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Water We Talking About?Water We Talking About?Steve Werblow: Water + Agriculture Wins AwardsSend us a textSteve Werblow is an accomplished agricultural journalist based in Ashland, Oregon, just north of the California border. He holds a degree from Cornell University's College of Agriculture & Life Sciences, graduating in 1988. Since 1995, Steve has been a freelance writer, covering agriculture on six continents for various magazines. ​Steve's work has been recognized with multiple awards from the American Agricultural Editors Association/Ag Communicators Network and the Livestock Publications Council. He has been named AAEA/ACN Writer of the Year five times and has earned the organization's Master Writer, Master Photographer, and Fellow ho...2025-03-1924 minWater We Talking About?Water We Talking About?Beth Boeh: Speaking The Language of WaterSend us a textBeth Boeh (pronounced bā) is a water industry insider who knows a little something about what you’ve got on your plate. She’s put together a team of strategists, creatives, public relations and media experts who know water and, better still, how to create meaningful content.2025-03-1422 minWater We Talking About?Water We Talking About?Shawn Powell: The Wastewater EnthusiastSend us a textShawn is a Chief Plant Operator and founder of The Wastewater Enthusiast YouTube Channel. He brings a wealth of 'boots on the ground' knowledge into how to communicate wastewater treatment concepts for people considering getting operator certified, as well as tips for vendors interesting in selling solutions to treatment plant leaders.2025-03-1029 minWater We Talking About?Water We Talking About?Andrew Dugan: Copywriting in WaterSend us a textAndrew discovered copywriting while working as a water infrastructure engineer. With guidance from seasoned writers, he began leveraging his experience as a manufacturer's representative and civil engineer to support the water sector's demand for writers.​Marketing, PR, and communications teams save time and energy by hiring writers who know their industry. WaterWrites' goal is to support water-related utilities, organizations, and companies searching for words that catch attention, change opinions, and inspire.2024-12-2317 minWater We Talking About?Water We Talking About?Tom Freyburg: Everyone Has a Story to TellSend us a textTom Freyburg spent nearly a decade travelling the globe and reporting on projects from Latin America to the Middle East and Southeast Asia, which opened his eyes to the water challenges and solutions available around the world.A graduate of the University of Exeter, Tom founded Atlantean Media in 2018 as a boutique digital content and media company. Born out of a need to bring engineering-based content to life, the organization now represents and advises public and private-sector clients across the water and climate-tech space. The mission? To connect people to water...2024-12-2030 minWater We Talking About?Water We Talking About?Robert Strand: A Film Festival for WaterSend us a textIn this episode Robert Strand, the Founder & Executive Director of the World Water Film Festival, discusses film as a medium for telling water's story. The annual festival is coming up mid November, be sure to check it out here ---> https://worldwaterff.org/2024-film-festival2024-10-3123 minWater We Talking About?Water We Talking About?Ravi Kurani: From Poolside Pro to H2WoahSend us a textRavi Kurani is passionate about building products that help society and the environment. His core focus in recent years has been building Sutro, the world's leading water testing device company. He's also a fellow water podcaster, entrepreneur, and philanthropist. 2024-10-2721 minWater We Talking About?Water We Talking About?Chris Peacock: Fight Club Rules of WaterSend us a textChristopher Peacock has worn many hats in the water industry; entrepreneur, author, and now CEO / Founder of Agcor, by AQUAOSO. In this episode Chris talks about how to tell water's story to a variety of stakeholders, and not just the same ol' way we've been talking about water for decades.2024-07-2521 minWater We Talking About?Water We Talking About?Doug Larson: Water's PreacherSend us a textDoug is preacher. Yes - that kind. But also a preacher of the value of water! As the President of Ag Water Chemical, Doug has spent countless hours with the agricultural community telling water's story in unique and compelling ways.2024-06-0425 