Shows
10PlusBrandAI in LinkedIn - How to stand out? _ Episode 55, Season 2Joanne Tan was an invited speaker on "how to stand out with LinkedIn and what AI can and cannot do" at the Inclusive Leadership (ILDW).
How NOT to be drowned in the sea of sameness? How to build a professional personal brand on your LinkedIn profile?
It is value-packed with Joanne Tan's 14-year experience, insights, and based on her 9 articles on LinkedIn profile and personal branding, as well as more than a dozen articles on AI and cutting edge expertise.
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© Joanne Z. Tan All rights reserved.
- C...2025-04-2713 min
Inclusive Leadership WeeklyJoanne Tan - Brand building in the age of AI - Episode 137What can AI do and cannot do for your LinkedIn profile? What will make your personal brand stand out? Check out Joanne Tan as she shares her brilliance. Joanne Tan is an authority in brand strategies, brand building, and brand marketing, with clients all over the US and globally. For 14 years she has been leading an award-winning branding agency, 10 Plus Brand. Her passion is to empower leaders and organizations with business brand-building and personal branding, especially on LinkedIn. Joanne has a law degree, was trained in business. She was a professional journalist. She is also a photographer...2025-04-2617 min
10PlusBrandInterview of Fiona Ma, California Treasurer, Candidate for Lieutenant Governor_Joanne Tan_Episode 54, Season 2Fiona Ma, California State Treasurer since 2019 and running for lieutenant governor in 2026, discussed her political journey, including her decision to switch from governor to lieutenant governor due to the high cost and crowded field.
She highlighted her experience in housing, economic development, and agriculture, emphasizing the need for affordable housing and workforce housing. Ma also addressed the challenges of COVID-19, the importance of financial literacy, and the impact of tariffs on California's economy. She stressed the importance of diversity, inclusivity, and community engagement in her leadership.
This interview consists of four parts:
(1) Fiona Ma's present role as...2025-04-181h 26
10PlusBrandFinancial Crisis, Crypto, Regulations, AI, Danger of Synthetic Data, Future Economy_Interviews of Notables and Influencers_Tammy Roust_by Joanne Z. Tan_Episode 52, Season 2Financial crisis, crypto's fate, the danger of synthetic data, and governmental regulations - What is the future of AI and economy? - Listen to an AI expert, Chief Data Officer for a fintech, State & Federal governments, writer of cyber security law, former NASA senior engineer, who has been on the cutting edge and the front seat of all the above, and more...
This ENTIRE interview has three parts:
- 1st part consists of Tammy Roust’s career journey from NASA to Fin Tech and her hands-on experience with AI almost 20 years ago, then the important roles she played at th...2025-04-041h 07
10PlusBrandWant to get ahead of AI Search? - Focus on User Experience (AIUX), Brand Experience, AIXD_ Joanne Z. Tan_Episode 51, Season 2The point is: AI search can never replace face to face user experience. Human to human brand experience is ultimately the next level of goods and services in the age of AI search.
From a real life experience of buying hiking shoes, first using ChatGPT, then ordering on Amazon, then returning to Amazon, only to buy the same brand shoes again after face-to-face explanation, demonstration, and education at a REI physical store. ...
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Part of the upcoming book by Joanne Z. Tan:“Brand Building for...2025-03-3107 min
10PlusBrandHow to be a Winner in AI Age: Brand Persona, Brand Messaging, Brand Voice_Joanne Z. Tan_Episode 50, Season 2AI search is a game changer for content creation. To be a winner, create powerful brand messaging in your own brand voice BASED ON your unique brand persona.
Although AI can automate tasks and create content, it does not create a unique brand voice based on a brand persona. AI can be a tool to amplify a brand voice, but never a substitute for it.
But it is exactly with an authentic and humanized brand voice, based on a powerful brand persona, that brand trust is developed.
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Watch i...2025-03-1410 min
10PlusBrandEmilia Perez and the Oscar 2025_Joanne Z. Tan_Episode 49, Season 2Will trans gender phobia, self censorship, political correctness, and culture war prevent the Academy from awarding the best picture to the movie Emilia Perez? Will Oscar award the most powerful art? Will the 2025 Oscar live up to the test?
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In add...2025-03-0204 min
10PlusBrand2025 Super Bowl Best 3 TV Ads_Joanne Z. Tan_Episode 48, Season 2Do Super Bowl commercials have to reply on celebrities to be effective?
For the sixth year, 10 Plus Brand rates all Super Bowl ads and comes up with top 3 winners - without celebrities:
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand...2025-02-1002 min
10PlusBrandTo Answer "What is a Personal Brand", Get in Touch with Yourself Is the First Step_Joanne Z. Tan_Season 2, Episode 47Being true to yourself is the key to unlock what is a personal brand, - your own unique brand.
There is a gift in each and everyone of you. It may be a gift of kindness, a gift of contentment, a gift of language, a gift using your hands, … Just being yourself without any observable or useful “gifts”, is a gift. There is only one of you on this Planet. You are a gift of life in your own unique way.
Start to treasure that gift - yourself.
Then you will have peace.
Then you c...2025-02-0206 min
10PlusBrandSynthetic Data in AI and the Toxic Assets in Financial Crises_Joanne Z. Tan_Season 2, Episode 46Is synthetic data comparable to the toxic assets of subprime mortgage loans that caused the 2008 Financial Crisis? Or the junk bond of 1987 stock market crash?
Why is it urgent for the US Government to come up with regulations requiring data to be labeled as original or synthetic?
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards”...2025-01-1305 min
10PlusBrandWhy Brand Building is Vital for the Post AI 2nd Renaissance and the Knowledge Economy_Joanne Z. Tan_Season 2, Episode 45If you are a visionary leader, prepare today what's coming up beyond the AI Revolution: Build a Brand for the Knowledge Economy in the Second Renaissance.
AI-enabled automation is leveling the playing field for all by commoditizing and equalizing products and services. In a sea of sameness, to build a brand that stands out is a necessity, not just an advantage.
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© Joanne Z. Tan All rights reserved.
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- Dow...2025-01-0808 min
10PlusBrandBeyond AI - Originality Is the Winner! _ Joanne Z. Tan _ Season 2, Episode 44As AI is predicted to hit a point of diminishing return, and AI-generated content is creating a sea of sameness, originality, creativity, and authenticity is what matters.
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
...2025-01-0804 min
10PlusBrandHow to Grow (or Shrink) in the New Year - Overcome Your Self Limiting Beliefs_Joanne Z. Tan_Season 2, Episode 43You either grow or shrink in the New Year 2025, depending entirely on your self limiting beliefs.
