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Podcasting Amplified: Podcasting for Business Growth and Marketing9 Podcast Cover Art Design Mistakes That Kill Your GrowthThere are just two things that decide whether or not someone's going to click on your podcast or whether they're going to scroll right past it. And if you don't get those two things right you could be quietly losing potential listeners without even knowing. One of those things is the name of your podcast, the other one is your cover art - the square image that shows on Spotify, Apple Podcasts etc. And that second one is what we're going to be taking a look at in this episode of Podcasting Amplified.
2026-02-1717 min
Podcasting Amplified: Podcasting for Business Growth and MarketingWhat Successful Podcasters Know That Others Don'tYou want listeners to pick your podcast over your competitors. So you work hard on making your podcast content as good as possible. But many podcasts with good content are still failing at driving results. And they fail because the right people don't feel like the podcast is for them. In a crowded podcasting landscape, clarity is essential. Listeners choose the podcast that feels like it understands their exact problem. And that all comes down to one thing: knowing your ideal listener. In this episode, we go deep on...
2026-02-0313 min
Podcasting Amplified: Podcasting for Business Growth and MarketingWhat Makes A Good Podcast Host (14 Essential Tips)Great guests don't automatically make a great podcast. Two shows can interview the same person and deliver completely different levels of value. The difference isn't the guest. It's the host. But what makes a good podcast host? Strong hosting keeps listeners engaged, brings out better insights from guests, and turns interviews into conversations people actually want to finish listening to. In this episode, I break down 14 essential skills and tactics that separate average interview podcasts from great ones, and why simply improving a few of these areas instantly puts...
2026-01-2022 min
Podcasting Amplified: Podcasting for Business Growth and MarketingPodcasting Amplified Trailer 2026Hey, Podcaster! After two years of interviewing some incredible podcasters, it's time for a reset. This trailer (and the recent solo episodes) marks a bit of a shake-up of the Podcasting Amplified format. Going forward, we'll be producing solo episodes around specific aspects of podcasting, focused on getting real results out of your podcast. This is for leaders, founders, their teams and other podcasters who need their podcast to build authority and attract the right people, and in turn, drive results, whether that's more sales, or more authority within their niche. ...
2026-01-1901 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Playbook for Podcasting In 2026: The 5 Strategies That MatterPodcasting in 2026 is not the same game it was even two years ago. The industry has evolved, with new expectations from listeners and tools and strategies available to podcasters. And if you're still podcasting like it's 2019, you could be falling behind. But there's also a lot of noise out there. Distractions from what's really important. As of 2025, there are estimated to be around 4.5 million published podcasts. And the number of podcast listeners globally has climbed 7% from 2024. What that tells us is that there are still...
2026-01-0623 min
Podcasting Amplified: Podcasting for Business Growth and MarketingI Interviewed 52 Podcasters - What They Wish They Knew FirstI interviewed 52 podcasters over the last two years. Some award-winning, some who have made podcasting their livelihood, some who podcast as a hobby. But one thing they have in common is that they all have a goal for what they want to get out of podcasting. A north star. And I asked them all the one thing they wish they'd known before starting, that would have made the whole process easier and get them to that goal faster. So if you want to skip the mistakes other podcasters learned...
2025-12-2324 min
Podcasting Amplified: Podcasting for Business Growth and MarketingAttract New Podcast Listeners On Autopilot Using This YouTube Growth StrategyDid you know that there's a strategy that enables podcasters to get discovered by new listeners far more easily than trying to attract new listeners on Spotify and Apple Podcasts. And most podcasters either aren't using this strategy at all or aren't using it to its fullest potential. Meet Auret Esselen from Essetino Media joins me in this episode to share how podcasters can position their podcast on YouTube to attract ideal listeners on autopilot. Even if your podcast is audio only, you'll find out how to still make use of YouTube to...
2025-12-0933 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Essential Elements To A Lead Converting PodcastA podcast isn't just talking. And with the barrier to entry so low with starting a podcast, there are so many out there where 'talking' is all they're offering. Some still believe that the podcasting space is oversaturated and there's no place for a new podcast but with so many podcasts out there that aren't getting the essential elements right, it's not as difficult to stand out as you might think. In this episode, I'm joined by Vince Quinn who hosts It's Not Just Talking where he helps business owners generate leads through t...
2025-11-2539 min
Podcasting Amplified: Podcasting for Business Growth and MarketingUsing A Podcast Network To Grow A Niche ShowIf you've ever wondered what being part of a podcast network could do for the growth of your show then this is for you. In this episode, I'm joined by Chris Osborne host of Play Comics, which is a podcast looking at video games based on comics. And if you're thinking that sounds like a really niche concept for a podcast you'd be right. Chris came up with the idea and launched this podcast back in 2017 and it's steadily grown a loyal fan base. He's also part of a podcast network, a group...
