Shows
Block by Block: A Show on Web3 Growth MarketingKrystyna Kozak - Mindshare and Web3 Analytics and Cookie3Episode is brought to you by Infinex. Experience Crypto designed for humans. Get your free account today: https://app.infinex.xyz/?r=B2KSQJ77In this episode, Krystyna shares her journey from fashion marketing to Web3, highlighting the parallels between luxury fashion and crypto marketing. She emphasizes the importance of community in Web3, discussing how to build authentic connections and cultural pillars within a project. Krystyna also introduces Cookie3, a B2B SaaS platform for Web3 analytics, and explains the significance of mindshare in influencing crypto prices. In this conversation, Pe...2025-03-0646 min
Crypto HipsterCrypto Hipster Presents: Reporter on the Ground, Episode 6; Discovering How a Cookie Can Disrupt the Global Digital Marketing Industry without Crumbling, with Krystyna Kozak-Kornacka @ Cookie3Krystyna Kozak-Kornacka is the Chief Marketing Officer at Cookie3. Before hopping onboard Cookie3, Krystyna has driven communications, marketing, and community strategies for various high-profile projects such as Neo, Koinly, or DOP. At Cookie3, Krystyna focuses on innovative marketing approaches that elevate the company's presence and impact in the industry. As the CMO of a marketing platform, Krystyna is often the first marketer to test Cookie3's tools' market fit, while her feedback and needs inspire the team to improve and create new solutions.
Krystyna is also a respected academic. She authored the research paper "Algorithmic Governance, Cod...2024-06-0526 min
OOO - A Web3 Marketing Podcast#55 Vanity Metrics are the problem of Web3 Marketing - Cookie3 CMO explains how to tap into $366B digital marketing valueGet your free Dealfront demo here: https://bit.ly/49CrzqW
Collect the full episode here - https://bit.ly/4bpPGtJ
Hello everyone,
This week's guest is Krystyna Kozak-Kornacka, CMO @Cookie3_com .
Krystyna leads Cookie3 Communications, Marketing, and Community, where she develops unique strategies to transform marketing in the Web3 space and open doors for everyone to participate in the MarketingFi economy.
Drawing from her extensive experience as a communications and marketing expert, she excels in reaching diverse audiences and creating impactful campaigns.
a TLDR
* How is Cookie3 different now than 3 months ago
* Their rebranding process and why was it necessary...2024-05-221h 12