnings aus dem Live-Publikum.
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Live-Impuls von Unternehmerin Munay: Wie sie E...
2025-03-2846 min
Marketing in the MadnessUnlocking Innovation: Why diverse teams win every time #BONUSSend us a textCreating true equity isn’t just the right thing to do—it’s a business imperative. As companies strive to stay competitive, unlocking innovation through diverse and inclusive teams is key to unlocking creativity and fueling growth.This week we welcome back Heidrun Luyt, a marketing leader at the forefront of driving change in industries from finance to retail, for a BONUS episode of Marketing on the Madness. To Uncover the true power of unlocking innovation through diversity and inclusion in business, and what it looks like for business when it's done ri...
2024-09-1009 min
Marketing in the MadnessDriving Growth Through Bold Marketing Innovations with Heidrun LuytSend us a textIn today’s hyper-competitive market, playing it safe is no longer a viable strategy for growth. To stand out and drive commercial success, businesses must embrace bold marketing innovations that break the mould and challenge the status quo.Whether redefining customer experiences or shaking up traditional industry norms, the key to thriving in this fast-paced landscape is a fearless approach to bold marketing innovations. This week on Marketing in the Madness, we're looking into the transformative power of innovation and commercial growth with our brilliant guest, Heidrun Luyt. A se...
2024-09-0340 min
Search Laboratory PodcastWhat is Business Intelligence and How Can it Transform Your BusinessIn this episode, Search Laboratory’s Founder, Ian Harris is joined by Mike Walkden, Head of Business Intelligence, Jimmy McCann, Head of Digital Strategy and Heidrun Luyt, former Chief Marketing Officer of IG Group. They unpick what business intelligence actually is, how data gathering has changed over the years and how a myriad of data sources are then used to create a data-driven digital strategy. They explore examples of what can be done, and the tools you can use at different stages in your business intelligence journey.
2021-12-0748 min
The Marketing Week PodcastMarketing That Matters: How a surge in investment interest helped IG Group engage new audiencesThe Covid-19 pandemic resulted in an explosion of interest in investing as consumers looked for stimulating activities to carry out in their free time and ways to have more of a say in their economic fortunes – against a backdrop of financial market volatility and unexpected developments in stocks and shares.In the latest episode of Marketing That Matters, sponsored by Google, Russell Parsons talks to Heidrun Luyt, chief marketing officer at IG Group, and Michael Logue, global head of advertising, about how the investment platform has capitalised on this surge in interest, covering:- How search data allowed IG Group to...
2021-08-0432 min