Shows
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth131 | PHCC San Diego Recap and why 2026 is already moving fastShow InformationEpisode Number: 131Date: February 09, 2026Duration: 36:27Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.comContact: podcast@JustinDeese.comGuest Contact InformationGuest: Kristen DeeseCompany: Virtual CFO for the TradesGuest Website: JustinDeese.comGift to listeners: N/ASummarySix weeks into 2026, Justin and Kristen Deese sit down to unpack a whirlwind start to the year—conference travel, frozen pipes, live podcasting at PHCC San Diego, and a ma...
2026-02-0936 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth130 | Why Comparing Your Numbers Is Holding You Back (And What to Focus on Instead)Show InformationEpisode Number: 130Date: February 02, 2026Duration: 10:50Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.comContact: podcast@JustinDeese.comSummaryToo many business owners are busy, exhausted, and frustrated—yet still falling short of their goals. In this episode of the Freedom Blueprint Podcast, Justin Deese breaks down a critical leadership mistake: confusing goals with priorities.Justin explains why comparing your numbers to other businesses is dangerous, how different accounting methods skew benchmarks, and why progress—not comparison—is the...
2026-02-0211 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth128 | Owning Your Business Isn’t Fun Anymore? This Is How You Fix It in 2026Show InformationEpisode Number: 128Date: January 19, 2026Duration: 08:13Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.comContact: podcast@JustinDeese.comSummaryWhen was the last time owning your business was actually fun?In this solo episode of the Freedom Blueprint Podcast, Justin Deese kicks off 2026 with an honest conversation most business owners avoid — burnout. Not the kind caused by laziness or failure, but the kind that comes from being strong for too long.Justin challenges the idea th...
2026-01-1909 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth124 | Nobody Wants to Work? Let’s Talk About the Real Leadership ProblemShow InformationEpisode Number: 124Date: December 22, 2025Duration: 18:07Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.comContact: podcast@JustinDeese.comGuest Contact InformationGuest: Kate HendricksonContact: kate@justindeese.comWebsite: kate-hendrickson.comAdditional Co-Host: Kristen DeeseContact: kristen@kristendeese.comWebsite: kristendeese.comSummaryIn this episode of the Freedom Blueprint Podcast, Justin Deese is joined by Kristen Deese and Kate Hendrickson for a behind-the-scenes conversation...
2025-12-2218 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth120 | Then vs. Now: The Shift in Contractor Mindset with Justin and Janeen Norquist (Live at Service World Expo 2025)Show InformationEpisode Number: 120 Date: Nov 28, 2025 Duration: 32:16Host Contact InformationHost: Justin Deese Website: JustinDeese.com Email: podcast@JustinDeese.comGuest Co-Host: Kristen DeeseWebsite: KristenDeese.comGuest Contact InformationGuests: Justin & Janeen Norquist Company: Just In Time Heating, Air Conditioning & Plumbing Website: www.JustInTimeHeroes.com Emails: • Justin – Justin@JustInTimeHeroes.com • Janeen – Janeen@JustInTimeHeroes.comEpisode DescriptionThe contracting world has changed — fast. In this ep...
2025-11-2833 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth117 | Nine Women, One Canyon: The Hiking Tribe’s 32-Mile Grand Canyon Gauntlet (Live at Service World Expo 2025)Show Information Episode Number: 117Recorded at Service World Expo (October 2025) Date: November 11, 2025 Duration: 23:52Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: podcast@JustinDeese.comGuest Contact Information Guest: “The Hiking Tribe” (3 of the 9 women) — Kim Martin, Kristen Deese, and Company: Various (women from the trades)Summary Recorded live at Service World Expo 2025, Justin and guest co-host Kristin Deese sit down with three members of a nine-woman “Hiking Tribe” who tackled the Grand Cany...
2025-11-2524 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth115 | The Hidden ROI of Events: What 2026 Will Demand from Your BusinessShow Information Episode Number: 115 Date: November 17, 2025 Duration: 30:10Host Contact InformationHost: Justin Deese Website: JustinDeese.com Contact: podcast@JustinDeese.comGuest Contact InformationGuest: Kristin Deese Company: Virtual CFO for the Trades Guest Website: kristendeese.comSummaryIn this episode, Justin and Kristin recap a jam-packed travel season as new empty nesters, hitting major industry events like Pantheon, The Wealthy Plumber Hurrah, Vertical Track, Resideo, and Service World Expo. They share real-world stories...
2025-11-1731 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth112 | From First Ring to Final “Yes”: Educate-First Sales for HVAC/Plumbing with Kristen DeeseShow InformationEpisode Number: 112 Date: October 27, 2025 Duration: — 52:00Host Contact InformationHost: Justin Deese Website: JustinDeese.com Contact: podcast@JustinDeese.comGuest Contact InformationGuest: Kristen Deese (Virtual CFO for the Trades) Company: Virtual CFO for the Trades Guest Website: — kristendeese.comSummaryJustin and Kristen break down a practical, no-pressure sales process for home services—from the first CSR touch to in-home presentation, financing, objections, and follow-up. The throughline: educate first, be intentional, and al...
2025-10-2752 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth103 | From Local to Legendary: Marketing Secrets with Wizard of Ads’ Ryan ChuteShow InformationEpisode Number: 103 Date: August 25, 2025 Duration: 38:41Host Contact InformationHost: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Ryan Chute Company: Wizard of Ads Guest Website: RyanChute.com, WizardOfAds.Services, WizardOfAds.com SummaryIn this episode of the Freedom Blueprint Podcast, Justin Deese sits down with Ryan Chute of Wizard of Ads to uncover how home service businesses can move from “invisible” to unforgettable. Ryan shares his jour...
2025-08-2538 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth100 | One Hundred Episodes In: What It Really Takes to Launch, Grow, and Stick With a PodcastShow InformationEpisode Number: 100Date: August 11, 2025Duration: 37:04Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.comContact: Justin@JustinDeese.comGuest Contact InformationGuest: Kristen DeeseCompany: Virtual CFO for the TradesGuest Website: KristenDeese.comSummaryIn this special 100th episode celebration, Justin flips the mic on Kristen, the powerhouse behind the Freedom Blueprint Podcast. They reflect on the journey from concept to consistent weekly content, sharing honest insights about the wins, t...
2025-08-1137 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth99 | From Contractor’s Kid to Marketing Powerhouse: McKena Harless’ True North Strategies for GrowthShow Information Episode Number: 99Date: August 4, 2025Duration: 40:06Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: McKena Harless Company: True North Strategies Guest Website: PickTrueNorth.com SummaryIn this episode of the Freedom Blueprint Podcast, Justin Deese is joined by McKena Harless, founder of True North Strategies. McKena shares her journey of growing up in the trades, learning the family HVAC business from the inside out, a...
