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James Patrick
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Have Guitar Will Travel Podcast
162 - Jamie James
162 - Jamie James In episode 161 of “Have Guitar Will Travel”, presented by Vintage Guitar Magazine, host James Patrick Regan speaks with guitarist Jamie James. In their conversation Jamie tells us about how his open heart surgery led to his new album “Straight Up” after woodshedding through Covid. Jamie also tells us about the personnel on the album. Jamie takes us through his history: raised in Canada moved to LA via London and formed the Rockabilly band “the Kingbees” after jamming with Bob Seger. Jamie tells us about his gear throughout his life and the guitars that got away. Ja...
2025-03-26
00 min
Have Guitar Will Travel Podcast
126 - James “JY” Young (Styx)
126 - James “JY” Young (Styx) 126 - James “JY” Young (Styx) In episode 126 of “Have Guitar Will Travel”, presented by Vintage Guitar Magazine host James Patrick Regan speaks with guitarist James “JY” Young from the band Styx. In their conversation they discuss the current tour with Foreigner and John Waite, and how James fills out his off time when they’re not at the venue. James takes us through his start on guitar and his love of Bo Diddley (who’s daughter James is friends with) Jimi Hendrix (whom James saw 5 times) and Eric Clapton (who he studied by slowing t...
2024-09-04
00 min
Beyond the Image Podcast
Producing a Fashion Photoshoot
Producing a Fashion Photoshoot Hosted by: James Patrick We have a pretty large fashion campaign we’re doing in the studio tomorrow. This got me thinking about discussing all of the essential steps required in the pre-production of having a successful fashion campaign. Let’s get into it. “Once we set the theme, that will help us dictate all the other decisions we have to make.” IN THIS EPISODE What pre-production looks like in order to en...
2024-07-02
11 min
Beyond the Image Podcast
Self-Care for the Modern Entrepreneur with Daniel James
Self-Care for the Modern Entrepreneur with Daniel James Hosted by: James Patrick I still need to be reminded about the importance of prioritizing ourselves so that we can show up better in other places. We’re going to chatting about self-care today and where self-care could potentially be going. My guest today is the founder and CEO of Vortex, Daniel James. “When you feel good, you do better.” IN THIS EPISODE Daniel’s company and...
2024-06-20
45 min
Beyond the Image Podcast
Will Someone Publish My Book? Part 1
Will Someone Publish My Book? Part 1 Hosted by: James Patrick Today, we’re diving into the first episode of a series of my own personal journey of having a book published through a traditional publisher. This series will entail all of the lessons, roadblocks, detours, obstacles, and great things that could come as well. There’s no guarantee of how this series will end, but I will stay transparent with you along the way. “Rejection is part of the creative process.” IN THIS...
2023-10-25
22 min
Beyond the Image Podcast
BTI # 448: Photo Shoots That Could Not End Fast Enough
Photo Shoots That Could Not End Fast Enough Hosted by: James Patrick When I was in college, I got a job at Office Max one summer selling printers and various organizational tools. They also required me to work the register from time to time. On one Saturday morning, a customer came in and started yelling at me in front of not only my coworkers, but a line of patrons who started staring at the ground very uncomfortably. This customer made me call over my manager and demanded that my manager fire me. ...
2022-11-22
16 min
Beyond the Image Podcast
How to Be an Influencer
How to Be an Influencer Hosted by: James Patrick I, James Patrick, being of sound mind declare that I want to be an influencer. This is no mere desire, it is not a fleeting lust or a passing fantasy. This is a need, a necessity. An immutable requirement to my life, as much as oxygen or water. Although I may not have been born into wealth or what most would consider good looks, or even an agreeable personality; I possess an even more befitting aptness - the highly developed abi...
2022-08-05
12 min
Beyond the Image Podcast
Special 400th Episode
Special 400th Episode Hosted by: James Patrick Today is a pretty big milestone! We even recorded this live as we streamed to Instagram and Facebook and allowed people to make comments or ask questions during the live. This is probably the 600th or 700th podcast episode I’ve done, but 400th under this specific show. This podcast has undergone quite a few changes since we launched it back in early 2018. In this episode, I want to share where the podcast was originally so I can share where the podcast is g...
2022-07-19
34 min
Have Guitar Will Travel Podcast
077 - Patrick Davis
077 - Patrick Davis For Ep 77 of “Have Guitar Will Travel,” host James Patrick Regan speaks with Patrick Davis, from Songwriters in Paradise. A native of South Carolina, Patrick was raised in a musical family and has played his share of gigs for tip money. They discuss his beginnings as a songwriter, and how Hootie and the Blowfish helped him move to Nashville. He has written songs for Darius Rucker, Jimmy Buffet, Guy Clark, Robert Randolph, and still loves to perform with his big band, Patrick Davis and his Midnight Choir, where he uses an assortment of cool...
2022-06-09
00 min
Beyond the Image Podcast
BTI #227: How Marketing and Branding Fail in 2021 with Emily Soccorsy
Brand positioning no longer works. Old marketing funnels no longer work either. There are near insurmountable challenges in differentiation in the online marketplace. But all is not lost! Our guest today on Beyond the Image, Emily Soccorsy is a brand strategist and the Founder and CEO of Root + River. In this episode she, along with host James Patrick, discuss how entrepreneurs need to adjust their business model to the current economic realities of 2021. Learn what truly separates you and your brand in the marketplace to increase your resonances with your target audience. Listeners...
2021-04-28
35 min
Beyond the Image Podcast
Make Money Podcasting (Here's How!)
There is a brand new way to monetize your podcast platform (or a podcast platform you are looking to start) and in this episode of Beyond the Image host James Patrick reveals the big shift that is coming to podcast creators on May 1, 2021. In addition to this new revenue opportunity for podcasters, James also covers traditional ways that podcast creators can monetize their platforms. Connect with James Patrick https://www.jamespatrick.com/coaching - To apply for 1-on-1 business coaching https://www.instagram.com/jpatrickphoto - Follow in IG ...