minWater We Talking About?Water We Talking About?Milin Patel - Telling Water's Story Through TasteSend us a textMilin holds one of the rarest titles of our time: water sommelier.Wait... that's a real thing? Yes. According to Patel, a water sommelier is someone who can spark people’s imagination and elevate a drinking water lifestyle as well as teach individuals about a water’s taste, source and its geology. Having vowed his life to advocating for safe, clean water, he puts an honor into teaching people how to respect and appreciate water.2024-05-2120 minWater We Talking About?Water We Talking About?Chris Gasson - When Money Meets WaterSend us a textChristopher Gasson is an authority on water finance and markets. After a degree in politics and economics at Oxford University, he worked as a financial journalist and investment banker, before acquiring Global Water Intelligence in 2002. He's built GWI into one of the world's foremost research firms in the water industry, and on this episode he lays bare all of the secrets of the trade in telling water's story.2024-05-1019 minWater We Talking About?Water We Talking About?Chelsea Boozer: Going Rogue as a Water StorytellerSend us a textChelsea is one of the water industries most public - and fun - personas. She currently leads Rogue Water Lab as Executive Director, working to bolster public trust for sustainable water solutions through community engagement and storytelling by equipping, inspiring, and empowering service providers to collaborate with communities and policymakers.2024-05-0322 minWater We Talking About?Water We Talking About?Christel Dyer: Water Geek & Children's Book AuthorSend us a textAs the Chief of Treatment for HRSD, Christel has a wealth of experience in telling water's story... but she also wears another hat - a first time author of "Lemon and Cedar", an illustrated children's book. Learn more about how she's telling the story of water, the environment, and more in creative ways on this episode of Water We Talking About.2024-04-2617 minWater We Talking About?Water We Talking About?David Sedlak: The World Of Water Is Poised For Great ChangesSend us a textDavid Sedlak, Professor at UC Berkeley, is well-known in the world of water. His most recent book, Water For All, explores the myriad of water issues facing the entire world, and how water crises are linked to one another. By applying a passion for water technology and innovation, David understands the demands of water and helps others to do the same. 2024-01-1722 minWater We Talking About?Water We Talking About?Peter Gleick: The Stories Of WaterSend us a textDr. Peter Gleick, co-founder of the Pacific Institute, is a scientist by trade and prefers using books to tell the story of water. His recently published work, The Three Ages Of Water, tells the story of water as far back as the evolution of our solar system. 2023-11-1025 minWater We Talking About?Water We Talking About?Tom Ferguson: Becoming A Great Storyteller In WaterSend us a textAfter college, Tom Ferguson, managing partner of Burnt Island Ventures, was an actor. Now, he uses the lessons that he learned in improv class to help in assessing startups and ensuring success. 2023-11-0731 minWater We Talking About?Water We Talking About?Isaac Pellerin: Life In Water Equals ImpactSend us a textA background in technology helps Isaac Pellerin, VP of Marketing at 120Water, remember that data tells a powerful story. Now, he puts that background to good use by helping to create tools that make life easier for water operators. 2023-09-1126 minWater We Talking About?Water We Talking About?Robert Wimmer: Never Lose Passion For The Water IndustrySend us a textAfter retiring from the water industry, Robert Wimmer, former CEO of Aqua-Aerobic Systems, realized he still had a lot more to give back to the business. Now, he emphasizes the importance of having a set of core values in the industry and keeping in mind the 5 P’s: Purpose, Passion, People, Products, and Profit. 2023-08-2126 minWater We Talking About?Water We Talking About?Peter Yolles: Eons Of Wisdom About WaterSend us a textWhen Peter Yolles, founder and managing partner of Echo River Capital, speaks to founders of water tech companies, there is one thing he wants to know: What is their personal “North Star?” 2023-08-0424 minWater We Talking About?Water We Talking About?Joseph Blackman: Make It Easy For Someone To "Creep" On YouSend us a textAfter a career delivering heavy trucks to utilities and using short training videos to educated operators and supervisors, Joseph Blackman, Founder of Vitendo Training Solutions, finally took the plunge to creating that content full-time. Now, he is an educator and advocate utilizing multiple media spaces: newsletters, podcasts, and videos. 