Shows
Borderlands Trail (+ Ultra) RunningCamille Herron | World Record Collector, Endurance + Ultra Running LegendCamille Herron is an endurance and ultra running [world] Record Collector on the road, trail, and track.She's committed to pushing back the boundaries and guardrails put on women's sports with a list of accomplishments that should make anyone listen.Enjoy this conversation about Camille's great accomplishments with emphasis on Lululemon's 6 Day event, Spartathalon, Comrades, IAU Championships, and more.Some takeaways:Camille switched from road to trail + felt at homeShe sets mini goals during races to make it feel attainablePain perception [or lack thereof] is her superpowerShe caps long runs at two...
2026-02-191h 06
Borderlands Trail (+ Ultra) RunningAnne Flower | Black Canyon Ultras + Balancing Life as a PhysicianThere's no such thing as an overnight success but Anne Flower sure felt like it in the last year. She appeared virtually out of no where to snag the Leadville 100 course record from the great Anne Trason, set the 50 mile world record at Tunnel Hill, and get the overall Win at Javelina Jundred. But its not true. She's been running hard for a long time but her first passion has been in the drivers seat - her career as a physician in Colorado Springs. She's racing Black Canyon Ultras - 100k - to test herself...
2026-02-1245 min
Borderlands Trail (+ Ultra) RunningFrancesco Puppi | Black Canyon, Running the American West, + Prize MoneyFrancesco Puppi has been ultra trail running for a long time, but his 2025 wins at UTMB's CCC, The Canyons 100k, and Chianti 47k put him squarely on the radar of the average American fan.Anytime Francesco Puppi is in a race, he's a contender and one that the other contenders have to account for. The Black Canyon course suits his marathon speed even with its techincality. He wins big mountain races but is speedy when the course suits.No matter how the race shakes out, Francesco Puppi will make it fun for fans...
2026-02-1117 min
Borderlands Trail (+ Ultra) RunningAlex Zono | Black Canyon Ultras + "Running is My Best Friend"Alex Zono designs running gear for anyone who truly digs running. He puts his heart and soul into it and its not necessarily optimized for a pace, but a mindset and spirit.But don't let that playful lightheartedness fool you, Alex Zono is going to run Black Canyon 50k with intent to finish on the leaderboard.Go see his apparel line and you'll feel the juxtaposition of a brand truly in its element at Paris Fashion Week and a runner truly in his element at Black Canyon 50k.In this episode, Alex sits...
2026-02-0934 min
Borderlands Trail (+ Ultra) RunningParis Fashion Week is for RunnersJosh Rosenthal, Inky Steve, Sam Lohse, Mike Kratzer, and Simon Freeman (co-founder of Like the Wind) sat down in the Borderlands Podcast Studio at Paris Fashion Week to talk about the purpose of PFW and why its important for runners to pay attention to it.You certianly don't have to, but if you're curious or care at all about what's happening with Running Apparel and Clothing, its a brilliant event. Its not for consumers though. It's a classic B2B event in random shops in the 3rd Arrondissement of Paris.There is no central hub...
2026-02-0638 min
Borderlands Trail (+ Ultra) RunningPaul Mellor | Why Should Runners Pay Attention to the Trail Running Industry?Paul Mellor joins Josh on the show — founder of underdog-focused creative agency Mellor&Smith, executive producer and 4x BAFTA nominee on Boiling Point, and currently working on a fresh documentary about ultrarunning legend Lazarus Lake.We dive into why trail runners should care about the bigger outdoor industry, Nike's surprisingly humble return to trail running, what makes certain brands unforgettable (and why others fade into the background), and the power of standing out as an underdog.Presented by Kiprun.Paul Mellor is the founder of Mellor&Smith, a creative advertising agency that specializes in...
2026-02-0352 min
Borderlands Trail (+ Ultra) RunningTommy Lewis | Run Influencing is Over, Long Live RunningTommy Lewis and Josh Rosenthal talk about how they're a bit tired with the business of running (content and everything else) but they share a continued commitment and fascination with running itself. Tommy is the final guest in our series celebrating those who bring light to the world through running. Others have included Laz Lake, Nils Arend, Scott Jurek, and Dean Karnazes.He's a content creator and influencer buildling communities around running sustainabily with a sense of purpose and joy. Presented by Kiprun.----Borderlands.cc | Podcast NetworkSign up: analog...
2026-01-2957 min
Borderlands Trail (+ Ultra) RunningLazarus Lake [pt 3] | A Conversation on Laz's Front PorchLazarus Lake (Gary Cantrell) is the race director and creator of the Barley Marathons and Big's Backyard Ultra among others.In this interview, Josh pays homage to him with three artifacts designed to spur on conversation and attempt to explain more of who Laz Lake actually is.1. Cigarettes | Laz smokes Camel Yellows. We talk about his origins of smoking.2. LIke the Wind magazine | Mechanical watch companies navigated the quartz crisis, Like the Wind navigated the digital crises. Laz, like LtW and Blancpain, they never got sucked in to the crises and stayed convicted...
2026-01-2636 min
Borderlands Trail (+ Ultra) RunningLazarus Lake interview [Pt 2] | the Last Rebel of Ultra RunningGary Cantrell (aka Lazarus Lake) is the last rebel of ultra running.Watch our conversation on Youtube.We love the professionalization of trail running but we don't want it all to go that way. In order for that to be interesing, the world of underground ultra running has to live strong.In this episode, Josh works through the stories of Popcorn Sutton and Andy Payne with Laz.Popcorn Sutton was a moonshiner untouched by modernization. He stood in stark contrast to the Jack Daniels and Jim Beams of the world. They...
2026-01-1958 min
Borderlands Trail (+ Ultra) RunningLazarus Lake interview [Pt 1] | the Future of Barkleys + UltrarunningJosh flew to Bell Buckle, TN to interview Lazarus Lake (aka Gary Cantrell) at his home and backdrop to Big's (and Little's) Backyard Ultra.There are three scenes to The Lazarus Lakes Interviews and in this first one they discuss the races. You all know about Barkleys Marathons and the Backyard Ultras but what about the other races like the Vol State 500k or the now deceased Idiot's Run? Or ARFTA (a race for the ages)?To anyone who knows of Laz Lake, you will not be surprised to learn that this interview was a...