2021-04-23
08 min
Beyond the Image Podcast
You've Been Lied to About Passion
Sorry, but it is true. Every coach, trainer, leader, guru and the like who told you that success could be obtained by simply following your passions was lying to your face. The problem that was created was so many were left to wonder, what am I passionate about? And if an answer was not readily apparent, it caused a paralysis that prevented any action from occurring. After all, we don't want to be pursuing the wrong path that we are not passionate about. In this episode of Beyond the Image, host James Patrick deconstructs passion...
2021-04-19
07 min
Beyond the Image Podcast
You Can't Grow A Business If People Don't Know You Exist
It is impossible to grow your business if people simply don't know you exist! That is why in this episode of Beyond the Image, host James Patrick dives into how you as an entrepreneur can rapidly increase your brand awareness to earn more client leads! Our free 3-Day Workshop on how to find your unfair advantage in the fitness industry kicks off tonight! Check out all the details and sign up for free at https://join.jamespatrick.com/3-day-workshop Connect with James Patrick https://www.jamespatrick.com/coaching - To apply for 1-on-1 business...
2021-04-12
10 min
Beyond the Image Podcast
My Entrepreneurial Journey with Gina Harney
Welcome back to another on of our special edition episodes of My Entrepreneurial Journey on the Beyond the Image podcast! In this episode, host James Patrick chats with Gina Harney (more commonly known as The Fitnessista) on how she turned a blog into a thriving full time career and what you, the listener, can do to get started on your own path in content marketing. Connect with Gina on Instagram @fitnessista her website fitnessista.com or check out her podcast Healthy in Real Life. BIG NEWS! We are bringing back the popular free 3-Day Workshop...
2021-04-09
32 min
Beyond the Image Podcast
How to Learn the Secret to Sales!
It took over 200 episodes but we are finally able to reveal how to learn the secret to sales. In this episode of the Beyond the Image podcast, host James Patrick covers one of the top questions he receives and most common frustration entrepreneurs have - how to learn to close more sales. BIG NEWS! We are bringing back the popular free 3-Day Workshop on how to find your unfair advantage in the fitness industry! Check out all the details and sign up for free at https://join.jamespatrick.com/3-day-workshop Connect with James Patrick...
2021-04-05
09 min
Beyond the Image Podcast
My Entrepreneurial Journey with Pam Sherman
Welcome back to another on of our special edition episodes of My Entrepreneurial Journey on the Beyond the Image podcast! In this episode, host James Patrick chats with FITposium alumni Pam Sherman on how she was able to propel herself past fear and previous obstacles to create a business, earn countless media features and imprint lasting impact on the community she looks to serve. This episode is perfect for the entrepreneur who is feeling unsure about the next step and why they should take it! Connect with Pam on Instagram @perfectbalanceguru on YouTube @ThePerfectBalanceGuru or her website...
2021-04-02
29 min
Beyond the Image Podcast
Rank Your Website Higher with Billy Polson & John Hackbert
Your website is a crucial tool to successfully communicate your brand to potential customers and you have less than 10 seconds to capture their attention. Our guests today on Beyond the Image are Billy Polson and John Hackbert of The Business Movement. Host James Patrick chats with Billy and John about what core components your website needs to have, how to focus on the visitor journey as well as simplifying SEO for entrepreneurs. Billy & John are hosting a workshop on April 7 to help attendees invigorate their website so they can funnel more traffic in and convert...
2021-03-31
48 min
Beyond the Image Podcast
Where Have All the Clients Gone? Feat. Dr. Meredith Butulis
Where have all the clients gone? For many entrepreneurs our first assumption is that we lost some of our clients in 2020 because of a lack of finances. However, data shows this is not the case! In this episode of Beyond the Image, host James Patrick chats with mastermind member and coaching client Dr. Meredith Butulis on the top 3 reasons clients have disappeared and the specific steps you can take to get them back! Listeners can connect with Dr. Meredith Butulis as well as access some of her free resources on Instagram @dr.meredithbutulis ...
2021-03-26
42 min
Beyond the Image Podcast
Prepare for the Future of Business with Seth Mattison
We are facing some big questions early in 2021. Where are we going? How do we get there? How do we make sure we stand out when we arrive? WHAT COMES NEXT?! Our guest on the Beyond the Image podcast is speaker, author and the CEO of Future Sight Labs, Seth Mattison. But the true reason for this conversation with host James Patrick is about where we as entrepreneurs who survived 2020 go now. A true renaissance is coming in our economy and in this episode you will learn how to prepare to capitalize on it!
2021-03-24
47 min
Beyond the Image Podcast
How to Get Published in STRONG Fitness Magazine with Jennifer Van Barneveld-Pe
Learn how to pitch and how to stand out to STRONG Fitness Magazine directly from the new president herself, Jennifer Van Barneveld-Pe. In this episode of Beyond the Image, host James Patrick chats with Jennifer on her stepping into STRONG Fitness Magazine, the changes the brand is implementing, the future of where media is headed as well as what listeners need to know when pitching to be featured in the magazine. Listeners can connect with Jennifer on Instagram @coach_jvb or at the magazine @strongfitnessmag Connect with James Patrick https://www.jamespatrick...
2021-03-17
45 min
Beyond the Image Podcast
Achieving YouTube Success with Regan Rogerson
Where many are focusing their attention solely on Instagram or Facebook, many savvy entrepreneurs have been capitalizing on the power of growing their brand and business on YouTube. In this episode of Beyond the Image, host James Patrick chats with Regan Rogerson on what it takes to create a successful YouTube channel, how to drive traffic, what works versus what to avoid as well as how to monetize the channel itself. Listeners can connect with Regan on Instagram @regan_rogerson or on YouTube https://www.youtube.com/c/FitnessMarketingHub CONNECT WITH JAMES PATRICK
2021-03-10
51 min
Beyond the Image Podcast
Is Instagram's Algorithm Suppressing You?
It is something we hear often. "The algorithm is suppressing my posts" or worse yet "The algorithm hates me!" In this episode of Beyond the Image, host James Patrick shares what is actually going on and the two things you can do to fix it. James Patrick is opening a few 1-on-1 coaching spots to work with entrepreneurs to rapidly grow their business. Learn more at JamesPatrick.com/Coaching (Space is limited) CONNECT WITH JAMES www.JamesPatrick.com https://www.instagram.com/jpatrickphoto/ Text your business questions to James at (480) 605...