2025-11-1125 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Use A Podcast To Grow Your Online BusinessAre you posting your episodes online every week but still after months of posting you're not seeing many new listeners and not bringing in any traction to your business? If this sounds familiar, this is for you. In this episode of Podcasting Amplified, Tracy Beavers, host of Create Online Business Success, joins me to share her expertise as a podcaster, and as an online business coach. If you have an online business, you're going to learn how to turn your podcast into the biggest driver of growth for that business. If...
2025-10-2836 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Keys To Building a Thriving, Loyal Podcast AudienceMost niche topic podcasts struggle to grow beyond a small circle of listeners - but this podcaster has done something different. In this episode I'm joined by Neil Cozzi, host of Ancient History Hound. He's been podcasting for eight years and has grown a loyal following of history enthusiasts. Neil's collected over 200 reviews on Spotify alone and has a subreddit dedicated to his podcast with over 4,000 subscribers. He shares the strategies that he's used to grow his niche interest podcast and how he's able to make every episode a high-quality, well-researched experience. In t...
2025-10-1436 min
Podcasting Amplified: Podcasting for Business Growth and MarketingA Masterclass On eCommerce For Podcasters from a 10+ Years PodcasterIf you want to turn your podcast into a revenue driving asset, then this is for you. Kurt Elster hosts an eCommerce podcast called The Unofficial Shopify Podcast. He started podcasting over 10 years ago and has managed to turn his podcast into a key lead generator for his business And in this episode, he shares his expertise around podcasting as well as how podcasters can start making money selling products online. In this episode, you'll discover - How to turn a podcast into a lead generator. The first steps o...
2025-09-3028 min
Podcasting Amplified: Podcasting for Business Growth and MarketingTurning Your Guest Interviews Into Podcast Gold with Christian CarrionSo you've booked the perfect guest and you know they have a fascinating story to tell, and insight to share. But how do you make sure they bare all on your podcast so you can bring the most value to your listeners? This week I'm joined by Christian Carrion, who hosts Tell Us About Yourself where he interviews game show contestants and digs up their behind the scenes stories. Christian has been running the show for three years now and has been heavily involved in the niche for far longer. And he has a ton...
2025-09-1634 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Book The RIGHT Guests To Grow Your Podcast with Alex SanfilippoDo you ever struggle to book the right guests for your podcast?Or maybe you have more than enough guests, but even the ones with big followings aren't moving the needle. If this sounds familiar, this is for you. Alex Sanfilippo, Founder of PodMatch and host of Podcasting Made Simple, joins me to share his expert insights into who you should be booking as a guest, how exactly to get them on board and how to leverage guest appearances to grow your podcast - as well as some top tips for solo podcasters. ...
2025-09-0239 min
Podcasting Amplified: Podcasting for Business Growth and MarketingInside An Award Winning Podcast Series with Katie StokesWhat is it about an award-winning podcast series that makes it worthy of an award? Let's find out. I'm joined by Katie Stokes in this episode, the producer and host of Floating Space. With just six episodes in the series totalling around an hour and a half, Floating Space has managed to find an audience, get mentioned on national media such as Radio 5 Live and win an International Women's Podcast Award. The podcast tackles a pain point that so many of us face today, in a way that's engaging from a n...
2025-08-1940 min
Podcasting Amplified: Podcasting for Business Growth and MarketingAn Ambitious Podcaster's Top Insights from The Podcast Show 2025Sometimes a podcast comes along and does something unique, solving a real problem in a brand new way. But even, then, growth can still be a challenge. Luke Cunliffe started Clarity Week as a movement - to offer those looking to moderate their alcohol intake in a new, accessible way. Over the last couple of years, the podcast has slowly picked up new listeners. Recently, though, after a visit to The Podcast Show 2025 in London, he picked up some tips that changed the course of his podcast. In this episode, he...
2025-08-0527 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Strategy Behind 200M+ Podcast Downloads with Lindsay McMahonWhat does it take to attract millions of monthly downloads to your podcast? Let's find out.. Lindsay McMahon hosts All Ears English as well as two other podcasts and over the last 12 years she's amassed 200 million plus downloads, with 4 million more coming in each month. The podcast has been growing steadily since launch and has turned into a multiple six figure business in the language training space. And in this episode Lindsay is unpacking the strategies that she used to make this happen. In this episode, you'll discover -
2025-07-2231 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Use A Podcast To Skyrocket Your Business Growth with Saul MarquezDid you know that your podcast can start bringing in a return on investment before you've even got a single listener? After a couple of thousand episodes and almost 10 years in podcasting, Saul Marquez has managed to turn his podcast into one of the biggest drivers of business for his marketing agency, Outcomes Rocket. And he's done that by leveraging a guesting strategy that he's consistently stuck to, which has also positioned him as an expert. In this episode, you'll discover - How to create business growth with a podcast before g...
