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Kelsey Formost
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Find Your Magic
102. Making money on social media without compromising your ethics or mental health, with influencer marketing expert Nicole Camacho
If you've ever been curious about making money as a creator/influencer, this is the non-slimey, straight up advice convo you've been looking for! The Creator Economy is ABSOLUTELY a viable source of income, but it can also be a slippery slope for a) the mental health of the creator, and b) feeling pressure to do things you're uncomfy doing in order to make more sales on social media. My friend Nicole (Niki) Camacho is one of THE most inspirational, positive, supportive, informed humans I know when it comes to the creator economy - and...
2024-04-03
48 min
Find Your Magic
101. Thriving as 'an only' in the workplace with Speak Out Revolution CMO, Archita Fritz
If you are an "only" in your workplace- the only woman, the only POC, the only LGBTQ+ person - this conversation is for you...AND!...This conversation is for ALL leaders who want to foster a safer, more creative, more productive, and more FUN workplace! I'm speaking to leadership expert and award-winning marketing pro Archita Fritz. Archita followed the - her words: "perfect immigrant" path, getting excellent grades and getting on a corporate career track very early. She went from being a corporate executive of 19 yrs to being self employed- unlearning behaviors to shift from being an employ-ee to...
2024-03-27
38 min
Find Your Magic
100. From crying in the ER to the best year of my life. It's THE ONE HUNDRETH EPISODE!
Today I want to talk to you about PIVOTS. When you hear "pivot" you likely think of two things: 1. Ross Gellar yelling in a stairwell, and 2. A big shift in someone's life. In this solo episode- the ONE HUNDRETH EPISODE of Find Your Magic! - I want to talk about the tiny pivots, the mannny one or two degree turns I made over the course of the past three years that led me here to the happiest, and most grounded I've ever been in my life. Today I'm sharing a story I haven't told publicly...
2024-03-14
28 min
Find Your Magic
99. How to regulate your nervous system and un-learn "good girl" conditioning with Dr. Megan Daley
If you're a high-achieving woman who deals with anxiety, overwhelm, and "sensitivity", chances are you've had physical manifestations of those internal experiences. Dr. Megan Daley originally came onto this podcast to talk about how to regulate our nervous systems, but - as often happens on the pod! - we ended up talking about SO much more than that... The lesson I keep learning over and over is that ALL our systems are interwoven to create the fabric of our human experience: - Our family history/the patterns and symptoms we inherit ...
2024-03-06
43 min
Find Your Magic
98. Embracing your menstrual cycle and balancing hormones with Zara Seligson
There were so many possible titles for this episode because my guest, women's health practitioner Zara Seligson, dropped so many freaking GEMS I almost don't know where to begin. If you are a person who menstruates, you've probably been sold "discreet" period products your whole life. Chances are, you've been offered hormonal birth control as a solution to a host of symptoms (which, sometimes, is the right call, but can also prove problematic for others đââïž). In this episode, we're talking about listening to our bodies, working WITH our natural hormone cycles, and how to choose habits an...
2024-02-28
41 min
Find Your Magic
96. How to elevate your job search, your career and your company with People Ops Executive Jocelyne Norris
I'm THRILLED to introduce you to one of the smartest people I know: People Ops leader and leadership expert Jocelyne Norris! She helped me personally through a very tough season of my career where I felt "crazy" and burnt out, helping me get my confidence back and get through to the other side.  Jocelyne helps people identify how they operate best and teaches them how to communicate that inside of their careers so they can have more freedom and do better work!  Long story short, Jocelyne truly puts the PEOPLE back in Pe...
2024-02-14
40 min
Find Your Magic
95. Overcoming people pleasing and imposter syndrome as an entrepreneur, with Leadership Coach Jule Kim
People pleasing is always a hot topic, but for entrepreneurs imposter syndrome tends to be universally relevant. When a business owner doesn't feel confident about themselves it affects the opportunities they go after (or don't go after), and other aspects like how much they charge. People pleasing is also very common in business owners, especially when low confidence or scarcity are also present. All of these relate to self-worth and self-love. My guest today is Jule Kim; Jule is a life coach and executive coach dedicated to helping women feel more comfortable and...
2024-02-07
53 min
Find Your Magic
94. Embracing your zone of genius & hiring out the rest with Shay Brown of Bucketlist Bombshells
This is the final Re-release episode in the "Best Of" Find Your Magic series. NEW episodes drop starting next week! Today, my guest is Shay Brown, the COO, and co-founder of the Bucketlist Bombshells. If you haven't heard of the Bucketlist Bombshells, it is a multi-million dollar educational community that equips women with confidence and knowledge to start a remote service-based online business. I know that sounds very official, but it boils down to the tools women need to level up their business knowledge and mindset to be successful in business. In this episode, we t...
2024-01-31
53 min
Find Your Magic
93. From personal passion to profitable business with Melissa Guller of Wit & Wire (Re-release)
This episode is a re-release from March 2022 as part of my "Best Of" Series - enoy it if you missed it the first time 'round and get ready for new episodes in February! If youâve ever worried about how to build an online business while still working a full time job, or wondered where to start when it comes to creating a digital course, this episode is for you! Melissa Guller is the founder of Wit & Wire, a business where she helps creators build profitable online businesses so they can scale their income and im...
2024-01-24
45 min
Find Your Magic
92. Preventing, defining, and healing BURNOUT with coach Nikole Stanfield (Re-release)
This episode was previously released in January of 2022; I'm re-releasing it as part of this month's "Best Of" series for anyone who didn't get a chance to enjoy it the first time around! I bet I'm not alone when I say I'm a little sick of the word 'burnout' right now (one could even say I was BURNT OUT hearing the word!) HOWEVER! After personally experiencing burnout in a big way this December, I wanted to talk with an expert about what burnout actually is, how we can heal from it, and how we can prevent it...
2024-01-17
44 min
Find Your Magic
91. Releasing "mom guilt" while growing a profitable business with Kate Kordsmeier (Re-release)
This episode was originally released in October of 2021 and I'm re-releasing it for the New Year because it's SO good & I don't want new listeneres to miss out! Feeling burnt out? If you're looking for more balance, this episode with my good friend Kate Kordsmeier is for you. Kate has done an INCREDIBLE job building a multi-six-figure business with blogging and passive income so she can open up time and space to be with her family. She now teaches other entrepreneurs how to do the same! There are so many roles we fill every day...
2024-01-10
45 min
Find Your Magic
90. Human Design and Expanding Comfort Zones with Megan Seamans (Re-release)
This episode was originally released in August of 2021 and I'm re-releasing it in the New Year because it's too good to miss! Feeling lost about what the next chapter of your life should be? Or maybe youâre feeling stuck in your business, your relationship, or another area of your life where youâre thinking, âI donât really know what to do next, I just know SOMETHINGâs gotta give.â This is the chat for you... In this episode (originally released August 2021) Iâm speaking with Megan Seamans, an International Life Coach, Human Design expert, speaker, author, and world traveler...
2024-01-03
34 min
Find Your Magic
88. Defying expectations as a "multi-hyphenate" with screenwriter and actress, Anna Chazelle
Today's guest is my kindred spirit, screenwriter, actor, director, producer - and TRUE multi-hyphenate! - Anna Chazelle. We're exploring how she found her way to unexpected genres, skillsets, and art forms that TRULY made her come alive. Anna is a filmmaker, actor, and screenwriter represented by WME, who specializes in horror storytelling. She got started doing theater in New York and has since transitioned into being a multi-hyphenate who specializes in science fiction and the macabre. During the pandemic, Anna leaned into what lit her creative fire (rather than continuing to do what The Industry told he...
