Shows
High Intensity BusinessAn Apology to Doug Holland Hey everyone, I just wanted to make a public apology to Doug Holland, the owner of Intelligent Exercise and an extraordinary HIT trainer and High-Intensity Training business owner, a man who has contributed so much value to the High-Intensity Training community and certainly to my audience in HIB. We made a mistake, so a few months ago, back in episode 532, which was called "How to Choose the Best HIT Machines for Your New Garage-Based HIT Studio" with Pete Cerqua, Pete made the comment that Doug's clients load the plate-loaded machines themselves, which was incorrect. And I think Doug may have reac...
2025-12-2101 min
High Intensity BusinessMike Mentzer: American Odysseus — John Little on the New Book and Defending Mike's Life and LegacyWho is Mike Mentzer, really, and why is he considered so controversial? Prolific Author and High-Intensity Training Expert John Little returns to talk about the new book on Mike Mentzer: American Odysseus — why is it so important to know the truth about Mike Mentzer and everything that happened to him? John goes into Mike's confrontation with Arnold Schwarzenegger, how his views on high-intensity training changed over the years, what type of HIT workouts he may prescribe if he were training clients today, and more. With the surprising amount of misinformation about and pushback against Mike Mentzer today, you'll want to tune in to...
2025-11-261h 10
High Intensity BusinessHow To Become a Great HIT Personal Trainer Who Naturally Attracts Clients (with Sara Rufener)What is it that makes a trainer so magnetic that clients just keep coming back for more, and how can you develop those qualities? In this episode, Bend Strength Lab Founder Sara Rufener shares how she developed her way of training clients that keeps them coming back for more… naturally. We talk about why being a great trainer means more than just giving a great workout, how to mentally prepare for a week of training, the differences between how men and women approach workouts, and how you can create a client experience that feels great for the people you train. If you want...
2025-11-191h 14
High Intensity BusinessYour One Wish?I've helped 41 strength training business owners add between $12,000 and $58,480 per month. If I were to coach you, what would you want me to help you with? You get one wish. I will help you achieve it. What would it be? If I could help you achieve one result, what would you want my help with? Email me to lawrence@highintensitybusiness.com Or direct message me inside my free HIB community - join here Thank you for your time! Lawrence
2025-11-1301 min
High Intensity BusinessBuild A $40K-A-Month HIT Fitness Business on Strength Training for Athletes, Seniors, and Special Needs Children (with Kevin Quinn)Can you really turn your passion for strength training and helping people into a $40,000-a-month business? Here's somebody who's already done it: Quinn's Gym Founder Kevin Quinn joins us to talk about how he did that. It wasn't all smooth sailing, though, because he did run through some challenges that almost derailed his fitness journey, but he did some things you might want to know about so you can avoid the same pitfalls and grow your business faster without burning out and losing your passion. How can your style of strength training help different peop...
2025-11-121h 02
High Intensity BusinessHow To Design Great HIT Workouts Like A Legend (Featuring Ryan Hall)What does it take to build a thriving HIT business that stands the test of time? Exercise Science LLC Founder Ryan Hall is an Award-Winning Strength Trainer, Master SuperSlow Trainer, and Body by Science Contributing writer. Ryan returns to the podcast to talk about the vital lessons he's learned over his amazing career as a HIT trainer and strength studio owner, including how to build a successful fitness business without burning out, how to use social events to attract clients, and what you actually have to do to be treated like a rockstar every time you walk into your studio. Plus, we...
2025-10-291h 29
High Intensity BusinessDeep Dive: Initial Consultations That Get You More HIT Personal Training Clients (With Pete Cerqua)What needs to happen and what should you say on the first time a potential client walks through your door? In part 4 of this HIT Garage Gym series, Million-Dollar Trainer Pete Cerqua walks you through how your initial consultation with a prospective client should go — how long should it be? How much should you explain? How many exercises should you do? What do you say to close effectively? And of course, we get into the details so you can design the style of consultation that works for you. If you want to make a great first consultation that will make your...
2025-10-151h 10
High Intensity Business527 - Who is Lawrence Neal? The Story of the Mind Behind High Intensity BusinessWhat's it like to leave a high-paying job in one of the greatest cities in the world so you can create a hyper-focused podcast serving High-Intensity Training business owners? That's exactly what Lawrence Neal, founder of the High Intensity Business podcast (formerly called Corporate Warrior) did, and it wasn't always smooth sailing. Dave Bess turns the tables on Lawrence and gets him to talk about what it took to get HIB to where it is now: a household name in the HIT industry, one that serves the fitness business owner from start to finish. If you want to know more about...
2025-08-0647 min
Off Of The Couch PodcastReplay -Lawrence Neal, High Intensity Strength TrainingLawrence Neal, owner of Optimastrength.com and Highintensitybusiness.com, talks about all aspects of resistance training
2025-06-1848 min
High Intensity Business500 - What I've Learned After 11 Years of Interviewing World-Class HIT Experts and Fitness Entrepreneurs (Luke Carlson interviews Lawrence Neal)What can you learn after 11 years and 500 episodes of listening to world-class strength trainers, exercise scientists, and HIT Business experts? In this milestone episode, Discover Strength CEO Luke Carlson turns the tables on Lawrence Neal (me!) and we talk about the most high-impact things you can do as a fitness business owner, as a strength trainer, and as a family man trying to find a healthy work-life harmony (that word, specifically — you'll find out why soon!), among many other things I've learned in over a decade of hosting a podcast like this one. I'm grateful to Luke, to all of the guests wh...
2025-01-291h 11
Boutique Fitness Marketing PodcastMarketing Personal Training with Lawrence NealIn this episode, we're diving into marketing personal training including lead generation, pricing, and sales for personal trainers, specifically those running appointment-based fitness businesses. I'm sitting down with Lawrence Neal, founder of High-Intensity Business and host of the High-Intensity Business Podcast. If you're a trainer struggling to attract the right clients and ready to level up your personal training business, this episode is for you! A little bit about Lawrence: Lawrence has helped hundreds of HIT—that's HIT with one I (High-Intensity Training)— business owners make more money through strategic marketing, pricing...
2025-01-0856 min
High Intensity Business484 - Is SuperSlow the Holy Grail of HIT or an Overhyped Myth? Featuring Dagoberto VilaIs SuperSlow the most effective HIT workout protocol and can it help you maximize your genetic potential faster than any other strength training approach? Dagoberto Vila is a bodybuilding champion, the owner of Fit for Life Strength, a certified MedX Fitness Coach and a certified SuperSlow instructor. He joins the podcast to talk about getting the most out of your workouts and why he's so passionate about SuperSlow as one of the best ways – if not the best way – to strength train. We talk about the science behind why slow reps are effective, how slow you should go, training frequenc...
2024-10-0950 min
High Intensity BusinessBuilding the Future of Fitness: How EXS School Powers EXS Studios with Hugo MonizWhat's it like to create your own High-Intensity Training sphere from scratch when there isn't one that you can join as a HIT entrepreneur in your own country? Hugo Moniz, founder of EXS, talks about creating an incredible business ecosystem where he not only provides high-quality HIT education for personal trainers, but also works with doctors, hospitals, and other strength training business owners to promote high-intensity training that benefits patients, clients, and fitness business, and he even has the time to run his own strength training studio and yearly exercise summit! Hugo's success story is something we can all draw les...
