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Kathy Fowler Silverstein

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Women Road WarriorsWomen Road WarriorsThe Path to No Regrets Living with Bonnie WanDo you ever feel stuck, not knowing what direction to take in life, a relationship or a career? Too many times life sends us down a rabbit hole and a dead end. Bonnie Wan says you need to Get Clear, Get Creative, and Get Courageous. Bonnie Wan is the author of The Life Brief: A Playbook for No Regrets Living which gives professionals and others a path to true joy and success. She has devised effective steps to get Unstuck. She is a partner and head of brand strategy at Goodbee, Silverstein & Partners, one of Fast Company’s 2021 Most In...2024-12-1750 minDo Not Scratch Your EyesDo Not Scratch Your EyesDNSYE - Going off on a tangent!The boys get together to mull over a series of subjects during an international break induced coma (other coma's are available - just ask Carl!).Subjects include but are not limited to: Bayo, stewards, Bovril, Pete's increasing wonder at technology, getting to Plymouth, Justin's love of free food (especially buffet), updates on John Textor rumours and whether Kathy is still in EastEnders.COYH!!!This Podcast has been created and uploaded by Do Not Scratch Your Eyes. The views in this Podcast are not necessarily the views of talkSPORT.2024-11-1443 minBook Pop!Book Pop!Episode 5 - It’s Children’s Book Week!!For Children's Book Week Jamie and Molly reveal Lake City Book's top selling children's book as well as their personal favorites. As always, hear what they are reading now!Frog and Toad Storybook Favorites by Arnold LobelThe Smart Cookie by Jory John and Pete Oswald Good Night - Buenas Noches by Meritxell Martí and Xavier Salomó  B is for Badger: A Wisconsin Alphabet by Kathy-jo Wargin and Renée Graef Taylor Swift...2024-05-1033 minBook Pop!Book Pop!Book Pop! Episode 5 - It's Children's Book Week!For Children's Book Week Jamie and Molly reveal Lake City Book's top selling children's book as well as their personal favorites. As always, hear what they are reading now!Frog and Toad Storybook Favorites by Arnold LobelThe Smart Cookie by Jory John and Pete Oswald  Good Night - Buenas Noches by Meritxell Martí and Xavier Salomó  B is for Badger: A Wisconsin Alphabet by Kathy-jo Wargin and Renée Graef  Taylor Swift: A Little Golden Book Biography by Wendy Loggia and Elisa Chavarri  Where's Bluey? A Search-and-Find Book by Young Readers License...2024-05-1033 minCultura SecuencialCultura SecuencialValentine's Day (2010) Review! | Back to the Movies! Ep. 149En este episodio de Back to the Movies! Luna Muscaria, Poppy_Dumpling y El Watcher conversan sobre "Valentine's Day" (2010), película protagonizada por Shirley MacLaine, Kathy Bates, Queen Latifah, Jessica Alba, Taylor Swift, Jessica Beil, Jennifer Garner, Anne Hathaway, Taylor Lautner, Eric Dane, Patrick Dempsey, George Lopez, Hector Elizondo, Jamie Foxx, Topher Grace, Bradley Cooper, Ashton Kutcher y Julia Roberts, escrita por Katherine Fugate, Abby Kohn y Marc Silverstein y dirigida por Garry Marshall.  ¡Subscríbete a nuestro canal de YouTube! Visita: https://www.youtube.com/culturasecuencial ¡Síguenos y Suscríbete a nuest...2024-02-171h 16After Deadline: The Media PodcastAfter Deadline: The Media PodcastTruth Talks: “America’s Government Teacher” Sharon McMahon on Battling MisinformationOur guest this week is Sharon McMahon, a former high school government and law instructor– now renowned as “America's Government Teacher.” Her mission: explaining the facts. A social media star, with more than a million followers on her Instagram page called Sharon Says So, McMahon has become a leader in the fight against misinformation. She uses nonpartisan facts to break down difficult-to-follow political headlines and events, putting them in historical context–and doing it with conversation, not shame, in mind.★ CONTACT US ★Website: https://onthemarcmedia.com/Em...2023-12-1456 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastMosheh Oinounou's MoNews: More Than an InstagramOn this week’s episode of After Deadline, we feature Mosheh Oinounou.Mosheh is a lifelong news fanatic. He was the youngest-ever executive producer for CBS Evening News, with stops along the way including Fox News and Bloomberg. Mosheh is now reinventing news with his own platform MoNews, an Instagram with over 400,000 followers, where he is devoted to providing verified and balanced news. He also has a daily podcast and daily newsletter at modigital.live. We’re excited to welcome Mosheh Oinounou to the show.★...2023-11-211h 03After Deadline: The Media PodcastAfter Deadline: The Media PodcastThe Carbon Reporter: Analyzing the Human Impact on the Environment with Alessandro VitelliOn this week’s episode of After Deadline, we feature Alessandro Vitelli an experienced reporter, market analyst, and columnist who specializes in the energy and carbon market.Throughout his career, Vitelli has traveled across the globe and throughout the U.S., garnering a deep understanding of carbon markets and their impact on global carbon emissions reduction. His insights have been featured in various scientific studies and prominent news outlets, including notable contributions to McGraw Hill Financial in London, where he delved into oil product pricing, and to Bloomberg. ★ CONTACT US ★Website: https...2023-09-2052 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastThe Legendary Career of NBC News’ Kerry Sanders on this Episode of After DeadlineOn this week's episode of After Deadline, veteran NBC news reporter Kerry Sanders takes us inside his more than 30-year career at the network. Starting off in a job that paid $3.35 an hour, Sanders worked at several stations in Florida before landing a correspondent’s job at NBC. From there, he made his name reporting from around the globe, reporting plane crashes, hurricanes, and the front lines of war zones. His work was seen regularly on NBC Nightly News, the Today