2023-12-13
49 min
Find Your Magic
87. Social media marketing for beginners with the Marketing Mompreneurs
Disclaimer for this episode, y'all: Social media is a double-edged sword. On one hand, it can be an INCREDIBLE marketing tool (and let's face it, we all need to have SOME kind of social media presence in today's world if we're runnng a business). But social media- or rather the risk of comparison and burnout that come with it - can strain our mental health. Take care of yourselves and take any social media growth advice with a grain of salt and a heap of self-awareness re: what works for you, k? And, now, may I introduce...
2023-12-06
41 min
Find Your Magic
86. How to create a business plan, manage finances, and do the (annoying) left brain stuff with Ashley Bird Williams
You're WELCOME, Magic Makers. Today, my guest Ashley "bird" Williams is here to talk about all the left brain stuff that I hate....it also happens to be the stuff that makes or breaks a business. If you don't have a solid business plan, if you don't know your numbers (budget, expenses, gross profits, net profits, etc), if you aren't planning for tax season, they you 100% will not be able to create a profitable business, let ALONE a SUSTAINABLE one with staying power! Which is EXACTLY what we're going to talk about today: making sure you do the LEFT...
2023-11-29
41 min
Brand-Forward Leadership
74 - How Can Emotion-Driven Copywriting Boost your Sales? with Kelsey Formost : Magic Words Copywriting's Kelsey Formost
Your host, Gerry Foster, talks with the Founder of Kelsey Formost : Magic Words Copywriting, Kelsey Formost. Kelsey's expertise lies in emotion-driven copywriting. She believes that the key to effective copywriting is to tap into the emotions of the audience. After all, humans make decisions based on emotions. She noticed a gap in the industry, particularly in B2B and large corporations, where copywriting often lacked a human touch and personal storytelling.Her mission is to infuse personal, emotion-driven storytelling into copy in a way that doesn't come across as a sales tactic. She aims to connect with...
2023-11-27
38 min
Find Your Magic
85. Steal my SIMPLE gratitude exercise (my UN-edited journal entry)
Even if you live somewhere that doesn't celebrate Thanksgiving, you can still do this simple gratitude exercise:Â Naming and appreciating the smaller "everyday" things that often get overlooked when they run RIGHT or are healthy. Things like: - Your car - Your favorite piece of clothing - Your internet connection - Your dog/cat/pet - Your phone - Your memberships/courses you already own - Your kitchen appliances... Follow along - and bring a journal! - as I use the f...
2023-11-22
19 min
The Thoughtful Entrepreneur
1730 - The Power of Words in Business with Kelsey Formost
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Copywriter, Content Expert & Founder of Magic Words Copywriting, Kelsey Formost. Kelsey, with her years of experience working with a diverse range of clients, from small business owners to multi-million dollar companies in the tech and entertainment industries, emphasized the pivotal role of copywriting in connecting with customers and building a brand. Copywriting, as Kelsey describes, is a blend of art and science. It's not just about crafting compelling sentences; it's about understanding the neuroscience behind what makes a message resonate with its intended audience. Interestingly, Kelsey's b...
2023-11-16
16 min
Find Your Magic
80. Re-wiring neural pathways and tapping into the power of our subconscious with Kelsey Padigos
Do you gaslight yourself or override your feelings in order to make others comfortable? Are you keeping yourself small because you're scared of what living a bold life might ACTUALLY look like? My guest Kelsey Padigos is an expert at helping (mostly) women re-wire their neural pathways so they can stop sabotaging themselves. She uses many different modalities to get to the bottom of what your subconscious mind is telling you, and working WITH the mind to go from "lack" or "scarcity" mindset to one of joy, confidence, and abundance. Let's see where our subconscious...
2023-10-11
30 min
Find Your Magic
79. Narcissism in the workplace & being a "creative outlier" in corporate America with Nicole Christie
This conversation is split into two halves: The first half is about forging a unique path if you're a creative hearted entrepreneur trying to make it in a corporate enviornment. The second is about Narcissism, specifically, how it might show up at work. Both are AMAZING. Reminder/Disclaimer: neither Nicole nor I are licensed therapists or mental health professionals. I've listed some resources below if you're looking for professional support! Book on Narcissism & Recovery: Should I stay or should I go? https://amzn.to/3rAIhGl Healing From Narcissism w/ Licensed clinical psychologist Dr...
2023-10-07
55 min
Find Your Magic
78. MONEY: Mindset, math, and financial literacy w/self-made millionaire, Walli Miller
When financial literacy expert Walli Miller low-key dropped that she was a self-made millionaire, I immediately knew I had to get her on the pod. I loved talking to Walli because she's incredibly ETHICAL in the way she talks about financial literacy; no "shame-y" language, no "get rich quick" BS. Walli approaches money from BOTH the mindset work AND the practical math. After this conversation I felt genuinely excited to look at my finances, to ask myself some questions about how I felt about money (the exercise of "who would money be if they were...
2023-09-20
48 min
Find Your Magic
75. Multi-level Marketing Schemes (and support for getting out) with 'Hey Hun' author, Emily Lynn Paulson
Please note that while the ultimate goal is to hold MLMs accountable for harm, this is a KIND, SAFE SPACE to talk about MLMs - aka "Multi-Level Marketing" schemes. My hope is that this conversation offers clarity, hope, and encouragement to anyone who's been part of, or negatively affected by, this sneaky, insidious system. Part research, part personal story, part recovery journey...this one is a biggie, folx. Content advisory for this episode: Addiction, alcoholism, recovery, emotional abuse, and cults. My guest today is Emily Lynn Paulson. She's a mom of 5, two-time TEDx...
2023-08-30
43 min
Get Clear with Crystal Ware
Interview - Making the Most out of life, career and money with Kelsey Formost
Making the Most out of life, career and money with Kelsey Formost  Are women often taught to hide their true authentic experiences? Actress turned marketer and copywriting expert Kelsey Formost joins Crystal to dive deep into women's societal pressures and how it affects their career development and personal well-being. Kelsey notes that women are often raised to be accommodating, attractive, and wanted rather than truthful about their value. Such pressure can lead to guilt or selfishness when prioritizing personal well-being or career goals. Kelsey shares her fantastic approach to copywriting and provides practical adv...
2023-08-29
56 min
Find Your Magic
74. Growth strategies that donât require flashy marketing with Boss Project Founder, Abagail Pumphrey
NEWS: Copy Class enrollment opens MONDAY SEPT 25th! Learn all about my signature program that teaches entrepreneurs everything they need to write words that sell, without sounding sales-y at: http://www.kelseyformost.com/copyclass Now to today's episode! It takes a LOT of self awareness to build a life-first business rather than a business that takes over your life. We're talking about: - What does growth look like for you? - What's a good, sustainable PACE for that growth? - When should you invest funds into marketing a...
2023-08-23
43 min
Find Your Magic
73. PR that drives profit (vs inflating the ego) with PR Agency Owner, Nicole Rodrigues
Truth bomb: If you don't have somewhere great to send leads you attract as a result of PR, you're serving your EGO, not your business. Today's guest Nicole Rodrigues just celebrated NINE (!!) years of owning her Public Relations agency, NRPR. After over two decades in the PR world, Nicole has seen it ALL, and today, she's sharing: - What business owners need to do BEFORE they even think about PR - How to determine whether or not you're ready for press - Deciding whether to hire a PR pro versus doing o...
2023-08-16
39 min
Find Your Magic
72. How to negotiate a higher salary and raise your worth with Crystal Ware
There's a lot of talk in the ether right now about jobs, the economy, inflation, and salary shifts. I wanted to invite expert Crystal Ware on the podcast today to talk about how to raise your worth; BOTH your net worth, AND your self worth! Crystal shares actionable tips on how to approach a conversation about salary with a current or potential employer, how to negotiate a raise, and how to discern (with market research and actual data) how you should be pricing yourself/your skills. This is NOT just for anyone who works at...