2023-06-2626 minWater We Talking About?Water We Talking About?Kelley Dearing Smith: Putting Ourselves In Someone Else's PositionSend us a textAfter becoming burned out working TV news, Kelley Dearing Smith took on a new challenge with Louisville Water. Now, the VP of Communications and Marketing helps Louisville Water tell stories -- and it all starts with listening. 2023-06-0620 minWater We Talking About?Water We Talking About?Joe Zuback: Never Give The Same Presentation TwiceSend us a textOne of the best ways Joe Zuback, Principal at Global Water Advisors, has found to connect with an audience is to establish commonality with them, and he does so by researching each audience in detail before presenting or speaking.2023-05-0821 minWater We Talking About?Water We Talking About?Aoife Kelleher: Water Is My PathSend us a textAs a lover of both science and art, Aoife Kelleher, Business Development Manager at BlueTech Research, started her career using art to promote a science gallery, to make it more accessible for more people. Aoife has carried that approach with her in the water industry, including while working on the Netflix documentary “Brave Blue World”. 2023-04-0621 minWater We Talking About?Water We Talking About?Travis Loop: Water Is The Medium Of The People BusinessSend us a textAs an early adopter of the podcasting medium in the water industry, Travis Loop, Founder & Producer of waterloop, uses his platform to focus on and sharing solutions, as well as sharing success stories, and inspiring people to not give up. 2023-03-0320 minWater We Talking About?Water We Talking About?Angela Godwin: The Face Of The Water IndustrySend us a textAfter breaking into the water industry with PennWell, Angela Godwin became the face and voice of the industry through her work with Endeavor Business Media, and now as Principal Partner with Rogue Monkey Media. 2023-02-0624 minWater We Talking About?Water We Talking About?Lorenzo Falzarano: Water Is The Canary In The Coal MineSend us a textWhat does the design aesthetic of a logo tell us about a business? Lorenzo Falzarano, founder of Orb, shares his unique perspective on design and talks about how we validate that our water is safe for use and reuse. 2023-01-1319 minWater We Talking About?Water We Talking About?Hugh Sinclair: The Water HeroesSend us a textAfter spending a decade working on the utility side of the industry, Hugh Sinclair, Vice President – National Practice Lead For Asset Management at Arcadis, now spends his time focusing on the people who do the work – the heroes of the industry – and finds that understanding someone’s story is the most effective vehicle to create empathy and context around their collaborative partnerships. 2022-12-0218 minWater We Talking About?Water We Talking About?Mike Wade: Crowdsourced Campaigning & MessagingSend us a textFor Mike Wade, Executive Director for the California Farm Water Coalition, spending north of $140,000 in crowdsourced funds for an ad and campaign to get the word out to policymakers and the entire country on the devastating effects of the droughts in the west was worth the cost. 2022-11-0115 minScaling UP! H2OScaling UP! H2OThe One With the ‘Water We Talking About?’ Hosts/*! elementor - v3.7.4 - 31-08-2022 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=".svg"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} Trace Blackmore brings back Jim Lauria, Vice President of Sales and Marketing at the Mazzei Injector Company, and Adam Tank, Chief Customer Officer at Transcend H2O, to the Scaling UP! H2O Podcast. This time, the hosts of the Water Online sponsored podcast Water We Talking About? will discuss how mindmapping, creative storytelling, and teamwork allowed their podcast to elevate the water industry. The...2022-10-2844 min(don\'t) Waste Water! | Water Tech to Solve the World(don't) Waste Water! | Water Tech to Solve the World[Extract] "What's a podcast? I had no Idea!" - Trace Blackmore - Scaling Up! H2O - Blackmore EnterprisesTrace Blackmore is the Owner of Blackmore Enterprises and the Host of the "Scaling Up! H2O" podcast. The "Scaling Up! H2O" podcast intends to prove to you every week why working in Industrial