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Showing episodes and shows of
Katie Crismale-Marshall
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The Profit First Podcast Australia and New Zealand
Episode 09: How Profit First Turns Financial Stress into Predictable Business Freedom with Tracy Brockhoff
If your business feels like a constant scramble for cash, there's a better way, and it’s simpler than you think.In this episode, Tracy Brockhoff shares the moment she realised her clients’ seasonal cash flow struggles were quietly dragging her down too. We talk about mindset shifts, client resistance, real-life implementation stories (not just theory), and how embracing Profit First not only reshaped her business but also took her somewhere she's never dreamed she’d go.This is about transforming how you feel about your business. Tracy’s honesty is refreshing, her wins are rela...
2025-05-07
17 min
The Profit First Podcast Australia and New Zealand
Episode 08: How One Accountant Rewrote the Rules of Business Finance with Jodi Porteous
If you’re exhausted from holding it all together, this episode is your reminder that it doesn’t have to be this hard. A calmer, more profitable way is possible, and it starts with the next step you actually take.In this episode, Jodi Porteous, founder of Northwest Accountancy, shares her transformative journey from financial stress to sustainable success. Discover how she implemented Profit First principles to create a profitable, resilient business that supports not just her clients, but her team and community as well.If you've ever felt like you're stuck in survival mode...
2025-04-23
26 min
The Profit First Podcast Australia and New Zealand
Episode 07: Profit First Mindset: How Profit First Has Very Little to Do with Numbers and Everything to Do with Mindset
This episode hits where most financial advice misses: mindset. We’re unpacking Profit First and diving deep into why profit isn’t just a math problem. It’s a habit. If you’ve ever felt stuck in survival mode, told yourself you’re “just not a numbers person,” or struggled to take a wage while running your business flat out, this one’s for you.Katie gets real about what it actually takes to build a sustainably profitable business. We’re not talking about sacrificing your team or dodging your bills. We’re talking about real cash-in-the-bank...
2025-04-16
14 min
The Profit First Podcast Australia and New Zealand
Episode 06: Certified for Success: How Profit First Transforms Your Business & Clients
When your work starts to feel more like a grind than a calling, it’s time to ask the question: What if the very thing you teach your clients is exactly what you need to implement yourself?In this episode, we unpack why Profit First isn’t just a system for your clients. It’s the upgrade your own business model’s been waiting for.You’ll hear why burnout is NOT a badge of honour, how Profit First helps your clients and your business thrive long term, and what it really takes to shift from hours...
2025-04-10
14 min
The Profit First Podcast Australia and New Zealand
Episode 05: Tired of Feeling Out of Control? How Profit Distribution Day Creates Financial Stability
This episode is your permission slip to celebrate even the tiniest profit, because tiny adds up fast when it’s backed by consistency and intention. Today, Katie gets real about Profit Distribution Day, starting with just $112 and the mindset shifts that made it meaningful for her. She walks you through how to treat that 1% like the powerhouse it is, what NOT to do with your profit, and how this quarterly ritual can reshape your entire relationship with money. Whether you're just starting Profit First or you’ve been ghosting your profit account for a while, this is your...
2025-04-02
13 min
The Profit First Podcast Australia and New Zealand
Episode 04: How To Stop Making Profit First More Complicated Than It Needs to Be
Before you abandon Profit First, listen to this. In this episode, Katie pulls back the curtain on the five Profit First mistakes that sabotage your cash flow, trip up your consistency, and keep you broke, stressed, and wondering “What am I doing wrong?”If you’ve ever set up Profit First and felt more confused than confident, this one's for you. Katie shares the straight talk you need, plus practical advice you can actually implement.You’ll walk away knowing exactly what not to do, and more importantly, what to do instead.In this...
2025-03-26
11 min
Profit First For Tradies
05: Profit First Doesn't Work....Or Does It?
After 10 years of Profit First changing businesses worldwide, and nearly a decade of helping tradies implement it, I know this system works. But I also know it doesn’t always go smoothly. Whatever your reason, I want to hear about it.Tell me your story. Why? Because your feedback helps me improve the way I teach Profit First, update my resources, and make sure more tradies can actually get results. In this episode of Profit First for Tradies, you’ll learn the following:Common reasons Profit First fails (01:30)Why I wants to hea...
2025-03-24
07 min
The Profit First Podcast Australia and New Zealand
Episode 03: Why Your Business Isn’t Profitable (And How to Fix It for Good)
Running a business can sometimes feel like a never-ending treadmill. You’re working harder than ever, but somehow, the money just disappears. Sound familiar? In this episode, we’re diving into the four core principles of Profit First, a game-changing framework that offers a new perspective on how you manage your money. Whether you’re constantly stressed about taxes, struggling to pay yourself, or just feel like your business is running you instead of the other way around, this episode is your roadmap to taking control.By the end of this episode, you’ll walk away...
2025-03-19
15 min
Profit First For Tradies
04: The Cash Flow System That Guarantees You Get Paid
Your business is making money, but where’s your profit? Let’s fix that.Today, we’re diving into Profit First, a cash flow system that ensures you actually keep more of what you earn. Forget paper profit that only looks good on reports. This is about real, tangible, cash-in-the-bank profit.You’ll learn how to flip the traditional accounting formula, structure your money in a way that ensures profitability, and finally escape the exhausting cycle of making money but never seeing any of it. Plus, Katie will break down exactly how to get started...
2025-03-17
11 min
Profit First For Tradies
03: The Truth About Making Profit First Work for Your Business
Profit First is powerful, but only if you set it up right. Let’s fix that.So you’ve heard all the hype about Profit First and about how it transforms businesses and makes financial stress a thing of the past. So why hasn’t it worked for you? You’ve tried, you’ve shifted money around, you’ve followed the book, but somehow, it just isn’t clicking.The thing is, Profit First is a simple framework, but it isn’t necessarily easy. And if it’s not customised to your business, it won’t work the way it sh...
2025-03-10
10 min
The Profit First Podcast Australia and New Zealand
Episode 02: Forget the Growth-at-All-Costs Mindset and Build a Profitable Business Instead with Mike Michalowicz
Most business owners think they have a revenue problem, but what they really have is a profit problem.Today, we’re diving into a game-changing conversation with Mike Michalowicz, the best-selling author of Profit First, a method that transforms cash-strapped businesses into profitable, sustainable companies.Mike shares how a single overlooked sentence in his first book led to a global movement, why most entrepreneurs unknowingly set themselves up for financial stress, and the simple, powerful shift that can turn a struggling business into a cash-generating machine.We also talk about why traditional accounting do...
