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Kavi & Matthew Jackson

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The Scares That Shaped UsThe Scares That Shaped UsEpisode 38: Quatermass and the Pit with Paul TremblayPaul Tremblay, the Bram Stoker Award-winning author of A Head Full of Ghosts, Horror Movie, and more, joins the show this week to talk about his new middle-grade horror novel, Another! We discuss the horror of kids in crisis, why teaching during the pandemic drove this novel, and of course, we dive deep into the Hammer Horror classic Quatermass and the PIt!- Check out Paul's website and be sure to follow him on socials!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offe...2025-07-161h 04The Scares That Shaped UsThe Scares That Shaped UsEpisode 37: "A Fish Story" with Stephen Graham JonesStephen Graham Jones returns for his third visit to the show! We talk about Stephen's latest double-feature book release, Killer on the Road/The Babysitter Lives, along with writing short fiction, what Stephen does when he's stuck on a project, and of course, Gene Wolfe's haunting "A Fish Story."It's also possible that the Mothman interrupted our communications at one point. We love cryptids.- Check out Stephen's website for everything he's got going on. - Check out Matthew's original short story on Ko-fi, with all proceeds going to the Transgender Law Center!2025-07-091h 06The Scares That Shaped UsThe Scares That Shaped UsEpisode 36: Splatterhouse with Valkyrie LoughcreweValkyrie Loughcrewe, one of horror's most exciting rising voices, joins us this week to talk about their new books Decrepit Ritual and Puppet's Banquet, and to dig into Splatterhouse, an '80s arcade game with a surprising amount of lore attached. Plus, we talk about tarot, music, gore, and much more! SHOW NOTES:- Find Val on Instagram!- Check out Matthew's original short story on Ko-fi, with all proceeds going to the Transgender Law Center!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a qu...2025-06-2554 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 35: Suspiria (2018) with Valentina RojasThis week, Valentina Rojas joins the show to talk about her amazing debut novella, A Feast of Putrid Delights! We talk about how the book came together, co-working on Twitch, co-editing a short story anthology, and more, before diving in to this week's story, Luca Guadagnino's 2018 re-imagining of Suspiria!SHOW NOTES:- Find Valentina on Instagram!- Pick up A Feast of Putrid Delights right now from Ghoulish!- Check out Matthew's original short story on Ko-fi, with all proceeds going to the Transgender Law Center!- Follow the s...2025-06-181h 07The Scares That Shaped UsThe Scares That Shaped UsEpisode 34: The Texas Chain Saw Massacre with Josh RountreeThis week, Texas-based author Josh Rountree joins the show! We talk about his new book, The Unkillable Frank Lightning, and we take on the most famous Texas horror movie of all time, The Texas Chain Saw Massacre!SHOW NOTES:- Head to Josh's website!- Check out Matthew's original short story on Ko-fi, with all proceeds going to the Transgender Law Center!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gmail.com2025-06-111h 01The Scares That Shaped UsThe Scares That Shaped UsEpisode 33: Nightmare Ned with Sam RebeleinThis week, The Scares That Shaped Us takes on video games for the very first time. Sam Rebelein, celebrated author of Edenville, stops by to talk about his latest book, The Poorly Made and Other Things, and to dive into a somewhat forgotten piece of 1990s PC weirdness, Nightmare Ned!SHOW NOTES:- Head to Sam's website!- Check out Matthew's original short story on Ko-fi, with all proceeds going to the Transgender Law Center!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a quest...2025-06-0459 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 32: "The Masks" with Gwendolyn KisteBram Stoker Award-winning author Gwendolyn Kiste, author of Reluctant Immortals and The Haunting of Velkwood, joins the show this week! We talk about how The Haunting of Velkwood took shape, classic horror movies, and of course, an episode of The Twilight Zone called "The Masks"!SHOW NOTES:- Head to Gwendolyn's website!- Check out Matthew's original short story on Ko-fi, with all proceeds going to the Transgender Law Center!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else...2025-05-2854 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 31: From Dusk Till Dawn with Michael David WilsonMichael David Wilson, founder of This Is Horror, stops by the show to talk about his new novel Daddy's Boy, and we take a deep dive into Robert Rodriguez and Quentin Tarantino's horror Western, From Dusk Till Dawn!SHOW NOTES:- Head to Michael's website for info on Daddy's Boy, and be sure to visit This Is Horror!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gmail.comHosted by Matthew Jack...2025-05-211h 11The Scares That Shaped UsThe Scares That Shaped UsEpisode 30: The Cell with Caitlin StarlingCaitlin Starling, author of The Luminous Dead and The Death of Jane Lawrence, stops by the show this week to talk about her amazing new horror-fantasy novel, The Starving Saints! We talk about how Caitlin wrote the book, how she blended genres, and of course, we take a deep dive into The Cell!SHOW NOTES:- Head to Caitlin's website, and be sure to preorder The Starving Saints!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gma...2025-05-1456 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 29: Night Shift with Christopher GoldenChristopher Golden stops by the show this week to talk about his new novel, The Night Birds, and to dive into our first Stephen King title. Gather your corn children and your giant rats, we're talking about 1978's Night Shift!SHOW NOTES:- Head to Chris's website for links to everything he's got going on, and be sure to pick up The Night Birds!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gmail.com2025-05-071h 02The Scares That Shaped UsThe Scares That Shaped UsEpisode 28: The Great and Secret Show with Todd KeislingTodd Keisling, author of Devil's Creek and Scanlines, joins the show this week to talk about his new novel, The Sundowner's Dance, and to take on our third Clive Barker story! This time we're talking a complete novel as Todd and Matthew dig into the dark strangeness of The Great and Secret Show!SHOW NOTES:- Head to Todd's website for links to everything he's got going on, and be sure to pick up The Sundowner's Dance!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a que...2025-04-301h 05The Scares That Shaped UsThe Scares That Shaped UsEpisode 27: Faces of Death with Joshua ChaplinskyJoshua Chaplinsky joins the show this week to talk about his latest book, Letters to the Purple Satin Killer, writing a different kind of serial killer story, his horror journey, and the infamous Faces of Death! SHOW NOTES:- Head to Joshua's website for links to everything he's got going on, and go pick up Letters to the Purple Satin Killer!