Life is either addition or subtraction - both can be a growth process. Joanne Z. Tan shared her "3-Cs" and "3-Ss" for growth, or not.
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation...2024-12-3005 min
10PlusBrandHow Many of the Seven 2024 Predictions Did Joanne Tan Get Right?_Season 2, Episode 42Joanne Tan made seven predictions in January 2024, she got five correct, one wrong, and one too-early-to-tell. What is her one and only 2025 prediction and beyond?
Joanne Tan also shared about her personal growth she achieved in 2024, thanks to the Presidential Election.
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creati...2024-12-1604 min
10PlusBrandThe Best Thing from This Presidential Election: Get Rid of Electoral College - You and Me! _Joanne Z. Tan_Season 2, Episode 39It is time to get rid of the electoral college! All voters, regardless of their political affiliation, are disenfranchised because the power of our votes are either diluted or inflated, depending entirely on where you live.
This is contrary to the intention of the Constitution and its Amendments regarding equal rights under the law. This is against the “one person, one vote” principle. This is a non-partisan issue.
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Across the political spectrum, advocates for abolishing the electoral college system include Brookings Instit...2024-10-2704 min
10PlusBrandAI Generated Reality and the Slow Oblivious Death of Human Race_Joanne Z. Tan_Season 2, Episode 38The great irony: The Nobel Prize in Physics is awarded today (Oct. 9, 2024), to John Hopfield and Geoffrey Hinton for their work that contributed to AI neural networks and pattern recognition, among other areas. At least one of these AI godfathers is not optimistic about AI:
Geoffrey Hinton was asked by journalists following the announcement about Generative AI and ChatGPT, he said: “We have no experience of what it’s like to have things smarter than us”. Hinton has frequently voiced fears of an AI apocalypse.
Joanne Z. Tan likens it to an "Oblivious Death" syndrome, very muc...2024-10-1005 min
10PlusBrandA Pinhole into a Multiverse_A short poem by Joanne Z. Tan_Season 2, Episode 37
Is our system-to-system way of modern living in harmony with the celestial way of life? Poet Joanne Z. Tan analogizes religion as a pinhole into infinity.
"Through a Pinhole into a Multiverse"
By Joanne Z. Tan
(To watch this as a 2-min video
To read as a 1-min blog )
From systems to systems,
Our lives are lived daily:
System of a society,
System of laws,
System of a family,
System of a religion,
System of a company,
2024-09-1502 min
10PlusBrandCustomer Loyalty & Brand Loyalty Programs for B2B Services in the Age of AI_Joanne Z. Tan _Season 2, Episode 35_Joanne TanIn the AI age, decision paralysis can drive customer loyalty, and is an opportunity for developing brand loyalty so long as a brand leads the market. B2B services need to rewards customers with loyalty programs.
In the AI age, loyalty rewards and customer experience are the differentiators.
AI will level the competitive playing field for many products and services by reducing costs across the board.
When lots of B2B expertise will be at one’s fingertips, what differentiates one service from another is personalized customer experience, and loyalty programs. For B2B service providers (such as bu...2024-08-2213 min
10PlusBrandBreak Through Barriers in Our Own Minds - a true story_Season 2, Episode 34Achieving mental and psychological break through is best by doing, not just talking: This is a true story that not only helped with a breakthrough to start Joanne Tan's first book, but also taught her that in serving and leading others, we actually have served and empowered oneself.
Joanne was asked to volunteer to hold the wood boards for others to hit and break at a conference. Little did she know that in doing so, she learned about her own breakthrough and became a changed person herself.
– THANK YOU, for sharing with others!
Read it as a 8-min...2024-08-1212 min
10PlusBrandHigh Sierra Adventure True Stories, Part 1 of 3 - Joanne Z. Tan, Season 2, Episode 33This is Part 1 of 3 of true adventure stories. (The video and blog versions also show photos taken there). Each Part has heart warming, funny, and adventure stories full of wise lessons.
The High Sierras' jagged granite peaks, wild and lush, secluded meadows, pristine, snow-melt creeks and lakes cleanse the souls and refresh the minds and hearts of those who brave there. But getting there is truly not for the faint of heart.
– THANK YOU, for sharing with others!
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© Joanne Z. Tan All ri...2024-08-0114 min
10PlusBrandPart 1 of 3: Only in America: The personal journey of former Chief Justice of CA Supreme Court; How to be a critical thinker?_Interview by Joanne Tan_Episode 30, Season 2Get inspired from the personal journey of the President of PPIC (Public Policy Institute of California) Tani Cantil-Sakauye, who was also the former Chief Justice of CA Supreme Court for 11 years. Learn why critical thinking is so important today, and hear Tani's other insights shared with Joanne Z. Tan, host and producer of "Interview of Notables and Influencers".
Joanne Z. Tan interviewed Tani Cantil-Sakauye on June 24, 2024. This is Part One of the three-part series in the almost 2-hour interview. Stay tuned for Part Two, and Part Three.
– THANK YOU, for sharing with others!
Read it as a 2...2024-07-0831 min
10PlusBrandUS Supreme Court Justices Term Limits and Ethics Rules: Interview Excerpt of Former Chief Justice of CA Supreme Court_by Joanne Tan_Episode 28, Season 2Why are the STATE supreme court justices subject to ethics rules, while the US supreme court justices are NOT? Who should hold SCOTUS accountable? What does it take to have age-based term limits for SCOTUS, PROTUS, members of US Congress and Senate, and officials at all levels of the federal government? Hear insights from the President of PPIC (Public Policy Institute of California) Tani Cantil-Sakauye, who is also the former Chief Justice of CA Supreme Court for 11 years.
Joanne Z. Tan interviewed Tani Cantil-Sakauye on June 24, 2024. This is one of many excerpts on one of many subjects covered in th...2024-07-0109 min
10PlusBrandThe Entire Interview of Former CA Supreme Court Chief Justice Tani Cantil-Sakauye, by Joanne Z. Tan_Episode 27, Season 2Tani Cantil-Sakauye, former Chief Justice of California Supreme Court for 11 years, and current President of the Public Policy Institute of California, was interviewed by Joanne Z. Tan, host and producer of "Interviews of Notables and Influencers" of 10 Plus Podcast on June 24, 2024. Around 22 questions and answers are presented in three parts: Part One: Tani’s journey, lessons learned, and insights from being the Chief Justice on the highest court in California; Part 2: California’s economy and future; Part 3: Election reform, federalism, and democracy.
