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Showing episodes and shows of
Kristina Podnar/Christoph Trappe
Shows
The Power of Digital Policy
The pivot to podcast livestreaming
If you are comfortable walking the tightrope without a safety net in order to delight your audience and earn their engagement, then you may want to pivot to podcast livestreaming. In this episode, Christoph Trappe discusses the pros and cons of adopting livestreaming, what equipment and planning you need to make the pivot, and how to get the most out of this interactive podcasting approach. Christoph even shares tips from his upcoming book Going live – Livestream your podcast to reach more people
2021-02-25
27 min
The Power of Digital Policy
Gaining trust through authentic storytelling
A lot of companies are focusing on producing content and campaigns that get executed, but they don’t perform. They are neither good at attracting prospects, nor maintaining a relationship with existing customers. Smart brands are leveraging unique stories that reach individuals and create long-term sentiment that drives businesses to meet their objectives. Christoph Trappe provides his insights on how to use authentic storytelling to successfully drive digital marketing results.
2020-06-25
32 min