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gmail.comHoste...2025-04-2358 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 26: Swan Song with Chuck WendigChuck Wendig, author of horror hits like The Book of Accidents and Black River Orchard, stops by the show this week! We talk about his latest novel, The Staircase in the Woods, and dive deep into the apocalypse of Robert McCammon's epic genre classic, Swan Song! Can stories about nuclear devastation actually be comforting? We're gonna find out!SHOW NOTES:- Head to Chuck's website for links to everything he's got going on!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Some...2025-04-161h 05The Scares That Shaped UsThe Scares That Shaped UsEpisode 25: Poltergeist with Ronald MalfiIt's our 25th episode and we're taking on one of the most influential horror movies ever, Poltergeist. Ronald Malfi joins the show to talk about the film's influence on his work, his new novel Senseless, and more!SHOW NOTES:- Head to Ronald's website for links to everything he's got going on!- Follow the show on BlueSky and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gmail.comHosted by Matthew JacksonProd...2025-04-0959 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 24: Event Horizon with L.P. HernandezThe author of In The Valley of the Headless Men and No Gods Only Chaos L.P. Hernandez stopped by the show this week to talk about his writing, his new publishing venture Sobelo Books, and the sci-fi horror favorite Event Horizon! We talk about the movie's gore, visual effects, cosmic horror, and how the ideas at the core of this film changed L.P.'s imagination forever. We also talk about how long you'd realistically take to string up a disemboweled man. Also, Tombstone rules.SHOW NOTES:- Head to L.P.'s website...2025-04-021h 00The Scares That Shaped UsThe Scares That Shaped UsEpisode 23: "The Burr Woman" with Nat CassidyWhen The Wolf Comes Home author Nat Cassidy stops by the show this week to talk about his new book, monsters, the genius of Terminator 2, and a very creepy story from his childhood called "The Burr Woman." It's a good time, including some fun (and not so fun) stories from our childhood. SHOW NOTES:- Head to Nat's website for more on his books and everything he's got going on!- Follow the show on BlueSky, Twitter, and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Ema...2025-03-261h 15The Scares That Shaped UsThe Scares That Shaped UsEpisode 22: Scary Stories to Tell in the Dark with Erika T. WurthErika T. Wurth joins the show this week to talk about her amazing new novel The Haunting of Room 904 and Scary Stories To Tell in the Dark! We talk about ghost stories, haunted objects, horror in academia, writing process, and much more. It's a good time!SHOW NOTES:- Head to Erika's website for more on her books and everything she's got going on!- Follow the show on BlueSky, Twitter, and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: scaresthatshapeduspodcast@gmail.com2025-03-191h 15The Scares That Shaped UsThe Scares That Shaped UsEpisode 21: Near Dark with Stephen Graham JonesStephen Graham Jones makes his triumphant return to the show this week to talk about his amazing new novel, The Buffalo Hunter Hunter, and Kathryn Bigelow's vampire classic, Near Dark. We discuss how Stephen crafted his own approach to vampires, how Near Dark holds up, what the vampire means in a contemporary fiction context, and much more.SHOW NOTES:- Head to Stephen's website for links to his socials and updates on everything he's up to!- Follow the show on BlueSky, Twitter, and Facebook!- Want to ask Matthew a ques...2025-03-1256 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 20: "Where Are You Going, Where Have You Been?" with Cynthia PelayoBram Stoker Award-winning author Cynthia Pelayo joins the show this week to talk about her latest book, fairy tales, true crime, and Joyce Carol Oates' legendary short story "Where Are You Going, Where Have You Been?" It's one of the most formative horror (yes, it's horror) stories of the 20th century, and we get deep into its meaning and power. Enjoy!SHOW NOTES:- Head to Cynthia's website for links to her socials and updates on everything she's up to!- Follow the show on BlueSky, Twitter, and Facebook!- Want to...2025-03-051h 00The Scares That Shaped UsThe Scares That Shaped UsEpisode 19: The Gate with Max Booth IIIGhoulish Books founder, author, and Ghoulish Book Festival host Max Booth stops by the show this week to talk about their books, editing a new trans horror anthology, writing about bones, and much more as we tackle a classic of 1980s kid horror, The Gate!SHOW NOTES:- Head to the Ghoulish Books website for info on everything Max has going on, including Ghoulish Book Festival on March 14 & 15!- Follow the show on BlueSky, Twitter, and Facebook!- Want to ask Matthew a question? Offer a recommendation? Something else? Email us: sca...2025-02-261h 10The Scares That Shaped UsThe Scares That Shaped UsEpisode 16: "Mirror, Mirror" with Virginia FeitoVirginia Feito joins the show to kick off our February and promote her new novel, the much buzzed-about Victorian Psycho. We talk about the origins of the book, its inevitable comparisons, adapting the book to film, and Virginia's chosen story, the Amazing Stories episode "Mirror, Mirror," directed by Martin Scorsese. Mirrors: They're Scary!SHOW NOTES:- Victorian Psycho is available now!- Visit Virginia's website for info on everything she's up to!- Follow the show on BlueSky, Twitter, and Facebook!- Want to ask Matthew a question? Offer a rec...2025-02-0557 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 15: Junji Ito's Tomie with Kailee PedersenKailee Pedersen, author of one of the best horror debuts I've ever read, joins the show this week to talk about her incredible book, Sacrificial Animals, and her love of Junji Ito's early horror manga classic Tomie! Plus, Matthew recommends Horror in the High Desert and The Lady and Her Monsters!SHOW NOTES:- Sacrificial Animals is available now, and Pastorale is coming soon from Burnside Press!- Visit Kailee's website for links to all of her social media!- Follow the show on BlueSky, Twitter, and Facebook!- Want...2025-01-2956 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 14: "In The Hills, The Cities" with Zac ThompsonComics writer Zac Thompson joins us this week for our second consecutive episode devoted to the work of Clive Barker! We talk about Zac's comics, particularly his current eco-horror series Into the Unbeing, and tackle Barker's "In The Hills, The Cities," the impact of The Books of Blood, climate change, writing through the darkness, and much more.SHOW NOTES:- Into the Unbeing Part One is available 1/28! Part Two #1 arrives 2/12!- Follow Zac on BlueSky and Instagram!- Follow the show on BlueSky, Twitter, and Facebook!