2024-10-0258 min
High Intensity BusinessScaling with Simplicity: 1-on-1 Training, Self-Development, and Client Success with Luke Carlson (Q&A)What exactly does it take to turn your HIT business from just another strength studio to a really great fitness business? Discover Strength CEO Luke Carlson returns to the podcast for a Q&A that dives deep into what mindsets, habits, and little details matter that you need to focus on as a HIT entrepreneur. If you're serious about success and hungry for growth, don't miss this episode! ━━━━━━━━━━━━ ⚡ Want to GROW your HIT business? Go here ━━━━━━━━━━━━ 🎬 For the complete show notes, links, and resources, click here
2024-09-2554 min
High Intensity BusinessHow to Run a 120-Sessions-Per-Week Solo Strength Training Operation with Doug Holland What does it take to actually run 120 personal training sessions a week as a solo HIT strength trainer successfully? Doug Holland is a master strength trainer, a powerlifter, and the owner of Intelligent Exercise, and he has mastered the art of delivering high-quality training sessions each week all by himself. In this episode, Doug shares how he makes it all work: we dive deep into managing personal training sessions from start to finish, structuring and progressing workouts, and building strong client relationships, all without burning out. If you want to learn what it takes to be a successful, high-level HIT train...
2024-09-1931 min
High Intensity BusinessMastering Social Media Outreach with Dave Bess: Turning DMs into Dollars Can you really transform your HIT business into a multi-million-dollar one just by changing your mindset and reaching out to people? Dave Bess returns to share powerful strategies and tactics that can help you generate leads that turn into meaningful client relationships. Dave is the co-founder of Underground Fitness and later launched PT Legends and Greenlight Personal Training, and here we talk about the step-by-step methods of networking and building genuine connections. If you've ever wondered how people can be so good with outreach and wanted to try it yourself, this episode is for you! ━━━━━━━━━━━━ ⚡ Want to GROW your HIT business? Go here: https://hig...
2024-09-121h 00
High Intensity Business479 - Rebuilding Strength: Dr. James Fisher's Knee Rehab Journey Part 2 If you get a severe knee injury, what does that mean for you (or your HIT clients) long-term, and how might that affect your strength training? Dr James Fisher returns for part 2 of his personal experience of rehabilitating a severe knee injury and how he is using high-intensity training to recover from it. James is a Course Leader and Senior Lecturer for the School of Sport, Health, and Social Sciences at Southampton Solent University in the UK. He specializes in exercise physiology, biomechanics, and resistance training. James is an active researcher publishing numerous peer-reviewed articles relating to health and fitness. For...
2024-09-051h 07
High Intensity Business478 - How to Keep Clients Excited for their Workouts with Luke Carlson Why should you find ways to keep your strength training clients excited about their workouts? Spoiler alert: because your clients will love your HIT studio, you'll make more money, and you'll keep them for life. Discover Strength CEO Luke Carlson talks about why and how you can do this, from the mindset you should have down to how to implement it in your HIT Fitness Business. If you want to never lose your clients, this episode is a must-listen! ━━━━━━━━━━━━ ⚡ Want to GROW your HIT business? Go here: https://highintensitybusiness.com/skool ━━━━━━━━━━━━ 🎬 For the complete show notes, links, and resources, click here
2024-08-2836 min
High Intensity Business477 - Muscle Gains or Marketing Gimmick? The Truth Behind the Colorado Experiment What is the truth about Arthur Jones' Colorado Experiment and what does it really mean for the High-Intensity Training world? Legendary trainer Pete Cerqua returns to the podcast to go on a deep dive into what really went on in The Colorado Experiment with Casey Viator, what happened when Mike Mentzer tried it, and what HIT trainers and business owners should take away from this still-infamous experiment by Arthur Jones. If you've heard about the Colorado Experiment, it's probably not what you thought it was — you need to tune in to this episode! ━━━━━━━━━━━━ ⚡ Want to GROW your HIT business? Go here: https://highintensitybus...
2024-08-211h 06
High Intensity BusinessStress Less, Earn More: Dave Bess's High-Ticket Approach for HIT Do you ever feel like you're in a rat race as a HIT entrepreneur and want a way to earn more while being less overloaded? Dave Bess is the co-founder of Underground Fitness and later launched PT Legends and Greenlight Personal Training. In this episode, we talk about why you should have a high-ticket offer, how to build it out into your existing business model, and how doing all of this can be the life-changing experience you've been looking for as a fitness business owner. If you want to make more money while having less clients – and actually execute...
2024-08-1453 min
High Intensity Business475 - Mastering Trainer Recruitment: Luke Carlson's Insights for HIT StudiosWhat can you learn from one of the biggest HIT businesses in the world when it comes to attracting talent and recruiting great strength trainers? Discover Strength CEO Luke Carlson returns to talk about seven powerful and proven tactics to help you hire great HIT trainers for your strength studio. If you want to hire great trainers and hit the ground running, this episode is a must-listen! *** ⚡ Want to Supercharge Your HIT Business And Grow Faster? Look at this *** 🎬 For the complete show notes, links, and resources, click here
2024-08-0735 min
High Intensity Business474 - A Profile on OneUp Fitness with Matt Mombourquette: Tracking Client Progress with Biomarkers, Driving Leads with Agencies, and Finding Great Trainers Is tracking your client's biomarkers the future of science-based strength training and the door to a new universe of health optimization, or is this just another passing trend? Matt Mombourquette is the owner of OneUp Fitness, a HITuni-certified Personal Trainer, and a Kinesiologist with a degree from Dalhousie University. He joins me in this episode to talk about how he is exploring the future of HIT training through fine-tuning muscular health by tracking very specific biomarkers, along with what this could mean for the HIT business sphere and our strength training clients. We also talk about the misconceptions about anima...
2024-07-3158 min
High Intensity BusinessHow To Retain Clients For Life with Luke Carlson Why is client retention the single most powerful thing you can focus on if you want to make your strength studio profitable, fast? In this previously HIT Business members-only episode, Discover Strength CEO Luke Carlson talks about the fundamentals that you need to know, and we go into why client retention is crucial to building a profitable business, how to create an experience that helps keep clients coming back, and the key things you need to put in place (and the mistakes you need to avoid). If you're keen on maximizing your profit while minimizing growing pains, you'll want to lis...
2024-07-241h 02
High Intensity BusinessStaffing for Success: Optimal Hiring and Onboarding Practices in Fitness with Katie Santos - Part 2 How can you train, develop, and retain amazing trainers and staff and avoid the big headaches that many HIT fitness business owners have when it comes to hiring, management, and leadership? Katie Santos is the founder of Katie Santos Consulting and Fitness HR. She is a fitness industry expert with 40 years of experience, specializing in HR and HR law and catering specifically to fitness businesses and strength studio owners. We dive deep into how you can help your trainers succeed and add value to your business right from the start, how you should approach developing your personnel and your culture, the...
2024-07-1759 min
High Intensity BusinessLuke Carlson on Personal Training Note-Taking Tips, High Ticket Offers, Issues with the Hormozi Approach, and Fascinating Fitness Business TrendsHow do the most successful trainers take notes that help create great client experiences without bogging down workout sessions? Discover Strength CEO Luke Carlson returns to the podcast for a wide-ranging Q&A where we talk about the best way to take notes during a workout session, how to make great high-ticket offers that attract more clients, Alex Hormozi's business ideas, fitness trends your clients bring in that might give you headaches and how to deal with them, and more. If you want to dig deeper into wowing your personal training clients and honing your HIT business strategies and tactics, don't...
