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Showing episodes and shows of
Kerry W. Kirby
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Multifamily Tech Gurus
Centralization to Outsourcing: The Next Frontier for Multifamily Operations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the rapidly evolving multifamily landscape, where operators are under more pressure than ever to streamline operations, reduce costs, and deliver seamless renter experiences through forward-thinking that are redefining team structures. In this episode, Kerry and Jimmy unpack one of the industry’s most transformative shifts: moving from centralized operations to strategic outsourcing. Multifamily operators are evolving beyond the traditional centralized model and emerging into a new era that is redefining how communities are managed and scaled. They exp...
2025-07-24
31 min
Multifamily Tech Gurus
The Fractured System of Lead Source Tracking in Multifamily Housing
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into a critical industry dilemma: while data drives every decision, multifamily operators continue to grapple with fragmented and unreliable lead source tracking. Despite sophisticated marketing strategies and advanced leasing technologies, accurately pinpointing where leads originate remains a persistent challenge. In this episode, Kerry and Jimmy uncover why these gaps persist despite the rise of sophisticated tools and integrations. They’ll discuss how disconnected systems, outdated attribution methods, and inconsistent data inputs undermine the ability to measure marketing ROI. Mor...
2025-07-17
27 min
Multifamily Tech Gurus
The Invisible Workforce: How AI Is Quietly Powering Multifamily Operations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they pull back the curtain on a silent revolution transforming the apartment industry: the rise of AI as the invisible workforce. While residents see smooth leasing experiences, instant responses, and dynamic online content, artificial intelligence is quietly doing the heavy lifting behind the scenes. In this eye-opening episode, Kerry and Jimmy discuss automating tasks, streamlining workflows, and powering decision-making at scale with intelligent marketing platforms, self-generating social media content, and automated lease creation. They explore how AI is no longer...
2025-07-10
26 min
Multifamily Tech Gurus
The Social Renter: Leveraging Social Media to Attract, Engage, and Convert
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the digital battleground where renters live, scroll, and decide what communities they want to explore. In a world where attention is currency, and first impressions happen in milliseconds, they unpack how social media has become one of the most powerful tools in the leasing arsenal. In this episode, Kerry and Jimmy discuss the evolution of social media into powerful leasing tools and how today’s most successful operators are leveraging content, technology, and data to meet prospects exa...
2025-07-03
31 min
Multifamily Tech Gurus
Behind the Booth: A Vendor’s Recap of Apartmentalize in Las Vegas
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they take you behind the booth for an unfiltered, vendor-focused recap of the Apartmentalize 2025 Conference in Las Vegas. From the trade show floor to unexpected traffic trends and honest booth-to-booth conversations, get the real takeaways from the frontlines of multifamily’s biggest stage. In this episode, Kerry and Jimmy take you deep into the bright lights and high energy of Las Vegas, offering a candid, behind-the-scenes look at what vendors truly saw, heard, and experienced on the Apartmentalize trade show flo...
2025-06-26
23 min
Multifamily Tech Gurus
The Zero-Touch Future: The Convergence of AI and Automation in Multifamily
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the fast-emerging world of zero-touch experiences in rental housing and how cutting-edge technology is eliminating friction across the renter journey, from the generation of marketing content across multiple channels to guide the initial search to signed lease execution and beyond. In this episode, Kerry and Jimmy unpack how the convergence of AI and automation in the multifamily industry is creating a transformation. Manual tasks are replaced with intelligent systems, and leasing becomes a seamless, self-service experience. They dive...
2025-06-19
25 min
Multifamily Tech Gurus
More Than Code: The Critical Role of Processes and Procedures in PropTech
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the often overlooked, but essential foundation of every successful PropTech platform must maintain — processes, policies, and procedures that keep products stable, scalable, and secure. In this episode, Kerry and Jimmy pull back the curtain on a side of PropTech that rarely gets the spotlight—processes and procedures. While flashy features and breakthrough code often dominate the conversation, the real backbone of any successful PropTech company lies in its operational foundation. They explore how strong internal systems can make or br...
2025-06-12
23 min
Multifamily Tech Gurus
Reaching Renters Reimagined: AI, Automation, and The Next Era of Marketing
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the shift from traditional campaigns to smart, self-optimizing systems that work across platforms, at scale, and in real time. From leveraging data to personalizing marketing messages to automating reach through social and search platforms, they dive into the tools and strategies shaping the next era of marketing. In this episode, Kerry and Jimmy unpack how AI and automation are transforming the multifamily marketing landscape - from real-time, dynamic content creation that adapts to market shifts, to predictive targeting t...
2025-06-05
28 min
Multifamily Tech Gurus
Resistance to Change: The Real Early Adopters of Proptech Innovation in Multifamily
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they uncover the true early adopters and real champions of change —those operators, leaders, and tech-forward thinkers who bet on new platforms before the buzz, push past internal friction, and embrace risk in pursuit of efficiency and competitive edge. In this episode, Kerry and Jimmy explore one of the most overlooked dynamics in multifamily technology adoption: the resistance to change. While much of the industry talks about innovation, few are willing to take the first leap. So, who really paves the...
2025-05-29
29 min
Multifamily Tech Gurus
Beyond the Booth: The High Price of Having a Trade Show Presence
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore shifting trends that are redefining how industry players approach trade shows, from shrinking booth footprints to the rise of hybrid experiences. Hear behind-the-scenes stories that reveal the real effort (and expense) it takes to stand out in a sea of exhibitors. In this eye-opening episode, Kerry and Jimmy examine the true cost of exhibiting at industry trade shows. From the towering booth fees and travel expenses to the hidden toll on time, teams, and ROI, they break down w...
2025-05-22
28 min
Multifamily Tech Gurus
Stuck in The Stack: Why Integration Lockdown is Paralyzing PropTech Progress
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they break down how walled-off ecosystems and selective data-sharing are creating costly inefficiencies and making it nearly impossible for property management teams to build a unified tech stack. From missed automation opportunities to poor user experiences, we explore the real-world consequences of a fractured digital infrastructure — and who ultimately pays the price. In this eye-opening episode, Kerry and Jimmy dive headfirst into one of the most pressing yet often overlooked threats to innovation in the multifamily industry, known as integration loc...
2025-05-15
25 min
Multifamily Tech Gurus
Unbalanced Power: Property Management, Provider Payments, and Fatal Fallout
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they unravel the tangled web of power dynamics between property management firms and the providers they rely on to keep operations running smoothly. From delayed payments and one-sided contract terms to the silent pressure vendors face to absorb costs or risk losing business, we expose the often-overlooked imbalances that threaten the stability of these crucial partnerships. In this episode, Kerry and Jimmy share firsthand accounts of strained relationships, explore the legal and ethical gray areas, and examine the unintended, and s...