2025-07-0827 min
Podcasting Amplified: Podcasting for Business Growth and Marketing5+ Episodes A Day?! Pro Podcast Interview Tips From a JournalistCreating a compelling interview podcast isn't as simple as just finding a guest and letting them do the talking. But at the same time it doesn't have to be super complicated. Host of The KAJ Masterclass Live, Khudania Ajay, joins me on this episode to share the expert insights he's taken from his journalism career to provide a framework for asking intriguing questions, creating interview content that stands out, and building trust with your audience so that they keep listening. Ajay has recorded over 2000 episodes, and has spent years behind a camera in a...
2025-06-2438 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe 3 C's of Podcasting: How to Figure Out What's Holding You BackYou know that there's room to improve your podcast so you can take it to the next level, but where do you start? After 40 episodes of Podcasting Amplified and countless conversations with podcasters, I've noticed that basically all podcasting challenges fall under one of three categories. I call them the "3 Cs of Podcasting". In this solo episode, I break down what that really means and how you can use the 3 Cs to identify where you need to focus your attention on with your podcast. In this episode, we cover: The 3 C's...
2025-06-1021 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Fall Back In Love With Podcasting – And Bring Your Listeners With You…Do you ever feel like your podcast is getting a bit stale or sometimes you just struggle to get the motivation to record that next episode? Once you've committed to a podcast it can feel like this never-ending thing and when you're creating episodes week in, week out, it can feel like it's starting to get a bit repetitive. And finding the right guests or topics to talk about can be a challenge. But what if podcasting didn't have to be like that? I'm joined by Cheryl Drury in this episode. Cheryl started...
2025-05-2728 min
Podcasting Amplified: Podcasting for Business Growth and MarketingTransforming Your Podcast Into Real Influence with Shayna DavisIf you've been podcasting for a little while now and you're wondering why you're struggling to turn your downloads into profit, this is for you. The influence that you have with your podcast could be a powerful asset that will allow you to turn your podcast into a profitable and scalable business with lasting impact. Shayna Rattler Davis joins me in this episode of Podcasting Amplified to share the strategies, the tools, and the mindset shifts that you need in order to take your podcast to the next level and start achieving your goals
2025-05-1340 min
Podcasting Amplified: Podcasting for Business Growth and MarketingAvoid Bland Podcast Content With These Essential Tips with Emily AbornDoes the content you create for your podcast have character? I've seen time and time again that the podcasts that allow the host's character to shine through are the ones that grow the fastest and attract the most loyal followings. That's why I'm joined by Emily Aborn in this episode of Podcasting Amplified to talk about how to inject more character into your content. In this episode, you'll discover - What exactly is podcast content and how to make your podcast stand out. How to repurpose your content in a...
2025-04-2934 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Get Discovered & Stay Relevant As A Podcaster with Emmy-Winning Vinnie PotestivoIf you want to truly stand out as a podcaster, your personal brand might be the key. Whether you've just started podcasting or you've had your show for years the personal branding strategies that my guest shares in this episode are transformational. Emmy-winning Vinnie Potestivo joins me today. He hosts I Have A Podcast® and draws from his decades of media experience, which saw him in launching huge TV shows like Punk'd and The Osbournes and developing the personal brands of names like Beyoncé and Ashton Kutcher. In this episode, you'll learn - ...
2025-04-1550 min
Podcasting Amplified: Podcasting for Business Growth and MarketingEssential Podcasting Tips And Tricks From A 15+ Year PodcasterA lot has changed in podcasting over the last 15 years but many of the podcasting tips and tricks that every podcaster needs to know are still just as relevant. Seth Goldstein joins me on Podcasting Amplified in this episode to share the extensive podcasting insight that he's picked up from over 15 years in the podcasting space. Seth hosts multiple podcasts and coaches podcasters to build brand equity and grow their shows. And in this episode, you'll discover - The biggest changes in podcasting over the last 15 years… …and the essen...
2025-04-0126 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Easiest Ways To Get Podcast Sponsors for Your PodcastIf you're like many podcasters you may have considered sponsorship as a strategy to monetise your podcast. There are many ways to get podcast sponsors to work with you, but some are better than others. In this episode of Podcasting Amplified, I'm joined by Eric Melchor. Eric is the Co-Founder of Podk.it - a dynamic, shareable media kit for podcasters. He also hosts Innovators Can Laugh and founded a b2b podcast ad network B2BPodPros. So as you can imagine Eric has a lot of insight around podcast advertising and attracting s...