2026-01-1359 min
Borderlands Trail (+ Ultra) RunningScott Jurek | Has Ultra Running Become Too Polished?Scott Jurek represents a generation of ultratrail runners who either had day jobs or were true dirtbag trail runners. Scott and Josh Rosenthal dive into the 'good old days' of trail running when a lot of the gear was DIY like punk rock or skateboarding. Presented by Kiprun.Scott Jurek and Y2KDIY: Ultrarunners, Punk Rock, and SkateboardingRunners have it easier with gear advancesAthlete mentality is shifting in a sterile directionMental resilience in ultra runningThe lasting bonds of competing in ultratrailThe commercialization of Ultratrail RunningDespite changes, the essence of running remains accessible to everyone....
2025-12-2956 min
Borderlands Trail (+ Ultra) RunningNils Arend | The Speed Project FounderNils Arend started The Speed Project and it continues to bring light into the world through running.[Presented by Kiprun]Josh and Nils sit on a Rugby Field in Albi, FR at midnight to talk about the origin story of TSP and what it means to so many.Yes, TSP is an ultrarunning event but its not an 'ultrarunning' event. Its not in the ultrarunning zeitgeist, its a zeitgeist all its own.----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letterWylder is now available on iOS + Android.Salt Lake...
2025-12-221h 15
Borderlands Trail (+ Ultra) RunningFor DIE HARD Trail Running Shoe FansJosh Rosenthal and Inky Steve explore the future of running gear, discussing innovations in shoe design, the impact of cultural elements like movies on running, and the competitive landscape of brands in the industry. [Presented by Kiprun]They share insights from the TRE event, highlight the rise of smaller brands, and reflect on their experiences with various running products, including the Naked belt. The discussion emphasizes the importance of community and personal preferences in the running world.Brands discussed:NordaKiprunSpeedlandNike / acgMerrellSalomonTantrumsSAYSKYMount to Coast----Borderlands.cc | Podcast NetworkSign up...
2025-12-1239 minBorderlands Trail (+ Ultra) RunningTrail Runner-ish, Light the World through Running, & The Next Great French Running BrandI still consider myself a trail runner even though I never run on trails. I'm trail runner-ish. There are a lot of people bringing light into the world through running. Let's talk about a few of them - Tommy Lewis, Josh Lynott, Nils Arend, Dean Karnazes, and more.Presented by Kiprun.Yes, we're presented by Kiprun but I also think they are the next big running brand coming out of France. Salomon and Hoka both started here. If Kiprun build momentum and iterate/improve year after year on the portfolio they just released...
2025-12-0829 minBorderlands Trail (+ Ultra) RunningRunning Recovery Slides & The Big Lebowski w/ Inky SteveThe Dude Abides and would probably never wear trail running shoes. But we love this movie too much so Josh asked Inky, what shoes go best with The Big Lebowski? Slides. Super chill running recover slides.There's a boom in them right now. You see them popping up all over the place and there's actually some innovation happening.But at the end of the day, The Dude would wear the hell out of some recover slides and we have a blast exploring it.----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new...
2025-12-0141 minBorderlands Trail (+ Ultra) RunningWho is the Alex Honnold of Trail Running? with James Lauriello.James Lauriello joined Josh to talk trail running from multiple angles. James is the host of the Steep Stuff Podcast and an athlete for La Sportiva. the Professionalization of Trail RunningWho is the Alex Honnold of Trail Running?Is the fan base growing?Every trail runner should run the cirque seriesWho is the GOAT of sub-ultra?Presented by Naked Sports Innovations----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt Lake Foothills Trail Races | 30 May 2026...
2025-11-1950 minBorderlands Trail (+ Ultra) Runninga Mount to Coast Deep Dive with Taylor BodinLet's put Taylor Bodin to the test. Josh went to Running Warehouse and selected some top sellers and quized Taylor. How did he do?Also, we dove into Mount to Coast. Presented by Naked Sports InnovationsTaylor Bodin is the Believe in the Run's Dirt Division.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt Lake Foothills Trail Races | 30 May 2026PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium...
2025-11-1253 minBorderlands Trail (+ Ultra) RunningJason Schlarb, Elite Runner and Norda Team ManagerJason Schlarb started his running career ~15 years ago when the frontier of ultrarunning was much less developed. [Presented by Naked Sports Innovations]Today, while still running at an elite level himself, Jason is managing the Norda athlete team in a way that was impossible through most of his career.Josh and Jason had a chat in a loud restaurant after a hard (for Josh) run in Annecy, France celebrating the Norda 005s along with French running store Quatorze.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new...
2025-10-2917 minBorderlands Trail (+ Ultra) RunningCan You Beat Mount to Coast H1s for the Price?The Mount to Coast H1s are affordable, well-designed, and durable. The problem? Inventory. They've rolled these out so well that they're hard to get in some markets.Presented by Naked Sports InnovationsInky and Josh jump in talk H1s, Hoka's revival of the Speedgoat 2s, Inkys run for the homeless of Manchester, pricing strategy, and more.Are the Mount to Coast H1s a competitor of the Norda 005? We explore.Borderlands.cc review of the H1s.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast...
2025-10-1742 minBorderlands Trail (+ Ultra) RunningTaking Nolan's 14 FKT Back from Francois D'HaenePresented by Naked Sports Innovations. David Hedges set the Nolan's 14 FKT. Francois D'Haene took it from him besting him by 3+ hours. And now David Hedges beat him by 10 minutes.Watch the film soar running released with footage and story from the effort.Join Josh Rosenthal and Sam Lohse as they talk about this and the WURL FKT (the Hardrock of the Wasatch).----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt Lake Foothills Trail Races | 30 May 2026
2025-10-1034 minBorderlands Trail (+ Ultra) RunningRunning Insight from Matt Johnson, Dylan Bowman, and Candice BurtJosh has been aggregating wisdom and insight for years now and in this episode I piece together some the most helpful I've received. Presented by Naked Sports InnovationsIn this episode we get insight from Matt Johnson, Dylan Bowman, Michael Whiteside, Jeremy Cox, Elsa Jaworski, Jesse Rich, Anthony Costales, Candice Burt, and Tamar Hicks.Cue this up as you prepare for your next big thing.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt...