2025-05-08
25 min
Multifamily Tech Gurus
How AI and Identity Verification are Changing the Game in Vetting Renters
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how advanced technologies like artificial intelligence and digital identity verification revolutionize how multifamily housing operators screen prospective renters. Traditional vetting methods, often slow, manual, and prone to fraud, are being replaced by faster, smarter, and more secure solutions that improve accuracy and enhance the overall leasing experience. In this episode, Kerry and Jimmy break down the latest innovations transforming the renter screening process — from AI-driven fraud detection that flags suspicious patterns in real time, to advanced document authentication to...
2025-05-01
21 min
Multifamily Tech Gurus
Beyond the Rent Check: How Ancillary Revenue is Changing Multifamily Profitability
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the evolving world of ancillary revenue and its growing impact on the bottom line of multifamily housing operations. In a landscape where traditional rental income is increasingly squeezed by market fluctuations, rising operating costs, and economic uncertainty, savvy operators are forced to think outside the box. In this episode, Kerry and Jimmy explore various ancillary revenue streams reshaping the multifamily landscape, from amenity-based subscriptions and premium resident services to monetized smart technology and strategic revenue-sharing partnerships. They b...
2025-04-24
19 min
Multifamily Tech Gurus
Search to Sofa - Mapping The Modern Renter's Digital Journey
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how the modern renter’s journey has been completely transformed in today’s digital-first world. With a wealth of online resources, AI-driven tools, and self-service technologies at their fingertips, renters now have more power than ever to search, evaluate, and validate their housing choices before even stepping foot on a property. In this episode, Kerry and Jimmy break down the multifaceted digital landscape that guides renters from discovery to decision-making. They examine how search engines, listing platforms, social media...
2025-04-17
27 min
Multifamily Tech Gurus
The Future of Multifamily Websites: The Digital Experience Redefined
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how rising renter expectations drive a fundamental transformation in multifamily websites. No longer just digital brochures, today’s apartment websites must function as dynamic, full-service engagement platforms—capable of delivering a seamless, intuitive, and highly personalized experience at every touchpoint. In this episode, Kerry and Jimmy explore the key technologies reshaping the digital landscape, from AI-driven chatbots and automated leasing assistants to hyper-personalized content and interactive virtual tours. They discuss how modern renters demand instant access to pricing, avail...
2025-04-10
23 min
Multifamily Tech Gurus
Clarity Over Confusion: The Importance of Apartment Unit-Level Transparency
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how today’s renters seek more than just a list of amenities and a virtual tour; they expect full transparency at every stage of their housing journey. From pricing and fees to unit-specific details, renters want to know precisely what they’re getting before they visit your property. In this episode, Kerry and Jimmy unpack how renter expectations have shifted and why vague listings, hidden costs, and lack of upfront information no longer cut it. They dive into the g...
2025-04-03
23 min
Multifamily Tech Gurus
End of an Era: Why Old-School Sales No Longer Work in Multifamily
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss why the traditional sales playbook no longer works and what vendors must do to succeed in the modern multifamily landscape, as the days when aggressive sales pitches, cold calls, and generic product demos are long gone. In this episode, Kerry and Jimmy unpack how multifamily operators now demand proof of concept, seamless integrations, and consultative selling approaches as their evaluation and adoption of technology have dramatically changed. The duo dives into how property managers are more data-driven, skeptical...
2025-03-27
24 min
Multifamily Tech Gurus
The Rapid Growth of PropTech is Building a Chaotic Land of Confusion
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how PropTech-related companies' rapid growth creates a complex, fragmented landscape that often leaves operators, investors, and even residents feeling overwhelmed. With so many vendors promising efficiency, intelligence, and cost savings, industry professionals are looking to cut through the noise and identify what truly delivers. In this episode, Kerry and Jimmy dive deep into the chaos of the PropTech boom, discussing how the industry has reached a point where too many options, overlapping functionalities, and unverified claims are creating m...
2025-03-20
27 min
Multifamily Tech Gurus
Can Minimum Viable PropTech Products Really Work in The Multifamily Space
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how Minimum Viable Products (MVP) play a role in creating PropTech solutions, and the willingness of multifamily housing operators to deploy a streamlined version of a solution designed to test market demand and refine functionality. In this episode, Kerry and Jimmy unpack whether MVPs are a viable strategy in multifamily, or if a more fully baked solution is the only way to win over operators in this complex and crowded space. They explore the unique challenges that PropTech co...
2025-03-13
22 min
Multifamily Tech Gurus
Funding the Future: How PropTech Startups are Shifting Toward Seed-Strapping
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how PropTech startups are foregoing traditional venture capital funding and turning to a new approach known as seed-strapping. This approach leverages strategic partnerships, customer-driven revenue models, and alternative sources to build and scale new products. In this episode, Kerry and Jimmy examine what this shift means for the future of PropTech innovation and how blending the elements of bootstrapping with selective early-stage funding can create better products by removing the pressure of time-ticking returns venture capitalists are known...
2025-03-06
23 min
Multifamily Tech Gurus
Shaping Perception: The Balance Between Brand Image and Messaging
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the delicate balance between branding and messaging, uncovering how each element shapes audience perception, fosters meaningful engagement, and goes beyond mere visibility to create a lasting emotional connection, build trust, and drive real influence in the marketplace. In this episode, Kerry and Jimmy examine the interplay between brand image and messaging and how shifting consumer expectations and digital transformation are reshaping the way we communicate our messages and not focus solely on branding. The duo discusses the role o...
2025-02-27
27 min
Multifamily Tech Gurus
The Future of CRMs: Will Automation and AI Make Them Obsolete?
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss the shifting landscape of traditional Customer Relationship Management (CRM) systems in the era of automation, artificial intelligence, and predictive technologies - and how the once-essential CRM tools are quickly becoming outdated through autonomous platforms. In this episode, Kerry and Jimmy explore how automation and AI are revolutionizing customer engagement, from predictive analytics and conversational AI to autonomous workflows that eliminate the need to answer inquiries manually. They debate whether CRMs can evolve fast enough to integrate these capabilities o...
2025-02-20
24 min
Multifamily Tech Gurus
Pets, Policies, and Politics: Navigating Pet-Friendly Practices in Multifamily Housing
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how apartment communities face growing pressure to implement pet-friendly policies that balance renters' needs and local and state regulations that align with accessibility, disabilities, and fair housing requirements. In this episode, Kerry and Jimmy examine the challenges of managing pet policies, including breed restrictions, the distinction between service animals and emotional support animals (ESAs), and the legal obligations surrounding them. They also discuss the importance of recognizing the differences in these classifications, how to handle accommodation requests, and...
