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Showing episodes and shows of
Judy Bradt
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GovCon Unscripted
Mastering Micro Engagement Magic with Judy Bradt
Welcome back to GovCon Unscripted! I’m your host, Chelsea Meggitt, and in this episode, I sit down for another episode with Judy Bradt, CEO of Summit Insight, to dive into her groundbreaking Micro Engagement Magic approach for federal contracting.We explore:How micro engagements act as “dopamine” for relationship-building in GovCon.The five love languages adapted for government contracting: Touch, Time, Tasks, Thanks, and Talk.How the ‘Double Tap Technique’ and consistent follow-ups can help win contracts.If you’re looking to turn connections into contracts with proven relationship-building strategies, this episode is packed with actiona...
2025-03-11
33 min
GovCon Unscripted
Winning More GovCon Contracts with Judy Bradt
Welcome back to GovCon Unscripted! I’m your host, Chelsea Meggitt, and in this episode, I sit down with Judy Bradt, CEO of Summit Insight, to discuss her powerful Players & Layers™ methodology, a proven framework that helps businesses win more government contracts by building the right relationships.We explore:The five layers of players in every federal acquisition—and why relationships matter.Why small businesses struggle to connect with decision-makers and how to fix it.How to create a GovCon sales strategy based on real relationships—not just proposals.If you’re looking to...
2025-03-04
33 min
Breaking the Standard
What People Need to Know Before Getting to the RFP
In this episode, we have Judy Bradt with us to discuss what small businesses should know when it comes to everything that happens before even getting to the RFP. Judy walks us through where small businesses should start, why is it important for small business to engage prior to a requirement or RFP coming out and the difference it could make for small businesses. Don’t miss out on a great conversation. To connect with Judy, find her here on LinkedIn
2024-12-30
35 min
GovCon Unscripted
Success Through Relationship-Building
It's, as always, your host Chelsea Meggitt, and this week, I am so excited to shift gears and share my insightful conversation with Judy Bradt, the CEO of Summit Insight, and a 36-year veteran in federal government contracting. Judy has an impressive track record, including helping businesses secure millions in federal contracts and authoring the Amazon bestseller, Government Contracts Made Easier.Listen in as, during our conversation, Judy draws parallels between personal and professional proposals. Judy emphasizes the importance of understanding the dynamics in federal contracting - it's all about creating the right relationships before making proposals...
2024-10-22
34 min
Parabilis Presents: Spilling the Tea on GovCon
Players and Layers & Roles and Goals
In this episode, Teresa reconnects with friend Judy Bradt, CEO Summit Insight LLC, to discuss her new program geared towards those looking to grow their federal business. Judy identifies who would be the best candidate for the program as well as a what makes a company a good fit for it? They also take a deep dive into Judy's "Players and Layers" methodology, the roles and goals of those involved, and why this is important? For more information on Judy Bradt, The Players and Layers methodology, and The Federal Business Intensive: linkedin.co...
2023-04-12
27 min
Growth Masters Federal: Thinking, Planning and Collaborating to Build Value in the Federal Market
Selling Innovation to the Federal Government
Shirley Collier, President of Scale2Market and host of the Growth Masters Federal podcast discusses with Judy Bradt, Founder of Summit Insight and author of Government Contracts Made Easier how to sell innovative solutions to the largest bureaucracy in the world. For more information, visit our websites.
2022-10-25
32 min
Government Coins
Season 3 | EP. 5 - "I never see opportunities for companies like mine" with Judy Bradt
Judy Bradt, CEO of Summit Insight, brings over 34 years as an expert not just in Federal contracting but also in the biggest challenge so many GovCons face on their road to their goals: how to build the relationships that we need to succeed with Federal buyers. As consultant, speaker, and author, she’s helped thousands of established businesses – small, mid-tier and large -- find their fast track to success in the Federal arena. Her proprietary Players and Layers Methodology to get in front of the right federal buyers...and to win over $200 million dollars in federal business. She w...
2022-09-02
57 min
Parabilis Presents: Spilling the Tea on GovCon
How Positive Intelligence Can Help Grow Your Business
In this episode Teresa talks with the multi-faceted Judy Bradt, CEO of Summit Insight, about how positive intelligence plays an extraordinary role in making it easier for entrepreneurs and people in sales to build the relationships they need to be successful.
2022-04-08
29 min
Onward Podcast
Multimillion-Dollar Mistake to Micro-Engagement Maven: Discovering the Key to Joy in Entrepreneurship with Judy Bradt
Judy Bradt shares how she overcame a multimillion-dollar mistake and how she helps other business owners do the same. Also, she’s a micro-engagement maven who discovered the key to joy in entrepreneurship is human connection. Furthermore, selling is one of the most poorly understood and loathed aspects of entrepreneurship. And Judy knows because she struggled with sales and did everything possible to avoid sales for over 25 years. Ultimately, Judy faced her greatest fears. Consequently, she discovered what she’d been missing. You don’t have to let this happen to you. Finally, listen as Judy sha...