2025-10-0840 minBorderlands Trail (+ Ultra) RunningPatrick Stangbye talks Portal, Big Mountain Running, and Beating Zach Miller's SplitPatrick Stangbye co-founded of Portal, contributed for years to ROA, and just generally exists in the zeitgeist. He joined us to about his recent effort at TDS and how he'll go bigger and harder next year. Presented by Naked Sports InnovationsJosh's opinion on Patrick Stangbye x Zara.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt Lake Foothills Trail Races | 30 May 2026PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium...
2025-10-0634 minBorderlands Trail (+ Ultra) RunningJesse Rich Shares Winning Nutrition Secrets For 100 Mile RacesJesse Rich (Nutrition Rundown) joins us again to talk about his recent victory at Run Rabbit Run. We talk about the nutrition he used to get him across the finish line in first place and how its a plan that works for non-elite runners as well.Presented by Naked Sports Innovations Sam Lohse joins Josh to celebrate Jesse and his recent win.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt Lake Foothills Trail Races | 30 May 2026
2025-10-011h 01Borderlands Trail (+ Ultra) RunningTheROCKER by Satisfy is Fear & Loathing in Las VegasInky and Josh have been comparing iconic trail running shoes to iconic movies and today's will be hard to beat now and forever more. We look at Hunter S. Thompson, theROCKER by Satisfy Running, and Fear + Loathing in Las Vegas.Satisy appeals to the myth of the west and the american dream inherent within it. This is nothing if not Fear and Loathing in Las Vegas. Enjoy.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt...
2025-09-2952 minBorderlands Trail (+ Ultra) RunningTaylor Spike | Long Trail Running VeteranJosh Rosenthal, Taylor Spike, and Kade Wilcox dig in on the heart and act of trail running at big distances. Taylor talks about how he keeps going when he wants to quit.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Salt Lake Foothills Trail Races | 30 May 2026PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________RUNNING GEARNaked Running Band Path Projects Apparel La Sportive Prodigio Pro ...
2025-09-1850 minBorderlands Trail (+ Ultra) RunningDead Last at Wasatch 100Emma Giebler ran Wasatch this passed weekend and got dead last. Three years ago she ran and got 2nd to last (dead last female). [SILO | Crew Drop One - the best ultra drop bag. Code Borderlands for 10% off.]In this episode Josh (host) and Emma relive the 2022 running of the Wasatch 100 where they met at Ant Knolls Aid Station when Emma looked totally and complete done. She popped and kept going. Brilliant and inspiring.----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline...
2025-09-0813 minBorderlands Trail (+ Ultra) RunningDoug Mayer | Tor des Géants, Run the Alps, + the Race that Changed RunningDoug Mayer joined Josh in Chamonix as UTMB was in full swing to talk about his new book the Last of the Giants. It's a great read to enjoy alone or with your kids surprisingly as the illustrations are breathtaking and accessible. We also talked about Doug's previous book: the Race that Changed Running about the short history of UTMB. Not to mention his iconic Run the Alps enterprise bringing runners from all over the world to enjoy brilliant runs in the unmatched beauty of the alps.----Patreon | BtS Building BorderlandsBorderlands...
2025-09-0353 minBorderlands Trail (+ Ultra) RunningMike Kratzer + Tom Reynolds | Two souls of endurance running UTMB and The Speed ProjectMike Kratzer and Tom Reynolds sat down with Josh to talk about UTMB and TSP while sitting on the street having lunch together in Chamonix. In this episode you'll hear the street sounds of Chamonix just as Tom Evans ran past for the win. They explore the soulful side of endurance running and talk about the value of UTMB and TSP to endurance runners. ----Patreon | BtS Building BorderlandsBorderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.Partners...
2025-08-3135 min
Borderlands Trail (+ Ultra) RunningEmily Hawgood | UTMB 2025Emily Hawgood is mowing down results - WSER 2025 (10th), The Canyons (1st), UTMB 2024 (6th). She toes the line at UTMB 2025 with all the evidence necessary to support an optimistic outcome. Join Josh + Wolfie.----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________RUNNING GEARNaked Running Band Path Projects Apparel La Sportive Prodigio Pro PODCAST GEAROSMO Pocket 3 Shure...
2025-08-2511 min
Borderlands Trail (+ Ultra) RunningDan Green | UTMB 2025 [CCC]Dan Green is coming off a crazy year of success and growth - signed to Salomon, Cocadona (1st), Western States (12), Javalina Jundred (3rd). And now he's preparing to test his Mont Blanc legs at CCC 2025.Join Josh + Wolfie. ----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.PARTNERSHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________RUNNING GEARNaked Running Band Path Projects Apparel La Sportive Prodigio Pro PODCAST...
2025-08-2511 min
Borderlands Trail (+ Ultra) RunningHannah Allgood | UTMB 2025 [OCC]Hannah Allgood runs with heart and passion. She's coming off an incredible year at Western States (7th), The Canyons 50k (1st), Javalina Jundred (2nd). She's stoked and ready for a speedy OCC at the 2025 UTMB.Join Josh + Wolfie.----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________RUNNING GEARNaked Running Band Path Projects Apparel La Sportive Prodigio Pro PODCAST...
2025-08-2514 min
Borderlands Trail (+ Ultra) RunningJason Schlarb | UTMB 2025Josh and Wolfie interview Jason Schlarb, one of the all time greats still performing at a high level after 15 years. He runs for Norda and also manages their team. He's preparing to run the most competitve race in the world, UTMB.It's hard to find a photo of him not wearing the Norda 005s.----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________
2025-08-2415 min
Borderlands Trail (+ Ultra) RunningHayden Hawks | UTMB 2025Hayden Hawks is one of the greatest American Ultratrail Runners of all time. He is preparing to run UTMB 2025 and joined Josh and Wolfie to talk about it. ----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)(Wylder is now available on iOS + Android.)PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________RUNNING GEARNaked Running Band Path Projects Apparel La Sportive Prodigio Pro PODCAST GEAROSMO Pocket 3 Shure MV7 Neewer MS60...