Show, MSNBC, and Dateline NBC.Recently retired, Sanders shares the adventures and tal...2023-08-161h 07After Deadline: The Media PodcastAfter Deadline: The Media PodcastNavigating the A.I. Frontier with The Wall Street Journal’s Karen HaoKaren Hao is on a mission to decode the world of Artificial Intelligence (A.I.) and its global impact. As The Wall Street Journal's A.I. and China Tech Reporter, she dives into the ups and downs of A.I.. With roots in Hong Kong and an Engineering degree from MIT, Karen's journey took her to UC Berkeley's Journalism for Social Change class, where she honed her ability to tell diverse A.I. stories.Now, as she reports for The Wall Street Journal, Karen probes the evolving accuracy of ChatGPT and...2023-08-091h 00After Deadline: The Media PodcastAfter Deadline: The Media PodcastInside the Ring with Brian Custer, and How He Is Throwing Haymakers at CancerHe may well be the busiest man in sports broadcasting. You know Brian Custer as a host of SportCenter on ESPN, along with work as a play-by-play commentator for college football and basketball. It doesn’t stop here. He’s also the voice of Showtime Championship Boxing. And somehow he still has time to host his acclaimed Last Stand Podcast, conducting one-on-one interviews with prominent sports figures, news anchors, and various entertainment faces, including Floyd Mayweather, Manny Pacquiao, Jake Paul, and more.His impact doesn't stop there. Beyond the mic, Custer champions the Prostate Canc...2023-08-011h 02After Deadline: The Media PodcastAfter Deadline: The Media PodcastUnleashing the Entertainer Within: Chad Ricardo's Sports StoryJoin us for an inspiring episode as we sit down with the dynamic Chad Ricardo, a true testament to the power of hard work and dedication. From his early days as an MC to landing his dream job as a sports contributor and guest host for FOX 5 D.CChad's journey has been nothing short of remarkable.Starting as an MC, Chad's passion for entertainment was evident from the start. Through relentless perseverance, he carved a path for himself in the sports industry, where he now primarily covers football and basketball. His mission is to inspire others to...2023-07-191h 11After Deadline: The Media PodcastAfter Deadline: The Media PodcastThe Legendary Dean of Texas Sportscasting: Dale Hansen, PART TWOThis week on After Deadline, the media podcast: sports anchor legend Dale Hansen. You may know him from his years behind the desk at WFAA in Dallas. Or you may have shared some of his viral social commentary videos– landing him a guest shot on Ellen and an invite to the White House.Either way, Dale Hansen reigned supreme during his decades on the air. Jerry Jones, Barry Switzer, Troy Aikman. If they were a sports figure in Dallas, Hansen had the inside sco...2023-06-281h 03Bubbles & BizBubbles & BizBubbles & Biz with Marc Silverstein & Kathy Fowler SilversteinRe-releasing another popular episode! I have been talking with tons of business owners recently about PR and it is such a great way to grow our businesses so I wanted to reshare this awesome episode! 📈 There are multiple reasons to do PR from brand awareness to Search Engine Optimization (backlinks!) So, if you have ever struggled with a successful PR strategy, you won't want to miss this episode! It is longer than normal because my guests share SO much information! 🙌 Marc & Kathy Silverstein, founders of On the Marc Media, are public relations and journa...2023-06-211h 03After Deadline: The Media PodcastAfter Deadline: The Media PodcastThe Legendary Dean of Texas Sportscasting: Dale Hansen, PART ONEThis week on After Deadline, the media podcast: sports anchor legend Dale Hansen. You may know him from his years behind the desk at WFAA in Dallas. Or you may have shared some of his viral social commentary videos– landing him a guest shot on Ellen and an invite to the White House.Either way, Dale Hansen reigned supreme during his decades on the air. Jerry Jones, Barry Switzer, Troy Aikman. If they were a sports figure in Dallas, Hansen had the inside sco...2023-06-141h 02After Deadline: The Media PodcastAfter Deadline: The Media PodcastUnveiling Truths: Monica Villamizar's Journey as a Fearless Journalist in the World's Conflict ZonesEmbark on a captivating journey with Monica Villamizar, an exceptional journalist and correspondent, as we dive deep into the heart of conflict zones in our latest episode of After Deadline. Join us for an enlightening conversation as Monica unveils the untold stories and unearths the truths hidden amidst the chaos.From the frontlines of war-torn regions to remote corners of the world, Monica's fearless pursuit of truth has led her to witness the resilience of humanity in the face of adversity. Through her unique experiences, she shares the challenges, risks, and rewards of reporting in some of...2023-05-3148 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastMotherhood on the Frontlines: Sabrina Siddiqui's Extraordinary Journey with President Biden in War-Torn UkraineIn this captivating episode of After Deadline, join us as we delve into the remarkable journey of Sabrina Siddiqui, White House Correspondent and Reporter at the Wall Street Journal. Strap in for a gripping narrative as Sabrina shares her extraordinary experience of accompanying President Joe Biden on a historic trip to war-torn Ukraine, shortly after giving birth to her child.As one of the few journalists selected to join President Biden on this clandestine journey, Sabrina offers a unique perspective on the behind-the-scenes intricacies of covering a presidential trip to a conflict zone. From the challenges of...2023-05-2459 minMagazeumMagazeumKathy Ryan (Photo Editor, Author: The New York Times Magazine, more)Kathy Ryan’s career journey began in Bound Brook, New Jersey, at St Joseph’s Catholic School. Her third grade teacher, Sister Mary William, had a thing for great works of art. And, as it turns out, so did Ryan.