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Joe De Sena

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The Ready State PodcastThe Ready State PodcastJoe De Sena: Resilience, The Quitters Office, and Life Lessons from a Crime BossJoe De Sena is the founder and CEO of Spartan, the world’s leading endurance sports brand. He has built Spartan into a global fitness and wellness brand, with a 10 million+ community of athletes across the globe. Under his leadership, Spartan’s portfolio of brands has grown to include Spartan Trail, DEKA, La Ruta, Tough Mudder, and HIGHLANDER. Joe is also a New York Times bestselling author of a number of books.We get into the origin of Spartan, Joe’s love of suffering (and torturing others?), and the amazing ability Joe has of inviti...2023-02-2357 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaThe Power of Friendship: Combating Loneliness and Boosting Success / Dr. Marisa G Franco & Joe De SenaDo you feel like you have fewer friends than you used to? You're not alone. People all over the globe are reporting having smaller social circles and feeling more isolated. In this episode of "Spartan Up," host Joe De Sena talks with Dr. Marisa G Franco, author of “Platonic: How the Science of Attachment Can Help You Make—and Keep—Friends,”  about the loneliness epidemic and the importance of friendship for success and happiness. From joining a club or activity group to taking the initiative to reach out to others, Dr. Franco offers practical advice for combating loneliness and making ne...2022-12-0719 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaCan you Increase Willpower? Joe De Sena and Professor Roy BaumeisterWe all know that self-control is important, but few of us know how to actually develop it. Joe De Sena, founder & CEO of Spartan, asks Professor Roy Baumeister, an expert in the field of self-control, how to build this essential muscle. Self-control or willpower - is about habit-forming and setting yourself up for success. Professor Baumeister's advice is simple but effective: start small, set goals, and be consistent. By following his advice, you can develop the self-control you need to achieve your goals. Professor Roy Baumeister is a world-renowned psychologist who has spent his career researching self-control...2022-11-2333 minThe Hard Way With Joe De SenaThe Hard Way With Joe De Sena5 things You Should Learn from the Native WarriorS / DJ Vanas and Joe De SenaNative American author, speaker, and veteran DJ Vanas is the author of "The Warrior Within," a book about the importance of service, discipline, and courage. Joe De Sena, founder & CEO of Spartan Race, asked DJ Vanas what he believes makes a great Warrior. "Someone who leads by example, and at the end of the day, somebody who has dedicated their life to service, to their tribe, to their people. It's all about making a contribution. That's what the warrior role comes from. And it transcends age, race, gender, and stage of life. These principles that...2022-11-0927 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Switch Negativity Off / Mark Divine & Joe De SenaIf you're constantly feeding yourself negativity, fear, and anxiety, then that pathway gets locked on. It's like the railroad switch gets rusted and gets stuck on. Mark Divine, retired Navy SEAL and founder of the SEALFIT and Unbeatable Mind, talks with Joe De Sena, founder and CEO of Spartan,  about the importance of maintaining discipline in your daily routine, even when external factors make it difficult. If we allow ourselves to be constantly bombarded with negativity, it can lead to a permanent state of anxiety and depression. Making a commitment to our routines and rituals can help us stay f...2022-10-2637 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat Happened in Afghanistan and Why it Should Matter to You / Lt. Col. Scott Mann (ret) & Joe De SenaWhen the US abruptly left Afghanistan a group of veterans took matters into their own hands to rescue their Afghan allies and partners.   "What does a promise mean to you? And how far would you go to honor it?"   Lt. Col. Scott Mann (ret) is a veteran and author of the New York Times bestseller “Operation Pineapple Express.” He is the founder of The Hero's Journey, a nonprofit that helps veterans and military family members connect to their story.   Scott talks with Joe De Sena (CEO & Founder of Spar...2022-09-1527 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Optimize Your Diet with Performance Chef Mario Limaduran & Joe De Sena Do you want to get optimal performance? You've probably been told to eat healthy and exercise, but if you're not seeing the results you want, then this episode is for you. In this episode you will learn: 1. How do we define 'processed food'? 2. What is the best diet for performance? 3. What are the different diets for different sports and activities? Here's a breakdown of what is covered: [00:02:20] - What should Joe De Sena feed his kids. [00:13:03] - How do we define processed food. [00:14:41] - Different...2022-08-3126 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaLongevity Secrets / Kien Vuu MD and Joe De SenaAs an infant boat refugee he nearly died of dysentery, Kien Vuu arrived in the U.S. with his parents with no money. Overcoming poverty and racism, he became a “successful” physician. Vuu's new book "Thrive State" is a blueprint for optimal health, longevity and peak performance.   He speaks with Joe De Sena, founder and CEO of Spartan Race, about the 7 things you can do to influence the expression of your DNA and increase longevity.  They also talk about resilience, that national crisis in health, and Kien's immigration story.   LINKS: Kien’...2022-08-1623 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaChange Your Life in 12 Hours / Joe De Sena & Colin O'BradyColin O’brady is a 10-time world record breaking explorer. He was the first person to cross Antarctica solo, unsupported and fully-human powered, and has rowed a boat across the treacherous Drake Passage. He’s found a way that ANY person can change their life in just 12 hours.  He and Joe de Sena , founder and CEO of Spartan, talk about it on this episode of the Spartan Up podcast.   LINKS:More about the 12 hour walk ​​https://12hourwalk.com/ More about Colin https://www.colinobrady.com/ SPONSORS:2022-08-0229 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaUnlocking Business Growth /  Alex Hormozi and Joe De SenaBig things take time. That's Alex Hormozi's number one business tip. Little did he know that was 100% in alignment with Joe De Sena's philosophy.  By the age of 32, Alex Hormozi and his wife Leila’s portfolio of companies surpassed $85M in annual revenue spanning, Joe De Sena (founder & CEO of Spartan) invited him on Spartan Up podcast to learn more. Listen to hear how this growth & monetization expert thinks about business, fitness and longevity. LINKS: Hormozi on Instagram https://www.instagram.com/hormozi/ Acquisition.com...2022-07-2129 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhere Should You Work? / Joe De Sena & Craig JamesCraig James is a friend of Joe De Sena (founder and CEO of Spartan Race), and they are talking about what almost everyones talking about - remote work vs in person work.  You probably know Joe's take, but what do the studies say? What do professionals in the business of work spaces say?   Craig is the founder of DWELLoptimal. The idea is that extended stay business travelers need to be productive while on the road. Craig spent 20 years on Wall Street and 8 years in Hong Kong.   He and Joe will talk abo...2022-06-2128 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat's the Power of One More? / Ed Mylett & Joe De SenaMindset matters.  Actions matter. Tactics matter. The power of "one more" is as effective as it is simple. In this conversations withJoe De Sena, Spartan Race founder and CEO, Ed Mylett explains the origins of his ideas that combine thoughts and actions to unlock massive change. How his father tried one more time to get sober, how he took one more breath, how he wished he could have one more day with him and how today Ed Myeltt has built an identity around always doing one more of the things that matter - one more rep at the gym, one m...2022-06-0128 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaThe Four Quadrants of Success / Joe De Sena & Austin SpeckTo be successful Austin Speck, CEO of Titan Brands, uses a formula that balances 4 areas - Intellect Quotient, Physical Quotient, Emotional Quotient and Spiritual Quotient.   