2025-08-2212 minBorderlands Trail (+ Ultra) Running2025 UTMB: Deepest Field of All Time? + Leadville 100 RecapThe 2025 UTMB field is DEEP at all the marquee distances. 2025 is a great year to be a trail running fan thanks to multpile course records falling. It seems like every course record either fell or was close to it. [Bad Runners Take shirt - Trail Media Zeitgeist - 'brTMZ' for 20% offAnd Leadville! Leadville has been doing its own thing for years without care of concern for outsider criticism (and rightly so). But after two epic years in a row, its becoming 'can't-miss' again. If you don't want leadville talk skip to ~29:00.
2025-08-191h 35Borderlands Trail (+ Ultra) RunningUTMB: Great But Facing Critical Challenges | Bad Runners TakeJosh + Brian welcome Sam Lohse to bring a new perspective to today's Bad Runners Take. In this episode we answer two questions and take issue.What should America ultra trail races adopt from UTMB?What shoudl UTMB adopt from America?What do we think of UTMB's new climate fees introduced in 2026?We also get a call on the Hyperlyte Hotline about running and shaving body hair.00:00 Introduction to Bad Runners Take02:34 UTMB vs. American Ultra Running: A Comparative Discussion07:40 The Dirtbag Culture in Ultra Running15:23 What UTMB Can Learn from American Races22:19 Environmental...
2025-08-0447 minBorderlands Trail (+ Ultra) RunningBorderlands Explained | a Brave New Running WorldThis episode is for listeners who care about Borderlands. In this one, Josh takes a quick look at the past and present of Borderlands to lay a foundation for the future. The future of trail running is bright and because of that Borderlands has potential to have a bright future. 00:00 - Episode explained, Family Welcome03:47 - the Origin of Borderlands (first two years)13:38 - the Present State of Borderlands20:58 - the Future of Borderlands Explained26:08 - Podcast Growth by How Much?!29:12 - Podcast Future Explained35:52 - Future of Instagram, Newsletter, Web39:39 - Absurd Race + Trade Show...
2025-08-0150 min
Borderlands Trail (+ Ultra) RunningThe Pacer Debate: Should We Allow Pacers at 100 Milers?Today's episode is produced by you, the listeners, and hosted by Josh + Brian. In this episode we take calls and read comments responding to what you care about. Everyone is welcome to chime in here. We will never humiliate anyone. If you bring good faith takes to us, we will return with good faith answers. Jim Walmsley calls out pacersAre Western States + Hardrock hiding behind virtue?Here for the Women's Race shirt follow up Calling out class clown behaviorWas it actually a proxy issue?The best running documentariesPut the camera in the runner's face(!)...
2025-07-2256 min
Borderlands Trail (+ Ultra) RunningThe Hardrock 100: A Run not a Race? It's a Race. And a Run. [Bad Runners Take]In this episode, Josh and Brian dive deep into the Hard Rock ultramarathon, discussing their experiences, reflections on the race, and the community surrounding it. Josh reflects on his evolving understanding of Hard Rock.The Hardrock race is seen as more of a celebration than a competition.Katie's course recordThe Here for the Women's Race shirt incident sparks a conversation about intentions and perceptions.Outrider Running League is gaining traction with signups.Listener engagement through the Hyperlite hotline is encouraged.Nike's investment in trail running could change the landscape of the sport.The willingness to adapt and change...
2025-07-1450 min
Borderlands Trail (+ Ultra) RunningPost Game Show: Western States 100 - What Will We Remember About 2025 10 Years from Now?What will we remember about Western States 2025 5 years from now? *Outrider Running League*How did friends of the podcast do? - Dan Green, Hans Troyer, Emily Hawgood, Jeff Browning, + Ryan Montgomery.****Aire Libre - What Brought You Here
2025-06-3044 min
Borderlands Trail (+ Ultra) RunningWho is Going to Win? Pre Western States Race Coverage: Bad Runners TakeJosh Rosenthal and Wolfie dive deep into the upcoming Western States 100. They discuss the dynamics between established elite runners ('Made Men') and emerging talents ('Associates'), the impact of age on performance, and the significance of prize money in the sport. The conversation also highlights the competitive landscape of the women's race and the potential for community engagement to shape the future of ultra running. With insights on key runners like Killian Jornet, Hans, and Dan Green, this episode is a must-listen for ultra running enthusiasts.(Wylder is now available on iOS +...
2025-06-271h 07Borderlands Trail (+ Ultra) RunningParis Fashion Week is for RunnersSam Lohse joins Josh to talk about Paris Fashion Week and why its important for runners world wide. We understand that the problem here is squarely that this movement is happening at Paris Fashion Week. We understand that hesitiation with accepting this movement if you're not in it, but hear us out. The only thing more beautiful than the aesthetic is a lot of the people participating in it.(Wylder is now available on iOS + Android.)---- Partner ----Aire Libre - discover the world through runningNaked Sports...
2025-06-2324 minBorderlands Trail (+ Ultra) RunningEmily Hawgood: Ten Minutes with Zimbabwe's Finest Ultrarunner | Pre Western States 100Emily Hawgood has been dominating the world's hardest ultramarathons in recent years. She joins a stacked 2025 women's field and joins Josh and Brian for a 10 minute prerace interview.Photo Credit: Waste of Time and Talent.(Wylder is now available on iOS + Android.)---- Partner ----Hyperlyte Liquid Performance - Leave us a message here on the Hyperlyte Hotline to respond our episodes, ask questions, tell us off, etc.----Borderlands.cc | Instagram100+ | Articles | High Tones | Open Range Races | Videos
2025-06-2212 min
Borderlands Trail (+ Ultra) RunningHans Troyer/The Kid, WSER Hype, Pure Running at Paris Fashion Week [Bad Runners Take]Josh Rosenthal and Wolfie discuss the upcoming Western States race, featuring elite athlete interviews, insights into the competition, and a unique connection to Paris Fashion Week. They explore the human interest aspects of running, the significance of community engagement through the Hyperlite Hotline, and the impact of documentaries like Hans Troyer's on the running culture. The conversation emphasizes the importance of running beyond just events, celebrating the joy and expression of running itself. The running movement of Paris Fashion Week ironically celebrates this better than any other.(Wylder is now available on iOS +...