2023-08-09
42 min
Find Your Magic
71. Procrastination. Ugh. Uncovering (and replacing!) negative beliefs with Zoi Saad
Today's episode is about a topic I'm extremely familiar with: PROCRASTINATION. This conversation with Zoi Saad gave me a LOT of hope! By addressing unconscious negative beliefs that lurk below the surface, she helps people approach procrastination with a curious and loving mindset. By uncovering and addressing the root of the issue, we can lessen the impact of procrastination. Sign me up! Zoi Saad is a Clinical Hypnotherapist & Rapid Transformational Therapist (RTT), cross-trained in Breathwork, Spinal Energetics & Reiki. She specializes in bringing your unconscious mind and your energy body into alignment with your vision for the future...
2023-08-02
53 min
Find Your Magic
70. Solo Episode; How to build a sales funnel + 2 YEARS of Find Your Magic!
Happy 2 year anniversary, Magic Makers! I'm truly so grateful that you're part of this incredible community...like, I actually get teary-eyed thinking about it. Love y'all more than you know. In honor of our 2 years together, I wanted to update you on both some new business and personal news! In this episode, I'm giving you an inside look into what I'm teaching inside my membership BYOB, which stands for Build Your Own Business...you can learn all about BYOB (or even better, join us!) at: http://www.kelseyformost.com/membership Listen and learn all the steps you'll need to...
2023-07-26
26 min
Find Your Magic
69. Using art to tap into your right brain with pharmacist & meditation teacher Dr. Tracey McGrath
Tracey McGrath is a Pharmacist turned Mindful Art Teacher & Meditation Coach. After struggling for years with anxiety and searching for my purpose she found herself returning to her art practice and incorporating what she'd learned about meditation and mindfulness. As Tracey says,"I love sharing my passion for mindful art and meditation practices with other women to help them find more peace and joy in their lives!" In this episode, we're talking about how to use art as meditation; the importance of having a FUN creative practice (especially for entrepreneurs!) It can help you destress, fee...
2023-07-19
34 min
Find Your Magic
68. Using breathwork to heal the nervous system with Kate Crawford
Honesty Bomb, Magic Makers: I'm a recovering co-dependent person with anxiety...Over the past few months I switched from "regular" talk therapy to a new healing modality: Somatic Therapy, which focuses on healing the nervous system. One of the tools I use regularly is breathwork, which is why I'm so excited to speak with Kate Crawford, a Certified Trauma-Informed Breathwork Practitioner (600+ hrs YACEP), and the founder and CEO of KorÄ Breathwork. From Kate: Throughout my 15-year-long career as a highly empathic Physical Therapist, I witnessed first hand the undeniable connection between my clients stuck in p...
2023-07-12
48 min
Find Your Magic
67. Breaking up with problematic clients (and how to prevent them in the first place) w/copywriter Brittany McBean
Breaking up (with problematic clients) is hard to do! In this episode, my guest â the delightful copywriter Brittany McBean â chats with me about the mental health toll needy or problematic clients can take on freelancers and service providers. We're ALSO chatting about how she uses airtight contracts and a buttoned-up client onboarding system to make sure everyone's boundaries are respected and the best possible work is delivered. Brittany McBean is a launch strategist & conversion copywriter who specializes in anti-sleazy, ethical, high-converting copy for online course creators & educators. She believes that Black lives matter now and alwa...
2023-07-05
50 min
Find Your Magic
66. How to release judgement, accept help, reject shame, and embrace the full spectrum of experience; with Creator Cee Topacio
This is probably the most tender, authentic conversation we've had on the pod to date about mental health. Content advisory; Cee and I talk about difficult topics, dark nights of the soul, depression, and more. I REALLY hope you stay but if you need to skip this one to take care of yourself, we understand. One of the most difficult things creative entrepreneurs face is JUDGEMENT; judegement we receive from others, from our social systems, from strangers on the internet...but perhaps, most difficultly, from OURSELVES. In this episode, Cee and I talk about the...
2023-06-28
40 min
Find Your Magic
65. Mom rage, the mental load, and relationship equity, with "Fair Play" Facilitator Dr. Veronica Eyo
ONE OF MY FAVORITE CONVERSATIONS TO DATE ON THIS PODCAST...You do NOT have to be a mom to get tons out of this conversation with FairPlay facilitator, Dr. Veronica Eyo... Dr. Veronica Eyo is an LCSW in Los Angeles who specializes in working with mothers, new and seasoned, in navigating the challenges of parenthood. While she has worked with clients throughout different stages of life, Dr. Veronica transitioned her practice to working with mothers â specifically mothers of color â after she became a mom and noticing a lack of representation in therapists during her personal healing journey. Dr. Eyo is a...
2023-06-21
51 min
Get Clear with Crystal Ware
From successful actress to copywriting queen, and everything in between with Kelsey Formost
Kelsey Formost - From successful actress to a copywriting queen, and everything in between   Are women often taught to hide their true authentic experiences? Actress turned marketer and copywriting expert Kelsey Formost joins Crystal to dive deep into women's societal pressures and how it affects their career development and personal well-being. Kelsey notes that women are often raised to be accommodating, attractive, and wanted rather than truthful about their value. Such pressure can lead to guilt or selfishness when prioritizing personal well-being or career goals. Kelsey shares her fantastic approach to copywriting and pro...
2023-06-20
56 min
Find Your Magic
64. How to stop judging yourself and turn your idea into reality, with Betsy O'Brien
Betsy "Bets" O'Brien cold DM'ed me months ago asking for advice on how to start her podcast. We met up for a blind friend date at a local coffee shop, and at the time, all she had was an idea... Cut to 6 months later, Bets has consistently recorded and shared her podcast The Bets Life, growing a loyal listener base and talking about everything that affects Millenial women; from fashion to polycystic ovary syndrome (we both have it!). In this conversation, we're talking about how to build a personal brand that is authentic to you...
2023-06-15
38 min
Find Your Magic
63. WTF is a 'mindset' anyway? With holisitic business coach Alecia St. Germain
I met Alecia a few years ago when we were both speaking at a summit for women in business. I immediately felt like we were friends, appreciating that she was a badass entrepreneur who also had a spiritual side. Here's the thing; I absolutely KNOW in my bones that the energy we put into the world is the energy we get back. And yet I absolutely do NOT agree with coaches who say "just change your mindset and make more money". Like...no. I've been seeing SO MUCH of this "mindset" speak around the internet that I asked Alecia...
2023-05-24
45 min
Find Your Magic
62. SEO (Search Engine Optimization) for beginners with
Git yer notebooks out, Magic Makers! We're gonna learn how to find Keywords for your niche! How to make Google list you on page 1! Using "Alt-Text" to boost SEO! This podcast episode is a full-on class on how to improve your SEO (for beginners). I'm a bit embarassed to admit that even though I'm a professional writer, I have kind of avoided diving super deep into SEO. Until I had this chat with Sadie, I felt super intimidated by the technology of it all. BUT, as Sadie explains, there are actually lots of SUPER simple changes we...
2023-05-17
47 min
Find Your Magic
61. I got 99 problems and being a b*tch ain't one! Coping Skills with 'Coping With Lindsey'
"I got 99 Problems and Being a Bitch Aint One"...the title of her book says it all!! You don't have to be a mom or mompreneur to appreciate this episode on coping skills with licensed social worker (and Copy Class grad!) Lindsey Konchar. TW: we talk about post-partum depression, anxiety, fertility, and kids. If ya need to skip this one to take care of yourself, I get it! But if you are experiencing challenges related to those things, I'm betting you actually get TONS out of knowing you're not alone. Lindsey is a licensed graduate social worker, wife, mama-of-two...