2025-03-1828 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Podcaster With EIGHT Podcasts Shares His Insights with Dave CampbellIt can be hard enough as a podcaster to consistently produce one podcast. But my guest today hosts 8! Dave Campbell hosts The How To Podcast Series along with multiple podcasts in different niches. And because of that he has a huge amount of insight when it comes to podcasting from attracting more listeners to building a community around your podcast that turns casual listeners into companions who know, like and trust you. In this episode, you'll discover - How Dave is able to juggle eight different podcasts. The three e...
2025-03-0441 min
Podcasting Made SimpleAffordable Quality Audio for Your Home Podcast Studio | Joe EftihiouAs the standard expectation of the audio quality of podcasts continues to climb, many independent podcast hosts feel hopeless due to the high costs of microphones and studio equipment. Thankfully, there are budget-friendly options available that will make you sound like a pro! In this episode, Joe Eftihiou shares tips for achieving studio-quality podcast audio without breaking the bank. Get ready to level up how you sound for your podcast listeners so they love your show even more!MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/319Chapters00:00 The Importance of High-Quality...
2025-02-1815 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Make Your Podcast VISIBLE And Keep People ListeningWhether you want to grow your show to convert listeners into clients, to build a community, or just share your message with the world, your podcast needs two things – you need podcast visibility and it needs to bring your maximum listeners value. In this episode of Podcasting Amplified, Isabella Sanchez Castañeda, joins us to share her expert insight into how to get people to click on your podcast and stay listening. Her podcasting experience, her expertise in journalism and a track record of producing winning podcasts for business owners all lend to an episode pac...
2025-02-1835 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Secrets Of Bingeable Podcasts - Getting New Listeners ObsessedWhat's the secret behind bingeable podcasts? Could you release three episodes of your podcast every single week consistently and keep them bingeable, searchable and standing out from the competition? This is what Edd Dawson has done with his podcast 'SEO Is Not That Hard'. SEO is not as hard as some might want you to believe. If you want to get your podcast episodes and blog posts showing up on Google Search there are only a few things that you need to focus on. And Edd Dawson covers them all in his podcast. Edd started...
2025-02-0431 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe 3 Unexpected Tools That EVERY Podcaster NeedsThere are a few things that every podcaster should have - right from the start of their podcasting journey if they want to build a successful podcast. And we're not talking about microphones, headphones, cover art and so on - although those things are very important - before worrying about any of that - there are a few other things you need to get clear on. In this episode of Podcasting Amplified, Jennifer Rosemary Francis - host of Tools of the Podcast Trade - joins me to share her three unexpected tools for podcasters that w...
2025-01-2122 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Start A Podcast Email List And Grow A Loyal FollowingHow many podcasts have been running successfully for over 10 years? As you can imagine, not that many - the podcasting community was much smaller back then. But, Michelle Nezat has been running More Than A Song since 2014 and she joins us in this week's episode of Podcasting Amplified to do a deep dive on one of the biggest tools that she's used to continually grow her following over that time - email marketing. 10 years ago Michelle was able to find an untapped niche and using her experience as a marketer has built a loyal following...
2025-01-0740 min
Podcasting Amplified: Podcasting for Business Growth and MarketingWhy Live Podcasting Is the Game-Changer Your Show NeedsIf you've been looking for a way of making your podcast stand out or of making an episode extra special, then hosting a live episode could be the way forward. And when we talk live podcasting we're not talking about streaming an episode online, we're talking about sitting on a stage in front of a live studio audience doing your thing and creating an unforgettable experience for you and your listeners. In this episode we're joined by Jeff Revilla and he shares everything you need to know about live podcasting. Jeff runs a Live podcast s...
2024-12-1025 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Clarify Your Podcast Marketing Message So More People Will ListenIf you've ever found yourself disappointed by the download numbers for an episode or you're tracking your listener stats month to month but you're struggling to keep existing listeners engaged, then this episode of Podcasting Amplified is for you. We dive deep into podcast messaging - the messaging that surrounds your podcast, that helps listeners know that they're in the right place and that they're among friends so they keep coming back for more. Brian Fleming hosts PodGasm Marketing where he helps podcasters to clarify their podcast marketing messages so more people will listen and s...