2025-08-0440 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth97 | You Can’t Lead Without Letting Go: Empowering Others to Lead When They're Not in Charge with Kristen DeeseShow Information Episode Number: 97Date: July 21, 2025Duration: 39:21Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Kristen Deese Company: Virtual CFO for the TradesGuest Website: KristenDeese.comSummaryIn this powerful and personal episode, Justin is joined by his wife and guest co-host, Kristen Deese, for a candid conversation about one of the biggest leadership blind spots: assigning responsibility without granting authority.Drawi...
2025-07-2139 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth96 | The Evolution of ServiceTitan: A Success Story with Ara Mahdessian the Co-Founder and CEO of Service TitanShow Information Episode Number: 96Date: July 14, 2025Duration: 34:21Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Ara MahdessianCompany: Service TitanGuest Website: www.ServiceTitan.comSummaryIn this episode of the Freedom Blueprint Podcast, host Justin Deese interviews Ara Mahdessian, co-founder and CEO of Service Titan. They discuss the evolution of Service Titan from its inception to becoming a publicly traded company, the importance of lea...
2025-07-1434 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth95 | From Fired to Fortune: The Resilient Rise of Anchor Heating and Air with Stephanie PostellShow Information Episode Number: 95Date: July 7, 2025Duration: 43:45Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Stephanie PostellCompany: Anchor Heating & AirWebsite: https://anchorheatingandair.comTikTok: @anchorheatingandairLLCFacebook: Anchor Heating and Air LLCPersonal Contact: spostell@anchorheatingandair.comSummaryIn this inspiring episode of the Freedom Blueprint podcast, host Justin Deese sits down with Stephanie Postell, co-founder of Anchor...
2025-07-0747 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth94 | Don’t Wing It: Why Systems Matter- Justin & Kristen DeeseShow Information Episode Number: 94 Date: June 30, 2025 Duration: 41:14Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.comGuest Co-Host Contact Information Guest Co-Host : Kristen Deese Company: Virtual CFO Guest Co-Host Website: www.KristenDeese.com Guest Co-Host Email: Kristen@KristenDeese.comSow The Land: https://www.youtube.com/c/SowtheLandSummary In this episode, Justin and Kristen Deese reflect on their first experience raising 50 meat chickens on t...
2025-06-3041 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth93 | From Burnout to Buyout: How Chris Gist Built & Sold a Service Business in 3 yearsShow Information Episode Number: 93Date: July 23, 2025Duration: 27:29Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Chris GistCompany: Paradise Home ServicesGuest Website: www.ParadiseHomeServices.comGuest Email: Chris.Gist@ParadiseHomeServices.comSummaryIn this episode of the Freedom Blueprint Podcast, host Justin Deese and his business partner Chris Gist discuss their journey in entrepreneurship, touching on personal insights, the importance of freedo...
2025-06-2327 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth92 | Beyond the Buzzwords: Real Talk on Tariffs, Recession, and Home Services with Jimmy SpeyerShow Information Episode Number: 92Date: June 16, 2025Duration: 33:25Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Jimmy Speyer Company: Glass HouseGuest Website: GlassHouse.bizSummaryIn this episode, Justin Deese and Jimmy Speyer discuss the current economic climate and its implications for home service businesses. They explore the concept of recession preparedness, emphasizing the importance of measuring key performance indicators, understanding customer acquisition costs, and the...
2025-06-1633 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth91 | Leading with Purpose: Discover Your Leadership Style with Justin DeeseShow Information Episode Number: 91Date: June 9, 2025Duration: 20:15Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comSummaryIn this episode of the Freedom Blueprint podcast, Justin Deese discusses the complexities of leadership, emphasizing the importance of understanding different leadership styles. He explores the four core styles: visionary, democratic, coaching, and commanding, detailing their strengths and weaknesses. Justin encourages leaders to identify their own style and adapt it to meet the needs of their teams, highlighting the significance of ali...
2025-06-0920 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth90 | Live from the Power Profit Workshop: Rebranding Success: The Story of Jolly Goat Garage DoorsShow Information Episode Number: 90Date: June 2, 2025Duration: 13:31Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Jeff GabelsbergCompany: Jolly Goat Garage DoorsGuest Website: https://jollygoatgaragedoors.com/SummaryIn this episode of the Freedom Blueprint podcast, Justin Deese interviews Jeff, the owner of Jolly Goat Garage Doors, discussing the evolution of the garage door industry, the importance of branding, and the unique market opportunities in small...
2025-06-0213 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth89 | Power Profit Workshop Recap and key takeaways with Kristen DeeseShow Information Episode Number: 89Date: May 26, 2025Duration: 28:09Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Kristen DeeseCompany: Virtual CFOGuest Website: www.KristenDeese.comGuest Co-Host Email: Kristen@KristenDeese.comGlassHouse https://www.glasshouse.biz/NorthStar Marketing https://www.picktruenorth.com/CES https://www.trustces.com/PowerSelling Pros https://powersellingpros.com/Wealthy Plumber https://www.skool...
2025-05-2629 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth88 | Escape the Marketing Money Pit: Transform Leads into Revenue with Sam PrestonShow InformationEpisode Number: 88Date: May 19, 2025Duration: 26:40Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuestSam PrestonContact: Sam@ServiceScalers.com Website: www.ServiceScalers.comSummaryIn this episode of the Freedom Blueprint podcast, Justin Deese speaks with Sam Preston from Service Scalers about the intricacies of digital marketing in the home service industry. They discuss the importance of customer acquisition, the role of AI in marketing, an...
2025-05-1926 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth87 | Building Relationships: The Power of Networking and Collaboration in Service Industries: Rory KruegerShow Information Episode Number: 87Date: May 12, 2025Duration: 36:24Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Rory KruegerCompany: Krueger Heating Cooling and Geothermal Guest Website: www.callkrueger.comSummaryIn this episode of the Freedom Blueprint podcast, Justin Deese welcomes back Rory Krueger to discuss insights from the recent Service Nation Boston Summit and strategies for preparing HVAC businesses for the busy season. Rory emphasi...
2025-05-1236 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth86 | Unlocking Success: How Live Video Tech Transforms Home Services with James HatfieldIn this episode of the Freedom Blueprint podcast, Justin Deese interviews James Hatfield from LiveSwitch, exploring his journey from home services to technology innovation. James shares insights on how LiveSwitch is revolutionizing the home services industry with live video technology, enhancing customer experience, and improving operational efficiency. He discusses the importance of philanthropy, entrepreneurship programs for incarcerated individuals, and the future of staffing solutions in the industry. The conversation emphasizes the significance of building trust through video communication and networking on platforms like LinkedIn.TakeawaysJames Hatfield transitioned from home services to...