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To read as a blog (coming soon)
To watch as...2024-06-301h 53
10PlusBrandWhat jobs will be substantially replaced by AI? - Pt. 2 of 2, Summary of GenAI Summit, SF_Joanne Z. Tan_Episode 24, Season 2Joanne Tan, AI Experience Design (AIXD) consultant for UX, CX, CSAT, explains the latest Gen AI job and data opportunities and losses.
(Continued from Pt. 1 of 2.)
What is the difference between an AI Co-pilot and an AI Agent?
What jobs will be substantially replaced by GenerativeAI?
Data protection and Data Use: land grab or monetize what data?
When AI can do everything a human can, “What does it mean to be human?”
A list of GenerativeAI Jargon for “Non-Nerds", by Joanne Tan.
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© Joanne Z. Tan All right...2024-06-0506 min
10PlusBrandWhere is GenAI going? How Fast? - A Summary of a 3-day GenAI Summit in San Francisco, Part 1 of 2_Episode 23, Season 2_Joanne Z. TanWhere Is Generative AI heading? How fast?
How long will it take to overcome bottlenecks & obstacles?
What is the difference between an AI Co-pilot and an AI Agent?
AI Jargon for “Non-Nerds” and AI Newbies
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© Joanne Z. Tan All rights reserved.
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(About 10...2024-06-0405 min
10PlusBrandSteve Jobs' Secret Sauce for Turning a Startup into Apple: 3 Elements of a Unicorn_Joanne Z. Tan_Episode 22, Season 2Vision, Brand Focus, Experience Design are Steve Jobs’ secret sauce for growing a garage startup into Apple, and they are the 3 Elements of an AI Unicorn no matter what products or services.
Steve Jobs did it right by STARTING with user journey and user experience at the very beginning, from day one, BEFORE making any products, BEFORE engineering, even BEFORE ideation of a product. “Design over engineering” was not just a design decision but a guiding philosophy for Apple’s brand focus. It was Steve Jobs’ initial conviction. What led Apple to where it is today, is Steve Jobs’ design princi...2024-05-2210 min
10PlusBrandA message for entrepreneurs: Just Do It! _ by Joanne Z. Tan_Episode 21, Season 2Many entrepreneurs hold themselves back with fear, complacency or over thinking rather than taking action. Success comes from embracing imperfection and taking calculated risks to achieve personal and entrepreneurial growth, per Joanne Z. Tan.
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© Joanne Z. Tan All rights reserved.
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(A...2024-05-1804 min
10PlusBrandBrand Loyalty - how to earn it and keep it_Part 1 of 2_by Joanne Z. Tan_Episode 20, Season 2Earning loyal and devoted customers or followers is hard work. Even harder is keeping their long term loyalty.
When your customers buy repeatedly and exclusively from you, over the long term, you have earned their brand loyalty based on faith and trust, which is the ultimate testament to your accomplishment, whether you offer products or services.
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© Joanne Z. Tan All rights reserved.
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...2024-05-0605 min
10PlusBrandWhy a Brand Audit Can Save a Company, and What, When, and How?_by Joanne Tan_Episode 19, Season 2An out-of-touch brand is a weak brand that soon leads to decreased sales and a shrinking market share. A disconnected brand threatens your business survival. If your brand is starting to feel stale and irrelevant, it may be too little, too late if you wait until your sales are going down to start a comprehensive brand audit. Doing the audit takes time. It takes even longer to implement changes based on the insights from the audit. How much time do you have at hand while your sales keep falling?
Getting timely insights from a proactive brand audit has tremendous ROI...2024-04-1110 min
10PlusBrandNatural Language Processing and LLM: They are as Dumb or Intelligent as Your LANGUAGE_by Joanne Z. Tan_Episode 18, Season 2AI is as dumb or smart as human's command of language instruction, since NLP (natural language processing) & LLM (large language model) depend on data, and data is input with human language. To improve AI's level of intelligence, we humans must improve our command of language and thinking. How to do that?
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© Joanne Z. Tan All rights reserved.
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Please don't forget to l...2024-03-3102 min
10PlusBrandBrand Culture and Workplace Culture: How to grow an organization of ANY size_Joanne Tan_Episode 17, Season 2What did Golden State Warriors and Seattle Seahawks coaches do right about creating a culture? How can brand culture be used to catalyze workplace culture, to increase loyalty, productivity, customer acquisition, and profits?
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In...2024-03-2915 min
10PlusBrand"From Tangle to Tango" - a short poem about AI and humanity, by Joanne Z. Tan_Episode 16, Season 2This is a poem about the future of AI and humanity, written by Joanne Z. Tan, NOT by AI.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for bus...2024-03-1602 min
10PlusBrandWhat Is AI Experience Design (AIXD)? Why AI Voice and IVR are Driving Customers Nuts? _ Joanne Tan_Episode 15, Season 2Saving cost at the expense of customer frustration is a losing game, even for an iconic brand. The problem in AI experience design (AIXD) is the culprit for bad customer experience everywhere: too many customers cannot get a live agent to answer their simple questions, after calling and “talking” to an AI voice used on IVR (interactive voice response), and they often just give up in frustration and helplessness.
"Is this the best AI can get? Or is it the worst?
Actually, it is fairly easy to change this contact center nightmare: redesign the way AI answers the c...2024-03-0913 min
10PlusBrandFight Deep Fake Videos with a Simple Disclaimer: This is a Genuine Video!_by Joanne Z. Tan_Episode 14, Season 2To differentiate Genuine Videos from Deepfakes, start with a simple disclaimer
When seeing is not believing, when truth and trust are replaced by falsehood and distrust, the foundation for fact-based decision making is like a rug being pulled out from under our feet. This is a real threat to democracy and civilized societies.
What are you waiting for? For the government to step in and regulate? Even if it happens eventually, it will be too little, too late.
Doing nothing means you are waiting for deepfakes to take over your right and ability to access tru...2024-03-0408 min
10PlusBrandOscars 2024 Deserving Winners, Why Oppenheimer is Not the Best_Season 2, Episode 13Perhaps both the vastness and complexity of the character J. Robert Oppenheimer, and the subject matter, are simply beyond the grasp of a Hollywood movie. (Hear Joanne Tan explains why.)
(Some of the Deserving Winners:)
Best Picture:
THE ZONE OF INTEREST
Poor Things
Past Lives
And more categories...
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© Joanne Z. Tan All rights reserved.
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Please don't forget to lik...2024-03-0305 min
10PlusBrandWorking with GE Legendary CEO Jack Welch, on corporate reward systems - Interview by Joanne Tan of Steve Kerr_Episode 12, Season 2How did Jack Welch lead GE to be the best run company in the world? Dr. Steve Kerr shares inside stories, as the designer and implementor of renowned GE WORKOUT, and other systems and programs for rewarding collaborative behaviors.