2025-06-1938 min
Borderlands Trail (+ Ultra) RunningIs Norda 001 the Air Max 1 of running? + Mallrats [Inky Steve]Manchester's favorite running child, Inky Steve, joins Josh again to was poetic on the intersection of Trail Culture x Sneaker Culture. We also pick a movie to characterize the intersection of the day.Air Max 1s are iconic and we believe Norda 001s have the same potential to be unchanged for decades to come. Did Nike know they had a winner from day one? Did Norda?Time will tell, but there are signs we look for to prove the 001 is already a cult classic along with Air Max 1 + Mallrats.(Wylder is...
2025-06-1737 min
Borderlands Trail (+ Ultra) RunningLydia Oldham | 650km Projecto Portugal, Solo TSP, and How to Savor Big AccomplishmentsLydia Oldham ran across Portugal (5 days, 17 hours) and did a solo TSP from Las Angeles to Las Vegas. Runners like Lydia almost make it look easy so long as you don't pause and contemplate the wild complexity of planning and near-impossible reality of actually executing it physically.Josh is starting to get the bug. (Wylder is now available on iOS + Android.)---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runs----Borderlands.cc | Instagram100+ | Articles | High Tones | Open...
2025-06-1633 min
Borderlands Trail (+ Ultra) Running[Bad Runners Take] Max Jolliffe/Trail Earnhardt, BPN's Backyard, a Dirtbag Race, WSER HypeIn this episode of the Bad Runners Take on the Borderlands Trail and Ultra Running Podcast, Josh + Brian discuss various topics including the evolution of Max Jolliffe's new nickname, reflections on recent dirtbag races, + more.Max's new nickname: Trail EarnhardtExperiencing a race IRL reignites Josh's passion for the sport.Written training logs enhance reflection and mental clarity.Borderlands' WSER coverage will supplement not replaceHighlighting the sub-24 hour challenge is crucial for engaging fans.BPN's event showcased exceptional hospitality and engagement.Celebrating achievements in running should be prioritized over controversies.(Wylder is now available on iOS + Android.)
2025-06-0546 min
Borderlands Trail (+ Ultra) RunningLindsay Dakota | Founder of Naked Sports InnovationsWhat do Will Goodge, Jim Walmsley, David Roche, Eli Hemming, + Hans Troyer Have in Common? The Naked Running Band.The Naked Running Band has been a staple on a majority of podiums going on almost 10 years. Why do so many elite athletes wear the Naked Running Band? What so great about it?Lindsay Dakota of Naked Sports Innovations joins Josh.BTW, yes, Naked does sponsor various Borderlands endeavors, though this podcast episode is not one of them. After you listen, you'll see why Josh has been wanting to talk to Lindsay on the...
2025-06-0235 min
Borderlands Trail (+ Ultra) RunningSpeedland, Vans, + High Fidelity: Trail Running Shoes x Sneaker CultureManchester's own Inky Steve joins Josh to talk about the intersection of trail running shoes and sneaker culture.It's best couched in a quote from High Fidelity - "What really matters is what you like, not what you are like."We wear the shoes that we like and most often we choose based on looks. We run in them, we like how they look and thus like how we look. And we run better, whatever that means.(Wylder is now available on iOS + Android.)---- Partners ----Wylder...
2025-05-2937 min
Borderlands Trail (+ Ultra) RunningMade Men vs. Associates: Western States 100 2025(Wylder is now available on iOS + Android.)In this conversation, Josh + Brian discuss their ambitious plans for Western States coverage, focusing on unique storytelling and the dynamics between established elite runners (made men) and emerging talents (associates).They explore the challenges faced by runners balancing day jobs with their passion for ultra running, and the importance of highlighting underappreciated stories within the community.The discussion also delves into the recent Aravaipa controversy, examining community reactions, the need for transparency, and the existing divide within the ultra running community.In this conversation...
2025-05-2658 min
Borderlands Trail (+ Ultra) RunningThe Race Director Hustle: what do they do?(Wylder is now available on iOS + Android.)Hamish started Arc Projects and joins Josh to do a deep dive in Q&A form of what Race Directors do. I am certain this will have follow up episodes.---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025----Borderlands.cc | Instagram100+ | Articles | High Tones | Open Range Races | Videos----Call RUNMORE649 (786-667-3649). Leave...
2025-05-2255 min
Borderlands Trail (+ Ultra) RunningBad Runners Take - Cocodona 250 Coverage, Hardrock Gatekeeping, WSER: Mademen vs. the Rest(Wylder is now available on iOS + Android.)In this episode, Josh + Brian tend to some popular topics in their own unique way.There's a lot to celebrate about Cocodona 250. Many podcasts have already named those things. In our post-race analysis we look at the coverage and think through how it could be better even with the existing budget.Karl Meltzer joined us last week and dropped a lot of gold. Too much acutally. We needed this episode to follow up on some of his takes and drill down on them including his take...
2025-05-1249 min
Borderlands Trail (+ Ultra) RunningIs Hoka Better for WSER than Nike? Karl Speedgoat Meltzer Joins to Debate.(Wylder is now available on iOS + Android.)In this episode, the Josh hosts Brian Peterson (Wolfie's World) + Karl Speedgoat Meltzer to dbate about the sponsorship of Western States, focusing on the merits of Nike versus Hoka as potential partners. This is hypothetical, obviously. We use Nike to make a point - Hoka is missing a lot of opportunities that Nike would not miss.Ultimately, this feels like less of a debate and more of a discussion around what we need in this sport.Both sides present compelling arguments, with insights from...