2025-05-0539 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth85 | From Family to Fortune: How We Scaled Our HVAC Business to $9M - The Untold Journey with Aaron RuddickShow Information Episode Number: 85Date: April 28, 2025Duration: 32:22Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Aaron RuddickContact: Aaron@reliablecomfort.comSummaryIn this episode of the Freedom Blueprint podcast, Justin Deese interviews Aaron Ruddock, who shares his journey from starting in the HVAC industry to venturing into garage solutions. Aaron discusses the challenges and growth of his family-run HVAC business, the importance of leadership and strateg...
2025-04-2834 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth84 | Unlock Your Revenue Potential: Secrets from Power Selling Pros for Plumbing & HVAC Success! with Brigham DickinsonShow Information Episode Number: 84Date: April 21, 2025Duration: 42:19Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Brigham DickinsonCompany: Power Selling ProsGuest Website: PowerSellingPros.comGift to listeners: Download a FREE Happy Call Script text the word HAPPY to 385-247-3714SummaryIn this episode of the Freedom Blueprint Podcast, Justin Deese speaks with Brigham Dickinson, CEO and founder of Power Selling Pros. T...
2025-04-2146 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth83 | New Ventures: Partnerships and Growth with Joe StrittmatterShow InformationEpisode Number: 83Title: New Ventures: Partnerships and Growth with Joe StrittmatterDate: April 14, 2025Duration: 41:58Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comGuest: Joe StrittmatterContact: joestrittmatter1301@gmail.comSummaryIn this episode of the Freedom Blueprint Podcast, host Justin Deese interviews Joe Strittmatter, who shares his journey from growing up in the plumbing and HVAC industry to successfully transitioning his business through various challenges, including the 2009 housing crisis. Joe discusses the i...
2025-04-1444 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth82 | The Profit Blind Spot: What's Really Killing Your Bottom Line with Kristen DeeseShow Title: The Profit Blind Spot: What’s Really Killing Your Bottom LineShow Information Episode Number: 82Date: April 7, 2025Duration: 37:56Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Kristen Deese Company: Virtual CFOGuest Website: KristenDeese.comGift to listeners: Cost of A New Hire Calculator- Email Kristen@KristenDeese.comPowerProfitWorkshop.comSummaryIn this episode of the Freedom B...
2025-04-0739 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth81 | Building a Vision-Driven Team: Levi Torres on Leadership, Growth, and Empowering SuccessBuilding a Vision-Driven Team: Levi Torres on Leadership, Growth, and Empowering SuccessShow Information Episode Number: 81 Date: March 31, 2025 Duration: 35:50 Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Guest Contact InformationGuest: Levi Torres Contact: levi@high5plumbing.com Website: High5Plumbing.comWorkshop Information Website: PowerProfitWorkshop.comSummary In this insightful episode of the Freedom Blueprint Podcast, host Justin Deese converses with...
2025-03-3136 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth80 | Hunting vs. Farming: A Marketing Perspective with Rich HarshawShow InformationEpisode Number: 80Date: March 24, 2025Duration: 30:09.687Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comGuest: Rich HarshawCompany: Level 10 ContractorWebsite: www.Level10contractor.comEmail: rich@level10contractor.comPodcast Link: https://podcasts.apple.com/us/podcast/the-level-10-contractor-daily-podcast/id1477623969SummaryIn this episode of the Freedom Blueprint podcast, Justin Deese speaks with Rich Harshaw from Level 10 Contractor about effective marketing strategies for contractors. They discuss the importance...
2025-03-2433 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth79 | Do Business Owners Need to Know How to do Everything? with Kristen & Justin DeeseShow InformationEpisode Number: 79Date: March 17, 2025Duration: 31:33Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comCo Host Contact InformationCo Host: Kristen Deese The Virtual CFO for the TradesWebsite: www.KristenDeese.comContact: Kristen@KristenDeese.comLIVE '25 REGISTRATION: Power Profit WorkshopSummaryIn this episode of the Freedom Blueprint podcast, the hosts discuss the common misconception that business owners must know how to do every task within their bu...
2025-03-1732 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth78 | Navigating Tariffs: A guide for Home Service BusinessesShow InformationTitle: Navigating Tariffs: A guide for Home Service BusinessesEpisode Number: 78Date: March 15, 2025Duration: 13:39Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comPowerProfitWorkshop.comSummaryIn this conversation, Justin Deese discusses the implications of new tariffs on the home service industry, outlining both the challenges and opportunities they present. He breaks down the effects of tariffs on costs, suppliers, and profit margins, while also providing actionable strategies for business owners to navigate these changes...
2025-03-1514 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth77 | From Struggles to Success: Jered Williams Plumbing JourneyShow InformationEpisode Number: 77Date: March 10, 2025Duration: 40:19Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comGuest Contact InformationGuest: Jered Williams The Wealthy PlumberWebsite: www.wealthyplumber.comContact: www.skool.com/wealthyplumber/aboutLIVE '25 REGISTRATION: Power Profit WorkshopSummaryIn this episode of the Freedom Blueprint Podcast, host Justin Deese interviews Jered Williams, a successful plumbing entrepreneur, who shares his journey from struggling in high school to building a thrivin...
2025-03-1036 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth76 | Strategies for Managing Underperforming Team Members with Justin DeeseShow InformationEpisode Number: 76Date: March 3, 2025Duration: 19:42Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comLIVE '25 REGISTRATION: Power Profit WorkshopSummaryIn this episode of the Freedom Blueprint podcast, Justin Deese discusses the importance of empowering leaders in the home service industry. He emphasizes the need to address underperforming team members through effective hiring practices, setting clear goals, and maintaining regular check-ins. The conversation highlights the significance of creating a supportive environment for team members to thrive and th...
2025-03-0321 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth75 | From Mindset to Millions: Unleashing Growth in Home Services with Kristen and Justin DeeseShow InformationEpisode Number: 75Date: February 24, 2025Duration: 40:19Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comCo Host Contact InformationCo Host: Kristen Deese The Virtual CFO for the TradesWebsite: www.KristenDeese.comContact: Kristen@KristenDeese.comLIVE '25 REGISTRATION: Power Profit WorkshopSummaryIn this episode of the Freedom Blueprint podcast, hosts discuss the importance of mindset in business growth, the challenges of financial management, and the role of technolog...
2025-02-2440 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth74 | Building a Brand: The Story of My Guy Plumbing with Ryan MatthewsLIVE '25 REGISTRATION: Power Profit WorkshopShow InformationEpisode Number: 74Date: February 17, 2025Duration: 37:40.31Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comGuest: Ryan MatthewsCompany: My Guy PlumbingWebsite: www.myguyplumbingnj.comContact: Ryan@myguyplumbingnj.comFacebook: https://www.facebook.com/ryan.matthews.50552SummaryIn this episode of the Freedom Blueprint podcast, Justin Deese interviews Ryan Matthews, the owner of My Guy Plumbing. Ryan shares his journey from car...
