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Sacred Business StoriesSacred Business Stories with Landon PoburanIn this heartfelt conversation, Landon Poburan shares his journey through multiple business ventures, highlighting how consistently following his inner guidance has led him to create work that truly aligns with his values. With remarkable vulnerability, he reveals how his experience closing a gym despite a $500,000 investment taught him powerful lessons about sacrifice, alignment, and the courage to pivot when something no longer feels right.Through authentic storytelling, Landon illuminates how focusing on what lights him up—rather than chasing external metrics of success—has created greater fulfillment and impact. His approach to consistency, radical incrementalism, and honoring his...2025-03-0743 min
Make Me A Marketer Podcast with Landon Poburan044: The Consistency Threshold: Increasing Consistency & Productivity For Neurodivergent EntrepreneursRead "The Consistency Threshold" Letter on Substack:https://landonpoburan.substack.com/p/the-consistency-threshold-pt-1In today's episode, we dive deep into Landon's theory of "The Consistency Threshold". Is consistency truly the key to success in business, personal growth, and other areas of life? Why is it that some people can maintain consistency while others struggle? Landon shares his personal experiences, both successes and struggles, with consistency in different facets of his li...2023-10-3131 min
Digital CreatorWhy Authenticity Beats Quick-Fix Tactics in Marketing with Landon PoburanWATCH▶️ Watch this episode on YouTube***EPISODE DESCRIPTIONAre you looking to build a platform and audience through content creation but not sure where to begin? In this episode, we chat with guest Landon Poburan about his experiences and insights on how to create and grow your digital presence by focusing on consistent, authentic content.In this episode, you’ll discover:• How overthinking can hinder progress, and the benefits of emphasizing consistency in building a platform and audience.• The significance of focusing o...2023-05-0247 minMake Me A Marketer Podcast with Landon PoburanUnlock The Secret To Building A Profitable Sales Funnel - Avoid These 5 Fatal Mistakes! | Ep 036Welcome to the Make Me a Marketer Show where your host, Landon Poburan, reveals five common sales funnel mistakes that could be costing you money and damaging your relationship with customers. Tune in to learn how to fix these mistakes and grow your business exponentially.What you'll learn:The importance of having an opt-in rate over 20%.Why your lead magnet should be actually valuable and solve a big pain point.How to effectively use email follow-ups to build trust and nurture relationships....2023-04-0715 minMake Me A Marketer Podcast with Landon PoburanHow To Build Your First Landing Page In 60 Seconds (Beginner Friendly) | Ep 028In this episode, you'll learn how to build your first landing page in less than 60 seconds. But first, Landon will explain why a landing page is crucial for building your email list and the importance of using a landing page to capture someone's contact information.Here's a quick rundown of what you'll learn:What a landing page is and how it's used to capture email addressesThe importance of having a landing page to build your email listWhy building an email list is crucial for creators, infl...2023-02-1014 minMake Me A Marketer Podcast with Landon PoburanHow To Build An Email List Using TikTok (Fast, Free, With No Following) | Ep 027Welcome to the Make Me a Marketer Show with your host Landon Poburan. Today we're gonna talk about how to build your email list using TikTok for free without running paid ads and how to do it even if you have a small following. I'm gonna walk you through something that I just finished doing. It cost me no money, and I only have as of recording, about 2,800 followers on TikTok.In this episode, you'll learn:How to establish your content pillars and use them to build your email listHow to use da...2023-02-0311 minMake Me A Marketer Podcast with Landon PoburanThe Future of Automating Content Creation with ChatGPT and AI | Ep 020In this podcast, Landon discusses using ChatGPT, and AI to automate content marketing strategies to increase efficiency. Landon describes using ChatGPT and AI to create Facebook posts, LinkedIn posts, tweets, and Instagram posts based on the transcription from a podcast. He also mentions the ability to edit and update the content in real-time using ChatGPT. Let’s Connect on Social Media:Weekly Letters on Substack: https://landonpoburan.substack.com/YouTube: https://youtube.com/@landonpoburanT...2022-12-1615 min