2024-11-2631 min
Podcasting Amplified: Podcasting for Business Growth and MarketingManaging the Chaos of Running a PodcastRunning a podcast alongside a business is a challenge. Especially when you're committed to publishing an episode every week. Katrina Purcell hosts Managed Chaos alongside her co-host Rachel Anderson. Each week, they share bite-sized, 15-minute nuggets of business wisdom to support business owners and showcase their consulting expertise. In just a few months, the hosts have already managed to see some real benefits of running a podcast to their business and in their personal development. And Katrina shares her insights with us in this episode. We cover in this episode - ...
2024-11-1224 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Land Huge Podcast Guest Spots & Skyrocket Your FollowingImagine if you could get a guest spot on another podcast and get an immediate, massive boost to your following from it. That's exactly what Robin Waite did. He was able to secure an interview with Ali Abdaal on his podcast who currently has nearly six million subscribers on YouTube. And off the back of that one interview Robin brought in £150,000 worth of business, an extra 1500 subscribers to his email list and he doubled his YouTube channel following. And in this episode of Podcasting Amplified, he breaks down the exact strategy he used to secure t...
2024-10-2942 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThis Is Why Your Podcast Isn't GrowingIs your podcast growing slower than you'd like it to? Or maybe you've seen some growth early on but things have plateaued and you're listener base has stagnated. If this resonates with you then you need to listen to this episode of Podcasting Amplified. Anthony Nwaneri & Taig O'Shea host Why Your Podcast Isn't Growing, where every week, they help podcasters gain clarity on why they're not seeing the results they're hoping for. They've coached many podcasters clients as well, and they helped one podcaster double her monthly listenership in just 60 days. ...
2024-10-1540 min
Podcasting Amplified: Podcasting for Business Growth and MarketingPodcasting With A DisabilityTen years is a long time in podcasting years, and to continue producing content for that long is a challenge in itself. But when you're also dealing with a disability and other health issues, it takes even more perseverance. Win Charles has been hosting Win At Life for around ten years, the podcast where she shares conversations about being awesome with a disability and raising awareness at the same time. She originally started the podcast as content marketing for her book, but it's grown into something much more. In this episode, we dive into Win's p...
2024-10-0124 min
Podcasting Amplified: Podcasting for Business Growth and MarketingFrom Zero to 1 Mil+ Listeners & Revenue - Expert Strategies for PodcastersWhich comes first, the podcast or the business? For Kevin Palmieri, Next Level University has always been about the podcast. The conversations. The value he and his co-host Alan Lazaros can bring to their audience. But after a rough patch in his life, he channelled that passion into building a business around the podcast and has since grown it into a $1M+ revenue business, with getting on for 2000 episodes published over 7 years. He joins me in this episode to share his story and a ton of powerful insights to help podcasters build their confidence and...
2024-09-1737 min
Podcasting Amplified: Podcasting for Business Growth and MarketingEverything You Need To Know To Get Started With Podcast SEOHave you been thinking about improving your podcast SEO game but don't know where to start? Or perhaps you're a complete beginner to SEO and you're just looking for another way of bringing in more listeners to your podcast… This is where our guests come in. Sarah McDowell and Tazmin Suleman host The SEO Mindset Podcast. They're both experts when it comes to getting more eyes on your content through search engine optimisation (SEO). We cover in this episode - What is SEO and why do podcasters need to be thinking about it?...
2024-09-0349 min
Podcasting Amplified: Podcasting for Business Growth and MarketingWhat Could A Podcast Do For Your Business?There are so many benefits to having a podcast, particularly for those running a podcast alongside their business. But is podcasting right for everyone? And how can a podcast stand out in this growing space? Adrian Daniels started podcasting in 2020, when the world was changing. He had a purpose - to build a network of Ghanaian entrepreneurs and share their stories and expertise. And The Sound of Accra Podcast was the vehicle. Since then, he's published nearly 200 episodes and has launched a second podcast. Adrian also consults business owners and helps them launch their own...
2024-08-2026 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Bring More Value To You, Your Guests & Your ListenersDoes the podcasting process bring you joy? Because if it doesn't, it's going to be difficult to stay motivated and consistent. Tabatha Thorell launched her second podcast, "What Went Wrong," last year, where she shares the untold stories of bouncing back from failure. Throughout her podcasting journey, she's discovered how to find more joy in the process and bring more value to her, her guests and her listeners. She's also a wife, a mum of five, a dynamic speaker, a best-selling co-author, a life and business coach and a seasoned real estate investor… and still fi...
2024-08-0638 min
Podcasting Amplified: Podcasting for Business Growth and MarketingIs Your Podcast Niche Enough?Who is your ideal listener? Who will be getting the most value out of your podcast and how can you tailor your content to support their specific needs? Charlie Dice hosts Off Leash: A Podcast for DINKWADs (as well as two other podcasts!). After launching the podcast under her brand name 'Beauty And The Berners', she pivoted the podcast to zero in on the 'Dual Income, No Kids, With A Dog' community. A community that she knows well. In this episode, we learn how she was able to craft a podcast for a very specific...