2025-02-13
26 min
Multifamily Tech Gurus
Making a Difference: Changing Healthcare Access with Launch of Ride With Kenny
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they unveil a groundbreaking initiative through the philanthropic contributions of the Kerry & Melinda Kirby Foundation, which is providing kidney patients throughout Louisiana with transportation to and from their lifesaving dialysis treatments. In this episode, Kerry and Jimmy discuss this initiative, the vital role of access in healthcare, and the driving force behind the Kerry & Melinda Kirby Foundation providing funding for this project. The duo dive deep into how this first-of-its-kind program enables social workers statewide to schedule non-emergency medical transportation...
2025-02-06
32 min
Multifamily Tech Gurus
The Challenge of Selling Proptech Products in The Multifamily Housing Industry
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the nuances of selling technology to property management companies, ownership groups, and real estate investors who are exploring the need for clear value propositions, proof of ROI, and the ability to align products with operations for achieving efficiency and scalability. In this episode, Kerry and Jimmy examine insights they have learned from industry leaders. These insights uncover the critical roadblocks facing Proptech vendors, such as overcoming resistance to change and integrating solutions into legacy systems. T...
2025-01-30
22 min
MultifamilyBiz + PowerHour Webcast Series
Tech Trends for 2025: Revolutionizing Operations to Elevate Renter Experiences
Overview Join award-winning podcasters, multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, and property management expert Ernest F. Oriente of PowerHour®, for a another exciting segment of the MultifamilyBiz + PowerHour Webcast Series. This fast-paced 60-minute Webcast explores the cutting-edge technologies poised to transform multifamily housing operations and elevate the renter experience, through a convergence of AI, automation, and self-service technologies. Kerry and Ernest provide a forward-looking perspective on how these tools can streamline operations, enhance decision-making, and deliver a seamless, modernized experience for renters. Discussion Highlights How has artificial intelligence advanced over the l...
2025-01-23
1h 01
Multifamily Tech Gurus
Social Media Mastery: Boosting Apartment Marketing and Building Brand Reputation
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they delve into the transformative power of social media in apartment marketing. In today’s digital-first world, staying active on social platforms isn’t just an option—it’s essential for creating visibility, attracting renters, and strengthening brand reputation. In this episode, Kerry and Jimmy explore how multifamily operators can leverage social media to market their communities effectively. From crafting compelling posts highlighting property features to engaging with prospects and residents in real time, they outline actionable strategies for building trust, bo...
2025-01-23
19 min
Multifamily Tech Gurus
Beyond The Overlay: Achieving True Website Accessibility in Multifamily Housing
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the hot-button topic recently highlighted in a MultifamilyBiz.com article: the multifamily housing industry’s growing reliance on ADA accessibility overlays and the potential risks they pose. This episode unpacks why these quick-fix solutions are becoming increasing litigation targets — and why they often fall short of delivering true accessibility. In this episode, Kerry and Jimmy provide an in-depth analysis of the article’s key points, discussing how accessibility overlays frequently fail to meet the Web Content Accessibility Guideli...
2025-01-16
24 min
Multifamily Tech Gurus
Training Property Management Teams on New Technology Implementations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the critical role of training teams on new technology implementations in multifamily housing operations. This podcast focuses on how proper training becomes a cornerstone of successful adoption for onsite teams to embrace cutting-edge tools that streamline workflows, improve resident experiences, and boost efficiency. In this episode, Kerry and Jimmy highlight the challenges multifamily operators face when rolling out new platforms, including resistance to change, varying levels of tech proficiency, and balancing training with day-to-day operations. The duo shares i...
2025-01-09
20 min
Multifamily Tech Gurus
Multifamily Housing Proptech Predictions for The New Year
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they lay out their bold predictions for the future of proptech in multifamily housing for the new year. This podcast analyzes the accelerating convergence of self-service technologies, artificial intelligence, and automation, highlighting how these innovations reshape property management, renter onboarding, and resident experiences. In this episode, Kerry and Jimmy explore emerging trends poised to define the next wave of growth and efficiency in the multifamily industry. They examine how AI transforms decision-making processes, improves predictive analytics, and optimizes operations. They a...
2025-01-02
26 min
Multifamily Tech Gurus
The Differences of Enterprise Level Software and Software as a Service
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the critical distinctions between Enterprise-Level Software and Software as a Service (SaaS) and what these differences mean for businesses in today’s tech-driven landscape. The podcast breaks down the core functionalities, deployment models, scalability, and cost structures of each, highlighting how they cater to varying organizational needs. In this insightful episode, Kerry and Jimmy unpack the advantages and challenges of each approach, discussing factors like customization, maintenance responsibilities, and adaptability to industry-specific demands. With insights from real-world applications in...
2024-12-26
29 min
Multifamily Tech Gurus
Insights and Takeaways from The Multifamily Innovation & AI Summit
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the most impactful moments from the recently concluded Multifamily Innovation & AI Summit in Phoenix, Arizona. This industry-leading event brought together thought leaders, innovators, and executives to explore the cutting-edge intersection of technology and real estate. In this insightful episode, Kerry and Jimmy unpack the biggest themes from the summit, including the role of AI in optimizing multifamily operations, the importance of APIs in driving seamless integrations, and strategies for future-proofing real estate investments. Highlights include insights the d...
2024-12-19
28 min
Multifamily Tech Gurus
Redefining The Digital Frontier: The Evolving Landscape of Web Design
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they dive into the latest innovations transforming the web design industry, where cutting-edge technology and evolving user needs are reshaping the way we approach digital experiences, as websites increasingly adapt to individual preferences and behaviors. In this insightful episode, Kerry and Jimmy explore how the world of web design is undergoing a dramatic transformation, driven by emerging technologies, shifting user expectations, and evolving industry trends. From the rise of mobile-first design and accessibility standards to the integration of AI, automation, a...
2024-12-12
27 min
Multifamily Tech Gurus
Transparency and Trust: Navigating the Challenges of Data Sharing
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss the complexities of sharing sensitive information across organizations, providers, and platforms to effectively communicate, process, and transact business in today’s highly regulated multifamily housing industry. In this episode, Kerry and Jimmy explore the balancing act between maintaining data privacy and unlocking the collaborative potential of shared information to process leads and qualify renters. They unpack the minefield of handling sensitive information, including navigating ever-evolving regulations, mitigating cybersecurity risks, and building trust among stakeholders through fostering transparency by inc...