- Want to ask Ma...2025-01-221h 05The Scares That Shaped UsThe Scares That Shaped UsEpisode 13: Hellraiser with Eric LaRoccaIt's our first-ever Clive Barker episode, and we can't think of a better guest for that than Eric LaRocca. In this episode, we discuss Eric's new book At Dark, I Become Loathsome, the impact Barker had on his life and work, the secret knowledge of The Hellbound Heart and Hellraiser, writing about depraved humans with sensitivity and care, and much more!SHOW NOTES:- Pre-order At Dark, I Become Loathsome!- Check out Eric's website and follow him on BlueSky and Twitter!- Check out everything Anna Rose Reads has going o...2025-01-151h 16The Scares That Shaped UsThe Scares That Shaped UsEpisode 12: "The Man Who Sold Rope to the Gnoles" with Grady HendrixFor our first regular interview episode of 2025, the great Grady Hendrix is here to talk about one of his favorite formative horror stories, Margaret St. Clair's 1951 short weird tale "The Man Who Sold Rope to the Gnoles." Along the way we talk about his new novel, Witchcraft for Wayward Girls, the importance of backstory in his fiction, the emotional content behind big concepts, and much more. Plus, stay tuned to the end for the reveal of our next guest!SHOW NOTES:- Pre-order Witchcraft for Wayward Girls!- Head to Grady's website for a...2025-01-081h 05The Scares That Shaped UsThe Scares That Shaped UsEpisode 11: The Best of 2024 with Gabino Iglesias and Russell FalconHappy New Year! In this special double-sized episode of the show, Matthew is diving in to the best horror stories of 2024 with two very special guests. First, Gabino Iglesias joins us to talk the best horror books of the year, and then Russell Falcon stops by to talk about the best horror movies of 2024. So, if you're trying to catch up on the year in horror, this is a fantastic place to get the best of the page and the screen.SHOW NOTES:- Follow Gabino on BlueSky and Twitter!- Follow Russell o...2025-01-012h 47The Scares That Shaped UsThe Scares That Shaped UsEpisode 10: Black Christmas with Clay McLeod ChapmanMerry (Black) Christmas! The great Clay McLeod Chapman returns this week as our first-ever second-time to guess, to fulfill a promise he made in our very first episode and discuss the immortal Black Christmas on this, its 50th anniversary. We talk about Clay's new book Wake Up and Open Your Eyes, the film's very upsetting phone calls, Olivia Hussey, Margot Kidder, that ending, Halloween, and so much more. Plus, hear why Clay has pledged to be the last-ever guest this podcast has (a long, long time from now), and stick around to the end for a message from Matthew...2024-12-181h 44The Scares That Shaped UsThe Scares That Shaped UsEpisode 9: House on Haunted Hill (1999) with Sofia AjramSofia Ajram joins the show this week to talk about her fantastic debut novella Coup de Grace, and to have a millennial blast with 1999's House on Haunted Hill. We cover everything from our love of tiny coffins to Geoffrey Rush's impossibly thin mustache to Sofia's first experience with the film as part of his school-age movie nights. It's a blast!SHOW NOTES:- Coup de Grace is available now!- Follow Sofia on BlueSky and Twitter, and visit his website!- Follow the show on BlueSky, Twitter, and Facebook!...2024-12-041h 06The Scares That Shaped UsThe Scares That Shaped UsEpisode 8: Arthur Machen's "The White People" with Gemma FilesOne of the finest horror writers alive, Gemma Files, is on the show this week! We talk about the inspirations for her short fiction, her latest collection Blood from the Air, and Arthur Machen's legendary story "The White People," an essential piece of weird fiction. It all comes together for a long chat about influences, inspiration, feeling like you're part of a secret world, and much more.SHOW NOTES:- Get Blood from the Air now!- Follow Gemma on Twitter and BlueSky!- Check out No Darkness But Ours!...2024-11-201h 11The Scares That Shaped UsThe Scares That Shaped UsEpisode 7: Twilight Zone: The Movie with Josh MalermanIt's a super-sized episode as Josh Malerman joins the show to talk about Incidents Around the House, 10 years of publishing horror, the unique way he promotes his books, and of course, Twilight Zone: The Movie. It's the first anthology we've covered on the show, and it's a hell of a chat about a fascinating project.SHOW NOTES:- Get Incidents Around the House now!- Follow Josh on Twitter!- Head to Josh's website for more cool stuff, including an entire free novel.- Follow the show on Twitter, Bl...2024-11-061h 24The Scares That Shaped UsThe Scares That Shaped UsEpisode 6: Scary Stories to Tell in the Dark with BJ ColangeloHappy Halloween! It's a special Halloween edition of the show this week, as we're joined by writer/director/producer/critic/podcaster/awesome person BJ Colangelo to talk about a cornerstone of kid horror in the 1980s and 1990s: Scary Stories to Tell in the Dark. In this wide-ranging conversation, we talk about what these classic tales taught BJ about horror storytelling, the value of exposing kids to horror stories, and of course, our favorite Halloween memories, from trick-or-treating to the legendary costumes in our families.SHOW NOTES:- Order BJ and Harmony...2024-10-301h 25The Scares That Shaped UsThe Scares That Shaped UsEpisode 5: Friday the 13th Part VII: The New Blood with Stephen Graham JonesBig episode this week! The great Stephen Graham Jones stopped by to do what you always hope you'll get to do with Stephen Graham Jones: Talk about slashers. We tackled Friday the 13th Part VII: The New Blood, how it shaped Stephen's approach to slashers and horror storytelling in general, how he'd teach this movie in a writing class, and of course, snakes. Because we're country boys, and country boys talk about snakes.SHOW NOTES:-  Several of Stephen's earlier works are out new thanks to a re-release from Open Road Media!- Yo...2024-10-231h 10The Scares That Shaped UsThe Scares That Shaped UsEpisode 4: The Lost Boys with Hailey PiperThe great Hailey Piper joins The Scares That Shaped Us! We talked about her amazing new vampire novel, All The Hearts You Eat, writing about coastal towns, the influence of Twin Peaks, and more.Then, we turn to Hailey's chosen story, Joel Schumacher's 1987 vampire classic The Lost Boys! What role does sincerity play in horror media? How do you figure out vampire rules in the '80s? Is Grandpa the best character in the whole movie? We find out together!Plus, hear my recommendations for reading and watching here in the first half of October!2024-10-091h 06The Scares That Shaped UsThe Scares That Shaped UsEpisode 3: Jaws with Rachel HarrisonIt's Rachel Harrison week on The Scares That Shaped Us! The author behind novels like The Return, Cackle, Such Sharp Teeth, and Black Sheep joins the show to discuss her latest novel, So Thirsty, working through different horror subgenres, and balancing planning with spontaneity when working on a book.After chatting about Rachel's current work, we pivot to a discussion of Steven Spielberg's immortal