2025-02-1740 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth73 | Revolutionizing Home Services with Jimmy Speyer with Glass HouseLIVE '25 REGISTRATION: Power Profit WorkshopShow InformationEpisode Number: 73Date: February 10, 2025Duration: 28:10.688Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comGuest: Jimmy SpeyerCompany: Glass HouseWebsite: www.Glasshouse.bizContact: jimmy@glasshouse.bizSummaryIn this episode, Justin Deese interviews Jimmy Speyer, CEO of Glasshouse, a digital door knocking platform designed to help home service businesses proactively acquire customers. They discuss the challenges of traditional marketing methods in...
2025-02-1030 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth72 | Unlocking Business Success: A Workshop for Entrepreneurs with Justin and Kristen DeeseLIVE '25 REGISTRATION: Power Profit WorkshopShow InformationEpisode Number: 72Date: February 3, 2025Duration: 22:31.512Host: Justin DeeseWebsite: www.JustinDeese.comContact: Justin@JustinDeese.comCo Host Contact InformationCo Host: Kristen DeeseWebsite: www.KristenDeese.comContact: Kristen@KristenDeese.comLIVE '25 REGISTRATION https://pages.virtualcfoforthetrades.com/live-25SummaryIn this episode of the Freedom Blueprint podcast, Justin Deese and his wife Kristen discuss the launch of a new works...
2025-02-0324 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth71 | Unlock Business Success: The GAME-Changing Strategy Revealed: Justin DeeseLIVE '25 REGISTRATION: Power Profit WorkshopShow InformationEpisode Number: 71Date: January 27, 2025Duration: 27:17Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comFree Gift: copy of my eBook you can text 850-750-5505 or you can get a copy from www.FreedomBluePrintPodcast.com/ebookSummaryIn this episode of the Freedom Blueprint Podcast, Justin Deese discusses the importance of setting goals and having a plan to achieve them. He introduces the acronym 'GAME' wh...
2025-01-2723 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth70 | Is trust important in Leadership: Justin DeeseLIVE '25 REGISTRATION: Power Profit WorkshopShow Information Episode Number: 70 Date: January 20, 2025 Duration: 27:17 Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Free Gift: copy of my eBook you can text 850-750-5505 or you can get a copy from www.FreedomBluePrintPodcast.com/ebook SummaryIn this episode of the Freedom Blueprint podcast, Justin Deese explores the critical role of trust in leadership. He discusses the current state of trust in society, the co...
2025-01-2028 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth69 | Mastering Goal Setting for a Successful 2025: Justin DeeseLIVE '25 REGISTRATION: Power Profit WorkshopShow Information Episode Number: 69 Date: January 13, 2025 Duration: 20:11 Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Free Gift: copy of my eBook: www.FreedomBluePrintPodcast.com/ebook SummaryIn this episode of the Freedom Blueprint podcast, Justin Deese discusses the importance of goal setting for 2025. He emphasizes the need for written goals, accountability, and a balanced approach to personal and professional aspirations. The conversation covers various types of go...
2025-01-1321 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth68 | Crushing 2025: A New Year’s Kickoff: Justin DeeseShow Information Episode Number: 68 Date: January 6, 2025 Duration: 23:36 Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Free Gift: copy of my eBook: www.FreedomBluePrintPodcast.com/ebook SummaryIn this episode, Justin Deese welcomes the new year, reflecting on personal and family experiences over the holidays while emphasizing the importance of setting and reviewing goals for 2025. He discusses the significance of being proactive in life, learning from past experiences, and the necessity of writing down goals to...
2025-01-0624 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth67 | Mastering Your Day: The Art of Routine: Justin DeeseShow Information Episode Number: 67 Date: December 30, 2024 Duration: 21:42 Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.comSummaryIn this episode, Justin Deese discusses the significance of owning your day through intentional routines and goal setting, especially as the new year approaches. He emphasizes the importance of having a structured daily routine to enhance productivity, reduce stress, and achieve personal goals. By being intentional with time and planning, individuals can take control of their lives rather than letting th...
2024-12-3021 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth66 | Unlock Growth in 2025: Mastering Marketing with Crystal Williams from Lemond Seed MarketingShow Information Episode Number: 66 Date: December 23, 2024 Duration: 48:06 Host Contact Information Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact Information Guest: Crystal Williams Company: Lemon Seed Email: Crystal@LemonSeedMarketing.com Guest Website: www.LemonSeedMarketing.com Lemon Seed Conference 2025Summary In this episode, Justin Deese welcomes back a friend of the show, Crystal Williams from Lemon Seed Marketing. They dive into the intricacies of marketing in the Hea...
2024-12-2348 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth65 | From Pipe Dream to Pay Day: Avoiding the Biggest Mistakes in Selling Your Home Service Business: Justin DeeseShow Information Episode Number: 65Date: December 16, 2024Duration: 17:30Host InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comFREE EBOOK: FreedomBlueprintPodcast.com/eBookSummaryIn this episode of the Freedom Blueprint podcast, host Justin Deese discusses his new eBook, 'From Pipe Dream to Pay Day,' which focuses on the essential steps and common mistakes to avoid when selling a home service business. He emphasizes the importance of preparation, understanding the selling process, and managing expectations. Justin also shares...
2024-12-1617 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth64 | The Hidden Costs of Hiring Technicians with Guest Co-Host Kristen Deese the Virtual CFO of the TradesShow Information Episode Number: 64Date: December 9, 2024Duration: 31:24Host InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Co-Host Info: Kristen DeeseGuest Company:Virtual CFO for the TradesGuest Contact: Kristen@KristenDeese.comGuest Website: www.KristenDeese.comSummaryIn this episode of the Freedom Blueprint Podcast, Justin Deese and his wife Kristen discuss the challenges of running a home service business, particularly focusing on the costs associated with hiring tech...
2024-12-0931 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth63 | Navigating Life as Entrepreneurial Kids: Deese Family; Addy, Zack, & KristenShow InformationEpisode Number: 63Date: December 2, 2024Duration: 29:31 Guest Contact InformationGuest: Addy & Zack DeeseHost Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comCo Host Contact InformationCoHost: Kristen Deese Website: KristenDeese.comContact: Kristen@KristenDeese.comSummaryIn this episode of the Freedom Blueprint podcast, host Justin Deese engages in a heartfelt conversation with his family Kristen, Addy, and Zack about the uniq...
2024-12-0229 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth62 | The Rise of Ryno: Transforming Digital Marketing in Home Service with Chris YanoLIVE '25 REGISTRATION: Power Profit WorkshopShow InformationEpisode Number: 62Date: November 25, 2024Duration: 55:14 Guest Contact InformationGuest: Chris YanoCompany: Ryno Strategic Guest Website: https://rynoss.com/Podcast Host of: To The Point- Home Service Podcasthttps://podcasts.apple.com/us/podcast/to-the-point-home-services-podcast/id1496811695Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.com SummaryIn this episode of the Freed...
