Jornaya - Podcast Details

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From Angel To Exit10: Behind the Exit: Lessons from Ross Shanken’s Nine-Figure Journey with JornayaRoss Shanken, founder and former CEO of Jornaya, shares the story behind building a pioneering lead verification platform and guiding it to a nine-figure exit. In this episode of From Angel to Exit, Ross unpacks the strategic frameworks, operational challenges, and personal insights that fueled his success—from initial market entry to final acquisition. It's a must-listen for founder-CEOs aiming to scale confidently and exit smartly. Key Takeaways Establish your financial model early and revisit it often to inform strategic decisions. Align your leadership team using shared vision exercises like “headline planning.” Avoid e...2025-06-1651 min

The Mark Howley ShowEp. 22 Ross Shanken: Previous CEO & Founder of Jornaya speaks on the art of selling, entreupenurship, selling a business, investments, defining your skillset & moreRoss Shanken is leaning into retirement after 23 years of owning and operating Jornaya: a company specializing in a unique approach to data and analytics. His interview discusses selling his business, the “what now?” question, and the dedicated journey through his professional career. This episode dives deeply into the art of selling and defining your approach through study and intution. Ross and Mark offer relatable discussion for those thinking about, in the middle of, or daydreaming about retirement as well as inspiration to keep your engines fired. Look back over years of professional passion and success with Ross and Mark duri...2023-04-1447 min

The Marketing RapportIntroducing The Marketing Rapport with Matt Lohman, Managing Director of Verisk Marketing SolutionsMatt Lohman is the Managing Director at Verisk Marketing Solutions, a business unit of Verisk formed by the merging of Jornaya, Infutor, and Contact State. We’re also happy to have him as our very first guest on this episode of The Marketing Rapport podcast.Matt, along with our host Zora Senat, Chief Commercial Officer with Verisk Marketing Solutions, share the story behind how this new business unit came to be and what marketers can expect from the resulting merger. Considering the company is very consumer data-focused, Matt and Zora talk about the importance of data in to...2022-11-1620 min

The Re/Imagine Podcast102 Starting Retirement Planning Discussions in an Increasingly Distracted World Nassau Re/Imagine Retiretech Forum Panel 1: Sales & Marketing “Starting Retirement Planning Discussions in an Increasingly Distracted World” Retirement planning is a critical need for millions of Americans. However, it’s never been harder than it is today to start that important conversation. Call screening technology grows more sophisticated. Digital ad prices increase. Email open rates decline. Conflicting messages in the mainstream media cause doubt about the value of our core products. In addition, a growing stream of television ads threaten to create health care planning fatigue. How should the industry adapt and find more effect...2022-07-2841 min

The Re/Imagine Podcast097 Medicarians - Customer CreationWe recently attended the first Medicarian conference in Las Vegas. Jay Weintraub took the top Medicare Supplement conference and broadened it to include innovation. Innovation across the entire senior healthcare space. We interviewed a number of leaders on the event floor and pulled the recordings into three podcasts. Today, in part 2 of 3, we’ll explore innovation in customer creation. Recent regulations released by the CMS, privacy changes on social media platforms, and iOS changes have radically reshaped how we find, engage, and connect with seniors. CoverRight Richard Chan CEO at CoverRight https://www.linkedin.com/in/rkfchan/ Big idea...2022-06-2351 min

Creating High Performing TeamsHow to become a better manager in just 15 minutes a weekMany companies promote the most talented person on a team to manager, but that doesn’t always work outIt can be hard for that person to let go of their individual work, which shortchanges things for their team. There’s also just too much to do. It doesn’t scale.Taking care of your team means a lot, especially if you’re fighting on their behalf against others not looking out for them. Krzysztof brought food and drink for their team and advocated for overtime when they had to work over a weekend in the summer. It helped with morale and rete...2022-04-1249 min

Insurance TownITC BONUS SERIES! W/ Today's Guest Rob TateThroughout the next couple of months here in Insurance Town we will be releasing a series of Bonus episodes from the Mayor's Adventures out in Las Vegas at this year Insuretech Connect Conference 2021. This weeks Special Guest is my Man Rob Tate with Jornaya. This is a Company that I saw everywhere at the conference, they even sponsored the wifi. Jornaya helps you to know when your customer's are shopping you and helps you with the overall customer experience. This episode is a lot of Fun , we talk about his journey, your customers journey. The customer Experience. 2021-10-1924 min

Experts on MortgageThe History of LIBOR and How It Was ManipulatedThere has been a lot of discussion about the mortgage industry transitioning away from the LIBOR index, but it wasn't until I read the book "The Spider Network" by David Enrich that I understood the history of how the LIBOR was originally created and why the housing finance industry needs to separate themselves from it. Listen in to hear how a math genius and a gang of scheming bankers pulled off one of the greatest scams in history. Host: Mike Eshelman, CMB (Jornaya)2021-07-0811 min