2025-03-05
43 min
Profit First For Tradies
02: Not Ready for Profit First? Here’s What to Do Instead
Waiting for the perfect moment to fix your finances is the fastest way to make them worse. Here’s what to do instead.In this episode, Katie breaks down the biggest myths stopping business owners from taking control of their finances and why getting started now, even if everything feels like a mess, is the smartest move you can make. You’ll hear why waiting only makes things worse, simple steps you can take today (even if you’re overwhelmed), and why just 15 minutes a week can change everything for your business.If your financ...
2025-03-03
10 min
The Profit First Podcast Australia and New Zealand
Episode 01: How To Pay Yourself First and Still Grow Your Business
Your business is making money, so why is your bank account empty? If you’ve ever looked at your bank account and wondered, ‘Where did all the money go?’ you’re not alone. Most business owners pour their energy into growing revenue but end up with little to show for it. In this episode, we’re flipping the script on business finances with Profit First, a system that ensures you're not just surviving but thriving.You’ll learn why the traditional way of handling business finances is flawed, how to guarantee that your business pays...
2025-02-27
13 min
The Profit First Podcast Australia and New Zealand
Take Control of Your Cash Flow and Build a Permanently Profitable Business
You’ve been told your business is profitable, but where’s the money? If your bottom line says you're making a profit, but your bank account tells a different story, it's time for a profit reality check. Enter Profit First, a cash management system that ensures you build a cash in bank profitable business.In this episode, Katie Crismale-Marshall breaks down the Profit First system, shares insights on why multiple bank accounts are actually your best friends, and highlights why getting a certified Profit First Professional is one of the smartest moves you’ll make. If...
2025-02-27
12 min
Profit First For Tradies
01: Welcome Back - Struggling to Pay the bills? Here's how Profit First Still Works For You
Another new year, another cash flow headache? If you’ve been putting off Profit First because you think you don’t have the money to start, you need to understand that waiting for the “right time” is exactly what’s keeping you stuck.In this episode, Katie breaks down the three most common excuses tradies make when it comes to managing cash flow and why these are holding you back. More importantly, she’ll show you how to take control of your cash flow today with three simple, doable steps that will change everything.In this epis...
2025-02-27
10 min
Profit First For Tradies
19: How To Clean Up the Mess and Start Fresh
Hustling hard and stressed about your numbers? You’re not alone — and here’s how to fix it.As the year winds down, it’s time for an honest chat about the financial struggles that so many tradies face. If you’ve ever felt the sting of cash flow shortages despite working your butt off, this episode is your lifeline. With over 13 years in bookkeeping and seven years coaching tradies, Katie lays it all out — why financial stress happens, what you can do about it, and how to start the new year with your numbers in control.
2024-12-16
12 min
Aussie LawnStars
Profit First with Katie Crismale-Marshall
We have finally got the expert in Profit First to join us and help us understand the financial systems that set you up for success. Katie Crismale-Marshall is the CEO of Profit First Australia. In Profit First for Tradies, she podcasts and mentors businesses in establishing and maintaining their financial systems under this model. If you would like to hear more from Katie, look her podcast up Profit First for Tradies or her website for business mentoring or email her katie@profitfirstfortradies.com.au
2024-12-15
39 min
Profit First For Tradies
18: 3 Key Moves Every Tradie Should Make Before Year-End
Christmas is coming, but January bills are lurking. Here's how to prep NOW.As the holidays approach, it’s easy to focus on the here and now — busy schedules, last-minute jobs, and the rush to meet end-of-year demands. But what if we told you that spending a little time on your business finances now could make January, February, and beyond feel a whole lot easier? Today, Katie breaks down three practical, easy-to-implement steps to protect your cash flow, avoid late-paying clients, and manage your bills so you can enjoy the new year stres...
2024-11-18
07 min
Profit First For Tradies
17: The Top 3 Profit First Mistakes (And How To Avoid Them)
If Profit First is failing you, don’t quit — let’s fix it together!In this episode, we dive into the frustrations many business owners face when trying to implement the Profit First system. You may have read the books, listened to the podcasts, or even given it a shot in your business, but still, the results just aren’t adding up. Why does it seem to work for everyone else except you? Katie unpacks the common mistakes, missteps, and hurdles she’s seen from business owners who’ve hit the wall with Profit First, offeri...
2024-11-11
07 min
Profit First For Tradies
16: 3 Hidden Problems in Your Xero File — and How To Solve Them
Burnt out, stressed, and confused by your numbers? Let's fix that.In today’s episode, Katie dives deep into the hidden problems lurking in your Xero file that are silently sabotaging your business. Whether you’re a business owner doing your best to manage your books or you're working with a bookkeeper who’s missing the mark, these issues are leading to inaccurate reporting, poor bookkeeping processes, and dreaded surprise tax bills. But don’t worry — Katie’s here to help you turn it all around with simple, practical steps. She'll walk you through i...
2024-11-04
10 min
Profit First For Tradies
15: Transform Chaos into Clarity by Mastering Planning and Goal Setting
Tired of the daily grind with no clear end in sight? Discover the power of planning your success!In this episode, Katie dives into the crucial topic of goal setting and planning for trades businesses. She challenges the common resistance to planning, addressing the importance of having clear goals and a solid plan to navigate the unpredictable nature of the trades industry. Katie emphasises that planning isn't about following a perfect path but about having a direction to steer through challenges and achieve long-term success. By having a clear vision and actionable steps, you can navigate industry challenges m...
2024-07-22
09 min
Profit First For Tradies
14: Steps to Profit First Success for Tradies at Any Stage
Think you're too small for Profit First? Think again — and transform your business from a cash monster to a money-making machine!In this episode, Katie Crismale-Marshall breaks down the essentials for trades businesses at any stage — whether you're just starting out or have been in business for a while. She emphasises the importance of implementing the Profit First system early on, debunking the myth that you need to be a big player to start profiting. In this episode of Profit First for Tradies, you’ll learn the following:Common misconceptions about starting Profit First (00:46)Why now is alwa...
2024-07-15
06 min
Profit First For Tradies
13: The Power of Celebrating Small Wins in Transforming Your Business One Step at a Time
Wanna know the secret to keeping your business momentum? It’s a simple habit — pat yourself on the back! In this episode, Katie Crismale-Marshall dives into the often-overlooked habit of celebrating small wins in your business. Katie shares insightful observations from her interactions with various business owners and highlights the importance of acknowledging progress, no matter how small. She provides actionable steps to help you cultivate this habit, ensuring you stay motivated and continue to thrive.In this episode of Profit First for Tradies, you’ll learn the following:The power of celebrating small wins (00:31)The value o...