2024-12-05
26 min
Multifamily Tech Gurus
The Power of Giving Back: Making an Impact Through Philanthropy
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how organizations weave giving back into their core missions, highlight the impact of community involvement in building stronger relationships, and reveal how acts of service foster personal growth and a deeper sense of fulfillment for teams and partners alike. In this inspiring episode, Kerry and Jimmy delve into the transformative power of giving back, shedding light on how even the smallest acts of generosity can spark a chain reaction of positive change. They discuss how giving uplifts individuals i...
2024-11-28
18 min
Multifamily Tech Gurus
Micro-Tasking Unplugged: Leveraging Technology to Limit Distractions
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how micro-tasks— those small, repetitive interruptions that chip away at focus—can disrupt productivity and mental clarity. Discover how leveraging technology to filter distractions and automate routine tasks can help you reclaim valuable time and stay focused on what truly matters. In this episode, Kerry and Jimmy delve into the psychology of constant interruptions and their impact on productivity, often costing property management teams up to half a day of valuable time. They discuss how implementing a robust suit...
2024-11-21
24 min
Multifamily Tech Gurus
The Evolution of Leasing: Exploring AI, Automation, and Self-Service
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss the transformative role of technology in the multifamily housing industry and how the sector needs to accelerate adoption to meet the demands of modern renters through reimagining transactions at every stage of the renter lifecycle. In this episode, Kerry and Jimmy explore how cutting-edge technologies, such as artificial intelligence, automation, and self-service platforms, transform the multifamily housing industry, revolutionizing everything from leasing and resident services to property management and operations. They explore the evolution of AI-powered platforms and a...
2024-11-14
25 min
Multifamily Tech Gurus
Junk Fee Act Compliance: Displaying The True Cost of Leasing to Renters
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss the Junk Fee Act for Rental Housing, which is designed to bring greater transparency and fairness to the rental process and ensure that renters are not caught off guard by unexpected costs, through requiring clear disclosure of all fees upfront. In this episode, Kerry and Jimmy dive into the potential implications of the Junk Fee Act, as they explore the types of fees it targets and discuss how multifamily housing operators might adapt their practices through disclosing those f...
2024-11-07
26 min
Multifamily Tech Gurus
Avoiding The Accessibility Overlay Trap: Real Solutions for ADA-Compliant Multifamily Websites
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss the critical importance of building an inclusive digital experience for everyone and break down how properly implementing the latest Web Content Accessibility Guidelines (WCAG) across websites and related digital services can ensure compliance and create a seamless experience for all users, including those with disabilities. In this episode, Kerry and Jimmy dive into the pitfalls of using accessibility overlay widgets as a quick-fix solution, explaining how these tools often fail to address the core coding issues that make...
2024-10-31
27 min
Multifamily Tech Gurus
Diving Deep into Multifamily Analytics Through Slicing and Dicing Data
Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, explore how, in the evolving world of multifamily housing, data is the key to unlocking new levels of operational efficiency and profitability to stay ahead of the competition, improving services, and forecast leasing trends to prevent vacancy issues. In this episode, Kerry and Jimmy delve into how data has become one of the most valuable assets in the multifamily housing industry. Data allows property managers to uncover hidden patterns, predict trends, and make smarter decisions to enhance operations and maximize revenue. This po...
2024-10-24
29 min
Multifamily Tech Gurus
The Art of Multifamily Operators Showcasing The Value of Their Tech Stack
Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, explore how many property management companies struggle to articulate the value they bring to the table with the tech stack they have assembled and often fail to effectively communicate how they can create operational efficiencies and higher occupancy rates as a result. In this episode, Kerry and Jimmy explore how multifamily operators utilize technology to streamline processes like marketing, leasing, and resident services, yet often fail to showcase these tools when trying to win new business. The podcast offers valuable insights on...
2024-10-17
29 min
Multifamily Tech Gurus
Meeting Expectations of Today’s Renters While Future Proofing Operations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how today’s renters have higher expectations than ever before. From cutting-edge technology to exceptional customer service, modern renters seek a living experience that seamlessly integrates convenience, comfort, and community. In this episode, Kerry and Jimmy guide listeners through an insightful discussion on the critical factors driving these heightened expectations among renters and how property managers can reshape the rental experience by leveraging a mix of automated and self-service options. This podcast takes a deep dive into how mult...
2024-10-10
27 min
Multifamily Tech Gurus
The Effect of Google’s Latest Core Update on Apartment Marketing Websites
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the impact of Google’s latest core algorithm update on apartment marketing websites and how it can significantly affect search engine optimization (SEO) efforts, which are critical in driving traffic and leads. In this episode, Kerry and Jimmy discuss how Google frequently refines its search algorithms and the effect on businesses that rely heavily on online visibility, including apartment communities. This podcast provides an in-depth analysis of how these changes are often misinterpreted by SEO firms and how main...
2024-09-26
30 min
Multifamily Tech Gurus
Multifamily Industry Experiencing Frustration with Too Many Regulations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the rising frustration within the multifamily industry due to the increasing complexity of regulations. They delve into how these regulations impact property management firms and the broader effects on the quality of housing communities. In this episode, Kerry and Jimmy discuss how the evolving regulatory landscape impacts multifamily operations, drives up costs, and fosters uncertainty in the sector. They analyze the impact of proposed regulations on revenue management tools, particularly how these changes will influence the collection of co...
2024-09-09
31 min
Multifamily Tech Gurus
Bootstrapping Versus Capital Raising: The Crossroads of Vision and Growth
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the critical decision every entrepreneur faces: whether to bootstrap or raise capital to grow their business and how this choice can shape the future trajectory of a company, influencing everything from its growth rate and control dynamics to its long-term sustainability and impact on the industry. Kerry and Jimmy unpack the concept of bootstrapping, where founders rely on personal savings, revenue, or other non-traditional funding sources to fuel their business. They also discuss the significant challenges, including slower gr...
2024-09-03
27 min
Multifamily Tech Gurus
The Role of Utilizing Point Solutions Inside Multifamily Housing Operations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the growing trend of utilizing specialized software tools designed to address specific operational needs within the multifamily housing sector, known as point solutions. The duo discusses the benefits, challenges, and best practices for integrating point solutions into your operations and how to maximize the potential of these tools to stay competitive in a dynamic market. Kerry and Jimmy explore the challenges that multifamily housing operators face, such as managing fragmented portfolios, ensuring consistent service quality, and responding to th...
2024-08-27
23 min
Multifamily Tech Gurus
Transitioning Your Multifamily Marketing Stack from Paid to Organic
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the benefits and challenges of moving away from traditional paid advertising to a more sustainable, organic approach. This episode discusses proven strategies for leveraging content marketing, SEO, social media, and community engagement to drive results. Kerry and Jimmy share real-world experiences and actionable insights to build a robust marketing stack that reduces costs and enhances your brand's authenticity and connection with your audience. They delve into how integrating organic methods into your existing strategy can become a transition po...