2023-05-12
32 min
Find Your Magic
60. Using digital products to generate extra income and time, with Louise Rowland
If you're en entrepreneur, chances are you feel like you could use more TIME; and not just time in your day for your business, but also time for yourself, your family, and your passions outside of work! In this episode, we're talking about how my guest Louise Rowland works 20-25 hours a week running two businesses while also being a present "mum" to two young children. Listen to discover how she managed to scale back on 1:1 client work and transition into a group business model. Louise Rowland is a marketing strategist and digital product mentor for online service providers...
2023-05-01
34 min
Find Your Magic
59. When to hire help (even on a shoestring budget)
Listen to hear 2 BIG updates & 1 exciting REVEAL! I'll be real with y'all - I debated just quietly hitting publish on some pre-recorded episodes without recording or releasing this one...but the more I thought about it, the more I realized how hugely important it is to continue to talk about ALL the 'behind the scenes' stuff - even when that stuff is hard to talk about. Here's the thing: My business - and my income - looks vastly different right now than it did when I had a huge corporate tech client in 2022, and as...
2023-04-24
21 min
Find Your Magic
58. Creating Multiple Income Streams for Service-Based Business Owners with Nicole Liloia
ANNOUNCEMENT! Before we get into todayâs episode, I just created something REALLY exciting for my overwhelmed-but-motivated entrepreneurial listeners who need PRACTICAL guidance for getting their business up, running & PROFITABLE⊠ Introducing âBYOBâ (Build Your Own Businessâ): A monthly membership where we will focus on ONE, needle-moving topic each month that will help you build a profitable, sustainable business, step by practical step.  Join the âfounding membersâ at the STUPID low price of just $47/month (yes, this wil go up VERY soon) >> http://www.kelseyformost.com/membership  Now for our guest: Nic...
2023-03-07
43 min
Find Your Magic
57. How to grow on social without burning out w/Social Media Agency Owner, Shanté Gorman
Social Media is a double-edged sword; on one hand, it can be an INCREDIBLY powerful tool for growing your business and brand. On the other hand, it can be a slippery slope to burnout and imposter syndrome. How much to share (and how often) on social is something I myself struggle with, which is why a couple years ago I started following Social Media Manager Shanté Gorman, founder of Sugarpunch Marketing Agency. Beyond her expertise in helping entrepreneurs work smarter, not harder on social, I'm incredibly inspired by Shanté's personal story of how she built her business as a...
2023-02-12
38 min
Find Your Magic
56. I hired a biz coach & learned these 5 (hard) lessons
Hiring an expert (someone who has already gotten to where you want to go) is THE fastest shortcut to success! That's why (after 3 months of healing from deep burnout) I bit the bullet and hired a (very expensive but, so far, worth it) business coach to guide me into a sustainable business in 2023. These are the 5 lessons I learned in our first strategy calls (listen for the full advice!)... 1. Hybrid programs (Course + Support + Done-For-You option) are the future. 2. Look at your numbers, often. Change course if needed. 3. Don't quit your podcast...
2023-01-23
21 min
Find Your Magic
55. The end of the "Girlboss" façade & the rise of TRUE success w/CEO Whitney Eckis
When you look at Whitney Eckis you see someone who "has it all"; a successful marketing agency with HUGE clients like Marriot Hotels, Red Bull, Soul Cycle, a top-rated podcast, and a hemp infused coffee brand so popular it just got into Urban Outfitters. What you don't see- like so many of us entrepreneurs - is her story of burnout, anxiety, and depression that got her there. Whitney joins me on Find Your Magic to talk about the REAL sh*t... She gives A+ branding advice (like, the kind she gives to multi-million $ gl...
2023-01-15
55 min
Find Your Magic
54. Welcoming myself back (even though I'm embarrassed).
Recently I was in a yoga class where the teacher kept saying the words "welcome back" every few minutes. His idea was that hearing that phrase would interrupt your thoughts and bring you back to your body. It drove me NUTS, but dang was it effective. Every time I started thinking about my to-do list while I was contorted in right angle moon dog or whatever-the-f*ck, he would say "WELCOME BACK" and instantly I was back in the present moment. I decided to take that same approach to this podcast... Even though the last...
2023-01-12
25 min
Find Your Magic
53. Business partnerships and focusing on your strengths with Shay Brown of Bucketlist Bombshells
Today, my guest is Shay Brown, the COO, and co-founder of the Bucketlist Bombshells. If you haven't heard of the Bucketlist Bombshells, it is a multi-million dollar educational community that equips women with confidence and knowledge to start a remote service-based online business. I know that sounds very official, but it boils down to the tools women need to level up their business knowledge and mindset to be successful in business. In this episode, we talk about business partnerships, communication with business partners, how to play to your unique strengths, and how we as entrepreneurs can...
2022-09-26
53 min
The Wild Womn Hotline
EP 53 | "How to Develop a Brand Voice That Is Authentic to YOU" w/Former Hollywood Actress, Kelsey Formost
Want to increase your conversion rate by up to 300%? Then this episode on how to find your authentic brand voice is for you. Today, we are joined by Kelsey Formost, who is a former Hollywood actress turned entrepreneur. Kelsey Formost is a Copywriting & Marketing Expert, Podcast Host, and Mental Health Advocate who helps entrepreneurs find their voice and write words that sell, without sounding âsales-yâ or feeling gross. In this episode, Kelsey and I dive into topics such as the ROI for developing an authentic brand voice, and how unabashedly expressing your brandâs personality will e...
2022-09-23
1h 01
Find Your Magic
52. Listening to your gut as an entrepreneur with branding consultant Tristan Thibodeau, founder of Wild Womn Haus
TW: Disordered eating & fertility Meet Tristan Thibodeau, the founder of branding agency Wild Womn Haus. She helps people clarify what aspect of their business needs the most attention and helps them build a holistic brand strategy thatâs focused on what * actually * works for them (so they can build a SUSTAINABLE business!). During this conversation, my mind and my heart were blown right open. Trigger warning: We discuss disordered eating, topics surrounding fertility and whether or not to have children, and how often women who are trying to do big things in the business world are...
2022-09-12
55 min
Find Your Magic
51. How to make money with a small following with Digital Marketing expert King Ashley Ann
I know I say how excited I am about every episode, but literally from the bottom of my soul, this is one of the most important and exciting episodes for you to listen to. My guest today is King Ashley Ann, she is a best-selling author, a social media strategist, an award-winning event designer, a consultant with more than 13 years experience, and an absolute powerhouse of a human being. Ashley offers some of the most robust marketing education programs that I have ever seen in my life. Today, we are talking about how you can sta...
2022-08-22
50 min
Find Your Magic
50. What a difference a year makesâŠâFind Your Magicâ is ONE YEAR OLD today!
One year ago I was⊠RAW from a divorce-level breakup with my partner of 3.5 years, sleeping in my childhood bedroom with zero clue what was next. GRIEVING a multitude of losses; loss of my entire support system after leaving my home of 7 years in LA, loss of my identity as an actress/entertainment professional, loss of my relationship, loss of my living situation, loss of a future Iâd imagined in detail but that was now never going to happen. Deep in THERAPY and just beginning to explore healing from CO-DEPENDENCY DESPERATE for stability, roots, and a routine that...