2024-11-2556 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth61 | Are leaders born or are they made?| The Leadership Debate Unveiled: Justin DeeseShow InformationEpisode Number: 61Date: November 18, 2024Duration: 23:54Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comSummaryIn this episode of the Freedom Blueprint podcast, host Justin Deese explores the age-old question of whether leaders are born or made. He discusses the importance of leadership in today's world, particularly in the context of the gig economy and the increasing options available to individuals. Deese outlines various traits that contribute to effective leadership, such as charisma, confidence, emotional inte...
2024-11-1823 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth60 | High Fives and High Growth: How Levi Torres Transformed a Small Plumbing Business into an Industry Leader60 | High Fives and High Growth: How Levi Torres Transformed a Small Plumbing Business into an Industry Leader Show InformationEpisode Number: 60Date: November 11, 2024Duration: 31:37Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.com Guest Contact InformationGuest: Levi TorresCompany: High 5 PlumbingGuest Contact: Levi@High5Plumbing.comGuest Website: www.High5Plumbing.comSummaryIn this episode of the Freedom Bluepr...
2024-11-0731 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth59 | Recapping Service World: Key Takeaways and Insights with Kristen DeeseShow Information Episode Number: 59Date: November 4, 2024Duration: 45:00Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comCo-Host Contact InformationCo-Host: Kristen DeeseCompany: Virtual CFO for the tradesGuest Contact: Kristen@KristenDeese.comGuest Website: www.KristenDeese.comService Nation: Michael Rudowitzmrudowitz@ServiceNation.comwww.ServiceNation.comSummaryIn this episode of the Freed...
2024-11-0445 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth58 | From $450K in Debt to Industry Leader: Joe Crisara’s Roadmap to SuccessShow Information Episode Number: 58Date: October 28, 2024 Duration: 41:16Host Contact InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comGuest Contact InformationGuest: Joe CrisaraGuest Contact: Joe@ServiceMVP.comGuest Website: www.ServiceMVP.com...
2024-10-2841 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth56 | How to Identify and Solve Operational Issues: Kristen Deese the Virtual CFO for the tradesShow Information Episode Number: 56Date: October 14, 2024Duration: 26:36Host InformationHost: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.comEpisode Guest InfoGuest: Kristen DeeseGuest Company:Virtual CFO for the TradesGuest Contact: Kristen@KristenDeese.comGu...
2024-10-1426 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth55 | Building a Bench: Strategies for Proactive Recruiting in Home Services with Ryan Englin from Core MatterssShow Title: Building a Bench: Strategies for Proactive Recruiting in Home Services with Ryan Englin from Core MattersEpisode Number: 55Date: October 7, 2024 Duration: 29:05Host: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.com Guest: Ryan EnglinGuest Company: Core MattersCompany Website: corematters.comPod...
2024-10-0729 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth54 | Culture Matters: Lessons on Leadership and Team Building with Chris GistEpisode Number: 54Date: September 30, 2024Duration: 32:21Host: Justin DeeseWebsite: JustinDeese.com Contact: Justin@JustinDeese.com Guest: Chris GistGuest Company: Paradise Home ServicesGuest Contact: Chris.Gist@ParadiseHomeServices.comGuest Website: www.ParadiseHomeServices.comSummaryIn this e...
2024-09-3032 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth53 | The Revenue-Generating Potential of CSRs: The Power Selling Pros Way with Brigham DickinsonShow Information Episode Number: 53Date: 9/23/2024Duration: 37:43Host: Justin DeeseHost Contact: JustinDeese.comGuest: Brigham DickinsonCompany: Power Selling Pro'sWebsite: www.PowerSellingPros.comDemo: https://powersellingpros.com/schedule-coaching/Booked By Power Selling ProsWebsite: www.Bookedbypsp.comDemo: https://www.bookedbypsp...
2024-09-2337 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth52 | Celebrating One Year of Freedom Blueprint with Justin DeeseShow InformationJustin Deesewww.JustinDeese.comJustin@JustinDeese.comService World Promo Discount Code: FREEDOM24SummaryIn this special 52nd episode of the Freedom Blueprint Podcast, Justin Deese celebrates the podcast's one-year anniversary. Reflecting on the journey, he shares the significant moments and achievements over the past year, from partnering with Leap Partners to personal milestones such as his alcohol-free journey and numerous speaking engagements...
2024-09-1722 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth51 | The Power of Social Media in Elevating Your Recruiting Game with Guest Derek CormierEpisode Number: 51Date: September 9, 2024Duration: 41:50Host: Justin DeeseWebsite: JustinDeese.comContact: Justin@JustinDeese.comGuest: Derek CormierCompany: Climate ExpertsWebsite: https://www.climateexpertsac.com/Facebook: https://www.facebook.com/climateexpertsacTikTochttps://www.tiktok...
2024-09-0941 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth50 | The Path to HVAC Excellence: Chris Michel’s Leadership JourneyEpisode Number: 50Date: September 2, 2024Duration: 44:14Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Guest: Chris Michel Guest Contact: cmichel@servicenation.comSpecial Offer: $100 Off Service World Tickets use Promo Code FREEDOM24Summary In this episode of the Freedom Blueprint Podcast, host Justin Deese sits down w...
2024-09-0244 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth49 | AI in Action: How Modern Technology is Revolutionizing Plumbing and HVAC| with Guest Brad Scruggs with ZyraTalkEpisode Number: 49Date: August 26, 2024Duration: 33:28Host: Justin DeeseWebsite: JustinDeese.comContact: Justin@JustinDeese.comGuest: Brad ScruggsWebsite: ZyraTalk.comSummaryIn this exciting episode of the Freedom Blueprint Podcast, host Justin Deese chats with Brad Scruggs about the transformative power of AI in the home service industry. They explore how AI is revolutionizing business operations by automating tasks, increasing efficiency, and capturing missed calls to enhance revenue. Listen in to discover practical AI applicat...
2024-08-2633 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth48 | Culture, Communication, and Call Success: A Deep Dive with Nicole DeLisle from Paradise Home ServicesCulture, Communication, and Call Success: A Deep Dive with Nicole DeLisle from Paradise Home ServicesEpisode Number: 48Date: August 19, 2024Duration: 27:36Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Nicole DeLisle
2024-08-1927 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth47 | Trust but Verify: Implementing Effective Systems for Your Team- Building Systems with Kristen Deese Part 247 | Trust but Verify: Implementing Effective Systems for Your Team- Building Systems with Kristen Deese Part 2Episode Number: 47 Date: August 12, 2024Duration: 20:11 Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.com Co-Host: Kristen Deese Website: KristenDeese.comContact: Kristen@KristenDeese.com
2024-08-1220 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth46 | Why Your Business Needs Systems: Lessons from the Trenches- Building Systems with Kristen Deese Part 146 | Why Your Business Needs Systems: Lessons from the Trenches- Building Systems with Kristen Deese Part 1Episode Number: 46Date: August 8, 2024Duration: 23:32Host: Justin DeeseWebsite: JustinDeese.comContact: Justin@JustinDeese.comCo-Host: Kristen DeeseWebsite: KristenDeese.comContact: Kristen@KristenDeese.comSummar...