2021-10-18
1h 03
Game Changers for Government Contractors
Ep 168 - Players And Layers Method
In this episode, we talked with Judy Bradt about the Players and Layers Method for prospecting in government contracting. The average contractor just focuses on one player, the contracting officer. When you take a step back, you realize that there are several influencers and decision-makers that educate you on an organization. Some of these players are also your best advocates. Learning the players and layers of an organization will allow you to accelerate your revenue. ----- Federal Access is helping Government Contractors win more contracts. It can help you too. Here's a special offer. Visit https://federal-access.com/gamechangers today...
2021-10-02
30 min
Game Changers for Government Contractors
Ep 168 - Players And Layers Method
In this episode, we talked with Judy Bradt about the Players and Layers Method for prospecting in government contracting. The average contractor just focuses on one player, the contracting officer. When you take a step back, you realize that there are several influencers and decision-makers that educate you on an organization. Some of these players are also your best advocates. Learning the players and layers of an organization will allow you to accelerate your revenue. ----- Federal Access is helping Government Contractors win more contracts. It can help you too. Here's a special offer. Visit https://federal-access.com/gamechangers today...
2021-10-02
30 min
GovCon Untethered
Players and Layers with Judy Bradt
In this episode, Meg is joined by Judy Bradt, CEO of Summit Insight to discuss some actionable strategies of growth, success, and relationship building in the federal space. Connect with Meg and Judy. Find the Resources Judy Mentioned below. Infographic: https://summitinsightoffer.s3.amazonaws.com/5+People+You+Need+to+Meet.pdf Gated Govcon Personas Guide link: https://growfedbiz.com/players-and-layers/ Youtube playlist | players and layers tips: https://www.youtube.com/playlist?list=PLaIuiFqhARvq2PecgZ-zrh4ubPSy04OKe
2021-08-16
37 min
Govcon Giants
Judy Bradt - What is a micro purchase and how to use them
So many people ask the question about needing past performance and how to start without certifications. Well, Micro purchase is one of the tools that are commonly used for small businesses to win contracts. People think that set aside is the key to winning but SAP also known as simplified acquisition can be an even more powerful tool. Learn how easily a Federal buyer can purchase up to $10,000 from you immediately (and up to $20,000 or even more in times of emergency response). Not just products, but services, too! You’ll learn how to create new low-risk offerings th...
2021-07-29
1h 35
Govcon Giants
Judy Bradt - How to prepare for your call and get invited back
You got your meeting...now what? We're going to be talking about the hidden wins you need to create, from contact to contract. You’ll discover the concept of micro-wins (not micro-PURCHASES; something that comes even before THAT!) learn about the two types of wins you need to create with your buyers, and get the three GovCon checklists you’ll use to get you from takeoff to landing, so your business can soar. In today’s interview with Judy Bradt we are discussing how to prepare for your call and get invited back. That’s right! Not just cal...
2021-07-22
1h 27
Govcon Giants
Judy Bradt - How to get in front of your Federal Buyer and “Win” your meeting
This is part of 2 of her 4 Part series that she filmed with me on our YouTube channel. For the month of July we are bringing back our resident superstar, Judy Bradt. For over 32 years, she’s been an expert in federal contracting. We are so lucky to have Judy come on our show and share tidbits of the wisdom that she has accumulated over the last 3 decades. Today’s session, How to get in front of your federal buyer and win your meeting. This was a live session that we taped earlier this year and so you will...
2021-07-08
1h 22
Govcon Giants
Judy Bradt - 5 People you need to meet & the Players and Layers Method
Today’s guest I want everyone to meet Judy Bradt, CEO of Summit Insight. For over 32 years she’s been an expert in federal contracting. We are so lucky to have Judy come on our show and share tidbits of the wisdom that she has accumulated over the last 3 decades. Today’s session, 5 People you need to meet & the players and layers method we discuss getting in front of the right people sooner. This was a live session that we taped earlier this year and so you will hear Judy and I go for about 90 minutes fielding live a...
2021-06-30
1h 28
CONEXEC - ACE - CONSULTING
CONEXEC - ACE Consulting with Judy Bradt Author and CEO of Summit Insight
A podcast that steers conversation for current and aspiring executives in the construction industry on hot topics, overcoming adversity, challenges, and successes.www.ace-consulting.net/Host: Dr. Scott Arias, CEO of ACE ConsultingGuest Speaker: Judy Bradt CEO of Summit Insight LLC and Author of Government Contracts made Easier
2021-06-29
34 min
808 Podcast
#99 Judy Bradt - Summit Insight
Judy Bradt the CEO of Summit Insight shares how to win the Federal business you deserve. Get more info at https://growfedbiz.com/players-and-layers/?referrer=BoB
2021-05-13
08 min
Radio Free Enterprise
Government Contracts Made Easier with Judy Bradt
The United States Federal Government is the largest buyer of goods and services in the world. But does Uncle Sam buy what your company produces? And what does it take to succeed in selling to the government? My guest this week is Judy Bradt, a Federal contracting expert, CEO of Summit Insight and bestselling author of Government Contracts Made Easier. I ask Judy about the four things she believes are necessary for an existing company to begin a successful government contracting effort, why she says "there is no such thing as doing business...