2022-08-01
1h 02
Find Your Magic
49. Building your brand with purposeful press with my PR agent, Lydia Bagarozza
Today I am interviewing my PR agent, Lydia Bagarozza. Lydia helps purpose-driven brands expand their audience, grow their impact, gain credibility and trust â and secure press opportunities organically. She is passionate about working with mentors, consultants, and environmentally conscious brands, and finds it her absolute mission to help them leave behind a legacy on this planet. Her diverse professional background includes working on PR campaigns for brands in the coaching, wellness, beauty, grooming, lifestyle, music, and fashion space. We start off this conversation with her background of doing PR in the music industry and ultimately getting burnt out...
2022-07-25
1h 08
Find Your Magic
48. Overcoming limiting beliefs with certified behavior change specialist Helen Denham
The path is not linear, magic makers. My guest today is Helen Denham. She is a mindset mentor, meditation teacher, and singer-songwriter. She is a certified Behavior Change Specialist, QHHT Facilitator, and Reiki II healer. Helenâs mission is to embolden her community to design the lives they truly desire through mindfulness, energetic healing, behavior change, and subconscious reprogramming. As entrepreneurs, we explore a lot of different ideas and have extremely curious minds. We want to know what is the best way to make our dreams a reality, and at any given time we can be...
2022-07-18
38 min
Find Your Magic
47. Manifesting the life you truly desire with the VIBES method with mindset + manifestation coach, Efia Sulter
Hi Magic Makers! You are in for some incredible value today. My guest is Efia Sulter and she shares her 5 step manifestation framework on how to have a life of freedom, passion, love, purpose, and all of these things that make you want to leap out of bed in the morning. She coaches ambitious people to confidently manifest their desires and stop playing small I know when you hear the word manifestation, you may just think of people telling you to journal and make a vision board which may make you want to scream off a...
2022-07-11
46 min
Badass Manifester Podcast
How To Write Copy Like A Pro Ft. Kelsey Formost | Ep. 222
On todayâs episode, Ashley is joined by such a beautiful soul, Kelsey Formost! Kelsey is an award-winning marketing educator, copywriting expert, and mental health advocate who teaches entrepreneurs how to write words that sell without sounding salesy. Kelsey has been featured in publications like Business Insider, AdAge, Refinery29, and Glamour, and she has also spoken at some of the top marketing conferences in the country like Inbound and South By Southwest.To date, Kelseyâs courses and templates have helped over nine thousand entrepreneurs learn to write their own high-converting copy, but her deeper mission is to help peop...
2022-07-04
51 min
Find Your Magic
46. How to build a brand voice: Solo Series #3
Get your notebooks out for this one, Magic Makers; today I'm giving you a copywriting lesson I usually charge for: how to build a brand voice! If you've been listening for awhile, you know I'm all about giving you quick actionable tips to make your business more enjoyable AND more profitable...And so today we're getting into what a brand voice is, why you need one, and - DRUMROLL PLEEZE - how to actually build one. By the end of this episode, you will have the tools you need to build your brand voice!  If you...
2022-06-27
13 min
Find Your Magic
45. Advocating for a better world with Meg Ten Eyck of Everyqueer
Meg Ten Eyck, CEO of LGBTQ lifestyle site âEveryqueerâ, is an award-winning Queer travel content creator. Since starting in the LGBT travel industry, Meg has visited 60+ countries, spoken at LGBTQ conferences on five continents, published her first book, and had her content read by more than ten million people. Her work involves creating content, marketing campaigns, and conducting professional development training for brands working with the LGBTQ community. Meg has been cited as a leading expert in two consecutive UNWTO Reports on LGBTQ Tourism and in the ETC's Report on LGBTQ Tourism. She is regularly a featured speak...
2022-06-20
43 min
Find Your Magic
44. Making a Living and a Having a Life as a Creative Entrepreneur with novelist Georgia Clark
Hey Magic Makers! Letâs keep Pride month going by hearing more stories from our friends in the queer community! Today I am speaking with Georgia Clark, a novelist, performer, screenwriter, and the host and founder of a popular storytelling night called Generation Women in New York City. She has an amazing queer romance novel called âIsland Timeâ coming out tomorrow, June 14, 2022. Georgia specializes in romcom, which in my personal opinion, is a very under-appreciated genre! This conversation is all about how to make a living AND a life as a creative entrepreneur, the rol...
2022-06-13
43 min
Find Your Magic
42. âI retired my husbandâ From 50K to mult. 7 figures after age 55 with Leslie Kuster
Hey Magic Makers! It's never too late. It's never too late to create success, financial freedom, and lift up those around us. Todayâs conversation is truly mind blowing. My guest today is Leslie Kuster. She is in her mid 60âs now, but at age 55 she took her clothing brand to 50K to mult. 7 figures. In the entrepreneurial world, there can be a toxic way we look at money, but this episode really shows that we should not play small. Leslie took small actions towards a bigger goal, and changed the way she thoug...
2022-05-30
44 min
Find Your Magic
41. How an adult ADHD diagnosis changed Hollywood makeup artist Julie Hassettâs life for the better
I am truly humbled and grateful that my friend Julie Hassett generously agreed to come on the podcast to talk about her recent ADHD diagnosis. Julie is a union makeup artist based out of Los Angeles, with a background in Psychology. She and I met when she was Head Makeup Artist on the set of Netflixâs âZac and Miaâ (back in my actress days!) and we became immediate friends. Beyond her work in film and Television, Julie has been certified in energy healing practices and has been a practitioner of yoga and meditation for 16 years. Sheâs also a...
2022-05-23
48 min
Find Your Magic
40. Digital wellness, phone addiction, and using social media with intention with Comedian Dan Fox
HEADS UP: this conversation will make you question the way you use social media and your phone! May is mental health awareness month, and to celebrate I wanted to take a deeper dive into everyday things we do that we can change to improve our mental health. This week is a topic that- full disclosure- Iâve been nervous to talk about! (Because if Iâm honest, I could definitely have a healthier relationship with social media)... Today I am speaking with comedian, writer, and digital wellness advocate Dan Max Fox about social media and phon...
2022-05-16
49 min
Find Your Magic
39. The power and importance of PLAY! With counselor & drama therapist Katie Lear
Today weâre talking about the importance of PLAY! My guest today is counselor, play therapist, and drama therapist Katie Lear. She helps preteens deal with anxiety, OCD, depression and grief. Inspired at the start of the pandemic to reach more children, she expanded her 1:1 client work to include an online course, an activity book, and âYoung Dragonslayersâ, an online, Dungeons and Dragons (D&D)-based social skills club she co-founded with actor Zachery Byrd. Katie and I talk about the power of storytelling for mental health, and how she uses D&D to help kids (and oursel...
2022-05-09
47 min
Find Your Magic
38. âNobody warned meâ; Post-partum mental health, and shifting identities with copywriter Amanda Nicholson
Did you know May is mental health awareness month, Magic Makers?? To celebrate, I wanted to dive deeper into a few areas of mental health that I didn't know very much about. I wanted to bring in amazing experts with first-hand experience on subjects that I know need more light shed on them, and that is how I met Amanda Nicholson! Amanda is a special Education teacher-turned-copywriter and first-time mom! Sheâs incredibly passionate about making the world a more equitable place, and yet when it came time to take her first maternity leave she found herself fa...
2022-05-02
48 min
Find Your Magic
37. Is your business ready for paid ads? Google Ads expert Cally Pedersen of The Sage Agency walks us through it
Todayâs guest is Cally Pedersen, the founder of The Sage Agency- Weâre talk all about paid ads vs organic ads. If youâre interested in learning more about incorporating paid advertising into your business, this is the episode for you. Paid advertising is kinda like having a virtual assistant working in the background 24 hours a day. This can take a ton of stress off your plate & do wonders for your mental health- thatâs why Cally wants to help women-owned businesses scale with ads. Cally provides 15 years of expert digital marketing knowledge with a focus...