2024-08-0523 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth45 | Private Equity and its Impact on Home Services with Patrick Ritter with Leap PartnersPrivate Equity and itsImpact on Home Services with Patrick Ritter with Leap PartnersEpisode Number: 45Date: July 29, 2024Duration: 24:01Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Patrick RitterWebsite: theleappartners.com
2024-07-2924 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth44 | How Tersh Blissett Built Two Competing HVAC Companies in One Market: Secrets to Success, Innovation, and Leadership in the HVAC IndustryEpisode Number: 44 Date: July 23, 2024Duration: 1:32:04Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Guest: Tersh Blissett Website: Service Emperor https://www.servicebusinessmastery.com/SummaryIn this episode, Justin Deese converses with Tersh Blissett, an accomplished entrepreneur in the HVAC industry. Tersh shares his journey from joining the Air Force and working i...
2024-07-221h 32
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth43 | Empowering the Next Generation: Donnie Hornback on Succession and SuccessEpisode Number: 43Date: July 15, 2024Duration: 33:02Host: Justin DeeseContact: Justin@JustinDeese.comWebsite: www.JustinDeese.comGuest: Donnie HornbackWebsite: www.hornbackplumbing.comSummary:In this episode of the Freedom Blueprint Podcast, host Justin Deese sits down with Donnie...
2024-07-1533 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth42 | Empowering Contractors: a sneak peek into Service World Expo 2024 with Tom PeregrinoEpisode Number: 42Date: July 8, 2024Duration: 37:28Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Tom PeregrinoWebsite: https://www.serviceworldexpo.com/SummaryIn this exciting episode of Freedom Blueprint Podcast, Justin Deese sits down with Tom Peregrino, the President of Service Nation, to delve into the transformative potential of...
2024-07-0837 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth41 | Debunking Common Accounting Myths in the Home Service Industry with Kristen Deese | Accounting for Plumbing, HVAC, Electrical, and other Home ServicesDebunking Common Accounting Myths in the Home Service Industry with Kristen Deese| Accounting for Plumbing, HVAC, Electrical, and other Home ServicesEpisode Number: 41Date: July 1, 2024Duration: 24:20Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comCo-Host : Kristen Deese
2024-07-0124 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth40 | Building an Empire: How Tommy Mello Overcame Adversity to Achieve GreatnessLIVE '25 REGISTRATION: Power Profit WorkshopBuilding an Empire: How Tommy Mello Overcame Adversity to Achieve GreatnessEpisode Number: 40Date: June 24, 2024Duration: 1:03:32Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Tommy MelloWebsite: www.TommyMello.comSummaryIn this episode, I sit down with the dynamic Tommy Mello, a seasoned entrepreneur in the garage door industry. We dive deep into Tommy’s journey from hard beginnings to creating a multi-million dollar business. Tommy shares key...
2024-06-241h 04
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth38 | From the Ground Up: Building Success in HVAC with Philip Ferrara38 | From the Ground Up: Building Success in HVAC with Philip FerraraShow NotesEpisode Number: 38 Date: June 10, 2024Duration: 35:24Host: Justin Deese Website: www.JustinDeese.com Contact: Justin@JustinDeese.comGuest: Philip Ferrara Company: Liberty AirWebsite: www.libertyairac.comSummary
2024-06-1035 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth37 | Beyond the Toolbox: How VR is Changing Trades TrainingEpisode Number: 37Episode Title: Beyond the Toolbox: How VR is Changing Trades TrainingDate: June 3, 2024Duration: 24:57Host: Justin Deese Website: JustinDeese.com Contact: Justin@JustinDeese.com Guest: Dan Clapper Guest Website: www.interplaylearning.comSummaryIn this engaging episode of the Freedom Blueprint Podcast, host Justin Dees...
2024-06-0327 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth36 | Transforming Challenges into Opportunities: Secrets from a Home Service LeaderEpisode Number: 36Title: Transforming Challenges into Opportunities: Secrets from a Home Service LeaderDate: May 27, 2024Duration: 31:26Host: Justin DeeseWebsite: JustinDeese.comContact: Justin@JustinDeese.comSummaryIn this invigorating episode, Justin Deese discusses the transformative power of ride-alongs in the home service industry, focusing on creating lasting customer relations and strengthening team dynamics. Dive into...
2024-05-2731 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth35 | Cool Success: Brandon Brown on Mastering the Highs and Lows of HVAC EntrepreneurshipPodcast Episode Title: Cool Success: Brandon Brown on Mastering the Highs and Lows of HVAC EntrepreneurshipEpisode Number: 35Date: May, 20, 2024Duration:Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Brandon BrownGuest Contact info: Brownhvac@gmail.comURL to get the book: https://www.brownsheatingair.com/brandon-brownSummaryBrandon Brown, author of the book 'C...
2024-05-2028 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth34 | Future-Proof Your Plumbing or HVAC Business with Smart Legal Moves with Scott ReidPodcast Episode Title: Shatterproof Your Business with Scott ReidEpisode Number: 34Date: May 13, 2024Duration: 26:32Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Scott ReibWebsite: www.Reiblaw.com/FreedomIn this transformative episode, join Justin Deese a...
2024-05-1328 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth33 | Six Weeks of Discovery: From Summit Insights to Leadership Lessons with Kristen DeeseSix Weeks of Discovery: From Summit Insights toLeadership LessonsEpisode Number: 33Date: May 6, 2024Duration: 22:22Host: Justin DeeseContact Info: Justin@JustinDeese.comCo-Host Kristen DeeseContact Info: Kristen@GCBCoaching.com Introduction:In today’s episode, come join us by the ‘fireside’ as Kristenand I share our recent adventures and some unexpected turns during our spring break trip to Texas. You'll hear all abo...
2024-05-0622 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth32 | Partnering with Private Equity: A New Vision for Private Equity in Home Services with John Cerasuolo from Leap Service PartnersPodcast Episode Title: Partnering with Private Equity: A New Vision for Private Equity in Home Services with John Cerasuolo from Leap Service PartnersEpisode Number: 32Date: April 29, 2024Duration: 36:41Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: John CerasuoloEmail: john.cerasuolo@theleappartners.comWebsite: Leapservicepartners.com
2024-04-2936 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth31 | Focus on Success: Thriving in Business with ADHDPodcast Episode Title: Focus on Success: Thriving in Business with ADHDEpisode Number: 31Date: April 22, 2004Duration: 29:07Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comSummaryIn this episode of the Freedom Blueprint Podcast, host Justin Deese discusses how ADHD can be a superpower in the entrepreneurial world. He shares h...