Water Treatment is the best job in the World. If you're listening from the UK, Singapore, or maybe Denmark, you'll be surprised by the rest of this introduction. But actually, for the majority of water professionals, this water job is quite lonely. Think of it, there are over ten thousand water utilities in Germany or more than seven hundred...2022-10-1200 minWater We Talking About?Water We Talking About?Michael Stanley Gallisdorfer: Without Water There’s Nothing ElseSend us a textTo Michael Stanley Gallisdorfer, affectionately known as MSG, the message for water is simple: Water matters. When sharing water’s story, MSG says to make it simple and direct – and use words that everyone can understand. 2022-10-0118 minWater We Talking About?Water We Talking About?Mary Conley Eggert: Don’t Market Water As WaterSend us a textFor Mary Conley Eggert, Founder of Global Water Works, it’s of the utmost importance to solve the global water crisis in this generation. And that takes everyone working together. 2022-09-1619 minWater We Talking About?Water We Talking About?Shea Dunifon: Writing The Story As I GoSend us a textShea Dunifon, aka Lady Caca, the Education Coordinator for Pinellas County Government finds that the best way to share stories is to start with the basics and keep the message simple. 2022-08-1922 minWater We Talking About?Water We Talking About?Candice Jansen: Love Stories Behind WaterSend us a textCandice Jansen, a water sommelier, gives people a water experience worth remembering by hosting water tastings – elevating water the same way we do wine – allowing others to learn the emotional value of water. 2022-08-0121 minWater We Talking About?Water We Talking About?Storytelling, Stewardship, And Educating The PublicSend us a textBeing a steward and educator for the water industry in his community is of the utmost importance for Jeff Kalmes from the Billerica Water Resource Recovery Facility. 2022-07-0724 minWater We Talking About?Water We Talking About?Building As You HearSend us a textFor Herve Buisson from Veolia Water Technologies, when it comes to effectively communicating with an audience, it takes listening, looking for non-verbal signals, and being an interesting and engaging presenter. 2022-06-2924 minWater We Talking About?Water We Talking About?Owning Your Personal Brand & Narrative OnlineSend us a textWhen it comes to your online presence, you own and control your personal narrative, so says Austin Meyermann, the Water and Wastewater Industry’s Headhunter. 2022-06-0723 minWater We Talking About?Water We Talking About?When You Give, People Give BackSend us a textFor Trace Blackmore, it’s all about helping others. When you help others, they innately help you, too. The host of the Scaling UP! H2O podcast loves to give and is encouraging others to join him on the World Vision Global 6K for Water, too. 2022-05-1328 minWater We Talking About?Water We Talking About?Successful People Are AdaptableSend us a textAfter cutting her teeth in the news business as a journalist and news anchor, Andrea Hay now helps shape the story of the water industry as the Director of Communications for Green Bay Water Utility. 2022-04-1925 minWater We Talking About?Water We Talking About?We All Have The Tools To CommunicateSend us a textUtilizing her experiences as both an engineer in the water industry and an art history buff, Susan Guswa, from Woodard & Curran, has learned that there is no one way to communicate or share stories and finds value in meeting people where they are to communicate effectively about projects and their importance. 2022-04-0521 minWater We Talking About?Water We Talking About?Bridging The Gaps In Storytelling In Irrigation And AgricultureSend us a textIn order to move the irrigation and agriculture industries into the future, Cassandra Toves knows it takes more than just technology to do so. It comes down to relationship-building and knowing how to tell your stories -- and share your content -- with your audiences in different ways. 2022-03-1523 minWater We Talking About?Water We Talking About?Teaching Water Engineers To Become Better StorytellersSend us a textBetween supporting innovation in the water sector and helping engineers learn how to share their stories with utilities, Jen Murphy from Parametrix believes integrity and technical competency paired together help build trust between utilities and engineers. 