2024-08-21
27 min
MultifamilyBiz + PowerHour Webcast Series
Building a Strategic Lens: A Forward Look Through The Telescope and Microscope
Overview Join award-winning podcasters, multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, and property management expert Ernest F. Oriente of PowerHour®, for an another exciting segment of the MultifamilyBiz.com + PowerHour Webcast Series. This fast-paced 60-minute webcast discusses how to balance your long-term vision with a close examination of the finer details. Kerry and Ernest unpack how strategic, big-picture thinking, can help to set ambitious goals by envisioning what your future business will look like, while utilizing the microscope for meticulous attention to detail necessary for effective planning. Discussion Highlights How do you u...
2024-08-15
59 min
Multifamily Tech Gurus
Navigating The Frustrations of Property Management Software Integrations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the complexities that point solution providers face when integrating with property management software. They discuss real-world scenarios, share expert advice, and offer practical solutions for property managers to create the perfect tech stack to maximize efficiency. Kerry and Jimmy dive deep into the nitty-gritty details of the integration process, breaking down the technical hurdles of working with outdated systems, the struggle to align multiple platforms, and business implications that often arise. They discuss navigating the maze of APIs, and...
2024-08-13
25 min
Multifamily Tech Gurus
Transitioning Multifamily Housing Operations from Centralize to Autonomize
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the building blocks of transitioning property-level marketing, leasing, and resident services to an autonomized model. Exploring how property managers and leasing professionals can shift away from traditional centralized systems, the duo looks at how leveraging innovative solutions can enhance efficiency and increase bottom-line results. Kerry and Jimmy explore the latest trends, technologies, and automation that are redefining the multifamily industry. In this insightful discussion, they break down the key components of autonomic operations, from leveraging cutting-edge technology and ke...
2024-08-03
29 min
Multifamily Tech Gurus
Why The Customer Is Not Always Right: Countering Competitor Disinformation
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the complex dynamics of customer expectations and how various sources of disinformation can influence and often distort those expectations. They discuss how misinformation, whether intentional or accidental, can come from an array of sources, including one of your competitors. Kerry and Jimmy delve into how the impact of inaccurate information can lead to unrealistic expectations, misunderstandings, and potential dissatisfaction among customers. They share some real-world examples, illustrating how competing narratives and false claims can quickly throw things into a...
2024-07-30
22 min
Multifamily Tech Gurus
Empower Renters With Self-Service Tools That Simplify Workflows
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss meeting the expectations of the modern renter by providing self-service tools, such as resident portals, to enable renters to communicate and transact business with your community at their convenience. In this episode, they delve into the popularity of self-service platforms across various industries and the fact that over 90% of consumers expect to be offered a digital option for their communication and transactional needs. Their discussion touches on what features renters are really using in a resident portal and how...
2024-07-22
23 min
Multifamily Tech Gurus
DIY Versus Using a Provider for Your Apartment Community Websites
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss the pros and cons of building your own website versus subscribing to an industry-specific platform for apartment community-level marketing. In this episode, they delve into how custom websites can give a property a unique look by tailoring every aspect to fit your brand. Still, they may have significant drawbacks in meeting technical requirements for integrations, accessibility, and ongoing updates for security. Their discussion touches on how the best providers in the industry are able to perfect search engine opt...
2024-07-13
24 min
Multifamily Tech Gurus
Multifamily Tech Gurus Streaming Live from Apartmentalize in Philadelphia
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they broadcast live from the tradeshow floor at the National Apartment Association’s Apartmentalize Conference in the City of Brotherly Love - Philadelphia. Joined by special guest, multifamily industry changemaker Mike Brewer, Founder and CEO of The Multifamily Collective, they delve into the dynamics of conference sessions and the unique atmosphere created by vendors across the tradeshow floor. Their conversation focuses on the operational challenges currently confronting the multifamily sector, with escalating costs in key areas such as insurance and pro...
2024-06-29
16 min
Multifamily Tech Gurus
Disrupting The User Experience with Intrusive Website Popups
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they deep dive into how website popups can interrupt the flow of navigation and content consumption, leading to frustration and a poor user experience. In this episode, they delve into the excessive use of website popups by marketing managers in the multifamily housing space, which are potentially effective for capturing user attention, but often come with significant drawbacks that can negatively impact the user experience and overall website performance. Their discussion touches on how search engines like Google have penalized...
2024-06-17
24 min
Multifamily Tech Gurus
Moving Beyond Revenue Management to Optimize Apartment Inventory
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they deep dive into how artificial intelligence can be strategically aligned with marketing and unit inventory to stay in front of high vacancy rates. In this episode, they delve into some of the controversies surrounding revenue management and explore how daily inventory analysis against on-notice units is a viable option to enhance revenue when coupled with an actionable marketing strategy. Their discussion touches on the nuances of balancing supply and demand in various market conditions to maximize occupancy, which, in t...
2024-06-09
26 min
Multifamily Tech Gurus
Enhancing Prospect Touchpoints by Utilizing Interactive Chatbots
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they bring their extensive expertise and insightful perspectives to the table, examining the latest trends and technological advancements of the role of chatbots in the multifamily housing sector. In this episode, they delve into a critical analysis of whether chatbots truly provide a competitive advantage or if they merely serve as a distraction that disrupts the overall user experience on property marketing websites. Their discussion dissects the complexities of chatbot implementation, pricing models, and response types being utilized in the i...
2024-05-31
23 min
Multifamily Tech Gurus
Leveraging Artificial Intelligence to Improve Multifamily Operations
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how AI is unleashing a new wave of human creativity and productivity, while delivering a significant competitive advantage for businesses of all types, including reinventing operating models in the multifamily housing industry. In this episode, Kerry and Jimmy discuss the efficiency artificial intelligence brings to the table with its ability to streamline operations and transform service offerings to meet the expectations of today’s renters. They delve into how AI can forecast demand, answer reviews, market available units, build...
2024-05-24
31 min
Multifamily Tech Gurus
Exploring the Need for Income Verification to Approve Applicants
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore the necessity for income verification to qualify applicants and the challenges of multi-faceted systems that attempt to automate the process. In this episode, Kerry and Jimmy discuss how income verification remains as the pivotal gatekeeper in determining who advances to resident status, even if they pass credit and background checks. The podcast delves into how the process can create friction in the rental process, particularly for renters with non-traditional income sources or limited access to documentation. Kerry...