(Sample gems of wisdom:)
“Rewards were the third thing… You have to define it, you have to create the behaviors, after that you operationalize it, then you say how would we measure it?"
“It’s the operationalization. Because once you get behavioral, it’s easy to measure.”
“…anything you can behaviorally describe, you can measure, and anyt...2024-02-291h 19
10PlusBrandDeath-defying Climb of Mt. Aconcagua by Gary Middlemiss: "Interviews of Notables and Influencers" by Joanne Z. Tan_Episode 11, Season 2Gary Middlemiss and his friends did a death-defying climb of 23,000 feet to the peak of Mount Aconcagua in Argentina, experiencing the best and the worst in both humanity and nature.
– How did he reach the Aconcagua summit at 23,000 feet, in spite of starvation (after food was stolen), delirium, ill-willed guide, near death experience… ?
– When his group’s guides turned out to be more dangerous than the mountains, and what did they do?
– What were the best and worst in humanity they experienced?
– What was it like to pushing life to the edge of survivabilit...2024-02-221h 33
10PlusBrandAlexei Navalny's Roaming Spirit_A Poem by Joanne Z. Tan_Episode 10, Season 2"Like a meteor lighting up the Arctic night,
no Sun, no days, no twilight.
In the remote Russian land,
deserted, lifeless, frozen,
A noble soul was killed in a cold prison,
His light snuffed out at the age of forty seven.
..."
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© Joanne Z. Tan All rights reserved.
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10PlusBrandSuper Bowl Best 3 TV Commercials, 2024_Episode 9, Season 2_Joanne Z. Tan_10 Plus BrandHere are the top 3 best Super Bowl TV Commercials, 2024, ranked by 10 Plus Brand for the 5th year in a row. We adhere to the same criteria year after year:
No celebrities.
No religion.
No politics.
No violence.
No vulgarity.
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© Joanne Z. Tan All rights reserved.
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Please don't forget to like it...2024-02-1205 min
10PlusBrandRebranding Yourself and Your Company - 4 Tips for Starting a New Career Post Retirement at 60 and above_Episode 8, Season 2_Joanne Z. Tan_10 Plus BrandThe four steps here are a self-guide for rebranding “retired” executives seeking to start a business or reinvent themselves:
- Is growing a business, or starting a new career the right thing for you?
- To what extent do you want to work during retirement?
- What does “success” or “failure” mean to you?
- Where to start?
If you are one of the gray-haired but young-at-heart, before you jump in with both feet into a new business, it is important to go through these steps first.
Rebranding y...2024-02-1010 min
10PlusBrandTaylor Swift Brand and the Fullness of Womanhood_Episode 7, Season 2_Joanne Z. Tan_10 Plus BrandThe most powerful thing about Taylor Swift is Taylor Swift being HERSELF, as a shining example of a personal brand, and a business brand.
She did it on her own terms, with her own talent, through her relentless strive. She symbolizes the new fullness of womanhood: independent, feisty, hardworking, joyful, compassionate, entrepreneurial, intelligent, daring, playful, carefree, powerful.
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Pl...2024-01-0709 min
10PlusBrandA list of What AI can NOT do; Why XD (experience design) is the future of Personalized AI? _Episode 6, Season 2_Joanne Tan_10 Plus BrandWhat AI can NOT do, is just as important, if not more, than what AI can do. In this Pt. 4 of 4 series about AI, Joanne Tan explains the future of AI is in customized content that integrates with individual user experience design (XD), to train hyper personalized generative AI.
“Real Time” Instantaneity: Pros and Cons
Personalized AI and Experience Design
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10PlusBrandSeven Important 2024 Predictions (She got it right before!)_Episode 5, Season 2_Joanne Z. TanA bumpy ride ahead in 2024 to good US economy, democracy, generative AI, interest rate and housing market, per Seven 2024 predictions, by Joanne. Z. Tan.
I want to share two true stories before I give you my seven 2024 predictions:
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digita...2023-12-3102 min
10PlusBrandHow to deal with AI FOMO (fear of missing out), as business leaders? Pt. 3 of 4_Episode 4, Season 2_Joanne Z. TanHow to get leaders and people ready for the AI Age? In this Pt 3 of 4, Joanne Z. Tan addresses why and how to develop leadership, develop people, develop AI, and develop your organization, in this order.
AI is for the people, by the people, and with the people, NOT the other way around.
Hype and fear are for the feeble minded.
First, if you believe in blindly following the crowd out of FOMO, this article is not for you.
If you value cool-headed thinking, and want to neither over-invest nor under-invest in AI, this article ex...2023-12-2910 min
Evolvepreneur® (After Hours)EPS07:062 [Joanne Tan] Brand Building Welcome to the Evolvepreneur (After Hours) Show
I am your Special Host Richard Wray
Join me today where we dig deep with our guests and get you the best concepts and strategies to fast-track your business.
My very special guest today is Joanne Tan ...
Joanne Tapp is the founder of a brand building agency that helps clients develop their brand identity through an in-depth decoding process to understand their message, vision and goals. She guides clients through creating high-quality promotional videos by directing their performances to get authentic emotions. Producing a 5...2023-12-2537 min
Make It WorkWhy My Crazy Schedule Actually Gives Me Life with Joanne Tan | Ep6 (Special Series Part 3)Joanne Tan leads an unconventional life as a working mum by most standards in Asia but is totally thriving in it. She moved to Singapore from Australia four years ago with her family, is a certified and practising counsellor of her own practice The Cultivated Life Project, and also homeschools her three boys (3, 6 and 8 years old).
Yes.. I know.. How on earth does she do it?? Join me in today’s refreshing conversation to find out!
We also chat about:
🌟How and what drives her everyday- juggling between homeschooling and counselling
🌟Her bigg...2023-11-1525 min
10PlusBrandEpisode 98: What has ”Are you Good’” got to do with truth and beliefs? _ A 3-minute ”Truth” based on Nietzsche_Joanne Z. TanWhat did Friedrich Nietzsche say about those who believe themselves to be "good"?
(Joanne Z. Tan:) Self righteousness leads to moralization based on belief but NOT on facts or truth. You believe you are good, thus everything else contrary to that belief is NOT good, NOT true, NOT right.How dangerous!
That is the beginning of the end of democracy, liberty, and what is true good.
