Shows
Hip to Heart Birth Boss™Hiring Right: The Key To A Strong Business Foundation w/ Kathleen LawsonIn this episode of the Birth Boss podcast, host Jodi Congdon sits down with Kathleen Lawson, a small business consultant and growth strategist, about the essential foundations of starting and growing a business. We start with the importance of hiring the right people, which is not always easy! Throughout the episode, Kathleen talks about the necessity of having standardized processes in place to make delegating easier and the significance of understanding the return on investment when making hiring decisions. She also gives great information to help figure out which positions are the best to hire for and wh...2025-07-2233 minHip to Heart Birth Boss™The CEO Lifestyle w/ Dr. Sarah MitchellIn this episode of the Birth Boss podcast, host Jodi Congdon interviews Dr. Sarah Mitchell, a chiropractor, sleep consultant, author, course creator and master of the CEO lifestyle.We start by going through the evolution of Dr. Sarah's business and how she developed (and perfected!) her boundaries over time. She shares her insight on how she effectively manages her time as a busy CEO and the significance of personal development, specifically for doulas diversifying their offers to include virtual care, like sleep consulting. Throughout the episode, Dr. Sarah graciously shares her wisdom on how to cre...2025-07-1645 minHip to Heart Birth Boss™The I'm-Not-Doing-Enough Spiral (And How to Break It) with Katie GrimesFeeling like you're never doing enough? You're not alone. In this raw and real conversation, Jodi Congdon sits down with business and boundaries coach Katie Grimes to unpack the toxic productivity loops that birth professionals and agency owners get stuck in. From people-pleasing to feast-or-famine cycles, to never taking a true day off—this episode dives deep into why we feel this way and how to finally shift out of it.Expect mindset breakthroughs, nervous system hacks, and practical systems that support the doula lifestyle (yes, even when you’re on call or running an agency).⏱️...2025-06-2750 minHip to Heart Birth Boss™How to Get 5 New Clients in 48 HoursIn this episode of the Hip to Heart Birth Boss Podcast, host Jodi Congdon dives into what it actually takes to book five new doula clients in just 48 hours—no gimmicks, no burnout, and no dancing on TikTok required. Whether your client calendar is crickets or you’re looking to stack your next few weeks, this episode lays out a simple but powerful system that works for birth pros who are ready to act fast. You’ll walk away with tangible steps to turn conversations into clients, plus a big mindset reframe that will make your marketing way less awkwar...2025-06-0517 minHip to Heart Birth Boss™Prep Your Doula Business for Summer with Alyssa KnappHost: Jodi CongdonGuest: Alyssa Knapp, Founder of Integrative Wellness JourneysEpisode Summary:In this honest and energizing episode of the Birth Boss Podcast, Jodi sits down with returning guest Alyssa Knapp to talk all things summer business planning—especially for moms juggling work, client care, and that deep craving to enjoy the season.From "mean mommy mode" to calendar chaos, this episode dives into:How to prep your business now to enjoy more freedom laterManaging mom guilt while staying responsive in client careSetting bo...2025-05-2736 minHip to Heart Birth Boss™Marketing that Actually Works for DoulasFeeling burned out by marketing that doesn’t seem to work — or worse, doesn’t feel like you? In this honest episode of the Hip to Heart Birth Boss Podcast, Jodi breaks down exactly why traditional marketing advice fails doulas, and what to do instead.We’re unpacking strategies that feel better and actually bring in clients: from content that converts (without going viral), to local referrals, collaborations, and borrowing audiences with ease. You'll hear stories from real doulas inside our CEO Track who saw big shifts by simplifying, focusing, and aligning their approach.Whethe...2025-05-1426 minHip to Heart Birth Boss™Making Moves w/ Kristin RevereIn this episode I am chatting with Kristin Revere, doula agency owner, author, podcast host and educator. Over the conversation , Kristin talks about the moves she has made to get to where she is now, sole owner of Gold Coast Doula Agency. She started in a collective, then moved into a partnership, but ultimately decided being a sole owner fit her lifestyle and goals the best. We realized quite a few times in this chat that we run our businesses in a very similar fashion... the way we prioritize tasks, dedicate time to our clients and schedule in...2025-01-2141 minHip to Heart Birth Boss™2025 Strategic Planning GuideIt’s my favorite time of year!I absolutely love looking back at the past year and analyzing every part of my business and then looking forward to next year and setting goals.It’s important to create different categories for your analysis. I would start with growth in terms of your email list, Instagram followers, members of your private groups, etc. Then I would move over to basic numbers like gross revenue, net revenue, and then figure out your profit margins. I would list out all of your offers and services and see whic...2024-12-1027 minHip to Heart Birth Boss™10 Things You Can Do For Yourself And Your Business To Stay Happy!In this episode I am counting down the top 10 things I do in my life and business to stay happy!#10 Recognize your importance- You're ALL the things... CEO, COO, CFO, MVP, VIP... you get it. Treat yourself as such.#9 Be extremely picky- Choose clients and colleagues wisely. If they don't align with how you operate, say no. #8 Have a biz bestie- have someone you can count on and that can count on you to talk business, set goals and be each other's biggest cheerleader.#7 CEO day- take one day each week to...2024-11-2617 minHip to Heart Birth Boss™The Birthworker Retreat 2025Block off your doula calendar for January 13-15, 2025 so you can join me at The Birthworker Retreat in Clearwater, Florida!In this episode, The Doula Darcy and I will share all of the details about The Birthworker Retreat 2025! We could not be more excited to be co-hosting again this year!Imagine spending 3 days surrounded by like minded birth professionals, all looking for ways to grow their business in a sustainable way, rest and restore their mind and body and create new, long lasting connections. Your time at the Birthworker Retreat will be full of...2024-11-1931 minHip to Heart Birth Boss™Reverse Engineering Your DreamIn this episode, I talk you through setting goals for yourself and making long-term plans... and then taking that big goal, reverse engineering it to figure out exactly what you’re going to need, the skills you will have to learn, and potentially who is going to help you along the way to achieve the magic. Think about where you are in your business right now and what your big goal is. It probably looks significantly different than what you’re doing now, which is exactly what you want! Eventually, as your business grows, you grow as the bu...2024-11-1219 minHip to Heart Birth Boss™Hanging In For The Long Haul w/ Kaely HarrodIn this episode, Kaely Harrod and I talk (at length!) about preventing burnout, but its not the conversation that you're used to. We of course, recognize that burnout is a real threat in our industry. The