Shows
Tech Optimist: An Alumni Ventures Podcast#7 - Future You is Begging for a Financial PlanIn this episode of the Tech Optimist podcast, host Mike Collins and AV Senior Associate Drew Wandzilak discuss three significant tech breakthroughs, including advancements in drug discovery and AI. The second segment features an insightful interview with Itamar Benedy, Co-Founder & CEO of Anzu.io, where he talks about the future of in-game advertising. Finally, Steve Chen, Founder & CEO of NewRetirement, shares how his company uses AI to create comprehensive financial planning models, making retirement planning more accessible. Join us to explore these transformative technologies and hear from the innovators behind them.To Learn More:...2024-05-281h 21
Into the MetaverseEP.59: Into the Metaverse with Itamar Benedy - CoFounder and CEO, AnzuThis week Yon welcomes Itamar Benedy into the metaverse. Itamar is the co-founder and CEO of Anzu, the world’s most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse.
Anzu’s goal is to put players first and help advertisers reach audiences in a non-disruptive and highly engaging way. As Itamar states, “the metaverse is the digital twin of the physical world,” and he and his company are on the forefront of bringing an ad and marketing experience to the metaverse that matches its physical world counterparts.
During their conversation, Yon and Itama...2023-07-1231 min
Esports Network PodcastAnzu's Plan to Evolve In-Game Advertising with CEO Itamar BenedyAnzu recently raised $9M in a funding round and the company has its eyes on expansion. I talk with Anzu CEO Itamar Benedy about the power of in-game advertising, the dangers of bad in-game ads and why in-game advertising is going to continue to make up a larger and larger part of marketing budgets. This is Itamar's second appearance on the Esportz Network Podcast.
Watch The Gamer Hour - Esportz Network's new show hosted by Chris Puckett from Times Square. This week's guest was Herman Li.
If you are interested in being a sponsor for...2021-02-1237 min
Right About Now with Ryan AlfordeSports RecapThis episode finishes the eSports Series on The Radcast. Ryan and Reiley dissect each episode in the series and answer the ominous question... so what's next?Links for Ep 55: ft. Magnus LeppaniemiVie.betLinks for Ep 56: ft. Charles ConryThe SwitchLinks for Ep 57: ft. Shaon BerryMetro EsportsLinks for Ep 58: ft. Tyler EndresEsports ArenaLinks for Ep 60: ft. Itamar Benedy Anzu.ioLinks for Ep 61: ft. Matt ArdenNba 2K LeagueLinks for Ep 63: ft. Joe IaquintoFatalStryke
2020-09-0139 min
Right About Now with Ryan AlfordeSports Series ft. Itamar BenedyIn this episode, Ryan and Itamar talk about the business model of Anzu.io, sponsorships and partnerships, branded content in gaming, and eSports tournaments. To follow along in the series or to check out more episodes, visit our website theradcast.com | @the.rad.cast or @ryanalford on Instagram
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE i...2020-08-1136 min
GameDive: Redefining Game DiscoveryEpisode 7 Game Consultant; ESL And Corona Virus, Kicked up of appartment and sell to Ubisoft, Israel and Games and Game Consultant Jay PowellEpisode 7 of PodCastGameConsultant.com is live!
- From "Getting kicked out of your student appartment" to getting acquired by Ubisoft. Daniel Stammler tells about it.
- Gaming in Israel is hot. A conference you should visit is GameISconf.com to get to know the gaming people of Israel. Guy Ben-Dov tells me all about it.
- Meet&Greet Events online during (delayed) GDC; Dirk Schmitt, Fedor van Herpen and Jay Powell are organizing events. Reach out to them to find out more.
- #IEM Katowice 2020, David Neichel responded on my question 'wha...2020-03-0156 min
Game Consultant - The No 1 Games Podcast -Episode 7 Game Consultant; ESL And Corona Virus, Kicked up of appartment and sell to Ubisoft, Israel and Games and Game Consultant Jay PowellEpisode 7 of PodCastGameConsultant.com is live!- From "Getting kicked out of your student appartment" to getting acquired by Ubisoft. Daniel Stammler tells about it.- Gaming in Israel is hot. A conference you should visit is GameISconf.com to get to know the gaming people of Israel. Guy Ben-Dov tells me all about it.- Meet&Greet Events online during (delayed) GDC; Dirk Schmitt, Fedor van Herpen and Jay Powell are organizing events. Reach out to them to find out more.- #IEM Katowice 2020, David...2020-03-0156 minEsports Network PodcastWhy the In-Game Ad is the Future of Esports AdvertisingFrom Louis Vuitton skins in League of Legends to Thanos in Fortnite, the in-game esports world is becoming a target for major brands. Executives from Anzu and CHEQ join the show to talk about what makes the in-game real estate valuable for brands, how data on in-game ads is tracked and more.
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Multiple new episodes each week.
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The Traction StageAnzu.io: A Startup That Brings Real-World Ads To In-Game Experience – with Itamar Benedy [Ep#18]<p>Do you think games and businesses are part of two separate worlds? Do you consider every ad boring and invasive? It’s time to update your brain with the story of Anzu. In our 18th episode, you’ll know the story of Anzu.io, a startup that connects game studios to advertisers, by providing them a platform to … </p>
<p><a href="https://thetractionstage.com/2019/10/24/anzu-io-a-startup-that-brings-real-world-ads-to-in-game-experience-with-itamar-benedy-ep18/" class="more-link">Continue reading <span class="screen-reader-text">Anzu.io: A Startup That Brings Real-World Ads To In-Game Experi...2019-10-2400 min
The NextM Podcast - Tech at Heart, Ignition in MindConquering new advertising worlds: Itamar Benedy from Anzu about in-game adsGaming and eSports are rapidly evolving into a kind of pop culture and are increasingly interesting for the advertising industry. Itamar Benedy, CEO and founder of Anzu, took the opportunity and developed Anzu, a platform for in-game advertising campaigns. This podcast starts with the characteristics and advantages of advertising in the gaming environment and the technical basics. Itamar also discusses the topic of data collection and explains which special model can help marketers measure the success of their in-game campaigns: Ad viewability and brand safety in particular have top priority at Anzu. And finally, for those new to in-game advertising...2019-10-1023 min
The NextM Podcast - Tech at Heart, Ignition in MindConquering new advertising worlds: Itamar Benedy from Anzu about in-game ads
Gaming and eSports are rapidly evolving into a kind of pop culture and are increasingly interesting for the advertising industry. Itamar Benedy, CEO and founder of Anzu, took the opportunity and developed Anzu, a platform for in-game advertising campaigns. This podcast starts with the characteristics and advantages of advertising in the gaming environment and the technical basics. Itamar also discusses the topic of data collection and explains which special model can help marketers measure the success of their in-game campaigns: Ad viewability and brand safety in particular have top priority at Anzu. And finally, for those new to in-game advertising...2019-10-1023 min