2025-05-0855 min
Borderlands Trail (+ Ultra) RunningKarl Speedgoat Meltzer Joins the STATES DEBATES: Nike vs. Hoka(Wylder is now available on iOS + Android.)In this episode, the Josh hosts Brian Peterson (Wolfie's World) + Karl Speedgoat Meltzer to dbate about the sponsorship of Western States, focusing on the merits of Nike versus Hoka as potential partners.This is hypothetical, obviously. We use Nike to make a point - Hoka is missing a lot of opportunities that Nike would not miss.Ultimately, this feels like less of a debate and more of a discussion around what we need in this sport.Both sides present compelling arguments, with insights from...
2025-05-0855 minBorderlands Trail (+ Ultra) RunningBig Mountain Trail Running Shoes: Arc'Teryx, La Sportiva, Rossignol(Wylder is now available on iOS + Android.)Josh and Taylor Bodin (Believe in the Run, Dirt Division) discuss the evolution and innovations of three prominent big mountain brands in the trail running space: La Sportiva, Arc'teryx, and Rossignol.They explore how these brands, known for their heritage in mountain sports, are adapting their technologies and designs to appeal to the North American market.The conversation highlights specific shoe models, their performance characteristics, and the brands' strategies for breaking into the competitive trail running market.---- Partners ----Wylder...
2025-05-0554 minBorderlands Trail (+ Ultra) RunningCocodona Rivalry: Finn Melanson vs Max Jolliffe [Wolfie's World x Bad Runners Take](Wylder is now available on iOS + Android.)Cocodona 250 kicks off on May 5 and we're ready but we need a rivalry in this race.Finn Melanson vs Max Jolliffe - why not?Wolffrunner makes the case of why Finn vs. Max makes sense -two great 200 miler runners in their prime.But it goes further than that. Listen for to find out.Also, a look at Dan Green (Josh's pick for M1, overall 2), Courtney (overall 1), Michael McKnight (the winningest 200 miler to date) and more.---- Partners ----...
2025-05-0346 minBorderlands Trail (+ Ultra) RunningEnglish Ultrarunning with Inky Steve(Wylder is now available on iOS + Android.)Josh joined Inky Steve in Manchester, England for run, hair cut, and podcast recording about the soul and spirit of UK running.This conversation explores the journey of running, from the punk rock spirit that inspires runners to the community support that uplifts them.The speakers share personal experiences with marathons, the evolution of running shoes, and the impact of COVID on their running journeys.They discuss the importance of mental toughness, personal goals, and celebrating small victories along the way. In this conversation...
2025-04-281h 05Borderlands Trail (+ Ultra) Running[Soar Running] Serendipity in Running + Design(Wylder is now available on iOS + Android.)In this episode, Josh interviews Tim Soar, founder of Soar Running, exploring the intersection of fashion and performance in running apparel. Tim shares his journey from a failed fashion label to creating a brand that emphasizes both style and functionality.The conversation delves into the philosophy of product development, the importance of innovation, and the distinction between luxury and ultra-premium products in the running gear market.In this conversation, the speaker discusses the evolution of sportswear design, emphasizing the importance of tactile experience, emotional connection, and...
2025-04-2453 minBorderlands Trail (+ Ultra) RunningPre-Race Nutrition for Ultramarathons(Wylder is now available on iOS + Android.)In this episode, Josh and Jesse Rich discuss the importance of nutrition for runners, particularly focusing on the week leading up to a race.They explore strategies for carb loading, the significance of glycogen, and how to optimize race day nutrition. Jesse emphasizes the need to balance fiber intake and carbohydrate consumption to ensure optimal performance without gastrointestinal distress.In this conversation, Jesse Rich and Josh discuss the critical role of nutrition in athletic performance, particularly in endurance sports. They explore carbohydrate loading, race nutrition strategies...
2025-04-1935 minBorderlands Trail (+ Ultra) RunningPreparing to Run Further than Ever (+ the price)(Wylder is now available on iOS + Android.)Ryan Ramsby write 100+ content for Borderlands.cc - shout to SILO and its Crew Drop One bag for sponsoring 100+ content.----In this episode, Josh Rosenthal and Ryan Ramsby discuss the intricacies of ultra running, focusing on the preparation for events like Cocodona and Tahoe 200.They explore the importance of gear, the costs associated with ultra running, and the mental challenges faced during long-distance races. Ryan shares his experiences and insights on essential gear, foot care, and the significance of being present during races.
2025-04-1738 minBorderlands Trail (+ Ultra) RunningBad Takes on Trail Running Current Events: Cam Hanes + Courtney, Max to BPN, AZ Monster vs Cocodona[Wylder is now available on iOS]Wolfie joins Josh on another Bad Runners Take where they look at current events and offer unique perspectives.Why does Courtney Dauwalter do more with Cam Haines than the expected trail running news outlets like Singletrack or Freetrail?Max Jolliffe goes to Bare Nutrition Products (BPN)Can the Arizona Monster dethrone Cocodona as the premier 200+ mile raceDoes the recent contraversy around Candice matter?Our goal on these episodes is not to be critical. Rather, its to bring new perspectives to trail running in hopes of showing that more...
2025-04-0748 minBorderlands Trail (+ Ultra) RunningBorderlands: 3 Year AnniversaryIn this special episode celebrating the three-year anniversary of Borderlands, I reflect on the journey of building a community around trail running.I emphasize the importance of inclusivity in the sport, focusing on the heart of trail running rather than great performances. Josh introduces the Wylder app as a tool for fostering community among runners and discusses the challenges of monetization and brand partnerships.The heart of trail running is about participation, not competition.Wylder app aims to connect runners and build community.Brand partnerships can alter the authenticity of the message.Gratitude is expressed for...
2025-04-0324 min
Borderlands Trail (+ Ultra) RunningNike Trail Running: the Big Bad Wolf or Best of the Best?Taylor (lead trail reviewer of Believe in the Run) and I are long overdue on a Nike Trail Running episode.They often get painted as the big bad wolf but today is not that kind of review. We're looking at their incredible trail team roster + analyzing their footwear philosophy and portfolio.In this episode Josh learns there is such thing as a 'colorist' whose job is to create colorways. If you are a colorist, please join me on an episode.a complex history with both positive and negative perceptions.Investing in both ultra and...