The Unfiltered Coach PodcastEP 117: Worried The Coronavirus Might Force Your Clients To Cancel?Worried the Coronavirus might force your clients to pause or cancel their memberships?In this 20 minute training I walk you through exactly how-to:...Support, serve, and maintain your existing clientele...Thrive inside of times of uncertainty...Develop and grow your business through the opportunities you weren't previously seeing...Become the leader you need to be by leveling up your skills and mindset as a coachYou can either feed the fear and find roadblocks or seek opportunity - the choice...2020-03-2119 minThe Unfiltered Coach PodcastEP 116: Creating Content That Attracts Clients And Sets You ApartIn today’s episode I share the biggest lesson I’ve learned about creating content that attracts clients.Every day it's getting harder and harder to stand out using social media. Wouldn’t it be nice if your prospective clients raised their hand and expressed interest instead of you having to desperately pursue them?Today I share a strategy that you can use to craft content and garner engagement that instantly sets you apart from every other coach doing “similar” things. A strategy that easily ...2020-03-1119 minThe Unfiltered Coach PodcastEP 115: How To Get Confidence That Pays with Stephanie ShultzOn the show today Laura chats with Stephanie Shultz, founder of Courageously Confident and powerhouse leader to women who are ready to build the life of their dreams. Stephanie believes that courage precedes confidence and that taking that first step into your future requires you to push fear aside and commit to trusting yourself and what you know you’re meant to do. Stephanie shares her most vulnerable moments as she discovered the importance of developing a strong mindset in her journey to ...2020-03-0438 minThe Unfiltered Coach PodcastEP 114: Simplify Your Marketing Strategy To Grow Faster with Ashley ShawIn today’s episode, Laura jams with guest Ashley Shaw - founder of the Fitness Leader Institute, marketing wizard and all around dope human who wants to help you speak your truth and get your message out there! There’s so much confusion when it comes to what marketing even is, how to know if you’re really aligned with your message, and how the heck you’re supposed to find the time to post on every platform every single freaking day (#garyvee style). Laura and Ashley spit fire on why you’re re...2020-02-2637 minThe Unfiltered Coach PodcastEP 113: 6 Secrets To Help Your Clients Stop Overeating!Find Your Next 5-10 Clients With Our Free Training!Ready to start listening to your gut and guide your clients to their goals without second guessing if their changes will ACTUALLY stick? In this episode, Laura shows you how to start having deeper conversations that will make MASSIVE impact in your clients results (and your bottom line, dude!)It can be really scary as a new coach trying to wade through the do's and dont's of what you can and can't do with your clients...You know in your gut (...2020-02-1916 minThe Unfiltered Coach PodcastEP 112: Laura Broke Up With Instagram! The 2020 ExperimentFind Your Next 5-10 Clients With Our Free Training!In this tell-all episode, Laura reveals her biggest move of 2020 - breaking up with the coveted Instagram. She explores the recent resistance she had been feeling against her creativity, her discovery around why forcing herself to post on Instagram no-longer felt aligned to her mission, and her plan to shift away from Instagram and place her time and energy elsewhere. She divulges her intention behind this bold move, why this feels right for ...2020-02-1218 minThe Unfiltered Coach PodcastEP 111: How To Ethically Run & Market A Challenge Ft. Mike MillnerFind Your Next 5-10 Clients With Our Free Training!Mike Millner joins Landon in Ep. 111 to dig deep into How To Ethically Run, Market & Make Money Using Challenges inside a coaching business.Challenges are something that people are either love or hate but in today's show we dive into public perception vs. coaches perceptions and how to remove bias to best serve your clients.Bring your notepad because we cover everything from how to utilize challenges, how to plan & structure a challen...2020-02-051h 07The Unfiltered Coach PodcastEP 110: Growing Without Instagram: How To Scale Attention In 2020Find Your Next 5-10 Clients With Our Free Training!In case you haven’t noticed, Instagram is much less “omg-look-at-your-cute-pic-and-inspiring-message*like* *follow*” these days and much more “omg-someone-buy-my-shit-I’m-totally-freaking-broke” these days. But here’s the truth - a lot of people build their online business using strategies that are gram-free. In this episode we show you…Why building attention on you and your brand is so importantHow to start scaling this attention using offli...2020-01-2922 minThe Unfiltered Coach PodcastEP 109: Our Biggest Lessons From The Hard Stuff In 2019Find Your Next 5-10 Clients With Our Free Training! From accepting 100K of debt to close our first business and chase happiness, to making crucial investment errors and missteps, to packing up our life into a 10x10 tin box and moving all the way across the continent to Mexico (in what some might have perceived as a quarter-life crisis) we review every peak and valley of 2019 in this episode. We discuss the hard lessons we learned and we illuminate for you how you can apply those lessons to yo...2020-01-2231 minThe Unfiltered Coach PodcastEP 108: Lessons Learned from Shifting In-Person to Full-time OnlineIn today’s episode Laura outlines the biggest lessons she learned from shifting her entire business from in-person personal training to full-time online coaching. She