classic Jaws, Rachel's childhood (and adulthood) fear of the water, which member of the shark-hunting trio we most identify with, and much more. What's the scariest scene in Jaws? Could we survive shark...2024-09-2558 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 2: "The Invaders" with Daniel KrausHello, Horror Fans!And we're back! It's Episode 2 and we've got a good one for you! Our guest this week is Daniel Kraus, celebrated author of books like Rotters, Scowler, The Living Dead, and the amazing Whalefall. For Daniel's formative horror story, we're digging into "The Invaders," a 1961 episode of The Twilight Zone starring Agnes Moorehead as a poor woman who has some very unwelcome guests. Plus, we talk about single-location horror, the timelessness of The Twilight Zone, horror for kids, and of course his new book with George A. Romero, Pay The Piper. Plus, w...2024-09-1144 minThe Scares That Shaped UsThe Scares That Shaped UsEpisode 1: Session 9 with Clay McLeod ChapmanHello, horror fans!It's Launch Day! Episode 1, featuring Clay McLeod Chapman, is now available to listeners. We talk about Clay's chosen formative horror story, Session 9, ambiguity in horror, the terror of well-produced audio, and which horror author could best pull off a James Brown-style performance. Plus, how many times can Clay write a story about another writer and get away with it, and what's the deal with Paul Tremblay?Show notes:Session 9 isn't streaming anywhere at the moment, but it is available to rent and buy if you'd like to get in on this...2024-08-281h 25M J Farrier another way?M J Farrier another way?Social Media part 2, The Rise of the Cult within barefoot hoof careOur most gritty podcast to date by far, Matthew Jackson and Mark Johnson tackle the emotive and divisive subject of what can almost also be described as a dictatorship emerging within barefoot hoof care.With some incredulous claims and absolute statements, intermingling with actually some, very good advice. Matthew and Mark share their thoughts and opinions on how the Cult are utilising social media to influence and gain momentum.For once this podcast does contain some "MODERATE LANGUAGE" only driven by their mutual passion for the equine world and the special place as  farriers th...2024-05-2246 minM J Farrier another way?M J Farrier another way?Collaboration with Matthew Jackson and mark JohnsonCollaboration in hoofcare, Is it a good thing or is it a bad thing? Its a bit of a follow on from our last episode as Mark gets very excited about some conversations he's been having and WOW! Matthew brings a whole new crossover dimension from his current world of hospitality.  The learning curves and the fresh thinking keeps coming so if you can spare less than an hour this time? Pull up a chair or keep your eyes on the road and we hope you enjoy and grab a useful thought along the way.2024-02-1152 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E9 - Supernatural search engine optimization - Lee Matthew Jackson🎃 How to manage SEO in WordPress. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/supernatural-search-engine-optimization Join the conversation: https://trailblazer.fm/supernatural-search-engine-optimization All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2706 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E8 - Battling a gruesome WordPress database - Lee Matthew Jackson🎃 How to clean a slow and bloated WordPress database. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/battling-a-gruesome-wordpress-database Join the conversation: https://trailblazer.fm/battling-a-gruesome-wordpress-database/#respond All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2607 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E7 - Cobwebs in the WordPress admin - Lee Matthew Jackson🎃 Make it easier to access and sort data in the WordPress admin. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/cobwebs-in-the-wordpress-admin Join the conversation: https://trailblazer.fm/cobwebs-in-the-wordpress-admin/#respond All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2506 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E4 - Don't fear accessibility - Lee Matthew Jackson🎃 How to provide a more accessible website. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Notice: This is a re-record due to discovering the third-party tool that we believed was providing people with a better browsing experience, was potentially hindering their access and not helping at all!!! :( Full show notes: https://trailblazer.fm/dont-fear-accessiblity/ Join the conversation: https://trailblazer.fm...2022-10-2408 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E6 - Form data has an afterlife - Lee Matthew Jackson🎃 How to do more with form data. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/give-form-data-an-afterlife Join the conversation: https://trailblazer.fm/give-form-data-an-afterlife/#respond All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2407 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E5 - Website emails resurrected - Lee Matthew Jackson🎃 How to ensure emails are delivered from your WordPress site. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/website-emails-resurrected Join the conversation: https://trailblazer.fm/website-emails-resurrected/#respond All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2307 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E3 - Fighting a comment apocalypse - Lee Matthew Jackson🎃 How do you get control of all those SPAM comments in WordPress? In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/fighting-a-comment-apocalypse Join the conversation: https://trailblazer.fm/fighting-a-comment-apocalypse/#respond All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2107 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E2 - Handling scary data imports - Lee Matthew Jackson🎃 How to import complex datasets into WordPress. In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case. Full show notes: https://trailblazer.fm/handling-scary-data-imports Join the conversation: https://trailblazer.fm/handling-scary-data-imports/#respond All the WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-2006 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS46E1 - Dealing with monster websites - Lee Matthew Jackson🎃 How do you cope with large volumes of data in WordPress? In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency’s solution, and share a use case. Full show notes: https://trailblazer.fm/dealing-with-monster-websites Join the conversation: https://trailblazer.fm/dealing-with-monster-websites/#respond All the WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/2022-10-1906 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS43E5 - Outsource one small task - Lee Matthew JacksonWe often believe doing things ourselves is the most cost-effective way. This may have been true in the early days of setting up