2021-03-05
08 min
Beyond the Image Podcast
We Just Turned 200! And Your Questions Answered LIVE!
Woo hoo! Beyond the Image just turned 200! In this our 200th episode, host James Patrick answers your questions on marketing, branding, sales and media pitching live! Check out James Patrick's free 3-day marketing workshop at https://join.jamespatrick.com/3-day-workshop CONNECT WITH JAMES www.JamesPatrick.com https://www.instagram.com/jpatrickphoto/ Text your business questions to James at (480) 605-3254 or to go https://my.community.com/jamespatrick This episode is brought to you by www.FITposiumPLUS.com where you get monthly live coaching and education modules to support you in yo...
2021-02-24
58 min
Beyond the Image Podcast
How to Get Published in Inside Fitness Magazine with Terry Frendo
Learn how to pitch and stand out to Inside Fitness Magazine directly from the publisher himself, Terry Frendo. In this episode of Beyond the Image, host James Patrick chats with Terry Frendo on the original launch of the magazine, the evolution of health and fitness media, where the industry is headed and, of course, how to get published in the magazine. Listeners can connect with Terry and the magazine on Instagram @TerryFrendo and @Inside_Fitness UPDATE: You can now directly contact host James Patrick by texting him any of your business questions to 480...
2021-02-03
47 min
Beyond the Image Podcast
Top 5 Digital Marketing Strategies You Need in 2021
With everyone rushing to do business online, it is imperative for entrepreneurs to hone in on these top 5 digital marketing strategies to grow their brand's visibility, credibility and lead generation. Host James Patrick gives a deep dive on each digital marketing strategy entrepreneurs should be focusing on this year and how to easily and effectively implement each one. For listeners who want a 6TH BONUS strategy, text host James Patrick directly by saying you want the 6th strategy at 480-605-3254 or go to https://my.community.com/jamespatrick CONNECT WITH JAMES ww...
2021-02-01
18 min
Beyond the Image Podcast
My Entrepreneurial Journey with Bridget Therese Romo
Entrepreneurs who have been fortunate enough to mass success sometimes forget the labor that was required to build their careers. When we say labor, we do not mean the physical or mental labor, nor do we mean the financial investment. No, we are talking about the emotional labor that an entrepreneur must endure while they work to turn their dreams into reality. In this episode, host James Patrick chats with FITposium alumni Bridget Therese Romo on the true journey that entrepreneurs go through, the publishing of her book and the launch of her digital agency. ...
2021-01-29
34 min
Beyond the Image Podcast
Starting Over with Danny J
Everyone at some point in their life has to make the decision of starting over. This choice becomes increasingly difficult when you compound it with the investment made with time, energy and even finances that are being given up for a new direction. In this episode of Beyond the Image, host James Patrick speaks with serial entrepreneur Danny J on why we sometimes need to start from scratch to move in the direction of our goals instead of continuing down paths do that do serve us. Listeners can connect with Danny on Instagram @DannyJdotcom
2021-01-27
56 min
Beyond the Image Podcast
We Need to Talk About Permission
We need to stop waiting for permission from others to create the future we want for ourselves. While we are waiting for this permission which will never come, others are out there getting started. In this episode of Beyond the Image, host James Patrick shares a story of when others tried to force him to ask their permission before launching the FITposium conference and how he responded. UPDATE: You can now connect with host James Patrick directly by texting him any of your business questions to 480-605-3254 or go to https://my.community.com...
2021-01-25
09 min
Beyond the Image Podcast
My Entrepreneurial Journey with Jill Bunny
In this episode of Beyond the Image, host James Patrick chats with mastermind member Jill Bunny on charting a new direction in one's career. This critically important episode teaches entrepreneurs how to make important pivots or changes in their journey so that the work they are doing is in alignment with their own goals and values. Jill shares her own story and the launch of her business CBT Meets Fitness and the inner struggles that came with the new direction she felt called to take. Listeners can connect with Jill on Instagram @FitBunnyJill...
2021-01-22
38 min
Beyond the Image Podcast
Create Ads that Work on a Budget with Amy Bliefnick
The Facebook Advertising platform does not need to be intimidating and if done properly can be a source of leads and not an expense without a return. In this episode of Beyond the Image, host James Patrick chats with team member and digital marketing specialist Amy Bliefnick on everything entrepreneurs need to know to get started with the ad platform and how to successful create ad campaigns on a limited budget for maximum results. Listeners can connect with Amy on Instagram @Amy511West UPDATE: You can now connect with host James Patrick directly...
2021-01-20
1h 04
Beyond the Image Podcast
4 Steps to Stand Out Online
It has become increasingly difficult to get your brand to stand out online and it is easy to understand why. We are constantly being bombarded with thousands upon thousands of digital messages every single day and as entrepreneurs we are trying to break through all that noise. In this episode, host James Patrick dives into the four steps that entrepreneurs need to take to stand out online. To get the FREE GUIDE that accompanies this episode, text James at (480) 605-3254. UPDATE: You can now connect with host James Patrick directly by texting him any of...
2021-01-19
10 min
Beyond the Image Podcast
Am I Qualified Enough?
This question came up this morning on a coaching call. Am I good enough? Am I qualified enough? Do I know enough to do this professionally? It is questions like these that slow down and hold back impact. In this episode of Beyond the Image, host James Patrick discusses the call to action that all entrepreneurs feel and how it confronts with the hesitation of impossible to achieve standards. UPDATE: You can now connect with host James Patrick directly by texting him any of your business questions to 480-605-3254 or go to https://my...
2021-01-15
12 min
Beyond the Image Podcast
Avoid Entrepreneurial Burnout with Kelly Patrick
Unfortunately, most entrepreneurs only realize they have hit the point of burnout once they are already in the midst of it. The lack of creativity, drive, passion, influence, productivity and energy is infectious and difficult to work through. In this episode of Beyond the Image, host James Patrick chats with licensed psychotherapist Kelly Patrick - and, no, the last name is not a coincidence. James and Kelly discuss the early signs of burnout and various ways that entrepreneurs can support themselves so they avoid the burnout crash. Be sure to click subscribe to get all...