2024-04-2229 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth30 | Marketing Mastery with Crystal Williams of Lemon Seed Marketing: Transforming HVAC and Plumbing BrandsPodcast Episode Title: Squeezing Success: The Lemon Seed Marketing JourneyEpisode Number: 30Date: April 15, 2004Duration: 31:17Host: Justin Deese Website: JustinDeese.comContact: Justin@JustinDeese.comGuest: Crystal WilliamsWebsite: https://www.lemonseedmarketing.com/SummaryIn this episode of the Freedom Blueprint Po...
2024-04-1531 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth28 | Support Systems for Success: Harnessing Teamwork in Business | Insights from Dan Dowdy's JourneyTitle: From Vision to Victory: Dan Dowdy's Journey of DedicationEpisode Number: 28Date: April 1, 2024Duration: 46:08Host: Justin Deese- Justin@JustinDeese.comGuest: Dan Dowdy- Dan@Builtforthetrades.comSummaryIn this episode, Justin Deese and Dan Dowdy discuss the importance of dedication and determination in both life and business. They explore Dan's journey in the trades and his transition to coaching with...
2024-04-0147 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth27 | Peak Season Mastery: Equipping Your Home Service Team for SuccessEpisode Title: Peak Season Mastery: Equipping Your Home Service Team for SuccessEpisode Number: 27Date: March 25, 2024Duration: 26:29Host: Justin DeeseContact: Justin@JustinDeese.com SummaryIn this episode, Justin Deesediscusses the blueprint to thrive and how to set your team up for success. He shares a personal story about a driving test to highlight the importance of leadership in ensuring the success o...
2024-03-2526 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth26 | Beyond the Buyout: Navigating the New Wave of Private Equity in Plumbing & HVACPodcast Episode Title: Beyond the Buyout: Navigating the New Wave of Private Equity in Plumbing & HVACEpisode Number: 26Date: March 18, 2023Duration: 29:10Host: Justin DeeseContact: Justin@JustinDeese.comSummaryIn this episode, Justin Deese discusses the topic of private equity and shares his personal experience of selling his business to a private equity firm. He emphasizes the importance of transparency and maintaining company culture during the transition...
2024-03-1828 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth25| RECAP Service Nation Eastern SummitFreedom Blueprint Podcast Show NotesPodcast Episode Title: RECAP Service Nation Eastern Summit www.ServiceNation.com Episode Number: 25Date: March 11, 2024Duration: 33:08Host: Justin DeeseContact Info: Justin@JustinDeese.comCo-Host Kristen Deese Contact Info: Kristen@KristenDeese.comConnect @FreedomBlueprintPodcast
2024-03-1134 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth24| The Reality of Running a Home Service Business: Myths vs. FactsThe Reality of Running a Home Service Business: Myths vs.Facts Episode Number: 24Date: March 4, 2024Duration: 29:01Host: Justin DeeseContact Info: Justin@JustinDeese.comConnect @FreedomBlueprintPodcastIntroduction:The episode titled "The Reality of Running a HomeService Business: Myths vs. Facts" hosted by Justin Deese, debunks common myths about the home service industry. Key points include the misconceptions a...
2024-03-0429 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth22| Leading the Way: Mastering the 6 Key Principles of Leadership in Plumbing and HVAC"Freedom Blueprint" Podcast Show NotesPodcast Episode Title: "Leading the Way: Mastering the 6 KeyPrinciples of Leadership in Plumbing and HVAC"Episode Number: 22Date: Feb. 19, 2024Duration: 26:58Host: Justin DeeseContact Info: justin@justindeese.comQuote: "Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it...
2024-02-1926 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth21 | Beyond the Blind Spot: Navigating Unseen Challenges in LeadershipPodcast Episode Title: Beyond the Blind Spot: Navigating Unseen Challenges in LeadershipEpisode Number: 21Date: February 12, 2024Duration: 22:34Host: Justin DeeseContact: justin@justindeese.comSummaryIn this episode, Justin Deese explores the concept of blind spots in leadership and personal life. He shares a personal story about a boat painting business that failed to offer additional...
2024-02-1238 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth20 | Efficiency Unlocked: Guide to 10-Day Book Closing with Kristen DeesePodcast Episode Title: 20 | Efficiency Unlocked: Guide to 10-Day Book Closing with Kristen DeeseEpisode Number: 20Date: February 5, 2024Guest: Kristen Deese, Virtual CFO- Kristen@gcbcoaching.comHost: Justin DeeseDuration: 21.07SummaryIn this episode, Justin Deese and Kristen Deese discuss the importance of closing your books in a timely manner. They explain the process of closing the books and why it is important f...
2024-02-0521 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth19 | CRUSHING GOALS: Mastering Goal setting in LeadershipShow NotesPodcast Episode Title: CRUSHING GOALS: Mastering Goal Setting in LeadershipNumber: 18Date: January 29, 2024Duration: 28.15Host: Justin DeeseSummary In this episode of the Freedom Blueprint Podcast, host Justin Deese discusses the importance of goal setting and shares strategies for setting SMART goals. He explains that goals should be specific, measurable, achievable, relevant, and time-bound. Justin emphasizes the need for clear and specific goals, as well as the importance of breaking...
2024-01-2922 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth18 | The Virtual CFO Advantage: Elevating Contractor Businesses with Kristen Deese"Freedom Blueprint" Podcast Show NotesPodcast Episode Title: The Virtual CFO Advantage: Elevating Contractor Businesses with Kristen DeeseEpisode Number: 18Date: January 22, 2024Duration: 19.34Host: Justin DeeseGuest: Kristen Deese- KristenDeese.com or Kristen@gcbcoaching.comSummaryIn this episode of the Freedom Blueprint Podcast, host Justin Deese interviews his wife Kristen about her role as a virtual CFO for contractors. Kristen specializes...
2024-01-2220 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth16 | ALWAYS Be Recruiting: Finding Top Talent in Today's MarketPodcast Episode Title: ALWAYS Be Recruiting: Finding Top Talent in Today's MarketDate: January 8, 2024Duration: 28 minutesHost: Justin DeeseIntroduction:Welcome and episode introduction by Justin Deese.Episode topic: ALWAYS Recruiting in the Home Service Industries.Are you struggling to find talent in today’s market?Intriguing facts to engage listeners:"85% of...
2024-01-0828 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth14 | Strategic Marketing and the Power of Memberships - Jim HinshawDid you know that women influence a staggering 84% of purchase decisions, highlighting the immense power of female-centric marketing in the home service industry?