statistics of doulas who start their businesses and end up doing something else is staggeringly high. Being a doula is not easy! It is physically taxing, as well as mentally and emotionally draining sometimes, and the long hours and late nights can easily take a toll on you.So the question is, how do we prevent that from the s...2024-10-2956 minHip to Heart Birth Boss™If I Build It, Will They Come?The answer: Yes, Yes, 100X Yes!And so I built her.Hello Birth Boss Society. A community for established 6 figure doulas who are looking to grow and scale, where the focus is on building a business that supports your dreams and fuels your personal success, not the other way around. In this episode I will tell you all about WHY I designed this community, WHO it's for and WHAT it's all about. You're CEO journey with this community will be epic.If you listen and can't wait to...2024-10-0820 minHip to Heart Birth Boss™Embracing The Shift From Solo Doula To Agency OwnerLet's talk about a big shift that can take your doula career to new heights: transitioning from being a solo doula to owning your own agency. It's not just a change in title; it's a transformation of mindset and strategy.In this episode, I'll tell you all about how I have been in your shoes, pouring my heart into every client and wondering how I could do even more. But it's not just expanding your business or about bringing on more doulas; it's about shifting the way you market, talk about your business, and step into a m...2024-09-2424 minHip to Heart Birth Boss™How To Achieve Financial Freedom As A DoulaI totally get it - as a doula, you pour your heart and soul into supporting families during their most significant moments. But let's be real, it can be a juggling act that leaves you longing for more balance in your life and money in your bank account.In this episode we will discuss how exhausting it is when you're trading your precious time for every dollar earned. Or perhaps the idea of taking a vacation without worrying about income loss sounds like a dream you'd love to make a reality.Burnout, anyone? It can...2024-09-1325 minHip to Heart Birth Boss™Planning For Long Term Success: Work Less Hours While Increasing Your ClientsIf you have ever found yourself caught in a whirlwind of doula work, juggling too many clients, and feeling like there's just not enough of you to go around, just know that you're not alone.In this episode, I talk about the passion we have for supporting families, but also the high risk of burnout that comes along with it.But I have a secret... You can serve more clients, bring in more income, and actually work fewer hours! It's all about finding the right strategies, and that's where the Hip to Heart Birth Boss® A...2024-09-1023 minHip to Heart Birth Boss™How to Balance Passion with Productivity in Your Doula BusinessIf you're a dedicated doula, pouring your heart and soul into your work, you know the challenges all too well. You love supporting families through the transformative journey of childbirth and the postpartum period. But there's a catch – you're working non-stop, maxed out on clients, and still struggling to make ends meet.In this episode I will talk about the reality of burnout and how it takes a toll on your life and your bank account. I know you're passionate about what you do, you hate missing out on precious moments with your own family, and your fi...2024-09-0323 minHip to Heart Birth Boss™4 Important Considerations for Building Your Doula BusinessWhat drives you when you are making decisions in your business? When you’re thinking about growth, what helps you figure out what are the best choices?In this episode, I'll share my top 4 considerations when I’m in a season of growth are:Money Money is important, it means freedom. You also need it to live. Bills, groceries, retirement, investing... I could go on and on.Time freedom It’s the best when you can intentionally driving your time each day. there are lots of things that need your atte...2024-07-3030 minHip to Heart Birth Boss™Elevate Your Doula Business With Passive IncomeIn this episode I'll be talking about elevating your doula business with smart passive income solutions. If you have ever imagined a business model where your expertise continues to serve and support families, even when you're not actively working, you'll want to get a pen and paper for this one. Here are my tops 3 ways you can make it happen 💚1. Digital Courses: Step beyond time constraints by creating educational courses that offer guidance through key stages of parenting, available around the clock. 2. Memberships: Cultivate a nurturing community with a membership program. Provid...2024-07-2329 minHip to Heart Birth Boss™Busting The Top 3 Myths About Digital CoursesIn this episode I will be busting the top 3 myths about digital courses!Myth #1: It’s difficult to create a digital course. It’s not! All you need is the knowledge, passion and a computer or phone with a good camera and a microphone. As you get going and start creating revenue, you can reinvest that into some better equiptment.As far as the curriculum itself, stay organized with your thoughts and write everything out in detail. You also want to make sure you are covering all ways of learning with different tools. Then find...2024-06-1125 minHip to Heart Birth Boss™Having It All and Making It look Easy w/ Michelle Caldwell GabrielIn this episode, I interview Michelle Gabriel Caldwell, owner of Baby Please, and a colleague of mine for over a decade. We discuss how she transitioned from being a childbirth educator to a doula and how she manages her roles as an active doula/doula agency owner and a full time chemical engineer, a part of her life that she loves, that keeps her balanced and that she is not ready to let go of, no matter how big her doula business grows. We also cover the importance of highlighting positive birth stories and Michelle talks about h...2024-06-0446 minHip to Heart Birth Boss™Marketing MagicAre you always thinking about how to boost your brand? In this episode, I'll make it easy for you by answering the most frequently asked questions around marketing and social media.Who is your ideal client?How do you find them? How do they find you?It's also very important to get comfortable with your brand and it's voice.Who are you? How did you get here? Why are you doing this work? Understanding how to engage your audience through strategic mark...2024-05-2828 minHip to Heart Birth Boss™Go From Too Busy to Balanced In Your Doula BusinessBuilding a foundation for a sustainable doula business means thinking bigger and working smarter! In this episode, I tell you my favorite and most effective ways to continue to grow your practice while gaining back your time...Tip #1: Systems that Save Time. Implement systems that handle the repetitive tasks. Let automation take the wheel on scheduling, client follow-ups, and more.Tip 2: 1 to Many Offers.Expand beyond one-on-one sessions with workshops, group sessions, and online courses that let you reach more clients without adding hours to your day. Tip #3: Passive Income...2024-05-2134 minHip to Heart Birth Boss™The Doula Business Blueprint: Systems, Care and IncomeAre you dreaming of a doula business that thrives on balance? In this episode I will talk about having the perfect blend of in-person and digital offerings to expand your reach and