2021-01-13
40 min
Beyond the Image Podcast
Advice vs. Criticism
Are we allowing our own confirmation bias to seek out reasons to quit? In this episode of Beyond the Image, host James Patrick peels apart the difference between accepting advice from someone versus dismissing critique. Unfortunately, we as entrepreneurs far too often accept critique from those we would never turn to for advice and it is a habit we need to break. UPDATE: You can now connect with host James Patrick directly by texting him any of your business questions to 480-605-3254! There is no cost and James will respond to all your questions...
2021-01-11
10 min
Beyond the Image Podcast
How to Create Ads that Convert with Bob Regnerus
Facebook Advertising can be complex, confusion and often overwhelming. But it does not need to be. In this episode of Beyond the Image, host James Patrick chats with Bob Regnerus, the author of the Ultimate Guide to Facebook Advertising (4th Edition) on how to build the right ads, at the right time for the right audience. In this episode, James and Bob discuss how advertising fits into an entrepreneur's overall marketing strategy and the essential facets that need to be understood before one begins to run ads. Listeners can learn more at UltimateFB.c...
2021-01-06
49 min
Beyond the Image Podcast
Why I'm Terrified
We are going to be blunt and level with you... 2021 is not going to be an easy year. It is going to be a difficult, grueling and intense battle that we as entrepreneurs are going to be faced with. And as a result - we are all terrified. In this New Year episode of Beyond the Image, host James Patrick dives into the real palatable fear that all entrepreneurs are facing off against right now and what we need to do to recognize that and respond to it. UPDATE: You can now connect with host...
2021-01-04
09 min
Beyond the Image Podcast
Where NOT To Spend Money in 2021
Hey, we get it, 2020 was a rough year for a lot of business owners and as we get closer to 2021 many are planning where they want to invest in efforts to grow their business. STOP! This episode of Beyond the Image is all about the five main areas you want to be extremely careful about investing in the new year and how to better shift those investments for a better return! Host James Patrick shares alternatives and tips for what to look out for as you are investing in your business growth.
2020-12-21
16 min
Beyond the Image Podcast
My Entrepreneurial Journey with Dr. Stacie Morris
In this episode of Beyond the Image, host James Patrick chats with Sports Physical Therapist Dr. Stacie Morris on the power of content marketing. Since she launched her business less than four years ago, Dr. Morris has been able to provide services to more than 1500 clients in almost every country in the the world harnessing the power of social media to create both active and passive income streams. Listeners can connect with Dr. Morris on Instagram @ThePhysioFix This episode is brought to you by FITposiumPLUS.com Be sure to click subscribe...
2020-12-18
26 min
Beyond the Image Podcast
How to Create Message that Stand Out with Alex Street
Unless you've been ignoring marketing trends, there has been an overwhelming wave of information for business owners to "share their story." However many entrepreneurs are still wondering How do I share my story? What is my story? I don't think I have a big enough story to share! In this episode of Beyond the Image, host James Patrick interviews story focused communication coach Alex Street on everything entrepreneurs need to know to craft the right story for the right audience to stand out! Listeners can connect with Alex on his...
2020-12-16
50 min
Beyond the Image Podcast
How I Photographed 500 Magazine Covers
In this episode of Beyond the Image, host James Patrick shares the story behind how he photographed more than 500 magazine covers and the lessons learned that you can apply to your own client on-boarding process. Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can now connect with host James Patrick directly by texting him any of your business questions to 480-605-3254! There is no cost and James will respond to all your questions with helpful answers and support! CONNECT WITH JAMES www...
2020-12-14
14 min
Beyond the Image Podcast
Get Published in IconRefined and IconFIT Magazine!
Attention Beyond the Image subscribers! We are now accepting submissions for features in our two new publications IconRefined and IconFIT Magazine! This episode features host and publisher of IconRefined and IconFIT Magazine James Patrick and the Editor in Chief of both platforms Cassie Douglas sharing the details on what you need to know to submit to both publications! Pitches are to be sent to IconRefinedMedia@gmail.com Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can now connect with host James Patrick...
2020-12-11
24 min
Beyond the Image Podcast
Never Lose Your Voice Again with Sarah Sawyer
We are constantly on coaching calls, zoom meetings, doing videos for YouTube and Instagram and by the end of the day our voices are thrashed! In this episode of Beyond the Image, host James Patrick chats with vocal coach Sarah Sawyer on what entrepreneurs need to do to not only protect their voices, but what to be aware of to increase the power of their voice for greater resonance with their audience. You will never sound the same and if you implement the exercises in this episode, you will never have to lose your voice...
2020-12-09
46 min
Beyond the Image Podcast
Secret Hack to Achieve Any Goal
There is a secret hack to achieving any goal you want in business and in life and this episode of Beyond the Image reveals that secret! Host James Patrick shares the story of his first online business and the compounding choices that nearly crippled the launch before it ever was released to market and how a single decision changed everything. What idea have you been holding back on? It is time to move it forward. Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE...
2020-12-07
11 min
Beyond the Image Podcast
My Entrepreneurial Journey with Dr. Kelly Lamoreaux
As if the emotional labor required to become an entrepreneur was not hard enough, consider how increasingly difficult it is when you don't have the full support of those around you. In this important episode of Beyond the Image, host James Patrick chats with Dr. Kelly Lamoreaux, also known as The Abs Doctor, on her journey to take what many could pass off as nothing more than a hobby or a small side hustle and turn it into a massive business. The true theme of this episode is the importance for entrepreneurs to learn to...
2020-12-04
29 min
Beyond the Image Podcast
Succeed at Digital Marketing with Jim Carter III
Technology should not be a barrier between you and your target audience, but an effective tool. This episode will get you moving forward confidently in the right direction In this episode of Beyond the Image, host James Patrick chats with digital marketing strategist Jim Carter III on the techniques you should know about and implement as you go into 2021. This episode covers social media marketing, list building, sms marketing and more. A must listen for any entrepreneur looking to grow their business in the new year! Listeners can connect with Jim on Instagram @CauseHacker or...
2020-12-02
56 min
Beyond the Image Podcast
Top 7 Rules for Entrepreneurs in 2021
In this episode of the Beyond the Image podcast, host James Patrick discusses the Top 7 Rules for entrepreneurs going into 2021. The rules come from understanding and honoring consumer behavior and demands along with trends in the marketplace. It is essential for any business owner to start discussing how to incorporate these 7 rules into their business including the last one which is the most important marketing asset you have. Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can now connect with host James...