2022-04-11
43 min
Find Your Magic
36. What should go on your website? How to increase clarity & profits (listen up, even if you already have a site!) Solo Series #2
Alrighty, Magic Makers- welcome to the second episode in my solo series where I get into the nitty gritty of how to build the business of your dreams. Solo Series Episode 1 (Find Your Magic ep. 30 published on 2/21/22) covered my 5 step process to naming a brand or business. Picking the right name can have a HUGE impact on your success later down the line (hello avoiding trademark infringement lawsuits!), so make sure you give that a listen. Todayâs episode takes a deep dive into how to structure your website (or how to re-structure it, even if...
2022-04-04
24 min
Find Your Magic
35. Turning Passions Into Profitable Online Businesses + Prioritizing Mental Health with Melissa Guller, founder of Wit & Wire
If youâve ever worried about how to build an online business while still working a full time job, or wondered where to start when it comes to creating a digital course, this episode is for you! Melissa Guller is the founder of Wit & Wire, a business where she helps creators build profitable online businesses so they can scale their income and impact online. And lookinâ at her resumĂ©, itâs super clear Melissa knows what sheâs talking aboutâŠMelissa was the Director of Marketing Engagement at Teachable, and she also managed Ramit Sethi's 8-figure online cour...
2022-03-28
45 min
Find Your Magic
34. Tapping into your childlike curiosity and the true meaning of confidence with therapist + confidence coach Vasavi Kumar
Hey Magic Maker! I am here today to tell you that you are NOT crazy about having conversations with yourself. In todayâs episode, I am speaking with a firecracker of a human, Vasavi Kumar. Vasavi is a therapist + Former TV Host turned Visibility and Camera Confidence Coach, Through her Real Rich membership community and 8-week Camera Confident Accelerator program, she helps thought leaders and experts feel more confident on camera and clear in their creative process. Sheâs been featured in the Wall Street Journal, FOX, VH1, and was a regular on NBCâs Kansas...
2022-03-21
1h 04
Find Your Magic
33. The âSensual Chefâ Kiele-Jael Stanton on how to nourish ourselves, body and soul
Are you ready to get a little sensual today? No, not necessarily in the bedroom- but rather sensual as in getting into all our SENSES! I absolutely loved this conversation with âSensual Chefâ Kiele-Jael Stanton on how we can better nourish ourselves, body, and soul. Kiele is a certified Health-Supportive Chef, Wellness Culinary Coach, and the founder of Kiele Jael Wellness. Her approach takes a new spin on traditional food wisdom, where she combines her love of food education, cooking, wellness, self-care, and nutrition, into one delicious experience that teaches women how to take care of the...
2022-03-14
43 min
Find Your Magic
32. Outsourcing the stuff you hate in order to increase profit and avoid burnout with Virtual Assistant Natalie Rose
Friendly reminder, Magic Maker: You should be having FUN in your business! In todayâs episode, I speak with Virtual Assistant Natalie Rose about the most common tasks entrepreneurs struggle with, and the most common things that burn business owners out. It's so valuable to hear that weâre not alone when it comes to business struggles. Because- and I hate admitting this- not everything is in our zone of genius! Hiring help is one of the fastest ways to grow and infuse the fun back into being a business owner. As...
2022-03-07
30 min
Find Your Magic
31. Finding your voice in a busy niche; How filmmaker Taylor Lewis grew his brand from 10K to 160K in just 2 years.
Iâm putting my actor hat back on for this episode to speak with film director and producer Taylor Lewis! Taylor and his 2 brothers own and operate Atomic City, a full-service production company based in Salt Lake City. His writers, editors, and producers cover everything from mini shoots, to full-blown multi-million dollar productions with clients like Amazon, Microsoft, and Prime Music just to name a few! In this conversation, Taylor shares what he wishes he and his brothers had done when they were first starting. We talk about what the âtipping pointâ was for them to go âall inâ...
2022-02-28
42 min
Find Your Magic
30. How to name your brand or business; my first âSolo Seriesâ deep dive
Welcome to my new âSolo Seriesâ where Iâm gonna give you a quick download on ONE subject, tip, or piece of advice that truly moved the needle for me in my life or business. Iâm thinking Iâll do one of these per month if you guys like them...If you DO want to see more episodes like this, leave this show a positive review! OK now letâs get into the good stuff⊠today Iâm sharing something that really is the first step of turning a business idea into a reality and that is: NAMING YOUR...
2022-02-21
20 min
Find Your Magic
29. How to invite love into your life & create healthier partnerships w/ relationship coach Bryan Reeves
At 26, Bryan Reeves was a Captain in the worldâs most powerful Air Force with money, acclaim, and plenty of women who were interested in being his partner⊠yet he was miserable, and - his words- he sucked at intimacy. After losing everything, traveling the world, building a multi-million dollar business, and losing everything again, Bryan started doing some deep internal work on why he never quite felt like âenoughâ and how his behavior and patterns were impacting his chosen romantic partners. Today, after having triumphed through multiple dark nights of the soul, Bryan helps men, wom...
2022-02-14
1h 06
Find Your Magic
28. How to make & deepen female friendships with my LITERAL BEST FRIEND, Desi Domo
Did you know that the greatest indicator of happiness is the quality of our female friendships? But how do we make friends as an adult? How can we deepen the friendships we already have? Why donât friends go to couples therapy when things start to fizzle?? Do indicators of romantic compatibility like love languages and attachment styles translate to our friendships????  Lucky for you I have my LITERAL BEST FRIEND IN THE ENTIRE WORLD, Desi Domo, on Find Your Magic to talk about all things FRIENDSHIP!  Desi and I met in ou...
2022-02-07
1h 16
Find Your Magic
27. How to create meaningful content without needing to be âperfectâ with marketing expert NoĂ© Khalfa
Raise your hand if this sounds familiar: You get an idea and go 0 - 100, immediately hitting the ground running. You visualize the final result, plan the marketing, and start building the brand⊠and then you get overwhelmed and get burnt out and let the dream die when itâs 40% of the way there. (Spoiler alert: Iâm raising my hand! There is a feeling of safety when we have an âepicâ plan, and playing it safe feels unfulfilling, but that is when burnout happens. This episode has been a long time coming- Iâm so honored to welcome one...
2022-01-31
1h 01
Find Your Magic
26. Take your lunch, kiddo. Defining, preventing, & healing burnout with business coach, Nikole Stanfield
I bet I'm not alone when I say I'm a little sick of the word 'burnout' right now (one could even say I was BURNT OUT hearing the word!) HOWEVER! After personally experiencing burnout in a big way this December, I wanted to talk with an expert about what burnout actually is, how we can heal from it, and how we can prevent it in the first place. This led me to today's guest, Nikole Stanfield, owner of âMy Intuition Coach.â She specializes in helping entrepreneurs, freelancers, and anyone in business for themselves, identify, prevent, or tr...
2022-01-24
44 min
Find Your Magic
25. How to make money from your art, stay inspired, and not burn out w/Concert Pianist Emile Pandolfi
If I never hear the term âStarving Artistâ again, I will be a very happy person! In this episode, I speak with concert pianist Emile Pandolfi about how he's built a lucrative lifelong career as a musician. If you are stuck in a creative rut, or are worried about making enough from your creative endeavors, this is the episode for you. As a creative, it can be so easy to critique ourselves so much that we end up taking the joy out of what we once loved! We talk about how creative people can fi...
