Shows
UnsolicitedHow Financial Advisors Add ValueIn this episode of Unsolicited, Keith Wilson and Anthony Ruffalo break down what real financial advising looks like—beyond just managing investments.We dive into how great advisors bring value year after year through strategic tax planning, estate guidance, navigating life events, and helping you avoid costly mistakes.It’s not about a one-time transaction. It’s an ongoing relationship built to adapt, adjust, and support your goals through every season of life.If you think a financial advisor just “manages money,” think again.How to get in touch with us: Keit...2025-07-1734 minUnsolicitedAnnuity Awareness Month🎙️ It’s Annuity Awareness Month… or at least it was when we hit record. In this episode of Unsolicited, we dive into the world of annuities—yes, all of them. From immediate and fixed annuities to MYGAs, variable annuities, and fixed indexed annuities, we break down what they are, how they work, and where the confusion often begins.We don’t sugarcoat it. You’ll hear the good, the bad, and the “what were they thinking?” of annuities. Most importantly, we walk through where annuities might make sense in a plan—and when they absolutely don’t....2025-07-0133 minUnsolicitedRSU's and Equity Comp: What You Really Need to KnowIn this episode of Unsolicited, Keith Wilson and Anthony Ruffalo break down the often misunderstood world of RSUs—Restricted Stock Units—and what equity compensation means for executives and employees alike.We walk through the three key events every RSU holder needs to understand: grant, vest, and pay—and how each impacts your taxes and planning. Then we tackle the big question: Should you sell or hold? The answer, as always, depends on your goals.Whether you're swimming in stock from a recent vest or just trying to make sense of your latest grant...2025-06-1725 minUnsolicitedIs A 529 Plan Worth It?We dive into the world of 529 college savings plans, exploring their tax advantages, flexibility, and potential for creating generational wealth. This educational episode clarifies common misconceptions and provides practical advice for families considering this powerful financial tool.• 529 plans offer tax-free growth when used for qualified educational expenses• Qualified expenses now include K-12 tuition, student loans, and apprenticeship programs• Plans work best with a long investment timeline, ideally starting when children are very young• There are multiple options for unused funds, including changing beneficiaries or Roth IRA rollovers• The 10% penalty is waived for scholarships, military a...2025-06-0339 minUnsolicitedThe Insurance Broker Dealer ConundrumWhat happens when your broker-dealer is owned by an insurance company? You guessed it—suddenly, your “financial plan” starts looking suspiciously like a life insurance sales pitch.In this episode of Unsolicited, we unpack the inherent conflict of interest in insurance-based broker-dealers and why it’s tough to promote real financial planning when you're expected to sell proprietary products. (Spoiler: It’s not ideal for clients—or advisors trying to do the right thing.)We also share the origin story of our satirical mini-movie series, Truthful Mutual—a not-so-subtle jab at some of the absurdities we’ve seen in...2025-05-2036 minUnsolicitedPlanning Through the Decades: Money Moves for Every Stage of LifeIn this episode of Unsolicited, Keith and Anthony take a walk down memory lane—sharing personal stories, financial missteps, and hard-earned lessons from their 20s, 30s, 40s, 50s, and 60s. Whether you're just getting started or staring down retirement, this episode is packed with practical tips, timeless advice, and a few laughs along the way.We talk about:What we wish we knew in our 20sThe pressure and pivot points of your 30sBalancing growth and stability in your 40sWhy your 50s are crunch time for retirement planningAnd how the 60s are about making it all work to...2025-05-0655 minUnsolicitedThe Retirement Planning ProcessWhen? Where? What? How? Why?No, this isn’t a grammar lesson—it's how we start building your retirement plan.In this episode of Unsolicited Podcast, Me and Anthony Ruffalo dig into the real questions that matter when planning for retirement. It’s not just about the numbers. It’s about your life.When do you want to retire?Where are you now financially?What does retirement even look like for you?How do we build a plan that actually works?And most importantly… Why? Are you retiri...2025-04-2226 minUnsolicitedEP#3: Unfiltered Q&A: Market Crashes, Hard Truths, and Why Planning Still WinsIn this episode of The Plan: Unsolicited, Keith and Anthony go off-script for a rapid-fire Q&A—sharing real stories, honest reflections, and practical insights from years of working with clients.We’re answering questions like: 💥 Is investing easier or harder for younger people today? 