dives into what her biggest fears were, and exactly what you can learn from her journey so you can move forward faster!Connect with us:Join the Online Coaches Building Momentum GroupInstagram @landonpoburanInstagram @laurapoburanDid you enjoy the episode? If so, please leave us a short review on iTunes.If you found value in our ...2019-12-0512 minThe Unfiltered Coach PodcastEP 107: How & Why To Transition Your Clients OnlineApply for The Momentum Lab HereTransitioning from in person and personal training to online can be a stressful process. In today’s episode we explain how and why you need to make this transition, the issues trainers run into, and how to overcome them when you start to build your online business.In EP 107 we outline strategies you can implement now, without changing ANYTHING to start building your online roster will working in person or as a personal trainer. Then Laura walks through the exact...2019-11-2727 minThe Unfiltered Coach PodcastEP 106: How We Moved Exclusively Online After Being Personal TrainersMoving into the Online Coaching space can seem daunting. As ex-personal trainers and gym owners, we know the battles, stress, and overwhelm it can cause. But we also know all the amazing things it can bring - more impact, more income, and more freedom. This is exactly what we experienced after we fully closed our gym and moved 100% online.Tune in to Ep. 106 where both Laura and Landon walk through the exact process they went through to transition from in-person training to online coaching.For...2019-11-2029 minThe Unfiltered Coach PodcastEP 105: The Power of Starting Before You’re Ready Ft. Jenn KennedyIf you'd like to join The Momentum Challenge, please send https://www.instagram.com/laurapoburan/ a DM on Instagram!Next week we’re running the FREE 3-Day Momentum Challenge inside of our Facebook Community and where we are going to let you in on the ONE THING that could instantly change your online coaching biz. If you’re looking to build Momentum in your online coaching business, this is for you.On today's show, a very special friend and co-coach, Jenn Kennedy, is joining us. Not only has s...2019-11-1336 minThe Unfiltered Coach PodcastEP 104: Software & Systems 101Click Here To Join The Momentum Lab Community!“Software” is one of the most common questions we receive from coaches transitioning online. In today’s episode we dig deep into Software and Systems. We break down the cost/value associated with online coaching system, explain its effect on your pricing and services, along with a list of the pros and cons.At the end of the day, clients don’t care. You’re hired for a result, not bells and whistles. But we don’t leave it there. Laura digs into how ...2019-11-0631 minThe Unfiltered Coach PodcastEP 103: The End Of Macro Coaching – What You Need To Do To ThriveClick Here To Join The Momentum Lab Community!The era of “Macro” coaching is on its way out. In order to not only survive but thrive there are critical changes you need to make inside of your coaching business. Tune in to discover why Macros are failing, how they never were the answer in the first place, the role they actually play, and what you need to start doing inside of your coaching business immediately.Connect with us:Join The Momentum Lab CommunityInstagram @landonpoburanInstagram @la...2019-10-3029 minThe Unfiltered Coach PodcastEP 102: Finding Your Voice & Refining Your MessageClick Here To Join The Momentum Lab Community!Are you struggling to find your voice? Or, wondering what this even means? Finding your voice is a combination of knowing your audience, knowing your message, and delivering it through your chosen platform. Today we walk you through the common mistakes made such as overthinking and show you how to ask the right questions to lead yourself closer to better answers. Discover how your message is actually reaching people, how to leverage your message, ...2019-10-1613 minThe Unfiltered Coach PodcastEP 101: Closing The Success Gap – What They’re Not Telling You About Money & MotivationClick Here To Join The Momentum Lab Community!Is money actually motivating you? Or is it making you feel disempowered with where you’re at inside your business?We’ve seen an increase in “financial” success stories on social media. Business coaches and mentors showing the rapid success their clients are having. However, this may actually be having a disempowering effect on you rather then the desired motivational effect. When there is too large of a gap between our internal beliefs, and the re...2019-10-0913 minThe Unfiltered Coach PodcastEP 100: Parallels Between Growing Your Business And Your Clients’ ObstaclesClick Here To Join The Momentum Lab Community!EP100 has arrived!! Today we share a live training from The Momentum Lab.We dig into the amazing parallels between the struggles you face in growing your business and the obstacles your clients are facing on their weight loss journey. This takes us down a path on the truth about the basics and how you can stop making unneeded mistakes, today!Connect with us:Join The Momentum Lab CommunityInstagram @landonpoburanInstagram @laurapoburanFree training...2019-10-0222 minThe Unfiltered