our agency, but as our businesses grow, the demand for our time increases. Are we becoming bottlenecks by hanging onto menial tasks that could be outsourced? Full show notes: https://trailblazer.fm/outsource-one-small-task2022-04-2805 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS43E4 - Cancel a subscription - Lee Matthew JacksonWith the busy pace of agency life, it is easy to let things slide. Before you know it you’ve amassed a range of subscriptions that are costing your agency money, eroding your profitability and not adding any value. We’ve saved thousands by reviewing what we use. How much could you save? Full show notes: https://trailblazer.fm/cancel-a-subscription2022-04-2805 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS43E3 - Disable notifications - Lee Matthew JacksonConstant interruptions rob us of our productivity and compete for our attention. Trying to get your head back into a task can be difficult. Being able to minimise disruptions can help us focus better and get more done in less time. Full show notes:2022-04-2707 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS43E2 - Record your screen - Lee Matthew JacksonDevelop your SOPs as you record your screen! Writing a process document takes time, leaves room for error, and is boring. Many of us prefer video explainers that we can follow along with and pause as needed. By removing blockers and efficiently documenting our systems and processes, we can educate our teams and free up our time for other important agency tasks. This episode explains how. Full show notes: https://trailblazer.fm/record-your-screen/2022-04-2606 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonS43E1 - Write every idea down - Lee Matthew JacksonThe brain was not designed to store memories. I have lost count of the number of ideas I’ve had, told myself I will remember then promptly forget minutes later. In this season, our mantra will be, "slight changes, spectacular results". You'll get the idea from that mantra that we are going to be sharing some really slight, minute, micro, tiny changes that you can make to your day-to-day agency life that will eventually yield spectacular results. Full show notes: https://trailblazer.fm/write-every-idea-down/2022-04-2605 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWhy I quit my agency - Lee Matthew Jackson - S41-E06Note: The next season of the podcast starts in September 2021. Have a wonderful summer! Angled Crown launched in early 2013 and was my passion for many years. Yet at the end of 2020 I began to close things down. I’d fallen out of love with what I was doing and it was draining me, physically, mentally and financially. As the host of a show dedicated to helping agencies build an agency they love, it felt right and proper to close down what I was doing in order to allow my other agency to flourish!  ...2021-08-0418 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonReading the reviews - Lee Matthew Jackson - S41-E04Since 2015, many of you have left reviews that have helped spur me on and have helped change the direction of this podcast. In this week's episode, I read just some of your reviews which had a massive impact on me and share some of the background stories as to where I was at. Thank you for supporting the show over the years. If you would like to support us with a review, please click here. Episode page: https://agencytrailblazer.com/3262021-07-2118 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonTrapped in the business - Lee Matthew Jackson - S40-E03I was trapped in my agency and utterly hated it. Several experiences became the catalyst for change. In this episode., I'd like to start a bit of a raw conversation and find out how you are doing. I’ll share a couple of experiences as an agency owner and how tough I found them. To discover the transformation stages we went through to turn things around, be sure to check out Episode 200. Full show notes and transcript: http://agencytrailblazer.com/3182021-05-1917 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonLife is precious - Lee Matthew Jackson - S40-E02In a break from the scheduled podcast and for personal reasons I’d like to share a few thoughts. Life is so precious. We spend much of it working hard and long hours. This impacts our mental health and our relationships deeply. Add lockdown to the mix and those who were already struggling with various mental illnesses are struggling so much more than many of us can possibly understand. I am grateful for the wonderful communities around us that help us all stay in touch. Shout out Facebook communities such as: ...2021-05-1003 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonGetting past the gatekeeper - Lee Matthew Jackson - S40-E01The battle of the gatekeeper is often the most fought by agency owners. When trying to connect with small to medium enterprises, you will often be greeted by an overzealous assistants or team members who tend to be super protective of their managers time and will often become the blocker to further communication. In this episode we discover ways to get past the gatekeeper in order to connect with the decision makers… but… with a twist! Full show notes: https://agencytrailblazer.com/3162021-05-0512 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a podcast - Monetising - Lee Matthew Jackson - S39-E06On todays show we wrap our series with how to monetise your new podcast. These are all methods that we’ve applied to our podcast in the past and whilst there are many others, we like to teach what we know, not theory! We will look at: SponsorshipAffiliate opportunitiesPromoting servicesCustom products & servicesCreator donations Full show notes: https://agencytrailblazer.com/3152021-04-2812 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a podcast - Promoting - Lee Matthew Jackson - S39-E05Over the last four weeks we’ve unpacked how to plan and create your show. With all that hard work, you will be ready to launch. In today’s episode we will look at: Pre-launchLaunch dayOngoing episodic promotionCommunity buildingMarketing evolution Full show notes: https://agencytrailblazer.com/3142021-04-2113 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a podcast - Hosting - Lee Matthew Jackson - S39-E04This week we look at how and where you can host your new podcast and how to get it listed. We look at free or low cost solutions along with practical advice for ensuring you get the most out of the platform you choose. Remember this is part of our ongoing “How to start a podcast” series focusing on helping you build an MVP podcast to validate that idea you may have. As with previous episodes we get straight to the point. Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-editing/2021-04-1411 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a podcast - Editing - Lee Matthew Jackson - S39-E03This week we will unpack the process for editing your audio files and compiling your podcast. We focus Audacity, an open source and cross platform audio editor however the tips in here will work for most professional applications. As with our other episodes, we are focused on helping you get the MVP podcast up and running, so we don't beat around the bush. Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-editing2021-04-0714 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a podcast - Hardware/Software - Lee Matthew Jackson - S39-E02This week we will look at the hardware and software you can use to record your show. Our approach is as a minimum viable product (MVP) ensuring a good quality recording utilising low or no cost solutions in order to validate your podcast over the next few months. Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-hardware-software2021-03-3113 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a podcast - Planning - Lee Matthew Jackson - S39-E01Over the next few episodes, I will be breaking down how to plan, launch and grow a podcast in your industry niche. Each episode will come with a workbook to help take you through each step and by the end of the series you should be ready to go live with your first show. This series assumes you have already gone through the necessary journey of unpacking your why and defining your target audience. It also assumes you have some goals to achieve with your new podcast. Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-planning2021-03-2419 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWhy we are moving beyond WordPress - Lee Matthew Jackson - S38-E11After years implementing awesome WordPress solutions we are breaking up. It's not just us... it's WordPress too! We will stay friends, we love the community and will continue to work with it where it meets relevant needs. But since we started dating, we feel WordPress has changed and not for the better. Full show notes: https://agencytrailblazer.com/why-we-are-moving-beyond-wordpress2021-03-1715 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonGemini: The internet you've never heard of - Lee Matthew Jackson - S38-E10What if I told you there was a text focused protocol that is picking up steam? Whilst it is not about to replace the internet, it can teach us a lot about content, it's structure and accessibility. This week I'd like to explore the Gemini protocol with you and share some valuable lessons I've learned that are changing the way I build our future. Full show notes: https://agencytrailblazer.com/gemini-the-internet-youve-never-heard-of/2021-03-1013 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow old-fashioned tech can grow your digital agency - Lee Matthew Jackson - S38-E09Computers the size of rooms helped win a war. A simple astrolabe helped explorers discovery new worlds. Countless classics were penned with ink on paper. Are we chasing the latest technology to the detriment of our own personal growth and the success of our business? Full show notes: https://agencytrailblazer.com/how-old-fashioned-tech-can-grow-your-digital-agency2021-03-0323 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonFighting the battle of the inbox - Lee Matthew Jackson - S38-E08Does your inbox own you rather than you owning it? Over the last six months I've been changing my relationship with my inboxes to get back control of my time, productivity and worklife balance. It's an ongoing battle, and one I feel I am winning. In this episode I share what I've done so far, why, and what the benefits have been. Full show notes: https://agencytrailblazer.com/fighting-the-battle-of-the-inbox2021-02-2418 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonProductivity is not about doing more - Lee Matthew Jackson - S38-E07Productivity is addictive and too much of a good thing can be bad for you. This week I share how I became addicted to productivity and lost sight of my why. In a refreshingly honest look at myself, I call out my ego, share changes in my life and the amazing impact it’s had on the business. Full show notes: https://agencytrailblazer.com/productivity-is-not-about-doing-more/2021-02-1721 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to break bad habits - Lee Matthew Jackson - S38-E06A bad habit can be the limiting factor in your success. It could be something as simple as a tendency to procrastinate or an addiction to sugar that prevents you from being successful on your quest for happiness and growth. Full show notes: https://agencytrailblazer.com/how-to-break-bad-habits/2021-02-1015 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWhy I am quitting social media - Lee Matthew Jackson - S38-E05I am quitting social media. In this episode I explore the reasons why and how I will be showing up online in the future. Full show notes: https://agencytrailblazer.com/why-i-am-quitting-social-media/2021-02-0327 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow much it costs to run a web design agency - Lee Matthew Jackson - S38-E04Knowing how much things cost is essential to the profitability and growth of your agency. Many agency owners quote on web projects without a clear understanding of their business costs or how that relates to the project they are quoting on. Full show notes here: https://agencytrailblazer.com/how-much-it-costs-to-run-a-web-design-agency/2021-01-2827 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to run a lean agency - Lee Matthew Jackson - S38-E03The last 12 months have forced business owners around the world to find new ways of delivering their products and services. For many this has lead to significant savings leaning on technology to help build leaner more efficient business models. Full show notes here : https://agencytrailblazer.com/how-to-run-a-lean-agency/2021-01-2123 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonOpen source software for web designers - Lee Matthew Jackson - S38-E02Proprietary software can get expensive and even the biggest commercial players are not always the best. Over the last 22 years I’ve used open source software either due to my budget or my love for the open source community. Full show notes here - https://agencytrailblazer.com/open-source-software-for-web-designers/2021-01-1428 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew Jackson9 productivity tools for your web design agency - Lee Matthew Jackson - S38-E01Improved productivity is essential for any web design agency to grow and flourish. Poor communication and business workflows may be OK at the beginning but they will begin to erode the quality of your output and rob you and your team of countless hours. Full show notes here - https://agencytrailblazer.com/9-productivity-tools-for-your-web-design-agency/2021-01-0720 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWhat I am grateful for this Christmas 2020 - Lee Matthew Jackson - S37-E10Whilst 2020 has been a difficult year, there have still been things I can be grateful for. In our Christmas Special, I’d like to share with you some Christmas memories and some of the positives we’ve experienced from 2020. Full show notes here: https://agencytrailblazer.com/what-i-am-grateful-for-this-christmas-2020/2020-12-2320 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonSetting goals and how to achieve them - Lee Matthew Jackson - S37-E09Another new year is on the horizon, so let’s look at how we set goals for our business that are achievable and satisfying. As creatives we are very driven yet so often feel we’ve not met our true potential. This internal struggle erodes the joy we have in our achievements and leaves us feeling like we need to do more. Full show notes here - https://agencytrailblazer.com/setting-goals-and-how-to-achieve-them/2020-12-1609 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonDealing with rejection - Lee Matthew Jackson - S37-E08There is no worse feeling than your proposal being rejected by a prospective client. All those hours spent on it can't be recovered. 