impact, without stretching you thin. To help you achieve that perfect balance, I created Hip To Heart Birth Boss® ACADEMY, a program that guides you through integrating diverse services, from one-on-one sessions to digital courses, and creating multiple income streams that work around the clock.But it's not just about income; it's about managing it all without burnout. I teach you to...2024-05-1418 minHip to Heart Birth Boss™Boss Like a MotherIf you've ever wondered if you can have it all... the answer is YES!Can you be a mom and a business owner and give 100% to each? YES!But How?In this episode you'll learn:Strategies to Be Present: Whether you're with clients or family, I talk about how to give your all in every moment.Business Growth Tactics: I provide strategies for continuing to expand your business effectively without sacrificing your personal time.Smart Delegation: You'll learn how to delegate tasks without losing the essence of w...2024-05-0734 minHip to Heart Birth Boss™Transforming Your Doula Expertise Into A CourseIn this episode, I dive into the exciting world of digital education for birth professionals. Let's talk about the challenges we all know too well: limited time and income. But here's the thing—our clients today are leaning more towards self-paced digital learning, so, I'm here to share how we can adapt and thrive in this digital age. Drawing from my own journey, I want you to recognize the value of your ongoing education efforts with clients. Think about it... every interaction, every support session is a potential lesson waiting to be structured into a digital cou...2024-04-3016 minHip to Heart Birth Boss™All Things Podcasting w/ Caleigh BellYou love listening to podcasts, right? Well you're here right now aren't you....Have you ever thought of starting your own podcast? It's easier than you think!In this episode I'm chatting with Caleigh Bell, owner of All Things Podcasting. She gives us the scoop about everything from getting started with equipment, growing your audience, leveraging your offers and much more. Caleigh isn't just an expert on providing podcast education, she also works with her clients on strategy, repurposing content to Youtube and other social media platforms and will even be in charge of ...2024-04-2324 minHip to Heart Birth Boss™The True Benefit Of Leaning In To Your Doula CommunityIn this episode, I am diving deep into the world of doula communities and why they're so important for birthworkers. They are the true backbone of what we do.I share some insights from my time in the bustling Boston doula scene, where collaboration trumps competition every day. I am so lucky that we're all about building each other up and creating a strong support system for everyone involved.Now, let's chat about the different roles within these communities. Whether you're a seasoned leader, a new kid on the block, or...2024-04-0226 minHip to Heart Birth Boss™Setting a Solid Foundation for Your Doula BusinessIn the heart of every dedicated doula lies a passion for supporting families through the transformative experience of childbirth and postpartum. Yet, in the midst of this deeply fulfilling work, it's crucial to remember the foundation of any successful practice: sustainability and balance.In this episode, I highlight the importance of building a solid foundation. It's not just about the day-to-day client interactions; it's about creating a business structure that supports growth, stability, and personal well-being.In my experience on this journey, I have discovered strategies that can transform your practice. It involves smart business m...2024-03-2618 minHip to Heart Birth Boss™Money Money Money with/ Jen ReidIn this episode, I will be discussing finances with Jen Reid, owner of Base Planning and creator of the amazing Great With Money course.Money might not be the most comfortable topic, especially when it involves our own businesses, but it's absolutely necessary for our growth and stability. I've often heard from fellow doulas about the struggle to pay themselves consistently. If this sounds like you, you're certainly not alone in facing this challenge.The next steps after paying yourself might be reinvesting in your business, paying off debt, saving for retirement, investing... the list g...2024-03-1939 minHip to Heart Birth Boss™The Art Of Saying Yes By Saying No w/ Maranda BowerIn this episode I sat down with Maranda Bower, founder of Postpartum University, and we talked about how sometimes saying No to things means saying Yes to yourself. In the busy every day life of moms who are also entrepreneurs, it's entirely too easy to get in the habit of spreading yourself too thin. Between caring for family and business, both of which have significant importance, we often put our needs last. We lose sight of the fact that our needs should be put first... that's what we tell our postpartum doula clients, right? But how can we...2024-03-1248 minHip to Heart Birth Boss™Staying Passionate But Productive in Your Doula CareerBeing a dedicated doula means embarking on an incredible journey of supporting families through childbirth and beyond. Yet, this path, filled with passion and purpose, often comes with challenges. We encounter demanding schedules, maximum client capacity, and the relentless pursuit of making ends meet.In this episode, I will talk about what it feels like to be in the heat of burnout and how we can recognize the signs before it's too late. This serious dedication, while admirable, can creep up on your personal life and financial piece of mind. Of course we love our work, but the...2024-03-0518 minHip to Heart Birth Boss™Using Your Agency As A Foundation For Creating Passive Income w/ Anna RodneyIn this episode I sit down with with Anna Rodney, owner of Chicago Family Doulas, a thriving doula agency in Chicago, creator of Birth and Baby University and also a fellow member of the CAPPA faculty, to talk about how our doula agencies are the true back bone of our businesses.Anna and I talk about the importance of using the time and financial freedom our agencies afford us to step back, plan growth and ultimately achieve any goals we set. In this specific chat were focus on digital courses.Digital courses have been a g...2024-02-2738 minHip to Heart Birth Boss™Ambition Without Overwhelm: Mapping Out Your Future Doula AgencyTransitioning from being a solo doula to owning your own agency isn't just a step up in your career, it's a complete transformation in how you think and operate.In this episode I will talk about how the journey is about more than a change in your professional title , it's about evolving your mindset and strategy to reach new levels of success.I've been where you are as an overly committed solo doula, giving my all to each client and constantly wondering how I could extend my impact even further. The answer became clear when...2024-02-0823 minHip to Heart Birth Boss™The Doula Agency Blueprint: Essentials for Starting Your Own AgencyTransitioning from being a solo doula to owning your own agency isn't just a step up in your career; it's a complete transformation in how you think and operate. In this episode I will talk about the journey and give you 3 easy steps to start mapping out your doula agency blueprint. It is about more than a change in your professional title – it's about evolving your mindset and strategy to reach