2024-07-1049 min
High Intensity BusinessFinding the Perfect HIT Business Client Management Software with Connie HolenLooking for the perfect client management software for your HIT business and want it to be as useful and as pain-free for you and your clients? Pixality Design founder Connie Holen is a fitness business website specialist, a MindBody Certified Business Consultant, an accomplished web designer, digital strategist, and podcast host, among many other things, and she returns to help you find the right CMS that will help your business scale and provide the best possible client experience. If you've ever looked at your options and wanted to know the pros and cons before taking the plunge, this episode will help y...
2024-07-031h 05
High Intensity BusinessStaffing for Success: Optimal Hiring Practices in Fitness with Katie Santos - Part 1 What should you know about hiring good trainers and staff for your HIT fitness business to scale and grow without the common headaches poor fit can give you? Katie Santos is the founder of Katie Santos Consulting and Fitness HR. She is a trusted expert with 40 years of experience in the fitness and wellness industry. In this episode, Katie shares great insights on how you should hire and staff for success in your fitness business, focusing on the advantages of having the right team who is on the same page as you are so you can grow your revenue faster and...
2024-06-261h 17
High Intensity BusinessDiscover Strength's Origin Story: From Idea to Industry Leader with Luke CarlsonWhat would it take for you to build a world-class HIT studio brand from the ground up? Luke Carlson returns to the podcast to talk about the origin of Discover Strength and how he went from being unsure of what he wanted to do in life to finding the very thing he wanted to pour his heart into — we talk about the valuable lessons every aspiring HIT business entrepreneur and strength trainer can take away from his journey. If you've ever wanted to know what it's like to find your north star as a personal trainer or a HIT studio owner...
2024-06-1944 min
High Intensity BusinessProduct Manager to Personal Trainer: The Safe Strength HIT Business Blueprint with James BrownHow would you like to build a thriving HIT fitness business even if you have zero experience in the fitness industry? James Brown is the owner of Safe Strength in Chepstow, Wales, UK. He brings a unique perspective to the fitness industry as he shares his journey from product management to becoming a strength trainer who is now trying to solve the problem of being overwhelmed with clients! In this episode, we talk about what inspired him to get into the strength training business, his transition from being a product manager toward becoming an entrepreneur, and eventually owning his own suc...
2024-06-121h 02
High Intensity BusinessThe Metronome Advantage: Transforming Client Workouts with Rhythmic Precision with Al Coleman - Part 1 What's the best way to give your personal training clients exercise instruction that makes them enjoy their workout sessions with you instead of dreading these and eventually driving them to quit? Al Coleman returns to the podcast to talk about the power of his Metronome Method and how you can tap into the science of attention to give your clients workout sessions that essentially run themselves automatically! Al is the founder of Automated Muscle and is an experienced strength trainer and highly esteemed expert in high-intensity training (HIT). He has worked as the Director of Education for RenEx, Overload Fitness, and PH...
2024-06-061h 06
High Intensity BusinessAccelerate Your Fitness Profits: 4 Steps to Client Growth with Pete Cerqua - Real-Time Q&ACan you really double your HIT studio's revenue or your earnings as a personal trainer using Pete Cerqua's Million-Dollar framework? Here's Pete's challenge to you: I dare you to try it strictly and then tell me it doesn't work. Legendary Trainer Pete Cerqua is the best-selling author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men, but most importantly, he is an incredibly successful strength trainer and fitness business builder — and he can walk you through how to build your own wildly successful strength studio… if you'r...
2024-05-291h 20
The Discover Strength PodcastA Special Anniversary Episode: Lawrence Neal Interviews Luke CarlsonThis episode is special for two reasons: one, it is Discover Strenghth's 18-year anniversary, and two, Luke is interviewed by a great friend and colleague, Lawrence Neal. Lawrence Neal is the 10-year host of the High Intensity Business podcast, which has over 460+ episodes. Discover Strength offers free Introductory Workouts at any location across the United States. You can schedule your free Introductory Workout HERE !
2024-05-2239 min
High Intensity BusinessSocial Media Mastery for HIT Entrepreneurs: Reviewing Your Social Posts with Pete Cerqua - Part 2Is your social media content attracting more clients or is it turning them away without you realizing it? Master strength trainer Pete Cerqua returns to talk about the power of social media and how you can optimize your content to pull in and convert more, along with going deep into the small details that can make a big difference. Pete is a best-selling author with decades of experience building massively successful strength-training businesses. His "Million Dollar Trainer" program shows strength trainers how to earn 7 figures per year, and he is currently running a high-impact HIT B...
2024-05-2246 min
High Intensity BusinessUnlocking Growth: How We Used Bark.com to Generate 53 New Personal Training ClientsHow can you convert more prospects into clients effectively and quickly using warm outreach services like Bark.com? In this episode, we'll talk about my proven strategies and tactics that got our strength studio 53 new clients through Bark.com (this will also work whenever you're on the phone with prospects from other sources) — we'll cover the importance of your mindset, your step-by-step approach, and the right way to execute from start to finish, along with the pitfalls you need to avoid. If you want to get high-quality strength training clients fast, check out this episode!
2024-05-1543 min
High Intensity BusinessSqueezing Seconds: Pete Cerqua's High-Efficiency Tactics for Fitness ProsHow can HIT studio owners and personal trainers run an efficient strength training business that lets them give great customer service without getting overwhelmed and leaving money on the table? Pete Cerqua returns to talk about the basic systems you need to stay organized, on track, and ready for business so you can take on twice as many clients as your competition while keeping your business running smoothly and as stress-free as possible. Pete is the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men...
2024-05-081h 06
High Intensity BusinessSimon Shawcross & John Little: The Life and Legacy of Mike MentzerWho really was Mike Mentzer and what do so many people get wrong about him and his approach to High-Intensity Strength Training? Here to set the record straight about Mike's legacy are HITuni founder Simon Shawcross and modern-day renaissance man John Little, who also happened to be a close friend and associate of Mentzer for over two decades. In this episode, we talk about the profound influence of Mike Mentzer on high-intensity training, the enduring legacy of his philosophy, and the inspiration behind the new Mike Mentzer course at HITuni. We go into the challenges...
2024-05-011h 28
High Intensity BusinessPatty Durell's Guide to Bridging the Gap Between Physiotherapy and Personal Training in Your Business How can personal trainers and HIT studios better serve their clients with injuries or orthopedic issues (and avoid potentially making them worse)? Rock Solid Fitness founder Patty Durell returns to talk about the common misconceptions and shares her expert strategies for integrating rehabilitative approaches and high-intensity training protocols — this conversation is a treasure trove of useful advice, backed by Patty's extensive experience in both fields. Patty is a Master-Level Personal Trainer, Certified Conditioning Specialist, and Licensed Physical Therapist Assistant, and has specialized training in nutrition and physical rehabilitation with over 25 years of e...
