Shows
On MessagingFrom Competitive Intel to Killer Messaging: How to Differentiate Your POV w/ Talya Heller | Down to a TListen now on YouTube, Spotify, and Apple Podcasts!Episode 14: Talya Heller, Owner of Down to a T joins me to break down how to weave competitive intelligence into messaging that actually differentiates.Talya runs a product marketing consultancy called Down to a T focused on creating a differentiated POV coupled with customer centered sales assets.Talya is a former engineer, turned product manager, turned product marketer. She came highly recommended for the show and was referred to as, “the competitive intel queen” (thanks Michele Nieberding!). I love it!I’ve already taken...
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