2024-07-2323 min
Podcasting Amplified: Podcasting for Business Growth and MarketingPodcast Communication Skills as an IntrovertJeremy Doran describes himself as an introvert. But that hasn't stopped him from becoming a speaker, coach and of course, a podcaster. He hosts NeuroConversant Leadership, and after creating nearly 50 episodes, he has some valuable insights to share. He's built this podcast around his business and it's helped to grow his network and his personal brand. We cover in this episode - The power of using stories to educate. Repurposing your podcast content. Effective guest booking strategies. When is the right time to consider rebranding...
2024-07-0927 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Attract Leads Every Month With a Branded PodcastAre you growing a podcast as content marketing for your business in the hopes that you'll turn listeners into leads? Louise Archer launched Retrained Search - The Podcast with her co-host Jordan a year ago. And they've taken the podcast from a dozen listeners to hundreds. They've built a branded podcast that gets them qualified leads for their business every month. Branded podcasts are podcasts that put a brand front and centre, like Retrained Search. They can fall into the trap of lacking personality, but Louise and Jordan have managed to tie the podcast to...
2024-06-2527 min
Podcasting Amplified: Podcasting for Business Growth and MarketingTurn Connections Into Listeners with LinkedIn Expert Mark WilliamsLinkedIn now has over a billion members and if your audience is there, so should you be. But growing your podcast on LinkedIn isn't as easy as just sharing a link to each new episode you post. It's about building a personal brand and connecting with your network the right way. That's why I've invited Mr. Linked himself, Mark Williams onto this episode. He's been in the LinkedIn game since 2008 and he's been podcasting for over 10 years. Mark has built a following of over 25 thousand people on LinkedIn and he shares with us the secrets t...
2024-06-1144 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Get Your Podcast To The Top of Google - Tips From An SEO ExpertSearch engine optimisation (SEO) should be a key component of your podcast growth strategy. You can't rely on people finding your podcast through searching on Spotify or iTunes. But getting your podcast episodes and your podcast website to show up on Google Search and get clicked on is a challenge. SEO expert, Brandon Leibowitz, joins me on this episode to give us a crash course on podcast SEO and share with us the podcast SEO best practices. In this episode, we cover - What is SEO and how can it help get you...
2024-05-2827 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Secrets of 1.7 Million+ Podcast Downloads with Suzy RosensteinAfter being laid off in 2014, Suzy Rosenstein realised it was time to start her entrepreneurial journey. Three years later, she launched her podcast, Women in the Middle. She's now 7 years into her podcasting journey and has around 350 episodes and over 1.7 million podcast downloads under her belt. Her podcast has now become one of the main drivers of business for her, with 50% of her clients finding her through her podcast. In this episode, we cover - How Suzy knew that podcasting was right for her and her business. Tips for coming up with episode ideas...
2024-05-1438 min
Podcasting Amplified: Podcasting for Business Growth and MarketingBuilding a Micro Niche Podcast with Troy WallaceFinding a niche for your podcast these days is a challenge, but my guest today managed to find two. Troy Wallace hosts Stay On The Court, a podcast for aging athletes and he's got a new podcast in the works built around his HR consulting business. And while Troy is relatively new to the podcasting game, there is a lot to learn from his story of niching down and building a brand around the community that he's growing. In this episode, we cover - The power of niching down with your podcast.
2024-04-3041 min
Podcasting Amplified: Podcasting for Business Growth and MarketingAmplifying Your Community Through Podcasting with Patrick GallagherA podcast is a powerful tool for community building and growing a business. So when I spoke with Patrick Gallagher and found out that his business builds engineering leadership communities, and that his podcast production game is top-notch, he was an obvious choice for a guest. Patrick is a self-taught podcasting machine. and his podcast The Engineering Leadership Podcast adds fuel to that community-building fire, bringing these communities closer together. We cover in this episode - How starting a podcast has grown Patrick's community and business. How to capture great podcast recordings on a budge...
2024-04-1643 min
Podcasting Amplified: Podcasting for Business Growth and MarketingFinding Your Podcasting Passion & Getting Started with Laurie WrightHow long did it take you to get your first episode out there after you'd decided to start a podcast? For Laurie Wright, it took her much longer than she would have liked, but podcasting has become the best thing she's ever done - for herself, and for her business. Laurie Wright hosts Living Your Sparked Second Half, she's nearly 400 episodes in and she offers a ton of valuable insight for anyone struggling to get started or for those who aren't feeling like their podcast is enabling them to be their authentic selves. In this...