Coach PodcastEP 099: Making Aligned Business Choices - The Balance Between Feminine Energy & Masculine MentalityClick Here To Join The Momentum Lab Community!Making aligned choices in business isn't about only doing the things that set your soul on fire. Business success still requires living in the dirt before you can make it to the dreamy clouds, but social media these days are making it seem like we should just manifest our business out of thin air and that if we are "hustling" we are doing it wrong. In today's episode we uncover the truth behind why we are all "death-gripping" our businesses a...2019-09-2728 minThe Unfiltered Coach PodcastEP 098: Leveraging Your Local Community (Offline) To Generate Leads & Grow Your BusinessClick Here To Join The Momentum Lab Community!Strategies to leverage your local community and offline to grow your business and create a consistent flow of leads. Discover the potential untapped market with offline marketing. Currently, online coaches feel they need to use online strategies to generate leads leaving a massive opportunity within the offline space.Stemming from an awesome listener question, Landon and Laura walk through the strategies they used while owning a studio and gym to ...2019-09-2520 minThe Unfiltered Coach PodcastEP 097: How We Created More Freedom While Making Less MoneyClick Here To Join The Momentum Lab Community!Discover how Laura and Landon were able to create more freedom during a time when they were making less money. Upon announcing they were moving to Mexico for 3 months, the questions started rolling in…How??!! They get real about the financial hit they experienced while re-structuring they business but how they actually created more freedom during this time (while making substantially less money).They provide the exact steps about how they structur...2019-09-2314 minThe Unfiltered Coach PodcastEP 096: Ideas, Consumption, And Overwhelm Lead To InactionClick Here To Join The Momentum Lab Community!We have limited bandwidth. Too much consumption can lead to too many ideas. Too many ideas, or conflicting ideas lead to overwhelm because we don’t know where to start. This cycle leads to one thing… Nothing. That’s right. It leads to not taking any action. As a perfectionist we are constantly seeking more information to constantly improve. More books, blogs, courses, podcasts, social media, masterminds, etc. But is this working for you or against...2019-09-2016 minThe Unfiltered Coach PodcastEP 095: How To Price Your ServicesClick Here To Join The Momentum Lab Community!How to price your online coaching and training services!! We deconstruct this topic and layout the mistakes to avoid, the progression of an online coach, the seasons of your business, what your clients are actually paying for and provide you a roadmap to establish a price for your coaching.Connect with us:Join The Momentum Lab CommunityInstagram @landonpoburanInstagram @laurapoburanFree training: catalystmasterclass.com, originsmasterclass.comDid ...2019-09-1819 minThe Unfiltered Coach PodcastEP 094: How We Manage Business And MarriageClick Here To Join The Momentum Lab Community!Could you work day in day out, working side by side with your partner? In today’s episode we dive into how we’ve managed to be both life partners and business partners. Spoiler, it’s not all sunshine and rainbows! We feel truly blessed for what we have and it’s been a definite learning experience. Tune in to learn more about the lessons we’ve learned, how we balance life and business, and what you can take from our experience.Connect with us:Join ...2019-09-1622 minThe Unfiltered Coach PodcastEP 093: Overcoming Your Fear Of FailureClick Here To Join The Momentum Lab Community!Today we are facing the fear of failure head on. One of the most common traits we see and have experienced in ourselves is the fear of failing. We unpack this fear then outline how embracing fear and being willing to fail can propel your business forward. Tune in to break free of your fear of failure.Connect with us:Join The Momentum Lab CommunityInstagram @landonpoburanInstagram @laurapoburanFree training: catalystmasterclass.com, originsmastercl...2019-09-1320 minThe Unfiltered Coach PodcastEP 092: How To Create An Engaged Facebook Group And Use It To Grow Your BusinessClick Here To Join The Momentum Lab Community!In today’s episode we discuss how to create your grow, how to grow your group, how to create engagement with your group AND how to sell people from within your group!Discover how to create an engaged Facebook group and how to leverage this group to grow your coaching business. This is an extremely effective strategy that we personally have used and one that we teach to our students. You might be wondering WHY this works? It pulls prospective clien...2019-09-1121 minThe Unfiltered Coach PodcastEP 091: The Momentum Lab – Expert Level Coaching Made AccessibleClick Here To Join The Momentum Lab Community!Expert level coaching made accessible to everyone… After a lot of self-discovery, years of experience, and over $100,000 invest in coaching and mentorship we found a gap in the industry. We completely flipped our business on its head and created The Momentum Lab to fill this gap. Providing quality coaching and guidance to everyone, not just those able to afford a high-ticket price tag.The Momentum Lab is designed to address both internal mastery a...2019-09-0914 minThe Unfiltered Coach PodcastEP 090: Scared To Invest Or Afraid To Take Action?Click Here To Join The Momentum Lab Community!