2022-01-17
49 min
Find Your Magic
24. Your personality is the key to standing out; copywriting for healthcare (& other "buttoned up professionals") with fellow copywriter Brittany Herzberg
NERD ALERT: Today I'm speaking with a fellow copywriter, Brittany Herzberg! In this episode, we share a lot of information about not hiding your personality behind boring ass copy... if you want to write your own copy, or are looking to hire a copywriter- this one's for you. w A copywriter will help you optimize your words out there that represent your business. Great copy makes it easier for people to land on your website, book a consultation, buy a product, buy a service. The key to writing awesome copy is that it helps your i...
2022-01-10
51 min
Find Your Magic
23. Thinking of starting a podcast? How (& why) to start a podcast w/ my producer Hayleigh Hayhurst
Happy new year magic makers!! Can you believe it is 2022? This year, I challenge you all to share your voice more than ever before. Todayâs topic is about Podcasting, but more than just that⊠Itâs about the confidence to stop silencing yourself and sharing your voice with the world. When you google âHow To Start A Podcastâ can be so overwhelming. The first thing that you should do when you think about starting a podcast is sitting down and talking (out loud!) about what you want your message, topics, and goals to be. Then f...
2022-01-03
1h 02
Find Your Magic
22. Take Time To Relax + Reset, Magic Makers! Kelseyâs Holiday Episode
Happy Holiday's Magic Makers! There are so many crazy and fun things about this holiday season. I am an introvert who loves people, but do not loveee large gatherings! My life has changed a lot this year, and I find myself often anxious about the unknown. I moved from Seattle to San Diego after a breakup, and now moved to Santa Barbara, where I knew absolutely no one! In a new city, I wanted to meet new like-minded people and headed to Instagram to look for local meetups I found an...
2021-12-20
22 min
Find Your Magic
21. Experiencing grief or want to support a friend who is? Sadie Banks, the creator of Good Greif Journals is here to help
Whether you yourself are experiencing grief, or you're looking for ways to support someone who is-Â I am SO deeply grateful you're here. Before I get into the episode, here's the blog post I said I'd write that sums up the 10 ways you can support someone who's experiencing grief (or send this blog post if YOU're the one grieving and someone says, "let me know if there's anything I can do"): https://kelseyformost.com/blog/10-ways-to-support-a-grieving-friend/ Now for today's episode! My guest today is Sadie Banks, the owner, and creator of Good Greif J...
2021-12-13
1h 03
Find Your Magic
20. How to make your website work for you in the background with SEO; Avoiding burnout with web designer (& new mom!) Rebekah Read
Did you know you already have a kickass assistant who's ready & willing to work for you, attract and qualify leads, and get paying customers for you 24/7? Meet: your website. (This episode is definitely for you if you're feeling burnt out and could use some help taking the pressure off) My guest today is small business web designer (and new momma!) Rebekah Read. Bekah finds joy in the process of discovering the person behind the brand and making them feel known. Her goal and deepest desire is to be her client's biggest cheerleader in their craft and provide t...
2021-12-06
44 min
Find Your Magic
18. How food affects mood & productivity; having our healthy cookies & eating them too, with nutritionist and Weeknight Bite founder, Lindsay Surowitz
Iâm feeling all warm and fuzzy today because jeez November is the best; I mean, it kicks off with Halloween (my favorite holiday), then goes right into my birthday (have you listened to my â11:11â birthday episode yet?) but then the holiday season kicks off! And with it, the official green light to slow down at work and start making (and eating!) all of the yummy holiday treats. Since itâs Thanksgiving this week, I thought Iâd bring on the person best qualified to talk to us about how food can deeply affect us; from our mood to ou...
2021-11-22
47 min
Filmmakers In Advertising
#014 How to Write Copy That Sells with Kelsey Formost
Your copy - the words you use to communicate with your ideal customers - is what makes people decide if they like you and trust you enough to buy from you.Todayâs guest, Kelsey Formost, specializes in teaching NON-writers (like us) how to write copy that quickly connects to our ideal customers, and converts them into paying clients (and maybe even fans).This is a high-value episode. There are literal steps that Kelsey shares that you can apply to your own business and website copy.Â
2021-11-16
37 min
Find Your Magic
17. The link between stress & chronic health issues; Instagram and PR Expert Ana Thorsdottir on slowing down to increase productivity
Ever felt guilt (or even shame) about self care? "Hustle culture" has us believing that if we're not busy, we're not worthy. Today's conversation is with marketing expert Ana Thorsdottir about work-life balance. As someone who works in creator marketing for Instagram, Ana is no stranger to high stakes work environments! Ana started off her career in PR working with A-list celebrities at an agency, then started working as the head of Influencer marketing at MediaCom with some of the biggest brands out there. Now, she's working for Instagram on the EMEA Creator marketing t...
2021-11-15
46 min
Find Your Magic
16. Kelsey's â11:11â Birthday Episode; 11 lessons from my craziest year yet, and 11 wins to celebrate
And now for something completely different...How often do you REALLY stop and take stock of what you've accomplished in the last weeks, months, or year? Do you often find yourself fixated on what you DON'T have or what hasn't happened for you yet? Does it feel "silly" or strange to start naming the things you're proud of? I've decided to use this week's "Find Your Magic" episode to put my money where my mouth is and do just that: name things I'm proud of. I won't lie, it felt strange at first to sit down and t...
2021-11-08
46 min
Find Your Magic
15. How to have confidence (& look great!) on camera with personal branding photographer, Meg Marie McMillian
Hey Magic Makers! The (not-so-well-kept) secret is out! Confidence is the key ingredient to getting everything you want in life. Today is all about confidence on camera! My guest, Meg Marie McMillan is a very successful branding photographer who specializes in coaching her clients on confidence. She wants her clients to build a business and a life that they are wildly obsessed with. This episode is for you if you know you need new branding photos, are revamping your personal brand, and donât know where to start. If yo...
2021-11-01
29 min
Find Your Magic
14. Gary V's personal branding & growth expert Brittany Krystle shares secrets to making money by being who you are
Hey Magic Makers! Are you ready to start thinking differently about your personal brand and how you show up in the world? Do you want to make sure your brand is profitable? Boy oh boy, I have an amazing guest today, Brittany Krystle. Brittany is a Personal branding & growth expert with almost a decade of experience in personal brand development and content strategy. She has worked with some insane heavy heavy hitters in the online space to grow their businesses through personal brandingâGary Vaynerchuk, Marie Forleo, & Tom Bilyeu to name a fe...
2021-10-25
51 min
Find Your Magic
13. DATING with intention & confidence; Youâre not âneedyâ, you just have needs! W/ therapist & dating coach Kelsey Wonderlin
Welp, Magic Makers- this is for SURE the most vulnerable Iâve felt pressing ârecordâ on a podcast conversation, but also probably the most fun! It doesnât matter if youâre in a relationship, single and not really looking, or if youâre dating and ready to call in that ideal partner - there is something valuable in this conversation for you! Â Now I know this is the least âbusiness-yâ pod episode so far, but this conversation deals a ton with understanding how to communicate in such a way that we attract the best, most aligned peop...
2021-10-18
57 min
Find Your Magic
12. The toxic myth of "work-life balance"; How to use passive income to create a sustainable, soul-nourishing business with CEO Kate Kordsmeier
Feeling burnt out? If you're looking for more balance, this episode with my good friend Kate Kordsmeier is for you. Kate has done an INCREDIBLE job building a multi-six-figure business with blogging and passive income so she can open up time and space to be with her family. She now teaches other entrepreneurs how to do the same! There are so many roles we fill every day; mother, daughter, employee, business owner, team leader, but all those roles can leave us feeling depleted if we don't balance it out with self-care. Kate walks the walk, she is u...