“I got it. I so got it. Looking at the pictures and just understanding. It was like, ‘Wow, I get it.’”That understanding of the power of the visual led Ryan to a focus on art in college—on lithography and printmaking. But the solemn life of an artist wasn’t for her. She hated being alone all...2023-03-1753 minLearning Through Grief with JudeLearning Through Grief with JudeFalling Up by Shel SilversteinJude reads the poem Falling Up for his first podcast of season 2!2023-03-0601 minExceptionally Bad: Movie ReviewsExceptionally Bad: Movie ReviewsValentine’s Day (2010)In a world where Los Angeles has one flower shop and an infinite number of plot lines Garry Marshall will employ every actor in Hollywood to show every aspect of….love! The guys (Ben, Bracken, Brant, and Nate) take a look at this large ensemble cast vehicle as we continue with our first mini-season of Romantic Comedies. Is this film Exceptionally Bad or just Bad? This movie stars Jessica Alba, Kathy Bates, Jessical Biel, Bradley Cooper, Eric Dane, Patrick Dempsey, Hector Elizondo, Jamie Foxx, Jennifer Garner, Topher Grace, Anne Hathaway, Carter Jenkins, Ashtron Kutcher, Queen Latifah, Taylor Lautner, George Lop...2023-01-311h 10Learning Through Grief with JudeLearning Through Grief with JudeDon’t Be Wise in Your Own EyesJude reads the poem “Smart” by Shel Silverstein and he and his mom discuss the story of Job and how he learned not to be wise in his own eyes. Jude wants everyone to know about his new YouTube channel called “quiet roblox”. Check it out!2023-01-2219 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastHow American Laborers Are Fighting Like Hell With Freelance Journalist and Teen Vogue Columnist Kim KellyThis week’s guest, Kim Kelly is an independent journalist, author, and organizer. She has been a regular labor columnist for Teen Vogue since 2018, and her writing on labor, class, politics, and culture has appeared in The New Republic, The Washington Post, The New York Times, The Baffler, The Nation, the Columbia Journalism Review, and Esquire, among many others. In this episode we talk about her recent book FIGHT LIKE HELL, and how the American laborer is taking power back. ★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com2022-12-2253 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastHow Politicians are Exploiting Religion for Political Purposes with Investigative Reporter Katherine StewartThis week’s guest Katherine Stewart is an investigative journalist and author with articles written in the New York Times and The Guardian. She focuses on religion and politics mainly and the separation of church and state. Her book, THE POWER WORSHIPPERS: Inside the Dangerous Rise of Religious Nationalism, looks inside the movement that brought Donald Trump to power. We talk with Katherine Stewart about the recent exploitation of religion for political purposes, and how this is shaping modern politics.★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com2022-12-1945 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastBehind Journalism’s Glamorous Facade with Bloomberg News’s Alisa ParentiIt seems like this week’s guest Alisa Parenti has done it all from reporting to anchoring to radio to becoming an author to teaching to her current position as the Breaking News Editor at Bloomberg News. She talks to our hosts about her varying experiences and how her love for storytelling overshadows the less-than-glamorous life of a journalist. She also shares her perspective on broadcast personalities who begin to blur the lines between journalist and media influencer especially as the younger generation turns more to social media for their news. We also get to hear Alisa put her te...2022-12-0852 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastJournalist ABCs: Authentic, Breaking News and Community with ABC6’s Christie IletoThis week’s guest brings a love of breaking news and community to the After Deadline discussion. ABC6’s Christie Ileto is most notable for her extensive national coverage of the arrest of Freddie Gray. Because she is no stranger to chasing down a story, she shares what it really is like being a big city reporter – everything from quickly covering intense breaking stories, without time for bathroom breaks, to narrowing down the right angle for community-focused pieces. ★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com...2022-12-0141 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastQuickly Becoming a Subject Matter Expert with the Dallas Morning News’ Natalie WaltersBeing a journalist can sometimes mean becoming an expert in a field you never would have imagined. This week’s guest Natalie Walters is a money and business reporter for the Dallas Morning News. She shares her journey with journalism including jumping in feet first as a finance and business reporter when she had no prior knowledge of the beat. She quickly learned to become a subject matter expert and gives us insights into how the pandemic impacted the industry and her career goals.★ CONTACT US ★Website: https://onthemarcmedia.com/Email...2022-11-1749 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastTossing Out the Journalism Norms and Leaning into Weird Writing with Axios’ Michael GraffThis week’s guest discovered at a young age that there were people who got to go to Orioles baseball games for free – and the rest is history. While Michael Graff’s love for the Orioles hasn’t faltered over the years, his career path has shifted from sports writing to feature writing in his current position as the Southern Bureau Chief at Axios Local. Michael shares how his experience as an English major helped him explore the idea of being weird and looking for those unconventional stories. Plus, he recalls how he stumbled into writing his first book, The Vote...2022-11-1042 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastShining a Light on Community Issues that Actually Matter with Discovery Institute’s Jonathan ChoeAs a journalist for more than 20 years, Jonathan Choe’s passion lies in telling the stories that often go untold. In this episode, he takes us