2021-02-12
38 min
Govcon Giants
Judy Bradt - Fierce, Determined and Best Selling Author of Government Contracts Made EasiER.
Judy Bradt needs no introduction in the government contracting world. For more than 32 years, she's been helping people in federal contracting as a consultant, speaker and author. She's helped thousands of businesses from solopreneurs to multi-million dollar corporations find their fast track success in the federal arena. Judy says there's no such thing as doing business with the federal government, instead of asking what can I bid, winners focus on the right question, Who's my buyer? That's because winners know you do business with people whose needs, fears and priorities aren't in those databases. Today, we go over her...
2020-12-16
1h 11
Bootstrapped Millionaire
E2P2 - Judy Bradt
Tim wraps up his conversation with Judy Bradt, the author of “Government Contracts Made Easier”. In part two, Tim and Judy discuss how the pandemic has affected government contracting and how relationship building is the key to succeeding in the federal space.
2020-11-19
17 min
Bootstrapped Millionaire
E2P1 - Judy Bradt
On this episode of Bootstrapped Millionaire, Tim is joined by Judy Bradt, the author of “Government Contracts Made Easier”. Tim and Judy talk about why entrepreneurs should look into getting involved in the federal contracting space and why working with the government is not as difficult as it appears.
2020-11-12
19 min
Invisible Zeppelin
Unbreakable: Interlude
What happens after the previous episode but before the next episode? This episode! With some of your old favorites and some new favorites as well! Guest voices include Dave Bradt, Devon the Adventurer, Tim Bevan. Judy Meschel, Avi Ezor, J.J. Gertler, Tim Maloney, Pam Noles, and S. Krystal McCauley. Invisible Zeppelin is copyright by About Comics, publishers of things that oughta be published.
2020-09-16
12 min
Invisible Zeppelin
One Plus One Equals Three Headaches
The Star Sentries can deal with almost anything... except Mikey, their accountant! Plus, we finally meet Mabel's half-sister, and B.B. complains about the breakfast options. Guest-written by William Allen Pepper of CarnivalOfGleeCreations.com. Starring the usual gang of Gertlers, plus an additional Gertler (J.J.), a Bradt (Judy), a recurring McCauley (S. Krystal), and Pam Noles, whose name anagrams to a number of things. Produced by About Comics, publishers of things that oughta be published.
2020-07-29
21 min
Consulting Lifestyle
#025 - Government contracts made easier with Judy Bradt
#025 - From top expert to US government consulting business owner with Judy BradtJudy Bradt is a Canadian woman with a huge experience working with the US Government.She has been a top expert for Canadian companies doing business with the United States.In 2003, she decided to create her own consulting firm. In this episode, you will learn how:Judy transitioned from top expert to consultanthow her business model evolved over timewhat type of businesses can benefit of her services her vision of owning a consulting business versus being the do...
2020-03-19
35 min
Amtower Off-Center
Government contracts made easy(ier)
GovCon small business adviser and author Judy Bradt joins host Mark Amtower on this week's Amtower Off Center to discuss the steps you can take to grow your business and win more government contracts in 2020.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2020-01-30
44 min
Federal Sales and Government Contracting (Neil McDonnell)
Author GovCon Expert | Judy Bradt | Episode 22
Neil McDonnell interviews Judy Bradt about the personal side of federal contracting and how building relationships is the most critical – but overlooked – secret to success in federal contracting. Judy Bradt is CEO of Summit Insight and has helped over 7,000 clients win more than $300 million dollars over the past 30 years. Author | Government Contracts Made EasierHost Neil McDonnell of SV Mac Pack, Inc. and founder of the HUBZone Chamber of Commerce interviews government and small business experts who generously offer useful tips and insights for HUBZone Chamber members. Discover how small businesses can research opportunities, build relationships, prom...
2019-06-11
28 min
The RFP Success Show
Build Relationships & Win Federal Business – with Judy Bradt - EP030
“There’s no such thing as doing business with the federal government. There’s only doing business with people.” We all understand the concept of doing business with people you like and trust. But what if your aim is winning federal contracts? How do you get the government to like you? How do you build a relationship with a bureaucracy? Well, you can’t. But you CAN build relationships with the contracting officers who award federal business! Judy Bradt is the founder of Summit Insights, a firm that helps businesses get in front of federal...
2019-02-19
25 min
Master Your Story
Ep 027 - Mastering The Federal Government Market with Judy Bradt
For more information go to KimIPlyler.com
2018-03-08
10 min
Game Changers for Government Contractors
Ep 016: Getting in Front of Federal Buyers
In this episode, we interviewed one of America's top federal business experts, Judy Bradt on techniques and strategies to help government contractors more easily get in front of federal buyers. We cover simple strategies that you can implement right away. We touch on how to speak to contracting officers, your website, email blasts and much more in this information packed episode. ----- Federal Access is helping a lot of companies win. It can help you too. Here's a special offer. Visit https://federal-access.com/gamechangers today and get started for just $29. *You are going to get access to a digital...
2016-10-24
35 min