2021-10-11
45 min
Find Your Magic
11. Trust your instincts & embrace your weird! Halloween, magic, authenticity, and connection with illustrator Matt Woods
Cue the music, Magic Makers because đ¶ It's the most wonderful time of the year đ¶! It's HALLOWEEN SEASON - aka my absolute favorite holiday, and consequently, time of year.  First of all, I love autumn in general because things start to slow the eff down after all the hubub of summer. The weather cools and we start to spend more time inside with family, friends, loved ones, and with ourselves. And of course, autumn also contains my favorite holiday; Halloween! I actually spent some time unpacking WHY I gravitate towards Halloween so much (and have since childhood...
2021-10-04
51 min
Find Your Magic
10. How to leave your day job without taking a pay cut with CEO Shannon Mattern
If you arenât sure if youâre ready to make your side hustle your full-time job, this episode is for you! Educator, founder, CEO, and podcaster Shannon Mattern and I talk about the journey, the mindset, and the path you need to take to confidently transition from side hustler to self-employed, WITHOUT taking a pay cut. Shannonâs story might sound (a little too) familiar: one day she found herself sitting in her beige office under fluorescent lights when she realized she wasn't fulfilling her lifeâs purpose. So even though it took a lot of brave...
2021-09-27
43 min
Find Your Magic
9. Basically a free therapy session with psychologist Dr. Sheena Sikorski (YOU get a therapist! YOU get a therapist! EVERYBODY GETS A THERAPIST!)
Magic Makers. I. AM. SO. EXCITED to have this conversation today because itâs about one of the biggest game changers in my own life and business: THERAPY! I looooove talking about therapy now, (shoutout to my therapist Melanie!), but it wasnât always that way. I felt nervous I was gonna get judged or that it meant something was âwrongâ with me- but that couldnât be further from the truth. For me, the biggest surprise about going to therapy was seeing how much that hour a week helped me explode and scale my business...
2021-09-20
38 min
Find Your Magic
8. What, like it's hard? How to start, build & protect your business legally with lawyer Nicole Swartz
This episode is basically the 'Find Your Magic' version of "Legally Blonde"; it involves feminism, believing in yourself after failure, glitter pens, understanding your personal brand, and setting yourself up for success in the workforce. Plus the musical improv "gives it a little something extra, don't you think?" Come for the laughs, stay for the legal advice! If you're anything like me, you hear the word "legal" and your eyes glaze over. It can be scary and intimidating to get set up with everything you need to legally start and run a business (not just a hobby).
2021-09-13
43 min
Find Your Magic
6. Do you deserve a million dollars? If your palms just got sweaty, Business Energetics coach Emily Thomas has some advice.
Calling all skeptics! If youâre unsure about how energy and mindset affects your bottom line, you NEED to listen to this episode with successful CEO Emily Thomas. Emily is a multi-passionate entrepreneur; sheâs a coach who takes business owners to 7 and 8 figures, the founder of the Live Your Light School, a course to build self-trust in business, and CEO of Sundari Swim, an eco-conscious, body-positive swimwear brand. Emily teaches a no-fluff approach to mindset, business energetics & entrepreneurship. Her courses offer tools to facilitate self-coaching with her BREATHE Mind Management method. The reason I love...
2021-08-30
51 min
Find Your Magic
5. Itâs not just about what you want, itâs about what youâre no longer willing to put up with; Quitting corporate with Founder Jacinta Gandy
Jacinta Gandy âhad it allâ... the corner office, the 6-figure salary, the agency title, the fancy corporate expense account - and yet, she wasnât happy. Not even close. Today weâre talking about the vulnerability and bravery it takes to leave a stable 9-5 to follow your own dreams and start your own business.  Today, Jacinta owns her own successful company, Social Circle; a full-service design studio that specialises in bold and beautiful branding consultations and web design based in Brooklyn, NY. Now she helps other women entrepreneurs build a profitable brand and web design/pre...
2021-08-23
25 min
Find Your Magic
4. You're not too old or too late; How to stay sane while you build a social media presence with Instagram coach Mandy Emerson
Feel intimidated and overwhelmed by Instagram but know it can help your business grow? Have a love-hate relationship with social media because of how it affects your mental health? Youâre not alone! In this episode of Find Your Magic Iâm speaking with Mandy Emerson, a professional instagram coach who helps entrepreneurs grow their businesses using social media. But what I love about Mandy is that she focuses on helping women build their business using Instagram while also minimizing overwhelm and emphasizing authenticity. Before we dig into Mandyâs tips for staying sane while buildi...
2021-08-16
47 min
Find Your Magic
3. No such thing as âovernight successâ with Eddie Liu, star of the CWâs âKung Fuâ and Netflixâs âNever Have I Everâ
Magic Makers, meet my friend Eddie. Eddie is very fancy and famous these days (Iâm not kidding, heâs kind of the star of TWO freaking hit TV shows right now). Even though heâs had an incredible year and seems to have rocketed to stardom âout of nowhereâ, this conversation is a reminder that thereâs truly no such thing as overnight success. Itâs been an absolute honor to watch Eddieâs career blossom as his friend, knowing what a wonderful heart he has. In this episode, youâll hear how Eddie and I met âin the trench...
2021-08-09
59 min
Find Your Magic
2. Feeling lost? Hereâs how to gently break out of your comfort zone & find purpose with life coach & human design expert Megan Seamans.
Feeling lost about what the next chapter of your life should be? Or maybe youâre feeling stuck in your business, your relationship, or another area of your life where youâre thinking, âI donât really know what to do next, I just know SOMETHINGâs gotta give.â This is the chat for you... In this episode Iâm speaking with Megan Seamans, an International Life Coach, Human Design expert, speaker, author, and world traveler. For the past 5 years, Megan has supported women to tap into their magic & confidently get in the driverâs seat of their own life.
2021-08-02
34 min
Find Your Magic
1. How it started + where to start! From crying on the bathroom floor to laughing my way to the bank: Finding your voice + 3 actionable copywriting tips
Hey Magic Makers! Iâm cominâ to you from my childhood bedroom to tell you the story of why I decided to leave behind my successful career as a Hollywood actress to found my own company that helps entrepreneurs find their authentic voice and build their dream businesses. It all started on New Yearâs Eve 2017...I was recently single, just laid off, and about to move into my first âbig girlâ apartment (read: I was completely financially responsible for all my bills for the first time in my life). So I did what any s...
2021-08-02
32 min
Find Your Magic
Introduction: I didnât expect to share this, but itâs important...Welcome to âFind Your Magicâ
OK, Magic Makers...This is not the introduction I was expecting to record, but itâs the one that tumbled out once I started talking about why I wanted to make a podcast about the intersection between mental health and entrepreneurship. This introductory episode is raw, honest, and totally unscripted. In it, youâll hear a little bit about who I am and what I do (a copywriting expert and mental health advocate who helps entrepreneurs develop an authentic brand voice, connect with their dream clients & make more sales), but then the episode takes a turn⊠...
2021-07-29
11 min
Live Your Light
How to Write Words That SELL with Copywriting Expert Kelsey Formost
This Week on the Live Your Light Show:Â Today on the Live Your Light Show we have Kelsey Formost. Kelsey Formost is a copywriting expert, speaker, and educator who helps entrepreneurs learn to write words that sell. She's been featured in fancy publications like Business Insider, Glamour, Refinery29, Boss Babe & more. Kelsey's easy-to-understand copywriting courses & templates have helped take struggling businesses to six figures and beyond, but that's not really what's important to her. Kelsey's mission is to de-mystify the process of communicating with an online audience, helping entrepreneurs feel empowered and inspired every time t...
2020-11-17
33 min