2024-04-2459 min
High Intensity BusinessSocial Media Mastery for HIT Entrepreneurs: Reviewing Your Social Posts with Pete Cerqua - Part 1How good is your social media marketing game in getting you more HIT clients? Is it really turning more of your prospects into customers, or are you unknowingly leaving money on the table? In this episode, Million-Dollar Trainer Pete Cerqua explains how you should craft your social media posts for maximum conversion, why certain things work well, and why you should be very careful about avoiding other things that can make good prospects lose interest. Pete is the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution...
2024-04-1738 min
High Intensity BusinessDiscounts Done Right: Crafting Irresistible Deals in High Intensity Training with Luke CarlsonIs offering discounts the best strategy for high-intensity training businesses, or can you achieve success without them? Discover Strength CEO Luke Carlson returns to the podcast to talk about what you need to know if you're thinking about using discounts to get (or keep) customers, the right way to do these, and some big mistakes you need to avoid. We go deep into the reasons why you should (or shouldn't) offer discounts, how your tactics can affect the quality of clients you attract, and how you implement these can affect how people see your brand...
2024-04-1030 min
High Intensity BusinessMaximizing Fitness Profits with Ironclad Rates and Policies: Insights from Pete CerquaWhat one thing gives even experienced personal trainers and HIT business owners the biggest headaches and how can you avoid this? Pete Cerqua returns and explains how getting your rates and policies right can set you up for operating a fitness business you'll be happy to keep running and avoid the pain of being walked over like a doormat by terrible clients. Pete is the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men. He also has decades of experience building massively successful strength-training businesses.
2024-04-031h 51
High Intensity BusinessPete Cerqua on Why HIT Trainers Make Twice as Much as Regular TrainersWant to know how High-Intensity Training can take your strength training business to the next level? If you've ever been skeptical of or wanted to know exactly why and exactly how HIT can earn you millions (no exaggeration — we have the receipts!), legendary trainer Pete Cerqua returns to talk about just exactly how you can do that. Pete is the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men. He also has decades of experience building massively successful strength-training businesses. Pete's "Million Dollar Tr...
2024-03-271h 45
High Intensity BusinessLifetime in HIT: Combating Burnout, Perfecting New Client Routines, and Trainer Education with Robert FrancisWhat do you need to know to design and execute the best possible HIT workouts for your clients and how can you teach your strength studio's trainers to do the same? Inform Fitness' Robert Francis is a MedX clinician and master strength trainer with over 40 years of professional experience, multiple certifications, and a wealth of knowledge and experience that has earned him a tremendous amount of respect in the strength training world. In this episode, we talk about Robert's HIT journey, the differences between old-school and modern-day HIT trainers, how strength training education has changed over the decades, and he...
2024-03-201h 15
High Intensity BusinessThe HIT Dilemma: 15, 20, or 30 Minute Workouts - What's the Optimal Business Choice? What's the best workout session length for your personal training clients if you want to give them the best service while maximizing your earnings at the same time (and how would that work in practice)? Million-Dollar Trainer Pete Cerqua returns to talk about just exactly how you can do that. Pete has decades of experience in building high-powered fitness businesses and training high-ticket clients, and he is also the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men. If you want to get the most out of your strength training busin...
2024-03-1342 min
High Intensity Business453 - Does Dr. MacMillan's Eccentric Method Outperform Traditional Training? (Part 2) Can Dr. Michael MacMillan's advanced eccentric method and technologies unlock the keys to maximizing muscle growth and peak athletic performance or is it just another road that leads to the same HIT plateaus? Dr. Michael MacMillan joins the podcast, drawing from his expertise and wealth of knowledge in biomechanics and his experiences in working with Arthur Jones and designing HIT equipment. He is a retired orthopedic surgeon and former associate professor at the University of Florida, and the co-creator of the NeGator Strength System. In this episode, we talk about the potential impact of Dr. MacMillan's eccentric training method on musc...
2024-03-061h 26
High Intensity BusinessBeating Burnout with Balance: The 3.3 Rule for Entrepreneurs with John BriggsWhat's the best way for you to structure your workday to give your best to your clients, get the best out of your business, and not actually burn out? John Briggs joins us again for a deep dive into the science of balancing maximizing your productivity in a day and still living your best life while avoiding the pitfalls many personal trainers and strength studio owners fall into — even the experienced ones! In this episode, John talks about why you should care about how your work day is structured, the maximum amount of productivity you can actually squeeze out of it (acc...
2024-02-281h 02
High Intensity BusinessBudget Equipment Choices, Visionary Goals, Motorized Resistance Insights: Jeff Turner's Imagine Strength Q&A - Part 2Is it worth your time and money to think about Imagine Strength if you're starting a new strength studio on a budget? Jeff Turner returns for part 2 of our Imagine Strength Q&A and we talk about which machines you should choose if you're just starting out, how to serve a variety of different customers (e.g., over 40s, men, women, etc.), future machines, the pros and cons of motorized assistance in HIT, and so much more! If you're starting a new fitness business or you're keen on what the future of HIT machines look like, don't miss this episode! *** 📈 Jump-star...
2024-02-2145 min
High Intensity BusinessPete Cerqua's 7-Figure Secret: Genius Strategy or Overhyped Fiction? Can HIT Business coach Pete Cerqua really make you a millionaire or is he just scamming you out of your money? Pete has decades of experience in building high-powered fitness businesses and training high-ticket clients, and he is also the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men. In this episode, Pete gives it to his skeptics straight and he tells you exactly what he can do for you, how he's made himself and the people he's coached successful, and what to expect on your road to being truly success...
2024-02-141h 45
High Intensity BusinessAurum's Rapid Expansion: Candid Insights on Strategic Decisions, Financial Performance, and Growth with CEO Julian Massler How can you grow your strength training business successfully and avoid the pitfalls that those who grow too soon, too fast, and too unprepared fall into? Aurum Fit CEO Julian Massler returns to the podcast to talk about the strategies and tactics that have allowed him to scale one of the most interesting HIT brands in the world right now. We catch up on Aurum's rapid expansion and go into detail about how to scale without losing focus, managing operations, making smart decisions at a high level, frameworks for franchising, and even building their own tech-driven HIT equipment. If you want to k...
2024-02-071h 04
High Intensity BusinessBill DeSimone's Fitness Philosophy Q&A: Mastering Biomechanics for Safe and Effective Exercise - Part 2 What makes certain popular exercises unsafe and some machines sub-optimal, and are you inadvertently increasing your clients' risk of long-term injury (even if things seem like they're fine right now)? Bill DeSimone returns for part 2 of our deep-dive Q&A on the biomechanics of specific exercises, machines, and modalities. Bill is an ACE-certified health coach, Senior Fitness Specialist, and owner of Optimal Exercise in Cranbury, New Jersey, and has certifications in Functional Anatomy, Functional Fitness, and Orthopaedic Exercise. He has been training people since 1983, and he is also the author of Congruent Exercise, Moment Arm Exercise, and Joint-Friendly Fitness: Your Guid...
2024-01-311h 45
High Intensity BusinessThe EOS Edge: How Small Businesses Can Thrive with Chris Beer's Strategies Anyone can start a strength training business, but what do you need to do to make sure you're not just barely surviving but successfully thriving? Joining us on this episode is Chris Beer, The Wizard of Ops, and she specializes in helping fitness business owners create systems and strategies that help their business boom. We dive into how you can make HIT business – no matter how big or small it is – streamlined, made more efficient, and primed for growth using the EOS framework and systemization concepts, and how strength studio owners and trainers can gain more freedom and focus while powering up t...