2020-11-30
16 min
Beyond the Image Podcast
My Own Entrepreneurial Journey
In this special edition episode of the Beyond the Image podcast, host James Patrick shares insights from his own entrepreneurial journey and the impact that three different individuals had on his trajectory over the course of a decade that still apply now. The important lesson for listeners is that w are all only one step away from anyone else. Our mission is to figure out what that next step is and to take it. So who next to you can show you that next step? Be sure to click subscribe to get all...
2020-11-28
17 min
Beyond the Image Podcast
Write Copy That Sells with Blair Badenhop
Effective copywriting is equal parts art with science as we craft a compelling narrative to build trust and resonance with our audience in efforts to increase our sales. In this episode of Beyond the Image, host James Patrick talks to copywriting expert Blair Badenhop on how to use effective copy to stand out to the right audience and write copy that sells! Connect with Blair on BlairBadenhop.com Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can now connect with host James...
2020-11-25
51 min
Beyond the Image Podcast
You're Selling the Wrong Thing!
If you are noticing a lack of traction and engagement in your posts and as a result you are nervous your sales are suffering - then this episode of Beyond the Image is for you! Host James Patrick deep dives into how and why many entrepreneurs are actually selling and promoting the wrong things! Through a series of examples he breaks down the semantics and deliverables for what marketing messages actually resonate with your audience to support the growth of your business. Be sure to click subscribe to get all the latest episodes of Beyond...
2020-11-23
15 min
Beyond the Image Podcast
My Entrepreneurial Journey with Shake Kokas
Making the leap from being employed to becoming an entrepreneur is one of the most, if not the most terrifying actions that one can take. But you know what makes the leap both possible and manageable? A relentlessly supportive group of clients! In this week's special edition My Entrepreneurial Journey, host James Patrick talks with personal trainer Shane Kokas on how he made that leap, the lessons he learned in the process and why having the strongest client relationships matter! Listeners can connect with Shane on Instagram @ShaneKokas Be sure to click subscribe...
2020-11-20
22 min
Beyond the Image Podcast
Building Qualified Sales with Jill Coleman
It is insane to realize that we are already half way through the final quarter of 2020. This means a lot of entrepreneurs are scrambling to both close out their years as well as to set the framework for a more successful new year. In this episode of Beyond the Image, host James Patrick chats with business coach Jill Coleman about the path to build highly qualified leads that can convert into better sales. The episode covers lead generation, nurture sequencing and how to own your brand positioning. Listeners can connect with Jill on...
2020-11-18
51 min
Beyond the Image Podcast
Create More Content in Less Time
We have been told that "content is king" and that we need to be content curation machines, always pumping out new social media posts, videos, blogs, podcasts, reels and more to satiate our audience's needs. Meanwhile we barely have enough time to do our real work! In this episode of Beyond the Image, host James Patrick discusses how to get more content created in less time. Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can now connect with host James Patrick directly by texting...
2020-11-16
12 min
Beyond the Image Podcast
Drop Expectations and Create New Success with Kristen Crowley
In this episode of Beyond the Image, host James Patrick interviews the 2020 FITpreneur of the Year winner Kristen Crowley on why she chose to walk away from what many others would see as a dream job to cultivate her own dream future. The discussion covers the reality of pivoting, the missing elements in the health and fitness industry and how to generate momentum despite fear. Connect with Kristen on Instagram @KristenCrowleyTV or @ReframeYourBiz Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can...
2020-11-11
47 min
Beyond the Image Podcast
Missing Step to Get More Customers
Entrepreneurs will often exclusively focus on either doing heavy marketing on their brand awareness to generate more leads or they will invest all their time and energy into closing leads into sales. However these is a critical middle step that many are missing and in this episode of Beyond the Image, host James Patrick reveals the middle step and the best practices for entrepreneurs to master all three. Be sure to click subscribe to get all the latest episodes of Beyond the Image! UPDATE: You can now connect with host James Patrick directly...
2020-11-09
15 min
Beyond the Image Podcast
Where You Need to Focus with Tiffany Carter
It is time to cut through all the clutter and noise on business advice that is not actually helping you, but instead causing you an overwhelming sense of frustration. In this episode of Beyond the Image, host James Patrick chats with fellow business coach Tiffany Carter on where entrepreneurs need to focus their time and efforts for the remainder of 2020 and going into 2021. It does not matter whether you are a seasoned pro or new to starting a business - this episode will give you clarity over confusion! Check out Tiffany's FREE 5 Essential Things Entrepreneurs...
2020-11-04
47 min
Beyond the Image Podcast
Get Published in Train Magazine with Ray Klerck
In this episode of Beyond the Image, host James Patrick chats with the publisher and editor in chief of Train Magazine and Train for Her Magazine, Ray Klerck. Over the course of the show, James and Ray discuss the evolution of magazines within the health and fitness industry, why print media still matters, how Train changed the game when it came to distribution as well as the launch of his new venture Vello. Connect with Ray and Train at TrainMag.com and check out his new app for an additional revenue stream at Vello.vip
2020-10-21
51 min
Beyond the Image Podcast
Get Published in Ellements Magazine with Kaneo Biggs
In this episode of Beyond the Image, host James Patrick chats with the publisher and editor in chief of the wildly popular Ellements Magazine. Over the course of the show, James and Kaneo chat about the rise of independent publications, the role they play in the current media landscape as well as what photographers and talents need to know about submitting and getting published in the magazine. Check out the magazine at EllementsMagazine.com or on Instagram @EllementsMagazine BIG NEWS! We have re-opened our Launch program! This 8 week masterclass gives you the proven...
2020-10-14
40 min
Beyond the Image Podcast
Should I Pitch to Print or Digital Publications?
In this episode of BEYOND THE IMAGE, host James Patrick discusses the difference of earning media traditionally by getting published in print magazines (or even newspapers) versus the new trend of earning digital media features or even social media features. But which is right for you? It all comes down to your goals and reasons behind getting published or earning media? Do you want to earn media because it would simply be really cool and something you can personally be proud of? Do you want to earn media because it would validate your brand and...