behind the scenes as a Senior Fellow at Discovery Institute and shares how his multi-media storytelling efforts bring insight and perspective to Seattle’s ongoing homeless crisis. He also talks about his very public exit from ABC’s Seattle affiliate KOMO after covering a Proud Boys rally, and how at the end of the day, all he can do as a journalist is shine a light on issues that matter to the community.2022-11-031h 00After Deadline: The Media PodcastAfter Deadline: The Media PodcastAiming to Be Storytellers and Truth Seekers with Global News’ Teresa WrightAfter Deadline goes global! This week’s guest Teresa Wright is a Canadian journalist, who covers politics and health at Global News – and the two may overlap more than you think. With more than 15 years of experience, Teresa knows journalism inside and out but is learning that social media and online hate can cloud the field. With the added pressure of distrust toward the media, Teresa explains that journalists have to have a passion for the truth; they need to be “storytellers and truth seekers”.★ CONTACT US ★Website: https://onthemarcmedia.com/Email: inf...2022-10-2747 minAfter Deadline: The Media PodcastAfter Deadline: The Media Podcast35 Years & Counting in TV News with WMAR’s Jamie CostelloThirty-five years at one TV station is unheard of in today’s industry… but that’s how long Jamie Costello has been at working at WMAR in his hometown of Baltimore County. Because he's been around the block a time or two, he's got a lot of insight to share and even some notes for younger reporters looking to get in the game. Listen in as Jamie shares his thoughts on staying in the same city and building lasting industry relationships, how television news has changed over the years, and what he's doing to adapt to the changing landscape of jou...2022-10-2053 minLearning Through Grief with JudeLearning Through Grief with JudeListen to God’s voiceJude reads the voice by shel Silverstein2022-10-2001 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastSticking to the Facts & Getting Starstruck with Rolling Stone’s Jodi GuglielmiIt’s not every day you come face to face with A-list celebrities  – unless of course you're the Breaking News Editor for Rolling Stone and former Editor at People Magazine. Jodi Guglielmi chased her journalism dream all the way to New York City and now writes for one of the top entertainment publications in the world. She shares her favorite celebrity encounters, the importance of internships, and how she broke into the industry with the determination not to take no for an answer. ★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthe...2022-10-1351 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastBeing One of News Radio’s Most Recognizable Voices with WTOP’s Neal AugensteinWhere is the last place you would want to be recognized? Well, WTOP Radio’s well-known Neal Augenstein has plenty of stories to share about being recognized in the strangest places. That type of recognition comes from being in the business over 25 years. In fact, Neal was the first reporter to use an iPhone as his primary field production device. Listen in to discover how the journalism industry has developed and changed right in front of this news veteran’s eyes.Watch this episode on YouTube: https://youtu.be/5tSHdzCTxdE★ CONTACT US ★2022-10-0657 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastTurning a Passion for Food into a Media Profession with The List Are You On It’s Nycci NellisEating, drinking and reviewing? It seems like the dream job, right? This week we are joined by Nycci Nellis, the founder and publisher of “The List Are You On It” – one of the premiere resources for all things food and wine in the D.C. area. Nycci explains the vast and ever changing world of food media and how being in the right place at the right time led her to find her niche in D.C.Watch this episode on YouTube: https://www.youtube.com/watch?v=yazMxfCvDUA★ CONTACT...2022-09-2950 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastLeaving Personal Politics Out of Political Reporting with Spectrum News 1’s Tim BoyumYou can often see right through a political journalist’s reporting and easily guess which side of the spectrum they favor… but not with this week’s guest. Tim Boyum is a Political Anchor at Spectrum News 1 in Charlotte, NC and he’s dedicated his reporting to delivering a fair and objective look at North Carolina's politics. Tim is also no stranger to the podcasting mic as the host of his own political news podcast called “Tying it Together.” Watch this episode on YouTube:  https://www.youtube.com/watch?v=2pt4IFdJaXs★ CONTACT US ★Website: htt...2022-09-2247 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastThe Press, Politicians and The Public with NPR’s David FolkenflikWe’re launching After Deadline with a heavy hitter in the journalism world. David Folkenflik is a Media Correspondent at NPR whose reporting is focused on the relationship between the press, politicians, and the general public. David is a seasoned journalist with over 20 years of industry experience and shares how the media landscape has shifted and adapted as a result of politics over the decades. Watch this episode on YouTube: https://youtu.be/OfwmLdb7kw8 ★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com2022-09-151h 04After Deadline: The Media PodcastAfter Deadline: The Media PodcastAfter Deadline: The Media Podcast TrailerComing soon to headphones near you...It’s After Deadline. The stories are filed, the calls are made, the last Tweet has been posted, and now it’s time to unwind. One by one, harried reporters belly up to the….well not the bar, but the podcasting mic. After Deadline: The Media Podcast features hosts Kathy Fowler and Marc Silverstein, – that’s us if you didn’t catch it already. We’re recovering journalists who have gone to “The Darkside” and now work as PR and marketing gurus.Each episode features industry-leading reporters, writers and produce...2022-08-2601 minLearning Through Grief with JudeLearning