2022-03-0128 minWater We Talking About?Water We Talking About?Alex Passini: Going Beyond Brand RecognitionSend us a textFrom conducting webinars to sharing water industry news and tips, Alex Passini from AWC Water Solutions talks about what it takes to build a community. 2022-02-1523 minWater We Talking About?Water We Talking About?Walid Khoury: Journey To Becoming A Water InfluencerSend us a textFrom engaging polls on LinkedIn to gaining business through social media engagement, Walid Khoury, General Manager for Desalytics, talks about what it takes to be a pro when it comes to engaging with the water industry on social media.2022-01-1524 minWater We Talking About?Water We Talking About?Lila Thompson: Making Space To ConnectSend us a textIn addition to being a facilitator and connector in local communities with British Water, Lila Thompson also teaches suppliers how to share captivating stories. 2022-01-0420 minWater We Talking About?Water We Talking About?Sivan Zamir: Guerilla Marketing Tips For Water Industry InnovatorsSend us a textPrior to joining Xylem to head up their Innovation Labs, Sivan Zamir cut her teeth on grassroots marketing with water industry startups. In this episode, Sivan shares the tactics and guiding philosophies she developed to get her companies noticed. 2021-12-1524 minWater We Talking About?Water We Talking About?Cristina Ahmadpour: Changing The Procurement Process Through StorytellingSend us a textWhen it comes to working with utilities, Cristina Ahmadpour says it all comes down to understanding their story, their goals, and working to build a relationship based on trust and understanding. 2021-12-0127 minWater We Talking About?Water We Talking About?Reaching 100,000 Potential Customers Through Podcasts, Webinars and BlogsSend us a textWhen Richard Restuccia started his first Company blog back in 2010, who would have thought that his content syndication efforts would lead to a training and engagement practice now generating over 100,000 views of Jain Irrigation’s podcasts, videos, webinars, and website content.2021-11-1523 minWater We Talking About?Water We Talking About?Simone Callioni: Nurturing Through Relationship MarketingSend us a textRecognizing that the majority of sales presentations in the water industry put participants to sleep, Callioni began experimenting with a new breed of engagement – one he refers to as relationship marketing, utilizing modern communication tools and dependent on the deep knowledge from within his organization seldomly shared with others. 2021-11-0125 minScaling UP! H2OScaling UP! H2OIndustrial Water Week 2021: Careers FridayMy name is Trace Blackmore and I’ve had the honor of celebrating Industrial Water Week with you each day this week! Each year that we celebrate Industrial Water Week, it gets better. Today is all about the fact we all have a career in industrial water treatment. Think about all of the jobs you could have had that are not this job, and how lucky are you that you chose a career in industrial water treatment?  Nation, I hope this job is more than a job to you. I hope you love it, I hope you res...2021-10-0835 minWater We Talking About?Water We Talking About?Visually Selling Your Water Solutions: Pictures Worth A Thousand WordsSend us a textHow many international models are heading up companies in the water and wastewater industry? As the youngest environmental engineer in New Zealand, Zac MacFarlane is bringing a unique appreciation for aesthetic design to visually showcase the installations and success stories of Clemens Water Engineering and the Pure Group.2021-10-0425 minWater We Talking About?Water We Talking About?Converting Complexity Into Value Your Customers Will UnderstandSend us a textWim Audenaert, CEO and Founder of AM-TEAM, explains the hardware and software tools he uses to translate the deep science behind his company’s mission into commercial value for the water industry. Among other advice, Wim encourages listeners to be authentic and not overthink their narrative.2021-09-1528 minWater We Talking About?Water We Talking About?Björn Otto: Revolutionizing Water And Wastewater Industry MarketingSend us a textRecognizing the conservative and technology-focused nature of the water and wastewater industry, Björn Otto shares some of the modern marketing methods he deploys to help companies grow within the context of the water and wastewater market.  