2020-07-28
15 min
Beyond the Image Podcast
Curate Your Own Momentum with James Patrick
In this special episode of Beyond the Image, host James Patrick gets to interview fitness entrepreneur James Patrick! Not a typo, James Patrick the photographer and business coach chats with James Patrick the entrepreneur, dancer, choreographer and thespian on the the path business owners take to establish their brands and grow their visibility and business. Guest James shares his own personal journey, how he learned to persevere and create his own fuel to propel his mission. The two also deep dive on the importance of mental health awareness and the need for black voices to be part...
2020-06-25
50 min
Beyond the Image Podcast
How I Doubled My Income
In this episode of Beyond the Image, host James Patrick discusses the thing which helped him double his income as an entrepreneur and the answer might surprise you. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well...
2019-10-25
11 min
Beyond the Image Podcast
You Can CHOOSE Success or Limitations
Success is a choice and so are limitations. You can choose potential, opportunity and fulfillment. But you can also choose struggle, obstacles and lack. In this episode of the podcast, host James Patrick discusses the importance of this choice and how to make the decision that will impact all the actions you will take. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes...
2019-10-11
06 min
Beyond the Image Podcast
How to Increase Revenue by Increasing Offerings
Host James Patrick discusses how creative professionals can increase their revenue by increasing their product or service offerings to their clients. The show discusses how to effectively implement upsales, downsales, bundles and residual income streams. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes...
2019-10-04
08 min
Beyond the Image Podcast
Understanding the Customer Journey
In this episode of the Beyond the Image podcast, host James Patrick discusses the six important steps that every customer takes when hiring us. The show covers each step and how to maximize our efforts to increase our income with our target audience. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand...
2019-09-27
11 min
Beyond the Image Podcast
Two Reasons You Are NOT Making the Money You Want
In this episode of Beyond the Image, host James Patrick discusses the top two reasons you are not making the money you believe you deserve or that you want to be making in you creative business. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist...
2019-09-20
11 min
Beyond the Image Podcast
Best Hack for Business Growth
In this podcast, host James Patrick shares the best hack you can implement into your life to help grow not only your business but your personal development journey. It is all about the people you choose to connect with and have in your life. There are three groups of connections you should strive to have and this episode reveals why each are important. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick...
2019-09-13
11 min
Beyond the Image Podcast
Russ Perry, Design Pickle
In this episode of the Beyond the Image Podcast host James Patrick interviews Russ Perry the founder and CEO of Design Pickle which provides unlimited graphic design services on a subscription base model. The interview covers the 22 years that James and Russ have known each other, but dives deep into both how and why Design Pickle was created. Russ discusses the full story of owning his own ad agency that was churning between $1-to-$3 million per year and why he had to step away from that business. From there he pivoted into freelance consulting and...
2019-09-04
40 min
Beyond the Image Podcast
Lauren Valenzuela, Sigfus Designs
In this episode of Beyond the Image host James Patrick interviews Lauren Valenzuela the founder of Sigfus Designs on the formation of her brand and what drew her to work as a creative entrepreneur. The interview covers how she set the intentions behind the Sigfus brand, what drives her creativity and how she has grown as a business owner to scale her company exponentially in just over a year. Check Lauren and Sigfus Designs out at www.SigfusDesigns.com and on Instagram @SigfusDesigns BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE P...
2019-08-28
48 min
Beyond the Image Podcast
The Ratio of Failure
We are terrified of failing in our creative careers. However failure is a requirement to grow a successful photography business! In this episode, host James Patrick discusses what the ratio of failure is and how to actually implement and use failure to grow in your career. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrickWorkshops.com Be sure to subscribe for future episodes discussing how you develop your brand, market...
2019-08-14
15 min
Beyond the Image Podcast
How to Get More Done in Less Time
I have no time! We say this constantly but the truth is that the most successful people in the world have the exact same amount of time we do - to the second! Thus it is not about lack of time, it is about how we manage and use the time we have every single day. In this episode of the Beyond the Image Podcast, host James Patrick discusses how we as creative entrepreneurs can better manage our time to get more done so we never have to use the excuse about lack of time again!
2019-08-07
24 min
Beyond the Image Podcast
How to Work With Professional Athletes
Working with professional athletes and celebrities can be not only a tremendous amount of fun, but also a strong boost to a photographer's resume and portfolio. However; a lot can go wrong in the process. In this episode of the Beyond the Image Podcast, host James Patrick discusses the top things we as photographers need to do in our workflow when we are booked to photographed professional athletes or celebrities to maximize our chances of having the best photo shoot possible! Be sure to subscribe for future episodes discussing how you develop your brand, market y...
2019-07-31
19 min
Beyond the Image Podcast
How to Deal With Bad Clients
We can be honest, bad clients are the worst! But - what if they could be avoided almost entirely? In this episode of the podcast, host James Patrick discusses how many bad client relationships can actually be prevented altogether! He discusses specific steps to take to maintain good client relationships and salvage those that begin to turn bad and at what point creatives need to walk away from a bad client. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an...
2019-07-24
20 min
Beyond the Image Podcast
Why You Should NOT be a Freelancer
Why you should not be a freelancer? But isn't this a podcast made for freelancers? In this episode of Beyond the Image, host James Patrick talks about the dangers of running a business that is completely reliant on trading time for money. What if you get sick, want to take a day off, go on vacation? You cannot earn a revenue that day because you are not out making work. The episode covers what listeners can do to develop new and additional income streams that could be sold to their current client base.
2019-07-17
10 min
Beyond the Image Podcast
How to Actually Accomplish Your Goals
The year is half over and for many of us we look at the goals we set at the start of the year and panic sets in. We realize that we either lost focus on our goals, we put them off, or they were really difficult goals and we did not strategize effectively on how to achieve them. In this episode, host James Patrick will discuss how you can own your success and achieve your goals you set for yourself over the next 90 days. This is a working episode that will give practical steps and actions listeners...