new levels of success.I've been where you are – giving my all to each client and constantly wondering how I could extend my impact even f...2024-02-0623 minHip to Heart Birth Boss™Mastering Work-Life Harmony: Achieving Financial Success As A DoulaIf you're seeking more balance in your doula career, this episode is for you!Let's Talk Real Solutions!I know firsthand the challenges of being a doula – pouring your heart into helping families while trying to keep your own life in balance. It's a rewarding job, but it can sometimes feel like you're giving all your time in return for limited financial freedom.Do you dream of a break without the worry of income loss? Do you wish for a way to work smarter, not harder, to avoid that creeping sense of...2024-01-3021 minHip to Heart Birth Boss™The Power Of Recharging (Live from The Birthworker Retreat)In this episode Courtnay Schadtle, founder of Motherhood Collective; Bryn Yozzo, founder of New England Doula Support, and I sit down live from The Birth Worker Retreat in Clearwater Beach Florida and talk about the importance of Recharging and filing your own cup!We talk about the power of recharging, and the importance of figuring out how to divide that time between our business, our families and ourselves. The Birth Worker Retreat will be an annual event where we can block off our calendars t...2024-01-2320 minHip to Heart Birth Boss™Top 3 Business Building Tips For 2024As we embrace the new year, it’s the perfect time to reflect on how we can not only work harder but more importantly, work smarter. 2024 is all about maximizing efficiency, leveraging opportunities, and making strategic decisions that propel our growth. In this episode, I'll be sharing how to make this year is your most productive yet by focusing on three key strategies:Seek Additional Revenue, Not Just Savings: Instead of pinching pennies, let’s explore innovative ways to boost income. Diversify your revenue streams to complement your current business model. It’s about cr...2024-01-0812 minHip to Heart Birth Boss™How to Keep Your Cup Full with Kaitlin McGreyesIn this episode Kaitlyn McGreyes, founder of Be her Village, and I sit down and talk about ALL things building your business, but not in the usual way I do!We will really break down the mental, emotional and spiritual ways to create the foundation of your business so it serves you while you are serving the perinatal community. Out of this way of thinking, The Birthworker Retreat was born! The Birthworker Retreat is a few days in sunny Florida in January 2024 (and every January after!) that will be life changing for the bi...2024-01-0333 minHip to Heart Birth Boss™2024 Goal Setting For Your Birth BusinessAs doulas, our journey is unique! It is filled with compassion, challenges, and continuous growth. Like the families we support, we also have aspirations and dreams. As we step into 2024, it's time to transform these dreams into tangible goals, making our doula businesses not just a source of income, but a beacon of inspiration and balance in our lives.In this episode I will talk about:💰 Elevating Your Earnings: Increase your financial stability this year. Set specific income goals to reflect your worth and hard work. Every extra dollar is a step towards your bigger...2023-12-3149 minHip to Heart Birth Boss™The Cost Of Not Starting Your AgencyPicture this: you've dreamed of building your own doula agency for a while now, but something's been holding you back. Perhaps it's the fear of the financial investment or the mental and emotional challenges that come with it. Maybe it's those pesky excuses that keep creeping in, or the things you're afraid of that seem larger than life.Here's the reality check: not taking action also comes at a cost. It's not just about the financial investment; it's about the opportunities you might miss, the lives you could impact, and the growth you could experience....2023-12-1921 minHip to Heart Birth Boss™3 Essential Steps In Building A Strong Foundation In Your Doula BusinessReady to take your doula journey to the next level? If you're feeling overwhelmed, juggling clients, and unsure of where to start, you're not alone. Building a doula agency requires a strategic foundation. From crafting your unique brand to mastering marketing, I've got you covered every step of the way.Step 1: Define Your Brand - Your agency's identity is your compass. We'll work together to create a brand that resonates with your ideal clients.Step 2: Marketing Mastery - Learn how to reach and engage your audience effectively. Say goodbye to guesswork and hello to targeted...2023-11-1318 minHip to Heart Birth Boss™Effective Strategies To Serve More Clients While Working Fewer HoursEver find yourself caught in a whirlwind of doula work, juggling clients, and feeling like there's just not enough of you to go around? I've been there too.The passion we have for supporting families is incredible, but it can also lead to burnout when you're maxed out on hours and still need to make ends meet.But here's the secret: You can serve more clients, bring in more income, and actually work fewer hours. It's all about finding the right strategies, and that's where the Hip to Heart Birth Boss™️ Series: AGENCY comes in.2023-11-0919 minHip to Heart Birth Boss™Preventing Burnout: Navigating The Business Side Of Doula Care for Sustainable SuccessIf you're a dedicated doula, pouring your heart and soul into your work, you know the challenges all too well. You love supporting families through the transformative journey of childbirth and the postpartum period. But there's a catch – you're working non-stop, maxed out on clients, and still struggling to make ends meet.The burnout is real, and it's taking a toll on your life and your bank account. You're passionate about what you do, but you're missing out on precious moments with your own family, and your finances are far from where you want them to be.2023-10-3030 minHip to Heart Birth Boss™Mastering Time Management For Doula Agency Owners w/ Jenn LeonardIn this episode I am chatting with the awesome Jenn Leonard, owner of Colorado Mountain Doulas about how we effectively manage our time as busy doula agency owners. We give you some insight on what it looks like to manage an agency day-to-day, but also keeping in mind the bigger picture of supporting a large perinatal community and our incredible doula community, all while trying to care for our families and ourselves. It's not easy for sure, but we love it, so most days it doesn't feel like "work".✔️ Follow Jodi Congdon:2023-10-2351 minHip to Heart Birth Boss™Unlocking Time Freedom: Balancing Doula Work, Life and Financial SuccessReady to Reclaim Your Time and Find Balance in Your Doula Journey?I totally get it - as a doula, you pour your heart and soul into supporting families during their most significant moments. But let's be real, it can be a juggling act that leaves you longing for more balance in your life.Maybe you're tired of feeling like you're constantly trading your precious time for every dollar earned. Or perhaps the idea of taking a vacation without worrying about income loss sounds like a dream you'd love to make a reality.Burnout...2023-10-2321 minHip to Heart Birth Boss™Different Strategies For Investing In Your BusinessThere are so many different ways to invest in your business, which in essence, is investing in yourself.You can invest small amounts, which give you a return on investment in terms of more time. That extra time can be spent working on other things in your business or spending it doing something you live that has nothing to do with business.A slightly larger monetary (and time!) investment might be an additional course or training that will either add another service to your business or enhance something that you’re currently doing. The return on...2023-10-1624 minHip to Heart Birth Boss™Balancing Business with Babies w/ Victoria Wilson of Mother Well DoulaHave you ever wondered how businesses thrive and grow when the owner has littles at home? Or are you that parent that can't imagine running a business with your kids in the next room (or under your desk!)