Experts on MortgageEric Troutman of TCPAWorld.com breaks down the Telephone Consumer Protection Act (TCPA)The Telephone Consumer Protection Act (TCPA) was enacted in 1991 to protect consumers against unwanted telemarketing calls to cellular telephones made by "autodialers." At that time, the law could not comprehend the future in which cell phone usage has become increasingly widespread and many households now rely solely on cell phones as their primary means of communications. The MBA filed a petition for exemption and subsequent Application for Review because frequent communication and early intervention are essential to helping struggling homeowners resolve delinquencies and remain in their homes. This exemption is necessary because of the importance of early intervention in...2021-06-0827 min

Experts on MortgageLet's Meet Dustin Owen, CMB of Waterstone MortgageDustin Owen, CMB is the Regional Vice President at Waterstone Mortgage Corporation and is responsible for operating, managing, and growing the Southeast region. Dustin is a founding partner of the Murphy-Owen Home Loan Team, one of Waterstone Mortgage's top mortgage origination teams in the United States. He also hosts the Loan Officer podcast which has over 100 episodes to date. In this episode of the Experts on Mortgage podcast, Dustin tells us how he got into the Mortgage industry, his journey to becoming a CMB, and provides some advice to those considering, or in the midst of, obtaining t...2021-06-0123 min

Experts on MortgageAmy Swaney, CMB discusses the Modernization of AppraisalsIn February 2021, The Mortgage Bankers Association responded to the FHFA's Request for Information (RFI) on Appraisal-Related Policies, Practices, and Processes. In the MBA's response, Bob Broeksmit, CMB wrote, "FHFA’s objective of promoting the modernization of the appraisal process is a welcome step toward determining the appropriate intersection of traditional evaluation methods and the incorporation of innovative digital tools. As the mortgage finance industry continues to grapple with the effects of an aging appraiser population and longer turnaround times on appraisal findings, greater demand has been placed on identifying ways to automate aspects of the valuation process, while supporting th...2021-05-2521 min

Experts on MortgageChristy Soukhamneut, CMB joins to talk about the Community Reinvestment Act (CRA)The CRA was enacted in 1977, and since then, has been amended up to 4 times. There is a general consensus on all sides (the banking industry and the regulators) that the regulations have not kept up with modernizations in the banking industry, and are therefore, outdated and in need of overhauling. The federal banking agencies are currently making efforts geared towards such an overhaul of the regulations - with the OCC issuing a proposal requesting input from stakeholders. The Mortgage Bankers Association supports the overhaul, and will work with the federal banking agencies throughout the process. Listen as Christy discusses...2021-05-1813 min

Experts on MortgageWelcome to the Experts on Mortgage show!Welcome to the Experts on Mortgage podcast, the official podcast of the CMB Society, presented by the Mortgage Bankers Association, and powered by Jornaya. My name is Mike Eshelman and I will be your host as we geek out on all things Mortgage-related. This show was created to help residential mortgage professionals, across all aspects of the housing finance world, stay well-informed by having experts on the show to discuss, in depth, the current events and industry issues. We will also interview people that are innovating or making big impacts in the industry in other ways. ...2021-04-3001 min

Jornaya Talks MortgageThe Most Interesting Man in Mortgage Discusses His Business, Fraud Prevention & Movies w/ Ike Suri, Chairman & CEO of FundingShieldConsumers often invest their life savings into the home of their dreams. But that story can go awry in a wire fraud scheme.FundingShield’s API-driven fintech services allow lenders, investors, homebuyers, and title companies to confirm wired funds are going to intended recipients and transactions are free of impact from cyber fraud, phishing, business email compromise, or title fraud. Join Jornaya Head of Consumer Finance Mike Eshelman, CMB, as he talks with the Chairman & CEO of FundingShield Ike Suri. The pair talk about everything from mitigating risk and cutting down operating costs to producing movies and why Mi...2021-04-0521 min

Jornaya Talks MortgageLeading the Digital Transformation in 2021Today’s borrowers expect fast, efficient, error-free mortgage lending. As a result, lenders are turning to data intelligence and technology to prepare them for the future. Join Jornaya Head of Consumer Finance Mike Eshelman, CMB as he talks with Josh Friend, Founder & CEO of Insellerate, a leading borrower engagement platform, about what to expect in 2021. Mike and Josh talk about the changes lenders can make, discuss technology to transform and identify ways to fully embrace a complete digital interaction.2021-02-0925 min