2025-03-2642 minBorderlands Trail (+ Ultra) RunningBuy/Sell: David Roche, Portal, the Speed Project, Self-Expression in Nutrition, Walmsley x UTMBBuy / Sell - What are we bearish and bullish on in ultra running. Josh and Wolfie talk through it.Will David Roche win or blow up at WSER 2025?Is Portal poised to takeover?Can Mikey Kratzer finish the Speed Project solo?Can the self-expression branding movement work in Nutrition?Will Jim Walmsley get another UTMB Main Event Victory in his career?---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025----
2025-03-2440 min
Borderlands Trail (+ Ultra) RunningRunning Nutrition: What you ACTUALLY needJosh and Jesse Rich discuss the legitimacy of various nutrition products. What are the products that are worth the money? How can we make some of this stuff at home and save the money? What ever happened to Spring Energy and its Awesomesauce debacle?Follow Jesse for deeper insights and homemade running nutrition insights.TakeawaysHigh sodium intake is essential for some runners during long events.Budget-friendly nutrition options are available for runners.Real foods can be beneficial for slower runs.Runners can batch homemade nutrition for convenience.---- Partners ----
2025-02-2132 minBorderlands Trail (+ Ultra) RunningAltra and Topo Athletic: Wildly Similar/Different ShoesJosh Rosenthal and Taylor Bodin (Lead Trail Reviewer, Believe in the Run) discuss the evolution of Altra and Topo Athletic - two running shoe brands that have become staples at every ultramarathon starting line.In recent years they have been competing for similar types of runners. And when brands compete, runners win.I didn’t know much about Topo Athletic going into this discussion. I look forward to giving them a try.Altra - Lone Peak 8 ReviewTopo Athletic - Ultraventure 3 Review---- Partners ----Wylder...
2025-02-1759 minBorderlands Trail (+ Ultra) RunningNew Trail Running League + Angermund Reaction | Bad Runners TakeIn this episode of the Borderlands Trail and Ultra Running podcast, host Josh Rosenthal (founder of Borderlands)and guest Wolfrunner delve into the complexities of clean sport, race pricing, and the evolving landscape of competitive running.As race prices increase runners will be looking for alternatives - enter a new trail running league.Weigh in on a futue episode at RUNMORE649 (786 667 3649). Let us know your take on our Bad Runners Take.02:11 Stian Angermund was Robbed06:12 The Illusion of Clean Sport14:27 A Survey of Race Fee Increases18:45 What Can Events Learn from Golf?29:03 The Evolution...
2025-02-0352 minBorderlands Trail (+ Ultra) RunningTraining for Success in Your A Race: Strategies for Ultra RacesTommy Lewis of That's Runnable + Heidi Baker of Let's Run that Again join Josh to talk 2025 race goals.Heidi and Tommy share an A Race in common - Devil's Gulch 100 Miler. I visited that race last year and made a video about it. I'm pumped for them.Josh is going to run the Paris Marathon and he's on the waitlist for Paris Ecotrail 80km.The best outcomes of consuming content are to inspire action.The culture of ultra running in America has a unique romance.Smaller races can provide a more intimate and humble...
2025-01-1343 minBorderlands Trail (+ Ultra) RunningUnlocking the Secrets of Speed & Endurance Training with Floris GiermanFloris Gierman, host of the Extramilest Podcast and co-founder of PATH Projects, joins Josh Rosenthal to discuss his transition from skateboarding to ultra running, the importance of patience, and insights into low heart rate training. The conversation highlights the connection between running, community, and passion-driven pursuits.Importance of patience in running and personal goalsLow heart rate training for improved running efficiencyCommunity involvement and upcoming Salt Lake City run eventImpact of skateboarding culture on trail runningMindset and enjoying the process of running----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, ag...
2024-12-0353 minBorderlands Trail (+ Ultra) RunningWhy Trail Running is the Ultimate Holiday EscapeTrail running has lost some of its fun, and in this discussion, Josh Rosenthal and Wolfrunner (Brian Peterson) delve into the need for the sport to embrace new ideas and bring back some of the old ones.Trail running has lost some of its playful spirit.How could trail running create NFL-type Thanksgiving energy?Listener callsApple Ultra vs. GarminStrava's kicked everyone out of the sandbox (killed its API)The effort to rebrand DNFs----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----...
2024-11-2956 min
Everyday Athlete Podcast NetworkUnlock Your Potential: Trail Running, DNFs and More with Josh Rosenthal | Beyond The Finish Line
Get ready to be inspired! In this episode of Beyond The Finish Line, host Joe Hardin sits down with Josh Rosenthal, the passionate trail runner, entrepreneur, and founder of @borderlandstr . Josh's journey is nothing short of extraordinary—from tackling the beauty and challenges of 100-mile races to creating tools that enhance the trail running community.
🎙️ Highlights of the Episode:
[00:04 - 10:37] Introduction to Josh Rosenthal
Joe Hardin introduces Josh, a trail-running enthusiast and entrepreneur. Discover Josh's roots in the sport, his entrepreneurial ventures like Borderlands Trail Running, and his popular podcast series, A Bad Runner's Take.
[10:38 - 21:40] Finding Passion on the Trail...
2024-11-2559 minBorderlands Trail (+ Ultra) RunningThe Unexpected Joy of Urban RunningHow do trail runners survive in cities? Josh Rosenthal and Tommy Lewis dive into the challenges and rewards of maintaining a running lifestyle in urban environments.They discuss the unique rhythms of road running compared to trail running, exploring how each offers different forms of joy and fulfillment. Tommy shares his journey from trail enthusiast to urban runner, emphasizing the importance of redefining what it means to be a runner beyond traditional races like marathons.Together, they highlight the beauty of finding community, appreciating the outdoors, and embracing the daily practice of running, regardless of...
2024-11-2249 minBorderlands Trail (+ Ultra) RunningThe Problem with Ambassador Culture in the Running Community: BAD RUNNERS TAKEWolfrunner (Brian Peterson) and Josh Rosenthal (host) discuss the problems with ambassador culture in this episode of Bad Runners Take.Ambassador culture in running blends brand connections with potential entitlement.Brands use ambassadorships as a marketing tactic but must manage expectations.Norda fosters organic, personal connections, avoiding formal ambassador structures.Running has become a consumer-driven sport, with influencers and ambassadorships shaping its culture.Content creation and community events are key to the future of trail running.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy....