“I’m scared to invest because I’m afraid I won’t take action.”We’re excited to guide you through overcoming these self-limiting beliefs surrounding your fears. It’s interesting to see when coaches are afraid to invest for the same reasons their clients are afraid to invest…Huh?! It comes down to a fear of failure. Sometimes we don’t realize this is where it’s stemming from and it manifests as a fear that you won’t take action. When it’s actually a...2019-09-0616 minThe Unfiltered Coach PodcastEP 089: The Truth About Your Avatar (…And The Mistakes You Might Be Making)Click Here To Join The Momentum Lab Community!The TRUTH about your ideal client avatar… The truth that no one is talking about. Is it important, or not? Some completely ignore this step and some get completely lost within this step. Today, we help you wade through the murky waters of your ICA (ideal client avatar). In today’s episodes we walk through the actual importance of your avatar and more importantly why you should care. Once you gain this clarity, we expose the biggest mistakes you mi...2019-09-0424 minThe Unfiltered Coach PodcastEP 088: Are We Moving To Mexico??!!Click Here To Join The Momentum Lab Community!Arriba!! We’re heading to Mexico! The next adventure is around the corner… What was once our escape when we were burnt out is now becoming a reality and a way of life. Environment plays such an important role and over the years we’ve truly defined what we value, what fulfills us, and we’ve worked hard to cultivate it within our lives. Tune in to learn about the adventure and what we’re excited for most!Connect with us:Join The Momentum Lab Communi...2019-09-0215 minThe Unfiltered Coach PodcastEP 087: How to Create a Digital Product & the Mistakes to AvoidClick Here to join our free community and build momentum today!Interested in creating digital products, programs and courses? Digital products have the ability to be so beneficial, extremely profitable and a fantastic business model. But… they can be created and executed incorrectly, with the wrong intention and completely miss the point. Today we uncover the good, the bad, and walk you through the exact process you should take when you want to create and launch a digital product.Take our fre...2019-08-2123 minThe Unfiltered Coach PodcastEP 086: How To Get Rid Of "Hustle" Once And For All | #GIRLTALK w/ Kelly CollierClick Here To Join Our Free Community!On the show today, Laura begins her new #GIRLTALK series with good friend and fellow nutrition coach, miss Kelly Collier. Like many of our friendships these days, theirs began on Instagram and slowly grew as they discovered just how alike they really were in their view on business and on life. Today they go hard on the bullshit mentality of "hustle", how this no longer serves us, and how to deal with struggle so that we come out powerfully on TOP. They bo...2019-08-1943 minThe Unfiltered Coach PodcastEP 085: The Health of Your Business is a Direct Reflection of YouClick Here to join our free community and build momentum today!The health of your business is a direct reflection of how healthy you are mentally, physically, and spiritually. No one seems to be talking about this and we see a major need to bring awareness to this. Ever notice how when someone’s business is crushing it, they are taking care of themselves and doing awesome in their personal life to support their growth? But what we also notice is that when people are struggling in their person...2019-08-1625 minThe Unfiltered Coach PodcastEP 084: How to Model Successful People & High AchieversClick Here To Join Our Free Community!Today we discuss modeling! No, not that kind. We’re diving into the modeling that occurs both consciously and subconsciously from the people we’re in close proximity with. You’ve likely heard that you are the sum of your 5 closest friends, but have you ever thought of why? It’s because we model the behaviors of those around us. We can leverage this in a positive way to surround ourselves with the success we aim to create or model the behaviors of successf...2019-08-1430 minThe Unfiltered Coach PodcastEP 083: Eric Balance on Pursuing Purpose Over ProfitsIn EP 083 Landon interviews Eric Balance. Eric is on a mission to help people discover their passion and he guides them down the road of sharing it with the world. After going through his own personal struggles including addiction, Eric began to find success in business. However, even in surface level success he knew there was something more. After pivoting multiple times, he went through a massive transformation where he found his purpose. He has gone from addiction to speaking on stage worl...2019-08-1253 minThe Unfiltered Coach PodcastEP 082: Can You Provide Too Much Value For Free?Click Here To Join Our Free Community!In EP 082 Landon and Laura dive