2024-07-10
07 min
Profit First For Tradies
S2 Bonus Episode: Stepping Into a New Role at Profit First Australia & NZ
Here’s an exciting update you can't miss!In this special bonus episode, Katie shares some groundbreaking news that marks a significant milestone for both her and Profit First for Tradies. For over six years, Katie has dedicated herself to helping tradies transform their businesses, and today, she unveils a new chapter in this incredible journey.In this episode of Profit First for Tradies, you’ll learn the following:Katie’s exciting new role at Profit First Australia and New Zealand (01:18)Business as usual for Profit First for Tradies (02:50)Katie shares a personal story about her parent...
2024-07-08
07 min
Profit First For Tradies
12: 3 Steps to Finish Strong and Start Fresh this EOFY
Stressed about EOFY? Let’s flip the script and finish strong!In this episode, we dive into the pressing topic of the end of the financial year (EOFY). With June upon us, many tradies find themselves in a whirlwind of financial stress and unfulfilled goals. It’s a familiar tale — “I’ll start that next financial year,” but as Katie reminds us, nothing miraculously changes come July 1st. So instead of waiting for the new financial year, why not take control now? Katie offers three practical tips to ensure you finish this financial year strong and start the next one o...
2024-07-01
07 min
Profit First For Tradies
11: Attempted To Implement Profit First But Didn't Quite Get It All Set Up
Have you tried implementing Profit First in your business but found yourself stuck or overwhelmed? Many tradies attempt to implement Profit First but hit roadblocks due to time constraints, cash flow issues, or simply not knowing where to start. In today’s episode, we'll explore practical steps to help you get back on track and successfully implement Profit First, even if you’ve struggled before.In this episode of Profit First for Tradies, you’ll learn the following:Understanding the benefits of implementing Profit First and common reasons why tradies get stuck. [00:00]The importance of making...
2024-06-24
08 min
Profit First For Tradies
10: Trade Secrets: Demolishing Financial Stress for Time-Crunched Tradies with Dean Backman
Building a profitable trade business isn't just about swinging hammers — it's a juggling act of managing finances, teams, and growth. In this candid conversation, Dean Backman from Backman Builders and Build Insite sits down with Katie to uncover the secrets to financial mastery. Brace yourself for a refreshingly honest look at the struggles tradies face and how to overcome them through smart money management and building the right financial team. In this episode of Profit First for Tradies, you’ll learn the following:The power of teamwork: The key to unlocking financial success (27:54)Goal-setting: The secret to pre...
2024-04-29
17 min
Profit First For Tradies
09: Collaborate to Transform: Candid Conversations on Building Businesses That Last with Dean Backman
If you're a tradie or builder feeling overwhelmed by the challenges of running a successful business, this episode is a game-changer. Join Dean Backman from Backman Builders and Build Insite as he pulls back the curtain on the transformative power of collaboration, education, and financial mastery in the trade space.He shares his journey in the building industry and the passion that led him and his team to start a collaborative platform aimed at transforming the trade space. Grab a pen and take notes as he reveals insider tips and challenges in running a successful business that pr...
2024-04-23
28 min
Profit First For Tradies
08: Eliminate Your ATO Tax Debt with the Profit First System
Mounting ATO tax debt is a growing concern for many businesses, with some owing hundreds of thousands of dollars. Katie Crismale-Marshall understands the three biggest frustrations: constantly chasing your tail, never getting on top of things, and not knowing where you stand financially. She emphasises the importance of having a clear plan to pay off the debt within a specified timeframe while keeping up with current obligations.In this episode, Katie highlights that poor advice from bookkeepers or accountants (not all of them, many are amazing) is often the root cause of the problem, leaving business owners in a...
2024-04-17
13 min
Profit First For Tradies
07: Taking Control: Assessing, Aligning, and Building Your Winning Financial Team
Are you aware of just how crucial your financial team is to the success of your business? They can make or break your company and be instrumental in how soon you can achieve your goals.In this episode of Profit First for Tradies, Katie Crismale-Marshall discusses the importance of building a strong financial team for your business. She emphasises that having the right professionals in place, such as a business coach, bookkeeper, and tax accountant, is critical for success. Katie provides tips to evaluate if your current financial team is up to the mark.Katie highlights the need...
2024-03-25
13 min
Profit First For Tradies
06: From Chasing Jobs to Chasing Profits: How Simon Davis Reclaimed His Life Through Profit First - Part 2
In this episode of Profit First For Tradies, Katie Crismale-Marshall speaks with Simon Davis, a fencing contractor and coach who has transformed his business and mindset by implementing the Profit First system.Simon candidly shares his past struggles of being a "broken man," working excessively long hours yet barely making money. He attributes much of this to lacking financial management skills and cash flow systems in his business. Simon recounts chasing one job after another just to cover payroll, rather than pursuing profitable work. His spending was impulsive with no planning, further exacerbating cash flow issues.However, Simon's...
2024-03-18
28 min
Profit First For Tradies
05: From Financial Ruin to Profit Freedom: Simon Davis’ Transformation
In this episode of the Profit First for Tradies podcast, Katie Crismale-Marshall interviews Simon Davis, a fencing business owner and coach from the north coast of New South Wales.Simon shares his powerful story of losing everything in his fencing business years ago due to poor cash management. Despite having systems for operations, he lacked a cash flow system, leading to massive overdrafts, personal loans, and eventually losing his home and equipment. Feeling defeated, Simon almost quit fencing altogether until he discovered Profit First.Implementing Profit First with Katie's guidance was a game-changer. Simon now spends just 30 minutes...
2024-03-11
23 min
Profit First For Tradies
04: Business Is a Team Sport: Stop Trying To Do It All Alone
The year has just begun, but are you already playing catch up in your business? This happens to many entrepreneurs during this critical time, but this doesn’t mean it should be the norm. Stick around to find out how you can free your business from this crippling routine.In this episode of Profit First For Tradies, Katie Crismale-Marshall stresses the critical importance of having a strong financial team to navigate the inherent cash flow challenges in the trades industry.She shares that many tradies struggle with tight finances this time of year after investing heavily to co...