?In this episode Victoria Wilson, owner of Mother Well Doula and I talk all about how to keep your business thriving and growing, all while being home and present with your kids. We give lots of insight into what has worked best for us and many tips and tricks to try yourself.There are so many things th...2023-09-2044 minHip to Heart Birth Boss™Creating An Adjustable Business So It Always FitsHow often do you sit and day dream about your perfect business? Often I assume, especially if your current business model isn’t working for you.There are many different ways to build a business, but it’s important to think about your lifestyle and how your business will fit in. Our lives are ever changing and with that comes the need for flexibility. Your business should provide that flexibility you need!Whether it’s in person care, digital courses, virtual consulting or running am agency, only you know what is the perfect mix for you.2023-09-1316 minHip to Heart Birth Boss™3 Myths About Starting A Doula AgencyAs the owner of a successful doula agency, I know firsthand the challenges and rewards of starting and running an agency.That's why I wanted to talk about some of the biggest myths and misconceptions about starting a doula agency.Whether you're a seasoned doula looking to expand your services, or a newer doula interested in starting your own agency, this is for you.In this episode I bust some of the common myths when it comes to starting your doula agency...- The real costs associated with starting a doula agency2023-09-0617 minHip to Heart Birth Boss™The #1 Thing You Need To Have A Successful Doula AgencyWhen I started my doula agency, I didn't know what I was doing. I made a lot of mistakes, and those mistakes cost me time and money.I needed this to work for me because I didn't want to go back to my corporate job, and I wanted to have control of my time so I could not only help postpartum families, which is something I am passionate about, but so I could be home for my family.But, all the mistakes, struggles, frustration, and even tears got me to a place where I now...2023-07-3126 minHip to Heart Birth Boss™Abundance Mindset Can Change EverythingAs a birth or postpartum doula, you have an infinite amount of clients. People are always having babies!So it truly saddens me when I see doulas who have the mindset that they can't get clients, they have to take more courses in order to get clients, or you have to offer a million different services.The truth is, you can get clients without having to take more courses or offer a ton of services. All it takes is just being consistent, confident, creative, and authentic.You need to focus on your strengths...2023-07-2618 minHip to Heart Birth Boss™The Secret to Success While Balancing Your Doula Work, Life and Bank AccountIf you’re a high caliber doula who is at capacity with private clients, this episode is for you💚After I took my postpartum doula training, it took me a little while to navigate what hours worked for me and to figure out what I needed to take home in order to make things work. Which quickly led me to realize that it was a larger number of hours each week then I really wanted to be working. But I wanted to care for lots of clients AND make a lot of mon...2023-07-1721 minHip to Heart Birth Boss™3 Things You MUST Do To Grow A Sustainable Doula BusinessHaving a sustainable doula business that lights you up starts with having systems in place.I know, it sounds weird, but with systems in place, (especially from the beginning) means you spend less time focusing on the business end of things and more time working with clients, which I know is what you're passionate about.Three ways that I recommend to ensure your business is sustainable are:1️⃣ Lifestyle Mapping2️⃣ Setting Goals3️⃣ Passive IncomeI know, when y...2023-07-1322 minHip to Heart Birth Boss™Mastering Doula Finances w/ Jennie StoweWhen it comes to managing your doula agency's finances, having the right tools can make all the difference.Let's talk about the game-changer that transformed my business finances and paved the way for my agency's success: QuickBooks Online. Why is QuickBooks Online the superior choice?Well, it's not just me who thinks so. Almost all accountants swear by it, and for good reason. This software simplifies bookkeeping tasks, expense tracking, and generating insightful financial reports. With its user-friendly interface, I can effortlessly stay organized and make informed decisions.But here's where...2023-07-1023 minHip to Heart Birth Boss™The Truth About Passive IncomeYou are hearing those words all the time, right?!?! You know it sounds good but you don’t know how to get in on it…If you need some hand holding grab mine.Having passive income in your business is not as simple as “create and wait” like you are lead to believe. There is a very intentional process that needs to be mapped out in order for you to have success with it. Design conception, curriculum creation, offer clarification just to name a few. You will need to know who your ideal audience is, what you...2023-06-0620 minHip to Heart Birth Boss™3 Signs You're Ready To Take Your Doula Business To The Next LevelAre you a successful doula business owner who is feeling overwhelmed and limited by your current business model?Perhaps you're booked solid with private clients for months on end, but are turning away inquiries.Or maybe you're looking to expand your services but feel constrained by the belief that only you can represent your business.At times, it's natural to feel held back by limiting beliefs that prevent us from taking our business to the next level.That's why I designed a program to help high-caliber, savvy owners like...2023-05-0227 minHip to Heart Birth Boss™Transforming Your Doula Business By Shifting Your MindsetAs a birth or postpartum doula, you have an infinite amount of clients. People are always having babies!So it truly saddens me when I see doulas who have the mindset that they can't get clients, they have to take more courses in order to get clients, or you have to offer 50 million different services.This mentality is so negative and comes from how we are taught as new doulas.The truth is, you can get clients without having to take more courses or offer a ton of services. All it takes is...2023-04-2414 minHip to Heart Birth Boss™Care For More Clients By Working LessSeems crazy right? Caring for MORE clients by working LESS...Actually, it is totally possibly if you work smarter... which is exactly what this episode teaches you.Three things you can start to think about are:Streamlining to one to three main things that all ultimately serve the same clientNot choosing all offers/services that require in person hourly care or education. Examples are digital courses, becoming an affiliate, virtual classes, products, memberships and starting a doula agencyFigure out a...2023-04-1020 minHip to Heart Birth Boss™Should I Start A Doula Agency?I hear these excuses all the time....