He and Joe De Sena, Spartan founder and CEO, talk about how they manage each in their personal and business lives.   LINKS: https://www.linkedin.com/in/austinspeck https://www.titan.fitness/ This episode of Spartan Up is brought to you by the EXOGEN ultrasound bone healing system. EXOGEN is a non-invasive treatment option that can help heal yo...2022-05-2427 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaMove the Body Heal the Mind / Joe De Sena & Jennifer Heisz, PhDYour brain evolved to prevent you from moving, to conserve energy, because there was a time when humans needed  a lot of energy to hunt and to gather food. We don't have to do that now, but the brain is still set up to conserve energy. But if you can overcome that resistance and MOVE you unlock the most powerful medicine in mental health.  This episode explains how exercise can improve focus, memory, depression, anxiety and sleep.  How much exercise you need to do.  And some simple recommendations to encourage the release of the chemicals your brain wants more of.2022-05-0331 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Find a Life Worth Living / Ryan “Birdman” Parrott & Joe De SenaFeel a lack of motivation?  Find a problem that needs to be solved. Ryan joins Spartan Race founder and CEO Joe De Sena to talk about it. He enlisted in the Navy after watching the Twin Towers fall on 9/11, and Parrott served eight years as a U.S. Navy SEAL completing three combat tours to Iraq before being assigned to Advanced Training Command as an Instructor.     He saw the need for better burn care, he started Sons of the Flag. Today he sees a need for better physical education and he's starting the The Human Perf...2022-04-2625 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAmerica’s Worst Mom / Lenore Seknazy & Joe De SenaToday’s kids are smarter and stronger than our culture gives them credit for. Kids need independence to learn the skills they’ll need as adults.   After her column "Why I Let My 9 Year Old Ride the Subway Alone" created a media firestorm, Lenore Skenazy founded the book, blog and movement, “Free-Range Kids.” Today she is president of Let Grow, the nonprofit making it easy, normal and legal to give kids back some independence.    Learn More About Let Grow: https://letgrow.org/   “Free-Range Kids” https://amzn.to/3JWEd68  2022-04-1930 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaNever Give Up Joe De Sena & Jericho Project's Chuck EtchisonChuck Etchison founded the Jericho project after 20 years of heroin addiction and incarceration. Spartan Up host Johnny Waite was at our trail race, the Golden Gate classic in San Francisco, back in November. There was a group of guys, about 30 of them, all there to volunteer. He said these were interesting guys, these are hard guys, you could tell that they'd spent some time in trouble. But Johnny said he'd never seen such friendly, helpful, engaging, enthusiastic people. 30 of them did the work of 300. One of them told him about the Jericho project, that these are all guys who've been...2022-04-1228 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaShould You Do Hard Things? Anna Lembke MD and Joe De SenaWhat does the science say? Anna Lembke MD, Professor and Medical Director of Addiction Medicine at Stanford University and author of "Dopamine Nation," says yes! She explains, in terms we can all understand, why this is the case.  How does your reward system work? How have human interactions been “druggified”? If Buddha said take the middle path, why is it that today we need to take the hard path?   Anna Lembke, MD’s book Dopamine Nation https://amzn.to/3ua8Lgn More about Anna Lembke, MD https://www.annalembke.com/   Joe De...2022-04-0534 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaIs that even food!? Max Lugavere and Joe De Sena on What You Should Eat and WhyWhat's the Perfect Diet? Max Lugavere weighs in with Joe De Sena (founder & CEO of Spartan).. Vegan, Vegetarian, carnivore?  Should you eat breakfast?  AND why does all of it matter so much! Max Lugavere, is a health and science journalist, watched his mother's fast decline and started a journey to understand how to best extend his own health span.  He's the author of Genius Foods, Genius Life and his new book Genius Kitchen and the host of the podcast "The Genius Life." Genius Kitchen https://amzn.to/3Nz17nw Genius Foods https://amzn.to...2022-03-2938 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaCoach's Advice / Joe De Sena with De. Haley PerlusShe coaches Olympians and Fortune 100 Execs, what do they have in common? They all need this unique blend of advice. Athletes train 90% of the time and perform 10%, the rest of us reverse that. Multitasking will not yield the best performance Be the fastest at RECOVERING when you lose Admit your fear Focus on the process to gain confidence Feedback means someone believes you can improve Prioritize, use this concentration grid exercise to practice focus   Dr. Haley Perlus https://drhaleyperlus.com/   Joe De Sena’s Parenting book “10 Rules for Mental Toughness for Famili...2022-03-1526 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow Stubborn Do You Have to Be to Win? Joe De Sena & Alex KopaczAlexander Kopacz won Olympic gold in the two-man bobsled in 2018. Was it grit, determination, stubbornness, or an inability to face losing? He joins Spartan Race founder and CEO Joe De Sena on the Spartan Up podcast to talk about the physical and mental challenges of competing at that level and what you can learn from his experiences.   Thank you to our friend Jason Nacey from USANA for introducing us to Alex.   Joe De Sena’s Parenting book “10 Rules for Mental Toughness for Families” https://amzn.to/3JrN6oz   The Tough Bib...2022-03-0824 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDo Less vs Get It Done! / Joe De Sena and Jessie KanzerThe author of "Don't Just Sit There, DO NOTHING: Healing, Chilling, and Living with the Tao Te Ching" goes head to head with Spartan Race CEO and Founder Joe De Sena.  Joe's answer to everything is do more, and do it sooner. Just get it done.  Today he sits down with Jessie Kanzer to talk about the Tao Te Ching, her book and why she says sometimes it's best to do nothing.   More about Jessie Kanzer Her website https://jessiekanzer.com/ Her book https://amzn.to/3v7PeOy   Jo...2022-02-2234 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAre There Human Limits? Mad Scientist Chris Duffin & Joe De SenaFor Chris Duffin, balance means giving everything you have to everything that's important.  Don't be limited by your own comprehension. In his conversation with Spartan founder and CEO Joe De Sena, Duffin explains why he named his brand Kabuki Strength, what three things are necessary for great achievements, and his unique and powerful take on balance.     More about Chris Duffin  Buy his book: https://amzn.to/3rKVuJP www.chrisduffin.com  www.kabukistrength.com  www.bearfoot.store  www.buildfastformula.com  Follow Chris on Instagram https://www.instagram...2022-02-1534 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaIs there a Better Fitness KPI? / Joe De Sena & Mike PalazzoDon't ask how long you'll live.  Ask how long you'll be HEALTHY enough to enjoy life. What if you assessed your body by what it can DO rather than what it looks like or how long it will last? Is this the start of a newer, better fitness KPI?   Joe De Sena, founder & CEO of Spartan, talks with friend, trainer, and wrestling coach Mike Palazzo about the state of fitness and basic steps anyone can take to make improvements. Including the 6x around the car, take every stair and put the groceries on the shelf wo...2022-02-0931 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHere’s why you can’t focus / Joe De Sena and Johann Hari“Stolen Focus - Why You Can’t Pay Attention and How to Think Deeply Again,” by Johann Hari examines the internal and external causes of our shrinking ability to focus.  He joins Joe De Sena, founder and CEO of Spartan, to talk about his research.  You’ll learn how your ability to focus is under attack and what you can do about it.   