💥 What’s the hardest thing we've ever had to tell a client? 💥 Are we scared of a stock market crash?This one’s fast-paced, unfiltered, and packed with lessons you can actually use—because behind every financial decision is a real person trying to make sense of it all.2025-04-0125 minUnsolicitedEp#2 The 401k Distribution Phase: Making Your Millions Work for YouYou’ve spent decades building your 401(k), and now it’s time to enjoy the fruits of your labor. But how do you make sure your money lasts while maximizing your retirement lifestyle? In this episode, Keith Wilson and Anthony Ruffalo break down the 401(k) distribution phase, walking through a hypothetical scenario of a 65-year-old retiree with $3 million saved.We explore: 💰A 5% withdrawal rate & a 6.9% Return – What do these numbers mean for your retirement cash flow? 🚀 The Go-Go, Slow-Go, and No-Go Years – How your spending...2025-03-1818 minUnsolicited401k Inflection Point! - When Wealth Starts Working For You.After years of diligent saving, strategic investing, and navigating the ups and downs of your career, there comes a moment when your 401(k) and overall wealth reach a tipping point—an inflection point where your accumulated assets start working harder for you than your new contributions. In this episode of The Plan, we explore how this moment unfolds, why your personal finances get stronger with each raise and promotion, and how, over time, saving actually gets easier.Join us as we break down the mechanics of compounding, the psychological shift from saving to growing wealth, and the ke...2025-03-0419 min
That Financial GuyEP#18 Is Life Insurance A ScamIs life insurance worth it? What type of life insurance should I have? Is whole life better than term? That's what we will be covering in this episode. Mr. Anthony Ruffalo joins me again (even though he said he wouldn't). Helping you to be wise with your money!To see more videos discussing personal finance Subscribe:https://www.youtube.com/channel/UCbDA...For more resources: 👉 https://wfa-nc.com/insights 📝 Get your Free Retirement Plan checkuphttps://wfa-nc.com/retirement-plan-ch...To schedule a complimentary consultation with me: 👉https://go.oncehub.com...2024-11-1230 minThat Financial GuyEp#17 Core Financial PlanningAre you ready to take control of your financial future? In this episode I am joined by Anthony Ruffalo, CFP and we have a candid and authentic conversation about core financial planning essentials. Financial Planning can be broken down into 3 key parts; Retirement, Education and Survivorship. Something Anthony calls RES. We will be guiding you through the key strategies to build a stable financial foundation. Helping you to be wise with your money!To see more videos discussing personal finance Subscribe:https://www.youtube.com/channel/UCbDA...For more resources: 👉 https://wfa-nc.com/insi...2024-10-2939 min
For Advisors By AdvisorsInterview with Keith Wilson, Financial Planner & Host of " That Financial Guy" - How Combining Social Media & Financial Planning Together is Driving a Financial AdvisorIn this episode, we speak with Keith Wilson, Founder and CEO of Wilson Financial Advisors. We talk about Keith’s passion for social media, video production, and how he has incorporated it into his practice management. Keith hosts multiple videos and podcasts, including “The Truthful Mutual” segments with fellow FA Anthony Ruffalo and the podcast “That Financial Guy”. Keith talks about the future of his practice bringing his son Jack into it and how in 2019, everything changed with making original content for his brand. Hope you enjoy the episode! Did this podcast get you to take action in some way? I’d...2022-10-1232 min
Slushie ReviewAvengers: Infinity WarBring me THANOS!!!!The movie that SHOCKED the world with a single snap! We review Infinity War! Follow us as we talk about joy, heartbreak, love and savagery! Chris and Keith talk about one of the best CBM of all time!He hasn't fought me twice. Tap in and Listen!..........Cast:Robert Downey Jr - Tony Stark / Iron ManChris Hemsworth - ThorMark Ruffalo - Bruce Ba...2021-05-281h 11Slushie ReviewAvengers: Age of UltronAVENGERS!!!The gang is back at it again! This time a robot comes to life and tries to destroy... life. Amazing new heroes are introduced! Some even leave the movies for a while! Tap in and Listen!I bet you didn't see that coming!?..........Cast:Robert Downey Jr - Tony Stark / Iron ManChris Hemsworth - ThorMark Ruffalo - Bruce Banner / HulkChris Evans - St...2021-05-211h 41