into a controversial topic of how much value to provide for free. Some experts say to give it all away for free, some say not to give too much because they might not need your help. Tune in and listen to what The Unfiltered Coaches think, and their exact approach to building their business.Take our free 5 day training so you can activate your voice, unleash your “why” and build your ultimate foundation for success. Click he...2019-08-0215 minThe Unfiltered Coach PodcastEP 081: Stop Getting Distracted, Increase Productivity & Stay FocusedClick Here To Join Our Free Community!Is your phone the first thing you reach for in the morning? Do you wish you were getting more accomplished in a day? Over the last few weeks we’ve had the pleasure of guiding a lot of new online coaches on the first steps of starting their business. This has brought to light a number of the hacks we’ve personally used to avoid distraction and remain focused.In EP 081 we discuss the biggest distractions inside of your day, how to increase productivity and ...2019-07-3124 minThe Unfiltered Coach PodcastEP 080: The Reason You Won't Succeed...Click Here To Join Our Free Community!Who is the person you must become in order to be successful? In EP 080 Landon and Laura explore the changes and evolution that must occur to step into the success you seek. You are where you are because of the person you are today. To get where you're going you must grow, and you must evolve. What keeps getting in your way? What is causing you anxiety? What false beliefs must you let go and what qualities must you step into to achieve what you're after? T...2019-07-2916 minThe Unfiltered Coach PodcastEP 079: We Have Bad Days Too: Here's How To Bounce BackClick Here To Join Our Free Community!Today Landon and Laura dive into bad days!! Coming off the end of a weekend filled with work they both experienced the dreaded "bad day", plural, and share the details of what led up to these events, why they occurred, and how they bounced back. The truth is that it does not matter if your new or experienced, established or in hustle mode, you are going to experience bad days. What's important is how you bounce back and what measures you put in place to m...2019-07-2618 minThe Unfiltered Coach PodcastEP 078: Customer Retention Strategies & Adding Value Through Customer ExperienceClick Here To Join Our Free Community!In EP 078 Landon and Laura dive into the lost art of Customer Retention! The truth is that coaches are getting hyper focused on acquiring new clients and completely forgetting about servicing and retaining their existing clients... Leaving money on the table.Today, they outline the 3 ways to grow your business and how you can increase your profits without having to acquire a single new client inside of your business. In addition they discuss how to track ...2019-07-2426 minThe Unfiltered Coach PodcastEP 077: How Laura Generated 300 Qualified Leads (In 60 Minutes)300 qualified leads in 60 minutes?!?! It sounds like a complete hoax...one of those ads that pop up on your Facebook feed you scroll right past because "Psshhh ya right..." But in today's episode Landon and Laura give you the EXACT strategy they use time and time again to massively expand their reach, their email list, and ultimately their LEADS in a way that is both ethical and predictable. They want you to share a piece of the pie with you, so listen up and take notes. You won't want to mis...2019-07-2217 minThe Unfiltered Coach PodcastEP 076: How We Overcome Self Doubt & The 6 Strategies We Use To Feel ConfidentEvery coach, no matter what stage of the game they are at, struggles with one major self-limitation at some point (or at many points) throughout their career. Self-doubt is one of the biggest blockers to our success - and ultimately our happiness. In today's episode Landon and Laura tackle this from two very specific angles, both of which are necessary to overcome, move past and bulletproof ourselves against it once and for all. Laura dives into the top three internal strategies she has succe...2019-07-1924 minThe Unfiltered Coach PodcastEP 075: The First Steps To Starting Your Coaching Business After Getting Certified"I'm certified!!...now what..." is a common feeling for many coaches as their feelings of excitement quickly turns into a flash of panic. In fact, I think everyone has this big scary thought right after they get launched into the online coaching world, told to go forth and conquer without a whole lot of guidance (never-mind a road-map) on what to conquer or how the heck to do it. On today's episode, Landon and Laura discuss what they wish they would have done years ago to grow their business ...2019-07-1722 minThe Unfiltered Coach PodcastEP 074: Jill Coleman: Overcoming Imposter Syndrome & Scarcity MindsetOn today's episode, Laura interviews Jill Coleman - the massively successful mentor to hundreds of fit pro's looking to make the leap into the online world of impact and freedom. Laura and Jill dive into the struggle we all face around arguing for our own limitations where the excuses we make for inaction ultimately leave us feeling stuck, fearful and like an imposter. They uncover the