2024-11-201h 07Borderlands Trail (+ Ultra) RunningBAD RUNNERS TAKE: Breaking Down DNF Culture: Why We Need to Celebrate Our Miles.This podcast episode dives deep into the culture surrounding DNFs (Did Not Finish) in ultra running, with hosts Brian and Josh discussing the social constructs and emotional weight attached to these outcomes.Brian passionately argues that runners should be able to celebrate their efforts, regardless of whether they complete a race, pointing out the absurdity of labeling a significant distance as a failure.The conversation expands to explore the pressures and expectations placed on amateur runners compared to elite athletes, highlighting the different motivations and mentalities in play.Additionally, the hosts reflect on...
2024-11-1545 minBorderlands Trail (+ Ultra) RunningUltra Runners on a Sanctioned Russian Plane to Antarctica: Exposing the ControversyIn this episode we talk about articles by Marley for Canadian Running Magazine. In my opinion there is no better magazine on running news.U.S. running tourism company using disguised Russian plane for Antarctic raceRuth Chepngetich shatters women’s world record at Chicago MarathonU.S. ultrarunner Camille Herron involved in Wikipedia controversyRunning influencer Matt Choi disqualified from New York City MarathonThe latest episode of the Borderlands Trail podcast dives deep into the complexities of recent stories in the running world, including a significant discussion on the implications of using pacers in marathon races, highlighted by...
2024-11-0954 minBorderlands Trail (+ Ultra) RunningHOKA Revolution: How a Brand Changed Trail Running ForeverHoka is directly repsonsible for much of the exponential growth of trail running.The Best Hoka Running Shoes Right Now.Josh Rosenthal and Taylor Bodin (Lead Trail Reviewer, Believe in the Run) dive deep into the world of HOKA, a brand that has revolutionized trail and ultra running with its innovative footwear. They discuss how HOKA emerged during a time dominated by minimalist trends, introducing a maximalist approach that has reshaped expectations in the running community. Taylor shares insights about the evolution of HOKA's shoe technology, including the introduction of high...
2024-11-0756 minBorderlands Trail (+ Ultra) Running200-Milers: the New Frontier or a Distraction?Today on Bad Runners Take:Are 200-mile races becoming a distraction or the main attraction in the ultra running community? How do you feel about profitable races existing on volunteer labor?Josh got into the Paris Marathon. Why is it so hard for trail runners to run on the road for a season?Josh Rosenthal and Brian Peterson dive into these questions as they explore the growing prominence of these long-distance events. They discuss the implications for elite athletes like Courtney Dauwalter, who is preparing for Cocodona 250, and how such races might shift focus...
2024-11-0452 minBorderlands Trail (+ Ultra) RunningThe Best Races Under 10 miles: Cirque Series founder Julian CarrCirque Series is a brilliant mountain race with distances between 6 and 9 miles. But don't be fooled ultrarunners. Cirque races are hard as hell, straight up the gut of big mountains and right back down. The starting line is a party.The finish line is a party.In this episode I welcome the founder and race director, Julian Carr. ----In this conversation, Josh and Julian discuss the evolution of ultra trail running, focusing on the Cirque Series and its unique approach to inclusivity and race production. They...
2024-11-0141 minBorderlands Trail (+ Ultra) RunningMatt Johnson's Run Across Texas + Sally McRae's Mammoth ProjectIn this conversation, Josh and Drew Darby discuss Matt Johnson's journey across Texas in 17 days and Sally McRae's 200 mile Mammoth Project.Drew Darby was there for both. They explore the challenges faced during the adventures, the dynamics of being a cameraman, and the unique character of Matt as a hybrid athlete. The discussion also touches on the mindset required for endurance sports, Project Mammoth featuring Sally McCrae, and what lies ahead for Matt in his athletic career. In this conversation, Drew and Josh delve into the intricacies of documenting endurance sports, exploring the...
2024-10-2449 minBorderlands Trail (+ Ultra) RunningBilly Yang's Question, Javalina Jundred's HEAT, How do We Build Bigger Hype for Golden Tickets?In this conversation, Josh and Brian explore the world of running, focusing on the Satisfy brand and its unique appeal to a specific audience. They discuss the recent success of Satisfy runners at Moab 240, the cultural significance of trail memorabilia, and the historical context of running events. The dialogue emphasizes the importance of identity in sports and how brands like Satisfy resonate with runners who seek authenticity and connection to their lifestyle. In this conversation, Josh and Wolfrunner delve into the upcoming Javelina race, discussing the weather challenges, the competitive field, and the nostalgic elements...
2024-10-2240 minBorderlands Trail (+ Ultra) RunningDo I Have Trail Running Credibility?Does Josh have the necessary credibility to build a trail running media company? He's not a former pro runner or even a good runner. In fact he chases cutoffs most of the time. He only has one elite trail running friend. Does he belong at the table?In this episode of the Borderlands podcast, host Wolfrunner interviews Josh Rosenthal, exploring his journey from Lubbock, Texas to Salt Lake City. They discuss Josh's upbringing, the cultural dynamics of Lubbock, his musical influences, and the impact of geography on happiness and identity. The conversation delves into the...
2024-10-171h 16Borderlands Trail (+ Ultra) RunningThe Brooks Running Enigma: Why does Brooks fly under the radar?Brooks Running remains a prominent name in the footwear industry, yet it often feels like an enigma within the trail running community. Josh Rosenthal and Taylor Bodin (Lead Trail Reviewer at BiTR) dive deep into this paradox, exploring why, despite their widespread presence and extensive history, Brooks doesn't quite resonate as a go-to brand for trail runners. Believe in the Run - Catamount 3BiTR - Caldera 7BiTR - Catamount AgilBiTR - Brooks Divide 5BiTR - Cascadia 18They discuss the evolution of Brooks' product line...
2024-10-1454 min