2024-04-0243 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Business Behind Your Podcast with Paul SweeneyCreating content as a business is no longer a nice to have - it's an essential part of business growth. And that's what Paul Sweeney is using his podcast for, whilst providing an evergreen, go-to resource for entrepreneurs worldwide. Join me as we dive into the journey of Paul's podcast - The Business Behind Your Business. In this episode, we uncover the key learnings from Paul's four-year journey so far and tap into Paul's business expertise. We cover in this episode - How to leverage your podcast to grow your business.
2024-03-1931 min
Podcasting Amplified: Podcasting for Business Growth and MarketingBranding Your Podcast And Finding Your Voice with Massimo ZefferinoIt takes more than finding a niche to get your podcast noticed. In any given niche I can almost guarantee that there'll be a dozen or even hundreds of podcasts sharing your space. In this episode, I'm joined by Massimo Zefferino, graphic design agency owner and co-host of The Angry Designer. And he uncovers the elements of your podcast branding and your personal branding that are essential to stand out in a busy podcasting landscape. In this episode, we cover - Podcast branding advice from a graphic design agency owner. And h...
2024-03-0533 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Pandemic Born Podcast That Went Viral with Megan SprinkleIn 2020, at the height of the Covid-19 pandemic, over a million new podcasts were launched. Many of those podcasts are no longer active, but Megan Sprinkle's podcast, Vet Life Reimagined is still going from strength to strength. She's been able to leverage the power of podcasting to raise her profile within her industry, grow her following and bring connecting conversations to a community of veterinary professionals. We cover in this episode - How Megan has leveraged her podcast to become more known in her field. How she got one episode in front of 30k+ view...
2024-02-2038 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Secrets to Growing a Podcast on YouTube with Dusty PorterIf your podcast is on YouTube, or you want to get started with YouTube, what you're going to hear in this episode is absolute gold. My guest today has been a YouTuber and a podcaster for over 10 years. Dusty Porter is closing in on 400k YouTube subscribers and hosts the most popular YouTube podcast around - YouTube Creators Hub. Podcasting and YouTube are very different beasts. But many podcasters just slap their video recordings on YouTube and let it do its thing, hoping it'll get results. There are nuances to growing on YouTube, though, and w...
2024-02-0648 min
Podcasting Amplified: Podcasting for Business Growth and MarketingHow To Grow Your Podcast Through LinkedIn with Thando JacobsLinkedIn is a powerful tool for building your network and your listener base if that's where your ideal listener spends their time. But simply sharing a single post per week with a direct link to your audio episode isn't going to get you far… Thando Jacobs, host of Inside Business Analysis, joins me in this episode to share his insights on starting, running and growing an interview podcast in today's podcasting landscape. He shares his goals for the podcast and how he's benefited from it so far, and we dive deep into LinkedIn marketing pitfalls, an...
2024-01-2338 min
Podcasting Amplified: Podcasting for Business Growth and MarketingSharing Your Passion in an Untapped Niche with Devin WagenerDevin Wagener has a passion for sharing educational content around a topic that's important to his family's heritage. He also understands the commercial potential of a podcast that speaks to a specific audience - especially one that craves more content. In this episode of Podcasting Amplified, I sit down with Devin, the host of Yerba Power Podcast. Devin was able to create a podcast in a niche that was yet untapped by any other English-speaking podcast. He's been able to leverage both his passion for creating educational content around his niche, as well as this g...
2024-01-0946 min
Podcasting Amplified: Podcasting for Business Growth and MarketingFinding a Unique Podcast Format with Roger Heathers & Declan KitchenerThese two friends-turned-podcasters managed to find a unique podcast format for their show. And that's a difficult task in today's podcasting landscape. Finding a gap in the market can be hugely rewarding, though. Each week, musicians Roger Heathers & Declan Kitchener write a brand new song and discuss their songwriting process on The Weekly Song Podcast. And, in this episode of Podcasting Amplified, they share how they were able to come up with a unique idea and how they've built a loyal following off the back of it. We also cover - The...
2023-12-2744 min
Podcasting Amplified: Podcasting for Business Growth and MarketingDisrupting the Podcasting Game with Danusia Malina-DerbenWhat were your expectations for your podcast before you started it? Or if you're yet to launch, where do you see it in 5 years' time? Our guest today didn't have high expectations. She had a message that she wanted to share, a mic and a list of dream guests. Now, Danusia Malina-Derben's podcasts, School For Mothers and School for Fathers have achieved great success, as has her ten-year-old daughter's podcast, Seraphina Speaks, which Danusia produces. She joins me on Podcasting Amplified to discuss - How Danusia made her podcasts a success. Making a...