root of this, how to overcome the most common mindset pitfalls new coaches fall into, and ultimately how to ...2019-07-1544 minThe Unfiltered Coach PodcastEP 073: 3 Steps To Building Momentum In Your BusinessBuilding a successful online business comes down to three things...building a strong foundation to grow upon, establishing daily clarity and developing resiliency. On the show today Landon and Laura dive into the idea of building momentum in your business and the power of taking your business growth one step at a time in order to achieve all three. If you ever feel completely overwhelmed and paralyzed by everything that you need to do, and you are never able to escape the mile-long "perfectio...2019-07-1211 minThe Unfiltered Coach PodcastEP 072: Business Coaching Real Talk – What To Avoid & Who To TrustMentors, mentors everywhere! How do you know if you need one, if you're ready for one and WHO is the right one for you? On the show today Landon and Laura dive into the modern day mentorship conundrum that many new coaches are struggling with. In the age of high pressure sales and incentive based marketing strategies, hiring a business coach is a messy playing field. But should the fear of being pitched hold you back from seeking the right person for you?Landon and Laura believe that mentorsh...2019-07-1033 minThe Unfiltered Coach PodcastEP 071: Should You Post On Facebook OR Instagram?In EP 071 we answer the question: Facebook OR Instagram? And, we dive into how the experts are finding their ideal clients using social media. Specifically helping you identify which social media platforms you should spend your time focusing on.Online Coaches and Personal Trainers area always asking “Should I post on Facebook or Instagram”, but this is the wrong question. You must ask “Where is my ideal client hanging out”. Laura and Landon walk through the process they use to find their idea...2019-07-0829 minThe Unfiltered Coach PodcastEP 070: Libby Crow: The Entrepreneurial Journey From Internal Struggle To SpaciousnessOn today's show, Laura connects with Libby Crow, a global mentor for entrepreneurs helping them grow their businesses and their minds. She is the founder of LC International, a marketing strategy company for digital consultants, and Co-Founder of The Daily Shift, a personal development company for aspiring and accomplished entrepreneurs alike.Laura and Libby explore the common entrepreneurial journey from internal struggle to a place a spaciousness. They explore how leaning into uncertainty i...2019-07-0541 minThe Unfiltered Coach PodcastEP 069: Tim Lyons: The Current State Of Fitness Marketing In 2019In EP 069 I interview Tim Lyons, owner of Pulse Fitness, published author, a highly sought-after marketing consultant and owner of ProFit Marketing Solutions. Tim has two 2 Comma Club Awards, and has devised industry-specific marketing strategies to help other gym owners get better results for their businesses.On the show today we discuss the current state of fitness marketing in 2019. We dive into subjects such as video marketing, what’s required to be successful, repurposing content and cre...2019-07-0350 minThe Unfiltered Coach PodcastEP 068: Opportunities vs. Distractions In Your BusinessIn EP 068 on The Unfiltered Coach Podcast we talk about learning the different between an opportunity and a distraction in your fitness business. It’s easy to view everything as an opportunity but this an lead to inaction, stress, and burnout.They outline how important it is to identify where you’re at, and what the primary focus is, and use this as your north star to decipher between what’s moving your business forward and what’s purely a distraction.If you're looking to refine your message ...2019-07-0123 minThe Unfiltered Coach PodcastEP 067: How to Market Yourself on Social MediaIn EP 067 we talk about how to market yourself on social media! Marketing can be extremely overwhelming as a personal trainer and online coach, especially if you're just getting started. We uncover the common mistakes that are made and provide a clear set of actions steps to begin marketing yourself.Times are changing... "Just" posting on Social Media no longer works. And, you can no longer rely on being "good" at your craft. You must step into the role of a business owner and learn to market...2019-06-2824 minThe Unfiltered Coach PodcastEP 066: Deconstructing A 6-Figure Online Coaching BusinessIn EP 066 Landon breaks down the simple math for creating a 6-Figure coaching business. We reverse engineer exactly what's needed to accomplish this and discuss the issues with arbitrary financial targets.On the show today, I discuss how a "6-Figure" coaching business can be an illusive and overwhelming goal if we don't understand what's required to create it. This is cured by creating clarity around exactly what's required. This provides a blueprint for the exact tasks required and provides ...2019-06-2608 minThe Unfiltered Coach PodcastEP 065: Breaking The Mold As A Personal Trainer & Online CoachIn EP 065 we discuss breaking the mold as a personal trainer and online fitness coach. We fell victim to the very same trap that we discuss in today's episode. The