2024-01-2447 min
High Intensity BusinessYour Imagine Strength Questions Answered: An In-Depth Discussion with Jeff Turner - Part 1If you're a strength studio owner (or you're looking to start one), why should you think about Imagine Strength versus other HIT machine brands? In this episode, I sit down with Imagine Strength's Jeff Turner to talk about your questions, and we cover things like design differences and technical innovations, the benefits your clients can get with IS (that you can't with other brands), which countries Imagine Strength ships to (and how long shipping takes), and a lot more — so much, in fact, that we had to just plan a part 2! Side note: if you want to...
2024-01-1741 min
High Intensity BusinessBack to Basics: Pete Cerqua's Strategies for Revitalizing Veteran HIT Businesses Do you feel like your strength training business could use a jolt to revitalize itself and break through a plateau in growth? Legendary Trainer and Master HIT Business builder Pete Cerqua returns to talk about how you can double your revenue and reignite your fitness business success, even if you've been in the HIT game for years. Pete has decades of experience in building high-powered fitness businesses and training high-ticket clients, and he is also the author of the books The 90-Second Fitness Solution, High-Intensity Fitness Revolution for Women, and High-Intensity Fitness Revolution for Men. His program "Million Dollar Trainer" shows pers...
2024-01-1034 min
High Intensity BusinessDoes Dr. MacMillan's Eccentric Method Outperform Traditional Training? (Part 1) Just how powerful are eccentric-focused workouts and what do you need to know to really tap into the benefits for yourself and your clients? Dr. Michael MacMillan joins the podcast, drawing from his expertise and wealth of knowledge in biomechanics and his experiences in working with Arthur Jones and designing HIT equipment. He is a retired orthopedic surgeon and former associate professor at the University of Florida, and the co-creator of the NeGator Strength System. In this episode, we talk about the importance of heavy negative training – and the right way to do it – with its positive impact on bone, ligament, and tendo...
2024-01-0352 min
High Intensity BusinessCracking the Code: How Pete Cerqua Doubled His Personal Training Sessions with This One Key Change What PROVEN keys are there to DOUBLING your fitness business revenue are there and why are so many trainers and strength studio owners failing to use these? Legendary Trainer Pete Cerqua talks about the mistakes that even he made and how he saw his training sessions and earnings double once he learned these lessons the hard way — the very lessons that he wants HIT business owners and strength trainers like you to learn but just all gain without the pain. In this episode, we talk about what your workout sessions need to be like so that you can not only attract cl...
2023-12-2745 min
High Intensity BusinessBuilding Simply Strong with Ed Collins: Empowering Seniors through Fitness What's it like to build a thriving strength studio that makes a meaningful difference in your older clients' lives and a powerful impact on your family? Simply Strong founder Ed Collins joins us to talk about his journey in designing a business geared toward helping the older population get stronger, live better and happier lives, and how you can tap into and serve this market in a way that enriches not only your fitness business but also in the lives of the clients you serve. In this episode, we talk about specific marketing strategies and tactics, designing appropriate workout experiences, the litt...
2023-12-201h 14
High Intensity BusinessBill DeSimone's Fitness Philosophy Q&A: Integrating Strength and Steady State for Superior Health - Part 1 How can you optimally tailor your HIT protocol if you or your clients want to do more than just resistance training as part of their active lifestyle? Bill DeSimone returns for a Q&A and we talk about how you can tweak your HIT protocol for maximum results for different goals, how it can complement (instead of complicate) other physical activities and sports, and some potentially controversial things that Bill has to say! Bill challenges prevailing exercise myths within HIT and encourages factoring in individual needs and aspirations when designing workout routines, with some valuable takeaways for trainers and HIT enth...
2023-12-131h 15
High Intensity BusinessHIT Where It Fits: Transforming Any Space into a HIT Studio with Pete Cerqua If you had the knowledge of a legendary HIT Trainer and the experience of a massively successful businessman, how would you start your own Strength Studio? Pete Cerqua returns to talk about everything you need to know to start your own Fitness Studio business from scratch and give it all the advantages to make you successful FAST. In this episode, we talk about choosing from a variety of locations, how to keep your operating costs low, negotiating good terms, strategies and tactics for maximizing profits, how to deal with the various risks and challenges you might face while starting out, and...
2023-12-0655 min
High Intensity BusinessTailoring Training Intensity: A Deep Dive with Logan HerlihyWhat's the best way to optimize intensity for your strength training clients and convert more of your free workouts into paying ones? This episode's guest is Logan Herlihy, a senior exercise physiologist and general manager at Discover Strength, and the author of How 2 Look Good Naked: The Least Amount Of Effort, To Look The Best With Your Clothes Off. Logan has overseen over 20,000 workout sessions, hosted the Discover Strength podcast, and studied and seen what works best for most strength training clients — including the difficult ones (if you're a personal trainer, you know the type)! If you're keen on getting m...
2023-11-2951 min
High Intensity BusinessThe HIT Business Reboot: Personal Branding Essentials with Pete CerquaWhat are some of the biggest mistakes that are holding you back from really growing your fitness business? Legendary trainer Pete Cerqua returns to talk about the most important keys that every personal trainer and HIT Business owner MUST get right to get more clients and grow their business faster — or else continue to struggle and be stuck in mediocrity. If you're seriously looking to grow your strength training business, this episode is a must-listen! *** 📈 Get 1-on-1 Business Coaching from Pete with this Exclusive HIB Program — Slots are limited, so Click Here Now *** 📩 Download a FREE step-by-step guide on how to build a refer...
2023-11-221h 03
High Intensity BusinessRevive Your Fitness Website with Connie Holen's 7-Step Audit ChecklistSo you have a website for your strength studio, but do you really know how well (or how poorly) it's working to drive potential clients to your fitness business? In this episode, web design expert and fitness website specialist Connie Holden joins us to talk about what you can do now to check your website for issues and make sure it's not costing you business! Pixality Design is Connie's web design agency that specializes in helping fitness businesses and wellness studios grow online, and Connie herself is a MindBody Certified Business Consultant, an accomplished web designer, digital strategist, podcast host, speaker...
2023-11-1550 min
High Intensity BusinessTraining and Transformation with Borge Fagerli — Mastering Fatigue Management in Strength Training, Debunking Resistance Training Myths, Tackling Muscle Gain Stagnation with HIT, Journeying into Life Design and the Quest for True HappinessHow can you help your strength training clients break through plateaus and maximize muscle gain throughout life? Trainer of Champions Borge Fagerli returns to the podcast to talk about advanced strength training techniques and strategies to help you build muscle more effectively for the long term, why and how you should manage fatigue for better gains, debunking resistance training myths, and designing your life for success in business and everywhere else. *** 📈 Build Your Own Highly Successful Fitness Business *** 📩 Download a FREE step-by-step guide on how to build a referral machine *** 🎬 For the complete show notes, links, and resources, click here
2023-11-081h 30
High Intensity BusinessHIT Collision: David Landau and Lawrence Neal's Explosive Showdown!What can you learn from one of the top HIT trainers on the planet about personalizing, optimizing, and maximizing training programs and results for your clients? HIT Legend David Landau returns to the podcast for an explosive discussion that covers intelligent training, finding your minimum – and maximum – effective dose of exercise, the secrets to achieving optimal results, and more, all delivered with David's trademark I-don't-care-what-you-think-I'll-say-what-I-want approach to civil discourse. Whether you've been doing HIT for years or you're new to High-Intensity Training and you want to fine-tune your HIT workouts for maximum results, you'll want to si...
