Shows
The AlchemistsEpisode 04 // Effective storytelling on any budgetIn this episode, Andrés talks to The Washington Post’s senior video producer Dave Jorgenson, the head of POLY, oOh Media’s content and creative hub, Josh Gurgiel, and Sea to Summit CMO, Bec Smith.Our panel of Alchemists reveal how they (and the world’s most successful brands) execute effective marketing regardless of how much money they have, answering questions like:How do you execute big ideas on a small budget?How do you get your stakeholders and team on board with using a budget creatively?What role does mission or purpose play in seeing...
2024-09-0635 min
Smarter Marketer46. The Growth of Out of Home For Australian Marketers w. Josh GurgielOut of Home media spend in Australia is now over $1bn annually and it is one of the fastest growing media channels. oOh!media is the largest out-of-home company in Australia with more than 37,000 digital and static asset locations. Josh Gurgiel, Head of Creative for oOh!media’s content and creative innovation hub, POLY reveals the power of out-of-home media, the impact digitisation, and how your brand should be playing in this space.Guest: Josh Gurgiel’s obsessive engagement with Outdoor advertising makes him a hazard to anyone on the road. He has managed to chann...
2023-08-3038 min
My Wellness WishlistMWW.Ep.049.Don't Do Law (& Remember To Floss). Josh Gurgiel discusses his transition from people pleaser to finding syncronicity with his passion and soul
2016-09-2348 min