trap of doing what everyone else in the industry is doing, and not realizing there was another way.On the show today, we dive into why it's important to throw away the industry "norm" and create your own path, redefine success, and ignore what everyone else is doing. Just because it's been done a certain way, doesn't mean it's righ...2019-06-2426 minThe Unfiltered Coach PodcastEP 064: Does Work Life Balance Exist? Or Is It An Illusion?In EP 064 Laura dives into the illusion of balance today, and why we feel like it's something we need to earn inside of our careers before we give ourselves permission to chase it. Balance is elusive, touted as something to aspire to without any tangible steps to actually getting there. We view it through the lens of being saved for the worth, the successful and the people who have already "made it". Yet for many of us, if we were to take a step back and realize that balance is only a feeling...2019-06-2119 minThe Unfiltered Coach PodcastEP 063: How To Create A Content Strategy To Build Authority As An Online CoachIn EP 063 Laura and I explain how to create a content marketing strategy to establish authority as an online fitness coach. You need a mix of both long and short term marketing strategies to create success within your coaching business. Today we will cover a thorough, and layered, content marketing strategy which is the backbone of your long term marketing.We were inspired by the revamp and creation of our very own Content Machine we created. We walk through the keys you need for creating you...2019-06-1920 minThe Unfiltered Coach PodcastEP 062: Why $100,000 Of Debt Was The Best Decision We MadeIn EP 062 of The Unfiltered Coach Podcast we dive into how taking on $100,000 worth of debt was the best decision we ever made. We've never discussed what we went through both emotionally and financially like we do in today's episode. It's raw, unfiltered, and we outline what it's allowed us to do and how we view it as a $100,000 investment in tuition.The journey we've traveled has allowed us to relate to every coach and business owner that is going through similar circumstances, or simply af...2019-06-1728 minThe Unfiltered Coach PodcastEP 061: How To Run A Free Or Paid Fitness ChallengeClick here to download my free swipe on How To Run A Free Or Paid Fitness ChallengeToday we are diving into How To Run A Free Or Paid Fitness Challenge. I discuss the bad stigma that challenges have developed over the years of misuse by poor personal trainers and coaches. Then I outline the 3 ways to leverage a fitness challenge to build your online coaching business.Connect with us on Social Media:Instagram: @landonpoburan, @laurapoburanWebsite: https://landonp.com/, https://laurapoburan.com...2019-06-1118 min
The Unfiltered Coach PodcastEP 060: 10 Lessons After Moving From Canada To The DesertThis week on the podcast, Laura and Landon dive into their most hilarious top 10 lessons and discoveries since moving across the continent from Edmonton, AB Canada alllll the way to the desert of Scottsdale, Arizona. Turns out life is a little more different than they expected! They hold nothing back and want you to feel like you are right there with them as they explore the good, the bad and the ugly about what it means to uproot and take off in a new direction in business and in life. That'...2019-06-0325 min
The Unfiltered Coach PodcastEP 059: Finding Your Purpose Through Power with Sam DavisToday on the show Laura and Landon interview Sam Davis, an online coach who has built her massive success around her vision to help other women discover and step into their most powerful selves. Sam gives us the unfiltered story of her own personal struggles with feeling empowered in her own life and how this journey has led her to where she is now - an inspiring leader for women who feel lost in their life and trapped in their bodies. Sam owns the power of her energy and of her purpose to in...2019-05-2744 min
The Unfiltered Coach PodcastEP 058: Freedom In Your Life & Business Starts TodayOn this week's episode, Laura and Landon deep dive into the freedom lifestyle touted as being the ultimate form of success for online entrepreneurs. They unravel the nature of what it truly means to live a life of freedom, where everyone seems to be going wrong and, most importantly, how you can stop waiting for "one day" and start living more freely right NOW.Laura and Landon share their personal evolution from a time when they felt trapped and lost to the freedom based lifestyle they have s...2019-05-2027 min
The Unfiltered Coach PodcastEP 057: Dieting Strategies For Non-Competitors vs. Competitors Ft. Laurin ConlinIn Episode 57 IFBB Pro Laurin Conlin joins Landon Poburan for an in-depth discussion on dieting strategies for both non-competitors and competitors.We dive into Laurin's Masters research on dieting strategies for non-competitors when it comes to both weight loss and post-diet weight regain. We discuss the psychological effects of dieting and the role they play in creating a successful protocol. We also dig into "Flexible" dieting.Laurin Conlin's storyFlexible dieting vs. meal plans in non-com...2019-05-1353 min