2023-08-021h 34
High Intensity BusinessHow to Save Thousands of Hours Running your HIT BusinessHey! Lawrence Neal here, founder of High Intensity Business. Since there's a lot of buzz about this new chatbot by OpenAI called ChatGPT, I decided to dabble in it a bit and check out its potential. This episode is focused on how you can save thousands of hours using AI – specifically with ChatGPT – in your high intensity training business — I'll talk about the different business applications and how you can get results using this technology. Get turn key systems for your HIT business For all of the show notes, links, and resourc...
2023-01-2525 minHigh Intensity BusinessHow to Quickly and Easily get New Clients with Efficient Networking (BNI Case Study)Lawrence Neal here, founder of High Intensity Business and co-founder of Optima Strength. Get your FREE resources. In this episode, I share the benefits of networking for getting new clients for your strength training business — specifically, I talk about Business Network International (BNI), networking tips for getting better results, how to network efficiently, other marketing tactics with high ROI, and much more. Implement proven systems and grow your business For all of the show notes, links, and resources - Click Here
2023-01-1831 minHigh Intensity BusinessHow to Generate Leads with SEOGert Mellak has been an entrepreneur, author, and SEO strategist for over 20 years — he is the Founder/CEO at SEO Leverage helping businesses with their digital marketing and search engine optimization (SEO) to rank higher in Google. Gert and his team of SEO experts have helped 500+ entrepreneurs and corporations worldwide generate millions of visitors, thousands of leads, and millions of dollars in sales. Get a free SEO assessment and consulting session — use the coupon code HITLAWR. In this episode, Gert describes search engine optimization (SEO), why it is important for your business, action steps...
2023-01-0458 min
Without Your HeadWithout Your Head Interview - Mauro Borrelli director of Mindcage | John Malkovich & Martin LawrenceWithout Your Head Horror Podcast with Mauro Borrelli director of Mindcage with John Malkovich and Martin Lawrence!
"When a copycat strikes, two detectives ask a top serial killer for help."
Hosted by "Nasty" Neal Theme by "
The Tomb of Nick Cage"
https://thetombofnickcage.com
Closing track by Music of the Month Dylan Mars Greenberg
https://dylangreenberg.bandcamp.com
2022-12-1514 minHigh Intensity BusinessHow to Get Corporate Speaking Opportunities to Grow your HIT BusinessSherri McMillan is a fitness columnist, author, and owner of Northwest Personal Training in Vancouver, Washington, awarded both the Better Business Bureau's Business of the Year and the Chamber of Commerce Community Builder award. Sherri has more than 30 years of experience in the fitness industry and has presented hundreds of workshops and worked with thousands of fitness leaders worldwide. Over her career, she received numerous awards: the 2010 International CanFitPro Fitness Presenter of the Year, 2006 IDEA Program Director of the Year, Inaugural IDEA Personal Trainer of the Year, 1998 Canadian CanFitPro Presenter of the Year. Check out No...
2022-12-1438 min
The Blue Day PodcastEpisode 120: Remembering John Neal!This is a special episode of 'The Blue Day Podcast'! On this bonus episode, David Neal, the son of the former Chelsea FC manager John Neal, joins the show as we reflect back on his fathers time at Stamford Bridge in the 80s. We discuss David Speedie, Pat Nevin, Paul Canoville, John Hollins, Ken Bates & so much more! Subscribe to The Blue Day Podcast wherever you find your favourite podcasts for more ex Chelsea FC player interviews & other content. Furthermore, find us on;Twitter- @thebluedaypodFacebook- The...
2022-10-281h 20
Living Stronger Longer (Your Best Life After 40)A Conversation with Lawrence Neal!Lawrence started out with a podcast called Corporate Warrior and his enterprise has evolved and grown into "High Intensity Business".... as you google "Lawrence Neal high intensity business" prepare to be awed by one of, if not, the very best compilation of resources for rational exercise on the internet. He will soon approach 400 podcasts with the greatest minds in exercise as well as other related topics including how to operate a successful exercise instruction business. He also offers amazing courses by some of the top entrepreneurs in our industry.I was very excited to interview Lawrence due to...
2022-08-1253 min
Gnostic InformantAre We In A Simulation? - Theoretical Physicist Lawrence Krauss, @Lawrence Krauss Quantum PhysicsLawrence Krauss is an internationally known theoretical physicist and bestselling author, as well as being an acclaimed lecturer. He is currently President of The Origins Project Foundation, and host of The Origins Podcast, His wide research interests have focused on the interface between elementary particle physics and cosmology, including the origin and evolution of the Universe and the fundamental structure of matter. Among his numerous important scientific contributions was the proposal, in 1995, that most of the energy of the Universe resided in empty space. Krauss previously served as Director of Arizona State University's Origins Project, and Foundation Professor for a...
2021-11-0559 min
High Intensity BusinessMy Current Training Routine, Long Term Results, and Managing Stress and RecoveryLawrence Neal here, founder of High Intensity Business and co-founder of Optima Strength. In this episode, I give updates on my training, diet, and body composition. I also share the challenges of fatherhood and running multiple businesses, tips for managing stress, optimizing health and performance, and much more. Build your dream strength studio business For all of the show notes, links and resources - Click Here
2021-09-0830 min
High Intensity BusinessStruggling to Generate Leads for your Strength Studio? Just do this.Lawrence Neal here, founder of High Intensity Business and co-founder of Optima Strength, a strength training studio in Galway, Ireland, that provides clients with 1-on-1 strength training for 30-minutes, once or twice a week. In this episode, I'll share with you the tactics I've learned from experts on the podcast and inside HIT Business Membership and years of experience in high-level sales. We discuss networking and lead generation, creating an effective sales process, practical tips on retaining clients, and much more. Drive more leads into your strength studio For all of the show no...
2021-08-1152 min
High Intensity BusinessThe Ultimate High Intensity Training Sales ProcessLawrence Neal here, founder of High Intensity Business. I've spoken to a lot of clients, studio owners, and members inside the HIT Business Membership, and I noticed that many haven't yet put much focus on creating a solid sales process, which means their closing percentage is not as high as it could be, and a lot of people slip through the cracks — this is something that can greatly affect overall business revenue. In this episode, I cover what steps you need to take to create the ultimate high intensity training sales process, how I implemented it...