2024-02-21
12 min
Profit First For Tradies
03: Stop Ignoring Your Bookkeeping
Ask your current bookkeeper this critical question — Can you please let me know what I need to do to make sure that when I look at my Xero dashboard, my invoices are correct, my bills are correct, and my reconciliation is no more than seven days? The answer you get will reveal if you should stick with them or if it’s time to equip your business with a better financial team. In this episode of Profit First For Tradies, Katie Crismale-Marshall stresses the critical importance of having proper bookkeeping practices in place for financial success. She shares that...
2024-02-06
11 min
Profit First For Tradies
02: Why Working With A Certified Profit First Professional Is Critical
Are you on the fence about implementing Profit First in your business? Or are you one of many who have taken the plunge but are yet to reap the benefits of this so-called money-making business tool? This is your lucky day because this episode has the information you needIn this episode of Profit First for Tradies, Katie Crismale-Marshall stresses the importance of working with a certified Profit First professional when implementing the Profit First system in your business. Certified professionals undergo extensive training and testing to truly understand all aspects of Profit First and how to customise...
2024-01-30
08 min
Profit First For Tradies
01: Stop Playing Catch-Up: Make 2024 Your Year
Have you declared 2024 to be your year? Is this the year you’ll have better control over the different aspects of your business, particularly your finances, and finally do all the things you’ve been planning for so long? It’s about time to take concrete steps toward success, and this episode is the perfect tool to guide you in the right direction.Katie kicks off Season Two of the Profit First for Tradies podcast by highlighting that 2024 is the year for tradies to gain better control of their finances and transform their businesses into money-making machines. After countl...
2024-01-23
07 min
Profit First For Tradies
045: Season 1 Finale: Tips for Ending 2023 and Starting 2024 Strong
In this final 2023 episode of the Profit First For Tradies podcast, Katie Crismale-Marshall thanks her listeners for tuning in throughout the year. She reminds us that the holiday season is an extremely busy time for tradies, but this doesn’t give us a valid excuse for overlooking a crucial task — invoicing. Failure to accomplish this before the year ends can mean slow payments from clients in January through April, resulting in tight cash flow. Katie then encourages her listeners to use the holiday break to revisit past episodes covering topics such as getting paid on time, politely yet persi...
2023-12-06
04 min
Profit First For Tradies
044: Breaking the Mould with Continuous Learning with Duayne Pearce - Part 2
Many business owners shy away from asking questions out of embarrassment or because they’re harbouring certain misgivings. However, asking questions — even those that might seem repetitive or silly — is critical to learning how to effectively run your business and being instrumental in helping it grow. In the second part of this episode of Profit First For Tradies, Duayne Pearce and Katie Crismale-Marshall emphasise the benefits of investing in continuing business education, building your financial team, and never being afraid to approach experts.Continuous learning allows you to discover better business practices and exposes you to the benefits of havi...
2023-12-05
20 min
Profit First For Tradies
044: Breaking the Mould with Continuous Learning with Duayne Pearce - Part 1
Successful businesses require continued learning and growth. However, many entrepreneurs get stuck in ineffective, outdated practices taught or influenced by previous mentors. In this episode of Profit First For Tradies, Duayne Pearce shares his journey on how he broke the mould and transformed his business by acquiring expert help and investing in continued learning.Quiescence kills potential, so it’s essential to be willing to shake things up with the way you run your business, particularly on practices that are no longer working. It’s also crucial to hire the right people to fill gaps, especially in areas you’r...
2023-12-04
15 min
Profit First For Tradies
043: The Importance of Profit First for Small Business Growth and Freedom with Matt Jones
Do you ever feel overwhelmed or anxious about your business finances? Are you avoiding looking at the numbers because they stress you out? If so, it's time to get clarity and control with a simple cash management system, Profit First.In this episode, Matt Jones explains how implementing Profit First transformed his marketing agency that serves trade businesses. With nearly 20 years of experience and 400 podcast episodes under his belt, Matt is an incredible resource for tradespeople transitioning into business ownership.Once a plumber himself, Matt candidly shares his financial knowledge gaps and how he turned things...
2023-11-30
45 min
Profit First For Tradies
042: The Importance of Your Continued Education
The most successful business owners never stop learning. Education is the catalyst that sparks growth, innovation, and positive change. So how can you make professional development a priority amidst the chaos of daily operations?In this episode of Profit First For Tradies, Katie shares the key lessons she learnt from a recent continuing education event focused on the Profit First system. Katie recounts the immense value gained from conferences, masterminds, and networking with thought leaders. Complacency and stagnation are the invisible killers of potential. So set yourself up for success by making a commitment to continuing education today.
2023-11-09
08 min
Profit First For Tradies
041: Maximising Profits and Building Success with Mick Hawes of Builder Business Blackbelt- A Profit First for Tradies Special (Part 2)
To continue the conversation from our last episode, we delve deeper into the world of Profit First and explore the rich rewards of implementing this financial management system. Mick Hawes, a seasoned expert from Builder Business Blackbelt, shares invaluable insights and practical tips for making Profit First work for you.Mick shares personal stories of his journey from financial distress to financial freedom, highlighting the incredible life changes that came with implementing Profit First. He provides a practical roadmap for those who want to make Profit First a cornerstone of their financial strategy. This episode underscores the im...
2023-10-23
16 min
Profit First For Tradies
040: Maximising Profits and Building Success with Mick Hawes of Builder Business Blackbelt- A Profit First for Tradies Special (Part 1)
Imagine being hit with the reality that you have squandered away 18 years of opportunity. Fortunately, the feeling of disgust led you to adopt a system that helps you make the right financial decisions naturally without the need for excessive discipline. In this special episode, I speak with Mick Hawes of Builder Business Blackbelt about maximising profits and building success. This is the first part of a series dedicated to Mick's insights about the Profit First system for tradies.Realising that he had wasted away precious years in business propelled Mick to seek a system that would enable him t...
2023-10-16
31 min
Profit First For Tradies
039: Katie's Winning Strategies- How Sports Can Fuel Motivation for Tradies in Business
Sometimes, life throws a curveball with unexpected hurdles and in my case, getting sick over the last week. And this has made running a business a little complicated. In this episode, I will talk about my winning strategies when I felt frustrated and behind schedule. Now, if you know me, I have high regard for having fun in business and this helps me to be more enthusiastic even on days when I don't feel like showing up.Since I'm a mad sports fan, I tapped on this to reignite the fire in my business. Soaking up on the a...