😭 The excitement you may have felt about the project dashed in an instant. Full show note: https://agencytrailblazer.com/dealing-with-rejection/2020-12-0910 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWhat to ask during website discovery - Lee Matthew Jackson - S37-E07Ever wondered what questions to ask during a basic website discovery? Worried you might not capture everything you need to put together a winning proposal? In this episode I share the essential questions we use for our initial website discovery. This helps us to collate enough information to create an accurate reverse brief and to establish a reasonable budget. Full show notes: https://agencytrailblazer.com/what-to-ask-during-website-discovery2020-12-0216 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to be productive during lockdown - Lee Matthew Jackson - S37-E05For those folks used to the office environment, life has been turned upside down. No take out coffee, no chatting at the water cooler, no podcast on the commute and no cheesy banter being thrown across the room. Seeing the virtual head and shoulders of those you've grown close to over the years is not the same as being together. Here in the UK we are going through our second nationwide lockdown. I'll be honest with you... I am finding this one really difficult. I miss my team and getting work done is often more of a...2020-11-1812 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to start a web design business - Lee Matthew Jackson - S37-E04You might be doing it all wrong! Hear me out. Did your design hobby become a business because people started offering you money for your services? This is how many web design agencies were born, including my own and that is where the problem begins. In this episode I will share with you some essentials for starting right. Set up your web design business for success with firm a foundation and with a clear strategy  Full show notes - https://agencytrailblazer.com/how-to-start-a-web-design-business2020-11-1113 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to set boundaries (and why it is important) - Lee Matthew Jackson - S37-E03Have you found yourself responding to emails late at night before bed? Do clients email you at the weekend expecting results first thing Monday? If these or similar scenarios ring true, then you have a boundary issue that could be affecting your health, your business, and your family life. Full show notes: https://agencytrailblazer.com/how-to-set-boundaries-and-why-it-is-important2020-11-0411 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonAre you wasting time on social media? - Lee Matthew Jackson - S37-E01Over the last five years we've grown a huge content library and spend countless hours writing, recording and showing up online. When it came to growing the team to help us support all that we do we suddenly realised that we had no measurement for success. How could we employ somebody when we'd have no way of measuring their effectiveness.  Full show notes: https://agencytrailblazer.com/are-you-wasting-time-on-social-media2020-10-2213 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to manage client expectations - Lee Matthew Jackson - S36-E07So often our clients expect the world from us. Over time a line can be crossed and you find yourself at the beck and call providing help and support for things that are far outside your remit. What's worse is you may even be doing this free of charge in order to keep your client happy. Full show notes - https://agencytrailblazer.com/how-to-manage-client-expectations2020-10-0714 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow I discovered my niches (Story time) - Lee Matthew Jackson - S36-E06Your niche is not always obvious and it can take time to develop the experience, understanding and passion for a particular demographic. I share with you two occasions where I discovered my niche and how. Full show notes: https://agencytrailblazer.com/how-i-discovered-my-niches-story-time/2020-09-3017 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to stop working for free - Lee Matthew Jackson - S36-E04There are many ways you may be working for free. Some are by choice, others are not so obvious. In this episode we explore ways you could be devaluing your service and missing out on opportunities to charge for your expertise. Full show notes: https://agencytrailblazer.com/how-to-stop-working-for-free/2020-09-1625 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonDo you really need more leads? - Lee Matthew Jackson - S36-E03"How do I generate more leads"? This is a common question in our community. In most circumstances I'd suggest you don't need more leads, you need better leads and a better nurture and conversion process. Full show notes: https://agencytrailblazer.com/do-you-really-need-more-leads/2020-09-0922 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonFake it till you make it? - Lee Matthew Jackson - S36-E02You've heard the phrase "fake it till you make it"? Many agencies take this and feel they have to project an image of a large, vibrant, successful and global business that is going places. Others in the agency space try to establish themselves as authorities whilst they are struggling with the very things they teach. Full show notes: https://agencytrailblazer.com/fake-it-till-you-make-it/2020-09-0217 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonManaging debt in your agency - Lee Matthew Jackson - S36-E01Back in the late 00s, my agency at the time was struggling through the global recession. Our model included print management which would leave us responsible for paying printers long before our clients paid their final invoices. Throw into the mix clients disappearing, staff cost, rent, rates etc and you can see how quickly debt can form in your business. Full show notes: https://agencytrailblazer.com/managing-debt-in-your-agency2020-08-2616 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to