2021-03-0339 min
High Intensity BusinessWhat HIT Business Program is Right For You?Hey everyone! Lawrence Neal here, founder of High Intensity Business. Since I receive a lot of emails from people asking about the different programs we offer through High Intensity Business (HIB), I decided to create an episode dedicated to describing the options inside HIB namely HIT Business Membership and HIT Business Intensive. Also, I'll answer Frequently Asked Questions (FAQs) to help you select the right program for your business. I'll be glad to answer your questions. Email me at (lawrence @ highintensitybusiness.com). Join HIT Business Membership Join HIT Business Intensive
2020-11-2527 min
Philosophy of the Barber"It's Been a Riot" - Stephanie LawrenceSend us a textA conversation with Pulp Riot educator and Blank Canvas Salon owner, Stephanie Lawrence. Talking about her journey into the profession, and the complications of being an owner, and manager of many humans! Listen to our engaging discussion. Support the show
2020-11-031h 35
High Intensity BusinessKristin Rowell - Inside the Mind of Your Target Market: the High Powered LawyerKristin Rowell is a former business litigator turned Function Nutritional Therapy Practitioner. She is an IPE Pro Figure bodybuilder, NANBF 2018 Ms. Natural Minnesota, and a 25x marathoner. Kristin runs Energetically Efficient consulting for companies and organizations around the country on different topics about nutrition, lifestyle and wellness. She also does one-on-one nutritional and lifestyle coaching to individuals who are truly interested in and ready for transformational change. Kristin is a long time client of personal training business, Discover Strength. In this podcast, you will begin to understand the mindset of a high-powered busy professional and how she...
2020-07-151h 13
Beyond FitEpisode 117: Lawrence Neal Part 2Part 2 of my wide ranging conversation with my friend Lawrence Neal (Founder of High Intensity Business)
Join the HIT Business Community
Listen to High Intensity Business Podcast
Quotes that were mentioned or that I thought of during or after the podcast:
“You don’t know who’s naked until the tide goes out.” -Warren Buffett
“Being true to your values sometimes requires being false to your personality. Your personality is the set of traits you have. Your values are the principles you choose.” -Adam Grant
“To be interesting, be interested.” -Dale Carnegie
“The best investment you can make is an inves...
2020-07-1352 minBeyond FitEpisode 115: Lawrence Neal Part 1“The problem with the world is that the intelligent people are full of doubts, while the stupid ones are full of confidence.” -Charles Bukowski
Today my friend Lawrence joined me for what turned out to be part 1 of a 2 part podcast on objectivity vs. subjectivity, doing work you love, pivoting, and so much more!
Timestamps:
4:32- How has Lawrence dealt with advising in-person training studios during quarantine as well as balancing taking care of his newborn son.
10:11- Resiliency, optimism, and positivity!
14:30- Mental models, the media, curating input, the future of education
28:09- entr...
2020-07-0646 min
High Intensity BusinessLuke Carlson - 10 Reasons to Start a HIT BusinessLuke Carlson (luke @ discoverstrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis and four other personal training facilities in Minnesota. Discover Strength offers a variety of strength training sessions, including virtual personal training, facilitated by educated and expert trainers. Listen to my previous podcasts with Luke HERE. If you've been thinking about starting your own gym or boutique studio, then tune in as Luke Carlson enumerates the 10 reasons why you should start a HIT business today. Lawrence will help you start your own HIT...
2020-07-0146 min
High Intensity BusinessErik McKay - Turning Adversity into OpportunityErik McKay is the owner and coach of No Bull Strength and Performance, founded in January 2010. He helps athletes, students, working professionals, moms and dads improve their strength, nutrition, and mindset. No Bull's 30-minute intense workout enables people of different ages to achieve their strength and performance goals. Erik has a bachelor's and a master's degree in Physical Education at Central Michigan University. He is a Certified Strength and Conditioning Specialist, Precision Nutrition Level 1 Certified, Head and Neck Training Specialist, among others. This week Erik McKay shares his troubled past, how he has rebuilt himself and...
2020-06-041h 23
High Intensity BusinessRahul Bernath - The Future of the Boutique StudioRahul Bernath is the Sales and Marketing Director for CAR.O.L. Before joining CAR.O.L, Rahul graduated from the University College London with a First Class Degree and worked with some of the UK's most valuable consumer brands in marketing and sales. CAR.O.L stands for CARdiovascular Optimization Logic. It is an AI-powered, interactive exercise bike with self-learning algorithms that took four years to program. CAR.O.L automates each HIIT workout and guides you with touchscreen and audio prompts. In this episode, we discuss about consumer behavior trends, new research on ca...
2020-06-0156 min
High Intensity BusinessVirtual Personal Training Design with Eric Feigl, Jesse Schmidt, and Liam BauerEric Feigl (owner of Eric Feigl Personal Training), Jesse Schmidt and Liam Bauer (hosts at Truth Not Trends) join me on the podcast to discuss their virtual personal training program, exercise equipment for home workouts, their tools and technology, and much more. Learn more about personal training, nutrition, and evidence based exercise: Eric Feigl (Fitness Candor Podcast) Jesse Schmidt and Liam Bauer (Truth Not Trends Podcast) Listen to Eric's first appearance on the podcast HERE about podcasting and virtual training, COVID-19 business recovery, and contingency planning. Lawrence will help you generate more online r...
2020-05-051h 17
High Intensity BusinessEric Feigl - The Stoic Personal TrainerEric Feigl (eric @ ericfeigl.com) is the owner of Eric Feigl Personal Training located in Cincinnati, Ohio. He helps individuals at all skill levels to get strong, move better, and live a healthier lifestyle by using evidence based resistance/strength training principles. His objective is to educate and hold clients accountable while providing effective personal training. Backed by Mission 5 Fitness, Cincinnati's most knowledgeable, professional and respected private training facility, Eric established himself as a go-to fitness professional. He focuses on kinesiology and exercise science as they relate to injury prevention, strength development, fat loss, and performance. E...
2020-04-301h 00
High Intensity BusinessLogan Herlihy - The Life Changing Power of HIT and Great MentorsLogan Emmet Herlihy (logan @ how2lookgoodnaked.com) is a personal trainer at Discover Strength at Woodbury, Minnesota for over three years of experience and supervised over 5,200 HIT workouts. He is an ACSM and HITuni certified as a high intensity resistance exercise specialist. Logan is a graduate of BS Broadcast Journalism with a minor in Exercise Science at the University of Central Florida. In his book How 2 Look Good Naked: The Least Amount Of Effort, To Look The Best With Your Clothes Off, Logan discusses easy to implement dietary and fasting guidelines, and workouts that are focused more on...
2020-04-271h 45
High Intensity BusinessGary Griffiths - How to Generate More Revenue Before and After the ShutdownGary Griffiths (gary @ getsocialengine.com) is the founder of Gym Engine, a company based in Sydney, Australia. Gym Engine's membership acquisition program helps gym owners profitably add 20-30+ members every month without Facebook Ads. Currently, Gym Engine has 927 fitness facilities grown and more than 1,880,000 leads nurtured. In this episode, Gary Griffiths breaks down the ARRC strategy for membership growth, different methods to generate revenue during the lockdown, how to get through the crisis and succeed as a gym owner, and much more. Lawrence will help you generate more online revenue inside HIT Business Membership For a...
2020-04-2056 min
High Intensity BusinessDr Doug McGuff - How More Contractions may Increase Muscle Growth, Training with a Newborn, and MedX Medical MachinesDr Doug McGuff is the co-author of Body by Science: A Research Based Program for Strength Training, Body building, and Complete Fitness in 12 Minutes a Week and The Primal Prescription: Surviving The "Sick Care" Sinkhole. Doug practices full-time emergency medicine with Blue Ridge Emergency Physicians and owns, Ultimate Exercise, where he and his instructors continue to explore the limits of exercise through their personal training of clients. Doug is one of the leading experts in high intensity strength training and provides consultancy services to help you achieve your health and body composition goals, setup a home gym, or st...