2023-10-09
12 min
Profit First For Tradies
038: Slashing Costs: How One Client Saved $40,000 in Expenses and Transformed Their Trade Business
For trade business owners, every dollar saved is a dollar earned, and every improvement can be a game-changer. For today's episode, I want to share an inspiring story that holds valuable lessons for all trade business owners out there, a story of how one client saved a remarkable $40,000 in expenses and transformed their entire operation.Stuart's successful journey began with a crucial step – a comprehensive expense review. This was not just about tallying bills and invoices. It was about dissecting every expense line by line, seeking hidden leaks and inefficiencies. It was about a meticulous examination of the fin...
2023-10-02
09 min
Profit First For Tradies
037: Cracking the Late Payment Puzzle: Expert Solutions for Tradies to Get Paid on Time, Every Time
Are late client payments killing your cash flow? Tired of wasting hours chasing payments while your business suffers? As a trades business owner, nothing is more frustrating than doing quality work and not getting paid on time. It eats into your bottom line and creates unnecessary stress.In this episode of Profit First For Tradies, we explore cracking the late payment puzzle expert solutions for tradies to get paid on time, every time.Late payments are definitely a pain and it generates constant battles, days or even weeks of uncertainty, and the disruption of our hard-earned money.
2023-09-25
11 min
Profit First For Tradies
036: Busting the Top 3 Myths About Profit First
Running a successful trades business is tough. You started out with a passion for your craft, but now find yourself buried under mounds of paperwork, cash flow issues, and no real financial plan. Does this sound familiar?In today's episode of Profit First For Tradies, we debunk some common myths about implementing the Profit First system in your business. After being in business for a long time and utilising using Profit First has made Katie aware of the unique challenges trades businesses face and why having a solid financial system can be the game-changer to confidently scale your b...
2023-09-18
09 min
Profit First For Tradies
035: Gift Yourself Financial Freedom - A Tradies' Christmas Guide to Cash Flow and Profit
Managing cash flow is a major challenge for many trades businesses, especially as they head into the new year. Issues arise because entrepreneurs lose financial focus during their busiest season in the latter months of the previous year.In this episode of Profit First For Tradies, we learn how to gift yourself financial freedom - a tradies' Christmas guide to cash flow and profit.With Christmas right around the corner, it's easy to prioritise completing jobs over financial management. However, ignoring bookkeeping and invoicing can spell disaster by the start of the new year. To help tradespeople a...
2023-09-04
09 min
Profit First For Tradies
034: Crafting a Profitable Future- Tradies, Bankruptcy, and the Power of Profit First
Many tradespeople don't receive proper financial education and struggle when things go wrong with cashflow or debt, and this is often not their fault entirlly. So how can you get out of situations like this and finally be able to see the light at the end of the tunnel?In this episode of Profit First For Tradies, we dive deep into crafting a profitable future - tradies, bankruptcy, and the power of Profit First.Entrepreneurs believe that when they're buried deep into significant debt or cashflow problems, there's no more room to implement Profit First. However, this is...
2023-08-28
16 min
Profit First For Tradies
033: Breaking the Myth- Profit First is NOT Just for the Profitable
Many trades business owners believe that implementing Profit First is best utilised when the business is profitable. However, Profit First is highly recommended for struggling businesses since it provides direction on what areas need attention.In this episode of Profit First For Tradies, we discuss breaking the myth- Profit First is not just for the profitable.Many entrepreneurs believe that hiring new staff or getting a big job will miraculously improve their situation but not understanding pricing and costs will only lead to worsening finance. Profit First shines a light on what needs fixing before scaling.Always...
2023-08-21
09 min
The ToolShed Podcast
Why Most Builders Struggle Financially feat. Katie Crismale-Marshall
Transform Your Trades Business Finances with Profit First Financial management plays a vital role in the success of any enterprise. However, not all business owners are financially savvy, and even those who are may find it challenging to manage their finances effectively. Implementing Profit First with consistency and commitment can help businesses achieve their financial goals and continue to aim for improvement. In this episode, I have Katie Crismale-Marshall, a Profit First professional passionate about helping tradies transform their businesses using the Profit First method. Katie has earned a reputation for her financial management and...
2023-08-15
31 min
Profit First For Tradies
032: Mending Mistakes - Katie's Revelation on Business Regrets and Profit First for Tradies
Many trades business owners end up looking back wishing they had done things differently - if only they had planned better for the business to be in a better position. Dwelling on regret can feel like an impossible pit to climb out of.In this episode of Profit First For Tradies, we go away from our usual topics and focus on what I notice most entrepreneurs suffer with - focusing on past mistakes and having regrets along the way.If there's anything that these mistakes teach us, it's that life happens and things will not always go according...
2023-08-14
11 min
The ToolShed Podcast
Business Success Begins In Your Mind! feat. Adam Wolfe
Mind Over Matter to Set One’s Self for Success The right mindset is crucial to achieving business success. It’s essential to focus on cultivating a growth mindset, allowing individuals to embrace challenges, learn from mistakes, and persist in facing obstacles. Implementing effective systems and strategies, building client relationships, understanding their needs, and joining a group of like-minded entrepreneurs are key to achieving business success. Entrepreneurs can achieve their goals and build successful businesses by adopting these strategies and cultivating a growth mindset. In this episode, I have the pleasure to sit with Adam Wolf...
2023-08-08
27 min
Profit First For Tradies
031: Planning for Profits- How Profit First Supercharges Your Goals Part 2
To continue with our topic from the previous episode, we’ll talk about planning for profits and how we can start the planning process to make sure we achieve our goals. Planning may seem like an easy process for some but for others it can feel like an enormous task that we can never finish. It took me years of not planning and getting nowhere before I started little by little planning how I was going to achieve my goals.In this episode of Profit First For Tradies, we focus on three things that will foster effective planning for...
2023-08-07
09 min
Profit First For Tradies
030: Planning for Profits- How Profit First Supercharges Your Goals Part 1
Some tradies avoid setting goals due to these three main concerns: it's difficult to achieve, the uncertainty of where to begin, and the fear of potential judgement from others. However, setting goals can be a catalyst for your business profit and monumental growth.In this episode of Profit First For Tradies, we dive deep into planning for profits - how profit supercharges your goals. In the first segment of this two-part series, we focus on the importance of setting your personal dreams and goals.When goals are set, it provides a clear sense of direction of where you...
2023-07-31
10 min
Profit First For Tradies
029: Asking Questions - Why This is Critical to The Success of Your Trades Business
The art of asking questions is a critical element that can help shape the future of your trades business. However, as we grow older, our enthusiasm to ask questions fades out, and for others, asking questions only makes them anxious and feel stupid.In this episode of Profit First For Tradies, we delve into asking questions - why this is critical to the success of your trades business.A recent conversation with my client has made me realise that although the concept of asking questions may occur naturally for others, some have different, and often negative perceptions towards...