Through Grief with JudeFriendship by Shel SilversteinJude reads a poem by Shel Silverstein and he and his mom discuss how friendship is not selfish. It is also not always easy.2022-08-0519 minLearning Through Grief with JudeLearning Through Grief with JudeComplainin’ Jack by Shel SilversteinJude reads a poem from Falling Up and he and his mom discuss how it’s hard to not complain when you are grieving.2022-07-0106 minLearning Through Grief with JudeLearning Through Grief with JudeSpaghetti by Shel Silverstein—Jude’s 9!On his ninth birthday, Jude reads a poem by Shel Silverstein and he and his mom discuss how lack of communication causes frustration!2022-06-1609 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The PR Strategy Behind Celebrity & Influencer Brands – with Dulma AltanHave you ever purchased something from the brand of a celebrity or influencer you admire? Recently, we’ve seen a rise in celebrity brands, especially in the beauty, health, and wellness categories – and there’s a PR strategy behind it.We’ve invited Dulma Altan, who has gained lots of traction on TikTok for talking business and sharing advice geared towards female entrepreneurs, to fill us in on the PR strategy behind celebrity and influencer brands.Contact Dulma: @iamdulma on TikTok★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com↓ F...2022-04-1544 minLearning Through Grief with JudeLearning Through Grief with JudeThe Loser by Shel SilversteinJude reads a poem and he and his mom discuss how there brains are mush during grief.2022-04-1408 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The Importance of Choosing the Right Reputation Rehab InterviewWhen a scandal rocks the news cycle, everyone anxiously awaits the celeb’s “first public interview.” Did you know that the network and journalist they choose to interview with is crucial to framing their reputation? Tune in as Marc and Kathy break down some of the most famous “post-scandal” interviews and if they were a PR success or a total bust.★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com↓ FIND US ON SOCIAL ↓Facebook: http://www.facebook.com/OTMMediaTwitter: https://twitter.com/onthemarcmediaLinkedIn: https://www.linkedin.com/company/on-the...2022-03-2533 minLearning Through Grief with JudeLearning Through Grief with JudeWoulda-Coulda-Shoulda by Shel SilversteinJude reads a poem and then he and his mom discuss regrets, using the Bible to learn how to deal with them.2022-03-2414 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Does Anti-Marketing Really Work? – with Jodi InnerfieldAnti-marketing is taking the world of advertising by storm. As counterintuitive as it may sound, this approach defies archaic marketing norms and draws on reverse psychology to hook consumers.This week, we invited Senior Director of Product Marketing at Salesforce, Jodi Innerfield, to enlighten us with her perspective on this less conventional marketing method and share why it’s so effective. You don’t want to miss this one!Contact Jodi: http://www.jodibeth.com/★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com↓ FIND US ON SOCIAL...2022-03-1840 minBad Movie Date NightBad Movie Date NightValentine’s Day (2010)Happy Valentines Day, Everyone!  This week Nigel and Kaitlyn are talking about Valentine's Day, Garry Marshall's first attempt to cram as many celebrities in a movie as possible with crisscrossing stories. In this case, the whole story is focused on Valentine's Day, the most magical day of the year if you're in love.  In this episode, Kaitlyn plays six degrees of separation with the stories. Is she successful? You'll have to tune in to find out.  Valentine's Date (2010) Directed by: Garry Marshall Written by: Katherine Fugate,  Abby Kohn, Marc Silverstein 2022-02-141h 04After Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The Ins and Outs of Owning a Franchise – with Mark HarringtonIt’s time for a crash course on franchises. What is a franchise? What is it like to own a franchise? What are the pros and cons? If these questions have ever crossed your mind, you’ve come to the right place.This week we invited Mark Harrington, Chief Lugging Officer at Junk Luggers of Gainesville, Virginia, to share his valuable experiences and inside scoop. After listening, you may even want to purchase a franchise of your own!Contact Mark: https://www.junkluggersofgainesville.com/about-us/meet-the-team/28735-mark-harrington.html★ CONTACT US ★Website: https://onthemar...2022-02-0445 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: What They Don’t Tell You About Working in Public Relations – with Marin & KaceyEver wonder what it's ACTUALLY like to work in PR? Marc and Kathy are passing the mics this week to the younger *and much cooler* members of the On The Marc Media team.Just a few years out of college, Marin and Kacey dispel myths, share some personal challenges and of course, give advice and lessons learned along the way. ★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com↓ FIND US ON SOCIAL ↓Facebook: http://www.facebook.com/OTMMediaTwitter: https://twitter.com/onthemarcmediaLinkedIn: https://www.linkedin...2022-01-2129 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Leveraging LinkedIn to Up Your Marketing Game – with Tracy EnosIt’s time to get social… on LINKEDIN–the world’s largest professional network on the web. And, contrary to popular opinion, your LinkedIn presence isn’t JUST for finding a job… it’s also an invaluable tool for building your brand, finding new leads, and closing deals. This week we invited LinkedIn expert, Tracy Enos, to share all her tips and tricks for leveraging LinkedIn – including using the poll feature. It just may just be the key to catching the attention of your next client… you’ll have to tune in to find out how and why!FREE Linke...2022-01-141h 03After Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: PR & Marketing Hits, Misses and Predictions for the New YearWith 2022 upon us, the Bickersteins are reflecting back on and, of course, arguing about some of the