2019-07-10
13 min
Beyond the Image Podcast
When to Sell and When NOT to Sell
We make two big problems in our sales process. The first is when we never actually ask for the sale and thus the sale never happens. The second is we ask for the sale at the wrong time in the customer's journey. In this episode of the podcast host James Patrick discusses how to avoid these two mistakes and the six important steps we need to take the client through and when to make the sale. This will take a stranger and turn them into a prospect, a prospect and turn them into a customer...
2019-07-03
13 min
Beyond the Image Podcast
Kirstyn Brown, STRONG Fitness Magazine
In this episode of Beyond the Image, the show is taken over by special guest host and Editor in Chief of STRONG Fitness Magazine, Kirstyn Brown. Kirstyn leads an interview with James Patrick about his life before finding photography, how he developed this entrepreneurial spirit, the importance of fueling creatively, how to balance work with life, the definition of success and how to navigate failure. Huge thanks goes out to Kirstyn for being a part of this show and for taking the seat as the host of the show! Be sure t...
2019-06-19
58 min
Beyond the Image Podcast
Why You Should Create A Media Kit
In this episode of Beyond the Image, host James Patrick talks about why it is important for creatives and entrepreneurs to develop their own media kit to grow their career. In addition to your portfolio, a media kit can be used to pitch to media outlets and market yourself as a subject matter expect and thus increase the potential to get more work. James chats about the important of a media kit, what could be included, how to put it together and tips on how to use it to grow a creative career. ...
2019-06-12
12 min
Beyond the Image Podcast
Start Those Reps
In this episode of Beyond the Image, host James Patrick discusses why repetition is the most important action a creative business owner can take. The episode covers how reps can beat out talent, creativity and luck using the example of learning to sell and how to sell effectively as an artist. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists.
2019-06-05
16 min
Beyond the Image Podcast
When To Take That Leap
In this episode of Beyond the Image, host James Patrick covers the topic of when creatives who want to leave a full time job to open their own business should make the leap. The episode covers how to look at your numbers, set goals and transition from one career to the next in the most effective way possible. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing...
2019-05-29
14 min
Beyond the Image Podcast
Mirelle Inglefield, Phoenix Magazine
In this episode of Beyond the Image, host James Patrick visits and interviews the Art Director of Phoenix Magazine, Mirelle Inglefield. The two discuss her background as an artist and how she first got hired with the publication in the advertising department and worked her way up until she became the Art Director of the publication. James and Mirelle cover the importance of mentors, where to get inspired, developing a style, the evolution of the magazine and their newly released branding as well as what she looks for when working with creative professionals. ...
2019-05-22
1h 06
Beyond the Image Podcast
Working for Free
In this episode of Beyond the Image, host James Patrick discusses when artists should be working for free - and it is not what you are thinking! He gets into the importance of a content marketing strategy and how giving away value increases a brand's potential for growth. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you...
2019-05-15
12 min
Beyond the Image Podcast
Stacy Jarvis-Paine, Clean Eating Magazine
In this episode of Beyond the Image, host James Patrick speaks with special guest Stacy Jarvis-Paine about her professional journey that led to her career as the Creative Director of Clean Eating Magazine. James and Stacy walk through their working connection and discuss what drives them in their career fields and why passion for their work is a key commonality. Stacy shares her tips for always evolving and remaining on the top of her game as an artist, citing the importance of staying current, paying attention to the way art is moving and changing in t...
2019-05-08
52 min
Beyond the Image Podcast
Let's Talk About Money
In this episode of Beyond the Image, host James Patrick discusses why it is important for creatives to charge for their services. He covers the struggles many artists have with their money mindset, charging what they are worth, finding clients in line with their value, how to get better at selling, understanding various rates for services, how to bid on campaigns, how to negotiate, the value of projects themselves and how to set a course to earn any amount of income you want as a creative. The show concludes with James covering additional ways to increase revenues as an...
2019-05-01
29 min
Beyond the Image Podcast
It is All Your Fault
In this episode of Beyond the Image, host James Patrick discusses the difference between having a passive and aggressive posture in business. He shares some background on when he was reactive instead of proactive and the importance of taking action to achieve your creative goals. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in...
2019-04-24
18 min
Beyond the Image Podcast
Four Things to Grow Your Photo Business
In this episode of Beyond the Image, host James Patrick shares the top four lessons from his recent photography marketing workshop that creatives need to do to grow their careers. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting w...
2019-04-17
12 min
Beyond the Image Podcast
Amber Pera, Modern Fitness Magazine
In this episode of Beyond the Image, host James Patrick chats with Amber Rose Pera, the Editor in Chief of Modern Fitness Magazine and the Marketing Director for Nutrishop. The two discuss Amber's professional trajectory from being a sponsored athlete to working as a store manager to working in the marketing department at the corporate office to taking the lead at the editor of their flagship publication. The conversation circles around the importance of initiative and how that can accelerate the growth of one's career. From there James and Amber shift the conversation to what...
2019-04-03
54 min
Beyond the Image Podcast
Instagram for Photographers
In this episode of Beyond the Image, host James Patrick discusses the seven things to level up your engagement on Instagram to increase the number of business leads you are getting. ATTEND JAMES PATRICK'S MARKETING WORKSHOP Friday, April 12, 2019 - 5:30 PM Scottsdale, Arizona LINK TO REGISTER: https://www.eventbrite.com/e/photography-marketing-seminar-hosted-by-james-patrick-photography-tickets-58446180098 SPACE IS LIMITED Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves d...
2019-03-27
42 min
Beyond the Image Podcast
Four Steps to Getting Published
In this episode of Beyond the Image, host James Patrick discusses the four steps creatives need to take to get their work noticed and published in magazines. ATTEND JAMES PATRICK'S MARKETING WORKSHOP Friday, April 12, 2019 - 5:30 PM Scottsdale, Arizona LINK TO REGISTER: https://www.eventbrite.com/e/photography-marketing-seminar-hosted-by-james-patrick-photography-tickets-58446180098 SPACE IS LIMITED Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look f...
2019-03-20
16 min
Beyond the Image Podcast
Why You Need to Suck as a Creative
In this episode of Beyond the Image, host James Patrick discusses why as creative free agents we actually need to suck in our work... at first that is. DON'T MISS JAMES PATRICK'S MARKETING WORKSHOP Friday, April 12, 2019 Scottsdale, AZ LINK TO REGISTER: https://www.eventbrite.com/e/photography-marketing-seminar-hosted-by-james-patrick-photography-tickets-58446180098 Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists.