2024-05-17
32 min
Multifamily Tech Gurus
Weaponizing Social Media to Market Multifamily Properties
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they talk all things social media, and how property managers can monetize these platforms with a mix of content that not only markets vacant apartment units, but create validation inside the decision making process for today’s renters. In this episode, Kerry and Jimmy discuss what types of content should be posted at the property level, and how to elevate search positioning through keeping social media channels active with flowing with fresh content. The podcast delves into how artificial intelligence and...
2024-05-12
28 min
Multifamily Tech Gurus
Moving Leads to Leases by Reimagining Transactional Models
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they drive down the long road of converting leads to signed leases, and how the multifamily housing industry needs to rethink its outdated model to meet the expectations of today’s renters. In this episode, Kerry and Jimmy discuss how the building blocks of marketing should be designed to produce leads that ultimately convert to leases, and how to remove as much friction from the process as possible. The podcast delves into how they are leveraging a mix of artificial inte...
2024-05-03
40 min
Multifamily Tech Gurus
Breaking Down The Myths and Magic Behind Website SEO
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they unravel the mysteries of effective Search Engine Optimization strategies for apartment community websites. In this episode, Kerry and Jimmy discuss what the pillars of search engine optimization really encompass, and how many multifamily operators are often sold worthless keyword tracking and static content from old school SEO firms. The podcast delves into how to utilize a mix of social media, continuous content creation, and interlinks to build extensive digital footprints that will elevate your search positioning. Kerry...
2024-04-26
37 min
Multifamily Tech Gurus
Digital Curb Appeal: Turning Websites into Marketing Machines
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss what today’s renter is looking for when they visit apartment community websites. In this episode, Kerry and Jimmy dissect the common pitfalls plaguing property-level marketing websites, from misleading images and intrusive pop-ups to cluttered layouts that fail to resonate with the target audience. The podcast delves into how to weaponize social media to optimize search positioning, through continuous content creation that interlinks the website as the anchor source, while building extensive digital footprints. Kerry and Jim...
2024-04-19
32 min
Multifamily Tech Gurus
Beyond Compliance: Understanding ADA Website Accessibility Risks and Rewards
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they unveil the complexities of ADA website accessibility and its significance in the multifamily housing sector. Drawing from their wealth of experience at 365 Connect, a renowned Protech company, they provide invaluable insights into the nuances of digital accessibility certification. From discussing AI advancements to navigating the struggles of running a PropTech company, Kerry and Jimmy offer a comprehensive perspective on the multifamily housing tech space. As leaders in product development and technology, they are at the forefront of driving innovation and...
2024-04-12
33 min
Multifamily Tech Gurus
The Multifamily Tech Gurus Launch Podcast to Discuss Challenges and Changes in PropTech
Kerry W. Kirby and Jimmy Lancaster introduce their new podcast series, The Multifamily Tech Gurus. The pair unveils their plans to discuss all things happening in the multifamily housing tech space and beyond, including AI, automation, integrations, marketing, and the struggles of running a PropTech company. The pair plan to bring their real-world experiences of running one of the most well-known Protech companies in the industry. Kerry and Jimmy live on the technology side of the multifamily housing industry. Kerry has built an award-winning company, 365 Connect, that he founded over two decades ago, and Jimmy leads product development at t...
2024-04-12
20 min
MultifamilyBiz + PowerHour Webcast Series
Centralize to Autonomize: Creating The Ultimate Self-Service Tools With Trifactor Technology
Overview Join award-winning podcasters, property management expert Ernest F. Oriente, founder of PowerHour®, and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a thought provoking discussion on emerging technologies that provide immediate impact to better service prospects, properties, and residents. Their fast-paced MultifamilyBiz.com + PowerHour Award-Winning Webcast Series is a must attend event. Discussion Highlights What is the current status of the housing and labor market? How are companies shifting the way they serve customers? What emerging technologies are being adopted to disrupt the market? What is trifactor technology and how will it...
2023-03-23
1h 03
MultifamilyBiz + PowerHour Webcast Series
Creating a Successful Leadership Structure Through Identifying Key Performance Metrics
Overview Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast. This fast-paced 60-minute Webcast, focuses on the increasing team performance and identifying blind spots that can affect operating metrics. Discussion Highlights What is GAP analysis and how does it impact your leadership success? How does a SWOT analysis help identify blind spots and increase performance? What are the key metrics to reaching and exceeding your professional goals? Who Listens? Developers, Owners, Property Managers, R...
2023-02-23
1h 00
MultifamilyBiz + PowerHour Webcast Series
Unleashing Innovation: Emerging Trends That Will Optimize Operations in The New Year
Overview Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast. This fast-paced 60-minute Webcast, focuses on the emerging technologies that will lower operating costs and limit human intervention in the new year. Discussion Highlights What are some of the biggest changes we have witnessed over the past year? What are the most challenging obstacles businesses are facing in the new year? How will emerging technologies affect the way we interact with services? What technology innovations will w...
2023-01-26
1h 00
MultifamilyBiz + PowerHour Webcast Series
Leveraging The Power of Intelligent Automation to Create The Ultimate Digital Workforce
Overview Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect®, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on the how leveraging the power of automation to remove redundant task teams with digital workers. Discussion Highlights What is the status of the market and the ability to recruit new team members? How are property management teams staffing onsite to meet client obligations? What are the next tech trends hitting the market to help with handling tas...
2022-11-17
1h 05
MultifamilyBiz + PowerHour Webcast Series
Mastering The Art of Nimble Leadership to Navigate Industry Trends in Chaotic Times
Overview Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on leading property management teams through volatile market trends. Discussion Highlights What are the most vital leadership and business trends to navigate right now? What are the top methods to stay nimble within the property management industry? How will your ability to be nimble impact your professional success when leading your teams? Who Listens? D...
2022-10-13
1h 01
MultifamilyBiz + PowerHour Webcast Series
Operating Through The Complexity of Website Accessibility Guidelines and Laws
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on operating your apartment community in the evolving world of digital accessibility compliance. Conference Discussion Highlights How significant is the lack of digital accessibility on a global and national scale? What are the Web Content Accessibility Guidelines (WCAG) and how to comply with them? Where does website accessibility enforcement stand inside the legal system? What strategies can multifamily operators implement to e...
2022-09-15
1h 09
MultifamilyBiz + PowerHour Webcast Series
Building Team Morale to Increase Retention and Impact Your Professional Success
Join property management expert Ernest F. Oriente of PowerHour and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast. This fast-paced 60-minute FREE Webcast Conference, focuses on the building team morale to increase retention rates and insure customer success. Discussion Highlights What are the latest trends to improve team member morale and retention rates? What are the 17 ways to directly impact team morale in a positive direction? How should leadership implement a path to best methodology for building team morale? Who Listens? Developers, Owners, Prop...