Facts are facts. Truth is truth, whether it is convenient for you or not, whether truth contradicts your belief about yourself or not. Your opinions, beliefs - yo...2023-10-0603 min
10PlusBrandEpisode 96: ChatGPT and LinkedIn Profiles: What AI Can and Can NOT do_by Joanne Z. Tan_10 Plus BrandFirst question for everyone is: How do you know what keywords to input, on your LinkedIn profile, your company page, a LinkedIn article, or LinkedIn messages?
If you rely on ChatGPT to generate the keywords for your profession, remember that everyone else in your profession also gets the same keywords generated by AI. Even if you can afford to use expensive subscription-based AI tools such as AhRefs, SEMRush to get the keywords relevant to your specialty, or maybe you are savvy enough to find the keywords from the free Google Keywords, the more important issue is:
2023-08-1409 min
Teaching Journey : Connecting through Early EducationEpisode 16: Joanne TanJoanne Tan has been working in the EC sector for 3 years and is from Indonesia. She spoke about the concept of sense of belonging and the complexities as migrants to find a space of belonging in a new country and in a new work environment. Joanne talks about how she feels to ‘fit in’ and often feeling intimidated by her colleagues who were all white Anglo-saxon Australian. She spoke about her journey of keeping her values and cultural identity close to her as she navigates herself into her teaching journey. Guest: Joanne Tan Host: Dee Suvanmani Instagram: @teachingjourneypodcast2023-07-2541 min
Teaching Journey : Connecting through Early EducationEpisode 16: Joanne TanJoanne Tan has been working in the EC sector for 3 years and is from Indonesia. She spoke about the concept of sense of belonging and the complexities as migrants to find a space of belonging in a new country and in a new work environment. Joanne talks about how she feels to ‘fit in’ and often feeling intimidated by her colleagues who were all white Anglo-saxon Australian. She spoke about her journey of keeping her values and cultural identity close to her as she navigates herself into her teaching journey.
Guest: Joanne Tan
Host...2023-07-2541 minTeaching Journey : Connecting through Early EducationEpisode 16: Joanne TanJoanne Tan has been working in the EC sector for 3 years and is from Indonesia. She spoke about the concept of sense of belonging and the complexities as migrants to find a space of belonging in a new country and in a new work environment. Joanne talks about how she feels to ‘fit in’ and often feeling intimidated by her colleagues who were all white Anglo-saxon Australian. She spoke about her journey of keeping her values and cultural identity close to her as she navigates herself into her teaching journey.
Guest: Joanne Tan
Host...2023-07-2541 min
10PlusBrandEpisode 94: Yosemite Adventure, Part 4 of 4: Heeding the Wisdom of the Mountains_by Joanne Z. TanWhy was climbing down the Mist Trail with 30 pounds of weight more dangerous than even climbing down Half Dome? Joanne Z. Tan shares inspirations she got from the mountains, in this last Part 4 of 4: Yosemite Adventure.
- Trekking 3,665 feet down on the Mist Trail, next to dangerous cliffs
- Don’t yield to stupidity
- “Happy Birthday, Daley!”
- Leaving Yosemite
- The first restaurant meal at the Hungry Bear Diner
- Back to the “Civilized” World: flush toilet, shower, water, and the Planet Earth
- What is eternal?
- The mind prepares the body, and the soul is changed...2023-07-1520 min
10PlusBrandEpisode 93: Yosemite Adventure, Part 3 of 4: Clouds Rest; & Talking to a Quail_Joanne Z. Tan"Don't climb Clounds Rest in a thunderstorm. You will be struck by lightning." People say. And that was exactly what happened - almost! Did you know that Clounds Rest is 1,100 feet ABOVE Half Dome? What did we see up there? Listen to Part 3 of 4, Yosemite Adventure, by Joanne Z. Tan.
- Clouds Rest
- Altitude sickness
- The wall of life and death
- Thunderstorm
- Talking with a Quail
- To watch it as a video
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- To watch part 4
Please don't forget to...2023-07-1509 min
10PlusBrandEpisode 92: Yosemite Adventure, Part 2 of 4: Climbing Up and Down Half Dome_by Joanne Z. TanEvery year people die climbing Half Dome. Was climbing down more difficult than climbing up? What was it like to be on top of it? Why do people climb it again and again? Joanne Z. Tan shares her true stories about climbing Half Dome in Part 2 of 4: Yosemite Adventures.
- Half Dome
- Control of the mind
- The Dare Devil Rock Climbers
- Lost the trail - fear struck
- Why people climb Half Dome again and again
- To watch it as a video
- to read it as a blog
...2023-07-1412 min
10PlusBrandEpisode 88: The Tennessee Three and the Holy Week_A Poem by Joanne Z. TanThe Tennessee Three - A Poem
A poem by Joanne Z. Tan on the Tennessee Three, Trump indictment, the states' rulings on abortion, Christian holy week of hell & resurrection.
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Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!
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- To download free ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creati...2023-04-0902 min
10PlusBrandEpisode 86: A short and funny excerpt from Joanne Z. Tan’s Memoir_”Where is my tripod”?"Where is my tripod?" -A short and funny excerpt from my memoir - 30 Seconds of Anything with Joanne Z. Tan, 10 Plus Brand
When my two sons were about 14 and 11 years old, they were given a video game break after doing their homework, and I got a chance to prepare for a photo shoot as a photographer. I remembered that I had folded my tripod into a pouch with a shoulder strap, but couldn’t find it afterwards...
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Please don't forget to li...2023-03-2901 min
10PlusBrandEpisode 80: Excerpt from Joanne Z. Tan’s Memoir_”Who passed away?”"Ma'am, who passed away?" Recalling a funny language mistake more than 40 years ago, an excerpt from Joanne Z. Tan's memoir "50 dollars & a Tiger Balm - 40 years in the US"
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Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they will be grateful!
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and co...2023-02-1302 min
10PlusBrandEpisode 73: To be Creative is the Joy of Life_30 seconds of anything_Joanne Z. Tan_10 Plus Brand
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"To be creative in matters big and small is to share God's passion", said Joanne Z. Tan.
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
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Phone: 888-288-4533
...2022-12-2900 min
10PlusBrandEpisode 72: Where does confidence come from?_30 Seconds of Anything_Joanne Z. TanWhere does confidence come from? According to Joanne Z. Tan, CEO and brand strategist at 10 Plus Brand, Inc.: "1 + 1 = 2": Get out of your comfort zone + Just do it = Confidence.
It is a process of overcoming one's self-limiting beliefs, with vision, focus, and most importantly, persistent actions in small steps.
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Please don't forget to like it, comment, or better, SHARE IT W...2022-12-2901 min
10PlusBrandEpisode 70: Rating 6 famous American womenLikable? Ambitious? Brilliant? - If yes, you may be a leader; if a WOMAN leader: X3!