2020-04-161h 06
High Intensity BusinessDr. Ted Naiman - The P:E Diet: Leverage Your Biology to Achieve Optimal HealthTed Naiman is a board-certified Family Medicine physician at the Department of Primary Care at a leading major medical center in Seattle. His personal research and medical practice are focused on practical implementation of diet and exercise for health optimization. He is the author of The PE Diet, a diet and exercise book that breaks down every single dietary strategy into one simple metric: PROTIEN and ENERGY. Inside the book, Ted explains protein to energy ratio, how it can optimize your health, and why food choice is everything. Listen to Ted's other appearances on the p...
2020-04-131h 24
High Intensity Business260 - Ratna Singh - How to Make $500 USD Per Sale as a CAROL Bike AffiliateRatna Singh (ratna.singh @ carolfitai.com) is the co-founder and CEO of CAR.O.L. The CAROL Bike is based on advanced AI technology to provide a very efficient and effective HIIT workout. Ratna is a serial entrepreneur, with two companies sold at successful exit. One company was in the nutrition space, while the other in health care consulting. On top of this, having studied molecular biology at King's College London, Ratna is no stranger to the science of exercise and human health. Her latest venture, CAR.O.L, stems from her time working with her...
2020-04-1057 min
High Intensity BusinessHow to Sell and Deliver Virtual Personal TrainingIn this podcast, I describe how to sell and deliver Virtual Personal Training services. Virtual training is an important service to explore during this difficult time to protect your business, retain clients, continue to drive revenue, and actually reach more people outside your local area. As well as helping you get through the lockdown, virtual personal training training can help you grow your business significantly and/or allow you to create a different kind of business with less overhead and more flexibility. Let Lawrence help you with your online strategy when you Join HIT Business...
2020-04-0839 min
High Intensity BusinessJames Fisher PhD and Luke Carlson - Will HIT Become Mainstream?James Fisher PhD (james.fisher @ solent.ac.uk) is a Course Leader and Senior Lecturer for the School of Sport, Health, and Social Sciences at Southampton Solent University in the UK. He is regarded as one of the leading researchers in exercise science, and in particular, resistance training. Check out my previous interviews with James HERE Luke Carlson (Luke @ DiscoverStrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis and four other personal training facilities in Minnesota. Discover Strength offers a variety of strength training sessions faci...
2020-02-191h 22
More Cheese Less WhiskersEp175: Lawrence NealToday on the More Cheese Less Whiskers podcast, we're talking with Lawrence Neal, who's calling in from Ireland, where he helps personal trainers grow their business. He has a nice membership community, and we talked about the difference between growing something organically and growing something with paid advertising. It really comes down to the velocity you can gain from paid traffic and the access you have to a bigger volume of people, so we talked about how to safely do that in a way that helps you figure out the right way to get people...
2020-02-101h 19
High Intensity BusinessLawrence Neal - How to Start a HIT Business Part 2I wanted to start a personal training business in one form or another for several years now. However, the podcast and HIT Business Membership have always taken center stage. More recently, I realized it makes a lot of sense for me to start a personal training business in terms of the benefits in documenting the journey, developing my expertise, and providing more value to you in both the podcast and membership. In the Part 1, I covered the first steps to starting a HIT business, software and tools to help you run your business and how to prepare...
2020-01-1838 min
The Wolf of Queen StreetEp. 24 - Neal ConlonNeal Conlon, a mission driven veteran, is an entrepreneur with a focus on growth hacking, leveraging data, and purposely inspiring others to not let the obstacles in a rapidly changing world of tech limit their opportunities. Neal also has the best beard on social media and why his beard in the cyber security world is known to stop Malware.
Neal has experienced an unique journey and this has created a specialised and valuable perspective on tech, personal growth, and how to hack growing your business.
Listen to how Neal explains how after he left the marines, he had to start...
2019-11-041h 00Beyond FitEpisode 39: Lawrence Neal with High Intensity BusinessToday on the show I was joined by Lawrence Neal. Lawrence helps High Intensity Training Businesses thrive by providing them with guidance and invaluable information. Our discussion centered around our shared interests in personal development and the personalities that we admire from that realm as well as our shared virtues like honesty, open-mindedness, and persistence. Don't worry- Lawrence and I got down to business too and discussed how he came upon his niche, how he has gone about making pivots in his entrepreneurial life, and what High Intensity Training encompasses. Thanks so much for joining me Lawrence!
...
2019-09-021h 04
The Hardy Haberland ShowHigh-Intensity Interval Training and High Intensity Business with Lawrence NealLawrence Neal is the founder of High Intensity Business. He has published 2 books on how to optimise fat loss. Lawrence podcast is also called "High Intensity Business." Go premium and get access to exclusive membership-only content at https://hardyhaberland.com/membership/
2019-08-152h 07
The Hardy Haberland ShowHigh-Intensity Interval Training and High Intensity Business with Lawrence NealLawrence Neal is the founder of High Intensity Business. He has published 2 books on how to optimise fat loss. Lawrence podcast is also called "High Intensity Business." If you enjoyed this episode, please consider to rate, review, and subscribe on Apple Podcasts/iTunes. It takes less than 60 seconds and it really makes a difference. Rate, review, and subscribe at HardyHaberland.com/iTunes.
2019-08-152h 07
High Intensity BusinessHow To Start A High Intensity Training Business - Part 1 Occasionally I get the question: "Lawrence, how is your personal training business going?" I've wanted to start a personal training business in one form or another for several years now. However, the podcast and HIT Business Membership have always taken centre stage. More recently, I've realised it makes a lot of sense for me to start a personal training business in terms of the benefits in documenting the journey, developing my expertise, and providing more value to you. Fortunately, I was connected to someone locally in Galway, Ireland, who...
2019-02-2633 min
High Intensity BusinessSafe Strength Training for Enhanced Cognitive Health and Anti-Aging"Hi I'm Lawrence, join me over at corporatewarrior.co to optimise your high intensity training and start and grow your strength training business"
2019-02-1415 min
Fitness Candor Podcast117 - Lawrence Neal: Corporate Warrior, Efficient Exercise, & Maximizing LifeThe one and only Corporate Warrior, Lawrence Neal, joins FCP to discuss how finding HIT changed his life. You may already know Lawrence as he hosts the corporate warrior podcast that interviews people like Drew Baye, Dr. Wayne Westcott, and Jim Flanagan. His mission is to maximize his life by being time efficient in all aspects from work to fitness and share that info with others!
15minutecorporatewarrior.com
Instagram
Corporate Warrior Podcast
Please visit http://bit.ly/fitnesscandorpodcast, click View in iTunes, go to Ratings and Reviews at the top...
2018-03-2745 min
High Intensity BusinessWhat It's Like To Be An Independent PodcasterOn a few episodes of Corporate Warrior, we've touched on the business of podcasting – how to get started, how to land high-profile guests, and how to grow your podcast, among other things. Recently, I was interviewed on the Life As… show on 101.3 Flirt FM, where we talked about what everyday life is like for a podcaster like myself, and we also touched on the importance of networking, how to create meaningful connections and relationships with people in order to grow your podcast, and a few other interesting tidbits you'll want to hear if you're at all interested in –...
2017-12-2132 min