2022-08-17
1h 01
MultifamilyBiz + PowerHour Webcast Series
Eliminating Redundant Tasks for Managers and Centralized Teams Through Automation
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on the how leveraging the power of automation to remove redundant task from onsite and centralized leasing teams. Discussion Highlights What is the current status of the labor market and its effect on industry? How are companies navigating through the labor crisis to meet obligations? What will the next round of tech trends hitting the market do for handling tasks? What shift...
2022-07-20
1h 05
MultifamilyBiz + PowerHour Webcast Series
Special Edition: Looking Back and Moving Forward Across Topics and Trends
Join property management expert Ernest F. Oriente of PowerHour and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on the various trends and topics covered in this special 150th webcast series anniversary. Discussion Highlights How did the MultifamilyBiz + PowerHour Webcast Series get its start? What are the most relevant trends seen in the rental housing market? How has technology, amenities, and operations changed over the years? What is the future outlook for the multifamily industry and our webcast seri...
2022-06-15
1h 03
MultifamilyBiz + PowerHour Webcast Series
Emerging Market Trends Reshaping The Way Apartment Communities are Built and Rented
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour LIVE Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on the how demographic changes are influencing the way we build, amenitize, and rent apartments in today’s market. Discussion Highlights What is the current state of the multifamily market and where is it heading? Who is your next renter and how are they influencing the rental housing market? How are amenity packages being reshaped and what are the latest trends...
2022-05-18
1h 05
MultifamilyBiz + PowerHour Webcast Series
Growing Through Greatness: Strengthen Your Leadership Team With 360 Reviews
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast, focuses on building strong leadership teams through maximizing the review process. Discussion Highlights What are the steps for creating a successful 360 review process within your company? How can you and your team best maximize the completed results from each 360 review? How do you ensure the required shifts are being made tied to 360 review feedback? Who Listens? Developers, Owners, Property Managers, Regional Mana...
2022-04-20
1h 01
MultifamilyBiz + PowerHour Webcast Series
Compliance Complexities: Navigating The Maze of Privacy and Accessibility Changes
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on navigating the complexities of digital compliance in transacting and interacting with renters online. Discussion Highlights What changes are taking place that affect how you transact business online? Why are privacy policies and terms of use agreements critical to have? How is website accessibility changing the online services landscape? What actions should be taken to make certain you are compliant onli...
2022-03-23
1h 00
MultifamilyBiz + PowerHour Webcast Series
Retaining and Recruiting Peak Performance Team Members in Today’s Market
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast. This fast-paced 60-minute FREE Webcast, focuses on the challenges and changes that we are facing in the new year. Discussion Highlights What are some of the best traditional and creative approaches to a robust recruiting strategy? How can you seamlessly onboard new team members while staying focused on retention? What are industry best practices for individual and team coaching to maximize performance? Who Listens? Developers, Owne...
2022-02-16
1h 01
MultifamilyBiz + PowerHour Webcast Series
Moving Through The Metaverse of Change and Challenges in The Year of Uncertainty
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast. This fast-paced 60-minute FREE Webcast, focuses on the challenges and changes that we are facing in the new year. Discussion Highlights What are some of the biggest changes we have witnessed across the past year? What are the most challenging obstacles businesses are facing in the new year? How will the Metaverse change the way we live, work, and experience things? What technology innovations will we see accelerate in t...
2022-01-27
1h 03
MultifamilyBiz + PowerHour Webcast Series
Operating in The Vast Sea of No-Show Interviews and Resignations Through Technology
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on the challenges multifamily property operators are facing to staff properties and how they are relying on technology to fill those gaps. Discussion Highlights What is the current status of the labor market and its effect on industry? What are the most challenging obstacles businesses are facing in hiring? How are companies navigating through the labor crisis to meet obligations? Will...
2021-11-15
1h 10
MultifamilyBiz + PowerHour Webcast Series
Forecasting Future Trends Today Through Calibrating Key Performance Indicators
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on forecasting trends that enable a forward look into growing your property management business. Discussion Highlights Why is it vital to calibrate your most important business key performance indicators? What are the most important areas you should calibrate and track as an industry leader? How does calibration improve your ability to forecast future business performance? Who Listen? Develo...
2021-10-15
1h 01
MultifamilyBiz + PowerHour Webcast Series
Navigating Through The Noise of ADA Website Compliance in Multifamily Housing
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This LIVE fast-paced 60-minute FREE Webcast Conference, focuses on navigating your apartment community into the world of digital accessibility compliance. Discussion Highlights How significant is the lack of digital accessibility on a global and national scale? Where does website accessibility enforcement stand inside the legal system? What are the Web Content Accessibility Guidelines (WCAG) and how do you use them? What are the most effective strategies multifamily oper...
2021-09-15
1h 01
MultifamilyBiz + PowerHour Webcast Series
Leading Your Team to Soar While Building a Predictable Return on Investment
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on navigating trends and challenges to building teams that grow the ultimate ROI. Discussion Highlights What are the top significant leadership trends being utilized around the world? What are the most challenging obstacles leaders face when guiding geographically dispersed teams? Audience inspired topics related to leadership and team performance. See our curated list here. Who Listens? Developers, Owne...
2021-08-11
1h 00
MultifamilyBiz + PowerHour Webcast Series
Reimaged to Reopened: What’s Next in The Post Pandemic World of Never-Ending Change
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference, focuses on consumer behavior and economic outfalls that are changing the way businesses operate in today’s marketplace. Discussion Highlights What changes are taking place across multiple facets of the market that are affecting the way businesses operate? How are consumers reacting to changing privacy policy rules and equal rights for website accessibility standards? What are the trends in post-pandemic driven techno...
2021-07-21
1h 07
MultifamilyBiz + PowerHour Webcast Series
Growing Your Property Management Company While Building a Timely Exit Strategy
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on building growth strategies that will build the ultimate exit value. Discussion Highlights Why should your property management company growth plan include a wish list? How is your digital reputation impacting your business development pipeline? Why does industry involvement effect the ability to expand and grow revenues? Why should you maintain a real-time and future exit strategy in today’s environment? Who...
2021-06-16
1h 00
MultifamilyBiz + PowerHour Webcast Series
Catastrophe to Catalyst: The Inflection Points Driving Next Generation Change Forward
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on economic and demographic shifts that are driving everything from innovation to legislation. Discussion Highlights Which business disruptions were sparked by recent events and how will they impact the world moving forward? Who is Gen-C and how will this life-defining year and the proceeding ones shape their future wants and needs? How is data privacy and accessibility rights sparking widespread legislation to r...