Jim Hinshaw, the dynamic VP of Sales at Service Nation Alliance, takes us behind the scenes of the heating, AC, and plowing contractor support world. Discover exclusive memberships, green maintenance tips, and the art of crafting that perfect incoming call script. As Jim underscores the value of smart spending and setting shared goals, he drops golden nuggets on harnessing women's buying power and savvy social media strategies.
Plus, get a sneak peek...
2023-09-0438 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth12 | Service Nation - Tom PeregrinoUnveiling Contractor Success: Service Nation Evolution!
Join Justin Deese and special guest Tom Peregrino, President of Service Nation Alliance, as they explore how Service Nation's enhanced membership tiers, comprehensive SWOT analysis, and innovative technology are shaping the future for contractors. Discover the power of networking, tailored training, and practical insights to propel your contracting business. Don't miss out on upcoming events like Service World and collaborations with the Joseph Groves Foundation.
Tune in for actionable advice and be the contractor of tomorrow!
[00:00 - 08:39] Serv...
2023-08-1444 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth11 | Top Takeaways from 9 Episodes with Successful Entrepreneurs - Part 2Do you want to walk away with great nuggets that will help you be successful and avoid costly mistakes?
In this second part of “Top Takeaways from 9 Episodes with Successful Entrepreneurs,” Justin Deese features conversations with amazing entrepreneurs who bring up topics such as retaining team members, the cost of bad hires, safeguarding against theft, and cultivating an effective and productive work culture. They also discuss about the importance of training your team, fine-tuning process and procedures, preparing for change in workflow as volumes increase, identifying red flags in the hiring process, investing in yo...
2023-08-0728 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth10 | Top Takeaways from 9 Episodes with Successful Entrepreneurs - Part 1Would you like to recap the powerful insights gained from the last 9 episodes?
Join Justin Deese on this captivating podcast journey through 9 episodes featuring successful entrepreneurs sharing insights on standing out in a competitive market, sales mastery, and implementing learned knowledge. Valuable advice includes customer service, technology utilization, financial understanding, and strategic focus. Tune in for actionable tips on home services business growth!
[00:00 - 06:45] Mastering the Art of Standing Out and Closing Sales
[06:45 - 12:45] Harnessing Technology, Timing, and Financial Expertise for Business Success
[12:46 - 18:59...
2023-07-3130 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth06 | Cost of a bad hire - Kristen Deese
The cost of a bad hire goes from draining payroll taxes to the countless hours invested in searching, interviewing, and onboarding. Actual expenses alone can weaken even the most robust companies. Join host Justin Deese and his guest and also wife and Business Partner, Kristen Deese, a Certified Behavioral Consultant, Business Coach, Systems Genius, and CFO, as they share expert advice on spotting potential red flags during interviews, leveraging the power of open houses to optimize your hiring process, and conducting vital one-on-one meetings during probationary periods to swiftly address emerging issues.
2023-07-0335 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth05 | Mindset Matters - Justin DeeseAre you ready to dominate the busy season in your HVAC business?
This captivating podcast episode dives deep into the essential steps for success. Discover the power of an effective mindset, seamless communication, and strategic contingency planning. Unleash the potential of your team through unity, clear visions, and equipping them with the right tools. Learn how to lead with confidence, set expectations, fine-tune your business processes during the peak season, and more!
Get ready to crush the peak season with actionable insights!
...
2023-06-2630 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth04 | Living in Paradise - Chris Gist
What does it take to grow a business size by double every year, even in the face of a hurricane and the COVID-19 pandemic?
Get ready to be inspired by the incredible story of Chris Gist and Justin Deese as they share their remarkable journey of triumph in the face of adversity, doubling their business size every year for three consecutive years, even amidst a hurricane and the pandemic. Join them on this episode of Freedom Blueprint Podcast as they reveal the secrets behind their success in the home service industry...
2023-06-1924 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth03 | From Marine to Business Owner- Albert RodriguezIn the face of challenges, Albert Rodriguez, a former Marine, embarked on an entrepreneurial journey. Overcoming financial setbacks caused by COVID-19, he built a thriving home service business with revenues of 1.5 million. Discover his secrets to success, from core values to leveraging limited resources, laser-focused marketing, and fostering a strong team environment. Prepare to be inspired and empowered by Albert's remarkable story![00:02 - 09:10] Unveiling the Path to Success
2023-06-1227 min
Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business GrowthTrailer EpisodeThe Freedom Blueprint Podcast is a must-listen for home service businesses looking to succeed! Host Justin Deese shares his decades of knowledge, experience and helpful advice to help listeners build the business of their dreams. This Podcast will be featured weekly to share wins, losses and lessons learned on the journey of starting and running a business in the home services industry. From avoiding common mistakes to learning from each other's successes, this podcast provides practical tips and tricks to help you reach your goals. Tune in as we explore the ups and downs of this journey...
2023-05-2604 min
When Your Business Partner is Your SpouseChapter 8 – Strong Body, Strong MindKristen & Justin break down chapter eight of their book, When Your Business Partner is Your Spouse.
On This Episode:
Kristen explains how overwhelm and stress can compound between two partners in a business relationship.
Learn some helpful stress coping tactics.
Justin shares how he relieves his stress in a healthy way.
Hear how your body can be easily confused with how to respond to stress.
Justin unpacks the powerful impact of meditation.
Discover the importance of awareness.
Tweetable Quotes:
"Balance myself first so that I can then support the rest." – Kristen Deese
"Checking in with yourself is super im...
2020-06-0100 minWhen Your Business Partner is Your SpouseChapter 4 – Setting and Sticking to Clearly Defined RolesKristen & Justin break down chapter four of their book, When Your Business Partner is Your Spouse.
On This Episode:
Kristen & Justin discuss how spouses often get pulled into each other's ventures.
Discover how to find your lane by identifying your strength.
Learn the importance of recognizing what you don't know.
Justin explains how, in business, owners often throw people into incorrect roles to try to fill a need quickly.
Tweetable Quotes:
"Just like on the road, if you don't stay in your lane, accidents are more likely to occur." – Justin Deese
"You do you, and only you." – Kris...
2020-06-0100 minWhen Your Business Partner is Your SpouseChapter 2 – VisionKristen & Justin break down chapter two of their book, When Your Business Partner is Your Spouse.
On This Episode:
Justin shares why he thinks vision is the most vital aspect of a business.
Kristen talks about the danger of saying "yes" to too much, too often.
Justin and Kristen discuss how having a coach impacted their business.
Learn about the eulogy exercise.
Discover the importance of defining your ideal day.
Tweetable Quotes:
"If you don't know where you're going, any road will get you there." – The Cheshire Cat
"You can make $100, not realizing it's costing you $150." – Justin Deese
"Good coac...
2020-06-0100 min