❌ I don't have enough time❌ It's too much money❌ I can’t step away from clients right now❌ I don’t want to manage people❌ I don’t want others representing my businessI'm going to give you some tough love.... these are all excuses that are holding you back. Holding you back from having more time, from having a work life balance, from making the type of money that you want to make.The truth is that you're afraid of...2023-03-1417 minHip to Heart Birth Boss™The Birth Boss Summit 2023 w/ Darcy SauersThe Birth Boss Summit 2023This event is hosted by The Doula Darcy and me and is one that is near and dear to our hearts because of our shared passion for helping birth and postpartum professionals to embrace their gifts, build successful businesses, and make an impact on the community.The Birth Boss Summit is a 2 day virtual conference packed full of expert speakers, networking opportunities, and prizes. You'll walk away feeling inspired, equipped with the knowledge and tools you need to succeed in your business, and connected with a community of like-minded professionals. This...2023-03-0624 minHip to Heart Birth Boss™An Epic Doula Journey with Jodi GravesIn this episode I'm chatting with Jodi Graves, Owner of Michigan Family Doulas, Clinical Nutritionist, Certified Birth & Postpartum Doula, Newborn Care Specialist and Infant Feeding Specialist. Jodi talks about her personal journey to becoming a doula and how her own births played a big part in it, how she started out and where she has taken her passion for birth and postpartum care... it's pretty incredible! You can find Jodi Graves at:https://michiganfamilydoulas.com@teawithjodi@michiganfamilydoulasYou can find me at:www.hi...2023-02-2138 minHip to Heart Birth Boss™Go From Surviving To Thriving In Your Doula Business Doulas are experiencing burn out at an alarming rate.The standard business model of working at an hourly rate is causing doulas to work way too many hours in order to be able to sustain their lifestyles.Unfortunately, this puts doulas at risk of burn out due to the physical and emotional labor required as part of the job. Burnout can lead to exhaustion, overwhelm, a decreased ability to perform at your best or even physical illness.Solely focusing on clients, and not creating other streams of revenue in your doula business means y...2023-02-1318 minHip to Heart Birth Boss™You Can Have It All As A DoulaWhen you become a doula, you learn how to take care of pregnant, birthing, and postpartum parents, but you don't necessarily learn the ins and outs of business. Sure, some trainings include business classes, but they are usually a one size fits all approach, which unfortunately doesn't work for everyone.But the truth is that as a doula, you need to have a good handle on business basics in order to make sure your practice is successful. You need to understand the different types of business models so you can pick one that is right for your...2023-02-0616 minHip to Heart Birth Boss™Strategically Planning Your BusinessWhen you think about starting your birth or post part of business are you focused on the care that you’re going to provide or are you also thinking about building a solid foundation for your business that will evolve with you as your business grows?It’s important to think about the services you were going to offer and your business and how you were going to handle that expansion. What do you need to make to survive, but also to thrive? The answers to those questions take some strategic planning.When setting up your...2023-01-3023 minHip to Heart Birth Boss™5 Ways to Grow Your Birth + Postpartum Business This YearThere are so many options when it comes to growing and scaling your birth and postpartum business… and no two businesses are exactly alike.* Adding a service* Teaching a new class for clients*Creating a professional training* Selling a product*Transitioning into an agency modelThere are so many ideas!You can find me at:www.hiptoheart.comhttps://www.instagram.com/hiptoheartApply to the Agency Masterclass here: https://www.hiptoheart.com/agency-transition-classJo...2023-01-0927 minHip to Heart Birth Boss™Insurance Reimbursement for Doulas in 2023Did you know that most major health insurance companies will be covering birth and postpartum services starting January 1, 2023? Listen in while I chat with Phyllis Murphy, owner of Medical Elements Billing, as she answers important questions about doulas taking insurance directly. What will the process be for doulas to start accepting insurance?What are the benefits for the doula?How will doula agencies be set up?You'll get the answers to these questions and more!You can find Phyllis at:Medical Elements Billinghttps://medicalelementsbilling.com...2022-12-2637 minHip to Heart Birth Boss™Growth in BusinessYou need a solid plan to grow your business and a map to take you there!If you decide growth is right for you, it may come with a larger time commitment, possible financial investments and more decisions you’ll have to take responsibility for.Is it worth it?My answer is YES. Hands down YES. In every way possible YES.I share lots of different ways to grow, how to ensure success in expansion and questions to ask yourself to make sure it’s right for you at this time....2022-12-1251 minHip to Heart Birth Boss™The Process that Sells!Hey Birth Bosses! In this episode I will share my proven process that turns client inquiries into signed contracts. I will go over the specific things I do (and don't do!) that make birth and postpartum clients see the value in my services and want to invest their time and money with me.You can find me at: hiptoheart.comhttps://www.facebook.com/hiptohearthttps://www.instagram.com/hiptoheartJoin my Facebook group for Birth Professionalsht...2022-12-0546 minHip to Heart Birth Boss™Goal Setting for 2023!Ready to kick off 2023 with a bang? Join me as I walk you through taking a look back at your previous year, and also how to look forward and set your intentions for the upcoming year and the goals you’d like to achieve.In this episode, I share all the details you need to set SMART goals for yourself and your business, that will not only help you get prepared for 2023 but also help you set a solid outline and accomplish all of the incredible things you desire!...2022-11-1547 minHip to Heart Birth Boss™Time is…well, EVERYTHING - with Jamiee CampanellaShownotes - Time is…well, everything.with Jamiee CampanellaAre you ready to not only become the master of your time but also learn the skills and resources needed to help YOU as a birth boss, and prepare your clients in one of the most transitional periods of their lives to be masters of their time too? In today's episode, we are talking with Jamiee Campanella of the Jamiee Campanella company, She is the creator of a pro...2022-11-0724 minHip to Heart Birth Boss™New Doulas, This One is For You! - with The Doula DarcyBeing a new doula, you know you have the care part down. You’re going to be an incredible doula, and go out and make a huge difference for expecting parents and families, but you’ve got 1001 questions about all the pieces that go into the business portion of being a doula. The Doula Darcy and I quickly realized we needed to create something that was fairly easy, straightforward, inexpensive, and quick to help serve new doulas. This is where the creation of the Day for New Doulas came in....2022-10-3126 minHip to Heart Birth Boss™Networking Using Events with Lynn NevilleNetworking, connecting, and collaborating…Three of my favorite topics, and on this episode Lynn Neville who is a multi-passionate online business owner that specializes in lead generation, content strategy, and networking and online events. She is going to share with us why these 3 things are vital for business owners.Tune in to learn how to grow your audience and get more leads with really simple tools and strategies that will get you the results you want without all of the overwhelm. ...2022-10-2421 min