2021-08-1525 minWater We Talking About?Water We Talking About?Developing Messages And Themes In Support Of Your MissionSend us a textJohn Farner, Chief Sustainability Officer for Netafim and previous Industry Development Director for the Irrigation Association, discusses the importance of being mission-driven in your communication strategy and shares some examples of how to successfully develop and deploy marketing tools and messages built around themes in support of your business development outcomes.  2021-08-0131 minWater We Talking About?Water We Talking About?Antoine Walter: A Lesson For Water Equipment Suppliers In Elevating Your Marketing To The Next LevelSend us a textAntoine Walter, Senior Business Development Manager for Georg Fischer, discusses his unique marketing approach with Adam and Jim. As Antoine explains his interest in the topics and guests he engages with to create his (don’t) Waste Water podcast and associated compilation book, his passion for our industry and the method behind his creative and entertaining madness shines out.2021-07-1530 minWater We Talking About?Water We Talking About?Influencing Tips From Around the Water Industry and BeyondSend us a textAs President of Bluefield Research, Reese Tisdale has a unique view of the water sector, interacting with water utilities, vendors, investors, and industrial customers. Reese shares his opinions on who in the water sector is telling their story right and offers up some examples from other industries that those in the water sector could learn from.2021-07-0124 minWater We Talking About?Water We Talking About?Mae Stevens: Helping The Water Sector Advocate For ItselfSend us a textThe Federal government plays a significant role in water project development, through both funding and regulating the industry. Water sector champion Mae Stevens shares how we as water professionals need to play an important role in influencing our congressional representatives and senators to win support of what we need to advance business opportunities.  2021-06-1526 minWater We Talking About?Water We Talking About?Jeff Hobbs: Put Valuable Content Where Your Customer Will LookSend us a textAs former VP of Technology for San Jose Water, Jeff Hobbs shares his customer view and experience to help vendors stand a better chance of winning a private utility’s attention. Recognizing how difficult it is for vendors to locate the right advocates from within, Hobbs suggests anticipating and then showing up where your customers are looking for information. 2021-06-0123 minWater We Talking About?Water We Talking About?Manny Teodoro: Lessons In Content Sharing To Win Your Water AudienceSend us a textManny Teodoro, Associate Professor at the University of Wisconsin’s La Follette School of Public Affairs and water/wastewater industry blogger, brings an academic’s unique insight into the world of engaging audience in this lively conversation that touches on “research not me-search”, a 200% email open rate, having something interesting to say and telling it to someone who cares.2021-05-1524 minWater We Talking About?Water We Talking About?Dan Keppen: Expanding Your Solution Story To Reach Diverse StakeholdersSend us a textDan Keppen, Executive Director of the Family Farm Alliance, is a seasoned master of engaging diverse stakeholders in support of his cause. In our latest episode, Dan discusses how to develop points of shared value with others and the importance of regular communications in building and informing a robust network.2021-05-0131 minWater We Talking About?Water We Talking About?Melissa Meeker: Building Your Social Media FollowingSend us a textMelissa Meeker, CEO of The Water Tower, discusses her approach to embracing modern marketing channels to create a more collaborative and interactive union between vendors, utilities and the general public. 2021-04-1518 minWater We Talking About?Water We Talking About?Corey Williams: Go-To-Market Transformation And The 6-Figure PowerPointSend us a textCorey Williams, CEO of SmartCover, reflects on his past experience leading Optimatics through a go-to-market transformation. Corey explains how to think differently about learning the why in why your company is in business and the importance of understanding your why before connecting with utilities.2021-04-0126 min(don\'t) Waste Water! | Water Tech to Solve the World(don't) Waste Water! | Water Tech to Solve the WorldS2E10 - How to Master Kick-Ass Storytelling, Skyrocket your Water Narratives and Boost your Sales?with 🎙️ Jim Lauria - VP Sales & Marketing at Mazzei Injector Company & with 🎙️ Adam Tank - Director, Software Solutions