Buy “Stolen Focus” https://amzn.to/3s8oYjU More about the book and research https://stolenfocusbook.com/ More about Johann Hari https://johannhari.com   Joe De Sena’s Pa...2022-02-0231 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDo you Have a Confident Mind? Joe De Sena and Dr Nate ZinsserWest Point Performance Psychology Director Dr. Nate Zinnser talkies with Spartan founder and CEO Joe De Sena about tactics he uses with high performers and shares an easy daily self assessment tool you can use at home. Dr. ZInsser’s Book “The Confident Mind” https://amzn.to/3fX6FZi Joe De Sena’s Parenting book “10 Rules for Mental Toughness for Families” www.spartan.com/10Rules The Tough Bible - the best information from Spartan Up all in one place Spartan.com/toughbible 2022-01-2525 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaKathrine Switzer Changed Marathons Forever, with host Joe De SenaYou’ve seen the iconic photo of the 1967 Boston Marathon race official attacking female registered racer Kathrine Switzer. She went on to become the first registered racer to complete the Boston Marathon and continues to believe in the power of running to change lives.   She and Joe De Sena, founder and CEO of Spartan, find they have a lot in common.    This episode of Spartan Up is brought to you by SuperBeets Heart Chews. RIGHT NOW, you can get a free THIRTY DAY supply with your first purchase at www.SuperBeets.com/spartan 2022-01-1823 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaJoe De Sena’s Message for 2022Joe talks about a few of the big projects he and the team have been working on to spread the message of grit and resilience, drops in a superpowered sleep and focus tip from Andrew Huberman, and closes with a 2022 message to all of you. PLUS the first stories from behind the scenes of the new CNBC show “No Retreat” that premiere’s this February. This episode of Spartan Up is brought to you by JUNK, the official headband of Spartan pros. JUNK produces the best headband, guaranteed to work as hard as you do. Visit...2022-01-1114 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaYour Brain on Food / Joe De Sena & Dr Uma NaidooNutritional Psychiatry. Dr. Uma Naidoo, a Harvard-trained psychiatrist, Professional Chef, and trained Nutrition Specialist, offers simple tips to help you stay on track.  She's the Director of Nutritional and Lifestyle Psychiatry at Massachusetts General Hospital and wrote the best seller "This Is Your Brain on Food." She joins Joe De Sena, founder & CEO of Spartan, on today's episode of the Spartan Up podcast.   “This is Your Brain on Food” https://amzn.to/3pnXXc9 Dr.Uma Naidoo https://umanaidoomd.com/   This episode of Spartan Up is brought to you by FITAID...2021-12-2826 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaLearn to Strengthen Your Focus / Joe De Sena & Dr Amishi JhaYou can build your capacity for attention and focus, just like you build your muscles. Today's guest Dr. Amishi Jha is a professor of psychology at the University of Miami and is the Director of Contemplative Neuroscience for the Mindfulness Research and Practice Initiative, which she co-founded in 2010. Her work has been featured at NATO, the World Economic Forum, and The Pentagon. She joins Joe De Sena, founder & CEO of Spartan, to explain how you can use simple focus exercises, like push ups for the brain, to strengthen your attention, focus, and mental resilience.   Dr A...2021-12-2128 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat's Really In Your Food? Joe De Sena & The Food BabeThe Food Babe, Vani Hari, lived on soda, fast food, and processed food (the typical American diet.) It landed her in a hospital. That's when the research on food ingredients, additives, and chemicals that became "the Food Babe" began. Vani and Joe De Sena, founder and CEO of Spartan, share a passion for clean food, even when it has become socially difficult.   At the end of the interview, Vani shares a surprising tip for a better diet - turn of the TV!   More About Vani The Food Babe http://foodbabe.com/ Follow her on Instagram ht...2021-12-1643 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaSleep and Resilience / Joe De Sena and Dr. Kirk ParsleySleep is the platform that all good health sits upon, says Dr. Kirk Parsley. A Navy SEAL who became an MD "Doc Parsley" found that almost all the high-performing patients he worked with had sleep issues. The more he studied it, the more he found out about the importance of sleep for resilience and performance. Today he talks with Joe De Sena, Spartan founder, and CEO, who has always said "I'll sleep when I'm dead." Dr. Parsley lectures worldwide on sleep, wellness, and hormonal optimization and is currently completing a book on sleep and health optimization.   2021-12-1431 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaGeek out on Your Metabolism / Joe De Sena with  Apo Atsalakis & Alex WischGreek scientist Apostolos Atsalakis, founder of PNOE, and athlete Alex Wisch join Joe De Sena, founder of Spartan, to talk about metabolism, zone workouts, and VO2 max. Apo is the co-founder of PNOĒ which adapts a breath analysis test that was known for over a century, to allow the mass adoption of metabolic analysis (RMR and VO2Max testing). He graduated from the University of Cambridge, joined Y Combinator with PNOĒ in 2019, and has joined the Fortune 40 under 40 Greek list. He loves windsurfing and strength training. Alex Wisch is the founder of Wisch Fit. During th...2021-12-0117 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaPlaying the Hand You're Dealt / Joe De Sena & John Henry“Someone took the hand you’re complaining about and won with it” said John Henry. A Dominican-American entrepreneur and investor. Henry has been named to the Forbes 30 Under 30, Inc 30 Under 30, Adweek Creative 100, The Root 100, and Ebony Power 100 lists. John Henry,  Cofounder and Co-CEO of Loop, and Joe De Sena, founder and CEO of Spartan, talk about what makes a win.  The hand?  The player? The game?  All three? John Henry on Twitter https://twitter.com/JohnHenryStyle John Henry on Discord discord.gg/loop Loop https://www.ridewithloop.com/ Joe...2021-11-2423 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhy Play the Long Game? Joe De Sena & Dorie ClarkAre you doing future you any favors? Dorie Clark, author of "The Long Game" talks with Joe De Sena, founder & CEO of Spartan, about the value of thinking long term and taking time to think strategically. Dorie Clark has been named one of the Top 50 business thinkers in the world by Thinkers50. She is a keynote speaker and teaches executive education at Duke University. She is also the Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You and Stand Out, which was named the #1 Leadership Book of the year by Inc. magazine. A...2021-11-1630 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAn Expert on Failure / Joe De Sena and Jim Harshaw JrSuccess through Failure - that’s the name of Jim Harshaw Jr’s podcast, he and Joe De Sena (founder & CEO of Spartan) examine attitudes toward failure and the power it can have in your life. Jim also shares his 4 part framework - a framework he discovered was in place in all of the most successful periods in his life.  The episode ends with a candid discussion between Joe and Jim about how they each choose to apply these principles.   Jim Harshaw Jr. is an NCAA Division I All American wrestler, former NCAA Division I head coach, and pe...2021-11-0935 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaLessons from Pro Baseball / Brandon Guyer and Joe De SenaWhat can Spartans learn about high performance from professional baseball? Brandon Guyer spent seven years as a Major League Baseball outfielder, now he coaches athletes and he's trying his hand at Spartan Races. In the Spartan Up podcast interview, he tells Joe De Sena (founder and CEO of Spartan) how he got to that elite level and his advice for you.   Guyer spent seven years as an elite professional athlete. He's extremely competitive and driven, and when he decides to commit to something, he goes all-in. So when he decided to sign up for his S...2021-11-0228 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow do you get the resilience you need? / Joe De Sena and George BonnanoToday we take our quest for resilience to the next level with data-backed insights from George Bonnano, Professor of Clinical Psychology at Columbia University where he heads the Loss, Trauma, and Emotion Lab which has studied resilience in the face of extreme adversity for 25 years. He's the author of the new book "The End of Trauma: How the New Science of Resilience Is Changing How We Think About PTSD." In this episode Joe De Sena, founder and CEO of Spartan, asks Bonnano the ultimate questions about resilience - what’s it made up of and how can we...2021-10-1932 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Make the Medical Choices Your Life Depends On / Joe De Sena & Dr. Talya Miron-ShatzYou make decisions about your health every day - from nutrition to medication, to whether you should go out and race on an injured knee or ankle. Joe De Sena, founder and CEO of Spartan,  interviews Dr. Talya Miron-Shatz, author of "Your Life Depends on It: What You Can Do to Make Better Choices About Your Health." Dr. Miron-Shatz shares three simple essential questions you need to ask your doctor any time you're making a medical decision.  