Hip to Heart Birth Boss™V is for…Typically as birth workers, the letter V is for vagina…but not today. Today, V is for value. You’re likely thinking okay, how can I offer more value to my clients? While, yes, that is vital, there are also other areas where you need to be focusing on the value of things within both your business & life in order to find success as a birth worker that you long for while keeping it aligned with the lifestyle you have and desire.Tune in to find out where you may need to b...2022-10-1717 min
Hip to Heart Birth Boss™Having It All with Jayne HavensDo you have the deep desire to have the flexibility and freedom to grow in ways that work for you, your business, and your family while maintaining an identity for yourself? Do you have the desire to have it all in life & business?If so, youre in the right place. Join Jayne Havens and I as we chat about how we have been able to create this within our own lives and business. Jayne was able to create this for herself through the creation of Center for Pediatric sleep management, which...2022-10-1027 minHip to Heart Birth Boss™The Birth Boss Academy is Here!Are you struggling to find the resources that you need for your birth business to be successful? Do you desire something that meets you where you are in your business, and aids you in fulfilling your desire to create more freedom in your life while also being able to grow, scale, and reach a huge community of people that you know need your services? Then I have the perfect thing for you. Tune into this episode as I share with you all about The Birth Boss Academy, a program that I c...2022-09-3022 min
Hip to Heart Birth Boss™Launching Your Course with a Live WebinarSo, you’re ready to launch a course, but not sure where to start or how to market it? This episode is for you! I will take you through step by step all the things I do within my business to launch a course with a live webinar (my favorite way to launch courses) and what I have found to bring the most success with the launches. After this episode, you will have all the steps, information, and tools you need to have your own successful launching of a course with a li...2022-09-2613 minHip to Heart Birth Boss™Net Work-ItLet’s talk about networking and the overall lowdown on how and why you need to be doing it in your business. Networking allows us to connect with other professionals that share our ideal clientele, so ultimately, we are able to give our clients the most comprehensive care we possibly can, just by offering our services and helping them find other services that can be helpful. We are going to dive into the nitty-gritty of who to network with, and why we want to network with them. Be sure to head on...2022-09-1917 minHip to Heart Birth Boss™A Course Created with Kerry IngramIf you’ve tuned into this podcast before, you know I am a huge proponent of education and also passive income. The combination of the two would be a digital course, and it’s something that I think we all can utilize as birth bosses and business owners.Join me as we kick off a series of episodes called A Course Created here on the podcast. Today we have Kerry Ingram, founder of Community Supported Postpartum, join us as we chat about all the details behind the incr...2022-09-1225 minHip to Heart Birth Boss™The Laundry ListDo you have the ever daunting “laundry list” sitting before you as summer comes to an end? Being both a business owner and a Mama can leave some things on the back burner during certain seasons. However, instead of approaching your laundry list with a feeling of overwhelm, I’m going to give you the tools that I use myself within my business that help me stay on task, prioritize, and knock out those ever daunting tasks that may have sat untouched during the summer m...2022-09-0519 min
Hip to Heart Birth Boss™Sustainable Social Media with Stacey WodinMy social media guru, Stacey Wodin, is here to chat with us about the ins and outs of Instagram. Last week's episode “Reels for Reals” got great feedback, so we are going to continue the conversation about Instagram and answer some questions that came up.Come join us as we chat about social media sustainability. We are going to guide you on the ins and outs of what you should be doing and how you should be showing up on Instagram, specifically as a business owner in the birth and postpartum fiel...2022-08-2940 min
Hip to Heart Birth Boss™Reels for RealsIs your immediate reaction “ugh” when you are told you should be doing reels?Most of the time, that has been my reaction as well. But, it’s become more and more prevalent how effective reels are in the social media world.Reels are the best way to reach people who may not follow you, so even though there may be some initial resistance, after listening to this episode, you’ll have some tangible tips so you can start creating in a way that feels more natural and aligned.I’m going to share with...2022-08-2212 min
Hip to Heart Birth Boss™How to Make Big Business DecisionWondering how to make big decisions within your business? In this episode, I am going to break down a few different steps and things to consider when it comes to making any bigger decision within your business, and also offer you a couple of questions to ponder on why you may be feeling some resistance and even fear over making these decisions in the first place.If you’d like some additional training on what you can do to grow your business without stretching yourself even thinner with the hours you do...2022-08-1513 min
Hip to Heart Birth Boss™Snooze Revenue: Part 2If you missed last week's episode, stop here and go back and listen to Episode 15 - Snooze Revenue: Part 1. If you've already listened, you’ve already been introduced to the concept of Snooze Revenue. In this episode, we are going to talk about a way you can create this passive income through the creation of courses.We will break down the process so you can get clarity on what you could create courses on that fit you and your business, and help you start mak...2022-08-0819 min
Hip to Heart Birth Boss™Snooze Revenue: Part 1Are you ready for your business to make money while you sleep? This episode and the next are a 2 part series all about snooze revenue, and how you can create that passive income within your business to support you to live and work however you envision.Listen in to learn about what snooze revenue is this week, and next week we will go into deeper detail on how to create a few different things that will help you bring in passive income!2022-08-0111 min