2023-07-24
12 min
Profit First For Tradies
028: How to Increase Your Financial Knowledge Through Tools of the Trade
Having the right tools of trade is crucial for long-term business success. But there's one tool that is often overlooked, financial knowledge. Just as you upgrade your equipment, it's equally important to upgrade your financial knowledge and utilise it to propel your business forward. In this episode of Profit First For Tradies, we explore the significance of increasing your financial knowledge as a tradie and why investing in your own education is essential.As a tradie, you have unique business goals, whether it's boosting cash flow, achieving work-life balance, or living your dream lifestyle. To achieve these go...
2023-07-17
12 min
Profit First For Tradies
027: Key Steps to Transform Your New Financial Year for Success
As we welcome the start of a new financial year, this is also an opportunity for tradies and business owners to reflect on the successes and challenges of the past year and more importantly, set the stage for a transformative year ahead.In this episode of Profit First For Tradies, we talk about the key steps to transform your new financial year for success. One of the usual frustrations of business owners at the beginning of a financial year is being stuck on where they were last year and having the mindset of everybody else is doing so m...
2023-07-10
12 min
Profit First For Tradies
026: Effective Profit Distribution For Your Tradie Business
A Profit distribution in Profit First happens every quarter from our profit account. This is your reward for taking the risk of being the business owner.In this episode of Profit First For Tradies, we explore the intricacies of profit distribution. We will talk about when to start using your profit account and how and when to do a profit distribution.Profit distribution is a critical aspect of any business's financial management strategy. It involves determining how to allocate the profits generated by the business among various stakeholders, including owners, investors, and employees. It's important t...
2023-07-04
09 min
Profit First For Tradies
025: Beyond the Balance Sheet: Insights into the End of Financial Year
As the end of the financial year approaches, businesses and organisations worldwide embark on a crucial period of reflection, evaluation, and planning. Beyond the traditional focus on balance sheets and financial statements, this time of the year offers a unique opportunity for business owners to delve deeper into the intricate dynamics of their financial operations.In this episode of Profit First For Tradies, we will explore the multifaceted dimensions of the end of the financial year. We will delve into the various insights and considerations beyond the balance sheet, shedding light on the broader landscape that s...
2023-06-26
07 min
Profit First For Tradies
024: Supporting Your Partner's Trade Profession: A Spouse's Perspective with Verity Hare
Behind every tradesperson is often an unsung hero—their spouse- who supports them through the long hours, physical demands, and challenges of a trade profession. These remarkable individuals have a unique perspective on what it's like to be married to someone working in the trades.In this episode of Profit First For Tradies, we delve into what it’s like to be married to a tradie with Verity Hare. Verity is the founder of TradieWives, a small business born out of her desire to connect tradespeople with the business support they need. She understands that while tradespeople excel...
2023-06-19
20 min
Profit First For Tradies
023: The Critical Role of Proper Software and Systems Setup in Business: TradiePad's Foundation For Success (Part 2)
In this episode of Profit First For Tradies, we continue the conversation about the critical role of proper software and systems setup in business: TradiePad’s foundation for success with Clinton Cowin and Scott Simpson.In line with the previous episode, this one centres on the impact of not being able to capture the correct data brought about by not using the proper systems in business. A lot of distressed business owners go to Clinton and Scott because they don't know where they are in business and not being able to properly evaluate data on time, costs, profit, mat...
2023-06-12
19 min
Profit First For Tradies
022: The Critical Role of Proper Software and Systems Setup in Business: TradiePad's Foundation For Success (Part 1)
A fast-paced and technology-driven world has its influence on different types of trades and we normally see this in businesses heavily relying on the power of software and systems.However, it’s a common sight for businesses to not use these systems correctly. Rather than being able to leverage it, the software becomes an additional cost with no massive impact on productivity and profitability.In this episode of Profit First For Tradies, Clinton Cowin and Scott Simpson discuss the critical role of proper software and systems setup in business and why this is TradiePad’s foundation for success.T...
2023-06-05
25 min
Profit First For Tradies
021: Building a Better Kitchen Business: Fisher Kitchens' Journey to Financial Stability with Profit First
In the competitive world of kitchen businesses, achieving financial stability is often daunting. In such a challenging environment, it becomes crucial for businesses to adopt innovative strategies not only to survive but thrive.In this episode of Profit First For Tradies, Teagan Fisher shares how Fisher Kitchens, her family-owned kitchen business, embarked on a journey to achieve financial stability through the Profit First system. Teagan dives into the challenges they faced and the steps they took to build a better kitchen business. Recognising the need for a sustainable financial system, Fisher Kitchens turned to the Profit First methodology.
2023-05-29
27 min
Profit First For Tradies
020: From Struggling to Thriving: A Tradie's Journey to Profit First Success with Jack Sedgmen
As a tradesperson, it's not uncommon to feel like you're constantly struggling to make ends meet. You work hard, but it seems like there's never enough money to go around. So, is there a way to survive and thrive as a tradie?In this episode of Profit First For Tradies, we'll be talking to Jack Sedgmen, a tradie who went from struggling to thriving with the help of Profit First. Jack will share his journey, the challenges he faced, and how implementing Profit First transformed his business and life.Trading is often a tough and competitive...
2023-05-22
33 min
Profit First For Tradies
019: Business Myths- Winning The Next BIG Job Is Not Going To Solve The Problem
As a business owner, you will get pulled in so many different directions. It becomes easier to believe that landing the next big job will miraculously eliminate all your business woes, however, it won’t.In this episode of Profit First For Tradies, I discuss another business myth - winning the next big job is not going to solve the problem. Getting the next big job is indeed amazing but you need to make sure that business foundations are laid properly to ensure its success.You need to determine what areas of business need the most of your fo...
2023-05-15
08 min
Profit First For Tradies
018: Business Myths- My Xero File Is Fine...Isn't It?
Most business owners believe that their Xero file is working great but when given the opportunity to have an in-depth review, certain issues arise.In this episode of Profit First For Tradies, I talk about a business myth I constantly see on new clients - my Xero file is fine… isn’t it? It may seem like a simple problem but a chaotic Xero file causes heaps of trouble for so many trades business owners. Some Xero files may look okay at first glance but when a comprehensive review is completed, it’s bound to bring more issues in the f...