2021-05-19
1h 03
MultifamilyBiz + PowerHour Webcast Series
Swift-Moving Currents and Fast-Moving Trends That Are Shaking Up The Market Now
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, Founder and CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on the swift-moving changes in the market that driving remote work and nimble teams to thrive. Discussion Highlights How are you and your team keeping up with the speed and pace of swift currents across our industry? Chatbots, smart apartments and resident portals, which technology path makes the most sense to follow? Team members working remotely, network safety and hybrid ac...
2021-04-21
1h 00
MultifamilyBiz + PowerHour Webcast Series
Creating Anywhere Operations Through Utilizing Hyper-Automation Fueled by Digital Dust
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, Founder and CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on the shift to remote operations and touchless services that is being fueled by customer demand. Discussion Highlights What are the shifts in the current renter demographic that is driving the transformation of workflows? What are anywhere operations and how is it changing the way business are structuring customer interactions? How are businesses leveraging the mountains of digital dust consumers a...
2021-03-24
1h 01
MultifamilyBiz + PowerHour Webcast Series
Turning Impersonal to Personal While Zooming Forward in Today’s Video Conferencing World
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on building company culture while leading teams all inside a screenshot. Discussion Highlights What moments are being permanently captured as you engage throughout various conferencing platforms? How does your coaching and communication approach impact the outcome of the most crucial meetings? How do you shape your messaging and company culture during annual reviews, monthly regroups, and weekly coaching one-on-ones? Feed-back versus feed-forward, which o...
2021-02-24
59 min
MultifamilyBiz + PowerHour Webcast Series
Digital Transformation Trends: Bringing Changes to Multifamily Operations in The New Year
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, Founder and CEO of 365 Connect, for a MultifamilyBiz + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on technology trends emerging in the new year. Discussion Highlights What are some of the challenges we've faced in 2020, and how did these obstacles affect the way we live, work and play? Which tech tools have stepped in during the pandemic to reshape workflows and accommodate our changing lifestyles? When should we expect to see in the next round of tech t...
2021-01-20
57 min
MultifamilyBiz + PowerHour Webcast Series
Understanding The Rhetoric and Reality of The Shifting Changes in Regulatory Compliance
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, along with special guest Robert Griswold, President of Griswold Real Estate Management, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute FREE Webcast Conference focuses on navigating the latest regulatory developments happening in the rental housing industry. Discussion Highlights What is trending across regulatory agencies that are effecting the rental housing industry? What are the hidden and financial pitfalls in the Fair Housing Act that property management firms need to know? How are l...
2020-11-12
1h 10
MultifamilyBiz + PowerHour Webcast Series
Creating Contactless Communities: Leveraging the Power of Technology Beyond the Pandemic
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference focuses on how multifamily housing operators can leverage contactless workflows for marketing, leasing, and resident services. Discussion Highlights What are contactless workflows, and why is there so much buzz suddenly surrounding the move towards these types of technologies? How have businesses adapted and adjusted their operational models and marketing strategies to the online sphere? Why have consumer preferences changed so drastically, and in w...
2020-10-07
1h 03
MultifamilyBiz + PowerHour Webcast Series
The Balancing Act: Building Budgets While Embracing Team Compassion Components
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference focuses on creating budgets that allow for the compassion component in the new normal we are all navigating through. Discussion Highlights How will the pandemic impact your budget planning in the coming year? Are your budget processes driven from the top-down or bottom-up? What key role will industry vendors have in helping your team with budgets? What global examples are we seeing concerning t...
2020-09-16
1h 02
MultifamilyBiz + PowerHour Webcast Series
Interaction Reimagined: Leveraging The Power of Automation with AI-Driven Chatbots
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on how AI Chatbots are helping property management teams serve prospects and residents in the new normal. Discussion Highlights Where does the history of chatbots begin, and how are they positioning themselves to replace human interactions? Who is using chatbots, and how is the technology leveraging artificial intelligence to become smarter over time? What approaches are businesses taking with chatbots to eliminate t...
2020-08-12
1h 02
MultifamilyBiz + PowerHour Webcast Series
Cactus, Communities, and Covid: Charting The Ever-Changing Path in Challenging Times
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on how property management leaders are reacting to today’s challenging business environment. Discussion Highlights How has Covid-19 impacted our property management sector and what have we learned thus far? From a leadership perspective, what are smart industry leaders doing during this challenging time? What are we learning from our industry vendors and suppliers, and how are we shifting the way we eng...
2020-07-22
59 min
MultifamilyBiz + PowerHour Webcast Series
From Six Degrees to Six Feet of Separation: Staying Distantly Connected in The New Normal
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses on how technology can help your property management team serve prospects and residents in the new normal. Discussion Highlights How is the new normal reshaping consumer behavior and interactions, and how should communities respond? What liabilities or risks should our industry expect as we open amenities such as pools and fitness centers? How are apartment communities attempting to engage with prospects and c...
2020-06-17
1h 01
MultifamilyBiz + PowerHour Webcast Series
Navigating Through The Top 19 Property Management Trends Spawned by Covid-19
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, Founder and CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focusing the challenges property management companies are facing in the wake of Covid-19. Discussion Highlights How are leaders navigating Covid-19 and what new skills are required for teams to succeed? What are the top 19 property management trends that were spawned by Covid-19? How are onsite teams connecting with prospects and residents in the new world of social distancing? Who Listens?
2020-05-13
1h 04
MultifamilyBiz + PowerHour Webcast Series
Interacting With Prospective Residents While Remaining Compliant With Social Distancing
Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, Founder and CEO of 365 Connect, for a MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This fast-paced 60-minute Webcast Conference, focuses the ability for onsite staff to interact with prospective residents to tour and lease an apartment, while maintaining social distancing compliance, in the wake of Covid-19. Discussion Highlights How has Covid-19 affected our society, businesses, and reliance on technology? What are apartment communities doing to adapt to social distancing standards? What new innovations are launching to comply with what is kn...
2020-04-03
36 min
MultifamilyBiz + PowerHour Webcast Series
What Happened in Vegas - The NAA 2011 Conference Recap
Listen to our FREE On-Demand Digital Media Webcast with property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO of 365 Connect on their MultifamilyBiz.com + PowerHour LIVE Digital Webcast on "What Happen in Vegas - NAA’s 2011 Conference Recap – The Expo, Vendor Booths, Social Media Buzz and Multifamily Mania." Ernest and Kerry’s 60-minutes of captivating and informative discussion cover on the buzz, trends and happenings at the 2011 NAA Educational Conference & Exposition in Las Vegas. Conference Discussion Highlights 1. What was the buzz on the NAA Expo floor about the industry?
2011-07-13
59 min