2019-03-13
17 min
Beyond the Image Podcast
Brad Smith, WWE
In this episode of Beyond the Image, host James Patrick chats with renowned photo editor and photo director Brad Smith. The two discuss Brad's impressive resume which includes working for the White House during the Clinton Administration, the New York Times, Sports Illustrated as well as his current role as VP of Photography for the WWE. James and Brad discuss the success and opportunities that photography has opened up for Brad during his career and initially where it all began. As a curious and passionate individual, Brad talks about his transition in to photo editing and how...
2019-03-06
1h 02
Beyond the Image Podcast
We Need to STOP Doing These Things
In this episode of Beyond the Image, host James Patrick discusses the destructive thoughts and actions that creative entrepreneurs need to stop doing. The show covers a variety of items that asks listeners to make a commitment to never doing again. The intent is not only to help artists craft better careers for themselves, it is also to create better lives for us all! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives...
2019-02-20
23 min
Beyond the Image Podcast
Jesse Reiter, Golf Magazine
In this episode of Beyond the Image, host James Patrick chats with Jesse Reiter, the Photo Editor of Golf Magazine James and Jesse discuss his 15 year career at the publication, how artists are confronted with fear in their careers, the evolution of the publication, what makes a great photo editor, the status of the print industry and why he loves working with so many various artists at the magazine. From there Jesse gets granular on how he finds the various photographers he works with and specifically what he looks for in their portfolios. The two...
2019-02-13
1h 06
Beyond the Image Podcast
Karen Frank, ESPN The Magazine
In this episode of Beyond the Image, host James Patrick chats with ESPN The Magazine's Director of photography, Karen Frank. James and Karen discuss the success of their careers and the backgrounds that got them to where they are today. Having a passion for painting and art as a child, Karen went on to study Fine Arts in school. Given the opportunity of working for a photo agency, she was tasked with selecting photos for certain projects and set a path forward. She worked with several publications before landing the position of Director of Photography wit...
2019-01-30
1h 03
Beyond the Image Podcast
Commercial Photographer Ian Spanier
In this episode of Beyond the Image, host James Patrick chats with fellow commercial photographer Ian Spanier about the development of his career and brand. Ian majored in photography in college and worked as a photo editor for a variety of publications in New York before he launched his own photo career. Self-taught as a photographer, he has gone on to work for clients including MTV, Comedy Central, HBO, Shape Magazine, Muscle & Fitness, Psychology Today, Oxygen Magazine, Time Inc. and more. In addition, Ian has grown into a speaker and educator sharing his technical and...
2019-01-23
56 min
Beyond the Image Podcast
Matt Tuthill, Robert Irvine Magazine
In the new episode of the Beyond the Image Podcast, host James Patrick chats with the General Manager of Robert Irvine Magazine, Matt Tuthill. The two chat about Matt’s background as a journalist and his transition from working at a newspaper to working in magazines, his career at Muscle & Fitness Magazine and his work with chef Robert Irvine to launch Robert Irvine Magazine. This episode covers the importance of storytelling in the media, the requirements of emotional labor in one’s work and what he looks for when hiring creatives including the need to solve...
2019-01-16
53 min
Beyond the Image Podcast
Director & Producer Regan Rogerson
In this episode of Beyond the Image, host James Patrick chats with director and producer Regan Rogerson of 208 Inc, a Toronto-based digital marketing agency which focuses on authentic brand building and disruptive campaigning primarily for the health and fitness industry. Also a personal trainer and health club owner, Regan’s entry into the world of fitness marketing bordered on accidental after a primitive fitness video shot in 2006 became an overnight success selling 250,000 copies worldwide. From there the Journalism graduate found himself working behind the scenes creating commercial campaigns for the sports nutrition world and has built a pe...
2019-01-09
40 min
Beyond the Image Podcast
Film & Commercial Director Nickolas Duarte
In this episode of Beyond the Image, host James Patrick chats with award-winning film and commercial director Nickolas Duarte. As a commercial director, Nickolas has earned over 70 industry awards including a National Addy, an Emmy, 6 National Tellys, and 3 National Communicator awards. He’s done work for clients such as Adidas, the NBA, the NFL, Nike, Pepsi, BMW, Ford, New Era, Charles Schwab, China Mobile, and Western Union. He was inducted into the AAFT Advertising Hall of Fame as the 2017 Next Generation Award winner, one year after host James Patrick. His scripted and documentary work has played in festivals to...
2018-12-12
53 min
Beyond the Image Podcast
Christine Reilly, WWE
In this episode of Beyond the Image, host James Patrick chats with Christine Reilly, the Photo Director for Digital and Social Media for the World Wresting Entertainment (WWE). This is an extremely detailed episode that starts with Christine's background in college and what got her into photography to begin with. The two then discuss the value and importance of having a mentor and why it is essential to always consider oneself a student. From there they discuss how to develop and foster creativity individually and in a team setting and how to properly pitch those...
2018-11-07
56 min
Beyond the Image Podcast
Level Up Your Social Media Game
In this episode of Beyond the Image, host James Patrick discusses what how to leverage social media to grow your business. Focusing primarily on Instagram, James Patrick discusses the importance of content marketing, how to get better engagement with your audience and what crucial things you should be doing now for your profiles. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when...
2018-10-10
20 min
Jim Kelly's Free Reads
John Kessel Interviews James Patrick Kelly Part Two
Fair Warning: The self aggrandizement continues with Part Two of the Guest of Honor Interview between John Kessel and James Patrick Kelly from Readercon 19. This took place in July of 2008. Happily, this is the concluding segment. Time: 20:25 File Size: 20mb
2009-04-16
00 min
Jim Kelly's Free Reads
John Kessel Interviews James Patrick Kelly Part One
Fair Warning: And now for something completely different for Free Reads. This is Part One of the Guest of Honor Interview between John Kessel and James Patrick Kelly from Readercon 19. It was recorded in July of 2008 and contains more information than anyone would ever want to know about the perpetrator of this podcast. Listen at your own peril! Time: 31:54 File Size: 15mb
2009-04-09
00 min