Hip to Heart Birth Boss™Finding Your Passion with Denise MelvinWondering how to find your passion within the birth industry? My friend & colleague Denise Melvin, is joining us to chat about her journey and progression through different specific areas in this industry. She is going to share how to navigate what you may want to dive further into based on your desires and how you’re wanting to show up and provide care and truly find your passion within the industry.Denise is the owner of My Happy Newborn, she is a former nanny, turned newborn care sp...2022-07-1823 min
Hip to Heart Birth Boss™4 Tips for Staying Productive This SummerSummertime as a business owner and mama can be rather difficult when you’re trying to be productive while also actively showing up for your littles. I want to remind you, that even though it can be difficult to manage your business while the kids are home for the summer, it is more than possible to enjoy and be successful with both.In this episode, I am sharing four tips that will help you maintain realistic expectations for yourself and your clients, stay productive with your work, and of course, enjoy th...2022-07-1113 min
Hip to Heart Birth Boss™Benefits of Creating a Facebook GroupCurious as to what the benefits of creating a Facebook Group for your birth business are? Then look no further!In this episode, I’m going to share with you how to start & grow a Facebook Group, but also the many different benefits of having one as a business owner.Creating & growing a Facebook Group has been one of the best things I have done for my birth business. I can’t wait for you to get the information and encouragement you need from this episode to go out...2022-07-0422 min
Hip to Heart Birth Boss™The Ultimate Guide to Creating Your Logo with Kristen MuroWhen starting your business and getting into the birth world it can easy to be so excited and caught up in the work you’re planning to do that you don’t really consider your business branding, and how to make it something really effective that will benefit you and your business long term. Kristin Murrow, Brand Strategist + Web Designer, and owner of In Love and Wonder. Kristen does brand & web design specifically for the birth and postpartum community and knows the ins and o...2022-06-2736 min
Hip to Heart Birth Boss™How to Get a YES After Every InterviewIf you’re ready to start getting a yes after every interview with new prospective clients, then this episode is for you! Join me as I share some of my favorite tips & tricks that will help you kickass every time you interview & help you start making choices intentionally every day in your business that will set you up for continued success. You can find me at: hiptoheart.comhttps://www.faceb...2022-06-2024 min
Hip to Heart Birth Boss™Do You Find Your Niche or Does it Find You?Are you wondering how to find your niche within the birth community, or what your niche could or should be? Shoshana Steiner is joining us to chat about niche markets within the birth community and shares with us her experience and journey into birth work. We are going to chat about how different niches develop, how they can blossom, and how to continue to build on them.I encourage you to come listen to this episode where we chat about how we found our n...2022-06-1327 min
Hip to Heart Birth Boss™Leveling Up Your Biz at The Birth Boss SummitA few years back, The Doula Darcy and I connected and through conversation had an AH-HAH moment of how incredible it would be to have these conferences that other professions did on a regular basis. Through that conversation, The Birth Boss Summit was born.It can be so easy in the birth professional world to become consumed with which training we should do next: birth doula, postpartum doula, childbirth, etc…, that we end up forgetting about the business side of things, and how incredibly important it is. You could be the gr...2022-05-3022 min
Hip to Heart Birth Boss™Building Your Business Foundation: Client CorrespondenceClient correspondence is a huge part of being a successful business owner, but it can be easy to get stuck in what to do and when. Then there's also the time suck that comes from sitting down at the computer to respond to all the things.In this episode, I’m going to share with you the process I use to help keep everything flowing smoothly within my business. Client correspondence doesn’t have to feel overwhelming. I’m going to break down my process & explain how these processes can be built with automation to sav...2022-05-2314 min
Hip to Heart Birth Boss™2 Easy Ways to Add Passive IncomeWhen you want to build a birth business, a huge part of that is strategizing the growth and figuring out ways to scale. An incredible way to do this is through creating passive income. In this episode, I’m going to share with you 2 easy ways that I use passive income within my own business, and that you can easily make work for your specific birth business as well.That way you're not trading more time for more money, but will also reap the benefits financially, with your time, AND with gre...2022-05-1620 min
Hip to Heart Birth Boss™Building Your Business Foundation: ContractsYour contract is one of the most important things to have prepared within your business. Before you even start taking clients, you want to make sure you have a solid contract in place because the clients will come, and you want to be ready when they do. I’m going to cover some of the most essential things to include within your contract and fill you in on why it’s so important to always have a contract when you are providing any service for a client. Your contract gives you a soli...2022-05-0929 min
Hip to Heart Birth Boss™Permission GrantedAs business owners, it can be so easy to forget to give ourselves the amount of care that we need. The way we are caring for ourselves, directly affects how we are able to show up as caregivers. Both within our families and our business. The most important thing we can do for ourselves, and for our business is be on our A-game. While it’s not realistic to ALWAYS be on our A-game, we want to be as much as we are able, and that really comes down to taking the...2022-05-0222 min
Hip to Heart Birth Boss™Collaboration over Competition with The Doula DarcyIt’s easy to get wrapped up in the idea that we are in competition with those that are doing the same thing as us. The Doula Darcy is joining us in this episode so we can share with you why that simply doesn’t have to be true and how collaboration is truly the best option, especially in the field of being a birth boss.We would know! We’ve done it. The Doula Darcy and I came together in the same field, in similar locations, and have created something truly...2022-04-2528 min
Hip to Heart Birth Boss™Growth!As business owners, growth is always something that is at the forefront of our minds. Whether it’s growth financially, or growth to reach more of those that need us and our services. In this episode, I’m sharing with you how I was able to move from the place of feeling as if I was capped off at a ceiling with my business as a solopreneur, to realizing that there is no glass ceiling and I was able to create whatever I desired with my business.I’m going to share...2022-04-2520 min