This is Joanne Tan of 10 Plus Brand.
A brief case study of 6 famous women: Barbara Bush, Michele Obama, Hilary Clinton, Kamala Harris, Liz Cheney, and Nancy Pelosi. I will rate the top two or three for the first two categories of ambition and brilliance.
Three of them are ambitious: Hilary Clinton, Kamala Harris, Nancy Pelosi. Michele Obama repeatedly said that she would never run for president in spite of her popularity, - this has made her more l...2022-12-2805 min
10PlusBrandEpisode 68: ”Us vs. the Problems”, NOT ”Us vs. Them”_30 Seconds of Anything_by Joanne Tan_10PlusBrandUs vs. The Problems, NOT “Us vs. Them”
Elections come, elections go. In a football loving country with only two political parties, the FALSE sense of opposition can destroy national unity with “Us vs. Them” thought distortion, when it is TRULY “Us vs. the Problems” we ALL face.
Truth is seldom in the extremes, but more often than not, in the middle.
Whatever party you vote for, be the change you want to see in America: country first. Respect fellow countrymen’s humanity, and uphold our democracy based on the rule of law.
This mindset...2022-10-0800 min
10PlusBrandEpisode 67: 8 Brand Elements for Businesses, Leaders, or Organizations_by Joanne Z. TanHere are 8 brand elements which, when used well, can substantially enhance a company's digital marketing, branding and brand building with strategies, content, logo, website, video, LinkedIn, SEO.
As the economy is in a soft landing, and perhaps heading into a recession, doing more with less during times of inflation is key to your company’s success. What are the low hanging fruits in digital marketing for you?
The upcoming book “How to Become a Brand: Decode, Create, Amplify” by Joanne Z. Tan, founder, CEO, and brand strategist of 10 Plus Brand, Inc, will discuss the following eight brand element...2022-10-0216 min
10PlusBrandEpisode 66: Together and Apart_a poem by Joanne Z. TanTo watch Joanne reading this poem on youtube
To read this poem
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Last newsletter, I wrote a poem, “Is a Life Complete Without another?” about basically…what’s the point of marriage?
Here’s another poem “Ode to Idea Love”, the exact opposite.
Perhaps the best thing I learned from law school is to see the same issue from opposite points.
Want to read the last “cynical” poem? Here's the newsletter it was in:
https://10...2022-10-0102 min
10PlusBrandEpisode 65:Queen Elizabeth’s ”4 Ds” Behind her 70 years’ Rule_30 Seconds of Anything_by Joanne Tan_10PlusBrandI'd summarize Queen Elizebeth II's brand with 4 Ds: Duty, Decency, Dignity, and Discretion.
With her commitment to her service, her kindness, intelligence, and toughness In making hard decisions such as stripping her son Prince Andrew' royal titles, she demonstrated discretion and integrity, which enhanced her dignity, and the monarchy's relevancy in this modern world.
These virtues were the reasons why she ruled 70 years through many tumultuous times, external and internal. Her dutifulness, decency, dignity and discretion made her widely respected and loved, and turned herself into a unique brand: the GREAT, yet self restrained Queen Eli...2022-09-1000 min
10PlusBrandEpisode 64: What do Serena Williams, Michael Phelps, and Sports Superstars have in common? 30 Seconds of Anything_by Joanne Tan_10PlusBrandSerena Williams, Michael Phelps, Michael Jordan, Muhammad Ali, ... what do these sports superstars have in common? Will power, drive, tenacity, talent, and HARD WORK.
They have transcended their greatness in their respective fields, to become symbols of human strength, - mental, physical, and spiritual. Their legacy will inspire humanity for generations, not because they won more than they lost, but because of their imperfect records that proved their strive for greatness when most people would give up. They have shown us how to #beYourOwnBrand, and #beYourOwnSuperpower.
- To stay in the loop, subscribe to...2022-09-0400 min
10PlusBrandEpisode 63: New York City’s Red Light Zone & Brandeis University 40 years ago_excerpt 2, Joanne Tan’s Memoir- To watch it as a video
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I am continuing my personal stories published in the last Newsletter, an excerpt from my upcoming memoir 50 Dollars and a Tiger Balm: 40 Years in the US.
After missing the flight and losing my suitcase on August 25, 1982, I ended up at the Chinese Consulate in New York City with a bunch of government sponsored students (I was self sponsored.)
The Chinese Consulate
New York City’s Red Light Zone
“God”
Ar...2022-08-2815 min
10PlusBrandEpisode 62: ”50 Dollars and a Tiger Balm: 40 Years in the US”, Introduction to a memoir by Joanne TanWatch it as a video
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Coming to America 40 Years Ago_Memoir by Joanne Tan:"50 Dollars & a Tiger Balm: 40 Years in the US"
Last summer, my 30-second video to celebrate my 39th year of landing in the US was quoted by CNN’s news anchor Jim Acosta on Tw...2022-08-2010 min
10PlusBrandEpisode 61: Is A Life Complete Without Another?_A Poem by Joanne TanIs a Life Complete without Another? (A Poem written by Joanne Tan, Aug. 2022.)
To watch Joanne Tan reading it as a video
To read it as a blog
Alone, helpless, utterly dependent - we came to the world.
Alone, helpless, utterly dependent - we leave this Earth,
regardless of fame, fortune, power, position.
Inherently needy
is not the same as
independently alone.
Blessed are you
if you share your life with a beloved,
...2022-08-1802 min
10PlusBrandEpisode 59: Nancy Pelosi Has Got Balls!_30 Seconds of Anything_by Joanne Tan_10PlusBrand- To stay in the loop, subscribe to our Newsletter
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Nancy Pelosi has got balls! While the whole world was nervously reacting to China's vicious threat, Nancy not only went to Taiwan as planned, but met with dissidents, pro-democracy leaders, and vowed ironclad support for democracy against autocracy. What a steely backbone she’s got, contrasted with the spaghetti spines of political opportunists like Josh Hawley, who pumped up his fist to instigate the mobs to storm the Capitol, and...2022-08-0600 min
10PlusBrandEpisode 58: Recession? WHAT Recession? And 3 other topics: 6 Tips for Podcast SEO & Promotion; Summer Reading Book List, etc.This is Joanne Tan, 10 Plus Brand. In this newsletter we're covering four topics.
1st: we won the "Best SEO Agency in the San Francisco Bay Area" Award.
2nd: "Recession? What Recession?"
3rd: What are you reading? My recommendations for a list of books.
4th: Six do-it-yourself tips for SEO and posting your podcast.