2023-05-08
09 min
Profit First For Tradies
017: More Than Money- How Profit and Choice Go Hand in Hand
Being a business owner should provide you with the freedom to live the life you desire. However, if you’re constantly struggling to make a profit, your choices in both life and business become limited.In this episode of Profit First For Tradies, I discuss why putting profit first means more than money and how it goes hand in hand with the choices you make.Not having to constantly worry about making a profit puts you in a better state of mind where you can go with better choices. This means having options that can influence the kin...
2023-05-01
10 min
Profit First For Tradies
016: The Power Of Small Steps: How Profit First Can Help You Take Care Of Your Debt And Your Future
Are you struggling with debt and feeling overwhelmed by the prospect of trying to get your finances in order? If so, you're not alone. Many people find it difficult to get on top of their debt and build a secure financial future. In this episode of Profit First For Tradies, I talk about the power of small steps and how Profit First can help you take control of your debt and secure your financial future. Debt can be a heavy burden that weighs down not only our finances but also our overall well-being. It can feel ov...
2023-04-24
11 min
Profit First For Tradies
015: Maximising Your Profitability - How to Implement Profit First Without Overwhelming Your Accountant or Bookkeeper
For any business, maximising profitability should always be a top priority. However, implementing new financial strategies, like Profit First, can often be overwhelming, especially for accountants and bookkeepers. In this episode of Profit First For Tradies, I talk about how to implement Profit First without overwhelming your accountant or bookkeeper. Specifically, I discuss the importance of working with a CERTIFIED Profit First coach to help you get up and running efficiently.A certified Profit First coach can provide invaluable guidance and support when implementing the Profit First system. They will help you understand the different components o...
2023-04-17
11 min
Profit First For Tradies
014: The Truth About Working Harder- Myths, Realities, and Strategies for Trade Business Owners
Are you an entrepreneur in the trade business wanting to take your career to the next level? Working smart, rather than hard is often an underrated and undervalued approach. We have all heard that working harder leads to opportunities for growth, but does it? In this episode of Profit First For Tradies, I discuss the truth of working harder, including myths, realities, and strategies for trade business owners. With my years of experience, I have seen firsthand that working harder is rarely the most effective way to succeed.In fact, it can often lead to burnout, e...
2023-04-10
11 min
Profit First For Tradies
013: The Power of Partnership- How a Strong Relationship with Your Bookkeeper Can Boost Your Bottom Line
There is a strong link between poor bookkeeping processes to poor cashflow management and how an entrepreneur feels toward the business. When systems are not great, financial troubles are always expected.In this episode of Profit First For Tradies, I talk about the power of partnership - how a strong relationship with your bookkeeper can boost your bottom line. My years of experience working in a coaching and bookkeeping business has made me aware of the usual frustrations trades business owners have with their bookkeeping.To have an amazing partnership, both bookkeepers and clients need to do their...
2023-04-03
14 min
Profit First For Tradies
012: The Business of Helping Others: What 5 Years in Profit First Has Taught Me About Running a Business
The journey of running a business becomes truly fulfilling when it encompasses not only the pursuit of profit but also the passion for helping others. In my five years of implementing Profit First, I have learned invaluable insights about managing and sustaining a successful business. In this episode of Profit First for Tradies, I share with you what 5 years in profit first has taught me about running a business. Over the course of five years, my journey with Profit First has been a continuous learning experience that has profoundly impacted not only my management skills but also my p...
2023-03-27
13 min
Profit First For Tradies
011: Beyond the Numbers: What 5 Years in PF Has Taught Me About Understanding Clients
As an entrepreneur, understanding what your clients need and want can be one of the most difficult parts of running a successful business. Whether you’ve been in business for 5 years or 50 years, it can be hard to keep up with the ever-changing dynamics of modern-day businesses, especially when those changes have to do with financials.In this episode of Profit First for Tradies, I share with you what 5 years in PF has taught me about understanding clients that will help you better understand your own clients and create long-lasting solutions that benefit everyone involved.In th...
2023-03-20
12 min
Profit First For Tradies
010: Building a Solid Financial Foundation: How a Certified Profit First Professional Can Help
Lots of unfortunate incidents in business happen because of one thing - hiring an uncertified individual to do the job. This leads to losing money, and resources and doubling the effort to fix the situation.In this episode of Profit First for Tradies, we explore building a solid financial foundation and how a certified Profit First professional can help in the process. The Profit First system is simple but it’s certainly not easy at the start. Qualified Profit First professionals go through the rigorous process of getting certified and keeping up with the latest in Profit First. Doi...
2023-03-13
11 min
Profit First For Tradies
009: Demystifying the GST BAS and Tax Account: A Practical Guide to Simplifying Your Trades Business Finances with Profit First
When it comes to managing the finances of your trade business, every business owner needs to take control of their GST/BAS and Tax Account in order to ensure they are following the right steps. While this can seem like an insurmountable task, demystifying these accounts and making sense of them is easier than you think. The Profit First system can simplify and clarify the entire process, providing an accessible and enjoyable way to take stock of your company's finances without getting bogged down. In this episode of Profit First for Tradies, we’ll talk about your...
2023-03-06
09 min
Profit First For Tradies
008: Mastering the Profit Account: The Key to Building a Strong Financial Foundation for Your Trades Business
Do you have a profitable business? If not, the most important thing you can do is establish a profit account. Creating one means that profits from your sales ill no longer go unnoticed or be funnelled into other areas of your business. It also serves as an indicator of success — giving you an understanding of how much money your company is actually making and providing insights on what steps to take to improve financial performance. In this episode of Profit First for Tradies, we’ll explore why having a profit account is so essential and discuss the ad...
2023-02-27
10 min
Profit First For Tradies
007: How Profit First For Tradies Is Empowering Business Owners To Make A Difference In Their Business And In Their Community And Beyond
Are you a tradie or small business owner who feels like they’re always pinching pennies, with little room to grow your business? Do you know success is within reach, but don’t know how to get there and keep your finances in check at the same time? For many tradies, the path to financial freedom can seem like trying to climb Mt. Everest with no shoes! With a lack of sound strategies and guidance that understand the unique circumstances of business owners in this sector, it can be incredibly challenging to manage your cash flow and maximise your...
2023-02-20
11 min
Profit First For Tradies
006: Behind the Scenes of Profit First with Mike Michalowicz
Learning to properly manage your business finances is one of the most important tasks for any business owner or entrepreneur. Developing a solid financial strategy and understanding what you need to do in order to maximise profits can determine whether or not your business succeeds or fails. In the world of small businesses, Profit First has become an increasingly popular method for business owners and entrepreneurs to better understand their finances, identify potential risks and grow their companies more effectively over time. In this episode of Profit First for Tradies, we talk with Mike Michalowicz, author of...