biggest PR hits and misses that took over the internet in 2021. From hilarious and successful PR stunts to tone-deaf “crisis management” (if you can even call it that), listen as Marc and Kathy discuss the brands that showed widespread success, those that missed the “marc”, and some insights into industry trends for this year. ★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info@onthemarcmedia.com↓ FIND US ON SOCIAL ↓Facebook: http://www.facebook.com/OTMMediaTwitter: https...2022-01-0757 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Why Engaging in Social Responsibility is Crucial for Brands Big and Small - with Chastity HeywardRecycling, volunteering, donating… all good things, right? Well, it turns out when your business gives back, people love it! This week #OffTheMarc tackles corporate social responsibility with Chastity Heyward, author of the Forbes article, “The Growing Importance Of Social Responsibility In Business.”  As a business coach expert, Chastity advises brands on ways to engage in social responsibility practices to benefit their brand and the world. So come think outside the box and learn to become a good (corporate) neighbor! Contact Chastity: https://twitter.com/outspokenwifey★ CONTACT US ★Website: https://onthemarcmedia.com/Email: info...2021-12-1726 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Fame, Glory, Free Stuff--And Lots of Hard Work. Why Social Media Influencers are About More Than Just Posing on Instagram – with Content Creator Lexy SilversteinWhen Gen Zers need restaurant reviews, fashion tips, or vacation suggestions, they don’t pick up a newspaper or tune into a radio station. Instead, they turn to social media. Instagram, Tik Tok, Twitter and Facebook are at the center of ad campaigns. The job of what used to be called ‘Spokespeople’ are now in the hands of social media influencers and content creators. This week’s very special guest is Lexy Silverstein, an influencer/content creator who reps numerous brands and supports sustainable fashion. (She’s also our daughter.) Listen in as we learn how influencers live up to...2021-12-1057 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Finding Brand Authenticity in an Era of Fake News - with Stacey KovalskyBetween finding an honest news source, a reliable car dealership, or even a capable carpenter for your house, it is hard to be trusting in 2021.  The internet tells us a lot of information. The problem? A lot of it is contradictory! An authentic brand acts with integrity and transparency through its mission, values, and branding. Authenticity is essential because consumers are intuitive; they can tell if and when a brand is acting dishonestly. Lucky for us, we have the perfect guest to help navigate this. Stacey Kovalsky has over 25 years of communication experience and serves as the Se...2021-12-0337 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: How Storytelling Can Help Startups Skyrocket – with Seth EricksonWhat was your favorite bedtime story growing up? Chances are you remember the characters, your parent’s voice, your favorite spot on the couch. Chances also are you already forgot your boss’s presentation this morning. Why? ENGAGEMENT. This week’s guest knows a thing or two about engaging audience members. Seth Erikson, branding and storytelling professional, wrote his own book titled, “How to Hack Humans: Storytelling for Startups.” Come learn how a shared story can connect with customers and investors –giving your startup a big leg up.Contact Seth: https://www.storifyagency.com/★ CONT...2021-11-1951 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Cultivating Your Personal Brand To Grow Your Business Brand - with Caroline CastrillonSocial media is loud. An ad for cat toys, a sponsored trip to Bora Bora, a celebrity’s newest mansion tour...You're pulled in every direction. You may be asking, how can I distinguish myself online in such a busy environment?While it’s a difficult feat, doing so will not only help your personal online image, but your brand’s image as well. The key? Be authentic and be consistent. Listen in as Caroline Castrillon, founder of Corporate Escape Artist, advises business owners on how to create a personal brand that will build rapport with consumers. Patien...2021-11-1231 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: How a Story Goes from Pitch to Primetime - with Matt GlassmanYou spend hours drafting the perfect media pitch, but a reporter will decide in about 10 seconds if it’s worth their time – that’s it. Pitching is one of the hardest #PR skills, so who better to have on than NBC4 Washington’s very own assistant news director, Matt Glassman! This week’s episode of #OffTheMarc discusses the ins and outs of the craft (hint: yes, those email subject lines are important!). Matt speaks on the reporter’s perspective about the importance of building relationships between PR professionals and those in the newsroom. Listen in to hear how a pitch m...2021-10-2957 minBubbles & BizBubbles & BizBubbles and Biz with Marc Silverstein and Kathy Fowler SilversteinIf you have ever struggled with a successful PR strategy, you won't want to miss this episode! It is longer than normal because my guests share SO much information! 🙌 Marc & Kathy Silverstein, founders of On the Marc Media, are public relations and journalism experts and they don't hold back on this episode! You will love their stories, their tips and their energy! It is such a fun conversation and it is honestly packed with tips to uplevel your PR game! 🥳 Grab a glass and let's chat! 