Shows
Reinventing ProfessionalsUsing Generative AI to Improve Marketing and Business Development OutcomesI spoke with Jason Noble, the Co-Founder and Chief of Product Strategy at ikaun, an experience management platform, powered by artificial intelligence. We discussed how law firm marketing and business development professionals should incorporate generative AI into their operations, ways to approach security and privacy when using generative AI, and the opportunities for generative AI to improve the outcomes and reduce the work of marketing and BD leaders.
2023-12-0711 minReinventing ProfessionalsUsing Generative AI to Improve Marketing and Business Development OutcomesI spoke with Jason Noble, the Co-Founder and Chief of Product Strategy at ikaun, an experience management platform, powered by artificial intelligence. We discussed how law firm marketing and business development professionals should incorporate generative AI into their operations, ways to approach security and privacy when using generative AI, and the opportunities for generative AI to improve the outcomes and reduce the work of marketing and BD leaders.
2023-12-0711 min
The Pursuit Desk13: Uncovering the business and technology side of Legal with Michael WarrenIn this week’s episode of The Pursuit Desk Michael Warren, VP Client Development & Intake Practice at Wilson Allen, joins Jason Noble to discuss the business and technology side of the legal industry.
With years of experience in the legal industry, Michael is a notable consultant and well-known entrepreneur after starting his consulting firm, Stanton Allen, which later merged with Wilson Legal Solutions to become Wilson Allen.
Michael started his career in legal data, and has worked with smaller firms, global conglomerates, and everything in between. What he observed is that most firms have th...2021-05-0333 minThe Pursuit Desk12: How firms of different sizes approach similar challenges with Kalisha CrawfordJason meets with Kalisha Crawford, Director Of Marketing & Business Development at Ropers Majeski. With her experience working with firms of different sizes, they discuss how she brings big firm processes and perspectives into the mid-sized market.2021-04-0836 minThe Pursuit Desk11: Elevate your Business Development Team with Heather RitchieIn this week’s episode of The Pursuit Desk features Heather Ritchie, Chief Knowledge and Business Development Officer at Hicks Morley joins Jason Noble to discuss leveraging firm knowledge to improve operations and service delivery.
Heather Ritchie has decades of experience working in the legal industry, starting with her experience practicing law. After going back to school to study information studies, she became interested in database design and architecture.2020-12-0736 minThe Pursuit Desk10: How to Leverage your Firm’s Data with Jonathan OelerIn this week’s episode of The Pursuit Desk features Jonathan Oeler, Senior Manager of IT and Development at Reed Smith joins Jason Noble to discuss solution development in legal applications and how it can help your marketing and business development teams.
Jon has been working in big law for 16-17 years all in development working on intranet extranet systems, legal review systems matter management and experience, and everything in between.
Connect with Jonathan Here
Connect with Reed Smith Here2020-11-0900 minThe Pursuit Desk9: Optimizing Business Development and Marketing Workflows with Joshua FiremanIn this week’s episode of The Pursuit Desk features Joshua Fireman, founder and president of Fireman & Company, joins Jason Noble to discuss the activities that result in optimizing your bd and marketing workflows.
Joshua has over 20 years of experience in knowledge management in the legal space. Joshua has a background in legal with a law degree and practiced law with two of north Americas largest law firms before founding Fireman and Company
Connect with Joshua Here
Connect with Fireman & Company Here2020-10-2800 minThe Pursuit Desk8: Tech and Artificial Intelligence in Law Firms with Shawn HainsworthWe’re thrilled to welcome Shawn Hainsworth, a Senior Architect/Developer & Programmer at Cooley LLP. Shawn joins Jason Noble to discuss the technologies that are driving innovation in legal marketing.
Shawn has a very impressive background, spending over 27 years in Legal IT as a business analyst, programmer, and database designer. He has designed and implemented numerous applications, including Financial Business Intelligence Dashboards, a Deal/Case Tracking Marketing tool by practice area with Salesforce and Tableau integration, New Business Intake modules, Attorney Workload Assignments Management, Secure Partner Voting application, Preservation Holds and Ethical Screen Applications, Lateral/New Hi...2020-09-1040 minThe Pursuit Desk7: Building Great Business Development Leaders with Ian FarmerThis week’s episode of The Pursuit Desk features Ian Farmer, a notable “rainmaker” and sales coaching with over 30 years of experience changing salespeople’s lives one deal at a time. He focuses on helping then improve their sales pitch and sales process. Ian sits down with Jason to discuss how to build great business development leaders.2020-09-0333 minThe Pursuit Desk6: The Evolution of Legal Knowledge Management with Ginevra SaylorThis week’s episode of The Pursuit Desk features Ginevra Saylor, the National Director of Innovation and Knowledge Programs at Gowling WLG. She joins Jason Noble to discuss the ways that legal knowledge management has evolved.2020-09-0337 minThe Pursuit Desk5: Drive Growth and Efficiency Using Firm Experience with Clinton GaryThis week’s episode of The Pursuit Desk features Clinton Gary, Chief Strategy and Business Development Officer and Burr & Forman LLP joins Jason Noble to discuss leveraging a firm's experience to drive growth and firm efficiencies.
Clinton started in a traditional business consulting role at Arthur Anderson before moving to work in legal professional services. His role has always been based around information and being able to answer questions when professionals need to know what they have done and their previous experiences.2020-07-2853 minThe Pursuit Desk4: The Biggest Opportunities in Legal Tech with Conan HinesConan Hines is a legal technology expert with a demonstrated history of positively impacting the practice of law with many BigLaw and A2J experience.
As Senior Legal Technology Advisor, Conan works closely with the lawyers at Clifford Chance to help them implement the latest technology. Through new technology, they have been able to improve efficiency, client satisfaction, and associate work-life balance. Conan emphasizes the importance of purchasing legal tech and listening to client's and attorney's needs to develop the right solution.
Conan also serves as a Senior Technology Advisor for ICAAD, a non-profit organization...2020-06-2331 minThe Pursuit Desk3: Building a Customer Proposal System with Chris SpannChris Spann is a Senior Marketing Manager, brand expert, and content contributor at Perks.
Perks is a leading incentive and loyalty marketing company that provides services and software to help our clients engage with their indirect channel and ensure channel partner and customer effectiveness. With a listing on the salesforce appexchange and a global user base exceeding 5 million users, Perks│Channel takes the guesswork out of channel incentives and loyalty programs.
Connect with Chris and Perks.2020-06-1623 minThe Pursuit Desk2: Improving RFP Responses with Samuel Sroka, J.D., Proposal ManagerSam is a recipient of 2019 LMANext Fellowship for the New York City Chapter and former Executive Articles Editor of the New York International Law Review.
He is a marketing and business development professional with a legal background, including four years in private practice. Sam works closely with attorney teams and individuals in articulately and creatively illustrating practice experience, tailoring pitches and proposals to prospective clients, providing strategic practice development support to attorneys and practice groups, as well as contribute on a substantive basis to firm newsletters.
With more than 900 lawyers across 16 offices, Seyfarth Shaw LLP...2020-06-0426 minThe Pursuit Desk1: Enhancing the Sales System with Mike Scariano, VP of SalesMike Scariano is the VP of Sales at Neudesic, responsible for managing a $100M sales budget for all Neudesic Offices throughout the US.
He brings over 17 years of experience in the Microsoft System Integrator Partner Channel. Prior to joining Neudesic in April 2008, Mike was a Geographic Vice President for Capgemini.
Mike has a proven track record of success in exceeding sales goals, growing client relationships and expanding the skills of his sales team.2020-05-2024 min