2023-02-13
25 min
Profit First For Tradies
005: Nailing the Instant Assessment
It’s been proven that getting the foundations right, regardless of the endeavour, is a critical factor that sets you up for success. It saves you from disastrous decisions that can impact the future of your business. In this episode of Profit First for Tradies, we talk about nailing the Instant Assessment. This is a tool I use and recommend for identifying where the business stands and possible actions for future planning. A fair warning, this can get overwhelming the first time you try it, that’s why I’ve included a Step-by-Step Guide that you can check as I exp...
2023-02-06
13 min
Profit First For Tradies
004: Eight Mistakes People Make When They're Implementing Profit First
Are you someone who is passionate about the success of your business but need help seeing a return on investment? Maybe it’s time to give Profit First a try. In this episode of Profit First for Tradies, we talk about the eight mistakes people make when implementing Profit First. We discuss how to avoid these mistakes and what you can do to make your business more sustainable and profitable. Profit First is an innovative approach that turns traditional business accounting on its head by shifting your focus from simply maintaining books to building profitability through acti...
2023-01-30
11 min
Profit First For Tradies
002: The Bank Accounts You Need to Implement Profit First in Your Business
When it comes to managing your business's finances, there are many moving parts you need to keep up with. One thing that often gets overlooked is setting up the proper bank accounts for your company. Did you know that having multiple financial accounts can help to streamline how you manage and process payments? In this episode of Profit First for Tradies, we talk about the 7 types of bank accounts you should have for your business. We discuss what these accounts are, what they entail, and why they are important to have. Having all the right accounts in...
2023-01-23
11 min
Profit First For Tradies
003: Why Bookkeeping is Important For Your Business
Bookkeeping may not be the most glamorous part of running a business, but it’s one of the most important. You won’t have an accurate account to track your spending and income without proper bookkeeping. This means that you could take advantage of opportunities for growth or overlook potential financial problems in your business. But despite its importance, many entrepreneurs put off learning bookkeeping basics until something goes wrong. In this episode of Profit First For Tradies, we talk about the importance of bookkeeping for your business. Bookkeeping is an essential part of any business, regard...
2023-01-23
11 min
Profit First For Tradies
001: The 4 Core Principles of Profit First
Working in the trades business can get too challenging and demanding that it's considered normal to clock in excessive hours. Tradies usually miss out on important events and they pass on the opportunity of spending the holidays with the family.Despite all these trials of working as a tradie, it’s good to remember that you are not alone. However, it’s also crucial to understand that unless changes are set, there will be no significant transformation in your business.In this episode, I’ll talk about the 4 core principles of profit first. The Profit First system...
2023-01-23
11 min
Profit First For Tradies
Profit First for Tradies
Do you find yourself stressed about cash flow, despite having a profitable business? Over the years I’ve seen how the lack of cash flow can slowly destroy tradies and their businesses. Join us on the Profit First for Tradies podcast, as we explore the struggles of paying bills and keeping cash flow flowing smoothly. I share my own experiences and how I found the solution to my financial struggles with the Profit First system.Listen in as tradies share their stories and discuss strategies and tips for managing cash flow and achieving true profitability in you...
2023-01-22
13 min
The Site Shed
Building A Permanently Profitable Business
Do you feel overwhelmed by the financial situation of your business? Are you a trade-based business owner whose cash in bank position hasn’t improved even when you are flat out? Learn how you can take control of your business’ finances! Join us as we discuss how to build a permanently profitable tradie business through financial management and more! We cover everything you need to know to make your tradie business thrive. Our special guest for this episode is Katie Crismale-Marshall of Profit First for Tradies. A certified Profit First Mastery level co...
2022-08-10
52 min
Fight For Success
#32 Katie Crismale-Marshall, how to increase the profits in your business
Today I was joined by Katie Crismale-Marshall, the author of Profit First for Tradies (using the system of "Profit First" by Mike Michalowicz) Katie is a Profit First professional who specialises in helping tradies unlock profits in their business. If you're a business owner and you haven't read Profit First - Mike Michalowicz, do yourself a favour as it'll change your life. If you're a trades business owner, Katie's book is perfect! To find out more: https://profitfirstfortradies.com.au/
2022-07-18
30 min
Profit Answer Man: Scaling with Profit First & Beyond
Profit First for Tradies with Katie Crismale-Marshall
Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports so that they can make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Effortless Cashflow Course: http://bit.do/effortlesscashflowcourse Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes More about making profitability simple: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Bio: Katie Crismale-Marshall is a certified prophet first coach, bookkeeper and small business strategist who over...
2022-03-08
35 min
Date Forever
Talking About Profit and Your Finances for a Better Relationship with Katie Crismale-Marshall
Money isn’t everything but it’s still a big cause of conflict in relationships. We need resources to take care of ourselves and each other now and into the future, but it can be made a little easier by starting with a few conversations. Katie Crismale-Marshall is the founder of Profit First for Tradies, a financial coaching business. She is a financial strategist who specialises in helping Tradie business owners eliminate cash flow problems. Katie teaches real-world financial strategies that can be adopted by anyone. We chat - Profit first, and w...
2021-03-30
32 min
GET TO YES by Listening, Not Telling with Neil Osborne | Selling in the Hair, Beauty and Body Industries
E36-B2C Interview with Katie Crismale-Marshall - How Profit First for Tradies has turned around businesses
Neil’s guest, Katie Crismale-Marshal, is author of the book “Profit First for Tradies”. She is also a Certified Profit First Professional, a Bookkeeper and Small Business Strategist. On the surface, tradespeople and beauty/hair industry professionals seem vastly different, however Neil and Katie discuss how similar they really are... because the concepts of running a business are the same for everyone. Katie and Neil also chat about the foundational principles of the Profit First® system – particularly Katie’s view of cash management – and she suggests an easy starting point for us all to adopt. She suggests that your finan...
2021-02-16
17 min
The Site Shed
Profit First For Tradies - Author Conversation
Managing the financial aspect of the business always brings in headaches, especially among those who are not familiar with financial terms and processes. Usually, what most tradies and founders do is just leave these issues for accountants and bookkeepers to handle, avoiding it altogether. However, as a responsible business owner, there is a need to know and somehow grasp what is going on in the financial aspect of your business. This is easier said than done especially because of communication barriers between the two parties. In today’s podcast, we will be uncovering Katie Marshall’s book, Profi...
2020-10-27
41 min