🥂 Learn more and connect with them here: https://onthemarcmedia.com2021-10-271h 03After Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Why You Can't Forget the "Ketchup" In Marketing Strategy - with Nicole BernardEveryone can agree that ketchup is the superior condiment for the perfect burger. No? You don’t like ketchup? Well, ketchup lovers and haters alike are going to want to tune in to learn how ketchup and marketing pair together to help you create the perfect business strategy. Marc and Kathy sit down with strategist and founder of nb.Marketing, Nicole Bernard, as she uncovers the secrets to crafting the perfect foundation for your marketing strategy. She also reflects on her experience working with large corporations, start-ups, nonprofits, and small businesses. From owning a brewery to starting her...2021-10-2249 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The Key To Fundraising for Nonprofits - with Ben ChambersTrue or False? The COVID-19 pandemic causes charitable donations to plummet. That’s a trick question right? People were out of work, money was tight, so obviously donations decreased... However, the reality was quite the opposite (hats off to you, humanity!). The question now is: how can nonprofits keep up the influx of donations as the world reopens? This week Marc and Kathy catch a glimpse into the nonprofit world with Ben Chambers, the leader of fundraising at Team Kat and Mouse in St. Louis. Join us as Ben shares his expertise on the key ways to fun...2021-10-1544 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Communicating the Right Message Across Cultures - with Wesley DeanMuch of today’s communication is done through likes and comments on Instagram, or emojis, and reactions on Facebook. All of the funny cat videos and TikTok challenges aside, social media can be an extremely useful tool to communicate your brand across many different cultures. The burning question for many though is how to do it effectively... So, where do you start? This week, Marc and Kathy talk with cultural communication expert Wesley Dean about the increasingly diverse global marketplace and the best way to communicate and respect other cultures in your messaging. In addition, Wesley reminisces abo...2021-10-1256 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Insider Secrets to Crafting the Perfect Media PitchAfter a small break, (did you even notice?) Marc and Kathy are back with even more bickering, trending topics, and off-the-charts guests as they kick off Season 2 of Off The Marc! This week, Marc and Kathy bring it back to the PR basics and bicker about creating the perfect media pitch. Drafting a media pitch can be one of the most challenging writing assignments you’ll do. Why? Because reporters are tough to please, they usually decide if what you wrote is worth their time in five seconds or less. Discover Marc and Kathy’s tricks of the t...2021-10-0133 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Why Accessible Content is Crucial For Your Brand's Social Media - with Nichelle RobertsWith 15% of the world living with some kind of disability, accessibility is not an option. When your content isn’t accessible, not only do you alienate individuals with disabilities, you also lose potential customers. From captioning videos to adding alt text on images, creating and posting inclusive content is crucial to ensuring everyone has equal access to your product or service.So, how do you make your content more inclusive? This week, in honor of Disability Pride Month, Marc and Kathy connected with Nichelle Roberts, Account Supervisor at Siren Communications in Toronto. Nichelle has a passion for ac...2021-07-2645 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Event Planning Businesses in a Post-Pandemic World - with Loren MaiselsFrom packed crowds of music lovers in a concert arena to virtual meetings filled with thousands of industry professionals, the pandemic turned the events industry upside down. While there is room to begin the transition back to “normal,” the events industry is still on high alert and adapting to new guidance every day. So, what can your business do to accommodate this new environment? This week, Loren Maisels, President of LOMA Marketing Agency, joins the podcast to talk all things events in 2020 and beyond. She shares her company’s experience when meetings and conferences first came to a scree...2021-07-0931 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Why Short-Form Video is Exploding on the Social Media Scene - with Laura BedrossianWhat started with TikTok has now turned into the new “must-have” for every social media platform. From YouTube Shorts to Instagram Reels, short-form video is taking the internet (and social media users’ short attention spans) by storm. So, how can your business use short-form videos to catch and keep social media users’ attention? This week, Marc connected with Senior VP of Communications and Marketing at Terentia, Laura Bedrossian, for insights on how some unexpected businesses are using short-form video to reach new audiences. And spoiler alert – creating content is so quick and easy, your business can hop on the band...2021-07-0230 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Calming the Panic Through PR in a Post-Pandemic World - with Joe & Chad McLeodRemember when everyone panicked about the gas shortage and started to fill TRASH BAGS with gas?!! Yeah, that’s what we call panic, and it could have been prevented with the right PR message. Experts Joe and Chad McLeod share their perspectives on how strategic PR can help calm the panic when a crisis occurs, especially in a post-pandemic world. From true emergencies to fake news-induced mania, the Florida-based duo discusses the recent Colonial Gas Line shutdown, consumer fear and the ‘ASAP’ method to mitigate panic. Listen in as they discuss weathering PR storms, and how to come out (mostly...2021-06-2542 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The Wants & Needs of Generation ZWe’re talking about all things Generation Z on this week’s episode of Off The Marc... or as Marc would call them, “Generation Misunderstood” (he too was a skeptic before this episode). While they may enjoy Instagramming every moment of the day and appear addicted to their phones, Gen Z is a force to be reckoned with on the social media scene. A single post can make or break a brand in milliseconds. Or in the case of politics, decide the outcome of an election… there's no way Biden would’ve won the 2020 Presidential Election without Gen Z’s support.  