AND Joe talks about a few big medical decisions he's had to make in his own life.   F...2021-10-1230 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAre Your Kids Ready to Face Life? Joe De Sena and His Friend Ilias DiakomihalisAs parents, it's the ultimate question. Today Joe De Sena, founder & CEO of Spartan, talks with his friend Ilias Diakomihalis about building mentally strong kids. Ilias' son is wresteler Yanni Diakomihal a 2021 US World Team member and was the 2020 Pan American champion, 2019 US Open National Champion and a two-time age-group World Champion.  https://www.spartan.com/10Rules Joe De Sena’s Parenting book “10 Rules for Mental Toughness for Families” Spartan.com/toughbible The Tough Bible - the best information from Spartan Up all in one place This episode of Spartan Up is brought to you b...2021-09-2826 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaComing Back from Failure / Joe De Sena & Gordon Caplan Joe De Sena & Gordon Caplan Part 2When it feels like all hope is lost, how do you come back? Heard of the "Varsity Blues" college admission scandal? Have you asked yourself what happened next? How a family recovers? What’s next after jail after losing his career? That’s what Joe De Sena  and Gordon Caplan talk about in this second half of their interview. Gordon Caplan was one of those parents, and he tells Joe De Sena (CEO & Founder of Spartan) exactly what he was thinking, and what he learned from the experience and the deep thinking he did in jail. Every paren...2021-09-2143 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaEvery Parent With High School-Aged Kids Needs to Hear This / Joe De Sena & Gordon CaplanHeard of the "Varsity Blues" college admission scandal? Maybe you've asked yourself "what were those people thinking?," or maybe you thought "does everybody do that?," or maybe you asked yourself "how far would I go if I thought it would help my kids?" Gordon Caplan was one of those parents, and he tells Joe De Sena (CEO & Founder of Spartan) exactly what he was thinking, and what he learned from the experience and the deep thinking he did in jail. Every parent of a high school-age kid, and grandparents ... and anyone who works with them in school...2021-09-1431 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaShould You Be Eating Plant Based? Joe De Sena asks authors of Plant Based AthleteYou don't have to change everything - start with more plants. Joe De Sena, founder and CEO of Spartan, talks to the authors of "The Plant Based Athlete," Matt Frazier (founder of the No Meat Athlete community) and Robert Cheeke (vegan bodybuilder) and the how and why of eating more plants.  Find out what Joe and these experts have to say about the protein hoax, and an easy first step to getting more plants in your diet. More about Matt Frazier - he’s a vegan ultrarunner, best known as the founder of the No Meat Athlete mov...2021-09-0728 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaTask Force Pineapple, Parenting & Why Promises Matter - Joe De Sena, Scott Mann & Tim NyeAs a parent, as a warrior, as a veteran, as a human - what’s the value of keeping a promise.  What’s the power of trust. What’s the power of commitment.  Today Scott Mann, one of the originators of “Task Force Pineapple” the volunteer movement of Veterans and others committed to keeping a promise to the men and women they worked with side by side in Afghanistan, joins Joe De Sena and retired Col. Tim Nye to talk about all this.   You can support task force pineapple at https://www.operationrecovery.org/ You can fol...2021-08-3127 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaProven Resilience & Stress Adaptation Techniques with Joe De Sena & Paul TaylorCan you inoculate yourself from stress?  Paul Taylor, of the Mind-Body Brain Performance Institute, says you can. He calls himself a "PracAdemic," part practical part academic. He's a former British Armed Forces Aircrew Officer who is now a Neuroscientist, Exercise Physiologist & Nutritionist who is doing a Ph.D. in Psychology, focusing on resilience.  His training includes rigorous military combat survival and resistance to interrogation.    In this episode, he and Joe discuss practical, proven techniques to build resilience and inoculate yourself from stress.   More About Paul Taylor www.mindbodybrain.com.au2021-08-2426 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaUsing Mindfulness Tactics with Joe De Sena & John MacaskillRetired Navy Seal John Macaskill was desperate when his doctor prescribed meditation.  The results were so powerful he now teaches it. Listen today to hear how to get started, how to use mindfulness to be a better parent, CEO, or athlete, and even how it can impact your diet and nutrition. John Macaskill is a retired Navy SEAL Commander turned mindfulness and meditation teacher, podcast host and producer, keynote speaker, and grit and resilience coach. His goal in life is to help others live their most fulfilling lives. Jon is a father of three young children and h...2021-08-1024 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaSave the Fun for Later Joe De Sena & Russell BrunsonSave the fun for later, don’t be afraid to get in the ring, don’t fear discomfort - it’s all familiar advice but did you expect it from the founder of Click Funnels the sales funnel software giant?  It turns out that success in one arena shares traits with other arenas.  Russell Brunson tells Joe stories of his backyard training as a kid, where it led him, and how he’s returning to those roots today. Over the past 19 years, Russell has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of...2021-08-0325 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaShould you choose risk? Sukhinder Singh Cassidy & Joe De SenaWhen do you take risks, when do you play it safe?  It turns out it's not one or the other.  Sukhinder Singh Cassidy talks with Spartan founder and CEO Joe De Sena about the importance of risk-taking, and suggests using a series of choices and risks to create better outcomes. One simple formula - if your FOMO is bigger than your fear of failure, you're going to take action.  If your fear of failure is greater than your FOMO you're not going to take action.  To overcome this, Sukhinder Singh Cassidy suggests steps to reduce the fear of f...2021-07-2728 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaMaster the Comeback! Joe De Sena & Marques OgdenHe played in the NFL as an offensive lineman for 6 years, but transition came hard for Marques Ogden. But through the lows and highs, he learned how to make it work.  Today he shares accountability and constant motion. Still-  through the lows and highs, he learned how to make it work.  Today he shares what he learned with Spartan founder & CEO Joe De Sena.  Accountability and constant motion. Born and Raised in Washington DC by a single father. Attended Howard University and drafted into the NFL. From NFL to successful Business owner. Losing all his money in less...2021-07-0623 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAn Important Post Pandemic Message from Joe De SenaIf you’re having trouble re-starting the engine after a year of lockdowns, you’re not alone.  But we are here to help with some pretty simple solutions.   This episode of Spartan Up! Is brought to you by GONEROGUESNACKS.COM - use code SPARTAN25 for a discount  INTERVIEWS MENTIONED: Personal Board of Advisors with Elizabeth Weil https://race.spartan.com/en/media/podcast/episodes?article=45381   Rat Hope Study https://www.psychologytoday.com/us/blog/kidding-ourselves/201405/the-remarkable-power-hope   Camp Sp...2021-06-2916 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaTough Mudder meets Spartan - Joe De Sena and Kyle McLaughlinWe have a massive goal, to rip 100 million people off the couch. We can’t do it alone. You never thought you’d see the day, but the day has come .... the CEO of Spartan and the CEO of Tough Mudder together on a podcast. After the required sparring over who’s in charge of the podcast (is it an episode of Spartan Up or Tough Mudder’s podcast No Excuses?) Kyle Mcluaghlin and Joe De sena come to a compromise.  