at Transcend Water 💧 Adam & Jim are the co-hosts of the "Water We Talking About?" Podcast What we covered: 🍏 Why two seasoned water professionals and conference speakers embarked on a podcast journey - and what they aimed to fix in the water industry 🍏 Why many water professionals, industry experts, and... podcasters fail at connecting with their market - and how to fix it 🍏 How partnering with a Behemoth online media helped our Boomer/Mill...2021-03-1750 minWater We Talking About?Water We Talking About?Arianna Shipley and Stephanie Corso: Earning Your Communication ROISend us a textThe H2duO explain how budgets shouldn’t limit your creativity in communicating with your customers. Learn how a grassroots communication strategy raised the profile and dollars for Communications by first saving today’s most valuable asset – time.2021-03-1534 minWater We Talking About?Water We Talking About?Peter Fiske: A Tinder For Water NerdsSend us a textPeter Fiske, Executive Director at the National Alliance for Water Innovation (NAWI) talks about building a “Tinder for water nerds” and reflects on the importance of delivering valuable content beyond the product from his time as CEO of Pax Water Technologies.2021-03-0129 minTotal Movie RecallTotal Movie RecallTMR 058 – The Princess Bride This week on Total Movie Recall, we take a hard pivot from all the toxic masculinity of weeks past and Steve shows his gentle, romantic side. Somehow, Ryan makes this about his sad sack heartache but in the end, everybody calms down and moves on with a nice mutton, lettuce, and tomato sandwich. The Princess Bride (1987) d. Rob Reiner w. William Goldman Starring: Cary Elwes Mandy Patinkin Robin Wright Chris Sarandon Christopher Guest Wallace Shawn André the Giant Fred Savage P...2021-02-161h 23Water We Talking About?Water We Talking About?Megan Glover: Creating A Customer EcosystemSend us a textMegan Glover, Founder of 120Water, discusses the inspiration for her innovative startup and the unique approach she has taken to creating an ecosystem of customers based on understanding their informational needs, with a Lego brick or two thrown in for good measure.2021-02-1526 minScaling UP! H2OScaling UP! H2O181 The One Where Water Geeks Talk About Social MediaI am thrilled to introduce you to two water geeks who love water AND talking about water just as much as I do; friends, bloggers, writers, and the hosts of the podcast “Water We Talking About?”, Jim Lauria and Adam Tank. Today Jim and Adam will talk about how to become a water advocate by using social media. Jim Lauria is the VP of sales and marketing for Mazzei Injector Company. He got his chemical engineering degree from Manhattan College, has been working in water for 20 years. Adam Tank has been working in the water indu...2021-02-1250 minWater We Talking About?Water We Talking About?George Hawkins: Building a Valuable Relationship with your CustomersSend us a textGeorge Hawkins, Founder of Moonshot Missions, discusses some of the critical communication hurdles he faced as General Manager of DC Water and outlines an approach to information that any vendor in the water industry could follow.2021-01-3129 minWater We Talking About?Water We Talking About?Paul O’Callaghan: Using NETFLIX and Liam Neeson To Tell Your StorySend us a textPaul O’Callaghan, CEO and Founder of BlueTech Research and Brave Blue World Foundation, explains how with no experience in filmmaking, he and his fellow contributors conceived of the Brave Blue World movie to raise the profile of the water industry and how they worked with NETFLIX to take their story worldwide.2021-01-1527 minWater We Talking About?Water We Talking About?Introducing "Water We Talking About?"Send us a textWater and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales. 2020-12-1001 minWiki Politiki with Steve BhaermanWiki Politiki with Steve BhaermanJim Lauria and Adam Tank - “Resetting” WaterJim Lauria and Adam Tank – “Resetting” WaterWater Is A WE-Source But Not a FREE SourceAired Tuesday, July 21, 2020 at 2:00 PM PST / 5:00 PM ESTInterview with “Hydro-luminaries” Jim Lauria and Adam Tank“We humans, without water, we’re sunk.” — Swami BeyondanandaA benefit of the current COVID-19 crisis – if there is one – is that it offers human society a chance to stop, to pause, and if we are wise, to hit “reset.” Reset suggests a stop in linear action, and then using the pause to access the wisdom that “busyness as usual” keeps us from seei...2020-07-2256 min