2023-12-1256 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Keys to Crafting Impactful Interviews with Helen McGuireSome new podcasters see interview podcasts as sort of the easy route to a podcast. Just write a list of 15-20 questions, invite some guests and they'll do the rest of the work, right? Wrong! There are hundreds of thousands of interview podcasts out there. To stand out from the crowd, and have the impact that you want, you need to be tackling your interviews from a storytelling lens. And this is exactly what my guest today is doing. I'm Joe Eftihiou, your host, and I'm thrilled to have Helen McGuire, the host of "T...
2023-11-2832 min
Podcasting Amplified: Podcasting for Business Growth and MarketingThe Hidden Impacts Podcasters Can Have with Adrian RamseyHave you ever been told that you've changed the way someone thinks about something? Or has anyone changed the way you think about something? It's a powerful feeling. The connections we can make through podcasting have that power. And sometimes, we don't even realise how deep of a connection with someone we've made. Podcasting has the power to reshape your perceptions, connect you with people in surprising ways and become a powerful platform for your creative journey. Podcasters choose to start their podcasts for all sorts of reasons. One of which...
2023-11-2842 minPodcasting Amplified: Podcasting for Business Growth and MarketingPodcasting Amplified TrailerAre you ready to take your podcast to the next level? Do you want to leverage your podcast so that you can achieve your goals? Whether you're a seasoned podcaster looking to grow your show or you're eager to launch your first episode, you're in the right place. Join us each week on Podcasting Amplified as we explore the journey to success through podcasting. Hosted by Joe Eftihiou, Founder & Chief Engineer at Claricast, each episode features an engaging conversation with a passionate podcaster. Our community of podcasters leverage the medium of podcasting to bring them...
2023-11-1401 min
Talking Classical PodcastEp.68 - Guy JohnstonI'm delighted to be welcoming on this podcast Guy Johnston. Guy is one of Britain's leading cellists who was the winner of the BBC's Young Musician of the Year back in 2000 which set him on a glittering international career as a soloist, chamber musician, orchestral player and teacher.
This podcast was recorded after Guy had given two performances of Elgar's Cello Concerto at very short notice with the Bournemouth Symphony Orchestra, having come for a short trip from the States to England. And we managed to cover a number of different topics over the short time we...
2023-02-1832 min
Talking Classical PodcastEp.67: Emily BeynonI'm pleased to present this discussion with Emily Beynon, one of the Principal Flautists with the Royal Concertgebouw Orchestra in Amsterdam. I had the pleasure of seeing the orchestra at one of their concerts during their London residency at the Barbican Centre. Thank you to the Barbican Centre's Press Team for arranging that amazing experience!
In this podcast, Emily and I discuss her musical journey, training in both London and Paris, playing with the Concertgebouw Orchestra (including in the hall itself), some of the flutes she plays and advice for practising.
Interview recorded 7 December 2022; published 16...
2023-01-1630 min
Talking Classical PodcastEp.66: Claire WickesI'm pleased to share this conversation with Claire Wickes, Principal Flautist of the Orchestra of English National Opera. Alongside her work as a flute player, she has recently developed a career as a media composer. I met Claire in October at the Royal Opera House a few hours before she had a performance at the London Coliseum that same evening. We talked about her musical journey, studying music at university and college, learning from different teachers, experiences of playing in the orchestra with ENO (including on the stage of the Coliseum!) and her composing activities.
This podcast...
2023-01-1450 min
Talking Classical PodcastEp. 63: Daniel PailthorpeI'm pleased to share this podcast with Daniel Pailthorpe, Co-Principal Flautist with the BBC Symphony Orchestra. We had a fascinating discussion about his musical journey growing up, parallels between flute playing and singing, solo performances, what it's like playing for one of the top symphony orchestras in the country, performing at the BBC Proms and Royal Albert Hall (including a memorable concert involving the then five members of Monty Python!), tone production and vibrato.
Podcast interview recorded 26 September 2022 at Daniel's home in Richmond, London; Daniel's additional commentary about tone production and throat tuning recorded 12 November 2022; podcast released 16 N...
2022-11-1651 min
Mind AffinityChatting With Joe EftihiouJoe Crow The Audio Pro joins Duncan in this week's Mind Affinity podcast to chat about thinking big, planning to the future but maintaining focus on the next stepping stone to get there.
This week's episode was edited by Joe himself. If you have a podcast or are considering starting one, get in touch with Joe. You could take him up on his offer of a free episode edit and/or get some great tips to improve the quality of your own self-edited podcast.
2021-03-0427 min