It’s both. In this episode you’ll hear how both companies are determined to help you get back...2021-06-2326 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow You Can Build Resilience / Joe De Sena and Nick MorrisA day with Joe De Sena, founder of Spartan Race, is likely to include some physical challenges.  When Nick Morris, co-founder of  Health Warrior visited Joe that meant a few grueling trips up and down the mountain with a 100lb chain and a companion log. In this episode the two talk a little about how the culture of Wall Street is starting to shift toward better health, and then dig deep into the best tactics to get through tough physical challenges, and their thoughts on building strong resilient athletes.   This episode of Spartan Up is bro...2021-06-0830 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Bring the Power of Running into your Life / Joe De Sena & Dean KarnazesToday Joe De Sena celebrates running with Dean Karnazes, author of Run, of Ultramarathon Man, and of the new book "A Runner's High."  Karnazes is an internationally acclaimed ultramarathoner and New York Times best-selling author. He was named by Time magazine as one of the 100 Most Influential People in the World and is a recipient of the President’s Council on Sports, Fitness and Nutrition Lifetime Achievement Award. He’s run 50 marathons, in all 50 US states, in 50 consecutive days. He’s run across Death Valley in the middle of summer, he’s run a marathon to the South Pol...2021-06-0124 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaOvercome Your Comfort Crisis / Joe De Sena & Michael EasterWe've been screaming it from the mountaintops for years - "get uncomfortable!"  Today Joe De Sena, founder of Spartan, talks with Michael Easter about his new book "The Comfort Crisis." Hear his take on what it means to Spartan Up, the science behind discomfort & boredom, and a couple of great adventure stories. Michael Easter is the author of The Comfort Crisis, a contributing editor at Men's Health magazine, columnist for Outside magazine, and professor at the University of Nevada, Las Vegas.   LINKS: Comfort Crisis https://amzn.to/3finfDn   T...2021-05-2533 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow Stress Really Works / Joe De Sena & Jim PooleWhat are the mechanisms of stress? In 2015, Solace Lifesciences, was granted the world’s only patent for “Systems and Methods for Balancing and Maintaining the Health of the Human Autonomic Nervous System.” Jim Poole, the chairman and president explains the mechanisms and neuroscience of stress. He and Joe De Sena break down it’s role in athletic performance and compare relaxation tactics. This episode of Spartan Up is brought to you by DUROLANE, a single injection that may provide up to six months 1 of relief from osteoarthritis knee pain. Risks can include general knee pai...2021-04-2730 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaShould You Eat More Plants? / Joe De Sena & Dr. Alan DesmondLast week we talked about blue scorpion venom, today we're keeping it super simple. Eat more plants.  It's not just Joe De Sena telling you it matters - today self-proclaimed meat and potatoes guy Dr. Alan Desmond, author of "The Plant Based DIet Revolution" explains the positive impacts more plants can have on your health and performance, and why you might be hearing ads that tell you otherwise.   Dr Alan Desmond is on a mission to help people eat more plants! As a Gastroenterologist he knows that our health can be optimised by building all of...2021-03-3036 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Build a Winning Mindset / Joe De Sena & Gene ZannettiTraining for mindset is just as important as training for strength.  But how do you get started?  Today Joe De Sena (founder and CEO of Spartan) talks with Gene Zannetti who created the Z-Winning Mindset program.  The insights in this episode will help you start a daily mindset "workout," whether you are looking to progress as an athlete, professional, student or other areas of performance. "Everyone says our success in life is 90% mental, but then when you ask them about their preparation, they say 90% physical. I'm not a mathematician over here. But I know that's a problem."...2021-03-0228 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaI Quit Sugar/ Joe De Sena & Sarah WilsonHow much sugar should you be eating?  Why is it so hard to stop once you start?  How have we evolved to crave it and what can you do about it? Spartan founder and CEO Joe De Sena talks to Sarah Wilson. Sarah Wilson is a former journalist and TV presenter, author and activist. She wrote the New York Times bestsellers "I Quit Sugar" and "First, We Make the Beast Beautiful" and she is the author of another 11 cookbooks that sell in 52 countries. Sarah’s latest book "This One Wild and Precious Life" is a soul’s journe...2021-02-2331 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaIs Sober an Outdated Word? / Joe De Sena & Bill ShufeltStarting a craft brewery for non-alcoholic beers was was an idea that came to Bill Shufelt when he saw the huge improvements in his own life when he removed alcohol. He talks with Spartan Founder Joe De Sena and Spartan Up Co-Host Johnnie Waite about the cultural shifts he's seeing in the US and Canada around alcohol consumption. "Sober," he says, "is an outdated word." Many people are reducing their alcohol intake for a variety of health, fitness, performance, and readiness reasons. Today's episode of Spartan up is brought...2021-02-1623 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaCould You Go from 0 to Olympic Gold? Lindsay Shoop & Joe De SenaImagine: You're not in the shape you should be. You've of lost your direction. You've hit a low. That was Lindsay Dare Shoop. Eight years later, she was taking home gold at the Olympics on the US Rowing Team.  Today she tells Joe De Sena, founder & Ceo of Spartan,  how she made that transformation and all the things she learned in the process that make up her book, "Better Great Than Never." “I didn't think I was good enough to play a sport after high school. So I quit sports and spent about two and a ha...2021-02-0936 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaRoar into 2021 with Steven Pressfield & Joe De SenaSteven Pressfield, author of "Gates of Fire" about the original Spartans, and the classics "The Warrior Ethos" and "The War of Art" joins Joe De Sena on the Spartan Up podcast today. How will you keep driving forward in 2021? And what can we learn from the ancient Spartans about success and drive?   If you've heard the terms "going pro" or "resistance" in the context of athletic, creative, mental performance you've heard the ideas of Stephen Pressfield.  What can we learn about motivation from the original Spartans?  What is the essential lesson of Pressfield's book "turning pro...2021-02-0234 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaStay Motivated for 2021 with Clark Bartram & Joe De SenaNeed some motivation as we walk into 2021?  This is the episode for you. Fitness icon Clark Bartram and Joe De Sena share their favorite tactics for getting going and keeping going even when you don't feel like it. Clark says "I'm gonna let the cat out of the bag, I'm a fitness guy, I've made a living off of being in fitness. I don't like to exercise. I don't, I don't get up every morning, go, yay, I get to go work. ...   but I enjoy the result from it. " This episode of...2021-01-2638 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat Would Mark Cuban Do if He Were President? Joe De Sena AsksBillionaire Mark Cuban joins Joe De Sena on Spartan Up today. The Shark tank star and owner of the Dallas Mavericks talks to Joe about how he would solve some pressing problems from fitness and childhood obesity to marketing Spartan races, to the idea of mandatory service. How can we solve some of our trickiest problems? Joe asked Mark Cuban how he would handle 8 of the biggest problems our country faces if he were president... 9 if you count getting more of you off the couch and out on the course. Wonder what it's really like...2021-01-1942 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat's Your Ideal Diet? with Nick Shaw & Joe De SenaJoe De Sena and Nick Shaw review all the most popular diet types.  What should you really be eating?  How do you simplify your food choices? Nick is the Founder and CEO of Renaissance Periodization - a diet and fitness company founded on evidence-based practices, the author of "Fit for Success," and the host of the RP Strength podcast.   