2021-06-1142 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The Importance of Building Relationships in the PR World - with Rachel HuffWe are talking all about relationships… and no, not Marc and Kathy’s (although maybe that’s another episode). In this episode, we dive into the importance of making and maintaining professional connections in the fast-paced world of public relations. President of Victoire & Co. and PR expert Rachel Huff joins Marc and Kathy for an in-depth look at networking for your business. Building successful relationships and developing new connections can save your business--if you’re willing to work at it. (And guess what? It’s not as painful as it sounds.)Ready to build your next profession...2021-06-0455 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Preparing for Media Coverage To Avoid Creating a CrisisAre you ready for the media? Every organization thinks they should be spotlighted favorably on air and in print, but not every organization is prepared for the influx of calls, emails, and interview requests media coverage creates. This week, Marc and Kathy share their checklist of must-completes before the camera crew comes rolling in...or come in rolling. From having a nicely designed website to ordering enough inventory to meet the demand, learn how to make sure your organization doesn’t create a crisis by failing to plan and prepare. Not sure where to start? Our team of...2021-05-2839 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Creative Storytelling through Viral Videos - with Joseph WilkinsVideos don’t go viral overnight… well, some do, but it’s like rolling the dice. When you spend precious revenue on video marketing, you don’t want to throw its success to chance. That’s why investing in creative storytelling is essential, and adding a dash of humor doesn’t hurt to increase your odds of earning mega views.FunnySalesVideos founder Joseph Wilkins stops by Off The Marc to share why he thinks the idea of going “viral” is outdated, and every sales video needs to have a solid strategy behind it. Marc, Kathy, and Joseph discus...2021-05-1458 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: The Games Reporters Play & Why They Make The BEST Crisis ManagersThis week Marc and Kathy let everyone in on a little secret – all reporters play the same games when trying to capture a story. From ambushing public figures under fire to using hidden cameras to capture a person off-guard, they know all the tricks because they’ve been there (and sometimes done that) as veteran reporters. So why turn to a former reporter as the expert during a crisis? Because they know exactly what the media is thinking and the tactics they use to get the story they want. Learn how Marc and Kathy have capitalized on their...2021-05-0643 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Capitalizing on Clubhouse for Your Business’s Marketing Goals - with Bret KinsellaKathy’s in. Marc’s out. It takes an exclusive invitation to be on Clubhouse--and only one of our hosts has it. Clubhouse is the hot new audio-only app that’s dominating social media with its high-profile users and niche chatrooms. With opportunities for networking, business growth, and building personal connections, it’s obvious why everyone wants in. The catch? No posts, no comments, and no one can join without a coveted invite. (Sorry, Marc!)So, how can your business use Clubhouse to its full potential? Marc and Kathy connect with social audio expert and founder of Voicebot...2021-04-2054 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: PR Crises – Ted Cruz, A Chatty School Board, and Chris Harrison, Oh My!We’re talking about mega PR crises in this episode of the Bickersteins. Everyone from politicians to big companies, to entertainers and more are "stepping in it" lately. Senator Ted CanCruz, host Chris Harrison from The Bachelor, a school board caught mocking parents, it’s like there’s something in the water causing prominent people to make bad decisions. Kathy and Marc weigh in on these major blunders, then battle over how to get the apologies ready.  Even better, they explain how effective crisis communications could have changed the outcomes.  Tune in a...2021-03-0150 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: Politics and Your Business - with Dr. James R. BaileyThe year started off with a bang with the US Capitol being attacked by supporters of he who shall not be named, and then Joe Biden was sworn in as the 46th President of the United States. So do you stay quiet about these as a business or do you speak out about your political views? Marc and Kathy welcomed Dr. James Bailey, a professor at George Washington University to weigh in on the topic, as he had published a study exploring the hard-hitting questions. Will it affect your clientele? Will people still want to work for you? All...2021-02-0246 minWE Have CancerWE Have CancerGrief And Writing, With Guests Shelley Buck And Kathy CurtisOn this episode of WE Have Cancer, Lee is joined by Shelley Buck and Kathy Curtis, co-authors of “Leave Your Light On: The Musical Mantra Left Behind by an Illuminating Spirit.”The grieving process can look dramatically different from person to person and situation to situation. For Shelley, it took the form of writing a book with her son Ryder, and her friend Kathy. Shelley opens up about how her son’s cancer diagnosis changed their relationship and even her parenting style, and was a catalyst to share his spirit with the world. Shelley and Kathy talk about...2021-01-1244 minAfter Deadline: The Media PodcastAfter Deadline: The Media PodcastOff The Marc: 2020 Recap - The Winners And The LosersThey're back and bickering (surprise surprise). This week's episode recaps the biggest PR wins and disasters. See who won 2020 and who didn't quite make it. From pelotons to politics and everything in between, Marc and Kathy are covering it all. Listen and download now!2020-12-3150 min