1st: following last year's two awards, - the first was "top advertising and digital marketing agency in the San Francisco Bay Area 2021", ranked by Clutch, and the second, as one of the "best digital marketing agencies...2022-07-3108 min
10PlusBrandEpisode 56: How to do more with less in brand marketing during inflation- To read it as a blog
- To watch it as a video
To stay in the loop, subscribe to our Newsletter
The 1st insight is: do more with less. Just like more food results in more weight and health problems, more marketing in an indiscriminately what-others-are-doing fashion can be a waste of money, and gets you nowhere. How can you get the most bang for your marketing buck, especially with inflation-induced shrinking budgets? (Hint: Starting with the low hanging fruit, such as a LinkedIn profile and/or a website.)
Th...2022-06-2003 min
10PlusBrandEpisode 51: Joanne Z. Tan Interviews Jonathan Leidy on Building Young Men Mentally, Emotionally, Physically - _Interviews of Notables & InfluencersJoanne Z Tan, CEO of 10 Plus Brand interviews Jonathan Leidy about Young Men's Ultimate Weekend that helps teenage boys grow mentally, emotionally, physically.
(Excerpt:)
Joanne Tan:
"In addition to "Interviews of Notables and Influencers", I also interview ordinary people doing extraordinary things. Today Jonathan Leidy is one of those unsung heroes. He is an ordinary person doing extraordinary things."
"One Sunday evening I was watching TV while doing dishes. And then there came Lisa ling, "This is Life". And I heard in the background, "here is 'Pork Chop'". And as soon as the...2022-03-0544 min
10PlusBrandEpisode 47: Joanne Z. Tan Interviews Rotten Tomatoes Co-founder on Creator Economy, Learn to Earn Education based on Web3 & NFT Metaverse - Interviews of Notables & InfluencersWeb3, NFT, and Metaverse will decentralize education into learn-to-earn model, and build a creator economy, and even make movie watchers into roles they play in the movie ...
Patrick Lee, co-founder of Rotten Tomatoes, was interviewed by Joanne Z. Tan on the "Interviews of Notables and Influencers" podcast, video and blog series, where Patrick talked about these topics:
The recent Theranos Elizabeth Holmes trial, "fake it till you make it",
Silicon Valley culture,
NFT, Web3, Metaverse, their roles in a creator economy, in a new learn to earn education model,
D...2022-01-1543 min
10PlusBrandEpisode 40: Joanne Z. Tan Interviews Michael Van Every on Real Estate Investment 2022 in CA - Where, What, Why, for Residential and Commercial Properties_Interviews of Notables and InfluencersWhat are the 2022 trends for real estate investment, commercial & residential? Why remote working hurts urban development?
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The following are the summaries of questions Joanne Z. Tan asked Michael Van Every during this one-hour interview on Oct 5, 2021, for the podcast series "Interviews of Notables & Influencers":
Introduction:
For 15 years, Michael Van Every has been the President of Republic Urban Properties (“RUP” for short), one of...2021-10-0657 min
10PlusBrandEpisode 39: Joanne Z. Tan‘s 2nd interview of Tim Draper on why Bitcoin will replace US Dollars in 30 years, what SEC and IRS should do with it__Interviews of Notables & InfluencersWhy Tim Draper thinks Bitcoin is immune to inflation, power outages, hacking, and will replace fiat in 20 years - 2nd interview.
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To read an edited transcript
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The following are the summaries of questions Joanne Z. Tan asked Tim Draper during this one-hour interview on Sept. 23, 2021:
Crypto and Bitcoin fluctuated wildly in the last 4 months after our first interview. ... Other than China’s cracking down on Bitcoin and crypto, do yo...2021-10-0159 min
10PlusBrandEpisode 27: A Unicorn Builds a Brand, Not Just a Book of Business - a masterclass by Joanne Z. Tan on Entrepreneurs on FireA Unicorn Builds a Brand, Not Just a Book of Business - a masterclass by Joanne Z. Tan on Entrepreneurs on Fire
The following is a summary for the masterclass podcast on "Entrepreneurs on Fire", by Joanne Z. Tan, CEO & Brand Strategist at 10 Plus Brand, Inc., at the invitation of EOF host John Lee Dumas. EOF has a million downloads per month, is one of the top 10 Itunes podcasts in the world. Many thanks to EOF for the wonderful summary below:
"Joanne Tan is a global brand builder, brand strategist, & visual branding expert, leads a multimedia digital br...2021-07-1027 min
10PlusBrandEpisode 24: Crypto, Bitcoin, Elon Musk, Inflation, China & the US, Women...Tim Draper Interviewed by Joanne Z. Tan of 10 Plus BrandTim Draper, who invested $19 million in Bitcoin in 2014 predicts its price at $250,000/Bitcoin in 2022-23 and a lot more.
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Out of 60 questions, we only had time for 34. But Tim said that if there are enough sharing by the audience, he will answer the remaining 24 questions. PLEASE SHARE!
Here are the 34 questions Joanne Z. Tan asked Tim and he answered:
As one of the earliest investors in digital currency, after pay...2021-06-041h 15
From My Mama's Kitchen® Talk Radio ShowEdgar Cayce and the Unfulfilled Destiny of Thomas Jefferson With Joanne DiMaggioOn June 23, 1936, Edgar Cayce, the most documented and renowned psychic of the twentieth century and the father of holistic medicine, gave a Life Reading for two-day-old Thomas Jefferson (T.J.) Davis, the nephew of his secretary, Gladys Davis. In this reading, Cayce identified one of the child's past lives as that of Thomas Jefferson, adding this stunning prediction—that he "may become more important in the affairs of the WORLD than this entity in its previous experience has been to America—Thomas Jefferson." Edgar Cayce and the Unfulfilled Destiny of Thomas Jefferson Reborn examines all the reasons why that prediction never...2021-05-181h 02
10PlusBrandEpisode 20: Joanne Z. Tan Interviews Julie Castro Abrams on Diversity, Women‘s Leadership, Bias, Women & Family_Interviews of Notables and InfluencersWill it take almost 300 years before women achieve equality & equity? Is women's empowerment make men less powerful?
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Julie Castro Abrams is the founder, CEO and chair of How Women Lead, a network of 14,000 women. They are top executives, leaders, current and aspiring board members and investors. Julie is also the GP of How Women Invest, an angel investing fund that has inves...2021-04-1553 min
10PlusBrandEpisode 17: Joanne Z. Tan Interviews Steve Hoffman on What causes 90% startups to fail? - Interview of the notables and influencersWhat are the top 3 causes for startup failures? Why product market fit is vital? What's in Steve Hoffman's new book "Surviving a Startup"?