build your audience (and why you need to) - Lee Matthew Jackson - S35-E08In order to build influence, generate leads and grow our agencies need to build an audience. An audience is a group of people that are aware of you and whom consume your content. As you build your platform and attract your ideal customers (your audience) you will find you begin to generate leads to your services and sales to your products. Full show notes: https://agencytrailblazer.com/how-to-build-your-audience-and-why-you-need-to/2020-08-1920 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWhat would you do differently? - Lee Matthew Jackson - S35-E07If you had to start your business from scratch, what would you do differently? What would you do again that worked? Having been in business you will have learned what works and what doesn't. These are valuable lessons that we can apply to an imaginary fresh start. Let's go on a journey of starting our business from scratch and see if there is anything from it you can use to make change in your business today.2020-08-1315 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonSigns you should slow down (And how to do it) - Lee Matthew Jackson - S35-E06I have burned out multiple times running my agencies. Why? Because I ignored the signs and kept pushing forward. I put deadlines, clients and my own pride before my health and mental well-being. Full show notes: https://agencytrailblazer.com/signs-you-should-slow-down-and-how-to-do-it2020-08-0515 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow I landed my first client - Lee Matthew Jackson - S35-E03As a teenager, I knew I wanted to be in business. My world was very small being the small UK town I live in so my game plan was to serve my local community as a web designer. Full show notes: https://agencytrailblazer.com/how-i-landed-my-first-client2020-07-1514 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonRunning an agency with depression - Lee Matthew Jackson - S35-E02I’ve been battling with my mental health many year. I’ve had a range of support including medication to keep me on track but things are still hard. Getting up in the morning is still an effort. A throw away comment from someone can still send me spiralling for days. Full show notes: https://agencytrailblazer.com/running-an-agency-with-depression2020-07-0816 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonOutcome driven websites - Lee Matthew Jackson - S34-E08The website is often seen as a checkbox on a long list of mundane and irrelevant marketing activities. It tends to become an online "calling card" with little to no thought on what it should actually do for the website owner. As agency owners we have an awesome opportunity to help build websites that help people achieve their objectives and we can do that from the wealth of experience we've had getting it right and learning from when we got it wrong.2020-06-2414 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWebsite discovery framework - Lee Matthew Jackson S34-E07Avoiding misunderstandings and ensuring you get everything down during the discovery process can be a nightmare! To help facilitate productive discovery sessions, we developed a framework that we've used on countless projects to ensure we capture as much as possible without missing the important elements. Full show notes: https://agencytrailblazer.com/website-discovery-framework/2020-06-1713 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonConnect with your ideal audience - Lee Matthew Jackson - S34-E05We all have a personal brand, even if we don't fully understand what that is or what it looks like. Through networking, through attending events and through showing up online, I've developed a personal brand that attracts the right type of clients to the businesses I am a part of. For me it was accidental and as I try to become more intentional it made sense to connect with Nicole Osborne. Nicole suggested a 5 day challenge to help unpack my personal brand more, and within minute we figured it would make sense to bring...2020-06-0329 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonHow to launch a turnkey website business - Matthew Rodela -S24-E03With the cost of entry for web builds plummeting, how can you possibly compete in your niche? Matthew shares how to launch a turnkey website within your niche to help capture those who cannot afford custom builds. This gives people who want to work with you an experience of your services, and helps them continue to do business. He shares with us the common mistakes he faced when launching a turnkey website business as well as valuable lessons he learned along the way. We go from inspection, to initial build, beta launch, growth and...2018-12-1742 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonAgency Life Series - Matthew Glover - Littlefish Creative Agency - S22-E06Meet Matthew Glover from Littlefish Creative Agency. Littlefish Creative is an exciting full-service creative agency based in Leamington Spa, Warwickshire. Although specialising in branding, the agency works across all creative disciplines including illustration, video production, photography and more. Fanatic about design, Littlefish started off small but has big ambitions and is fast growing in reputation, client base and global presence, boasting clients across the UK and UAE. Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-matthew-glover-littlefish-creative-agency/ Our sponsor Content snare helps digital agencies get website & m...2018-09-2812 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonWordPress Hosting - Brian Jackson - S07-E02Lee grills Brian Jackson from Kinsta all about WordPress hosting from the perspective of a web agency. OH an it is our 50th full episode! Boom :) Recommended themes/plugins My Theme Shop Recommended theme resource. Well coded, lightweight had has used https://mythemeshop.com/ WP Subscribe Pro https://mythemeshop.com/plugins/wp-subscribe-pro/ Beaver Builder (Lee's recommendation... again) http://leejacksondev.com/beaverbuilder Easy Digital Downloads Can be used as a good alternative for E-commerce too. https://easydigitaldownloads.com/ Resources2016-11-0750 minClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonClarity from Complexity on Trailblazer FM™ with Lee Matthew JacksonSpeeding Up WordPress - Brian Jackson - S04-E06Meet Brian LEE Jackson from KeyCDN. Enjoy as he unpacks his top tips for speeding up WordPress, and these tips totally work because we have put them all to the test before making this podcast live! The podcast website is currently ZIPPING! Top 3 Speed Tips:  1. Get a CDN (Example: http://leejacksondev.com/keycdn)  2. Optimise Your Images (Example: https://optimus.io/en/)  3. Control where JS/CSS is called (Plugin: https://tomasz-dobrzynski.com/wordpress-gonzales)  Speed Up WordPress Blogs: Speed Up WordPress: https://www.keycdn.com/blog/speed-up...2016-06-2046 min