This episode is brought to you by Honey Stinger. Visit Honeystinger.com and use code: HSSPARTAN2020 to save 30% off. LINKS: https://renaissanceperiodization.com/ https://renaissanceperiodization.com/fit...2021-01-1236 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaLeading During Chaos, advice from Unbreakable Leadership's Thom Shea with Joe De SenaThey were desperate enough to call in an airstrike on themselves. Think about that. WIth that came ultimate clarity. Retired Navy SEAL Thom Shea says war teaches you what's real. He served 23 years with distinguished valor before writing his bestselling book, "Unbreakable: A Navy Seal's Way of Life." Today he talks about his latest book, "Three Simple Things: Leading During Chaos." The founder of Unbreakable Leadership's lessons are more valuable than ever today.  Thom shares battle-tested advice for leading through chaos with Spartan founder and CEO Joe De Sena based on the three primary skills you need t...2021-01-0533 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow to Stay Hydrated, Focused and Nourished in 2021 with Joe De Sena / COMBATWhen a decade of training wrestling, blindfolded, saves your life.  That’s what Spartan CEO Joe De Sena and SpartanUp Combat Series host Ryan Warner talk about in today’s episode.  The guys also cover Joe’s passion for combat sports, why Spartan Nutrition and Joe’s background in chosen suffering.  In this episode you’ll learn…   How a dinner in NYC led Joe to fall in love with combat sports, specifically, wrestling Joe’s journey from cleaning pools, to Cornell to Wall Street Why Joe started racing ultra-distance races A crazy week where Joe ran Badwater, the Verm...2021-01-0222 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat is the Equation for Happiness? Mo Gawdat and Joe De SenaMo Gawdat, today’s guest on Spartan Up, tells Joe De Sena happiness, like fitness, is something you can build.  He’s the author of "Solve for Happy'' and former Chief Business Officer of Google [X], and today he’s on a mission to teach the art and practice of happiness.     Mo experienced a uniquely devastating event, the death of his son, it inspired in him a drive to understand the formula of happiness. Happiness, he says, follows a predictable equation.   "You can actually follow an algorithm, similar to the idea of if I eat...2020-12-2945 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat happens in your brain when you do hard things? Joe De Sena asks Lisa Feldman Barrett Ph.D.We've been telling you for YEARS to do hard things.  Today Joe De Sena, our show host and the founder and CEO of Spartan, asks neuroscientist, psychologist, and University Distinguished Professor, Dr. Lisa Feldman Barrett if we're right.   The author of "7 1/2 Lessons About the Brain" and "How Emotions are Made," explains how the brain reacts to stress. How to keep your brain snappy into old age. And how it is that doing hard things affects your mind and your body.   This episode of Spartan Up podcast is brought to you by Hea...2020-12-2241 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhen Should Pain Stop You? With Dr. Sean Pastuch and Joe De SenaPain is inevitable, right?  But how do you distinguish between the pain you should push through and the pain that's a red flag?  Dr. Sean Pastuch, founder of Active Life RX, gives Joe De Sena his 4 rules for pain assessment. He also talks about the importance of seeking out and overcoming some kinds of pain in our life. When assessing pain Pastuch says there are four important terms you need to understand - Insult, Irritation, Pain and Injury.  Whether you're taking on a Spartan race or planning your workout understanding pain is critical to your growth.   Th...2020-12-1532 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaUnlock the Power of Your Hormones / Alisa Vitti and Joe De SenaWhat works to optimize your biology? Alisa Vitti, hormone expert, has made it her life's work to find out. In her conversation with Spartan founder and CEO Joe De Sena, she explains how and why women need to plan differently for intermittent fasting and hit workouts, how men can maximize testosterone and performance using their circadian rhythms, and hormonal power women can unlock by understanding infradian rhythms. New studies are revealing more about our endocrine systems and the unique differences between men's and women's. Alisa's journey began when her doctor acknowledged the diagnosis she had discovered pouring...2020-11-2443 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDoes your blood hold the secret to health? / Dr. Gil Blander & Joe De SenaDr. Gil Blander, the founder of InsideTracker, has created a system to unlock the information hidden in your blood. Today on Spartan Up Podcast he tells Joe De Sena about his process and the surprising patterns he's discovered.  For example, many health-conscious people are overdoing it with supplements. For his studies, Blander considers blood "validated calibrated liquid gold." LINKS: https://www.insidetracker.com/ Ultimate Spartan x InsideTracker giveaway - prize package of racing and testing valued at over $1300  https://info.insidetracker.com/spartan-giveaway 2020-11-1725 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaChange Your Relationship with Food / Joe De Sena & Kevin CurryFit Men Cook founder Kevin Curry joins Joe De Sena (Spartan Race founder & CEO) to talk about how Kevin changed his relationship with food.   This episode of Spartan Up! Is brought to you by GONEROGUESNACKS.COM - use code SPARTAN25 for a discount    FOLLOW SPARTAN UP: Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/ Spartan Up on Twitter https://twitter.com/SpartanUpPod   CREDITS: Producer – Marion Abrams, Madmotion, llc. Host: Joe De Sena  Sefra Alexandra, Johnny Waite & Colonel...2020-11-1028 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDid they Get This Wrong About COVID?/ Joe De Sena & Ivor CumminsBiochemical Engineer and Complex Problem Solving Specialist Ivor Cummins talks about the conclusions he's come to based on Covid data. At Spartan, we do the hard things. Today that means tackling a difficult conversation. Joe De Sena invited Ivor to share his information with you. Please, listen all the way through, give it some thought, and then let us know what he got right, and what he got wrong. Two things we can ALL agree on - we need to have open discussion and review of the data, and we should all be getting exercise, eating healthy, and getting...2020-11-0245 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAre your Instincts Holding you Back? Joe De Sena interviews Rebecca Heiss, PhDEvolution has left you with two basic drives - to survive and to procreate, but evolutionary biologist Rebecca Heiss, Ph.D. tells Joe De Sena how understanding those drives can lead us to overcome fears and achieve success. Fear, says Heiss, is an ancient signal meant to keep us alive, but most things we fear today are not life-threatening.  In this interview, she shares tactics to replace you A.N.T.s (automatic negative thoughts), to use triggers to heighten consciousness and to think like a Spartan.     As Heiss says - When life gives you lemo...2020-10-2033 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAddicted to Tech? An Expert Explains How to Overcome It / Adam Alter and Joe De SenaHow many hours a day do you need to use your feet to get to your phone? One? Two? zero? Adam Alter, author of "Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked," has made a study of the outsized influence addictive technology has had on us and some basic steps to counteract it. An associate professor at NYU’s Stern School of Business, his research focuses on judgment, decision-making, and social psychology.   Today on Spartan Up podcast Adam Alter and Joe De Sena, Spartan Race founder,  hash out some simple step...2020-10-1330 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaSex is the third pillar of wellness / Cindy Eckert & Joe De SenaCindy Eckert has seen incredible success in the pharmaceutical industry challenging the boys club with the “little pink pill.” She and Joe De Sena talk about the crossovers between overall health, diet, and good sex, about challenging the status quo, and her advice for female entrepreneurs going against the odds.  Cindy says " I think that good sex is the trifecta of wellness. We talk about physical health,  mental health, and sexual health is a component of that. I mean, that's my perfect Venn diagram, all of those intersecting to  be at your best level of performance."  ...2020-10-0637 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaArianna Huffington: Burnout Is Real with Host Joe De SenaWhile building the incredibly successful Huffington Post Arianna Huffington suddenly collapsed. The diagnosis - burnout.  Yes, burnout is a real, medical condition and it threatens all of our health. Over the next few years Arianna explored the consequences, the cure and the prevention of burnout - today it's her life's work. Spreading the anti-burnout gospel through her books like "Thrive" and "The Sleep Revolution" and her company Thrive Global teaching resilience and behavior change. In this candid discussion, Arianna shares the journey and the pillars of good mental and physical health with Spartan founder Joe D...2020-09-2227 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaTravis & Mark Macy - Eco-Challenge vs Alzheimer's with host Joe De SenaUltrarunning father & son Travis & Mark Macy were excited about the return of  Eco-Challenge Fiji and planned to race - Travis on a younger competitive team, Mark on team "Stray Dogs."  Plans changed after learning 66-year-old endurance racer Mark Macy was facing Alzheimer's.  He’d won the grueling Iditashoe 100-mile snowshoe race and competed in 9 Eco-challenges - but this race would pose a special challenge, but also unique rewards.  Joe De Sena, a veteran endurance racer himself, trades tales with Travis and Mark about eco-challenge and about their last meeting when we interviewed Travis about his book "The Ultra Mindset." ...2020-09-1532 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaAdvice from the Ultimate Brain Hacker Jim Kwik with Joe De SenaAs a kid Jim Kwik was the “the kid with the broken brain,” but through curiosity and sheer will he learned to hack his own brain and today is recognized as one of the top brain trainers in the world. “I had three traumatic brain injuries before the age of 12. I had very poor focus. I was put in special classes took me three years longer to learn how to read. My teachers would have been surprised I read a book much less wrote a book.” The author of the best selling book “Limitless: Upgrade Your Brain, Learn Anything Faster, an...2020-09-0842 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDEKA / The Origin Story with Joe De SenaWelcome to the DEKA series here on the SpartanUp podcast. On today’s episode Jarod and Yancy interview Spartan CEO and founder, Joe De Sena. In this episode you’ll hear about   TIME STAMPS  1:30 The origin story of DEKA  3:35 The warpath to impact 100m lives through fitness 5:01 Why DEKA 8:21 The grind to creating DEKA 12:53 DEKA is for the masses  15:19 Joe on going through the DEKA course 22:53 Why the gym is the shrine of the athlete 30:09 The future & impact of DEKA...2020-09-0537 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDoes Quitting make you More Likely to Quit? Joe De Sena asks neurosurgeon Dr. Mark McLaughlinA brain surgeon, author, and wrestling coach Dr. McLaughlin knows how obstacles affect your body & mind. He explains the science behind quitting and its effects on the brain, and why it’s critical to overcome obstacles. We get good at what we do, which includes quitting. Through his life experiences, he’s learned to metabolize fear using what he calls “Cognitive Dominance.” It allows you to make quick decisions in stressful situations, something we all need! Don’t be limited by fear and always keep challenging your brain!  LESSONS You are what you repeate...2020-09-0136 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaThe Two Essentials to Success  with Ed Mylett & Joe De SenaEd Mylett is one of the fifty wealthiest individuals under fifty - what has been his strategy? In this episode, Joe De Sena challenges you to find the two essential elements.  In Ed’d life he first found his catalyst, what motivates him. Mylett’s mantra became “Bella’s Wedding.” After a doctor gave him advice, he used that as his way to navigate decisions - will this help or hurt my ability to walk my daughter down the aisle? It’s the process and the pursuit of his goals that truly gives him joy. Winning is actually an art form. Thi...2020-08-1842 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaThe Secret Formula for Success / Joe De Sena & the Supercoffee BrothersMom would send them off to Kindergarten with a uniquely motivating message: Kick Today’s A**! The DeCCio brothers, Jake, Jim, and Jordan credit her two-part strategy - hard-driving competition and a priority on being nice - with the incredible success they are seeing today with the business they started in their dorm room.As you might guess they are also focused on health. Maybe you saw them pitch Supercoffee, a healthier alternative to many of the sugary options out there, on Shark Tank. Joe De Sena invited them to visit his Vermont farm (the birthplace of the Spartan Ra...2020-08-1228 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaWhat’s your Spartan Story? Joe De Sena wants to know.When you run a Spartan Race, do you look around and wonder about everyone else’s story? Why are they racing? What brought them here? Is this their first race our their 2oth? What was their first Spartan like for them? Well Joe De Sena does… and today two amazing women: Lani Woods of the Unrelenting Humans Podcast and Laura Mignot, the CEO of DFLASH tell  us about their journey. You can do more than you think you're capable of, embrace your inner child and get out there!   LESSONS  Follow your passion  Give back  Help othe...2020-08-0518 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaThe Packaged Food Challenge Joe De Sena & Joshua SpodekHow much trash do you create? Professor Joshua Spodek tells Joe De Sena he had been eating packaged food with every meal of his life. One day he decided to take responsibility for his own mess. With every meal, everything we buy from stores, everything we order- we throw something away, and every item of waste you have ever “gotten rid of” still exists in some form, somewhere. Spodek calls Joe De Sena out on his own consumption - and Joe responds. Spodek, a leadership professor at NYU, has embarked on a journey to lighten his impact on the plan...2020-07-2237 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaBack from Death C.T. Fletcher Tells Joe De Sena to Live!6x Powerlifting champion C.T. Fletcher is the original Iron Addict - invincible - indestructible - unbreakable. The tough-talking, weight lifting inspiration to an entire generation has flatlines not once but five times and come back from death’s door to tell us about it. When a heart attack knocked him to the ground, he thought it was lights out for good. The sheer will mirrored to him by his son and his unfaltering mantra of DON’T BREAK brought him back from the brink. People looked up to him and he would never let them down. Appreciate every day...2020-06-2341 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaThe Single Best Way to Improve Your Nutrition - Sprouts / Doug Evans & Joe De SenaSpartans, there are many challenges in this world that don’t have a clear solution, this one does! The importance of food security and good nutrition has never been more obvious than in the last few months. Local access to healthy food can come from a lack of land access or resources. Sprouting seeds solves all of these problems! Seeds are inexpensive and with a simple jar and some water, wherever you live, in less than 4 days you can sprout some of the highest density, bioavailable nutrients there are! Everything that you put into your body is a choice. Ra...2020-06-1548 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow Iranian Refugee Patrick Bet-David is building his own American Dream an interview with Joe De SenaPatrick was 10 when his family fled Iran as refugees, and now owns one of the biggest privately held insurance companies there is. Patrick Bet-David and Joe De Sena talk today about the value of working hard and making your own way. After a stint in the 101 Airborne, he began his search for the right opportunity. He employed the “Blue Ocean” strategy and created PHP one of the fastest-growing companies in the financial marketplace. He has also become a powerful motivational voice with his Valuetainment YouTube channel taking complex leadership, management, and entrepreneurial ideas and converting them into simple life less...2020-06-0345 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaScientifically proven better sleep and less stress Andrew Huberman, PhD + Joe De SenaAndrew Huberman, PhD runs a neurobiology lab at Stanford University and talks today with Joe De Sena about the brain science behind many of our moods and behaviors. How can you trigger the chemical releases, naturally with behaviors, that will help you sleep better, control stress, and achieve more?  