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A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc.
Does a NDA protect a startup's ideas?
Iphone was not Steve Jobs idea, so what was so ingenious of him about Iphone?
What...2021-03-099h 00
10PlusBrandEpisode 13: Joanne Z. Tan Interviews Pat Salber on New Challenges for B2C websites Due to Google‘s Algorithm _ Interviews of Notables and InfluencersWhat are the "Google Core Web Vitals"? What does a website have to do in order to be ranked higher on Google?
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To read the questions only, as a Blog
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A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc.
What does it take for a consumer targeted website to win, in the cut-throat Google Search World of 2021?
What are the immediate chall...2021-01-2440 min
10PlusBrandEpisode 11: Joanne_Z.Tan Interviews Neal on Social Media Influencer Marketing_Interviews of Notables and InfluencersAre the social media influencers "real"? What does it take to be an "influencer"? How many followers qualify an influencer?
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To read the questions only, as a Blog
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A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc.
Influencer marketing is on top of the food chain of social media marketing. Neal Schaffer, a globally renowned influencer marketing expert and the author of four book...2020-12-3043 min
Read & PrayPsalm 28This episode we pray along with David to recognise that you are our strength and shield and source of joy and that even when we begin the psalm crying out for mercy, we can end the psalm with praise and worship.2020-09-1005 minRead & PrayPsalm 27This episode, we remember in the midst of chaos and challenges in life, to seek the one thing, to dwell in the house of the Lord forever.2020-09-0807 minRead & PrayPsalm 26This episode, we as children of God invite him to come and examine, test and search our minds and hearts. We ask God to teach us how to pursue holiness and to stand on the solid rock of Jesus Christ and build upon His foundation. To choose to praise Him all the days of our lives2020-09-0506 minRead & PrayPsalm 25This episode we pray we pray for God to guide us on the right path and praying for those who struggle with shame, anguish of the heart and troubled at heart.2020-09-0406 minRead & PrayPsalm 24They episode, we remember God our creator and a intimate loving God who walks with us2020-09-0305 minRead & PrayPsalm 23In this episode, we remember and read through the famous psalm of David and recall that God is our shepherd and to learn to lean into his providence and trust him in all Seasons of life.2020-09-0207 minRead & PrayBONUS EPISODE : journaling prayerThis episode is about the practice of journaling your prayers. I share about how I’m inspired and why I think it’s helpful. I also share some tips on how to best use journaling prayer to improve your prayer life2020-09-0104 minRead & PrayPsalm 22This episode we read the words Jesus cried out on the cross as he gave up his life for us. In this psalm we cry out and at the same time rejoice and praise God for the victory He gives to those who are found in His grace.2020-08-3107 minRead & PrayPsalm 21This episode, we remember that our Lord battles for us, He is for us and is a God that wishes to grant our heart’s desires.2020-08-2705 minRead & PrayPsalm 20This episode we prayed for God to continue to be real and anchor for us that we can ride through all the days of our lives with eternal hope2020-08-2605 minRead & PrayPsalm 19In this episode we praise the Lord for Good wonderful creation and His divine design. We meditate on His Word that we will choose to live our lives according to them. Praying that the word will come alive in our hearts.2020-08-2305 minRead & PrayPsalm 18This episode we remember that God fights our battles for us. That He is for us and so who can be against us? We remember our confidence in the saving grace that he has blessed us with through Jesus Christ2020-08-2311 min
Mission Matters Marketing with Adam TorresThe New Normal in Digital Brand Marketing with Joanne Tan Digital brand marketing is changing at a rapid rate. It's important for business owners to stay up to date on new trends. In this episode, Adam Torres and Joanne Tan, CEO at 10+ Visual Branding, discuss the new norms in digital brand marketing.Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule.Apply to be interviewed by Adam on our podcast:https://missionmatters.lpages.co/podcastguest/More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia ...2020-03-2411 min
10PlusBrandEpisode 4: Best 3 Super Bowl Ads 2020 - by Joanne Z. Tan,10PlusBrand.comLess is more - why Google's Super Bowl Ad 2020 has the most storytelling power without special effects or celebrities.
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A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc.
Here are the top 3 best Super Bowl Ads in 2020, based on the criteria of two words: Trust and Competence, in MY opinion, and strictly from the point of helping a business get their bus...2020-02-0607 min
10PlusBrandEpisode 3: Short & Sweet Tips for Business Branding from Joanne Z. Tan_#1_Trust and ConfidenceBusiness or personal branding is based on 2 words: trust & competence. The hardest part is earning trust. How?
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To watch it as a video
A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc.
How do you amplify your brand messages, straight to the hearts and minds of your target audience, within 30 seconds?
Make your brand stand for something, then the top line will lift the bottom line.
If you...2020-01-2801 min
Women in Security PodcastS2E2 - Joanne O'Connor on Cyber Ireland, Cyber Women Ireland and GalwayJoanne O'Connor brings her experience in public relations, UX, and project management to her current role as Cyber Security Training and Education officer at HPE. She is the lead of Cyber Women Ireland – which at a country level looks to encourage the advancement and capacity of women involved in all aspects of the Irish security sector and security community, through the exchange of information and the cultivation of productive relationships. Joanne was nominated to represent Ireland in the ECSO – European Cyber Security Organization initiative ‘Women4Cyber’ which launched in Jan 19’. Joanne is also a board member of Cyber Ireland. She was na...2020-01-2845 min
Not Again PodcastNot Again Podcast Episode 69- Joanne KamOkay! Finally this episode is out! In this episode, I talked to Joanne Kam! The Malaysia's Queen of Comedy. She tells me the story about how she started out and the famous Boom Boom Room in Singapore. She talks about growing up in Penang, Malaysia and working with a local crowd. She told me about visiting childhood homes and shares me the story about being in her dad's work place. I asked her about the joke that went viral online and angered Singaporeans (Yeah I know. What?) and her 13 year old watching her comedy. Not Again Podcast Fa...2018-09-1550 min
From My Mama's Kitchen® Talk Radio ShowLove Her, Love Her Not: The Hillary Clinton Paradox with Joanne BambergerHillary Clinton’s name is on everyone’s lips as we head into the 2016 presidential election. Is America ready for a woman president? How research on women’s likability impacts Hillary’s campaign? What do feminists really think about Hillary? Why Hillary Clinton can and should change the way America cares for children and supports families? What those pantsuits really mean to women’s power and agency in a man’s world? Will voters accept a woman commander in chief? How can voters hate a woman chosen 17 times by Gallup as the most admired woman in the world? These are some of the t...2016-01-061h 00