Jornaya Talks MortgageThe Power of Machine Learning to Accelerate Mortgage Lead ConversionHear how to use AI to identify and leverage the unique skills of your people to maximize productivity and drive better performance in your mortgage lead conversions. Join Mike Eshelman, CMB, Head of Consumer Finance at Jornaya, as he talks with Ethan Ewing, CEO of ProPair, about using machine learning applications to better assign and prioritize leads. They discuss moving sales organizations from fixed rules to automated and predictive real-time decisions. Listen today!2021-01-1830 min

Jornaya Talks MortgageThe Evolution of Mortgage Lead Generation w/ Matt Tillman, President of RateMarketplaceJoin Jornaya’s Head of Consumer Finance as he talks with Matt Tillman, President of RateMarketplace, about the changes in mortgage lead generation—from the inception of the Internet to sophisticated marketing technology targeting efforts. Listen as they share their success based on developing a better understanding of the consumer journey to send the right message at the right time.2021-01-0636 min

Jornaya Talks MortgageSwitching off the Cruise ControlAs Executive Vice President - National Retail for Gold Star Mortgage Financial Group, Eric Mitchell has helped to attract, develop, and employ the highest caliber mortgage professionals and branches. He’s taken more than two decades to develop simple, practical strategies to take sales professionals off cruise control and declare success. Join Jornaya Head of Consumer Finance Mike Eshelman as he talks to Eric about his career and his newest book, The Why of Money, in the latest episode of Jornaya Talks Mortgage.2020-12-0832 min

Jornaya Talks MortgageA Tale of Two Lenders Pt.2 w/ guest Jeff PiotrowskiWhen banks compete, Jeff wins! Join Mike Eshelman, Head of Consumer Finance at Jornaya, as he talks with colleague Jeff Piotrowski, Senior Director at Jornaya, about his experience filling out a lead generation form and being matched with multiple lenders, how his current servicer failed, and signing closing papers during a pandemic, in a mask, in his garage.2020-08-1727 min

Jornaya Talks MortgageA Tale of Two Lenders Pt. 1 w/ guest Jeff PiotrowskiDigital mortgages weren’t prominent in the industry 7 years ago, which was the last time Jornaya’s Head of Consumer Finance Mike Eshelman went through the process. A lot has changed since and the seamless experience created by the right lender can make or break the customer experience. Join Mike as he talks with fellow Jornayan Jeff Piotrowski, Senior Director, about his major-life shopping experience with two different banks, their digital mortgage platforms, and how he made his final decision. (Spoiler alert: one bank failed miserably and one nailed it!)2020-08-1018 min

Jornaya Talks MortgageDirect Mail: The Secret Weapon w/ Steve GodwinDirect mail works when you know how to work it. It takes a partner who is able to build a sophisticated model that targets the right consumers at the right time, says President at Analytic Marketing Partners (AMP) in this episode of Jornaya Talks Mortgage. Godwin, who has 35 years of experience in direct marketing, data modeling, analytics and strategic business consulting joins longtime friend Mike Eshelman, Head of Consumer Finance at Jornaya to talk about ways to analyze specific direct marketing initiatives. Hear how direct mail can be your secret weapon.2020-07-2029 min

Jornaya Talks MortgageWhat is TCPA and Why is it So Confusing w/ guest Eric TroutmanThe Telephone Consumer Protection Act (TCPA) is by far one of the most confusing laws to hit our ecosystem. It requires prior express written consent for non-emergency autodialed, prerecorded, or artificial voice calls to wireless phone numbers, as well as for pre recorded telemarketing calls to residential wireline numbers. But there’s more, as the Czar of TCPAWorld Eric Troutman describes in this episode of Jornaya Talks Mortgage. Troutman, one of the country’s prominent class action defense lawyers and nationally recognized in TCPA litigation and compliance, talks with Jornaya Head of Consumer Finance Mike Eshelman about the intricacies of t...2020-06-2930 min

Jornaya Talks MortgageFrom the Frontlines: Being a Loan Officer During COVID-19 w/ guest Owen RaunWith nearly 30 years of mortgage experience. Owen has kept his focus on serving consumers and keeping his finger on the pulse of the industry, especially in the city of Houston. On this episode of the Jornaya Talks Mortgage, Owen Raun of First United Bank Mortgage discusses with Jornaya’s Head of Consumer Finance, Mike Eshelman, about the changes he’s seen in the industry and how the industry is reacting to the Coronavirus pandemic.2020-06-2219 min

Jornaya Talks MortgagePutting Others First w/ guest Dale Vermillion, Award-winning Trainer, Acclaimed Speaker, and AuthorIn 2004, Dale Vermillion took what would be a life-changing trip to India. There he confronted extreme poverty, orphaned children, and a neglected nation. Determined to do his part, he returned home and has been working for the better good since. Join Mike Eshelman, Head of Consumer Finance, as he talks with Dale about his charitable work, how "others first" is a way of life, and his background in the mortgage industry. For those not familiar with Dale, he is one of the most well-known mortgage trainers, speakers, and consultants in the country. His award-winning Mortgage Champions sales training is...2020-06-1531 min