It turns out napping is great for memory, recovery, and health, that a simple breathing technique can immediately reduce stress, and dopamine can help you achieve your goals.  Dive into what your brain chemicals are actually doing and how to control your internal reward mechanisms. This episode is full of in...2020-05-2657 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaMark Metry - Overcoming Social Anxiety / Interview with Joe De SenaWe are all feeling isolated right now - but that will end. Mark tells Joe De Sena about the tools he used to change his trajectory. As a young boy Mark moved to the U.S. with his family from Egypt and found he was very socially isolated. For the next decade his diet and behaviors fostered an unhealthy lifestyle that fueled his social anxiety. After a certain point he had had enough and did the deep work to  get over what was limiting his life. At only 22 years old he's now sharing what he learned. In his podcast Hu...2020-04-0829 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaHow Alex Ferreira won ANOTHER GOLD at Xgames / with Joe De SenaHow do you go from being the worst kid on the team to a 2018 Olympic silver medalist and two time XGames Gold medalist? Freestyle skier Alex Ferreira tells Joe De Sena and Johnny Waite the secret: unfaltering dedication, relentless training, infinite repetitive practice and truly believing in yourself are the keys!  Alex walks us through how his visualization process, it includes running every turn and every second of his runs 100’s of times through his mind before he even puts his skis on. Alex takes us right to the start of his Olympic run, drops in, and takes us on...2020-02-1131 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaRace to the first gate: Chris Waddell & Joe De Sena on Spartan Up PodcastIt’s not about what happens to you - but what you do with what happens to you. Chris Waddell, injured in a skiing accident in college, went on to medal in the 1992, 1994, 1998 and 2002 Winter Paralympics and become a motivational speaker. He uses his positive perspective to shift the paradigm and concepts of “Nametags,” labels and limitations placed upon people with disabilities and challenges. His advice: In life, like in a ski race, race to the first gate! Always keep your skis pointed downhill- enjoy! Joe De Sena sat down with Chris at the Spartan World Media Fest event by ATP...2019-12-3136 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaJosh Crosby & Joe De Sena | Voracious RowerWhen winning isn’t enough, try working to improve the “MOD,” or Margin of the Day. That’s the margin by which you win. One of Joe De Sena’s favorite quotes: “will it make the boat go faster?” Josh Crosby, world champion rower and co-founder of BDY SQD, attacks life with a voracious appetite. Dedicated to constant improvement and pushing himself farther, his perseverance, persistence and passion led him to success as a rower, in adventure racing, and to be a pioneer in the realm of rowing in modern fitness. Don’t just win the day - win by a large margi...2019-12-2431 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaDefine Your Own Path with Laura Gassner Otting & Joe De SenaWho has created your idea of success? Are you on the path you want should be on? Laura Gassner Otting, author of “Limitless” talks with Joe De Sena about carving your own way and revisiting what it is that ignites your passion. Don't be afraid of change, get comfortable being uncomfortable. Push yourself beyond what you thought was feasible, making the peaks & possibilities of life ahead of you Limitless! Joe is joined by Marko Cheseto, a Kenyan runner who lost both legs while on a running scholarship in Alaska who now holds the world marathon speed record for...2019-12-1738 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaBrian Johnson tells Joe De Sena how leaders can Serve ProfoundlyThe founder of Optimize sits down with the founder of Spartan for a power-packed conversation on participating in excellence, actualizing your potential and being a hero! How can you “Optimize” your life to be your absolute best? What can we learn from ancient Greek philosophers? And what do the roots of words teach us? Brian Johnson scours the greatest books to bring you the core concepts through his digital ecosystems, on how to reach your highest potential.  Grab a pen Spartans, because this philosopher has much noteworthy wisdom to share. Spartan Up Podcast interview episode 277 LESSO...2019-12-0338 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaMini: Controlling Your Smart Phone Use / Spartan WAY with guest Joe De SenaZach Even-Esh and Joe De Sena (Spartan founder & CEO) ask: Who’s in charge? You or your cell phone? People drive cars looking at their phone instead of the road. People look at their phones while crossing the street instead of looking where they’re going. Here’s how to control the cell phone vs your phone controlling YOU. LESSONS: Does your phone control you or do you control your use of the phone? Start controlling your cell phone by eliminating the first and last 15-20 minutes of your day with a ZERO technology rule2019-11-2105 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaBen Greenfield & Joe De Sena | Your Body is a BATTERYBen Greenfield is a longtime friend of the Spartan community and is one of the most well recognized and respected names in the health, fitness & nutrition sectors. On this episode of Spartan Up podcast Joe De Sena sits down with him at Spartan Media Fest by ATP Science in Tahoe. Ben “is a biohacker, human body and brain performance coach, ex-bodybuilder, Ironman triathlete, professional Spartan athlete, anti-aging consultant, speaker and author of the New York Times Bestseller “Beyond Training: Mastering Endurance, Health and Life.”” They discuss his methodology “unschooling” his children with his wife, the great learning opportunities in building For...2019-11-1940 minThe Hard Way With Joe De SenaThe Hard Way With Joe De SenaYour Personal Board of Directors and Disruptors / Joe De Sena, Amelia Boone, Joe Polish, Eric Byrnes, Jared Easley and Anders VarnerThis special episode features a remarkable panel recorded at Spartan World Media Fest brought to you by ATP Science. Learn to create your own personal board of advisors, how to choose who influences you, AND how to use your own wisdom learned on life's journey to positively impact others. This rockstar episode features Spartan founder Joe De Sena, our buddy Anders Varner from Shrugged Collective, Jared Easley of Podcast Movement, Joe Polish of the Genius Network, Major League Baseball player and Ultrarunner Eric Byrnes, and Spartan legend Amelia Boone. Each of these individuals have a remarkable tale, and when p...2019-10-2943 minThe Hard Way With Joe De SenaThe Hard Way With Joe De Sena245:Lonnie Mayne & Joe De Sena // RED SHOES LIVING & SPARTAN X LEADERSHIPHow do you create a corporate culture that allows people to live their best lives? Based off the principles that Lonnie observed in his father, the famous red shoe wearing wrestler Moondog Mayne - he created a philosophy that helps spread positivity in the workplace. Lonnie is an expert aggregator and motivator of brilliant minds, this week you will learn what it really means to walk a mile in someone else’s red shoes!   This episode of Spartan Up is brought to you by DNAfit. Get personal with your race training and nutrition by unlocking the...2019-04-3023 minThe Art of FulfillmentThe Art of FulfillmentJoe De Sena on Creating Fulfillment Through Adversity Joe De Sena is the founder and CEO of Spartan Race, the world's leading brand in Obstacle Course Racing that holds over 200 events in over 40 countries each year. Through Spartan, he has created a community that has touched the lives of over 1 million people by promoting grit, discipline, and "purposeful suffering". Not only has Joe created a company that tests other people's limits, he has also gone through the ringer himself, competing in over 50 Ultra Endurance events, 12 of them being Iron Man events that he did in 12 months! And if that wasn't crazy enough, he also carries around a...2019-04-0326 min