Shows
The Content FixDon’t try to be everything to everyone with your content marketing, with Justin BrownYou’ve heard it from me before, but I’m going to say it again. Without a strategy, content marketing is just an expensive hobby. In today’s episode I’m tackling that topic with Justin Brown from Motion Agency, including: Why you shouldn’t be afraid to get really specific about your audience. Why niching down can actually present you with more opportunities People know why they should be working with you The three stage approach to niching down Offer, audience Why what you enjoy doing is just as important as the data when it comes to m...2021-01-1219 min
The Content FixThere is a better way to make connections on LinkedIn with Justin BrownAre you trying to make connections on LinkedIn? It’s a fantastic platform for connecting with potential customers, but this is why so many people get it wrong and how you can do it better. Find out why people are sending you those spammy sales pitches and the three great tactics you can use to get past no and create great connections.2020-12-1514 min