Jornaya Talks MortgageTechnology & The Human Element: Creating Better Consumer Experiences in Mortgage w/ guest Grant MoonAI, chatbots, and mobile apps are rapidly changing how consumers of all ages approach the homebuying process. These advances are also creating better customer experience in the changing mortgage landscape. Join Jornaya Head of Consumer Finance Mike Eshelman as he catches up with Grant Moon, CEO of Home Captain, on the unique intersection of technology and humans that’s creating a better mortgage experience. The two also discuss the current state of the industry and speculate on what the future holds. For additional information and content, please visit jornaya.com/jornayatalks.2020-06-0430 min

Jornaya Talks MortgageAdapting to the New Consumer Journey w/ guest Alec HansonThe path to the consumer is varied now more than ever before—and while the COVID-19 pandemic may be driving this change, it's part of an evolution that’s been underway for some time. Join Jornaya Head of Consumer Finance Mike Eshelman and Alec Hanson, SVP of Production at loanDepot, as they discuss the evolution of the industry, how consumer behavior is evolving, and how to make sense of it all. For additional information and content, please visit jornaya.com/jornayatalks.2020-05-2935 min

Jornaya Talks MortgageLead and Loan Management During Coronavirus w/ guest Scott PayneIt’s a crazy time in the mortgage industry. Because of COVID-19, much of the country is under a quarantine but lenders can’t stop in their tracks. Join Jornaya's Head of Consumer Finance Mike Eshelman as he talks with Founder of SDP Solutions and industry veteran Scott Payne about lead and loan management in these uncertain times. You’ll hear tips and tricks for navigating these uncharted waters that you’ll find useful now--and into the future. For additional information and content, please visit jornaya.com/jornayatalks. 2020-03-2532 min

Jornaya Talks MortgageOverview for Jornaya Talks MortgageGeek out with Jornaya Talks Mortgage on the latest issues affecting the industry, marketers, and the consumer. For more information and additional content, please visit jornaya.com/jornayatalks/mortgage or email us at jornayatalks@jornaya.com.2020-03-2504 min $A Shark\'s Perspective$ A Shark's Perspective#191 - How to Understand Consent, Intent, and Lead Gen in the Customer JourneyConversation with Ross Shanken, the CEO and Founder of Jornaya, a technology platform helping marketers solve problems with better understanding the journey in lead generation.2019-12-0455 min

Lead Management MastermindsMike Eshelman, Director at Jornaya - Episode 2 - Lead Management Masterminds PodcastMike Eshelman, Director of Consumer Finance at Jornaya, joins the show to give his insights on the Lead Management domain. Mike has worn many hats during his career in the Mortgage industry spending time as a lender, lead provider, and now customer journey expert. In this episode, we talk about the value in conducting a "Customer Experience Screening" on your lead management system at least once a quarter and how there is still a human touch required even for the most dialed-in lead management systems. Mike also discusses some of the largest missed opportunities for lenders today as it relates...2019-09-1142 min

Mortgage Marketing ExpertMike EshelmanIn this episode we have a guest that I’ve been excited to have on the show for months now, Mike Eshelman. Mike is one of the foremost experts on leveraging big data, and how it’s going to affect the mortgage industry in the coming years. Mike Eshelman is the Head of Consumer Finance at Jornaya, the leading provider of consumer journey behavioral data. With over 15 years of experience in consumer finance, Mike has extensive knowledge in marketing, marketing operations, and leveraging unique data sets to deliver desired results in the mortgage and personal loans industries. Name...2019-08-3034 min

Sales Game Changers | Tips from Successful Sales LeadersWhy Urging Preparation, Work Ethic and Data Usage Will Help You Excel in Sales with Paul McConvilleThis is episode 017. Learn about Paul McConville's journey to become a hugly successful sales leader on the Sales Game Changers Podcast! Check out the complete transcript of this podcast here. Paul McConville is a leader in SaaS and analytics businesses. He is SVP of Sales and Account Management at Hobsons with global responsibility for the success of their 12,000+ K-12 and higher education clients. He was previously Chief Officer at Jornaya, a Comcast Ventures and Edison Partners backed consumer analytics business. He spent 10 years at TARGUSinfo and led sales and marketing prior...2017-11-1541 min

LeadsCon LiveLeadID/Jornaya - How tech can help lead buyers and advertisersMichael Ferree interviews Ross Shanken CEO of Jornaya and they discuss the evolution of LeadID to Jornaya and ways advertisers can better target their prospects.2016-07-1315 min